Ramadan 2019 Advertising & Sponsorship Opportunities - Islam channel

Page created by Laurie Weaver
 
CONTINUE READING
Ramadan 2019 Advertising & Sponsorship Opportunities - Islam channel
Ramadan 2019
Advertising & Sponsorship Opportunities
Ramadan 2019 Advertising & Sponsorship Opportunities - Islam channel
Who are we?

 2 million viewers               Global reach broadcasting to over

                                                                                                                              RAMADAN 2019
  in the UK alone                    136 countries worldwide

                                                                                Advertising with Islam
                                                                              Channel is the best way to
                                                                             reach Muslim audiences this
        2m viewers in the               Comprehensive distribution                 Global reach broadcasting to
                                                                                      Ramadan
Comprehensive   distribution     £135m raised through live charity                           over 136 countries
            UK alone                           via satellite TV
 via cable and satellite TV         appeals on Islam Channel                                     worldwide

    Islam Channel’s   website
            Islam Channel       Islam Channel’s            Islam Channel’s
                                                                 Islam Channel’s               Islam Channel’s
                                                                                                     Islam Channel’s
                                       Islam Channel’s
    attractsattracts
              800k+ 300k
                     pagepage   TwitterTwitter
                                        has over           Facebook    Live attracts
                                                                 Facebook    Live attracts     YouTube   channel
                                                                                                     YouTube      has has
                                                                                                                channel
                                               has over
    views in  Ramadan
            views  per month    60k followers              over 25k
                                                                 overfollowers
                                                                        25,000 followers       over 2.8 million views
                                                                                                     over 2.8 million views
                                       59,000+ followers
Ramadan 2019 Advertising & Sponsorship Opportunities - Islam channel
The Global Halal Market

          $1.9 trillion                               $1.2 trillion           $243 billion           $151 billion
       Global Halal Market                          Muslim Spend on          Muslim Spend on        Muslim Spend on
           Size (2015)                             Food and Beverage       Apparel and Footwear     Outbound Travel

             $1.9
            trillion

         $189 billion                                 $78 billion             $56 billion             $3 trillion
       Muslim Spend on                              Muslim Spend on          Muslim Spend on      Projected Global Halal
      Media and Recreation                      Pharmaceuticals Products    Cosmetics Products     Market Size in 2021
                                                                                                       (8% CAGR)

Source: Thomson Reuters. State of the Global Islamic Economy Report.
Ramadan 2019 Advertising & Sponsorship Opportunities - Islam channel
TV Promotion & Sponsorship                                                                       TV Generates the Highest
                                                                                                          ROI of All Media
                                                                                               ROI for £1 of Marketing Expenditure
                                                                                                                                        £4.20
     Advertising and sponsoring programmes on
     Islam Channel are great ways for your business or
     organisation to earn maximum visibility in the UK
     and around the world.                                                                                             £2.35
                                                                                                                                £2.43
                                                                                                               £2.09
     We offer fully-integrated partnership opportunities
     including bespoke adverts and campaigns. Islam                                                   £1.15
                                                                                            £0.84
     Channel offers varied and vibrant content giving
     your brand the opportunity to become affiliated with
     particular programmes, bringing your business
                                                                                            Online    Out of   Radio   Online   Print    TV
     closer to the heart of our viewers. Sponsoring a                                       Display   Home             Video
     show allows you to place a series of short clips
     around a programme, which feature your logo and
     message. Your sponsorship package can vary to
     suit your needs.

     Islam Channel’s target audience consists of both
     Muslims and non-Muslims from a variety of different
     backgrounds and ethnic groups. With expansion
     to Africa, Asia, the Middle East and Europe, Islam
     Channel now reaches millions of viewers around
     the world.

06
     Source: Ebiquity and Gain Theory. Profit Ability: the business case for advertising.
Ramadan 2019 Advertising & Sponsorship Opportunities - Islam channel
Clients & Testimonials

                  “Islam Channel is a very important supplier for Al Rayan Bank, they provide services for us to reach our
                  customer base and future prospects. Their audience is very much our audience and we share a lot of
                  values in terms of the shariah and ethical values that we espouse. We use them for television, the website
                  and we join them in shows and I think they’re a great partner for Al Rayan.”

                  Sultan Choudhury, Chief Executive Officer, Al Rayan Bank

                  “We have chosen Islam Channel as our media partners because their proposition was unique from day
                  one. It was not just about the advertising on their mediums on the English and Urdu channels, they
                  actually engaged and we participated in events around the world. We feel a better level of care and a
                  better service and they actually try to understand our needs.”

                  Nadeem Qureshi, Founder & Chief Executive Officer, USI Money

                  “We’ve been very proud to work with Islam Channel at Creams over the past couple of years. The help and
                  support they’ve offered us on marketing campaigns has been invaluable. We’ve been able to see a direct
                  revenue increase as a result of advertising with Islam Channel and the exposure has been really great for
                  our stores and franchises and it reaches out to the communities as well”

                  Ian Jeffrey, Head of Compliance, Creams
Ramadan 2019 Advertising & Sponsorship Opportunities - Islam channel
Our Ramadan 2019 Programming

 Preparing for                                                      Wonders of
 Ramadan                                                            the Qur’an

 An enlightening new series                                         Why does Allah use more
 discussing spirituality and                                        than one word in the Qur’an
 tackling Fiqh issues to       Giving to Charity                    to explain a single person?

                                                                                                                                       RAMADAN 2019
 prepare our viewers for the                                        How is a verse on divorce
 holy month of Ramadan.                                             followed by a verse on
                               Short Fillers to play throughout
                                                                    prayer? These are only
                               the day during Ramadan,
                                                                    some of the amazing gems
                               promoting and encouraging
                                                                    to unearth in this brand new
                               people to give to charity in light
                                                                    series featuring Ahsan Hanif
                               of the Qur’an and the Sunnah.
                                                                    and Nouman Ali Khan.

                               Living The Life                                                     Recite
                               ‘Living The Life’ will be                                           A live daily interactive Qira’ah
                               continuing during the month                                         show for Ramadan. Viewers
                               of Ramadan! Tune in for our                                         call in to recite the holy Qur’an
                               interesting studio chats, off                                       and have their recitations
                               beat features with an added                                         corrected.
                               Ramadan flavour to it all!
Ramadan 2019 Advertising & Sponsorship Opportunities - Islam channel
Our Ramadan 2019 Programming

                                                               Islam Channel KIDS
 Iftaar with Islam
 Channel                                                       Join ICKids everyday for a mixture of entertaining and educational
                                                               programmes. There’s cooking, science experiments, arts and crafts,
                                                               story time, Islamic manners and so much more!
 Join us as we set out to find
 the best of the UK’s Halal
 restaurants. Filming from a       5 Pillars                   Live Taraweeh
 different restaurant each night
                                                               Prayers from

                                                                                                                                                                               RAMADAN 2019
 for the 30 nights of Ramadan,     Game Show
 this show will bring families
 together before Iftaar to
                                                               Makkah
                                   Two rounds, Islamic
 discover the finest cuisines
                                   knowledge, daily prizes.
 from around the world.                                        Hear the beautiful recitation
                                   Join us and see who
                                                               of the Quran; live from
                                   conquers the 5 Pillars of
                                                               Makkah each day in the
                                   Islam.
                                                               blessed month of Ramadan.
                                                               The month of the glorious
 Morning &                                                     Quran and watch hundreds
                                                               of thousands attend the              IslamiQA
 Evening Adhkar                                                Taraweeh prayers.

                                                                                                                                       * Programmes may be subject to change
                                                                                                    Join us live in our London
 The morning and evening                                                                            studio as our Scholars take your
 prayers played live between                                                                        questions and offer advice on
                                                                                                    all matters pertaining to your
 Fajr and Dhuhr, and after
                                                                                                    daily lives.
 Maghrib every day. To start
 airing in Ramadan.
Ramadan 2019 Advertising & Sponsorship Opportunities - Islam channel
Advertising Spots on Islam Channel                                                                                         28th
                                                                                                                                  Feb F
                                                                                                                                       or An

•    Prime Time Ramadan 2019
•    Up to 50% Early Bird Discount available
•    30 seconds per spot duration

            BRONZE                                            SILVER                                         GOLD

                                                                                                                                               RAMADAN 2019
            120 Spots                                       180 Spots                                       240 Spots

             Advert Spots                                    Advert Spots                                   Advert Spots
              per month                                       per month                                      per month

If you require an advert produced and want to discuss costs and time scales, please get in touch with us.

For further information contact sales@islamchannel.tv
Ramadan 2019 Advertising & Sponsorship Opportunities - Islam channel
Live Prayers from Makkah

 Sponsor the popular and much loved live coverage of all the prayers directly from the Holy city of Makkah
 Al-Mukarramah this Ramadan.
 Sponsoring the live prayers guarantees a prime position and provides strong visibility to your target audience.
 In return, this builds your brand, raises awareness of your campaign or product and influences consumer
 purchase decisions.

                                                                                                                   RAMADAN 2019
Basic Sponsorship - Sponsoring the ‘Live Prayers from Makkah’ alongside other charities and businesses.
Industry Exclusivity - You will be the only business sponsoring the ‘Live Prayers’ in your relevant industry.
Total Exclusivity Sponsorship - Sole sponsorship. You will be the only sponsoring business.
Ramadan 2019 Advertising & Sponsorship Opportunities - Islam channel
Iftaar and Suhur Sponsorship

Sponsoring the Iftaar and Suhur provides maximum visibility as families gather, tuning into Islam Channel awaiting
the Fajr and Maghrib Adhans, to commence and break their fast each day.

Iftaar and Suhur Sponsorship

      Two 10 second spots before and after
      Iftaar and Suhur dua

This premium slot is seen as one of the most sought-after
sponsorships within the month of Ramadan.

Sponsoring the Iftaar and Suhur is an excellent
opportunity to display, highlight, and showcase your
brand everyday within the month of Ramadan before
and after the Iftaar (breaking of the fast) and Suhur
(start of the fast) duas.
Online Advertising on Islam Channel Website

Islam Channel’s website is very popular with our audience generating over 800k visits in Ramadan alone. From catching
up on content to live streaming our TV broadcast to simply checking out prayer times, advertising on Islam Channel’s
website allows you to engage our audience online.

                                                       Banner Dimensions

                                                                                                                                              RAMADAN 2019
                                                  Body 543 x 135px

 Body 284 x 316px

                                                            Main Header 720 x 90px

For further information and pricing, please get in touch with us.

Average Monthly Online Statistics for www.islamchannel.tv

 800k+
             800,000+
             The Islam Channel website has over
                                                         78%           22%
                                                    78% are returning visitors to our website,
                                                                                                  Sessions
                                                                                                  1.9m

                                                                                                 1.9m Website
                                                                                                                   194
                                                                                                                Visited by people from over
             800k visits in Ramadan                 and 22% are new visitors                     Sessions       194 different countries
Contact Us

If you would like to discuss advertising opportunities
or start planning out a future campaign, we’d be
happy to talk about your requirements and help you to
meet your objectives.

428-432 Ley Street, Ilford
Greater London
IG2 7BS

t +44 (0) 207 374 4511
e sales@islamchannel.tv

www.islamchannel.tv
You can also read