The Imperative for Transformation - A Sense of Urgency Troy Peterson - Object Management Group
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The Imperative for Transformation Troy Peterson
INCOSE Future SO
A Sense of Urgency SSI, Vice President
tpeterson@systemxi.com
mobile: 313.806.3929
Exponential
Contextual Growth and Solution Seeking
Challenges
TECHNOLOGY PROLIFERATION
COMPLEXITY CONNECTIVITY
Solution Seeking
DIGITAL TRANSFORMATION DIGITAL TRANSFORMATION
DIGITAL TRANSFORMATION
(Google Trends Data)
Use of term
“Model Based” in INCOSE
Research Journals Membership Growth
1/29/2021 © 2021 Troy Peterson - UNCLASSIFIED 2
Characterizing Exponential Growth
Exponential Growth
We routinely underestimate the
power of exponential growth.
+
A + B For example:
What is the thickness of a piece of paper
+ after folding it 42 times?
What about 100 times?
42x = 440,000 km thick
time 100x = 850T * distance to our sun
1/29/2021 © 2021 Troy Peterson - UNCLASSIFIED 3
“When the rate of external change
exceeds the rate of internal change,
the end of your business is in sight.”
Jack Welch
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Mega Trends Shaping Society and How and What we Innovate
3D Printing AGILE METHODS, Blockchain
APPLIED LEARNING,
PATTERNS
NEW FEEDBACK ARTIFICIAL INTELLIGENCE &
MECHANISMS AUGMENTED INTELLIGENCE
+
A B
Data Rich Environments +
IoT /+Hyper-Connectivity Artificial Intelligence
ADVANCED MANUFACTURING & DIGITAL THREAD, DIGITAL TWIN,
COMPRESSED DELIVERY TIMELINES AUGMENTED REALITY, HPC
MODEL BASED
METHODS
Industry 4.0 Digital Twin High Performance Computing
1/29/2021 © 2021 Troy Peterson - UNCLASSIFIED 5
Trends Toward MBSE/Digital Engineering: Professional Societies 1/29/2021 © 2021 SSI - UNCLASSIFIED 6
INCOSE Corporate Advisory Board Smart Goals
CAB SMART Goals:
Top Work Uses
19 SYSTEMS
14 MODEL
13 DIFFERENT
12 LIFECYCLE
11 V-MODEL
11 MBSE
10 INTEGRATION
10 DEVELOPMENT
10 V&V
7 TRANSFORMATION
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Digital Transformation Survey Data
Digital Technology Drives Strategy Digital Business Gains
and Disrupts Your Business Executive Mindshare
How will your organizations investments in the following areas
change in fiscal year 2017?
Schadler, Ted and Fenwick Nigel, The Digital Business Imperative, For Gartner INCOSE International Workshop MBSE Workshop Presentation, January 2018
eBusiness & Channel Strategy Professionals, Forrester, February 15, 2017
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Observation from
2020 Gartner Study
From Gartner’s perspective,
“the transformation journey is
taking large enterprises
especially at least twice as
long and costing twice as
much as they originally
anticipated.” In large part this
is due to cultural readiness
Gartner 2020, The IT Roadmap for Digital Business Transformation
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Why Transformations Fail
There are many reasons Transformation efforts fail.
enterprisersproject.com1,2
• Fatigue from continuous change is a top reason why more than 70
percent of digital transformations fail.
• According to the Evert Group, a whopping 73 percent of enterprises
failed to provide any business value whatsoever from their digital
transformation efforts.
• Furthermore, 78 percent failed to meet their business objectives. Put
another way, only 22 percent achieved their desired business results.
• Forrester surveyed more than 1,500 business and technology decision-
makers, and the results revealed a troubling message of reluctance to
change: 21 percent of survey respondents thought they were finished
with their transformation.
1. https://enterprisersproject.com/article/2019/8/why-digital-transformations-fail-3-reasons#:~:text=Fatigue%20from%20continuous%20change%20is,percent%20of%20digital%20transformations%20fail.&text=While%20there%20are%20many%20causes,happens%20due%20to%20continuous%20change.
2. https://enterprisersproject.com/article/2020/8/digital-transformations-why-fail
1/30/2021 © 2018 Troy Peterson - UNCLASSIFIEDImperative: Avoid Extreme States
Digitally Zealous Digital Denial
1/29/2021 © 2021 SSI - UNCLASSIFIED 11Imperative: Avoid the Hype and Cross the Chasm
Rating of company’s
digital maturity in
leadership and
management5
19% 47% 34% More than 80% of
respondents are either
followers or laggards
Acceleration is very much about sharing, communicating and learning
Where would you plot your organization today?
1. Hype Cycle is a branded graphical presentation developed and used by IT research and advisory firm Gartner
2. Hype Cycle Graphic: https://en.wikipedia.org/wiki/Hype_cycle
3. Moore, Geoffrey A. “Crossing the Chasm – and Beyond” Strategic Management of Technology and Innovation Third Edition 1996
4. Hype Cycle, Chasm Combined Graphic: http://www.datameer.com/blog/big-data-analytics-perspectives/big-data-crossing-the-chasm-in-2013.html
5. Driving Digital Transformation: New Skills for Leaders, New Role for the CIO, Harvard Business Review
1/29/2021 © 2021 SSI - UNCLASSIFIED 12Imperative: Understand Barriers and Obtain Buy In1
Keys to Digital Transformation (HBR Report)
• Start from the customers perspective
• Digital leadership starts at the top
• Engage in a discussion of trends
• Think about agile
• Use examples to make it real
• Need a foundation of trust
• Use KPIs for sharing knowledge
• Break down walls wherever possible
• Need digital coaches or masters
• Create appropriate learning forums
1. Driving Digital Transformation: New Skills for Leaders, New Role for the CIO, Harvard Business Review
1/29/2021 © 2021 SSI - UNCLASSIFIED 13Imperative: Change Management and Integration
Integrate dimensions of change
Addresses dimensions in parallel
Concurrency and dimensional trades
Build grass-roots ownership
Obtain top leadership support
Consider: Avoid:
ABP = CM(OE + PR + IT) AIPI = CM(PS + BEP + FV)
• ABP = Achieving Breakthrough Performance • Transformation is
AIPI = Achieving Immediate Perceived Impact
• PS = PowerPoint Skill
•
•
OE = Organizational Environment
BPR = Business Process Reengineering • a people focused
BEP = Briefer’s Executive Presence
•
•
IT = Information Technology
CM = Change Management
•
•
endeavor.
FV = Flashy Visualization
CM = Change Mandate
1/29/2021 © 2021 SSI - UNCLASSIFIED 14Imperative: Add Value to the Larger Stakeholder Community
MBSE effectiveness is more than a technical
solution. Implementation requires that it
adds value to the larger program community,
coupling models, machines and teams an to:
• Increase Collaboration
• Improve Communications
• Build Shared Understanding
Program Team Engineering Team
MBSE
Team
1/29/2021 © 2021 SSI - UNCLASSIFIED 15Imperative: Build a Shared Understanding
Shared Insightful /
Understanding Enlightened
From: …Limitations of document-based
Team
approaches, but is still in an early stage of
Learning Contextual / maturity similar to the early days of
Actionable CAD/CAE.
Knowledge
To:…The use of internet-driven knowledge
Synthesized representation and immersive
& Formalized Structured /
technologies enable highly efficient and
Information Organized
shared human understanding of
systems in a virtual environment that span
Processed Unprocessed / the full life cycle from concept through
development, manufacturing, operations,
Data Raw and support.
1/29/2021
16
Executing Knowledge Management in Support of Mission Command, A Primer for Senior Leaders - Army Bulletin No 18-02 (Nov 2017) INCOSE Vision 2025 www.incose.org © 2018 SSIImperative: Sociotechnical Alignment
Organizational Architectures
System Architectures
Information/Process Architectures
1/29/2021 © 2021 SSI - UNCLASSIFIED 17Imperative: Understand and Address Beliefs
Method
WHAT ARE Beliefs WHAT ARE
YOUR BELIEFS? OTHER’S BELIEFS?
HOW ARE YOU
Leadership CHANGING BELIEFS? Experience
Environment Behaviors
Funding
Collaboration
Organization
Culture
Language
Systems Engineering is a Human Endeavor
1/30/2021 © 2021 SSI - UNCLASSIFIED 18Imperative: Create a Sense of Urgency
Leading Change: John P. Kotter
Eight-Step Process for undertaking major change.
1. Creating a Sense of Urgency
2. Building a Guiding Coalition
3. Developing a Strategic Vision and Initiatives
4. Expanding the Network of Change Agents
5. Empowering Broad-Based Action
6. Generating Short-Term Wins
7. Consolidating Gains and Producing More Change
8. Instituting Change in the Culture
Accelerate: John P. Kotter
Kotter’s new book Accelerate refines principals and adds the concept of a “dual operating system”.
• One operating system is characterized by management, hierarchy and driven toward efficiency
• The other is characterized by leadership, networks, strategic acceleration and driven to innovate.
• Operating systems align nicely with the System of Innovation framework used in INCOSE’s Agile and Patterns
Working Groups where we see the distinct roles of executing and managing systems development and
managing knowledge and what is learned in execution.
1/29/2021 © 2021 SSI - UNCLASSIFIED 19Imperative: Flip the Script
2 Content and processes implemented in
Engineering information technology/tools
Process
(ISO 15288)
1 Content Engineering 3
INFRAM
INFOM
MAINT
LCMM
MEAS
TRAN
SNRD
OPER
IMPL
HRM
BMA
DISP
ACQ
PAC
SRD
SUP
VAL
VER
QM
EXT
DM
RM
CM
PM
KM
TLR
INT
QA
AD
DD
PP
SA
1 2 3 4 5 6 7 8 9 10 11 12 13 14 15 16 17 18 19 20 21 22 23 24 25 26 27 28 29 30 31 32
External Inputs and Outputs EXT 1 x 1 1 1 1 1 1 1 1 1 1 1 1
Process
Technical Processes.Business or Mission Analysis BMA 2 x 1 1 1 1 1 1 1 1 1
Technical Processes.Stakeholder Needs and Requirements SNRD 3 1 x 1 1 1 1 1 1 1 1 1 1 1 1 1 1 1 1 1 1 1
Technical Processes.System Requirements Definition SRD 4 x 1 1 1 1 1 1 1 1 1 1 1
Technical Processes.Architecture Definition AD 5 x 1 1 1 1 1 1 1 1 1 1
Technical Processes.Design Definition DD 6 x 1 1 1 1 1 1 1 1 1 1 1
Key system information that must be maintained
Technical Processes.System Analysis SA 7 x 1 1 1 1 1 1 1
Technical Processes.Implementation IMPL 8 1 1 1 1 1 1 x 1 1 1 1 1 1 1 1 1 1 1 1
Consumes and
Technical Processes.Integration INT 9 1 1 1 1 1 1 x 1 1 1 1 1 1 1 1 1
Technical Processes.Verification VER 10 1 1 1 1 1 1 x 1 1 1 1 1 1 1 1 1 1
Technical Processes.Transition TRAN 11 1 1 1 1 1 1 x 1 1 1 1 1 1 1 1 1 1 1
Technical Processes.Validation VAL 12 1 1 1 1 1 1 x 1 1 1 1 1 1 1 1 1 1 1 1
Technical Processes.Operation OPER 13 1 1 1 1 1 1 x 1 1 1 1 1 1 1 1 1 1
Technical Processes.Maintenance MAINT 14 1 1 1 1 1 1 x 1 1 1 1 1 1 1 1 1
Technical Processes.Disposal DISP 15 1 1 1 1 1 1 x 1 1 1 1 1 1 1 1 1
Technical Management Processes.Project Planning PP 16 1 1 x 1 1 1 1 1 1 1 1 1
Produces
Technical Management Processes.Project Assessment and PAC 17 1 x 1 1 1 1 1 1 1
consistently across information systems System Information Passing
Technical Management Processes.Decision Management DM 18 1 1 x 1 1 1 1
Technical Management Processes.Risk Management RM 19 1 1 1 x 1 1 1
Technical Management Processes.Configuration Management CM 20 1 1 1 1 x 1 1
Technical Management Processes.Information Management INFOM 21 1 1 1 1 1 x 1
Technical Management Processes.Measurement MEAS 22 1 1 1 1 1 1 x 1
1
Technical Management Processes.Quality Assurance QA 23 1 1 1 1 1 1 x 1 1
information
Agreement Processes.Acquisition ACQ 24 1 1 1 1 1 1 1 1 x 1
Agreement Processes.Supply SUP 25 1 1 1 1 1 1 1 x 1 1
Through Engineering Process
Organizational Project-Enabling Processes.Life Cycle Model LCMM 26 1 1 1 x 1 1
INFRA
Organizational Project-Enabling Processes.Infrastructure M
27 1 x 1
Organizational Project-Enabling Processes.Portfolio Management PM 28 1 1 1 x 1 1
Organizational Project-Enabling Processes.Human Resource HRM 29 1 1 x 1
Organizational Project-Enabling Processes.Quality Management QM 30 1 1 1 1 x 1
Organizational Project-Enabling Processes.Knowledge KM 31 1 1 1 1 1 1 1 1 1 1 1 1 1 1 1 1 1 1 1 1 1 1 1 1 1 1 1 1 1 1 x
Iteratively
Tailoring TLR 32 1 1 x
Engineering Information
2 Process Engineered System Information Designing and modeling the Systems
Engineering Processes for digital system
Interrelated activities that direct what information development and acquisition. Digital
goes where and when and to whom Thread is a configurable analytical
framework within DE
3 Tooling & Automation
Digital federation, integration, automation
through the use of tooling, standards, common System Information
Target system model and concept, life cycle
interfaces etc.
management models, architectures, agent Reference the INCOSE Patterns Working Group:
models, CAD, Requirements, BOMs, etc. http://www.omgwiki.org/MBSE/doku.php?id=mbse:pbse
1/29/2021 © 2021 SSI - UNCLASSIFIED 20MBSE Evolution
SE Practices for Describing Systems
1/30/2021 © 2018 Troy Peterson - UNCLASSIFIED 21Imperative: Engage with INCOSE
It is an exciting time for
systems engineers and the
Unprecedented change and growing systems complexity is diving the discipline of systems
need for digital transformation and most notably in how we innovate or engineering. We are at a
perform systems engineering. tipping point, and a timely one.
INCOSE is leading many activities to help accelerate the necessary
transformation, some of these include:
• Transformation Initiative
• MBSE Initiative / Incubator
• SysML v2
• Semantic Technologies for Systems Engineering
• MBSE Patterns Working Group (WG)
• Digital Engineering Information Exchange WG
• Augmented Intelligence for Systems Engineering Challenge Team (CT)
• Model Based X Ecosystem Challenge Team (CT)
• Model Based Enterprise Capabilities Matrix (CT)
Several other new working groups since this paper was published
1/30/2021 © 2021 SSI - UNCLASSIFIED 22Transformation will occur with or without us
What if:
• Our focus was on data and how it drives decisions
• Our connectors to other disciplines information sets were readily available
• We had a large community of developers working to incorporate AI, ML, NLP
• Our tools easily mapped information across disciplines and even domains
• Our visualizations were understood by the broad stakeholder community
• Our visualizations were dynamic coving top to bottom - abstract to the detail
1/30/2021 © 2018 Troy Peterson - UNCLASSIFIEDWhat Does Transformation Look Like?
• It’s Radical Change 1
10x 100x 1000x
• 10x, 100x, 1000x Improvement
• Months to Minutes
• It’s a paradigm shift
• The previous state is unrecognizable
• It doesn’t happen overnight, it takes time, and effort
1/30/2021 © 2021 SSI - UNCLASSIFIED 24EDUCATION
Providing educational strategies and resources to increase social and academic
achievement. Improving cross- collaboration to effect educational outcomes.
Q&A
DECISIONS & DATA SCIENCE
Leveraging systems analysis
advanced analytics and data
visualization to improve shared
understanding and decision
making
EDUCATION STRATEGY
Providing educational
strategies and resources to
increase social and academic
achievement. Improving cross-
collaboration to effect
educational outcomes.
Educating Together: Education is all a matter of building bridges. Ralph EllisonAbout the Speaker
Troy Peterson, SSI Vice President, and INCOSE Transformation lead is a
recognized leader in developing model based solutions to speed innovation
and solve complex systems challenges. He has led the delivery of
numerous complex systems and methodologies while at SSI, Booz Allen
and Ford Motor Company. His experience spans academic, non-profit,
commercial and government environments across all lifecycle phases. Troy
received a BS in Mechanical Engineering from Michigan State University, an
Troy Peterson MS in Technology Management from Rensselaer Polytechnic Institute and
Vice President an advanced graduate certificate in Systems Design and Management from
tpeterson@systemxi.com Massachusetts Institute of Technology. He also holds INCOSE CSEP, PMI
844.SystemXi
313.806.3929 PMP, and ASQ Six Sigma Black Belt Certifications.
1/30/2021 © 2021 SSI - UNCLASSIFIED 26Copyright for INCOSE Vision 2025 use and references
Copyright
• This product was prepared by the Systems Engineering Vision 2025 Project Team of the International Council on Systems Engineering (INCOSE). It is
approved by the INCOSE Technical Operations for release as an INCOSE Technical Product.
• Copyright ©2014 by INCOSE, subject to the following restrictions:
• Author use: Authors have full rights to use their contributions in a totally unfettered way with credit to the INCOSE Technical Product.
• INCOSE use: Permission to reproduce this document and to prepare derivative works from this document for INCOSE use is granted provided this copyright
notice is included with all reproductions and derivative works.
• External Use: This document may be shared or distributed to non-INCOSE third parties. Requests for permission to reproduce this document in whole are
granted provided it is not altered in any way.
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• images unless indicated as a public image in the General Domain.
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