2021 MEDIA KIT - TARGET ENGINEERS & DESIGN PROFESSIONALS - TRACEPARTS
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Media Kit
2021
Target Engineers
& Design Professionals
Digital marketing solutions to generate
qualified leads in every sector of industry
sales@traceparts.com - +33(0)232 794 426 - traceparts.com
E-mail Marketing
Helping you boost your next Email Campaign
Make your selection from over 900,000 opt-in contacts registered on the TraceParts CAD content platform.
In compliance with the EU GDPR, these Engineers and Design Professionals have opted-in to receive email information
sent by TraceParts.
Just give us your HTML and a desired launch date and we will do the rest!
Our email campaign services include • Receive post campaign reports
many functionalities and segmentation criteria • HTML file creation
• A/B Testing
• From 195 countries • Landing page/ Contact form creation
• From 49 sectors of activity • Survey creation
• From 7 job titles • Contact form autofill
• From 8 company sizes • Exclusion of Client’s list of contacts
• From 13 areas of interest • Mirror page hosting
• From over 1,000 product categories downloaded
• Get expert recommendations Rates:
for effective Email campaigns €250 per 1,000 delivered messages*
• Unsubscribe link insertion + €250 technical setup per campaign
Email campaign, banner + email or
Choose the Digital Marketing pack matching
STARTER STANDARD MASTER
€ 2,500 € 5,000 € 10,000
Statistics on email campaigns run by TraceParts in 2020
These statistics are based on 472 campaigns sent out by TraceParts on behalf of its customers around the world
during the first half of 2020.
24% 3%
average open average click
rate in 2020 rate in 2020
*Prices may vary according to volume or frequency
TraceParts Newsletters
Broadcast your message to captive subscribers
The engineers and designers registered on the By posting your messages in a newsletter, you can
TraceParts CAD-Content platform have signed up reach out to a wide audience of attentive recipients, put
for the different newsletters regularly sent out by your company’s name on their radar and generate new
TraceParts. business opportunities.
Newsletters announcing the publication of new catalogs Rates:
on the CAD-Content platform, focusing specifically on Starting from €790
3D printing, advertising new product launches or
promoting trade fair stands: We undoubtedly have the Prices vary depending of the Newsletter selected and the type of advertising
solution to match your marketing needs. space. Contact us for more details
of our contacts open of our contacts claim that
91% newsletters and read 70% emails are their favorite
their content* means of interaction*
guaranteed leads...
your budget and objectives
PREMIUM EXPERT
€ 15,000 € 20,000
Personalized Contests
Competition pack: A fun and original way for generating new leads.
• 3 email campaigns
• 2 press releases Launch a personalized online competition targeting an
• 1 Premium banner on the active engineering community.
TraceParts.com homepage for a
month The challenge is geared towards your campaign’s objective, whether
• 1 banner in the monthly increasing traffic on your website, generating new leads or promoting your
new products.
TraceParts newsletter
• 1 pop-up banner RS Components set a riddle for the people entering the competition
• Publication on social networks organized by TraceParts. The competition was available on the
(Facebook, LinkedIn, Twitter) designspark.com website, and participants had to solve a puzzle and guess
the mystery prize, helped along by several clues. The prize up for grabs was
Starting from: €10,000 none other than a 3D printer. A sure-fire way of generating leads!
*Source: survey among 3,219 designers and engineers
Banner Ads on traceparts.com
Increase your Brand Awareness by
Promoting your Products to Millions
of Engineers and Designers
Display your banner ad to reflect the behavior and
interests of the engineers and designers visiting
the TraceParts.com website.
Increase the effectiveness of your banner performance via
smart targeting options & features:
• Geotargeting • A/B Split Testing Rates:
• Product Category Targeting • Dayparting • €30 for 1,000 Ad Impressions (CPM)*
• Job Function Targeting • Frequency Caps • €1,200 for displaying a banner for one
• CAD Format used Targeting month (80,000 Ad Impressions)
• Keyword Targeting
• Area of Interest Targeting *Prices may vary according to volume or frequency
85% of traceparts.com visitors pay
attention to banners
4+ million
registered Engineers
and Designers
406,450
unique monthly visitors
5 million OVER 6 MINUTES
page views per month per session 53% of traceparts.com visitors prefer
banners advertising new products
Premium Banners
Put your products clearly on the radar by
displaying your banner on the traceparts.com
homepage
This strategic position ensures excellent visibility:
• It is one of the pages that engineers and designers most
frequently visit
• It is the only animated element on the page
Rates:
• Only three banner spaces are available per language and • €3,500/month for English version/global
per month. This space can be reserved exclusively on or French version
request. • €3,000/month for German version
• €2,000/month for English version/EMEA,
IVW certified or Italian version or Spanish version
the first and only CAD catalog portal • €1,500/month for English version/North America
to be audited by the IVW German or Chinese version
independent certification agency.
Target Your Future Customers
Simply select your targeting criteria and contact us for a quote.
Select users from TraceParts CAD-Content platform coming from 195 countries.
Asia
Germany
Austria
19% USA
Canada
13% France
13%
Latin
9% Eastern
America
Europe Other
Italy 8 % countries
8% 6% 8%
UK Spain
Benelux Nordics 4 %
4% Middle
East
3% 3%
1%
By Sector of Activity By Company Size
ELECTRICAL & 500+ Employees
ENGINEERING MACHINERY 200 - 500 Employees
ELECTRONICS 14%
15% 11% 9%
13%
MECHANICAL AUTOMATION AUTOMOTIVE 100 - 200 Employees
+
10% 10% 7% 10%
AERONAUTICS 41 other sectors
ENERGY 50 - 100 Employees
& AEROSPACE of activity 1- 50 Employees
4%
12% 55%
3%
By Product Downloads
You can target engineers and design professionals
who have downloaded CAD files from specific types of parts:
Bearings • Building & construction (materials & equipment) • Civil
engineering • Connectors • Electrical • Electronics • Fasteners • Heat
transmission • Hydraulics • Manufacturing Engineering • Materials
(bars, beams, tubes, etc.) • Materials handling & lifting equipment •
Mechanical components • Optics • Pneumatics • Power Transmission
• Sensors & Measurement Systems • Vacuum equipment, etc.
OUR CLIENTS
Part Manufacturers & Distributors, Software companies,
Computer Hardware suppliers and 3D Printing companies
trust us with their digital marketing campaigns
We have achieved excellent results
in our partnership with TraceParts.
TraceParts has enabled us to reach
out to new customers and increase
our visibility.
3D Gence • 3D Systems • Accuride • Autodesk • Avnet • BigRep • Bisco Industries •
Bishop Wisecarver • Borflex • Bosch Rexroth • Boutet • Bulgin • Citel • Cognex • ComInTec
• Comsol • Coscom Computer • Creaform • Dassault Systèmes • Desktop Metal • Dr.
Tretter • druckerfachmann.de • EAO • Eizo • Emile Maurin • EML LYON • Endress +
Hauser • EnvisionTec • EOS • ERNI Electronics • Essentra Components • Exair • ExOne
• Faro • Fischer Connectors • Freudenberg Sealing Technologies • Friedemann Wagner
• Fujitsu • Gamm • Ganter • GE Additive • Grob Antriebstechnik • Gutekunst • Halder
• Hewlett Packard • Hiwin • HP • Icomold • icotek • IEF Werner • igus • ILME Nordic
AB • ISEL • item • Keyence • Kipp • Lemo • Lenze • Littelfuse • Markforged • Mayr •
Mentor Graphics • Misumi • Molex • Mouser Electronics • MSC Software • Murata •
Newark • Norelem • nVent • NXP • Omron • Onshape • Open Mind Technologies • Otelo
• Phoenix Contact • Physik Instrumente (PI) • PNY • Pöppelmann • Prodways • Proto
Labs • Prud’homme Transmissions • PTC • Rapid • Rollon • RS Components • RUD •
Schaeffler • Schmersal • Schneider Electric • Seals Shop • Sensata • Sick •
Siemens PLM • SolidWorks • Speedy block • TE Connectivity • Tsubakimoto • TTI •
Ultimaker • Vention • WESTCAM Datentechnik • Winkel • Xometry
sales@traceparts.com - +33(0)232 794 426 - traceparts.comYou can also read
