Social Media/Digital Template Resources for CAAs - with Anna VanWaardhuizen and Laura Vanden Bosch of Strategic America, and Johnny Eudaly, NCAP

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Social Media/Digital Template Resources for CAAs - with Anna VanWaardhuizen and Laura Vanden Bosch of Strategic America, and Johnny Eudaly, NCAP
Social Media/Digital
Template Resources for CAAs

 with Anna VanWaardhuizen and
       Laura Vanden Bosch
      of Strategic America,
    and Johnny Eudaly, NCAP

              March 31, 2021
  2:00pm ET/1:00pm CT/12:00pm MT/11:00am PT
Social Media/Digital Template Resources for CAAs - with Anna VanWaardhuizen and Laura Vanden Bosch of Strategic America, and Johnny Eudaly, NCAP
The Promise of
Community Action

  Community Action changes people’s
  lives, embodies the spirit of hope,
  improves communities, and makes
  America a better place to live. We care
  about the entire community and we are
  dedicated to helping people help
  themselves and each other.
Social Media/Digital Template Resources for CAAs - with Anna VanWaardhuizen and Laura Vanden Bosch of Strategic America, and Johnny Eudaly, NCAP
Strategic America Team

 Anna VanWaardhuizen   Laura Vanden Bosch
Social Media/Digital Template Resources for CAAs - with Anna VanWaardhuizen and Laura Vanden Bosch of Strategic America, and Johnny Eudaly, NCAP
Goals & Scope of Work
Goals                            Scope of Work
• Inspire and educate            • Creative template
  others                           development for each
• Build and share a bank of        feature story
  success stories                   • Email
                                    • Social media
• Provide tools for                 • One-pager for web/print
  storytelling across multiple
  media channels                 • Content creation
                                    • 12 feature stories for
• Earn national, regional             templates
  and/or local media
  coverage                       • Media relations
                                    • Three news releases and
                                      targeted pitching
Social Media/Digital Template Resources for CAAs - with Anna VanWaardhuizen and Laura Vanden Bosch of Strategic America, and Johnny Eudaly, NCAP
Communication Categories
• Complete                     • To be completed
  •   Meal distribution          •   Water and utilities
  •   Food distribution          •   Moving equity forward
  •   Small business support     •   Childcare
  •   Vaccination efforts        •   Technology adaptations
                                 •   Rental assistance
                                 •   Three additional topics
Social Media/Digital Template Resources for CAAs - with Anna VanWaardhuizen and Laura Vanden Bosch of Strategic America, and Johnny Eudaly, NCAP
Story Template
Social Media/Digital Template Resources for CAAs - with Anna VanWaardhuizen and Laura Vanden Bosch of Strategic America, and Johnny Eudaly, NCAP
Story Template
Social Media/Digital Template Resources for CAAs - with Anna VanWaardhuizen and Laura Vanden Bosch of Strategic America, and Johnny Eudaly, NCAP
How to Save Your Story
Social Media/Digital Template Resources for CAAs - with Anna VanWaardhuizen and Laura Vanden Bosch of Strategic America, and Johnny Eudaly, NCAP
Social Media Templates
Social Media/Digital Template Resources for CAAs - with Anna VanWaardhuizen and Laura Vanden Bosch of Strategic America, and Johnny Eudaly, NCAP
Social Media Templates
How to Save Your Images
Email Template
Two Important Notes
• Oswald Font                   • Grant Disclaimer
  • Agencies will need to         • This work was funded
    download if they don’t          by a grant from U.S.
    have it already.                Department of Health
  • The font is free to             and Human Services,
    download and will be            Administration for
    shared in the same              Children and Families,
    location as the                 Office of Community
    templates as a .ttf file.       Services.
  • This is the brand font        • On all items related to
    for NCAP.                       this communication
                                    campaign, a disclaimer
                                    must be included.
Thank you!
  Questions?
Johnny Eudaly, Communications &
Branding Associate, NCAP
How to Access the Resources
• All materials can be found on our
  landing page
How to Access the Resources
• Anchors to easily navigate the page
What’s on the Landing Page?
• How-to guidance
    ▪ This webinar and presentation slides
•   Food distribution templates
•   Meal distribution templates
•   Small business templates
•   Vaccination graphics
• One-pager
• One-pager
• Social media
  ready graphics
• One-pager
• Social media
  ready graphics
• Customizable
  social media
  graphics
• One-pager
• Social media
  ready graphics
• Customizable
  social media
  graphics
• E-mail
  templates
Vaccination Graphics
• Both English and Spanish versions of the
  graphic
• Each version is available in .PNG and .EPS
• .EPS files can scale to high resolution — best
  for printing
Vaccination Graphics
My Contact Information
• If you have questions, e-mail me at
  jeudaly@communityactionpartnership.com
Save The Date

Adapting to Remote Processes: Tips for
   Improving Digitized Workflows
   - In Partnership with US Digital Response -

  Presenters: Steve Barlow, Zane Selkirk,
     Triana Kalmanoff, and Alex Allain

              April 14, 2021
   12:00 ET/11:00 CT/10:00 MT/9:00 PT
Save The Date

    Disaster Recovery and
  Agency Continuity Planning
Resilience Toolkit and Webinar Series #3
   with Melanie Lockwood Herman,
  Nonprofit Risk Management Center

             April 15, 2021
  2:00 ET/1:00 CT/12:00 MT/11:00 PT
Save The Date

The Pandemic Continues-Supporting
   Our Organizations' Recoveries

   with Anna Tekippe, Center for Work
       Education and Employment

               May 5, 2021
   12:00 ET/11:00 CT/10:00 MT/9:00 PT
Save The Date

 Crisis Management and Crisis
        Communications
Resilience Toolkit and Webinar Series #4
   with Melanie Lockwood Herman,
  Nonprofit Risk Management Center

            May 20, 2021
  11:00 ET/10:00 CT/9:00 MT/8:00 PT
Save The Date

Registration: bit.ly/equitysummittickets
For More Info
For more information or questions contact the HCCT CARES Project Team:

Aaron E. Wicks, PhD, CCAP, NCRT, VP Organizational Capacity Building,
awicks@communityactionpartnership.com

Lana Shope, CCAP, Project Director, HCCT CARES T/TA,
lshope@communityactionpartnership.com

Ashley Frevert, Senior Associate, HCCT CARES T/TA,
afrevert@communityactionpartnership.com

Partnership website: www.communityactionpartnership.com
This presentation was created by the National Association of Community Action Agencies – Community Action Partnership, in the performance of the U.S. Department of Health and
Human Services, Administration for Children and Families, Office of Community Services Grant Number, 90ET0469-01-01 . Any opinion, findings, and conclusions, or recommendations
expressed in this material are those of the author(s) and do not necessarily reflect the views of the U.S. Department of Health and Human Services, Administration for Children and
Families.
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