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Vol. 2, Issue 04, August-September, 2017 20/- The Rise of the Robots Verifying the intregity of Hygienic equipment design Reducing Safety Risk In Dairy Products Automatically Dry Powder Handling Is The Production Of Baby Milk Powder When Process Safety Is Vital !! Sulfuric Acid Good Enough To Eat Join us: www.facebook.com/foodprocessing.india Twitter@BeveragesFood Agro-FoodProcessing India
CONTENTS 6 10 Kwality distributes soft loans to Dairy sector in India to grow at very 40 54 dairy farmers for capital formation healthy rate 14 Investment in Dodla Dairy Trouble with digesting dairy; Try A2 41 16 India seeks Rs 20K cr loan from milk JICA for dairy development IFCN outlook predicted milk price Dairy companies see no revenue recovery change after GST FDA to ease ultrafiltered milk in 42 17 Zero Import duty to hit Indian dairy cheese-making process industry Kenya Seeks Removal of Dairy Tariff Robots lend a helping hand Mehsana Dairy puts Manesar unit on the farm Ban the term ‘milk’ to describe non- 43 on sale dairy products: Aus dairy farmers 56 18 Flavoured milk was a popular trend Annual Dairy Output in Iran worth in India in 2016 anticipated 10m Tons 22 Lot of barriers for global dairy Dairy a good source of protein: 44 players to enter India researchers WB cabinet approves to dissociate Midwest Dairy Farmers Use Robots from Metro Dairy stake to Feed and Milk Cows Reducing safety risks in dairy 24 First IVF calf born to surrogate cow 45 in mobile lab at Pune farm products Loan waiver demanded by Gujarat 58 dairy farmers 26 Joint Venture between Indian- French company plans for new plant Britannia’s focus to expand its dairy business NABARD launches Dairy Anything but trivial: filling Entrepreneurship Development milk powder into cans Verifying the integrity of Scheme in Uttar Pradesh hygienic equipment design 47 27 3 centres in Maharashtra to buy 600 60 desi cows 28 Rupeng Patidar elected as Chairman of RCDF Dairy products to carry quality mark logo Heritage Foods aims for Rs 6,000 cr turnover by 2022 30 Indian dairy market has strong Automatic Dry Powder Stable colours in yogurts potential for premium and wellness Handling in the Production products of Baby Milk Powder: When 61 ABT Dairy gears to strengthen product line Process Safety is Vital 31 PE-VC deal value in dairy double of last year's 49 32 Indian dairy farmers prefer to nurture buffaloes than cows Fortified milk, the latest offering from Nestle India The rise of the robot 34 Milk procurement by Banaskantha Dairy picks up after floods Dairy desserts gel naturally 62 Britannia to rope in partner to focus on dairy business Sulfuric acid good enough to eat Hygiene-compliant, flexible 64 35 Misleading to call soya, almond and reliable beverages ‘milk’, says Parag Foods Keeping the Bugs out of ESL 50 Milk During Bottling Hygienic Designs for 65 36 Dairy firms' Q1 profit margins slip Standard Parts on high milk procurement cost 51 37 Dodla Dairy to invest Rs. 70 cr in greenfield plant in Andhra Pradesh 46th Dairy Industry Conference 37 India’s new generation of flavours The cheese lovers’ show Dairy Times
7 HIGH GRADE QUALITY AND EFFICIENCY ASSURED THE PROJECT PEOPLE With SSP’s Cost Effective - Advanced Processing Technology for Milk Powder Production CUSTOMER BENEFITS - Hygenically Designed Equipment Fullfilling FDA / Equivalent Standards for Product Quality. - 3A Certified Pumps, Pipes and Fittings. - Design and Manufacturing in Accordance with HACCP & GMP Standards. - Multiple Product in a Single Plant (SMP, WMP, DW, SCM, etc). etc) - Lowest Cost of Production. TECHNOLOGICAL BENEFITS - Stack Losses Max 0.3 %. - Instant Quality Powder due to Unique Fines Return System. - Expandable Upto 100 % Capacity. - Lowest Energy Consumption. SSP PVT LIMITED An ISO 9001:2015 Certified Company - No Scaling in Evaporator Tubes. THE PROJECT PEOPLE - Negligible Negligi Sticking in Drying Chamber. 13, Mile Stone, Mathura Road, Faridabad - 121003, Haryana (INDIA), Phone: +91-129 4183700, E-mail: info@ssp.co.in ; Website: www.sspindia.com Fax: +91-129 4183777 Dairy Times
8 A Bi-Monthly Magazine Devoted to Milk, Milk-Products & Allied Sectors T he heartening news is that the country’s first calf delivered by a dairy surrogated or recipient cow through In Vitro Fertilisation (IVF) Times A Group Publication of Advance Info Media & Events technology carried out in a mobile laboratory in Indapur, about 140 Km from Pune. In the past few years, indigenous cow breeds have been www.agronfoodprocessing.com Vol. 02, Issue 04, August-September, 2017 100/- impured due to cross-breeding. In the case of cows by IVF technology, we Editor In Chief can protect the breed in its original form. While a similar experiment was Dr. J.V. Parekh carried out about five years ago by the National Dairy Research Institute at the lab-level, this is first time the procedure was successfully implemented Group Editor at a farm with the help of a mobile laboratory. Firoz H. Naqvi Dr. J.V. Parekh firoz@advanceinfomedia.com Editor in Chief India has sought a loan from the Japanese International Co-operation Agency to fund a dairy development project with an outlay of Rs. 20,057 crore. The Marketing Executive funds will be used to set up 1.05 lakh bulk milk coolers to store 524 lakh kg of milk per day S.H.Hasni hasan@advanceinfomedia.com in an additional 1.28 lakh villages. The funding will also be deployed to create milk and milk product processing infrastructures of 76.5 lakh kg per day. The move would benefit 122 lakh Production Manager additional milk producers. Part of the fund will also be used to upgrade and expand old milk Syed Shahnawaz Naqvi and milk product processing plants set up in the past as part of Operation Flood. The proposal for the funding, which will be routed through the National Dairy Development Board, was General Manager forwarded to JICA by the Department of Economic Affairs. JICA mission visited India in Gyanendra Trivedi February, evinced interest in extending support to the dairy sector, which has grown nine-fold to 155 mt over the last 65 years. Graphic Designer A CARE Ratings report showed global multinationals have invested immensely in Indian Naved H. Kazmi naved@advanceinfomedia.com dairy over recent years. KKR India, local arm of the New York-based buyout entity, has invested Rs 600 crore in Kwality, producer of dairy products with the same brand name. The world’s largest dairy product group, Lactalis, from France has invested Rs 1,750 crore and Rs Circulation Seema Hayat Shaikh 470 crore in Tirumala Milk and Anik Industries, respectively. Cargill Ventures has invested Rs seema@advanceinfomedia.com 110 crore in Dodla Dairy, a Hyderabad-based entity. The growth in the dairy industry, driven by value added products, largely from the organised Marketing & Circulation Office players will drive margin growth. In the medium term, players will have to focus on improving 121, 1st floor, Rassaz Multiplex, Station Road, their procurement strategy and initiate capital expenditure for enhancing capacities and Mira Road (E), Dist. Thane- 401107 investing in the supply chain. Post stabilisation of capex, the return ratios and leverage ratios Telefax : +91-22-28555069, Tel.: +91-22-28115068 Mob.: +91-9867992299 are expected to improve. We expect the credit profile of private dairy players to remain stable E-mail: info@agronfoodprocessing.com over the medium term, till the capex phase is complete. sub@advanceinfomedia.com Union Agriculture Minister Radha Mohan Singh launched National Dairy Development Board's (NDDB) quality logo, which will signify safe and quality milk and milk products Vol. 02 Issue 04, August -September 2017 from dairy cooperatives. This reinforces the consumers' recognition that the quality mark is synonymous with good quality. NDDB's quality mark will provide dairy cooperatives and Annual Subscription Rs.600/- producer institutions the much-needed brand identity and a competitive edge. This will also By Normal Post contribute to building consumer confidence in dairy cooperative brands. Add Rs. 400/-For Courier Charges (Annual) Add Rs. 50/- For Outstation Charges In order to ensure better dairy products quality, FSSAI has introduced a large number of food Overseas $80 By Air Mail safety programs at various levels so as to nurture food safety through supervisors for the food Email:sub@advanveinfomedia.com industry at all levels. These programs are getting implemented through approved Training Single Copy Cost Rs. 100/- partners under FOSTAC (Food Safety Training and Certification) initiative of FSSAI. Indian dairies are increasingly entering into novel and Western-influenced milk-based Printed, Published & Owned by beverages that offer significantly higher margins than traditional milk drinks. Leading Indian Firoz H. Naqvi RNI No. MAHENG13830 dairies Amul and Parag Milk Foods are among the frontrunners in launching nutritional and fruit-based milk beverages, an area where global aerated drink giants PepsiCo and CocaCola also made their entry over the past few months. Industry representatives and sector analysts Regd. Office estimate more players from dairies, aerated drinks and fast moving consumer goods entering Advance Info Media & Event the highly attractive and rapidly growing new segment of the market. Dairy beverages as 103, AmarJyot Apartments, Pooja Nagar, Mira Road (E) a segment is estimated to post sales of $1 billion (Rs. 6,400 crore) in India by fiscal 2021, Dist.Thane-401107(Mumbai) compared to Rs. 1,280 crore in fiscal 2015, said a report by the Tata Strategic Management Group. Printed At Rolleract Press Services Advisory Board A-83, Ground Floor, Naraina Industrial Area Phase-1, Mr. R.P. Banerjee Mr. B.M. Vyas Mr. H.R. Dave Dr. Mukund Naware SSP Pvt. Ltd- Faridabad Former M.D Amul Anand Deputy M.D Nabard, Mumbai Consultant, Mumbai New Delhi -110028 Dr. G.S. Rajorhia Dr. Harsev Singh Ms. Racheline Levi Mr. Vivek Nirmal Former Principal Scientist, NDRI, Karnal Chief Executive Officer Team Expert, Adepta France MD Prabhat Dairy Mumbai The views expressed in this issue are Mr. Devendra Bhai Shah Dr. B.N. Mathur Dr. K.R. Rao those of the contributors and are not Chairman, Parag Milk Food, Mumbai Former Director, NDRI, Karnal Former CGM, Nabard, Hydrabad necessarily those of the magazine. Mr. Nitin Jain Mr. Subhash Vaidya Dr. Satish Kulkarni Though every care has been taken to Aurum Equity Partners, Gudgaon CEO Dairy Tech Consultancy Serv Mumbai Consultant,Bangalore ensure the accuracy and authenticity of Dr. J.B. Prajapati the infomation,"Dairy Times" is however Mr. V.K. Ghoda Mr. Dileep Dravid MD & Agro Dairy & Food CS Anand Principal & Dean, SMC Collage of Dairy Sr. Consultant, Perfect Solution, Vadodarra not responsible for damages caused Science by misinterpretation of information Dr. Ashok Patel Mr. Vijay jailkhani Dr. Trevor Tomkins expressed and implied within the pages Team Ldr, Schreiber Dynamix, Baramati Fr. Princ Scientist & Head, Dairy Technology NDRI President, Venture Dairy U.S.A Karnal of this issue. All disputes are to be referred to Mumbai Dr. Suresh B. Gokhale Director Research BAIF Jurisdiction. Uruli Kanchan Pune Dairy Times
10 Pricing Trends in Dairy Products: 2017 Domestic milk and milk products Price: International milk and milk products Price: Source: USDA Source: USDA Source: USDA Kwality distributes soft loans to dairy Source: USDA farmers for capital formation K wality Limited and Bank of 26th May at Sardarshehar Baroda (BOB) have inked a MOU by the Union Minister of to provide soft loans to dairy State for Finance Arjun farmers for purchase of animals, smart Ram Meghwal and at acredit mobiles and motorcycles. The scheme camp Sirsa & on March 16 is proposed to continue over a period of by the Kwality Limited and three years and would cover 1,00,000 Bank of Baroda by Dr. RS dairy farmers in states of Uttar Pradesh, Khanna,Chairman, Kwality Rajasthan and Haryana. The significant Limited and Arora DGM aspect of this scheme is that farmers Bank of Baroda Karnal. have not to provide any guarantee to take a loan. Insurance policy of the dairy Farmers should purchase animals would be pledged to the bank as good quality cows and buffaloes; hence Limited. They have given written a guarantee. Kwality Limited has set up animal undertaking to the bank to continue to purchase hubs in some 10 suppliers give milk to the Kwality Limited and The BOB and Kwality Limited are brought cows and buffaloes in locations have opened accounts in the Bank of working together since the past four close to Ajmer, Fatehabad, Sardarshehar, Baroda. The Kwality Limited has given months in identification of eligible and Rohtak. About 75 farmers have undertaking to buy milk from these farmers and have already sanctioned already purchased close to 200 cows and suppliers on a continuing basis and credit Rs. 27 crores to about 1200 farmers. buffaloes. payment directly into the account of the The sanction letters were distributed to loanees. dairy farmers in functions organized at The participating farmers are selected The bank would deduct EMI from the Fatehabad on June 3rd, by the Haryana from amongst those who have been account of loanees. The loans have to be Chief Minister Manohar Lal Khattar, on regular suppliers of milk to the Kwality paid over a three year period. Dairy Times
11 World Class Dairy Machinery and Turnkey Projects High Pressure Homogenizer Processed Cheese Kettle Rotary Bottle Filling Machine Efficiency less than 1 micron Short batch times Accurate filling Two Stage Homogenizer Complete product emptying (minimal losses) High rate of heat sealing Flash Lubrication Very few manual operating procedures Automatic CIP System Pneumatic Drive Easy to integrate in a production line Requires small Area Sanitary Design PLC controlled process sequences Most Competitive Prices, Unparalleled Services! PAREKH INTERNATIONAL TRADING CORPORATION 125, The Summit Business Bay, Near W.E. Highway Metro Station, Andheri (East), Mumbai - 400093, India. Mobile : +91 9819799776 Tel : +91 22 26836228 / 29 Email : info@parekhinternational.com www.parekhinternational.com
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14 Investment in Dodla Dairy Dodla Dairy is receiving a cash infusion to promote sustainable farming practices across India, according to Joy Basu of The Rise Fund’s food and agriculture sector team facilitate stronger and more efficient market links in this food value chain can help to significantly reduce rural poverty. With its conscientiously designed procurement strategy, Dodla Dairy is helping to meet this important need.” “Our procurement strategy, working closely with thousands of local farmers to bring our product to market, has helped us not only reach our leading position in the marketplace, but also positively impact our local communities,” Sunil Reddy, founder of Dodla, says. “We feel proud and fortunate to put forward a T he Rise Fund, a global fund, strategy and social impact. Dodla sources high quality product that also helps our has agreed to invest $50 million milk from 250,000 farmers across 7,000 suppliers thrive. We are excited to partner (€45.6m) in Dodla Dairy, a fresh villages every day of the year. with the rise Fund to extend our reach and dairy product company offering a wide accelerate our growth.” range of milk products throughout South The Rise Fund seeks to support the India. Dodla Dairy is a dairy company company in operating its procurement “India’s dairy consumption has been headquartered in Hyderabad, India. The network fairly, transparently and experiencing robust growth, fuelled by company procures, processes and sells efficiently. For instance, the company has urbanisation, increasing incomes and dairy products, including fresh milk, created a farmer engagement programme health consciousness among consumers. butter, ghee, paneer, curd, flavoured milk, that helps many of its supplying farmers The organized dairy market has grown at doodh peda, ice cream and skimmed gain access to critical inputs, such as an exceptional rate over the last few years milk powder across 66 regions in South affordable animal feed and veterinary – as consumers increasingly buy milk India. Dodla was co-founded by D. Sesha services. in stores as well as other dairy products Reddy and D. Sunil Reddy in 1995. previously made at home (such as yogurt Moreover, working with regional banks, and ghee),” Vish Narain, partner at TPG The investment in Dodla, which is subject Dodla has helped more than 2,300 Growth, says, “Dodla is well positioned to regulatory approval, will be The Rise farmers secure financing to invest in their to capitalise on these growth trends. Fund’s first in the food and agriculture production capabilities. “India has more It has a strong management team, an sector, as well as its first in India. The dairy farmers than any other country established presence in local markets and Rise Fund is managed by TPG Growth, and is the world’s largest and fastest an expanding selection of products. We the growth equity and middle market growing producer of milk. Yet many of look forward to working with Dodla to buyout fund of global alternative asset the small farmers who produce that milk enhance its brand and grow its platform firm TPG. It is said that the Rise Fund do not have access to the basic tools and geographically.” focuses on investments in seven sectors: networks necessary to sustainably and education, energy, food and agriculture, reliably generate profits. financial services, growth infrastructure, healthcare, and technology, media and As a result, telecommunications. Each sector is most of India’s managed by a sector leader who works smallholders closely with the investing teams. are only earning a few dollars a What Dodla does day, surviving Working with more than 3,000 distributors on the brink of across nine states, Dodla’s products are poverty,” says Bill sold by more than 50,000 retail outlets McGlashan, TPG across the country. Due to the high Growth founder perishability of dairy products, nearly all and managing of Dodla’s milk is procured locally from partner, co- smallholder farmers. Dodla’s partnership founder and CEO with farmers and local distribution of The Rise Fund. networks drive the company’s business “Investments that Dairy Times
15 Web: www.harshaenterprises.co Email: sales@harshaenterprises.co/ kiran@harshaenterprises.co
16 India seeks Rs. 20K cr loan from JICA for dairy development T he government has sought Rs National Dairy Development Board for and establish milk and milk product 16,027 crore loan from Japan the development of dairy sector. processing infrastructure of 76.5 lakh kg International Cooperation Agency per day capacity. (JICA) for various programmes to About 54 per cent of the milk produced develop dairy sector and meet rising is surplus for marketing in the domestic Besides, the programme will modify/ domestic demand for milk and milk market, of which only 20.5 per cent is expand old milk and milk product plants products. Agriculture ministry said in a procured/processed by the organised created 20-30 years ago under Operation statement, “Government has submitted sector being equally shared by co- Flood and create milk and milk products a proposal for availing loan from Japan operatives and private dairy organizations. plants for value added products which International Cooperation Agency for The statement said, “To meet the growing will benefit 160 lakh existing farmers. 'Dairying through Cooperatives-National demand that is estimated to be in the range The animal husbandry, dairying & Dairy Infrastructure Plan.” of 200-210 million tonnes by 2021-22, the fisheries department has formulated country needs to upgrade its infrastructure a draft national action plan for dairy The proposal is in line with the at the village level particularly for milk development. government's aim to double farmers' procurement and production of high income in the next five years. The total valued milk products.” The proposal aims outlay of the proposal is Rs. 20,057 crore that has been forwarded by Department of to cover additional 1.28 lakh villages and 121.83 lakh additional milk producers. Dairy companies Economic Affairs to JICA. Out of the total see no revenue outlay of the proposal, Rs 16,027.07 crore loan has been sought from JICA, sources It seeks to set up 1.05 lakh bulk milk coolers at village level, create 524.20 change after GST said. The fund will be routed through lakh kg per day capacity of milk chilling A mul has reduced prices of cottage cheese, dairy whitener and baby food, increased the price of ghee and left cheese, butter and ice cream unchanged after the Goods and Services Tax regime kicked off. Amul's MD, R.S Sodhi said GST implementation had been normal. “We don’t expect any major change in revenue with implementation of GST. The consumer gets to gain. As there was substantial increase in tax for ghee we have increased prices by Rs 25-30 a kg. Cheese, butter and ice cream prices have not been changed as increase was marginal. However, we reduced prices of milk products which came under a lower slab by 5% like dairy whitener, paneer, baby food and cream.” Nitin Seth, MD at GD Foods, the maker of Tops brand of food products, said there was a slump in demand on the first day with modern retail stores -Kendriya Bhandar, Easy Day and others not doing the billing as systems were being updated for GST, and they were only selling essential commodities with manual billing. “Everyone is trying to understand how things will work. We have not increased retail prices yet.” Dairy Times
17 Zero Import duty to hit Indian dairy industry I ndian dairy sector that provides FTA involving 16 Asia Pacific nations products ranges from 40 to 60 per cent that livelihood to 15 crore farmers would including India or any other FTA gives local industry enough protection to be severely hit if import duties on including those proposed separately with build its competitiveness. Still, if the duty milk and milk products were eliminated Australia and New Zealand. is drastically reduced or eliminated under under any Free Trade Agreement (FTA) any FTA, the local industry would find including the Regional Comprehensive Senior General Manager, GCMMF Ltd. it difficult to compete against producers, Economic Partnership (RCEP), according (Amul), Jayen Mehta participated in particularly from RCEP members like to the local dairy cooperative Amul. a stakeholders meeting with officials Australia and New Zealand which control negotiated the RCEP agreement. It was more than 35% of the global dairy trade Separately, farmers’ organisations have important for India to ensure that duties and in excess of 50% of the intra-RCEP threatened to hold nationwide protests if on all Indian dairy products were not trade, Mehta said. the dairy sector is opened up under the eliminated or reduced under the FTA, RCEP — the proposed mega-regional as cheaper imports risked threatening Yogendra Yadav of Swaraj Abhiyan and local farmers’ incomes from dairy. Mehta All India Kisan Sangharsh Coordination Mehsana Dairy pointed out that as against 15 crore dairy farmers in India, there were only 12,000 Committee, said, “Any attempt to open up our milk market to international trade puts Manesar of them in New Zealand and 6,300 in under an FTA shall be resisted by all unit on sale Australia. farmers’ organisations, and we will hold Currently, the duty on milk and milk nationwide protests.” I n a shocking move that goes against Gujarat's prospering dairy sector, the Mehsana Dairy has floated tenders to sell off Dudhmansagar Dairy based in industrial model township (IMT)- Manesar in Haryana. Mehsana Dairy is a member union of the Gujarat Co-operative Milk Marketing Federation (GCMMF) - India's largest food product marketing organisation that markets brand Amul. First time in the history of Gujarat's dairy sector, a co- operative has decided to sell off its assets. The dairy plant was first state-of-the- art dairy plant that a Gujarat based milk union had set up outside Gujarat in 2006 to ensure supply of fresh milk and milk products to consumers in Delhi-National Capital Region (NCR) which is India’s largest milk market. Manesar plant had become a trendsetter when Mehsana Dairy set its foot outside Gujarat and set up its plant in Haryana as other dairy unions of the state followed suit and started setting up milk processing units across the country. The tender that Mehsana District Co- operative Milk Producers' Union Limited popularly known as Dudhmansagar Dairy has floated the sale of Manesar plant including its land, building, machineries and equipment states that the plant has milk processing capacity of 12 lakh litres, pasteurized pouch milk capacity of ten lakh litres, ice cream manufacturing capacity of one lakh litres apart from capacity to manufacture 32,000 kilo curd and 3 lakh litres UHT milk. Its book value is estimated at Rs 285 crore as per the tender. Dairy Times
18 Flavoured milk was a popular trend in India in 2016 L atest fad for Indian consumers is convenience and health benefits. The products, under the Vio brand in India. milk flavoured and the demand popularity of packaged flavoured milk in Domestic companies are not behind. ITC for it is rising. Food and beverage India is also due to consumers’ preference Ltd and Tata Global Beverages Ltd have companies are launching more ready- for assurance of safety. The trend has already announced plans to tap the value- to-drink flavoured milks in India, unlike caught the attention of multinational non- added dairy segment which will include experimental products a few years ago. dairy companies and in May, US food ready-to-drink flavoured milk. Biscuit- In 2016, about 43 per cent of all new and beverages company PepsiCo Inc. maker Britannia Industries Ltd sells products introduced in the dairy drink ventured into the sector with ready-to- flavoured milk under the Tiger Zor brand. segment in India were flavoured milk, drink flavoured milk under the Quaker The dominant player in India’s dairy according to a study. In 2012, the number Oats brand. PepsiCo’s target is to get a market, GCMMF Ltd that owns the Amul was just around 20 per cent. bigger share of the breakfast market in brand has been selling flavoured ready- Flavoured milk may outpace ready-to- urban India through these products. to-drink milk under the Amul Cool brand drink plain milk, in terms of new product The study even stated that about 28 per for the past few years. Other players such introductions. It already accounts for cent of consumers of packaged ready- as Mother Dairy Fruit and Vegetable more than 39 per cent of all new products to-drink dairy products have them Pvt Ltd, Heritage Foods Ltd also sell introduced in ready-to-drink milk segment for breakfast. Breakfast presents an flavoured ready-to-drink milk. during the first six months of 2017, the opportunity for companies in the dairy The research revealed that about 64% study noted. People are consuming more industry, but currently very few launches of ready-to-drink dairy drink consumers of flavoured milk. In 2015, Indians drank highlight this positioning. And, this opens (1,243 adults aged 18-64 years) believe about 72 million litres of it, up 31% from up quite a few avenues for value-added, that the ready-to-drink products are a 55 million litres in 2012. The retail value fortified, on-the-go dairy innovations healthier option compared to fresh milk, of flavoured milk sold in India in 2015 that achieve satiety while providing 54% said these are convenient choices was estimated at Rs800 crore, up from consumers with their breakfast nutritional and 46% said ready-to-drink is hygienic. Rs570 crore in 2012, it added. needs. There was potential for innovation on Much of the category’s retail growth in PepsiCo’s rival Coca-Cola already entered flavours, formats and formulations that India can be attributed to the fact that the ready-to-drink dairy market a year would appeal to children and meet their urban Indian consumers are opening up before PepsiCo. Coca-Cola sells ready-to- nutritional needs. to value-added dairy, particularly for its drink flavoured milk, among other dairy Dairy Times
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22 Lot of barriers for global dairy players to enter India In international private dairies feel that they may find it markets, unproductive hard to compete with dairy cooperatives cattle, many of which that get favourable treatment from state are cows, after being in and central governments. However, dairies for 14-15 years, some dairy companies in private and go to slaughter houses. cooperative sectors, said FDI in dairy A company expects sector will help Indian dairy companies 50-60 per cent return looking for funds, and lead to new dairy on investment on sale products and better farm practices. of each cow. Saluja said 95 per cent of the Managing Director at Gujarat Cooperative R estrictions and controversies cattle used in commercial dairy farming Milk Marketing Federation (GCMMF), over cow slaughter could be a globally are cows and not buffaloes, India's top dairy brand Amul - RS Sodhi hurdle for the policy initiative unlike India. Hence, the country is not said “Any investment beneficial to Indian to attract foreign investment to the lucrative for companies to attract FDI in farmers and dairy industry will be good. animal husbandry (dairy) sector. The animal husbandry sector. I am studying on the FDI in animal government has allowed 100 per cent husbandry issue and a better picture will foreign direct investment (FDI) in animal In the past few years, global dairy emerge in the coming days.” husbandry (including breeding of dogs), firms such as Fonterra of New Zealand, pisciculture, aquaculture and apiculture French cheese maker Fromageries Bel, Parag Milk Food MD said 100 per cent under automatic route, the industry feels Denmark's Arla, Dutch dairy cooperative FDI in the sector will boost investment global dairy players may be reluctant to Friesland Campina, Mexico's Grupo flow in the sector. There will be expansion come in because of the blanket ban on Lala, and Germany's Hochland Group in dairy products category and we might cow slaughter. have looked in the Indian market for see more varieties of baby food or cheese opportunities to set up own units or to products. Significant investments have Managing Director at Sterling Agro partner with local players. been made by global dairy majors like Industries Ltd and maker of Nova brand Schreiber (US) with Dynamix Dairy of dairy products, Kuldeep Saluja said, Globally, dairies would get 50 per cent- (Maharashtra) Lactalis with Tirumala “Globally, non-milking cattle go to 60 per cent of the cost they paid for the Dairy; Britannia; Nestle and Danone slaughter house, which is not the case in cattle by selling to slaughter house. In among others in India. India. So it's a big challenge for global India, dairy companies send old and dairy companies that want to enter the unproductive cattle to a gaushala or sell As per FDI Policy 2016, the government Indian market. Not being allowed to them to small farmers at a much lower has done away with the requirement of slaughter certain cattle is a huge drawback rate. Another reason why foreign players 'controlled conditions' for 100 per cent in India for global dairies.” may be reluctant to enter the country, FDI in animal husbandry. WB cabinet approves to dissociate from Metro Dairy stake Keventer Agro holding this year and had offered Rs 85.5 crore. 53 per cent stake in Metro Diary will get Metro Dairy was set up as a tripartite complete control over venture among the West Bengal Milk the company, a senior Producers Federation Ltd, Keventer Agro minister said after the and the National Dairy Development cabinet meeting. Board (NDDB). NDDB later sold its 10 per cent stake to Keventer Agro. Metro Dairy is the country’s first dairy The state government owns majority W est Bengal cabinet gave its nod project in public-private partnership share of the West Bengal Milk Producers to divest the state government’s model that began in the early ’90s. Federation Ltd. equity in Metro Dairy and sell it Keventer Agro has been the sole bidder at to Keventer Agro. the e-auction open tender floated earlier Dairy Times
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24 First IVF calf born to surrogate cow in mobile lab at Pune farm tech labs in Maharashtra and and after completion of the pregnancy Chhattisgarh to facilitate the period, the recipient cow delivered a production of IVF calves. The healthy male calf on August 20.” initiative by JK BovaGenix was conceptualised last He said the farmer feels more confident year under the guidance when the lab comes to his doorstep to of Dr Vijaypat Singhania, offer the services. “One can imagine his Chairman of JK Trust. To happiness when he will see the embryos popularise advanced assisted produced in the lab develop into calves reproductive technologies because he has been a witness to the in cattle for faster genetic entire procedure. Generally, a cow, in its improvement of indigenous average 15 years of lifetime, can give birth I t was great delight when a male calf cattle population, the NGO said. Besides to maximum 10 calves. However, using was delivered by a surrogate mother Pathan's farm, similar experiments were the IVF technique, the same cow can give cow through In Vitro Fertilisation carried at a couple of other farms in Pune birth to 20 calves in a year and if you (IVF) in a mobile laboratory at the farm, district, where the oocytes of donor cows multiply it with 10 years, the same cow thanks to technological advancement. (Gir, Khillar and Tharparkar breeds) will give birth to 200 calves.” The local The NGO involved in the process claimed were taken in November last year and the cow breeds like Gir, Tharparkar, Sahiwal, it to be the first calf delivered through IVF surrogate cows are expected to give birth Khillar and others have been dwindling at a farmer's doorstep at Indapur tehsil. A in next few days. as cross- breeding is happening on a large healthy male calf (Gir breed) was born scale, adding there is a need to protect the on August 20 at Rachana Khillar Farm, Zawar further added, “However, this breeds in their original form. owned by Pathan, at Loni Deokar village time, we went one step ahead by taking in Indapur tehsil, said Dr Shyam Zawar, this technology to the doorstep of the The donor cow, Ratan belongs to Gir the CEO of JK Trust and the chief scientist dairy farmers as the aim was to conduct breed found in Gujarat, Rajasthan and at JK BovaGenix, led the entire process. the entire procedure in front of the farm Maharashtra. A cow of this breed gives 10 owner. A specially designed mobile to 12 litres milk every day. “The milk from JK BovaGenix, an initiative of JK Trust, laboratory, the ET-IVF Van was taken to Indian cows falls in A2 category, which is one of the largest NGOs working for Rachana Khillar Farm, where the oocytes, considered as superior as it has healing cattle and buffalo breed improvement or immature eggs, were collected from the properties, so it is important to promote in India considers this to be the first donor cow, named 'Ratan', on November the high-yielding indigenous varieties calf delivered through IVF technology 9 last year. The aspirated oocytes were in the country. They are hopeful of at a farmer's doorstep. Zawar said “The fertilised with the semen of high pedigree promoting the usage of IVF technology to process involved a highly advanced bulls, resulted in the production of good multiply genetically superior indigenous technique which requires high precision quality viable embryos. These embryos cows at a much faster pace, in line with and accuracy and is similar to 'test tube were transferred fresh into the recipient the Government of India's Rashtriya baby' in humans.” The trust has two high cow of the Farm on November 16, 2016 Gokul Mission,” Zawar said. Loan waiver demanded by Gujarat dairy farmers A fter Maharashtra and Madhya two days. After that we will Pradesh, Gujarat is the next state march from Gandhi ashram that is demanding loans waiver. to Gandhinagar. Even after that if government does not Dairy farmers led by Kshatriya Thakor change anything then on Sena poured down over hundred litres July 8, 9 and 10, we will of milk on the SG Highway for loan organise a big protest where waiver. Protests were led by Thakor thousands of farmers will join Sena’s Alpesh Thakor who earlier had and demand to waive off our warned that the farmers will stop selling loans. If government does milk to the dairies and spill it on the not accept our demands then streets instead. Authorities tried to pacify whole India should know that the situation but to no avail, as furious farmers of Gujarat have the capability to from several districts went on indefinite farmers continued to waste milk. change those in powers.” strike in Maharashtra. The farmers have demanded a loan waiver after being Thakor said, “At this time we have On June 1, two tankers of milk were distressed over falling prices of agriculture announced milk ban in entire Gujarat for spilled on the road in Shirdi as farmers produce and other related issues. Dairy Times
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26 Joint Venture between Indian-French company plans for new plant O ne of the largest private sector with a capacity of 20 tons per day. It is dairy firms in South India, expected to be operational by next year. Heritage Foods has joined hands with French dairy firm Novandie to set up Executive Director of Heritage Foods, 50:50 joint venture for a new dairy plant Nara Brahmani said, “We are excited Novandie, a subsidiary of French Food about our joint venture with Novandie, company Andros, and Heritage Foods a leading yogurt player in France. This will manufacture flavored yogurts and is one of the major steps we have taken desserts. on the path to achieving Rs. 6,000 crore revenues by 2022.” Chief Minister of Andhra Pradesh, Nara Chandrababu Naidu established his dairy Heritage Foods Limited (HFL). Currently, Heritage’s milk products have company in early 1990s with three- The minister said joint venture has come market presence in Telangana, Andhra business divisions; Dairy, Retail and about following lengthy discussions with Pradesh, Karnataka, Kerala, Tamil Nadu Agribusiness, under its flagship company the French firm and a plant will be set up and Maharashtra. Britannia’s focus to expand its dairy business said in the report, “India has remained products like pasteurised milk are the largest producer and consumer also growing significantly in absolute of dairy. Looking at opportunity numbers,” it said. for growth, existing private and cooperative players have continued The company indicated that levers of to invest in the sector. A few private success in dairy were access to quality industry players have also announced milk, right product value-addition their entry in the sector” capability and access to cold chain for fresh dairy products. Similarly, Britannia would In the past year, Patanjali, Coca-Cola strengthen its position in key categories M ajor food industry player and ITC have forayed into the dairy space. within bakery including biscuits, cakes, Britannia is keen to expand its PepsiCo, too, has expressed interest in rusks and bread, and would enter adjacent dairy business that contributes the market, nudging existing players into segments for accelerated growth. “We five to six per cent to its annual turnover action. Apart from Britannia, key players will expand international business with as they explore this sector aggressively. in India’s dairy industry include Nestle, focus on countries with Indian diaspora. Amul, Mother Dairy and Danone. India has remained the largest producer In its annual report for the financial year and consumer of dairy. Looking at 2016-17, the Bengaluru-based company’s In its annual report, Britannia said the opportunity for growth, existing private FY17 turnover was Rs. 9,054 crore and major growth driver in dairy had been and cooperative players have continued was evaluating transition of the dairy value-added products, such as cheese, to invest in the sector” Britannia said in model to a fully integrated one. Britannia dahi and milkbased drinks. “Basic its annual report. NABARD launches Dairy Entrepreneurship Development Scheme in Uttar Pradesh N ational Bank for Agriculture Scheme is based on subsidy attributed to and Rural Development the capital investment. (NABARD) launched Dairy As per letter by NABARD General Entrepreneurship Development Scheme Manager Rohit Mishra to chairmen of all (DEDS), an ambitious scheme of the banks, the Government of India has made Union agriculture ministry aimed at a budgetary provision for subsidy to the increasing milk production through dairy amount of Rs 240 crore to be disbursed management, apart from strengthening during the current fiscal year among the allied activities such as milk marketing of related products. 31 states where the scheme has been processing, preservation of milk and milk The scheme launched in the name of launched. Uttar Pradesh share has been products through cold chain as well as the ‘Dairy Entrepreneurship Development fixed at Rs 13.73 crore. Dairy Times
27 Three centres in Maharashtra to buy 600 desi cows capacity to produce The government along with Bharatiya large volume of milk. Agro Industries Foundation is finalizing Officials said that a new insemination method to boost the even farmers engaged number of calves born. in animal husbandry as an allied activity to The progeny will be distributed to farmers boost their incomes to encourage them to rear Desi breeds. are interested in these “The insemination will be done only after high milk-producing identifying and verifying the pedigree of cow varieties, a purebred male,” said another official pushing the count from the department. of their sturdier desi counter. Officials said that they have also sent a A nimal husbandry department proposal involving a technology called officials said that Desi cattle A number of integrated indigenous cattle sorted semen for approval to the central breeding project would be centres (Gokul Grams) will be set up government. In this practice, the aim is undertaken as part of the Rashtriya Gokul under the mission that will also work for to inseminate the female cow with only Mission, a centrally-funded scheme for improving milk productivity as part of the such semen that has the highest chance of which the government will spend Rs 15 state government’s cow welfare parts to a producing a female calf—the idea being crore. In July 2014, the Centre announced few thousands. to increase milk production in the state. a nationwide Rashtriya Gokul Mission to protect the ‘indigenous breed of cows’. “We will buy nearly 600 cows for each The demand for milk of Desi cows or A2 centre. Gir is available in Gujarat while milk is increasingly becoming a health In the last few years, indigenous cows Khillari and Goulav varieties are available fad, with small dairies and big brands like have considerably reduced, with Holstein with private individuals or farms in Amul entering the market. Friesian and Jersey varieties possessing a Vidarbha,” said a senior official from the huge chunk of the market because of their Animal Husbandry deptt. Dairy Times
28 Rupeng Patidar elected as Chairman of RCDF R upeng Patidar, who is the controversial tenure as chairman of Dairy chairperson Dr Geeta Patel, Nagaur Chairman of Banswara Dairy Banswara Dairy and his honesty. It was Dairy chairman Kishanlal were being has also been given the charge of after considering these qualities that the considered close to Dairy Minister Ajay chairmanship of Rajasthan Cooperative government gave green signal for his Singh Kilak. Dairy Federation (RCDF). After several name. The intervention of the government Jaipur Diary Chairman Punia was with rounds of hectic meeting Patidar’s name also made sure that voting for the post did Patidar during this duration. When it was finalised by the government as the not happen. became clear that there was no other consensus candidate. Jaipur Dairy’s This is for the first time that members as candidate in the race and Patidar would Chairman Om Punia informed Patidar on well as chairman have been elected with be elected unopposed, Punia took him to call that he was the consensus candidate consensus. Patidar in presence of other 11 the Chairman’s chamber. Later Patidar, for the post. members of managing committee filed his Punia and rest of the members went to A simple man, Patidar was never nomination for the post of chairman in the meet Diary Minister Ajay Singh Kilak at considered in the race for chairmanship. office of election officer in second floor his residence. He was chosen because of his non- of RCDF. Front runners like Udaipur Dairy products to carry quality mark logo A s AGMARK and ISI marks are manufacturing units based in Karnataka NDDB are providing necessary funding certified signs that guarantee the that manufacture dairy products under and technical assistance under various agriculture produce or industrial Nandini brand, four units that manufacture schemes such as National Programme for products bought are of good quality and Punjab's popular Verka brand, Junagadh Dairy Development and National Dairy standards, dairy products in the country and Kutch Dairy of Gujarat which Plan to the dairy cooperatives to help including milk pouches will now have a are makers of Mahi brand and two them bring about process improvements quality mark logo on them. manufacturing units run by Mother Dairy in their dairy value chain to qualify for Anand-headquartered National Dairy Fruit and Vegetable Private Limited based award of ‘quality mark’. Development Board (NDDB) will unveil in Uttar Pradesh and Andhra Pradesh that An eleven member management the quality mark logo to be launched manufacture Mother Dairy products. committee comprising of DAHDF by Union Minister for Agriculture and Chairman of NDDB, Dilip Rath said representatives, managing directors of Farmers Welfare Radha Mohan Singh at "NDDB quality mark will provide dairy four federations, a representative from Krishi Bhavan in New Delhi. cooperatives and producer institutions the Food Safety and Standards Authority The dairy products carrying this quality the much needed brand identity and a of India and two experts in dairying will mark logo will assure consumers that competitive edge". oversee activities of the quality mark. the products are free from any kind of NDDB official said “This will also As part of the scheme, interested adulteration. Union Minister will award contribute to building consumer federations, cooperative dairies, certificates to 14 selected manufacturing confidence in dairy cooperative brands. government dairy units can apply for the units for adopting food safety and quality It is aimed at bringing about process quality mark. management systems for milk and milk improvement in the entire value chain Only dairy units that adopt food safety and products and adhering to quality mark from producer to consumer ensureing quality management systems for milk and parameters. availability of quality milk and products.” milk products and adhere to parameters The first 14 manufacturing units selected Department of Animal Husbandry, given in the guidelines of quality mark for award certificates include six Dairy and Fisheries (DAHDF) and are eligible for it. Heritage Foods Aims for Rs.6,000 Cr Turnover by 2022 H eritage Foods Ltd seeks to increase jubilee celebrations in the presence of player after its entry into western markets their business from value-added various stakeholders. Just like the past and the acquisition of Reliance Dairy. products to 40 per cent from the 25 years, the company informed that The silver jubilee celebrations began current 24 per cent. It has charted out in line with its commitment, it would in April wherein it initiated the re- a strategy to achieve a turnover of Rs. strive for the welfare of farmers without branding exercise of corporate identity 6,000 crore by 2022. compromising on values set out by its along with a complete revamp of its The company has recently announced founder, Chandrababu Naidu. product packaging launch. Thereafter, a strategic tie up with French dairy During the first quarter ended June 30, it launched flavoured milk in PP bottles company Novandie for value-added 2017, Heritage Foods had reported 32 per in Chennai. The company followed it up products and proposal to set up a new unit cent increase in revenue and attributed with the integration of Reliance Dairy through the venture. it to rebranding, acquisition of Reliance into it, marking the brand's foray into the Founded by Nara Chandrababu Naidu, Dairy business and other marketing northern markets. who is even the Chief Minister of Andhra related push. With a bigger market Pradesh recently organised its silver presence, they have emerged as a national Dairy Times
29 Schaefer Systems International Pvt Ltd. P: +91/22/7117 0101 • info.in@ssi-schaefer.com • www.ssi-schaefer.com
30 Indian dairy market has strong potential for premium and wellness products I ndian dairy market holds tremendous with the costs for collecting, storing Private companies are dissuaded by potential that can be harnessed and transporting milk, this squeezes issues like price pressure, low margins, with focused strategies. Worth INR processors’ profit margins, encouraging and requirement for extensive distribution 5,000 billion in 2016, 80 per cent of the them to diversify into high-margin networks.” industry remains unorganized. Today products and to improve volumes for multiple opportunities exist for dairy basic products by using recombined Major competitors in the market companies, though rural focus and milk. Rural market opportunities will include Amul, Mother Dairy, Nestle, wellness/premium products will be most involve upgrading consumers to branded Danone, Kwality, Hatsun Agro, Heritage important. The complexity and indirect products. Urban focus will be on offering Foods, Paras Dairy, Parag Milk Foods, costs of milk procurement drive private a combination of convenience, indulgence Creamline Dairy, Aavin, and Nandini. companies towards low-volume, high- and health—a package the dairy industry Trends that support market growth margin premium products. On the other is well-positioned to provide given the include: a) Urban consumer preference hand, cooperatives will leverage their ‘healthy’ and ‘nutritious’ tag attached to for convenient, healthy yet indulgent strength in rural areas. The exceptions are milk and dairy products in India.” products that increase premiumization, large players like GCMMF (Amul) and b) User disposition toward the taste Mother Dairy that play across the sphere. The Indian dairy industry examines of dairy-based health products despite Opportunities in both rural and urban opportunities, trends, drivers and the availability of several non-dairy markets will be augmented by increasing restraints in the Indian dairy market along substitutes c) Demand for and hence margin pressures for dairy processors. with key challenges faced by market opportunity to create new categories in participants. Ramakrishnan added, “Basic functional products and single serving Consultant, Visionary Science dairy products such as standardized/toned units, d) High acceptance of new brands (Chemicals, Materials & Foods) Practice, milk, butter, packet curd, ghee, paneer, in the wellness and premium segment, Frost & Sullivan, Govind Ramakrishnan and branded ice creams, account for 95 which enables easy market entry for new said “Rising dairy farming input costs per cent of the Indian market, but remain players. are passed on to processors. Coupled the stronghold of state cooperatives. ABT Dairy gears to strengthen product line a herd size of three to five will decommission this plant once the cows. Our endeavour is new plant is commissioned. to improve the livelihood of these farmers; we want This 100 tonne/day curd production plant to help them increase is scheduled to commence operation in their holding to eight to September-October. ten cows and increase our milk procurement We are also contemplating to roll out volumes to 10 lakh litres Sakthi brand ice-cream. But this is a day by 2025. Our planned only during next summer; we are collection centres cover envisaging 1,200 litres of ice-cream per 16 to 17 taluka in this hour; the plant will operate for 10 hours.” region at present. We D airy division of ABT Industries, intend to expand our area of operation.” Paneer production stands at four tonnes belonging to Sakthi Group of a day. The company is planning a bigger companies, looks to strengthen He further added, “Water has been issue cold room facility for storing paneer, their position across the product line. all over. We want to ensure availability of butter and cheese. Senior President, ABT Dairy CP Charles feed for the animals. We plan to develop said that located at Amabarapalayam, seed centres to ensure that there is no The division’s milk procurement grew at Pollachi, it is gearing up to increase curd shortage of fodder for the animals. CAGR of 7.5 to 8 per cent, while on the production five-fold from the current turnover front; it was lower at 5 to 6 per level of 20 tonnes a day, enter ice-cream Our people underwent training in Israel. cent. production and augment its cold storage We hope this will benefit the farmers. facility. Acute drought forced some farmers to sell ABT Dairy has sought the services of their cattle, but we also realised that they project management consultants, NAPL. He said, the daily procurement of milk returned to our fold after repurchase.” The total cost of the project is estimated through 730 collection centres is close to at Rs. 35 crore. Also they received a grant 2 lakh litres. “As many as 12,500 farmers ABT Dairy currently has a 20 tonne a day of Rs. 10 crore from the Union Ministry are registered with us at present, each with curd production facility. Charles said “We of Food Processing Industries. Dairy Times
31 PE-VC deal value in dairy double of last year's T he domestic dairy industry has of Products to Le Groupe Lactalis in a mentoring. Abhinav Shah, co-founder late grabbed the eyeballs of private $72-million deal in which it made 4.5x and chief executive of HR Food (which equity (PE) funds and venture returns. sells under Osam brand) felt that having a capitalists (VCs), with the sector bagging But, is dairy as lucrative as it looks, with VC on board has helped in guidance and $60 million investments in just two deals most of the market with cooperative mentoring, preparing them for the long so far this year. giants? haul. HR Food had used the funds raised R.S Sodhi, Managing Director of Amul to expand its capacity up to 200,000 litres Data from Venture Intelligence show that said, "Dairying is a safe business; demand per day and now aims to take the share so far in 2017, only two deals in the dairy is set to grow, especially for branded of VAP in its turnover from current 10 space have fetched around $60 million products. If overall milk consumption is per cent to 20 per cent over the next few (around ~385 crore). The deal values have growing at five-six per cent, demand for years. been consistently on the rise in the past branded dairy products is clocking a 10- five years. From $13 million in 2013 to 12 per cent growth rate. Having said that, As such, the value of the dairy industry $30 million in 2016, and 2017 has already PEs and VCs need to choose their targets at retail level is estimated to be ~4.5 lakh beat the previous year's cumulative deal carefully; if you look deeper, most private crore, of which nearly 30 per cent lies value. dairies have an Ebitda margin in the range with organised players, and this segment of five-six per cent." Ebitda is earnings is clocking 13-15 per cent growth rate per Venky Natarajan, managing partner, Lok before interest, taxes, depreciation and annum. The VAP segment is doing better, Capital, a leading VC fund which has amortisation. at 18-20 per cent. exposure to the dairy sector, feels the sector has the potential to attract around Having a PE-VC investor on board, Some products like flavoured milk, ~5,000 crore over the next five years however, does not only bring in requisite yoghurt and cheese are growing upwards easily. In fact, Lok has identified dairy funds, young dairy firms look at them of 20 per cent per annum, given their as one of its key investment sectors in as harbingers of professionalism and small base. its Fund III. It had made its maiden investment in dairy in 2016, when it led a Series-B funding of $6.7 million in HR Food Processing Pvt Ltd (brand Osam), a Ranchi-based dairy brand, along with early-stage fund Aavishkaar. Natarajan feels that besides encouraging growth rate in value added products (VAP) in dairy, the sector as such is a safe bet as demand for milk is estimated to grow with rising aspirations and population growth. The returns upon exits have been encouraging, too, for PEs and VCs. For example, data from Venture Intelligence show IDFC PE made two times return from the open market when it made a partial exit from Parag Milk Foods in March this year. In January 2014, Carlyle had sold its stake in Tirumala Milk www.agronfoodprocessing.com Dairy Times
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