Inspiring moments of joy: Shiseido Travel Retail reveals annual holiday collections

Inspiring moments of joy: Shiseido Travel Retail
reveals annual holiday collections
Shiseido Travel Retail is welcoming the impending festive season by unveiling the annual holiday collections
from prestige beauty brands Shiseido, Clé de Peau Beauté, Nars and Laura Mercier. The collections are now
available in selected travel retail regions around the world.

The holiday capsule collections offer skincare and makeup products that were designed to “spread love, joy and
cheer” this festive season, said the Japanese beauty house. They feature limited-edition festive packaging for
each of the brands’ hero products.

Elisabeth Jouguelet: Shiseido Travel Retail’s holiday collections were designed to “inspire moments of joy” through gift

“This year has been an exceptional one, and it is more important than ever to cherish the precious moments we

have with our family and friends,” commented Shiseido Travel Retail Vice President Marketing & Innovation
Elisabeth Jouguelet.

“Shiseido Travel Retail would like to play a part in sharing happiness in our consumers’ reunions with their
loved ones around the world.

“Drawing inspiration from each brand’s unique story, we have created captivating packaging designs for our
iconic products to inspire moments of joy through gifts and memorabilia, and we hope that these collections will
add some sparkle during this most intimate time of the year.”

Shiseido The Moment Holiday 2020 Collection

Shiseido’s Ultimune Power Infusing
Concentrate receives a festive makeover
courtesy of Japanese artist Noritaka Tatehana

Shiseido’s The Moment Holiday 2020 Collection reinterprets the flagship brand’s best-selling Ultimune Power
Infusing Concentrate, featuring exclusive illustrations by Japanese artist Noritaka Tatehana.

The striking illustrations portray ‘karakusa,’ a Japanese motif which represents longevity, prosperity and beauty
found in the moment.

The Ultimune Power Infusing Concentrate, one of Shiseido’s hero products, protects skin against daily damage
and skin-ageing.

The limited-edition bottle comes in a travel retail exclusive 100ml size and is now available in Americas and
Asia Pacific travel retail.

Clé de Peau Beauté Enchanted Lake Collection
The Clé de Peau Beauté Enchanted Lake Collection was inspired by the world-renowned Swan Lake ballet and
features surrealist artworks from Italian illustrator Daria Petrelli.

The range comprises Clé de Peau Beauté’s hero products: The Serum, Lipstick Mini Set, Luminizing Face

Enhancer, Lipstick Cashmere and Lipstick, Eye Colour Quad, La Crème and Lip Glorifier.

Clé de Peau Beauté’s Enchanted Lake Collection features a series of striking surrealist artworks from Italian artist Daria
Petrelli

The packaging, beautifully illustrated by Petrelli, was inspired by a gilded theatre stage. Each product portrays a
different chapter of Swan Lake’s story and features golden feathers and moonlit motifs.

The Serum’s primary packaging features flying white swans, while the secondary packaging represents the
awakening of the White Swan heroine. The Serum is the first step of Clé de Peau Beauté’s Radiance Care ritual.

Each product in the collection reveals
a chapter of the Swan Lake story

The Lipstick Mini Set offers five vibrant lipstick shades, each one representing a different characteristic of the
swans in the ballet. The set is made up of the Camelia, Silk Thread, Peach Stone, Legend and Entrapment
shades.

The Luminizing Face Enhancer offers a limited-edition Moon Shimmer shade, which combines pale blue and
pearly purple accents. It comes in milky white and gold packaging featuring an image of the Swan Queen.

The Lipstick Cashmere and Lipstick represent opposite sides of Swan Lake’s heroine. The matte pink
Enamoured Lipstick Cashmere comes in a golden packaging with a white swan motif, while the dark rouge
Impassioned Lipstick is packaged in a dark colourway to represent the black swan.

The limited-edition Eye Colour Quad features a Black Swan motif on the packaging. It features the Magnificent
Plumage palette which combine purple-toned metallics. The eyeshadows were formulated with Silk Fit Powder
to deliver optimum pearlescent colour to the skin.

(1) Eye Colour Quad (2) Lipstick Mini Set (3) The Serum (4) La Crème (5) Luminizing Face Enhancer

Clé de Peau Beauté’s hero La Crème also received a pearl-toned Swan Lake makeover. The intense night cream
offers a high concentration of Skin-Empowering Illuminator which boosts skin-regeneration and CeraFerment
Extract which promotes skin renewal.

Finally, the Lip Glorifier, Clé de Peau Beauté’s skincare tint lip balm, comes in a limited-edition berry-scented
sheer lipstick shade called Break of Dawn. The packaging highlights the duality of light and dark.

The limited-edition Clé de Peau Beauté Enchanted Lake Collection is now available in Asia Pacific, Japan and
Americas travel retail.

(1) Eye Colour Quad (2) Lip Glorifier (3) Lipstick (4) Lipstick Cashmere (5) Luminizing Face Enhancer (6) Lipstick Mi
Set (7) The Serum

NARS Holiday 2020 Collection

Best-selling Nars Lipstick shades, Rita, Mona,
Anita and Audrey make up the VIP
Audacious Lipstick Set

The NARS Holiday 2020 Collection celebrates self-expression and reimagines the makeup brand’s best-selling
beauty essentials in luxurious gold packaging.

The collection is made up of the VIP Audacious Lipstick, Mini Orgasm Lip and Highlighter Duo, Mini Lipstick
Duo and Soft Lust Mini Lip and Blush Duo. It is now available in Asia Pacific travel retail.

The VIP Audacious Lipsticks offers the beauty brand’s four most popular lipstick shades — Rita, Mona, Anita
and Audrey — in limited-edition gold packaging. The lipsticks were formulated with a lightweight satin
formula that delivers maximum colour pay-off in a single stroke.

(1) Soft Lust Mini Lip and Blush Duo (2) Mini Lipstick Duo (3) VIP Audacious Lipstick Set

The Mini Lipstick Duo features the Banned Red and Inappropriate Red lipsticks in gold Christmas ornament-
inspired packaging. The Mini Orgasm Lip and Highlighter Duo offers the Mini Afterglow Lip Balm in Orgasm
and Mini Highlighting Powder. It comes in a red Christmas ornament-inspired box.

Finally, the Soft Lust Mini Lip and Blush Duo comprise the Mini Lipstick in Tolède and a Mini Blush in Dolce
Vita. It comes in a silver Christmas ornament-inspired box.

Laura Mercier Ballet à Paris Collection

Elegant and feminine: The Laura Mercier Ballet à Paris Collection was inspired by the ballerinas of the French Ballet Th

Laura Mercier’s Ballet à Paris Collection takes inspiration from the French Ballet Theatre in Paris.

It is made up of the Set to Perfect Translucent Loose Setting Powder & Puff, Grand overture Mini Caviar Stick
Quartet and Opening Night Cheek Palette. The collection is now available in Asia Pacific travel retail.

The Set to Perfect Set features Laura Mercier’s award-winning Translucent Loose Setting Powder and a Velour
Puff. The setting powder delivers a sheer matte finish that lasts up to 16 hours.

The Grand Overture Mini Caviar Stick Quartet offers four versatile cream eyeshadow sticks that deliver long-
lasting buildable eye colour for up to 12 hours. The set includes the Magnetic Pink, Au Naturel, Intense
Moonlight and Rosegold shades.

The Opening Night Cheek Palette is a blush, bronzer and highlighter palette that creates a natural buildable
glow.

(1) Grand Overture Mini Caviar Stick Quartet (2) Set to Perfect Translucent Loose Setting Powder & Puff (3) Opening N
Cheek Palette

FOOTNOTE: In related news, the Moodie Davitt Virtual Expo Company and leading B2B beauty title BW
Confidential have progressed exciting plans to unveil Beauty Tech Live — a pioneering virtual event that will
showcase the joint worlds of beauty and technology — on 12-16 April, 2021 (note new dates).

The trade event is the first virtual expo of its kind in the sector, bringing together the latest tech innovations and
solutions across all stakeholders in the beauty industry. As with the hugely successful Moodie Davitt Virtual
Travel Retail Expo held in October, Beauty Tech Live will also feature a one-month follow-up showcase.

Beauty Tech Live contacts

Oonagh Phillips: Ophillips@bwconfidential.com

Martin Moodie: Martin@MoodieDavittReport.com