MDR Motorsport 2018 Sponsorship Proposal Document
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MDR Motorsport 2018 Sponsorship Proposal Document
BENEFITS IN BRIEF
• Live national TV coverage
• Racing at Australia’s largest
motorsport events
• At track activations & promotion
• Social media & online promotion
• Season or per round options
• Experienced team
• Professional brand manager
• Sponsor track days / car rides
FIND OUT MORE >>>
HELL CORNER - MOUNT PANORAMA BATHURST
PAGE 3
THE T86RS SERIES HAS BUILT A LARGE &
GROWING SPECTATOR BASE BOTH AT TRACK
& VIEWING THE LIVE TV COVERAGE.
SEASON 3, WILL BE EXPANDED FROM 5 TO 6
ROUNDS AND FOR THE FIRST TIME, INCLUDE
A ROUND IN SOUTH AUSTRALIA.
The Toyota 86 Racing Series formula, has proven to be a highly The series has seen us visit some of the legendary tracks around
competitive, very well promoted and fanaticically followed national Australia being: Winton, Sydney Motorsport Park, Sandown, Bathurst,
motorsport series. We offer our full compliments to Neal Bates Homebush, Phillip Island, Townsville and Newcastle.
Motorsport (series technical regulators) and the Airtime team (category
administrators), for putting the series together and ensuring it’s We invite you to experience the journey - attend the biggest motorsport
success, professional operation and ongoing media exposure. events in the country and expose your brand nationally through the live
TV coverage, social media and at track promotions.
The members of our team MDR Motorsport have a long history in
motorsport, with success at national level events. Stepping up to race Our 2018 sponsors include Bow Wow Dog Treats, Mt Barker Crash
in a Supercars support national category, has further developed our Repairs & Towing, MGA Insurance Brokers, Creative Pod, ULX110 Oils,
knowledge, skills and processes which are required at this level series. MDR Automotive & ACE Auto Electrics. On offer are various sponsorship
We love what we do and can’t wait to unleash on the 2018 season. options including 1 year major team sponsorship, to one off event
packages. Please take the time to read through this document,
Our team knowledge keeps growing and has demonstrated our ability understand the benefits on offer and if you have additional requests or
to progress on track, plus gain speed through learning, testing and offers, we are always happy to discuss.
development. We apply our knowledge through advanced processes
and techniques in the way the team is run both on and off track. Haydn Clark 0407 607 284 haydn@mdrmotorsport.com.au
PAGE 4 T86RS SERIES IMAGES
PAGE 5
36+ LIVE TV EVENTS ACROSS THE 6X SERIES ROUNDS ON
FOX SPORTS, PLUS SELECTED COVERAGE ON CHANNEL 10.
T86RS : ALMOST HALF A MILLION SPECTATORS AT RACE EVENTS AND A TELEVISION
VIEWERSHIP OF 1.77 MILLION IN 2016, THE SERIES HAS CAPTIVATED RACE FANS
WITH CLOSE-QUARTER BATTLES AND FREQUENT OVERTAKING.
SOURCE: https://pressroom.com.au/press_kit_detail.asp?clientID=2&navSectionID=6&categoryID=1000&kitID=1383
THE 2018 CALENDAR :
ROUND DATE EVENT LOCATION ROUND FORMAT
20-22 Philip Island Grand Prix Circuit
1 WD-40 Philip Island 500
April Philip Island, Victoria
6-8 Townsville Street Circuit Generally, the format for each
2 Watpac Townsville 400
July Townsville, Queensland round of the Series will be as
24-26 The Bend Motorsport Park follows:
3 The Bend SuperSprint
August Tailem Bend, South Australia • 2 PRACTICE SESSIONS
14-16 Sandown Racecource • 1 QUALIFYING SESSION
4 Sandown 500
September Springvale, Victoria • 3 RACES
4-7 Mount Panorama Each session is between
5 Supercheap Auto Bathurst 1000
October Bathurst, New South Wales 20-25 minutes.
23-25 Newcastle CBD
6 Coates Hire Newcastle 500
November Newcastle, New South Wales
In addition to the major events, we will also enter into other motorsport events
such as Hillclimbs, Practice/Test Days, Shows or Other Events plus the car can
be available for display at your premises or other promotional events.
PAGE 6
PROMOTION
A RANGE OF
SHOTS WERE FACTORY SHOOT 2016
TAKEN AT
BOW WOW
FOR SOCIAL
MEDIA
AND WALL
HANGINGS.
CREW APPAREL
We undertake various team branding and sponsor promotions. This will continue in the future and include:
FACEBOOK POSTING OF NEWS AND EVENTS
Pit area sponsor banner, poster give-aways, promotional shoots & appearances plus video promotions.
SEE THE WIN NEWS VIDEO CLIP https://m.facebook.com/story.php?story_fbid=1065711066878424&id=431557963627074
PIT AREA SPONSORS BANNER AT TRACK GIVE-AWAY POSTERS CREW SHIRTS
PAGE 7 SOCIAL MEDIA & EDM We maintain our team Facebook and Instagram accounts with regular posts and have over 3500 followers on Facebook and growing on Instagram with 286 followers. In addition we publish our quarterly newsletter, which highlights past results, upcoming events and team sponsors. This mailing list is delivered to around 1200 people and growing. https://www.facebook.com/MDRautomotive https://www.instagram.com/mdr_automotive http://www.mdrmotorsport.com.au
PAGE 8
PROFESSIONAL RACE CAR GRAPHICS
Wondering how your branding would look on our car?
Before applying any stickers to the car, we first create
realistic computer generated concept visuals of the design.
This ensures your brand is positioned in the best possible
size and orientation to gain maximum exposure in
conjunction with any graphic elements. We will follow
any branding guidelines that are required in this process.
The vinyl wrap is designed by Haydn Clark, a professional
graphic designer, before handing over to the signwriters.
If you just want to see how the car may look before you
commit, we are happy to create initial concepts, just call
Haydn to discuss on 0407 607 284.
PRE 2016 SEASON CONCEPTS SHOWN
Team Supporter
PAGE 9
SUPPORTER PACKAGES
Various team supporter packages are available
These packages can include: These packages can range from one off events to season packages.
Logo and link to website on our team webpage We are happy to discuss how you would like to be involved and we
Mentions, tagging and promotion on our social media welcome you to contact us to discuss these options.
Logo and mentions on our electronic newsletters
Supporter sized logo on race car in available position
Logo can be included on team’s event posters
All practice, qualifying and racing is televised live on Fox Sports 506
Prices from $275 GST Inc OR for goods & services provided
Plus the cost of your company sticker. Tax invoice provided.
Major Sponsor
PAGE 10
SPONSOR PACKAGE 1
Major Sponsor - single round sponsorship
This package includes: The 6 track outings for the round are televised live on Fox Sports 506
Logo and link to website on our team webpage Crew & driver can wear your company polo shirts during the event
Mentions, tagging and promotion on our social media Invitation to attend the sponsored event
Logo and mention on our electronic newsletter Invitation to enjoy rides in the race car at a selected track day
Major signage on race car Driver and car can be made available for media or display
Logo included on team’s event poster Includes professional graphic design of car graphics - signwriting wrap extra.
SINGL
SPONE ROUND
SORS
HIP π
Price $5,500 GST Inc
Plus the cost of your company signwriting. Tax invoice provided.Major Sponsor
PAGE 11
SPONSOR PACKAGE 2
Full 2018 season major sponsorship (x6 T86RS series events)
This package includes: Major logo on the team shirts that will be colour coded to suit your brand
Logo and link to website on our team webpage The 36 track outings for the year are televised live on Fox Sports 506
Mentions, tagging and promotion on our social media Invitation to attend the sponsored event as team members
Logo and mention on our electronic newsletter Invitation to attend team track day for rides in the race car
Major signage on race car Driver and car can be made available for media or display
Logo included on team’s event posters (x6) Includes professional graphic design of car graphics and vinyl wrap included.
2x team shirts in your selected sizes
2018
S
SPONEASON
SORS
HIP π
Price $33,000 GST Inc
Tax invoice provided - Staggered payment options availableTeam Sponsor
PAGE 12
SPONSOR PACKAGE 3
Team Sponsor - single round sponsorship
This package includes: Logo in one of the red white star highlighted areas on race car
Logo and link to website on our team webpage Logo included on team’s event poster
Mentions, tagging and promotion on our social media The 6 track outings for the round are televised live on Fox Sports 506
Logo and mentions on our electronic newsletter
Front Guards - Round 3 Tailem Bend - Subscribed By
π
ππ
πππ
ππππ
Price $1,100 GST Inc
Plus the cost of your company signwriting. Tax invoice provided.Team Sponsor
PAGE 13
SPONSOR PACKAGE 4
2018 season team sponsorship (x6 T86RS series events)
This package includes: Logo in one of the red white star highlighted areas on race car
Logo and link to website on our team webpage Logo included on team’s event posters (x6)
Mentions, tagging and promotion on our social media The 36 track outings for the year are televised live on Fox Sports 506
Logo and mentions on our electronic newsletter Invitation to attend team track day for rides in the race car
1x team shirts in your selected size Car graphics and signwriting included.
Logo on team shirt sleeve or similar
π
ππ
πππ
ππππ
Price $5,500 GST Inc
Tax invoice provided.2018 Objectives
PAGE 14
TEAM AND DRIVER OBJECTIVES
FOR THE 2018 SEASON
• To progress our rank in the series and aim for consistent top 10 finishes.
• To continue with our professional driver fitness program by ‘Fitness to Podium’.
• To learn and develop as a team and expand on what we have built in 2016 & 2017.
• Promote our sponsors and supporters in the best possible light inline with their branding and
marketing guidelines.
• To assist our sponsors and supports with their marketing and social media streams where
possible, using Haydn’s extensive design and marketing experience.
• To look for marketing and promotional opportunities to gain additional exposure.
• To prepare the race car to a high level of workmanship for reliability.
• To present the car and team with a highly professional appearance.Haydn Clark
PAGE 15
DRIVER: HAYDN CLARK
Hometown: Mt Barker, Adelaide, South Australia
Team: MDR Motorsport
Sponsors: Bow Wow Dog Gourmet Treats, Mt Barker Crash Repairs & Towing, MDR Automotive,
MGA Insurance Brokers, Creative Pod, ULX110 Custom Blend Oils, ACE Auto Electrics.
My passion for driving ensures that one of my greatest I have also competed in rally sprints, khanacross, rally
loves is competing in motorsport. I am totally committed navigator and service crew. I enjoy keeping fit with the
to everything I undertake and strive to get the best out help of ‘Fitness to Podium’ a professional driver fitness
of myself in motorsport, life and in business. program, which includes gym and mountain bike riding.
I am a very keen competitor and have a hunger to push
myself to achieve higher outcomes and not rest until my RACING HISTORY:
goals are achieved. KART RACING
Sprint Kart Racing 1990 - 1995 & 1999 - 2000
I have been interested in motorsport since a very young
age and started competing at age 14 in karting, before HILLCLIMB SPEED EVENTS
moving into car circuit racing, hill climbing and some 1998 - Present
dirt events. My Australian championship wins include
2010 AHC Colingrove SA, 2011 AHC Haunted Hills Vic, CIRCUIT RACING
2012 AHC Mount Panorama and 2014 AHC Ringwood Australian Toyota 86 Racing Series - 2016/17
Park NSW, and have set numerous class records from Under 2 Litre Sports Sedans 2013 - 2015
1998 to 2014. Improved Production 1997 - 1998MDR Motorsport
51a Oborn Road Mount Barker
South Australia 5251
Telephone 08 8464 0084
www.mdrmotorsport.com.au
LET’S TALK - Haydn Clark 0407 607 284 haydn@mdrmotorsport.com.au ABN: 48 071 054 952You can also read
