Friday February 1st, Forbes Arena Morehouse College 6pm to 9pm
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ABOUT THE CELEBRITY SUPERSLAM ▪ The Celebrity Superslam Charity Basketball Game is a fun-filled game of basketball featuring NFL players, past and present, music stars, Hollywood celebrities and reality stars all coming together to raise money for great causes. Each year the game is held in the Super Bowl host city. It provides a unique opportunity for excitement and corporate hospitality and serves as a conduit for philanthropy. The Celebrity Superslam partners with a NFL star to help make this event a magical experience. Past hosts of the Celebrity Superslam include former NFL players, Terrell Owens of the 49ers, Travis Taylor of the Ravens, Mike McKenzie of the Packers, Cato June of the Buccaneers, Antonio Brown of the Steelers and most recently, Chris Johnson of the Cardinals. This year the Superslam will partner with former NFL Pro Bowler, Chad ”Ocho Cinco” Johnson. ▪ The Genesis Media Group invites you to become a partner of this unforgettable evening of fun and basketball to benefit youths in our community. As an event sponsor, you will impact the lives of many young people throughout the Atlanta Metro area. JOIN US!
ABOUT CHAD “OCHO CINCO” JOHNSON ▪ Chad “Ocho-Cinco” Johnson is a former All Pro receiver of the Cincinnati Bengals. ▪ In April 2011, CNBC listed Johnson as number 1 on its list of “most influential athletes in social media”. ▪ Johnson is a six-time NFL Pro Bowler, was named to 3 All-Pro teams and was voted as the number one wide receiver on the Bengals 40th Anniversary team. ▪ In addition to being one of the most productive receivers in the NFL, Johnson was also one of the most popular ones. In the fan voting for the 2006 Pro Bowl, he finished first in votes for wide receivers, and fourth overall with 987,650 total votes. He has earned nationwide attention for his flamboyant attitude, which was often seen during his infamous end zone celebrations after catching touchdown passes. In a list released in August 2006 by Fox Sports listing the top 10 showboats in professional sports, Johnson topped the list. ▪ Johnson today remains a top social media influencer, with over 1 million twitter and Instagram followers and is currently a pitchman for various companies.
PAST SUPERSLAM CELEBRITY PARTICANTS ▪ Gabrielle Union ▪ Porsha Williams ▪ Snoop Dogg ▪ Antonio Brown ▪ DJ Khaled ▪ Floyd Mayweather Jr ▪ Doug Flutie ▪ Stephen A Smith ▪ Adam “Pacman” Jones ▪ Chad “Ocho Cinco” Johnson ▪ Kevin Frazer ▪ LeSean McCoy
INVITED CELEBRITY GUESTS ▪ Drake ▪ Odell Beckham Jr ▪ Michael Vick ▪ Snoop Dogg ▪ The Rock ▪ Chris Brown ▪ Future ▪ Ludacris ▪ DJ Khaled ▪ Diddy ▪ T.I ▪ Porsha Williams ▪ G. Easy ▪ Skylar Diggins ▪ Cardi B ▪ Celebrities subject to availability
THE BENEFICIARY. USHER’S NEW LOOK FOUNDATION ▪ World renowned music entertainer Usher Raymond formed Usher’s New Look in 1999 at the tender age of 20 with the help of his mother. They were passionate about recognizing the vital need for positive role models and mentors for disadvantaged children and adolescents and wanted to help find ways to provide better lives for them. Usher’s New Look is a registered 501 (c) 3 tax exempt public charity and is dedicated to bridging the gap between despair and success for young people all over the world. ▪ Usher’s New Look organization intends to transforms the lives of underserved youth through a 10-year comprehensive program that develops passion-driven, global leaders. ▪ For more information on Usher’s New Look Foundation, please visit www.ushersnewlook.org
“TITLE” SPONSOR $30,000 ▪ Your company with “EXCLUSIVE TITLE SPONSOR” naming rights to the Chad “Ocho Cinco” Johnson Celebrity Superslam Charity Basketball Game. As such, you will be listed as “exclusive” title sponsor in all advertising opportunities including but not limited to radio, television, magazines and newspapers, email blasts, press releases, national social media and other internet promotions. ▪ Company logo on over 30,000 promotional flyers to be distributed throughout the Atlanta metro area. ▪ Company logo prominently displayed on step and repeat and interview area. ▪ 8 “premium visibility” banner placements through out event area including entrance to the arena and scorers table. (provided by sponsor) ▪ Company logo on all players uniforms. ▪ Company logo on staff , volunteer, and player warmup shirts. ▪ 15 VIP tickets to the Celebrity Superslam Basketball Game. ▪ 20 lower level tickets. ▪ 50 General Admission tickets to the Celebrity Superslam Basketball Game. ▪ CONTINUE ON NEXT SLIDE!
TITLE SPONSOR CONT: ▪ 2 Super Bowl Experience tickets ▪ Signed memorabilia from celebrities in attendance. ▪ Photo opportunities with celebrities in attendance at celebrity’s discretion ▪ 2 company officials as a player or coach in the game. ▪ 2 all access passes to player locker rooms at the direction of staff ▪ Logo placement on event website and Facebook page. ▪ Creation of co-brand event hashtag. ▪ Opportunity to make greetings and opening remarks at the Celebrity Superslam event by company official.
“PRESENTING” SPONSOR $20,000 ▪ Your company with presenting sponsor designation of the Celebrity Superslam Charity Basketball Game. ▪ 4 banner placements in and around event site areas. (provided by sponsor). ▪ Company name listed as PRESENTING sponsor in all advertising materials including but not limited to 30,000 flyers to be distributed in the Atlanta metro area, radio advertisement, press releases and social media marketing. ▪ Logo displayed on event step and repeat for media interviews. ▪ 10 VIP tickets to the Celebrity Superslam Basketball Game ▪ 10 lower level tickets to celebrity Superslam Basketball Game ▪ 30 general admission tickets to the Celebrity Superslam Basketball Game ▪ Company logo on player uniforms. ▪ Company logo on staff, volunteer, and player warmup shirts. ▪ Continuous name recognition throughout the event. ▪ Company logo on event website and Facebook page ▪ Opportunity for onsite sampling. ▪ Product Placement opportunities. ▪ Onsite activation.
HALFTIME SPONSOR $10,000 ▪ Halftime show presented by your company ▪ 2 banner placements in and around event site and all premium areas. (provided by sponsor) ▪ Company name listed as HALFTIME sponsor in all advertising materials including but not limited to 30,000 flyers to be distributed in the Atlanta metro area, inclusion in all press releases, radio advertisement and social media marketing. ▪ Logo displayed on event step and repeat for media interviews. ▪ 5 VIP tickets to the Celebrity Superslam Basketball Game ▪ 5 lower level tickets. ▪ 20 general admission tickets to the Celebrity Superslam Basketball Game. ▪ Company logo on player uniforms. ▪ Company logo on staff, volunteer and player warm up shirts. ▪ Logo placement on event website and Facebook page. ▪ Opportunity for onsite sampling. ▪ Product Placement opportunities.
THREE POINT SPONSOR $5,000 ▪ 1 banner placement in and around event site (provided by sponsor). ▪ Logo on 30,000 flyers to be distributed in the Atlanta metro area. ▪ 2 VIP tickets to the Celebrity Superslam Basketball Game. ▪ 5 lower level tickets to the Celebrity Superslam Basketball Game. ▪ 10 general admission tickets. ▪ Company logo on staff and volunteer shirts. ▪ Logo placement on event website. ▪ Logo placement on Facebook page. ▪ Opportunity for onsite sampling. ▪ Product placement opportunity.
INDIVIDUAL SPONSORSHIP ▪ Locker Room $1,500 per room ▪ Gift bags $1,000 ▪ MVP Trophy $500
OUR CELEBRITY PARTICIPANTS ACTIVELY PROMOTE THE SUPERSLAM TO MILLIONS OF FOLLOWERS
PREVIOUS MEDIA COVERAGE ▪ PREVIOUS COVERAGE ▪ 1. ABC http://abc13.com/society/celebrities-raise- money-at-basketball-game-/1737198/ ▪ 2. ESPN' UNDEFEATED https://theundefeated.com/galleries/throwing-down-at- antonio-browns-celebrity-super-slam/ ▪ 3. CBS SPORTS http://www.cbssports.com/nfl/news/antonio-brown-to- host-celebrity-basketball-game-with-snoop-dogg/ ▪ 4. USA TODAY http://ftw.usatoday.com/2017/02/dj- khaled-three-shot-airball-ja-rule-antonio-brown- celebrity-game ▪ 5. Bleacher Report.. http://bleacherreport.com/articles/2691081-dj-khaled- crosses-up-ja-rule-at-antonio-brown-celebrity-basketball- game ▪ 6. Ballislife http://ballislife.com/dj-khaled-shows-off-his- handles-and-jumper-at-antonio-brown-celebrity-game/ ▪ 7. The Houston Chronicle http://www.chron.com/neighborhood/fortbend/events/a rticle/Snoop-Dogg-DJ-Khaled-hit-Houston-court-for- 10906842.php ▪ 8 TMZ. http://www.tmz.com/2017/02/04/celebrity- basketball-game-snoop-dogg-dj-khaled-super-bowl- houston/
ATTENDEE DEMOGRAPHICS ▪ Expected attendance over 3,000 people. ▪ 55% Atlanta residence. ▪ 45% national commuters simply traveling to Atlanta for Super Bowl hospitality. This does not include possible live streaming and social media viewers. ▪ 80% sports and entertainment fans. ▪ 10% casual and general leisure attendees. ▪ 5% celebrities ▪ 5% media ▪ Ages 7-65
PAST SPONSORS Past sponsors of the celebrity Superslam includes. •Suntrust •Cricket •Body Armor Super Drink •New Era Cap Company •Nike •iheart Radio •DraftKings •Checkers Drive in Restaurants • Sprayground •Pepsi •Sleefs
ABOUT THE GENESIS MEDIA GROUP AND SPONSORSHIP DEADLINE ▪ The Genesis Media Group is a premier sports marketing and event production company that specializes in assisting professional athletes with their image through creative outreach programs and corporate driven events aimed at giving back to the community. With over 12 years of experience, we have produced successful events for athletes such as Terrell Owens of the 49ers, Travis Taylor of the Ravens, boxer Floyd Mayweather Jr, Mike McKenzie of the Saints, Cato June of the Buccaneers, Lamar Miller of the Texans and many more. ▪ The sponsorship deadline for Celebrity Superslam Basketball Game is January 10th 2019. ▪ For more information about this event please contact the Genesis Media Group at 561-859- 7552 or email genesismp5@gmail.com ▪ Sponsorships are subject to negotiations.
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