2018 MEDIA KIT - The engineer : a decision-maker! More than 63,000 members in Québec - Oiq

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2018 MEDIA KIT - The engineer : a decision-maker! More than 63,000 members in Québec - Oiq
2018 MEDIA KIT

       The engineer : a decision-maker!
       More than 63,000 members in Québec

          PRINT           WEB               EVENT
          p. 4-5          p. 6              p. 9

           EMAIL           JOB POSTINGS
           p. 5-6-7        p. 8
2018 MEDIA KIT - The engineer : a decision-maker! More than 63,000 members in Québec - Oiq
THE ENGINEER: A DECISION MAKER!

            TYPICAL PROFILE
            OF THE ENGINEER
           44 year-old FRANCOPHONE
           man, URBAN and SUPERIOR
           EDUCATION, works in a big
             corporation earning an
             AVERAGE INCOME OF
                    $101,870.

      Engineers not only act as
      DESIGNERS and
      IMPLEMENTERS, they act as
      MANAGERS who take part
      in making decisions for their company.

2                                              1 866 227-8414 • www.cpsmedia.ca
2018 MEDIA KIT - The engineer : a decision-maker! More than 63,000 members in Québec - Oiq
MEMBERS PROFILE
                                                                   Education
Men / Women               	    86% / 14%                           Bachelor’s degree (4 years)              100%
Average age                       44 years                         Other university degrees (in addition
                                                                   to a Bachelor’s degree in engineering)    36%

Geographical distribution                                          Engineers by sector
Montréal                            27.3%                          Civil                                    21.4%
Montérégie                          21.5%                          Electrical                               15.3%
Capitale-Nationale                  10.7%                          Mechanical                               12.6%
Laval                                6.3%                          Industrial/Manufacturing                 7.8%
Laurentides                          5.4%                          Computer science                         7.1%
Chaudière-Appalaches                 3.7%                          Aeronautics/Aerospace                    5.7%
Estrie                               3.6%                          Building                                 4.8%
Lanaudière                           3.3%                          Environmental                            2.9%
Saguenay–Lac-Saint-Jean              3.2%                          Chemistry                                2.6%
Mauricie                             2.7%                          Mining                                   2.4%
Outaouais                            2.1%                          Metals                                   2.1%
Centre-du-Québec                     2.0%                          Pulp & Paper                             1.4%
Abitibi-Témiscamingue                1.5%                          Agriculture                              1.2%
Bas-Saint-Laurent                    1.2%                          Biomedical                               1.1%
Côte-Nord                            0.9%                          Other sectors                            11.6%
Gaspésie–Îles-de-la-Madeleine        0.3%
Nord-du-Québec                       0.1%
Outside of Québec                    4.2%

             63,011 MEMBERS

Dominic Roberge, Account Manager • droberge@cpsmedia.ca • 450 227-8414, ext. 303                                    3
2018 MEDIA KIT - The engineer : a decision-maker! More than 63,000 members in Québec - Oiq
PRINT

    ADVERTISE IN PLAN MAGAZINE
    The only means of reaching the 63,000 members of the
    Ordre des ingénieurs du Québec.

          72%                                            75%

                                                                                     Survey of the Order on communication
       of members are really                            are really satisfied
        satisfied or satisfied                          or satisfied of the

                                                                                     tools, April 2012.
        of PLAN * magazine.                             editorial themes.

                                                                                     *Print version.
      Rates and sizes

                    Colour                                 Size                               Black and white
        1 issue      3 issues    6 issues                                      1 issue                                      3 issues   6 issues
        $4,600       $4,250      $3,900      1 page                            $3,500                                       $3,250     $3,000
        $3,600       $3,300      $3,000      2/3   page vertical               $2,700                                       $2,500     $2,300
        $3,300       $3 ,000     $2,750      ½ page square                     $2,400                                       $2,250     $2,050
        $3,000       $2 ,750     $2,500      ½ page vertical                   $2,100                                       $1,950     $1,800
        $3,000       $2,750      $2,500      ½ page horizontal                 $2,100                                       $1,950     $1,800
        $2,600       $2,400      $2,200      1/                                $1,700                                       $1,550     $1,400
                                               3   page vertical
        $2,600       $2,400      $2,200      1/                                $1,700                                       $1,550     $1,400
                                               3   page horizontal
        $2,300       $2,150      $2,000      ¼ page vertical                   $1,400                                       $1,250     $1,100
        $2,300       $2,150      $2,000      ¼ page horizontal                 $1,400                                       $1,250     $1,100
        $8,000       $7,400      $6,800      Double page spread, bleed         $6,400                                       $5,950     $5,500
        $6,400       $5,950      $5,500      Back cover                          —                                            —          —
        $5 ,700      $5,250      $4,800      Inside cover (front or back)        —                                            —          —
      Engineer Resources
          —           $820        $640       Double card                         —                                            —          —
          —           $420        $340       Single card                         —                                            —          —

          Advertorials, inserts and graphic design:
          rates upon request.

4                                                                                                        1 866 227-8414 • www.cpsmedia.ca
2018 MEDIA KIT - The engineer : a decision-maker! More than 63,000 members in Québec - Oiq
PLAN ING2020 : L’ORDRE PLEINEMENT MOBILISÉ, VOIR P. 6

PLAN keeps you informed in industry
                                                              La revue de l’Ordre des ingénieurs du Québec

issues and major developments that                            Septembre-octobre 2017       www.oiq.qc.ca

influence the profession : from a social,                     PRIX GÉNIE
                                                              INNOVATION
economic, technological, environmental                        2017
                                                              CANCER
and regulatory standpoint. PLAN is                            La guerre est déclarée

published in French.
                                                              DOSSIER
                                                              INDUSTRIE 4.0
                                                              PROTECTION DU PUBLIC
                                                              Tableau en cours
                                                                                                                                           CIRCULATION
                                                              de modernisation
                                                                                                                                           62,480 copies

 2018 issuance
    Issue                   Booking             Theme                                                                                              Artwork           Distribution
    January-February        December 4          New Certifications and Standards for Engineers                                                     December 11       January 12

    March-April             January 29          Artificial Intelligence (AI) and Engineering                                                       February 12       March 2

    May-June                April 3             Tomorrow’s Transports                                                                              April 17          May 4

    July-August             May 22              The Social Acceptability of Projects                                                               June 18           July 6

    September-October       August 13           Technological Innovations                                                                          August 20         September 7

    November-December       October 1           Buildings and Infrastructure                                                                       October 22        November 9

All content can be changed without notice. The Ordre des ingénieurs du Québec can not garantee the exact date as to receipt of PLAN
magazine among its members.

         E-NEWSLETTER FOR STUDENTS

                            2018 issuance
                             Issue                     Theme                                                                                       Artwork         Distribution
                             January-February          OIQ 101: QEC—Engineering Games                                                              February 5      February 13

                             March                     Social Committment                                                                          March 5         March 13

                             April                     Internships/Summer Jobs                                                                     April 3         April 10

                             May-June-July-August      Engineering Experience/Engineering Permit                                                   April 30        May 8

                             September                 Work-Study Balance                                                                          September 4     September 11

                             October                   Reserved Acts                                                                               October 1       October 9

                             November                  Engineering Intern—Professional Examination                                                 November 5      November 13

                             December                  New Technologies for Engineers                                                              December 4      December 11

                           Nine times a year, the student newsletter,                                                               BUTTON
                           a dynamic and influential publication,                                                                   191 x 220 pixels             $400/newsletter
                           is sent out by email to close to 3,000                                                                   With hyperlink. Maximum of 9 advertisers per issue.
                           members of the Order’s student                                                                           Priority according to reservation order.
                           section in French and English versions.

Dominic Roberge, Account Manager • droberge@cpsmedia.ca • 450 227-8414, ext. 303                                                                                                      5
2018 MEDIA KIT - The engineer : a decision-maker! More than 63,000 members in Québec - Oiq
EMAIL & WEB
    E-NEWSLETTER - InfoGéniePlus

    L’InfoGéniePlus is emailed to close to 46,000 members of the Order approximately
    10 times a year.
                                                                                                   BUTTON
                                              2018 Production Schedule
                                                                                                   191 x 220 pixels
                                               Artwork                  Distribution
                                                                                                   $900/newsletter
                                               January 12               January 18
                                                                                                   With hyperlink.
                                               February 9               February 15
                                                                                                   Maximum of 6 advertisers per issue.
                                               March 9                  March 15                   Priority according to reservation order.
                                               April 6                  April 12
                                               May 4                    May 10
                                               June 1                   June 7
                                               August 10                August 16
                                               September 7              September 13
                                               October 5                October 11
                                               November 2               November 8

                                             Newsletter release is Friday following
                                             the material date.

    Banner placement in the newsletter may
    vary from one edition to the other.

    ADVERTISING BANNERS - oiq.qc.ca

    With is 421,777 annual visitors, the Website of the Ordre des ingénieurs du Québec
    offers daily updated information.

    4,242,026 PAGES SEEN IN THE PAST YEAR

                                                                          SKYSCRAPER           160 x 600 pixels
                                                                          MEMBERS PAGE    		        $600/month
                                                                          OTHER PAGES    		         $400/month

                                                                          BUTTON A        160 x 300 pixels
                                                                          MEMBERS PAGE    		        $300/month
                                                    Sky-                  OTHER PAGES    		         $250/month
                                                  scraper

                                                                          BUTTON B         160 x 200 pixels
                                                                          OTHER PAGES    		         $175/month
                               Banner
                                                                          BANNER           664 x 100 pixels
                                                   Button                 MEMBERS PAGE              $350/month
                                                     A                    OTHER PAGES    		         $275/month

                                                   Button                Contact your Account Manager
                                                     B                   for availabilities.

6                                                                                                    1 866 227-8414 • www.cpsmedia.ca
2018 MEDIA KIT - The engineer : a decision-maker! More than 63,000 members in Québec - Oiq
TRAINING OPPORTUNITIES
                   E-NEWSLETTER - InfoGéniePlus

                   Continuing education for engineers is required!

                   Engineers must attend 30 hours of continuing education over a 2 years period in accordance
                   with the regulations.

The next cycle ends in Spring 2019. An excellent opportunity to promote your trainings!

Information to provide for posting
•   Name of the school or training centre
•   Course name
•   Course date
•   Hyperlink to the description of the training and registration
•   Course location (city and region)
•   Type of training (virtual or not)

    Region                                Number of email addresses
    Greater Montreal                                                         25,115
    Quebec City                                                                6,190
    Abitibi-Témiscamingue                                                        798
    Bas-Saint-Laurent                                                            678
    Côte-Nord                                                                    383
    Estrie                                                                     2,308
    Mauricie–Centre-du-Québec                                                  2,214
    Outaouais                                                                  1,228
    Saguenay                                                                   1,404
    Virtual training (all regions)                                           40,318
                                                             Statistics as of July 2017

    Training Opportunities                                                Region                                                      Rate
                                                                          Greater Montreal                                             $175
    • Publishing new training opportunities via the
                                                                          Quebec City                                                  $125
      InfoGéniePlus email newsletter sent to engineers.
    • The offers are segmented according to the                           Other regions                                                $100
      members’ administrative region of residence.                        Virtual training (all regions)                               $250
    • The training activities must occur no more than 60                  Minimum required investment: $600
      days after the email newsletter is sent out.

N.B. The Order does not certify trainers or training programs.
                                                                                          SAVE
                                                                                              UP TO      15%
                                                                                          on the reservation of one of our package.
Please refer to the previous page for the e-blast schedule
of InfoGéniePlus.                                                          Volume discount
                                                                           Investment                              Discount
                                                                           Between $3,001 and $5,999                     10%
                                                                           $6,000 and more                               15%

Dominic Roberge, Account Manager • droberge@cpsmedia.ca • 450 227-8414, ext. 303                                                              7
2018 MEDIA KIT - The engineer : a decision-maker! More than 63,000 members in Québec - Oiq
JOB POSTINGS
    JOB POSTINGS - emplois.oiq.qc.ca

    Reach more than 60,000 engineering professionals, in all fields,
    who have the skills and experience you need.

       You have several positions to
       fill throughout the year?                             Bulk rebate
                                                             5 job postings               10%
        SAVE UP
                          TO    20%
         on the reservation of one of our packages.
                                                             10 job postings
                                                             20 job postings
                                                                                          15%
                                                                                          20%

     Basic package                                                                                                     $475
    - Display of your job posting on the Génie Emploi website, for a period of up to 60 days
    - E-blast of your job posting to candidates registered to the job alerts and whose profile matches your criteria

     Basic package with logo                                                                                           $625
    - “Basic package” visibilities      your company’s color logo

     Premium package - Feature jobs                                                                                    $825
     - “Basic package” visibilities
        Your company’s color logo will be included next to your job posting
       Summary of your posting and your company’s color logo in the “Feature jobs of the week”
       section, on the homepage, for a period of 7 days
       Display of your job offer in the InfoGéniePlus sent monthly to close to 47,000 engineers
       Next newsletters : see calendar on page 6.

    ADVERTISING BANNERS - emplois.oiq.qc.ca

                                                                HOMEPAGE BANNER
                            Banner
                                                                728 x 90 pixels         $1,200/month

                                                                JOB DESCRIPTION PAGE BANNER
                                                                728 x 90 pixels         $675/month

                                                                BUTTON HOMEPAGE
                                                    Button      250 x 300 pixels          900 $/month

                                                Bouton G

8                                                                                                         1 866 227-8414 • www.cpsmedia.ca
2018 MEDIA KIT - The engineer : a decision-maker! More than 63,000 members in Québec - Oiq
EVENT: 2018 CONFERENCE
                                                                    SPONSOR
THE CONFERENCE IS:                                                  Québec’s largest engineering gathering.
• More than 700 participating engineers
• 24 training sessions et 8 conferences                             The PRIME VENUE
• One Forum-conferences and two                                     For letting leading engineers know
  conference luncheons                                              more about your programs and services.
• One Exhibition Hall
                                        Ask for your
• One reunion cocktail                  sponsorship
                                                  program!

       Activities are always meticulously organized and speakers a constant source of inspiration for
       the continuing development of our engineering skills.

       I have been attending the Conference for four years and see that the OIQ keeps offering more
       interesting training programs each time.

       These two days are an outstanding opportunity for networking, as well as for going to entertaining,
       rewarding Conferences.

       The excellent organization, accompanied by a warm, friendly welcome and a variety of activities
       are highly enriching.

Palais des congrès de Montréal - May 7 & 8, 2018

 99% enjoyed the program
100% enjoyed the welcome and organization
100% enjoyed location and accessibility

                                            Advertising and Promotion
                                            Dominic Roberge
                                            Account Manager
            MÉDIA                           450 227-8414, ext. 303 • 1 866 227-8414
                                            droberge@cpsmedia.ca

            CPS Média
            43, avenue Filion, Saint-Sauveur (Québec) J0R 1R0 • www.cpsmedia.ca
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