CANADIAN OFFICE TENANT - PREFERENCE SURVEY - SPONSORSHIP AND DATA OPPORTUNITIES
←
→
Page content transcription
If your browser does not render page correctly, please read the page content below
CANADIAN
OFFICE
TENANT
PREFERENCE SURVEY
SPONSORSHIP AND DATA OPPORTUNITIES
1
S P O N S O R S H I P + D A T A O P P O R T U N I T I E S
O V E R V I E W
2020 will see the growth of
the Canadian Office Tenant
Preference Survey to include
more respondents from across
Canada’s major markets to
better understand the broader
commercial real estate community.
In 2020 Canadian Real Esate Forums surveyed Canadian
office tenants and those who make company real estate
decisions to better understand office occupiers. A segment
of the questions focused on the shift to Work from Home
during the pandemic. Tenants weighed on their remote work
experiences and their desires upon returning to the office.
In 2020 we were honoured to have
Yardi as our presenting partner and
Fiera Real Estate and GWLRA as gold sponsors
B A C K G R O U N D + N E X T S T E P S
T I M E L I N E
CANADIAN OFFICE TENANT
preference survey
2019
Introduced to understand
the needs and desires of
office occupiers
2,000 CANADIANS
2020
NEW R EP ORT
AVAILABLE NOW Responded with answers
to demographic, preference
and satisfaction questions.
Tenants occupied all
classes of office products.
FUTURE PLANS
2021
2021 will see the growth of
the office survey into all
Canadian major markets.
Expansion of year-over-year
comparisons will enable
deeper analysis.
Users will have the ability to
benchmark their tenants
against market sentiments.
3
G O L D L E V E L S P O N S O R S H I P
$5,000 CAD
INCLUDES P LUS TA X ES
WRITTEN MENTIONS DIGITAL MENTIONS LOGO PLACEMENT
Have your company Have your company Have your logo placed on
mentioned on pre-survey mentioned on select the survey that is sent
correspondence, newsletter personal email invitations around digitally to the
database and portal posting sent from our team to invite market
key organizations to
become involved
CUSTOM POSTER REPORT FEATURE
Have your company logo on Have your logo placed and/
posters, which include a call or mentioned in the trend
to action for your tenants. CONFERENCE FEATURE report produced.
Post in the lobby and Have your logo placed in The report is sold to
elevators of your buildings. the digital presentation companies based on
You will be emailed custom showcased in any of our the key findings and
posters for your team to conferences. summary documentation
print out and distribute
It will be circulated on the
web and in our newsletter
following the conference
EARLY ACCESS
If secured in time, access
to the survey before it is FIRST REFUSAL
launched. COMPLIMENTARY
REPORT Have right of first refusal
Add in key questions that for gold sponsorship of
Complimentary copy of the survey
would be important to your
the trend report book and
strategic analysis
analytics dashboard access
MAJOR BENEFITS
Gain access to final reports and excel dashboard. If enough of your tenants respond, you will have
market benchmarking tools for your team to use. Add custom open-ended question answers per
building, simple custom reports at no cost and complex custom reports at minimal costP A R T I C I P A T I N G C O M P A N Y
INCLUDES
WRITTEN MENTIONS DIGITAL MENTIONS LOGO PLACEMENT
Have your company Have your company Have your logo placed on
mentioned on pre-survey mentioned as a participating the survey that is sent
correspondence, newsletter company on select personal around digitally to the
database and portal posting email invitations sent from market
our team to invite
key organizations to
become involved
CUSTOM POSTER COMPLIMENTARY REPORT
Have your company logo on posters, which Receive the $2,500 Trend Report
include a call to action for your tenants. complimentary as a thank you for
engaging your tenants
Post in the lobby and elevators of your
buildings. You will be emailed custom
posters for your team to print out
and distribute
NOTE: P resenting sponsor Yard i’s lo g o will b e in clu d e d o n all co m m u n ica t i o n s
5T R E N D R E P O R T & D A S H B O A R D TREND REPORT ($2,500) Over 30 pages of macro level data sourced from the survey Trends and preference index included A-Z references to sort the data with sections such as Parking, Green Trends, Amenities, Co-Working Charts and text summaries included INTERACTIVE DASHBOARD ($5,000) The dashboard is an interactive tool that allows you and your team to conduct simple and complex analyses of the survey findings Users have access to permanently download their work product as images, PDFs or numerically
S A M P L E Q U E S T I O N S
The survey poses a series of questions to ascertain the demographics of our
audience. This allows for the analysis and also comparison of the sentiments of
specific target groups.
DEMOGRAPHIC QUESTIONS
• Please indicate your gender
• Is your company size increasing or decreasing?
• Has your company recently changed office locations or do you know if they are
considering a change?
• Please provide the name of your landlord/owner/property manager
• What geographic area is your office located in?
OFFICE SET UP QUESTIONS
• What type of work set-up do you current use for the majority of your time?
• If you had the choice where would you like to work the majority of the time?
• Post pandemic, what do you think your primary work set-up will be?
• Did the office design attract you to your company?
PREFERENCES
• How would you want to report something broken if you had the choice?
• What is your overall level of satisfaction with building service requests being resolved
in a timely fashion?
• Are there green initiatives in place at your building? (Recycling, energy management,
water usage reduction strategies, composting, etc.)
• How is your wireless connectivity for your computer and systems in your building and space?
• How is your mobile device reception in your building and space?
150+ QUESTIONS ASKED AND ANSWERED
7FOR MORE INFORMATION SARAH.SEGAL@INFORMA.COM PRESENTED BY THANK YOU TO OUR 2020 GOLD SUPPORTERS FIERA REAL ESTATE GWLRA
You can also read
