European farmers & agri-cooperatives livestock campaign 2016-18
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European farmers & agri-cooperatives livestock campaign 2016-18
• Follow it on twitter
@COPACOGECA @COPACOGECAMEAT
@COPACOGECAFOOD @COPACOGECAMILK
#livestockcounts #enjoyagrifood
• Visit our website
www.copa-cogeca.eu
• Visit us on
ttps://www.facebook.com/
Copa-Cogeca-1555712338031047/
What’s it all about?
The EU livestock sector - especially pigs dairy, cattle, sheep & goats, poultry
& eggs - is being hit by increasing challenges ranging from upcoming climate
change policy, health issues, animal welfare constraints, trade issues, with a
decline in EU meat consumption expected by 2025. Yet eating beef, veal, lamb,
poultry, goatmeat and pork provides consumers with an excellent source of
protein in the diet. Vitamin B12 is particularly important and animal products,
including meat, fish, dairy and eggs are the only primary natural sources of
B12 which is vital for children. Meat is also important to help feed a growing
population set to rise by 60% by 2050 and help solve hunger & malnutrition.
Too often consumers don’t have enough time to devote to
cooking or are misinformed of the benefits of eating meat for a
nutritious balanced diet. New initiatives to encourage healthy
eating habits at an early age and to bring consumers back in touch
with nature are being developed by European farmers and agri-
cooperatives. More and more, there are on-farm activities and
farm open days across Europe with cooking workshops which
provide closer contacts with citizens and enhance consumers’
connection with farming, food and rural areas. Food camps for
children are being developed to bring about a positive change
in the lifestyle of children and tackle obesity. This Campaign
aims to increase awareness of these activities and to shed new
light on the benefits of eating meat, present new easy to cook
tasty recipes, show the high production standards farmers
meet in the EU and what they are doing to tackle the upcoming
challenges including antimicrobial resistance to ensure an even
more sustainable sector. It will also present new facts & figures
to show that the livestock sector is good for growth & jobs & a
vibrant rural economy & attractive countryside.
How will it be done?
There will be live cooking shows and nutritious advice from a
leading chef. There will be press events, farm visits, a cookery
brochure and videos presenting new easy to cook recipes from
across Europe, hosted twitter debates, leaflets and videos
showing what farmers and their cooperatives are doing to
tackle antimicrobial resistance and to meet high production
standards. A photo competition on good production practices
will be launched in November. Events & actions will take place
every month throughout 2016 & 17 & 18 across Europe. Come
and join us to hear more and follow us on social media and on
our website!
Some key dates for Copa & Cogeca Events & Actions
May 2017
New leaflet in many languages on benefits of pig farming/
transport guidelines: discover it on social media, our website
June 2
Presentation of upcoming events at Copa and Cogeca 2017
Communication Seminar
June 29 2017
Launch of new leaflet promoting healthy recipes
and nutrition from across Europe with stories to
tell: discover them via the media & on social media,
our website and at an event with live cooking
July 2017
press visit on a farm
July 2017
video interview on the farm: discover it on social
media, our website
September 4 2017
Deadline for our photo competition on good
production practices with event in 2017 to present
prize: discover it on social media, our website
September/October 2017
Presentation of top prize from the photo competition
at a major press event
September/October 2017
New leaflet on what Copa and Cogeca are doing to
tackle antimicrobial resistance: discover it on
social media, our website, videos
September/October 2017
New leaflet to promote good production
practices combined with a press visit to a farm,
media & social media actions
October 2017
Press visit to an agri-cooperative
October 2017 Video interview at an agri-cooperative: discover it on social media, our website October /November 2017 Hosted twitter debate November 2017 MEP event with live cooking and presentation of Copa and Cogecas’ receipe book, with coordinated events in Member States December 2017 New leaflet on livestock farming contribution to biodiversity: discover it on social media, our website Open Farm Days, Cooperative Open Days & healthy initiatives at National Level 2017/18 16 th – 22 nd of May Dutch glasshouse sector open days: www.komindekas.nl 30 April – 7 May 2017 Austrian week of agriculture www.lko.at May 19 Portuguese Days of Agriculture in Schools (CAP) www.cap. pt May 20th 2017 Austrian Farm Open Dayshttp://jungbauern.at/open- bauernhof/ May 15-20 2017 FNSEA French Farm Open Days: www.fnsea.fr
May 27/8 Latvian Countryside Open Day with farmers and cooperatives opening doors to the public http://www.celotajs.lv/lv/news/item/view/620 May 26/June 5 2017 Dutch Dairy Farm Open Days www.campina.nl June 2-11 2017 Third edition of Agricultural Cooperative Week in France open to the public: www.coopdefrance.coop June 11 2017 Open Farm Sunday (England, Scotland & Wales): www.nfu.co.uk June 17/18 2017 Farm Open Day, Northern Ireland: www.ufuni.org http:// openfarmweekend.com/ June 24/5 2017 Wallonian Farm Open Day (FWA): www.fwa.be July 23 2017 Estonian FarmOpenDay https://www.facebook.com/ events/392063784478110/ September 17 2017 Farm open days in Flanders, Belgium by Boerenbond & Denmark (DAFC) are traditionally organized on the third Sunday of September & this year on the 17th of September: www.boerenbond.be ; www.agricultureandfood. dk June 2018 DBV German Farm Open Days: http://www.bauernverband.de
61, Rue de Trèves
B - 1040 Bruxelles
Telephone 00 32 (0) 2 287 27 11
Telefax 00 32 (0) 2 287 27 00
www.copa-cogeca.eu
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