Gold Coast FORT LAUDERDALE Boca Life - 2015-2016 MEDIA KIT
←
→
Page content transcription
If your browser does not render page correctly, please read the page content below
Gold Coast
F O R T L A U D E R D A L E
FORT LAUDERDALE
Boca Life
M A G A Z I N E
2015-2016 MEDIA KIT
FortLauderdaleDaily.com
BocaLifeMagazine.com
PRINT • DIGITAL • SOCIAL
SMART. ENGAGING. LOCAL. AFFLUENT. YOURS. SOUTH FLORIDA’S LONGEST RUNNING GLOSSY MAGAZINE PUBLISHER Gold Coast magazine/Fort Lauderdale/Boca Life Magazine (Gulfstream Media Group publications) have been at the forefront of delivering award-winning features and insights on Broward/Southern Palm Beach and South Florida for the past five decades. From local trends in fashion, interior design and dining to profiles of the people who impact the community, Gold Coast magazine/ Boca Life Magazine/Fort Lauderdale define upscale lifestyle in one of the most affluent regions in the United States. Beginning with Gold Coast magazine in 1965, Gulfstream Media Group has grown to be Southeast Florida’s largest and most well-branded print/digital affluent lifestyle magazine publisher with 11 magazine titles in South Florida and the Treasure Coast. With customized iPad/tablet editions (apps) and popular online editions in addition to its print titles, Gulfstream Media Group is leading the regional magazine industry with innovative and engaging marketing initiatives.
CIRCULATION Gold Coast FORT LAUDERDALE Boca Life
F O R T L A U D E R D A L E M A G A Z I N E
TOTAL PRINT
CIRCULATION 24,500
Luxury Hotel Distribution 6,000
High-Visibility Locations/Event Distribution 5,800
Affluent Mailing 7,800
Professional Distribution 2,400
Affluent Condo Distribution 1,500
Newsstands 1,000
*3.3 readers per copy for residential distribution
*12.4 readers for hotel and waiting-room distribution
4% 6% 10% 24% 24% 32%
24,500
MONTHLY CIRCULATION
197,600
MONTHLY PRINT READERSHIP
(220,000 annual printed circulation, (Average 1.7M annual print readership,
published 9x per year) based on national average readers per copy)
1M 2.7M 3.7M
ANNUAL COMBINED
ANNUAL DIGITAL EDITION ANNUAL WEBSITE
PAGE VIEWS PAGE VIEWS DIGITAL PAGE VIEWS
(Average 85,104 monthly views) (Average 223,361 (Average 308,465 monthly
monthly views online) views online and on the iPad)
1.3M
AVERAGE MONTHLY
22,700
AVERAGE MONTHLY WEBSITE
FACEBOOK REACH VISITS VIA FACEBOOK
800 E. Broward Blvd., Ste. 610 • Fort Lauderdale, FL 33301 • P: 800.831.5479, Ext. 209 • F: 954.462.5588
FortLauderdaleDaily.com • BocaLifeMagazine.com
CIRCULATION
PAGE VIEWS
AROUND THE WORLD
May 2014 – April 2015
Asia
Canada 434,179
766,631 Europe
287,420
India
USA 174,627
9,307,714
Brazil China
182,930 125,260
Australia
160,999
Gold Coast
A Gulfstream Media Group Publication/Publisher of Gold Coast
F
WATERFRONT
RESTAURANTS
O
THE BEST PLACES TO
DINE WITH A VIEW
BEER CULTURE
Why South Florida’s
craft beer scene is
on the rise
PLUS:
An Inside Look at
the Palm Beach
Boat Show
R T L A U D E R D A
THE
FOODIE
ISSUE
MARCH 2015
Vol. 50/Number 3
L E
41%
OF OUR DIGITAL EDITION
SUBRSCRIBERS ARE
INTERNATIONAL
800 E. Broward Blvd., Ste. 610 • Fort Lauderdale, FL 33301 • P: 800.831.5479, Ext. 209 • F: 954.462.5588
GULFSTREAM MEDIA GROUP
6
DISTRIBUTION
targeted lifestyle
magazines for
every region of
Southeast Florida
STU
AR
T
JUPITE
R *Port St. Lucie
*Palm Beach
Gardens
PAL M BEA CH *West Palm
Beach
*Delray Beach
A R AT ON
BOC
E *Bal Harbour
R DAL
DE
LAU
FORT
* Other key cities
we distribute to in
southeast Florida
800 E. Broward Blvd., Ste. 610 • Fort Lauderdale, FL 33301 • P: 800.831.5479, Ext. 209 • F: 954.462.5588
GULFSTREAM MEDIA GROUP
DISTRIBUTION Gold Coast FORT LAUDERDALE Boca Life
F O R T L A U D E R D A L E M A G A Z I N E
NEWSSTANDS SPECIALTY DISTRIBUTION IN
AFFLUENT MAILING Publix, Barnes & Noble, Fort Lauderdale/ AFFLUENT RETAIL AREAS
Mailed to residences in Broward Hollywood International Airport, Palm Beach Las Olas Boulevard, Mizner Park, Boca
County and Boca Raton/Delray Beach International Airport, Miami International Center, Atlantic Avenue in Delray Beach and
assessed over $1,000,000 Airport and major independent newsstands other affluent shopping areas in the market
IN-ROOM HOTEL DISTRIBUTION IN-LOBBY HOTEL DISTRIBUTION
The Atlantic Resort & Spa, Bahia Mar Beach Resort, Boca Raton B Ocean Fort Lauderdale, Boca Raton Bridge Hotel, Boca Raton
Marriott at Boca Center, Delray Beach Marriott, Hilton Fort Resort & Club, Courtyard Marriott Boca Raton, Doubletree Hotel,
Lauderdale Beach, Hilton Fort Lauderdale Marina, Hyatt Pier 66, Embassy Suites Fort Lauderdale, Boca Raton & Deerfield Beach,
Il Lugano, Lago Mar, Pelican Grand Beach Resort, The Pillars, Fort Lauderdale Beach Resort, Hilton Deerfield Beach, Harbor Beach
Renaissance Boca Raton, Renaissance Fort Lauderdale on 17th Marriott, Hilton Suites Boca Raton, The Ritz-Carlton Fort Lauderdale,
Street, The Riverside Hotel on Las Olas W Hotel, Westin Hotel, Wyndham Garden Hotel Boca Raton
LUXURY CONDO DISTRIBUTION
Alhambra Place, Aquazul, Coconut Grove Beach Residences, Cristelle, Four Seasons, IL Lugano,
Jackson Tower, La Rive, L’Ambiance, L’Hermitage, Las Olas Beach Club, Las Olas Grande, Le Club
International, The Meridian, Oriana, The Palms, Point of Americas Bldg 1 & 2, Q Club, The River
House, Sea Ranch club, Sky Harbour East, The Symphony, The Water Garden, 350 Las Olas Place
800 E. Broward Blvd., Ste. 610 • Fort Lauderdale, FL 33301 • P: 800.831.5479, Ext. 209 • F: 954.462.5588
FortLauderdaleDaily.com • BocaLifeMagazine.com
DEMOGRAPHICS Gold Coast FORT LAUDERDALE Boca Life
F O R T L A U D E R D A L E M A G A Z I N E
THE 2010-2011 READER SURVEY shows
Gold Coast magazine, Fort Lauderdale and Boca Life Magazine
deliver the local affluent marketplace to your doorstep.
DEMOGRAPHIC & PSYCHOGRAPHIC OVERVIEW
60% female
40% male
90% household income in excess of $100,000
44% in excess of $300,000
67% shop at Tiffany & Co. or Cartier
65% shop at Neiman Marcus
63% shop at Nordstrom
57% shop at Saks Fifth Avenue
41% shop at Las Olas Boulevard
79% shop at Town Center
54% shop at Mizner Park
91% have purchased jewelry within the last 2 years
85% dine out between 5-20 times per month
82% visit a salon/spa at least once per month
70% own a luxury auto
43% are looking to purchase a luxury auto
80% had surgical or cosmetic procedure in last 2 years
31% had cosmetic dental procedures in last year
800 E. Broward Blvd., Ste. 610 • Fort Lauderdale, FL 33301 • P: 800.831.5479, Ext. 209 • F: 954.462.5588
FortLauderdaleDaily.com • BocaLifeMagazine.com
Editorial Highlights Gold Coast FORT LAUDERDALE Boca Life
F O R T L A U D E R D A L E M A G A Z I N E
& SPECIAL ADVERTISING SECTIONS 2015-2016 CALENDAR
FEBRUARY: The Romance Issue
Advertising deadline - Dec. 14
Editorial Features
• The Best Catches • Local Weddings • Wedding Inspiration
Special Advertising Sections
• Wedding Directory • ToothPICKS: Dental Profiles • Medical & Healthcare
• ArtServe: Broward Cultural Arts • Broward/Boca Luxury Homes
MARCH: Foodie Issue
Advertising deadline - Jan. 15
Editorial Features
OCTOBER: Conservation/Green Issue • Top Chefs to Watch • Best New Restaurants • The Farm-to-Table Culture
Advertising deadline - Aug. 14
Special Advertising Sections
Editorial Features • Private Education Guide* • Top Chef Profiles • Medical & Healthcare
• Conservation Efforts Affecting Our Way of Life* • Dream Charter Itineraries* • ArtServe: Broward Cultural Arts • Broward/Boca Luxury Homes
• South Florida Boating* • Who’s Who in Charity & The Arts • Yacht Brokerage & Charter Guide*
Special Advertising Sections
• Who’s Who in Charity & The Arts • Broward/Boca Luxury Homes
• Who’s Who in Broward/Boca Luxury Real Estate
APRIL: The Festival Issue
Advertising deadline - Feb. 15
• ArtServe: Broward Cultural Arts • Medical & Healthcare
• Yacht Brokerage & Charter Guide* Editorial Features
• A Guide to South Florida Music Festivals* • Artists to Know
• The Festival Food Scene
NOVEMBER: Arts/Culture Issue Special Advertising Sections
Advertising deadline - Sept. 14 • South Florida Attractions • Dermatology, Plastic Surgery, and Spas
• Medical & Healthcare • ArtServe: Broward Cultural Arts
Editorial Features
• Broward/Boca Luxury Homes
• Artists We Love • South Florida Through the Lens
• The Best Cocktails
Special Advertising Sections
MAY/JUNE: Health & Well-Being Issue
Advertising deadline - Mar. 14
• Who’s Who in South Florida Law • Broward/Boca Luxury Homes
• ArtServe: Broward Cultural Arts • Medical & Healthcare Editorial Features
• Top Docs • Medical Tourism • Healthy Eats
Special Advertising Sections
DECEMBER: The Transportation Issue • Top Docs Medical Profiles • Summer Escapes & Staycations
Advertising deadline - Oct. 16 • Medical & Healthcare • ArtServe: Broward Cultural Arts
• Broward/Boca Luxury Homes
Editorial Features
• Pink is the New Black • Holiday Festivals
• Changing Transportation JULY: The Travel Issue
Advertising deadline - May 16
Special Advertising Sections
• Wrap it Up: Holiday Gift Guide • Broward/Boca Luxury Homes Editorial Features
• ArtServe: Broward Cultural Arts • Medical & Healthcare • Top Chef Profiles • Travel Abroad • The Best Florida Drives • Exotic Cars
Special Advertising Sections
• Private Education Guide • Broward/Boca Luxury Homes • Medical & Healthcare
JANUARY: The Power Issue • Who’s Who in Broward/Boca Luxury Real Estate • ArtServe: Broward Cultural Arts
Advertising deadline - Nov. 16
Editorial Features In Every Issue!
• Power Couples • Development and Growth Shop Talk The highlights on local dining, shopping & fashion updates
• The South Florida Golf Scene* Style File Fashion ideas for the South Florida shopper
Special Advertising Sections Beauty Expert advice on products and more
• Custom Home Builders • Golf Courses & Country Clubs Nomad’s Notebook Travel spotlights on hot destinations
• Broward/Boca Luxury Homes • Medical & Healthcare Balance Health & wellness from local professionals
• ArtServe: Broward Cultural Arts
Taste Local restaurant feature
*5-6-pack (can include Stuart Magazine, Jupiter Magazine & The Palm Beacher). Editorial features are subject to change.
800 E. Broward Blvd., Ste. 610 • Fort Lauderdale, FL 33301 • P: 800.831.5479, Ext. 209 • F: 954.462.5588
FortLauderdaleDaily.com • BocaLifeMagazine.com
DIGITAL MEDIA Gold Coast FORT LAUDERDALE Boca Life
F O R T L A U D E R D A L E M A G A Z I N E
WHAT WE OFFER OUR MEDIA PARTNERS
RICH MEDIA
Gulfstream Media Group offers extended editorial content and rich media advertising features
on its Digital Magzine Editions. These features are unique to Gulfstream Media Group and
provide additional marketing opportunities to reach your potential clients. We provide several
A Gulfstream Media Group Publication
SUMMER 2014
Vol. 49/Number 6
F O R T L A
THE
U D E R D A L E
affordable branding initiatives that appear in the monthly Digital Magzine Editions.
suMMEr
IssuE
bIG LEAGuE
bLOGGErs
8 LOcALs WHO
HAVE MADE
IT bIG
The following options are available to embed on your display ad in any digital edition issue:
THE 15 bEsT
bruncHEs
WHERE TO sTaRT
YOUR sUMMER
sUnDaYs
VIDEO 360˚ VIRTUAL TOUR
FLOrIDA
WAnDErLusT
7 MUsT-EXPERIEnCE
WEEKEnD ROaD TRIPs
Our print advertisers’ automatically get
included into our Digital Magazine Editions. AUDIO E-COMMERCE BUTTON
Available in the App Store, Google Play,
Amazon Apps, and on the web.
YOUTUBE VIDEO
DIGITAL EDITION EMAIL SPONSORSHIP E-NEWSLETTER | INSIDER’S GUIDE
Leaderboard ad at the top of our monthly eblasts. Our weekly newsletter with three ad placement options.
Sponsored by...
BrowardHealth.org
ESCADA EXCLUSIVE
A Gulfstream Media Group Publication
SUMMER 2014
Vol. 49/Number 6
F O R T L A U D
Escada’s fashion director
E R D A L E
A
THE Daniel Wingate shares his style tips and more!
suMMEr
IssuE
bIG LEAGuE CLICK HERE
B
bLOGGErs
8 LOcALs WHO
HAVE MADE
IT bIG to view
Gold Coast magazine’s
July 2014
THE 15 bEsT
bruncHEs online digital version.
WHERE TO sTaRT
YOUR sUMMER
sUnDaYs
FLOrIDA
See expanded coverage of your
Or...
WAnDErLusT
7 MUsT-EXPERIEnCE
WEEKEnD ROaD TRIPs favorite departments and features!
A Gulfstream Media Group Publication
SUMMER 2014
Vol. 49/Number 6
F O R T L A U D E R D A L E
THE
suMMEr
IssuE
bIG LEAGuE
bLOGGErs
««««««« CLICK HERE «««««««
8 LOcALs WHO
HAVE MADE
IT bIG
THE 15 bEsT
to read the current July 2014 iPad issue
bruncHEs
WHERE TO sTaRT
YOUR sUMMER
sUnDaYs
FLOrIDA
WAnDErLusT
7 MUsT-EXPERIEnCE
with the Gold Coast magazine app.
WEEKEnD ROaD TRIPs
C
800 E. Broward Blvd., Ste. 610 • Fort Lauderdale, FL 33301 • P: 800.831.5479, Ext. 209 • F: 954.462.5588
FortLauderdaleDaily.com • BocaLifeMagazine.com
WEBSITE Gold Coast FORT LAUDERDALE Boca Life
F O R T L A U D E R D A L E M A G A Z I N E
FULL PAGE ADVERTORIAL IN-LINE FULL PAGE AD
A square ad on the homepage and linked to a page on Client’s print ad or new creative placed into edit piece.
the website to the client’s full page advertorial.
LEADERBOARD AD IN-LINE LEADERBOARD AD
Rectangular ad at the top of a selected website Wide rectangular ad within the content of the
page(s). It is the first ad seen on the page. webpage as you scroll down.
VERTICAL RECTANGLE/SQUARE AD DIGITAL EVENT SPONSORSHIP
Runs along the right column of the web page. Client’s event placed chronologically under the Events
Calendar tab and links to an advertorial landing page.
800 E. Broward Blvd., Ste. 610 • Fort Lauderdale, FL 33301 • P: 800.831.5479, Ext. 209 • F: 954.462.5588
FortLauderdaleDaily.com • BocaLifeMagazine.comAWARDS
Gold Coast & FORT LAUDERDALE
F O R T L A U D E R D A L E
BEST FEATURE 2015 Bronze Award presented by the FMA
• “The Fight for His Life” by Eric Barton • Consumer, 50,000-plus circulation
BEST TOC 2015 Charlie Award presented by the FMA
• Craig Cottrell and Staff • All Consumer Magazines
BEST OVERALL MAGAZINE 2015 Silver Award presented by the FMA
• Consumer, 50,000-plus circulation
BEST ONLINE VIDEO 2015 Bronze Award presented by the FMA
• “The Making of a Fashion Shoot” by Steven Martine and Jason Nuttle
BEST MEDIA KIT 2015 Charlie Award presented by the FMA
• “Gold Coast Magazine 50th Anniversary Media Kit” by Celiese Tuason
BEST OVERALL ONLINE PRESENCE 2015 Silver Award presented by the FMA
SUNSHINE STATE AWARD 2011 Third Place presented by the SPJ
• Author Bernard McCormick, “King of Hearts” story on Don King • Light Feature Reporting
Boca Life
M A G A Z I N E
BEST DEPARTMENT DESIGN 2015 Silver Award presented by the FMA
• Style File (regional department page for all magazines)
PRINTING EXCELLENCE 2011 Florida Magazine Association Winner
BEST FEATURE HEADLINES 2009 Charlie Award presented by the FMA
• Authors Nila Do and Michael Keller; for stories called “Who’s Afraid of Ronnie Brown?,”
“Twin Powers,” and “Sober Village” • Less than 50,000 circulation
JUPITER PALMBEACHER
THE
&
M A G A Z I N E
BEST FEATURE 2015 Silver Award presented by the FMA
• “Women In Power” by Heather Carney, Jennifer Tormo, Amy Woods and Staff
• Consumer, 50,000-plus circulation
BEST PHOTOGRAPHIC ESSAY 2015 Silver Award presented by the FMA
• “The Paradise of the Palm Beaches“ • Consumer, 50,000-plus circulation
BEST SINGLE, ORIGINAL B&W/COLOR PHOTOGRAPHY 2014 Charlie Award presented by the FMA
• Jupiter Waterfront Dining by Jason Nuttle
BEST FEATURE HEADLINES 2013 Charlie Award presented by the FMA
• Horse Power, That’s What’s SUP, Burger Kings
STUART
M A G A Z I N E
BEST SERVICE FEATURE 2015 Silver Award presented by the FMA
• “Do You Flahama?” by Suzanne Wentley • Consumer, 50,000-plus circulation
BEST FEATURE 2015 Charlie Award presented by the FMA
• “Horse Haven” by Suzanne Wentley and Robert Holland • Consumer, 50,000-plus circulation
BEST DEPARTMENT 2015 Silver Award presented by the FMA
• “Power of 10” by Heather Carney and Kristen Browning • Consumer, 50,000-plus circulation
BEST IN-HOUSE AD FOR AN OUTSIDE CLIENT 2015 Silver Award presented by the FMA
• “John Fasano” ad by Celiese Tuason
800 E. Broward Blvd., Ste. 610 • Fort Lauderdale, FL 33301 • P: 800.831.5479, Ext. 209 • F: 954.462.5588
GULFSTREAM MEDIA GROUPAD SPECS & SUBMISSIONS
AD SPECS
Full-Page Bleed Ads Document Size/Bleed Size
8.75” x 11.375”
Document size/Bleed size: 8.75” x 11.375”
Trim size: 8.25” x 10.875”
Live area: 7.75” x 10.375” (This is the area that is a FULL INCH in from all sides of Page set up for a
Trim Size
the DOCUMENT SIZE to prevent important elements from being cropped out) Full-Page Bleed Ad 8.25” x 10.875”
• All full-page BLEED ads must have a document size of 8.75” x 11.375”
• All full-page NON-BLEED ads must have a document size of 7.75” x 10.375”
• All important elements (logos, text, photos, etc.) that are not meant to bleed Live Area
off the page should be at least ½ inch in from the edge of the document’s 7.75” x 10.375”
trim size (the live area).
All Other Ad Specs
• Full-page, non-bleed 7.75” x 10.375” • 1/2 Island 4.612” x 7.312” • 1/6 Vertical 2.223” x 4.875”
• 2/3 Vertical 4.562” x 9.875” • 1/3 Vertical 2.223” x 9.875” • 1/6 Square 3.5” x 3.2”
• 1/2 Vertical 3.4” x 9.875” • 1/3 Square 4.612” x 4.875” • 1/12 Square 2.2389” x 2.3663”
• 1/2 Horizontal 7” x 4.875” • 1/4 Page 3.4” x 4.875”
CAMERA-READY SUBMISSIONS
When supplying a camera ready ad as a high-resolution PDF:
• Embed all fonts • Be sure all images are linked before creating the PDF • Be sure all images are CMYK TIFF, EPS or PSD in their native file
• Please do not use spot colors in the ad; all colors should be CMYK • When making a high-resolution PDF in Quark, OPI cannot be active
HOW TO SUBMIT YOUR AD
FTP
Files may be uploaded to our FTP site via your web browser.
1) Address: http://www.drivehq.com/DropBox/DropBox.aspx?dropboxID=63930291 • Password: FTP (Password is case sensitive!)
2) Name the folder according to your company/advertiser name and assign all other attributes.
3) Hit add to select your files and hit upload after selection.
4) Please send an email with the name of the folder and file(s) uploaded to Brian Beach at graphics@gulfstreammediagroup.com.
Email
Please only send high-resolution PDFs or JPEGs no larger than 10MB. If sending images for your ad to be built, please send TIFFs or JPEGs at 300dpi.
*All images larger than 10MB must be uploaded to our ftp site or mailed to us on disc.
Overnight
If submitting materials via mail, please select a service that allows you to track your package such as FedEx, UPS or DHL. Please include a color proof.
RICH MEDIA REQUIREMENTS:
• Video Files: Both m4v and mp4 files are supported. Only videos with H.264 video codec and AAC for audio codec are supported. Thirty-second to
one-minute videos work best. Videos less than or equal to 20MB are recommended. Require videos with minimum width of 148 pixels and minimum
height of 184 pixels. All video files need to be compressed using visual dimensions. For example, if the view area is 6 inches x 4 inches, then the video
needs to be compressed for that size only and not using HDTV dimensions/settings.
• Audio Files: Only mp3 files are supported. Thirty-second to one-minute audio works best. Files less than or equal to 5MB are recommended.
• Slideshow: Only .png, .jpeg and .gif image files supported. Jpeg files preferred. High resolution images only.
• 360 Degree Virtual Tour: The 360-degree view supports only .png, .jpeg and .gif image files, but .jpeg files preferred. To create a 360-degree view, we
need at least 36 images each at a 10-degree of view change (angle). That is 36 images multiplied by 10-degree view difference, equaling a 360-degree
view. High resolution images only.
CONTACT
Please direct all ads and questions concerning ad material to Brian Beach, Production Manager • email: graphics@gulfstreammediagroup.com
800 E. Broward Blvd., Ste. 610 • Fort Lauderdale, FL 33301 • P: 800.831.5479, Ext. 209 • F: 954.462.5588You can also read
