MEDIA KIT 2018 - ADCENTRE
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LIFE & LEISURE LUXURY MAGAZINE Overview Life & Leisure Luxury is a glossy, large-format magazine that appears quarterly in The Australian Financial Review. From its May 2007 launch issue, Luxury was an instant success with readers and advertisers alike. Luxury continues to build its following, combining in- depth coverage of the faces and figures behind the global luxury industry with the latest trends and products here and overseas, including: fashion, motoring, grooming, watches, jewellery, design, technology, food & wine, property, architecture and interiors. REGULAR FEATURES MY LUXE A celebrity’s or well-known identity’s take on luxury and what it means to them. We grill them on everything from favourite watch, car, place, to most inspiring person and biggest challenge. LUXE / LIFE The opening section introduces readers to everything that’s new and stylish in the world of luxury, including motoring, watches, architecture, design, fashion, grooming and accessories. We also look at the latest in luxury wine, food, art, culture, bespoke luxury and how to best experience it. FEATURES Each issue of Luxury follows a theme and our features section contains exclusive interviews, behind the scenes look at the people and brands we love, photo essays, trends pieces and looks at the ever-changing world of luxury globally. TRAVEL For many of us, there is no greater luxury than time, and spending that time in a beautiful destination. Each issue we bring you some of the most luxurious experiences on the planet. FASHION Acclaimed fashion stylist Virginia van Heythuysen sources the latest luxury fashion from around the globe for her inspiring and gorgeous fashion shoots each issue. LU X U RY SP 2 MEDIA KIT 2018
Audience A SOCIAL GRADE PROFILE* A higher proportion of Life & Leisure Luxury readers are in the A social grade relative to Reader other publications in the competitive set. Profile* Life & Leisure (Friday / AFR Weekend) 60% Wish 36% Australian Gourmet Traveller MALE 74%* 39% Weekend Australian Magazine FEMALE 26%* 34% AVE HOUSEHOLD INCOME Vogue Living 33% $174,564* Vogue Australia AVERAGE AGE 48 yrs* 25% INTEND TO BUY LUXURY WATCH OR FINE JEWELLERY PROFILE - MANAGERS & PROFESSIONALS* IN NEXT 12 MONTHS 16%* Luxury has a higher proportion of managers and professionals than other publications. INTEND TO BUY A CAR IN Life & Leisure (Friday / AFR Weekend) 58% NEXT 12 MONTHS 17%* Wish 38% Australian Gourmet Traveller 35% Weekend Australian Magazine AVE READERSHIP: 32% 226,500* Vogue Living 34% Friday or AFR Weekend Vogue Australia 25% CIRCULATION: 95,111** LIFESTYLE* Friday and AFR Weekend 78% agree that quality is more important than price 1.8X more likely to be top spenders on airfares and holidays 83% more likely to be top spenders on wine Source: *emmaTM, conducted by Ipsos MediaCT, people 1.7X more likely to have visited an art gallery or exhibition in the past month 14+ for the 12 months ending December 2017 (Financial Review Friday or Saturday); **ABC December 2017 46% agree: ‘I try to look stylish’ 3 MEDIA KIT 2018
Features LUXURY MAGAZINE FEATURE LIST ISSUE 1: FUTURE ON SALE 16/17 MARCH, 2018 The future issue looks at the way we will desire and consume luxury in the coming weeks, years, decades. From the innovators who determine the trends and products, to the brands that deliver and excel, this special issue will be full of inspiration and innovation. With in-depth features on watches, jewellery, design, culture, and interviews with captains of industry from the field of fashion, motoring, retail and wellness, plus our extensive travel section with the hot destinations of the year. ISSUE 40 / WINTER 2017 THE REVOLUTION ISSUE 2: FASHION ON SALE 15/16 JUNE, 2018 ISSUE Nothing stands still in the world of global fashion, and that’s why it’s such a fertile and fascinating area of luxury to examine. But it’s no longer just the creative forces, the designers themselves, who dictate what happens in fashion. Increasingly, it’s the financial backers, the celebrities, and of course the consumers who steer the industry into its future directions. This special issue will feature not only our GENTLE REBEL THE GOSPEL ACCORDING TO JOOST BAKKER trademark fashion shoot, but also profiles and trend features, as well as global RICH PICKINGS WORLD’S RAREST GEMS PICKING UP SPEED CYCLE SOCIETY 100 NOT OUT CENTURY LIFE GOALS and local news, tastemakers and our regular features and columnists. ISSUE 41 / SPRING 2017 ISSUE 3: HERITAGE ON SALE 7/8 SEPTEMBER, 2018 A great story speaks volumes. A brand with a great story can withstand I N T O T H E R ED the test of time, financial ups and downs, and changing consumer trends. Our Heritage themed issue looks at those luxury brands which have proven to be unique, desirable and truly luxurious in an increasingly crowded landscape. We examine what makes a brand and its product so special, PRECIOUS ROCK LIQUID PASSION PRIZED STONES AUSTRALIAN WINE WITH POWER TOPPING WORLD’S AND PRICE TAGS BEST LISTS HEART STARTER FERRARI SUPERFAST, BY NAME AND AFRICAN PASSAGE ELEPHANT SAFARI UNDER THE who are the leaders behind the success, and what strategies are in place BY NATURE BUSHVELD SKY to ensure longevity. ISSUE 42 / SUMMER 2017 ISSUE 4: CROWN JEWELS DESI R E The ON SALE 2/3 NOVEMBER, 2018 Issue A jewel is not just a pretty, sparkly, expensive object – it can mean so much more and say so much about not just the giver or receiver, but also the zeitgeist, the culture, the state of the economy. We look at local creatives and their trademark jewellery in a global context, predict key future trends and present some truly stunning pieces of high jewellery just in time for the festive gifting season. Our final issue of the year is also a rare insight into the world of BILLIONAIRE’S ROW CELEBRATING YVES A NEW KIND OF WORTH VIP luxury, where everything bespoke and limited edition tops any wishlist. New York’s penthouse boom The fashion icon’s Moroccan museum Richness for the soul PHOTOGRAPHER Simon Upton STYLIST Virginia Van Heythuysen HAIR Keiren Street MAKE-UP Nadine Monley 4 MEDIA KIT 2018 THIS PAGE: Salvatore Ferragamo wool jumper, $1990, skirt, $1990, and belt, $895; Bulgari Serpenti bag, $3600, Bulgari Parentesi amethyst cocktail ring in pink gold (model’s rig in pink gold (model’s left hand), $11,400. OPPOSITE: He wears: Paul Smith wool jacket, $1040, and trousers, $385; Canali linen shirt, $360; Rochefort silk knit tie, $180, and sat
Rates & Deadlines LUXURY MAGAZINE ADVERTISING RATES & DEADLINES 2018 LUXURY MAGAZINE ADVERTISING RATES FREQUENCY CASUAL 4X 8X 12X 16X 20X 24X Full Page $19,434 $18,462 $17,491 $16,519 $15,547 $14,575 $13,604 Full Page incl GST $21,377.40 $20,308.20 $19,240.10 $18,170.90 $17,101.70 $16,032.50 $14,964.40 DPSC $35,000 $33,250 $31,500 $29,750 $28,000 $26,250 $24,500 DPSC incl GST $38,500.00 $36,575.00 $34,650.00 $32,725.00 $30,800.00 $28,875.00 $26,950.00 Junior Page $10,220 $9,709 $9,198 $8,687 $8,176 $7,665 $7,154 Junior Page incl GST $11,242 $10,679.90 $10,117.80 $9,555.70 $8,993.60 $8,431.50 $7,869.40 Half Page Vertical or Horizontal $10,220 $9,709 $9,198 $8,687 $8,176 $7,665 $7,154 Half Page Vertical or Horizontal incl GST $11,242 $10,679.90 $10,117.80 $9,555.70 $8,993.60 $8,431.50 $7,869.40 Third Page Vertical or Horizontal $5,845 $5,553 $5,260 $4,968 $4,676 $4,384 $4,091 Third Page Vertical or Horizontal incl GST $6,429.50 $6,108.30 $5,786.00 $5,464.80 $5,143.60 $4,822.40 $4,500.10 Quarter Page Vertical or Horizontal $4,384 $4,165 $3,946 $3,726 $3,507 $3,288 $3,069 Quarter Page Vertical or Horizontal incl GST $4,822.40 $4,581.50 $4,340.60 $4,098.60 $3,857.70 $3,616.80 $3,375.90 PREMIUM POSITIONS LOADS 1st Inside Front Cover 20% ADVERTISING MATERIAL AND SPECIFICATIONS Please note that Fairfax will only accept material via electronic transmission. 2nd Inside Front Cover 15% Fairfax operates new advertising quality assurance measures for the Financial Right Hand Page 10% Review publications. All digital ads need to undergo Quality Assurance testing prior to being accepted for publication. Front Half 10% For further information please contact your Financial Review representative Front Half Right Hand Page 15% or refer to adcentre.com.au or contact the Advertising Production Unit: 1300 666 326 Outside Back Cover 10% LUXURY MAGAZINE ADVERTISING DEADLINES 2018 ISSUE FEATURE ISSUE DATE BOOKING DEADLINE MATERIAL DEADLINE MARCH FUTURE Friday, 16 March 2018 Friday, 16 February 2018 Friday, 23 February 2018 JUNE FASHION Friday, 15 June 2018 Friday, 18 May 2018 Friday, 25 May 2018 SEPTEMBER HERITAGE Friday, 7 September 2018 Friday, 10 August 2018 Friday, 17 August 2018 NOVEMBER JEWEL Friday, 2 November 2018 Friday, 5 October 2018 Friday, 12 October 2018 RATES INCLUDE COLOUR AND EFFECTIVE 1 JANUARY - 31 DECEMBER 2018. RATES ARE SUBJECT TO CHANGE. BOOKING PROCEDURE: Verbal bookings must be confirmed in writing by the advertiser. If appearance dates or material instructions need to be altered, changes must be advised by phone. Please take the contact name of Financial Review representative and follow through with amended confirmation in writing. CANCELLATION PROCEDURE: Cancellations must be made verbally and confirmed in writing 6 weeks prior to publication date and 8 weeks prior for premium positions. Please note the cancellation number quoted by the Financial Review representative and their name. Bookings taken inside cancellation deadline are non-cancellable. 5 MEDIA KIT 2018
Contact LUXURY MAGAZINE CONTACTS NERISSA CORBETT ANGELA TESORIERO ALANA BAIRD TESSA MAUGHAN Head of Luxury Business Director Business Manager Junior Business Manager Luxury Luxury Luxury ncorbett@ a.tesoriero@ alana.baird@ tessa.maughan@ fairfaxmedia.com.au fairfaxmedia.com.au fairfaxmedia.com.au fairfaxmedia.com.au 02 9282 2096 02 9282 1939 02 9282 3081 02 9282 2252 6 MEDIA KIT 2018
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