Social Media/Digital Template Resources for CAAs - with Anna VanWaardhuizen and Laura Vanden Bosch of Strategic America, and Johnny Eudaly, NCAP
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Social Media/Digital Template Resources for CAAs with Anna VanWaardhuizen and Laura Vanden Bosch of Strategic America, and Johnny Eudaly, NCAP March 31, 2021 2:00pm ET/1:00pm CT/12:00pm MT/11:00am PT
The Promise of Community Action Community Action changes people’s lives, embodies the spirit of hope, improves communities, and makes America a better place to live. We care about the entire community and we are dedicated to helping people help themselves and each other.
Goals & Scope of Work Goals Scope of Work • Inspire and educate • Creative template others development for each • Build and share a bank of feature story success stories • Email • Social media • Provide tools for • One-pager for web/print storytelling across multiple media channels • Content creation • 12 feature stories for • Earn national, regional templates and/or local media coverage • Media relations • Three news releases and targeted pitching
Communication Categories • Complete • To be completed • Meal distribution • Water and utilities • Food distribution • Moving equity forward • Small business support • Childcare • Vaccination efforts • Technology adaptations • Rental assistance • Three additional topics
How to Save Your Images
Email Template
Two Important Notes • Oswald Font • Grant Disclaimer • Agencies will need to • This work was funded download if they don’t by a grant from U.S. have it already. Department of Health • The font is free to and Human Services, download and will be Administration for shared in the same Children and Families, location as the Office of Community templates as a .ttf file. Services. • This is the brand font • On all items related to for NCAP. this communication campaign, a disclaimer must be included.
Thank you! Questions?
Johnny Eudaly, Communications & Branding Associate, NCAP
How to Access the Resources • All materials can be found on our landing page
How to Access the Resources • Anchors to easily navigate the page
What’s on the Landing Page? • How-to guidance ▪ This webinar and presentation slides • Food distribution templates • Meal distribution templates • Small business templates • Vaccination graphics
• One-pager
• One-pager • Social media ready graphics
• One-pager • Social media ready graphics • Customizable social media graphics
• One-pager • Social media ready graphics • Customizable social media graphics • E-mail templates
Vaccination Graphics • Both English and Spanish versions of the graphic • Each version is available in .PNG and .EPS • .EPS files can scale to high resolution — best for printing
Vaccination Graphics
My Contact Information • If you have questions, e-mail me at jeudaly@communityactionpartnership.com
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Save The Date Registration: bit.ly/equitysummittickets
For More Info For more information or questions contact the HCCT CARES Project Team: Aaron E. Wicks, PhD, CCAP, NCRT, VP Organizational Capacity Building, awicks@communityactionpartnership.com Lana Shope, CCAP, Project Director, HCCT CARES T/TA, lshope@communityactionpartnership.com Ashley Frevert, Senior Associate, HCCT CARES T/TA, afrevert@communityactionpartnership.com Partnership website: www.communityactionpartnership.com This presentation was created by the National Association of Community Action Agencies – Community Action Partnership, in the performance of the U.S. Department of Health and Human Services, Administration for Children and Families, Office of Community Services Grant Number, 90ET0469-01-01 . Any opinion, findings, and conclusions, or recommendations expressed in this material are those of the author(s) and do not necessarily reflect the views of the U.S. Department of Health and Human Services, Administration for Children and Families.
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