2018 Media - Elle Decor Media Kit
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2018 Media Kit
2018
MISSION
STATEMENT
ELLE DECOR is about
modern, sophisticated
living, and a global
perspective. It provides
readers with inspiration,
immediacy and a little
fantasy on interior design,
fashion, travel, real estate,
and art—all inseparable
elements of a stylish life.
TO ADVERTISE
Contact your ELLE DECOR Sales Representative or Associate Publisher
David Hamilton at 212.649.7298 or DavidHamilton@hearst.com. 10/25/17
2018
MEET WHITNEY ROBINSON
ELLE DECOR’S EDITOR IN CHIEF
“The ultimate aim is for ELLE DECOR to be a
beacon of global taste in the 21st century.
We got into this business in the first place to
dream. So let’s bring back the immediacy.
The playfulness. The point of view. The fantasy.
And then make it reality.”
10/25/17
2018
WHAT’S HOT ONLY IN ELLE DECOR
DISPATCHES FROM THE WORLD OF DESIGN
STYLE DESIGN
CONTRIBUTORS NOT FOR SALE
Stories and profiles of the people behind Our last page spotlighting an exclusive,
the issue. one-of-a-kind home furnishings piece,
commissioned by ELLE DECOR. Each
SHORTLIST
commissioned piece will be archival, unique
The most stylish and influential people in
and “not for sale” to general public or trade.
the world tell us the 12 essentials they can’t
live without. GREAT IDEAS
Inspiring images of interiors around the
MOOD BOARD
From the world’s runways to your home— world culled from the 25 international
INTERNATIONAL RELATIONS
editions of ELLE DECOR.
American designer Michael Van Beuren studied at Germany’s
Bauhaus and then settled in Mexico in 1937, where he helped
introduce modernist furniture to midcentury homes.
furnishings that reflect fashion’s impact on
design. IN THE SHOWROOMS
Luteca’s reissue of the neglected master’s designs includes, from
PAMELA COOK/STUDIO D.
left, the Miguelito armchair, of teak with brass details; the
Line lounge chair, shown covered in Pierre Frey’s Gaspard
velvet; and the Miguelito barstool, of walnut with palm-leaf wrap.
What’s new in to-the-trade showrooms—
Armchair: 27.5• w. x 29• d. x 30.5• h., $6,750, also available
in walnut; lounge chair: 24• w. x 34• d. x 31• h., $4,051,
WHAT’S HOT!
other fabrics available; barstool: 16• w. x 16• d. x 30• h., $1,840.
luteca.com Background: Élitis’s Ardoise Travertin vinyl
fabrics, furnishings, and fabulous finds.
PRODUCED BY BENJAMIN RE YNAERT wallcoverings in VP 633 10, left, and VP 633 05. elitis.fr
Chic new products from the world of design.
47
TALENT
Stylish and creative people in today’s world
CULTURE
TREND ALERT Golden Sunburst
silk jacquard* by
Jim Thompson.
of design.
Celestial rug
by Moooi
Carpets.
ART SHOW
Vertical
TOOLBOX
Halo steel-
and-acrylic
chandelier
by Paul
Loebach for
Profiles of up-and-coming artists and
Roll & Hill.
Smart products for stylish home improvement.
photographers who are exciting
Space leather- Constellation matches
and-brass from Jayson Home.
minaudière by
ENDPAPER
Lee Savage.
collectors today.
Dedicated to wallcoverings and fabrics.
Gravitanita suede pump
by Christian Louboutin.
CELESTIAL
Everyone is looking at the APPRAISAL
TRUTH IN DECORATING
HAMPTON COURT PALACE: COURTESY OF HISTORIC ROYAL PALACES; FABRICS AND WALLCOVERINGS: PAMELA COOK/STUDIO D. FOR DETAILS, SEE RESOURCES
stars—and comets,
and constellations—as designers
search the heavens An in-depth look at the iconic pieces from
ELLE DECOR’s comprehensive shopping
The Chapel Royal
for inspiration. at England’s Hampton
the talents who shaped design throughout
Court Palace.
BY LUC Y BAMMAN
guide to the “top 10” home furnishings—
the 20th century, with advice from top
Moon
Phase rose
gold—and-
beds, dining tables, wing chairs, floor
diamond Dress and
earrings jacket from fall/
winter 2016 by
dealers on what you need to know and
by Pamela
Love Fine Valentino.
Jewelry.
Heritage
lamps, and more—with authoritative
where to go to buy.
Series
Taylor eggshell
Celestograf
lacquer table*
gold-plated
commentary from leading designers.
by John Lyle
watch by
Create from
Movado.
John Rosselli &
Associates.
D.B.E.D DANIEL BOULUD
Nebulous mirror by
Hervé Van der Straeten
for Ralph Pucci.
UNCONVENTIONAL WISDOM
Lunar Eclipse
fabric* by
World-renowned chef Daniel Boulud shares
Pollack.
The design world’s legendary personalities
Lampada 061
metal-and-
recipes for his favorite seasonal dishes
fiberglass
light fixture by
DimoreStudio.
share a lifetime of advice and ideas with
and suggests complementary wines for
Sunbeam
wallcovering*
by JAB
our readers. Their wisdom—still fresh, often
Anstoetz.
Moon Dreams
sophisticated entertaining.
unorthodox—may surprise you!
powder compact by
China Lack Monica Rich Kosann
wallcovering* for Estée Lauder.
by Stark.
ED TRAVELS
60 *Available to the trade only.
A travel guide for the design enthusiast:
Find out where to shop, eat, and stay in NOTE
WHAT’S premier cities around the world. All content and dates subject to change.
NEXT ED DESIGN HOTELS
*Materials due at ad close. Signed IO for
covers is 8 weeks prior to listed close date.
A monthly spotlight on a destination and/or
LEFT: Simultaneous
Fabric No. 46, 1924,
a printed silk by Sonia
Delaunay. BELOW:
A 1933–35 headboard
hotel that is known for its exqusite design.
with lamp by
Frederick Kiesler.
WHAT’S NEXT
A discerning round-up of new exhibits,
ALL THAT JAZZ
Silver tea service,
c. 1928, by
restaurants, art shows, hotels, books,
destinations, and celebrations.
Jean Puiforcat.
Nearly a century ago,
a hot new sound inspired a
revolution in the arts
ED GOES TO THE MOVIES
Syncopated rhythms, mel-
ancholy blues, and brassy
riffs: Those were the keynotes
An artful, behind the scenes look at
of jazz, the style of music and
dance that emerged from the
streets of New Orleans and con-
quered the Western world in the early
DELAUNAY TEXTILE, HEADBOARD, DRAWING: COOPER HEWITT, SMITHSONIAN DESIGN
movie set design.
decades of the last century. But what
MUSEUM; LE FEU TEXTILE, BRACELET: MATT FLYNN © SMITHSONIAN INSTITUTION;
Le Feu, a 1925
silk designed by
did jazz look like? In April, the Cooper Yvonne Clarinval.
Hewitt, Smithsonian Design Museum in
New York conjures the era’s joyous, racy
zeitgeist in “The Jazz Age: American Style
in the 1920s,” an exhibition of 350 furnish-
ings, fashions, and product designs, many
TEA SERVICE: DAVE KING © SMITHSONIAN INSTITUTION
produced in the workshops of newly cos-
mopolitan America. It was a time when
word of Paris trends and the discovery of
Party Ashtray,
breathtaking antiquities in Egypt—which 1930–31, a textile
inspired a wave of Orientalism—traveled design by
FOR MORE INFORMATION
Donald Deskey.
with the speed of the telegraph. A soigné
Fortuny dress, a curvy Bakelite radio, and
streamlined silver services capture all the
energy, innovation, and forward-looking
optimism of the music of the day (April 7–
Contact your ELLE DECOR Sales Representative or Associate Publisher
August 20; cooperhewitt.org).
PRODUCED BY PATRICK ROG ER S Egyptian bracelet of diamonds,
rubies, and emeralds,
c. 1924, by Lacloche Frères.
David Hamilton at 212.649.7298 or DavidHamilton@hearst.com. 10/25/17
51
2018
EDITORIAL CALENDAR
JANUARY/FEBRUARY 2018 MARCH 2018 APRIL 2018
International Issue Transformative Indoor/Outdoor Living
SPECIAL PAPER ORDER: 9/28/17
Design & Renovation SPECIAL PAPER ORDER: 12/8/17
AD CLOSE*: 11/6/17 SPECIAL PAPER ORDER: 11/9/17 AD CLOSE*: 1/18/18
ON SALE: 12/19/17 AD CLOSE*: 12/21/17 ON SALE: 3/6/18
ON SALE: 2/6/18
MAY 2018 JUNE 2018 JULY/AUGUST 2018
Global Style & Design A-List American Summer
SPECIAL PAPER ORDER: 1/19/18 SPECIAL PAPER ORDER: 2/26/18 SPECIAL PAPER ORDER: 4/6/18
AD CLOSE*: 2/22/18 AD CLOSE*: 3/29/18 AD CLOSE*: 5/3/18
ON SALE: 4/10/18 ON SALE: 5/15/18 ON SALE: 6/26/18
SEPTEMBER 2018 OCTOBER 2018 NOVEMBER 2018
Fashion Craftsmanship Luxury
SPECIAL PAPER ORDER: 5/17/18
Around The World SPECIAL PAPER ORDER: 7/20/18
AD CLOSE*: 6/14/18 SPECIAL PAPER ORDER: 6/14/18 AD CLOSE*: 8/23/18
ON SALE: 8/7/18 AD CLOSE*: 7/19/18 ON SALE: 10/9/18
ON SALE: 9/4/18
DECEMBER 2018 JANUARY/FEBRUARY 2019
Passions of the Season Architecture Issue
SPECIAL PAPER ORDER: 8/24/18 SPECIAL PAPER ORDER: 9/27/18
AD CLOSE*: 9/27/18 AD CLOSE*: 11/6/18
ON SALE: 11/13/18 ON SALE: 12/18/18
Note: All content and dates subject to change. *Materials due at ad close. Signed IO for covers is 8 weeks prior to listed close date. 1/29/18
2018 ELLE DECORATION NETWORK THE WORLD'S LARGEST DESIGN MAGAZINE NETWORK: 10M readers worldwide 25 EDITIONS 7 OTHER TERRITORIES ELLE DECORATION China ELLE DECORATION Argentina ELLE DECORATION Croatia ELLE DECORATION Czech Republic ELLE DECORATION Denmark ELLE DECORATION Hong-Kong ELLE DECORATION France ELLE DECORATION Norway ELLE DECORATION Germany ELLE DECORATION Romania ELLE DECORATION Greece ELLE DECORATION Serbia ELLE DECOR India ELLE DECORATION Slovenia ELLE DECORATION Indonesia ELLE DECOR Italy ELLE DECOR Japan ELLE DECOR Korea ELLE DECORATION Mexico ELLE DECORATION Middle East (Lebanon + Arab World) ELLE DECORATION Netherlands ELLE DECORATION Poland ELLE DECORATION Russia ELLE DECORATION South Africa ELLE DECOR Spain ELLE DECORATION Sweden ELLE DECORATION Taiwan ELLE DECORATION Thailand ELLE DECORATION Turkey ELLE DECORATION UK ELLE DECOR USA ELLE DECORATION Vietnam FOR MORE INFORMATION Contact your ELLE DECOR Sales Representative or Associate Publisher David Hamilton at 212.649.7298 or DavidHamilton@hearst.com. 10/25/17
2018 2017 IPSOS READER PROFILE WOMEN............................................................................................ 71% MEN.................................................................................................. 29% TOTAL AUDIENCE............................................................................... 446,000 AGE AGE 25-54......................................................................................... 69% AGE 35+............................................................................................ 70% MEDIAN AGE..................................................................................... 44 MARITAL STATUS/CHILDREN MARRIED............................................................................................ 79% CHILDREN IN HH................................................................................ 47% EDUCATION ATTENDED COLLEGE........................................................................... 98% GRADUATED COLLEGE+...................................................................... 80% EMPLOYMENT EMPLOYED.......................................................................................... 86% PROFESSIONAL/MANAGERIAL............................................................ 79% HOUSEHOLD INCOME $150,000+ ........................................................................................ 78% $200,000+........................................................................................ 44% MEDIAN HHI...................................................................................... $191,405 HOME OWNERSHIP/VALUE OWN HOME...................................................................................... 93% MEDIAN HOME VALUE........................................................................ $631,564 LIQUID ASSETS + REAL ESTATE 1,000,000+.......................................... 75% SOURCE: Ipsos Affluent Survey USA Fall 2017 Adults 18 or older, HHI $125,000+ TO ADVERTISE Contact your ELLE DECOR Sales Representative or Associate Publisher David Hamilton at 212.649.7298 or DavidHamilton@hearst.com. 10/25/17
2018
2017 MRI READER PROFILE
AUD. (000) COMP %
ADULTS...................................................................... 2,058
WOMEN.................................................................... 1,838.............89%
MEN.......................................................................... 220................11%
READERS PER COPY.................................................... 3.7
AGE
AGE 25-54................................................................. 1,169..............57%
AGE 35+.................................................................... 1,695.............85%
MEDIAN AGE............................................................. 50
MARITAL STATUS/CHILDREN
MARRIED.................................................................... 1,118..............54%
CHILDREN IN HH........................................................ 751................37%
EDUCATION
ATTENDED COLLEGE................................................... 1,378.............67%
GRADUATED COLLEGE+.............................................. 569................28%
EMPLOYMENT
EMPLOYED.................................................................. 1,209.............59%
PROFESSIONAL/MANAGERIAL.................................... 615................30%
HOUSEHOLD INCOME
$75,000+ .................................................................. 1,118..............54%
$100,000+................................................................. 864................42%
MEDIAN HHI.............................................................. $83,771
MEDIAN HH NET WORTH........................................... $314,668
HOME OWNERSHIP
OWNS HOME............................................................ 1,388.............67%
A/B COUNTY............................................................. 1,639.............80%
SOURCE: GFK/MRI Doublebase 2017
TO ADVERTISE
Contact your ELLE DECOR Sales Representative or Associate Publisher
David Hamilton at 212.649.7298 or DavidHamilton@hearst.com. 10/25/17
2018 FASHION FOR THE HOME... ONLINE UNIQUE VISITORS: ............................................................................. 1,304 (Comscore June 2017) PAGE VIEWS: .................................................................................... 8 MILLION (Comscore June 2017) TOTAL TIME SPENT:............................................................................. 5 MINUTES MEDIAN AGE: ................................................................................... 39.6 MEDIAN HHI: .................................................................................... $101,739 ELLE DECOR provides stylish home decor inspiration and interior design ideas, provided by the experts at elledecor.com. ELLEDECOR.com delivers chic houses, fascinating people, elegant furnishings, cool objects, smart ideas, inspiring entertaining tips, and must-see destinations. ELLEDECOR.COM Our viewpoint is fresh, our vision is international, and our philosophy is simple: to inspire our audience to make their world more beautiful, one room at a time. SOCIAL MEDIA Over 7 MILLION social media followers (As of 10.1.17) DIGITAL & SOCIAL OPPORTUNITIES • Blogger Programs • Brand Gallery Sponsorship • Homepage Takeover • Editorial Content Hub • Sweepstakes • Instagram Posts & Sweepstakes • Pinterest Programs Source: Comscore June 2017 TO ADVERTISE Contact your ELLE DECOR Sales Representative or Associate Publisher David Hamilton at 212.649.7298 or DavidHamilton@hearst.com. 10/25/17
2018
AD SPECIFICATIONS
NEW TRIM SIZE EFFECTIVE MARCH 2018
SIZES BLEED TRIM LIVE AREA
Spread................... 16.75 x 11.125"..........16.5 x 10.875"............. 16 x 10.375"
Full Page................. 8.5 x 11.125"..............8.25 x 10.875"............. 7.75 x 10.375"
1/3 Vertical............. 2.75 x 11.125"............2.5 x 10.875".............. 2 x 10.375"
SUBMISSIONS: Submit creative to Hearst Ad Gateway at ads.hearst.com.
All files submitted must be PDF X1A print ready.
PROOF SPECIFICATIONS: Hearst utilizes Virtual Proofing technology at
all monthly publication print facilities. Hard copy guidance is no longer required. If you
opt to use a proof for internal color approval, please render at 100% size, to the SWOP
2006 #3 data set: SWOP 2006_Coated3.
INK SPECIFICATIONS: 4/C process. Match colors available.
DENSITY: Total density should not exceed 300%.
MARKS: All marks (trim, bleed) should be included in all colors and must be
located 1/4” (6.35 mmm) from trim and not to invade the live or bleed areas.
BINDING SPECIFICATIONS: Perfect bound; jog to foot.
PRINTING METHOD: Web offset.
GENERAL RULES: Allow minimum 0.125” (3.175mm) on all sides for bleed
ads; Reverse type or 4/C Black text smaller than 10 pt and any solid type smaller than
6 pt cannot be guaranteed for perfect registration or readability; white color objects
cannot be set to overprint.
Live matter SAFETY—leave .25” from all TRIM edges. Gutter safety for TYPE—.125”-
.1875” from each side of spread center.
SHIP INSERTS TO:
Quad/Graphics, N 11896 Hwy 175, Lomira, WI 53048
Attn: Greg Bardele 920.269.5252
INSERT MATERIAL EXTENSIONS OR QUESTIONS:
Operations Account Manager:
Julie Bosco 212.450.0977 or Julie.Bosco@pubworx.com.
MATERIAL EXTENSIONS OR QUESTIONS:
Kurt Handeland 262-673-1281 or khandeland@blue-soho.com
12/1/172018 FURNISHED INSERT SPECS NEW TRIM SIZE EFFECTIVE MARCH 2018 INSERT SPECIFICATIONS DELIVERY SIZE............................................................................8 1/2 X 11 1/8" TRIM SIZE..................................................................................8 1/4 X 10 7/8" LIVE MATTER SIZE.......................................................................7 3/4 X 10 3/8" BINDING...................................................................................PERFECT JOGS TO...................................................................................FOOT FOOT TRIM................................................................................1/8" HEAD TRIM................................................................................1/8" OUTSIDE TRIM...........................................................................1/8" GRIND OFF...............................................................................1/8" ACROSS GUTTER.......................................................................1/4" EACH SIDE INSERT ISSUE DUE DATE JANUARY/FEBRUARY 2018..........................................................NOVEMBER 17 MARCH.....................................................................................JANUARY 10 APRIL.........................................................................................FEBRUARY 7 MAY..........................................................................................MARCH 14 JUNE.........................................................................................APRIL 18 JULY/AUGUST............................................................................MAY 30 SEPTEMBER................................................................................JULY 11 OCTOBER..................................................................................AUGUST 8 NOVEMBER...............................................................................SEPTEMBER 12 DECEMBER................................................................................OCTOBER 17 JANUARY/FEBRUARY 2019..........................................................NOVEMBER 19 REQUIREMENTS • Insert sample/bluelines must be submitted to determine bindability • E xtensions granted by the advertising production department • All inserts should be identified with the following information: Quad/Graphics, N. 11896 Hwy 175, Lomira, WI 53048, Attention: Greg Bardele, 920.269.5252 • ELLE DECOR/issue date • Quantity/description of materials PRINT ORDER/DUE DATES Operations Account Manager: Julie Bosco 212.450.0977 or Julie.Bosco@pubworx.com 10/25/17
2018
2018 TERMS & CONDITIONS
1. ELLE DECOR, published by Hearst Communications, Inc., Hearst Magazines for which Publisher may by held legally responsible, Publisher’s liability will in no
Division (“Publisher”) will not be bound by any condition appearing on order blanks event exceed the cost of the space ordered and further agree that Publisher will not
or copy instructions submitted by or on behalf of the advertiser when such condition under any circumstance be responsible for consequential damages, including lost
conflicts with any provision contained in Publisher’s rate card or with its policies, income and/or profits.
regardless of whether or not set forth in the rate card. All references herein to
Advertiser include Advertiser’s agency, if there is one, and Advertiser and its agency 17. The advertiser represents that it not only has the right to authorize the publication
shall be jointly and severally liable for Advertiser’s obligations hereunder. of any advertisement it has submitted to Publisher, but that it is fully authorized and
licensed to use (i) the names and/or the portraits or pictures of persons, living or
2. Publisher reserves the right to decline or reject any advertisement for any reason dead, or of things; (ii) any trademarks, service marks, copyrighted, proprietary, or
at any time without liability even though previously acknowledged or accepted. If otherwise private material; and (iii) any testimonials contained in any advertisement
an advertisement is accepted for publication, the advertiser agrees that it will not submitted by or on behalf of the advertiser and published by Publisher, and that such
make any promotional references to ELLE DECOR without the prior written permission advertisement is neither libelous, an invasion of privacy, violative of any third party’s
of the Publisher. rights, or otherwise unlawful. As part of the consideration and to induce Publisher
to publish such advertisement, the advertiser agrees to indemnify and save harmless
3. Short Rates. Advertisers will be short-rated if the space upon which billings have
Publisher against all loss, liability, damage, and expense of whatsoever nature
been based is not used within the 12-month contract period.
(“Losses”) arising out of copying, printing, or publishing of such advertisement (“Claims”).
4. Agency commission: 15% to recognized agencies. Bills are rendered on In the event that any advertising campaign for advertiser includes sweepstakes,
publication date. Payment in U.S. currency required. Net due 30 days from invoice contests, email distribution and/or other promotional elements which are managed
date. Interest will be charged at rate of 1.5% per month or, if less, the maximum either by the advertiser or by the Publisher on behalf of the advertiser, the advertiser
lawful interest rate, on past-due invoices. New advertisers must either remit payment also agrees to indemnify and save harmless Publisher against any and all Losses
with order or furnish satisfactory credit references, subject to Publisher’s discretion. arising out of the publication, use or distribution of any materials, products (including
prizes or services related to all such promotional elements provided by the advertiser
5. The advertiser agrees to pay the amount of invoices rendered by Publisher within including, without limitation, those arising from any Claims.
the time specified on the invoice.
18. The advertiser agrees to and do indemnify and save harmless Publisher from all
6. Orders 30 days beyond current closing date will be accepted only at rates loss, damage, and liability growing out of the failure of any sweepstakes or contest
prevailing, and only on a space-available basis (and subject to the other terms inserted by them for publication to be in compliance and conformity with any and
and conditions herein). Orders containing incorrect rates may be accepted and if all laws, orders, ordinances, and statutes of the United States, or any of the states
accepted, charged at regular rates. Such errors will be regarded as only clerical. or subdivisions thereof.
7. All agencies or direct advertisers must supply Publisher with a legal street address 19. All orders accepted are subject to acts of God, fires, strikes, accidents, or
and not just a post office box. other occurrences beyond Publisher’s control (whether like or unlike any of those
enumerated herein) that prevent Publisher from partially or completely producing,
8. Orders specifying positions other than those known as designated positions
publishing or distributing ELLE DECOR.
are accepted only on a request basis, subject to the right of Publisher to determine
actual positions. 20. All advertisements must be clearly identified by the trademark or signature of
the advertiser.
9. Advertisements in other than standard sizes are subject to Publisher’s approval.
21. Words such as “advertisement” will be placed with copy that, in Publisher’s
10. ELLE DECOR is a member of the Audit Bureau of Circulation (ABC). ELLE
opinion, resembles editorial matter.
DECOR reports its total circulation on an issue-by-issue basis which is audited by
ABC. ELLE DECOR does not guarantee circulation to regional advertisers, and 22. Cancellations must be in writing. Cancellations for orders are not binding on
regional circulations reported to ABC are used only as a basis for determining rates. Publisher unless in writing and received at least 45 days prior to the advertising
For newsstand distribution purposes, a 5% margin must be allowed for regional closing date for inside or outside cover pages and for all inside pages, prior
circulations. to the advertising closing date. Thereafter, orders may not be cancelled or
changed by the advertiser without the acknowledgement and acceptance of
11. Rates, conditions, and space units are subject to change without notice. Any
Publisher. If orders are not timely cancelled, the advertiser agrees that it will be
discounts are applicable during the period in which they are earned. Any and all
responsible for the cost of such cancelled advertisements, including “kill fees” for:
rebates from earned discount adjustments must be taken by the advertiser within six
(i) covers equal to the premium charges outlined on the magazine’s rate card
(6) months following the period in which such rebates were earned or they will be
and; (ii) scent strips equal to 10% of the cost for such scent strip.
deemed expired.
23. A copy of any proposed insert must be submitted to Publisher prior to printing
12. Schedule of months of insertion and size of space must accompany all orders
of the insert. In no event shall Publisher be responsible for any errors or omissions in,
and are binding upon advertiser upon receipt unless terminated in writing prior to
or the production quality of any furnished insert.
the applicable closing date(s). So-called “space reservations” are not considered
by Publisher as orders or binding upon it in any way. 24. The advertiser agrees to reimburse Publisher for its attorney’s costs and fees in
collecting any unpaid billings for advertisements.
13. Reproduction quality is at the advertiser’s risk if Publisher’s specifications are not
met or if material is received after closing date even if on extension. All queries 25. The parties agree that the details contained on orders will be treated as
concerning printed reproduction must be submitted to Publisher within 45 days of confidential or proprietary information and shall not be disclosed to third parties.
issue date.
26. All issues related to advertising will be governed by the laws of the State of
14. Advertising film will be destroyed, if not ordered returned, 12 months after last New York applicable to contracts to be performed entirely therein. Any action
use without liability. brought by advertiser against Publisher relating to advertising must be brought in the
state or federal courts in New York, New York and the parties hereby consent to
15. No rebate will be allowed for insertion of wrong key numbers.
the jurisdiction of such courts.
16. The advertiser agrees that in the event Publisher commits any act, error or
27. A 2.5% processing fee will be added to payments made by credit card.
omission in the acceptance, publication, and/or distribution of their advertisement
10/25/172018 2018 GENERAL RATES 4-COLOR FULL PAGE.......................................................................................... $112,685 1/3 PAGE........................................................................................... $54,410 COVER 2............................................................................................ $154,940 COVER 3............................................................................................ $140,805 COVER 4............................................................................................ $160,590 BLACK & WHITE FULL PAGE.......................................................................................... $85,990 1/3 PAGE........................................................................................... $40,730 RATE BASE: .............................................................................. 550,000 *Rates are estimated and are subject to change TO ADVERTISE Contact your ELLE DECOR Sales Representative or Associate Publisher David Hamilton at 212.649.7298 or DavidHamilton@hearst.com. 10/25/17
2018 MAJOR MARKETS CALIFORNIA, GEORGIA, FLORIDA, ILLINOIS, NEW YORK, TEXAS CIRCULATION....................................................................... 222,614 ISSUES & CLOSING DATES JANUARY/FEBRUARY......................................................................... 11.6.17 MARCH............................................................................................ 12.21.17 APRIL................................................................................................ 1.18.18 MAY................................................................................................. 2.22.18 JUNE................................................................................................ 3.29.18 JULY/AUGUST................................................................................... 5.3.18 SEPTEMBER....................................................................................... 6.14.18 OCTOBER......................................................................................... 7.19.18 NOVEMBER...................................................................................... 8.23.18 DECEMBER....................................................................................... 9.27.18 JANUARY/FEBRUARY 2019..................................................................11.6.18 FULL PAGE NET RATES 1X ................................................................................................... $13,950 NET 3X ................................................................................................... $13,470 NET 6X+ ................................................................................................. $12,985 NET PLEASE NOTE •C irculation figures are estimates based on the June 2017 AAM Statement and include subscription and newsstand copies • R egional advertisements do not appear in complimentary copies of the magazine; these copies are not included in the circulation numbers • We do not guarantee precise newsstand distribution •N ew subscribers may receive an edition outside of their region for their first issue(s) due to subscription processing time • Color matching in ads is not guaranteed due to short run SOURCE: June 2017 AAM Statement FOR MORE INFORMATION Contact your ELLE DECOR Sales Representative or Associate Publisher David Hamilton at 212.649.7298 or DavidHamilton@hearst.com. 10/17/17
2018
NORTHEAST
CONNECTICUT, MARYLAND, MASSACHUSETTS,
NEW HAMPSHIRE, NEW JERSEY, NEW YORK,
PENNSYLVANIA, VIRGINIA, WASHINGTON D.C.
CIRCULATION....................................................................... 116,742
ISSUES & CLOSING DATES
MARCH............................................................................................ 12.21.17
MAY................................................................................................. 2.22.18
JUNE................................................................................................ 3.29.18
SEPTEMBER....................................................................................... 6.14.18
NOVEMBER...................................................................................... 8.23.18
FULL PAGE NET RATES
1X.................................................................................................... $8,000 NET
3X.................................................................................................... $7,460 NET
6X+.................................................................................................. $7,030 NET
PLEASE NOTE
• Circulation figures are estimates based on the June 2017 AAM Statement
and include subscription and newsstand copies
• Regional advertisements do not appear in complimentary copies of the magazine;
these copies are not included in the circulation numbers
• We do not guarantee precise newsstand distribution
• New subscribers may receive an edition outside of their region for their first
issue(s) due to subscription processing time
• Color matching in ads is not guaranteed due to short run
SOURCE: June 2017 AAM Statement
FOR MORE INFORMATION
Contact your ELLE DECOR Sales Representative or Associate Publisher
10/17/17
David Hamilton at 212.649.7298 or DavidHamilton@hearst.com.2018 NEW YORK METRO NEW YORK, NEW JERSEY, CONNECTICUT CIRCULATION....................................................................... 59,620 ISSUES & CLOSING DATES APRIL................................................................................................ 1.18.18 JULY/AUGUST................................................................................... 5.3.18 OCTOBER......................................................................................... 7.19.18 DECEMBER....................................................................................... 9.27.18 FULL PAGE NET RATES 1X.................................................................................................... $4,975 NET 3X.................................................................................................... $4,760 NET 6X+.................................................................................................. $4,545 NET PLEASE NOTE •C irculation figures are estimates based on the June 2017 AAM Statement and include subscription and newsstand copies • R egional advertisements do not appear in complimentary copies of the magazine; company and office copies do not continue to go on circulation • Precise newsstand distribution not guaranteed •O ccasionally, a subscriber outside NY Metro area may receive a copy containing your ad • Color matching in ads is not guaranteed due to short run SOURCE: June 2017 AAM Statement FOR MORE INFORMATION Contact your ELLE DECOR Sales Representative or Associate Publisher David Hamilton at 212.649.7298 or DavidHamilton@hearst.com. 10/17/17
2018 WESTERN SECTION ARIZONA, CALIFORNIA, COLORADO, NEW MEXICO, NEVADA, OREGON, WASHINGTON CIRCULATION....................................................................... 111,184 ISSUES & CLOSING DATES MAY................................................................................................. 2.22.18 JUNE................................................................................................ 3.29.18 NOVEMBER...................................................................................... 8.23.18 FULL PAGE NET RATES 1X ................................................................................................... $8,710 NET 3X ................................................................................................... $8,220 NET 6X+ ................................................................................................. $7,680 NET PLEASE NOTE •C irculation figures are estimates based on the June 2017 AAM Statement and include subscription and newsstand copies • R egional advertisements do not appear in complimentary copies of the magazine; these copies are not included in the circulation numbers • We do not guarantee precise newsstand distribution •N ew subscribers may receive an edition outside of their region for their first issue(s) due to subscription processing time • Color matching in ads is not guaranteed due to short run SOURCE: June 2017 AAM Statement FOR MORE INFORMATION Contact your ELLE DECOR Sales Representative or Associate Publisher David Hamilton at 212.649.7298 or DavidHamilton@hearst.com. 10/17/17
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