MEDIA PLANNER 2021 RUSSIAN OIL AND GAS TECHNOLOGIES - 2021 Marketing Solutions - ROGTEC
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RUSSIAN OIL AND GAS TECHNOLOGIES MEDIA PLANNER 2021 2021 Marketing Solutions Print and Online Market Media Leader for the Russian and Caspian Upstream O&G Sector
About ROGTEC Launched in 2004, ROGTEC Magazine, Russian Oil and companies and equipment vendors as well as industry Gas Technologies is widely considered the region´s leading experts and O&G associations. O&G magazine, focussed on Exploration, Drilling and Production developments. ROGTEC delivers non-biased, non-advertorial focused content, with every issue covering regional best practices, ROGTEC Magazine is produced by an in-house team of in-field case studies and success stories, whilst highlighting professional editors and journalists working in association the latest technology developments and featuring regular with key regional oil and gas authorities and partners that interviews with the region’s most respected oil and gas include region’s largest NOC’s and VIOC’s, major service professionals. Key Facts & Stats Circulation • Circulated quarterly to just over 6,000 individuals across Russia and the CIS • Bulk of circulation to Russia, with key distribution in Kazakhstan and Azerbaijan • Circulated on individual named basis Directors, VP´s Snr. Engineers Field and Operation Managers Technical Specialist Department Heads Rig and Field Operations • Circulated to the full value chain within the regions upstream sector. ROGTEC Magazine gets distributed to: National, State and International Operators Manufacturers and Equipment Suppliers Drilling Contractors Associations and Universities Service Companies Government Organisations www.rogtec.com ROGTEC Media Guide 2021
Circulation Readership Breakdown Over the last decade ROGTEC’s circulation has been professionals with a multi-tiered distribution system to known for its solid target readership and is distributed include senior management as well as the field and to all regional O&G companies including the NOC`s operations heads and engineers. and Independent Producers, all Drilling and Service ROGTEC Magazine is widely considered the most visual Contractors, OEM´s, O&G Associations and Universities. magazine within the Russian and Caspian upstream All readers are qualified, regional upstream O&G O&G sector. 6% 6% 6% 6% 2% 12% 15% 46% 14% 64% 25% 64% N.O.C.’s, Joint Ventures & Independent Producers 46% Senior Engineers (Drilling, Production, Geo-science, 14% Contractors Geophysicists, Completion, EOR & Reservior) 12% Service Companies 25% VPs, Directors, Divisional & Department Heads 6% OEM’s 15% Rig, Field & Operation Managers, Site Managers 4% R&D Labs, Universities & Government Departments 6% Others (Automation / Electrical Engineers) 6% Owners, Chairman, CEO, General Director, President 2% IT & Network Managers Geographical Breakdown ROGTEC Magazine is mainly circulated across the Russian upstream oil and gas sector, with circulation also hitting the key Caspian countries, including Kazakhstan and Azerbaijan. 288 80 5211 659 659 80 288 5211 5211 Russia 659 Kazakhstan 288 Azerbaijan 80 Other CIS, incl Turkmenistan www.rogtec.com ROGTEC Media Guide 2021
Circulation Bonus Circulation and Visual Awareness Bulk Circulation As well as the standard quarterly circulation on an This allows ROGTEC to be available to company staff individually named basis, ROGTEC Magazine is also members from key distribution points such as the “Bulk” circulated to the key regional companies including reception areas, coffee and refreshment areas and operators and service companies. canteens. • Bonus “Bulk” drops to the region’s key companies: • Official Magazine for the RDCR, KDR and West African Well Engineering Forums Key Exhibitions and Conferences ROGTEC Magazine is either media partner or official magazine to all the leading regional events and conferences. Copies of ROGTEC Magazine will be available to all participants at all these following events, and many more: These conferences are still to be confirmed for 2021 due to the restrictions made by COVID-19. www.rogtec.com ROGTEC Media Guide 2021
Content & Circulation Schedule Content The content of ROGTEC Magazine, lead by chief editor amongst many others, who work directly with the ROGTEC Daniel Stevenson, focuses exclusively on the Russian editorial team to provide articles, case studies and interviews. and Caspian upstream oil and gas sector, with a strong focus on drilling and production developments. Backed ROGTEC content partners also help to ensure a targeted with a qualified in-house team of expert writers and and constantly updated circulation directly to their journalist who work directly with regional partners to upstream division. produce unbiased and cutting edge content - targeted ROGTEC Editorial Policy: To publish unbiased, cutting edge specifically to an upstream readership. and technically educational content within each issue. ROGTEC content partners include: Rosneft, Gazprom Neft, By sticking to this policy, the market opinion is clear; ROGTEC LUKOIL, Salym Petroleum Development, KazMunayGas, is the most widely read upstream oil magazine for the region. Circulation Schedule - Quarterly MARCH RDCR, Neftegaz, Caspian Oil&Gas JUNE NGK & RPI Features: Features: Digitalization Drilling Licensing Artificial Lift Production Geology SEPTEMBER KDR, SPE, NGK, RPI, KIOGE DECEMBER NKG Features: Features: Production EOR Stimulation Drilling Workover Drilling Fluids Fishing www.rogtec.com ROGTEC Media Guide 2021
Online Digital Awareness WEBSITE With ROGTEC firmly established as the region’s leading printed O&G HEADER BANNER 750 pixels magazine, we also understand the need to offer our print advertisers x 100 pixe ls permanent online solutions by utilising the rogtecmagazine.com on-line platform. The ROGTEC website attracts over 16,000 unique visitors per month, featuring the latest ROGTEC issue plus all our back issues. The website provides easy access to all our senior level interviews and the latest 2 COLUM N BANNE industry news, articles and trends ensuring that the ROGTEC magazine 750 pixels x 100 pixe R ls website is the first stop for access to quick and valuable CIS market developments. For our printed edition advertiser’s additional on-line exposure can be key to maximizing regional awareness. With this in mind, ROGTEC’s magazine advertisers are offered many additional on-line extras including; • Company profiles - a fully customizable mini site promoting your regional solutions, videos, presentations and company news • Interviews - conveying your latest product launches, company strategies and direction SIDE BAR • Case studies and technical articles 360 pixels AD x 100 pixe • Job recruitment ls • Press release publishing. LARGE SIDE BAR • Listing on our weekly newsletter as a sponsor - targeting over 360 AD pixels x 20 0 pixels 300,000 emails per quarter Maximize your On-line Awareness with targeted On-line Advertising, Advertise on www.rogtecmagazine.com rogtecmagazine.com the most visited and used website for the Russian and Caspian, used daily by the regional oil professionals to keep them updated on latest news and developments, is the perfect platform for on-line advertising awareness. Our SEO team works hard to ensure that ROGTEC internet searches always hit the top spot on most search engines, and with over 16,000 unique visitors per month, advertisers can ensure they are getting maximum exposure directly to their target audience. Unlike some website where you are charged to have your banner advert on one specific page. We run our banner adverts across all website pages, thus maximising your exposure, market penetration and mindshare plus actionable click throughs. ROGTEC Weekly Newsletter ROGTEC is proud to offer the region´s most widely read and circulated weekly e-newsletter, reaching over 26,000 O&G professionals across Russia and Caspian. The ROGTEC weekly e-newsletter keeps our subscribers fully up to date with that week’s regional upstream news. The newsletter is the most widely e-circulated and read newsletter to the region’s upstream sector and provides companies with huge digital marketing awareness potential across the entire region’s upstream sector, on a weekly basis. A great platform for on-line advertising. www.rogtec.com ROGTEC Media Guide 2021
Well Engineering Forums Events As well as producing ROGTEC Magazine, TMG ROGTEC Magazine is official magazine to all TMG Worldwide Publishing S.L. is proud to organize and host events with a copy distributed to every delegate and key regional and international events. participant at each show www.rdcr.net The RDCR Well Engineering Forum, a one day THE RDCR forum alows participants to share roundtable style conference focused on the Russian knowledge and regional best practices, learn about drilling and production sector, is widely considered the latest technologies and services, as well as the most important yearly gathering for the Russian network with the entire sector, under one roof for one upstream sphere. day of technical discussions www.kazdr.kz The KDR Well Engineering Forum, a one day roundtable KDR is hosted in direct partnership with KazMunayGas style conference focused on the Kazakh drilling and and KMG Engineering, allowing participants to share production sector, is widely considered the most knowledge and regional best practices, learn about the latest important yearly gathering for Kazakhstan upstream technologies and services, as well as network with the entire sphere. sector, under one roof for one day of technical discussions. www.wawef.com The first WAWEF, West African Well Engineering Form, WAWEF will bring together all the regional west African will be hosted in Accra, Feb 2020 in full support and operating companies in a one day roundtable style partnership with the GNPC, Ghana National Petroleum conference, to discuss the development of the regions Corporation. offshore sector. www.rogtec.com ROGTEC Media Guide 2021
Rates Advertising Rates Magazine Advert Rates Cost Per Instertion -15% -25% -35% Position 1 2 3 4 Half Page €4000 €3400 €3000 €2600 Single Page €7500 €6375 €5625 €4875 Double Page €10500 €8925 €7875 €6825 Special Positions Inside Front Cover Double Page €13500 €11475 €10125 €8775 Inside Back Cover €9500 €8075 €7125 €6175 Outside Back Cover €12000 €10200 €9000 €7800 Contents Page €9500 €8075 €7125 €6175 Editors Note €9500 €8075 €7125 €6175 Logo on Spine €1500 €1275 €1125 €975 Advertising Specifications Advertising Sizes Ad Size: Ad Size: 410 x 275mm 205 x 275mm With Bleed: With Bleed: 416 x 281mm 211 x 281mm Ad Size: Ad Size: 205 x 135mm 100 x 275mm With Bleed: With Bleed: 211 x 141mm 106 x 281mm Technical Specifications: Supply of Advertisement Images: ROGTEC Magazine can accept Please note that all images supplied should be high advertising materials in the following formats: quality files (scanning images from brochures or other Adobe InDesign, Adobe Illustrator printed matter can result in poor quality reproduction). Adobe Photoshop, Freehand, Photographic images (pixel based) should be PDF & Quark Express supplied at 300 dpi and saved as TIFF, JPG or PSD. Raw Materials: Drawing images (vector based) should be saved as Adverts can be created by ROGTEC Magazine Illustrator, Freehand or InDesign documents. from images and text supplied by the advertiser. Please note that all images All colours should be CMYK, pantone colours should be should be 300 dpi at final size. changed to process. www.rogtec.com ROGTEC Media Guide 2021
Online Rates Advertising Rates Website Banner Advert Rates Cost Per Instertion -15% -25% -35% Size 1-2 months 3-6 months 7-9 months 10-12 m Header Banner €1300 €1105 €975 €845 750 px x 100 px €1000 €850 €750 €650 360 px x 200 px €700 €595 €525 €455 360 px x 100 px €500 €425 €375 €325 e-Newsletter Banner Advert Rates Cost Per Instertion -15% -25% -35% Size 1 month 2-4 months 5-8 months 9-12 m 700 px x 95px €2000 €1700 €1500 €1400 250 px x 200 px €800 €680 €600 €560 All costs are per calendar month, excluding VAT Website Banner Advert Sizes e-Newsletter Banner Advert Sizes WEBSITE HEADER BANNER 750 pixels x 100 pixels 2 COLUMN BANNER 750 pixels x 100 pixels Contact Us TMG Worldwide Publishing S.L. SIDE BAR AD Centro Comercial Diana, Local 26, 29680 Estepona, 360 pixels x 100 pixels Spain LARGE SIDE BAR AD t: +34 951 388 667 360 pixels x 200 pixels e: info@rogtecmagazine.com w: www.rogtecmagazine.com www.rogtec.com ROGTEC Media Guide 2021
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