EY TMT CFO Forum 14 March 2018 EY Momentum, London

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EY TMT CFO Forum 14 March 2018 EY Momentum, London
EY TMT
CFO Forum
14 March 2018
EY Momentum, London
EY TMT CFO Forum 14 March 2018 EY Momentum, London
EY TMT CFO Forum

Immersion
As attendees arrived, they were given the opportunity to explore material relating to the session and
answer the question: “What are your top strategic priorities at the moment?”
EY TMT CFO Forum 14 March 2018 EY Momentum, London
EY TMT CFO Forum

Introduction and keynote address
Rahul Gautam, EY, welcomed participants and presented the morning’s agenda. Coram Williams,
Chief Financial Officer at Pearson, delivered the keynote address on Pearson’s finance function
transformation and the part EY has played in making it happen.

Rahul Gautam         Coram Williams
EY UK TMT Market     Chief Financial Officer,
Segment Leader and   Pearson
TMT Advisory Lead
EY TMT CFO Forum 14 March 2018 EY Momentum, London
EY TMT CFO Forum

Panel
Accelerating growth through acquisitions

                                  Facilitator
EY’s Will Fisher facilitated a
panel discussion exploring the
following themes:
• Assessing and responding
  to the competition for
  acquisitions and the
  continued return/rise of PEs    Will Fisher            Christian Jennings   Kate Lyndon             Jamie O’Sullivan       Guillaume de
                                  EY Global Media        Group Finance        Financial Controller,   Chief Operating        Pommereau
• Closing the deal: strong deal   & Entertainment        Director, ZPG        Broadcast and           and Chief Financial    Chief Financial
  narratives and advanced         Transaction Advisory                        Online, ITV plc         Officer, Reed          Officer, Hitachi
  integration analysis            Services Leader                                                     Business Information   Europe Ltd.

• Active portfolio management
EY TMT CFO Forum 14 March 2018 EY Momentum, London
EY TMT CFO Forum

Panel
Accelerating growth through acquisitions

• TMT is a hot sector and M&A is on the up
• This has increased valuations
• Deal discipline is needed to control what you pay
  and make sure you get the value after the deal
• With “creative” companies, talent lock-in is key
• With so many potential targets/technologies it is
  vital to have a clear acquisition strategy — keep to
  it and communicate it
• Integration of the acquisition — don’t just go for
  the “quick win,” look at how integration can give
  you more
• But be careful on incentives — if these pay out
  on the ongoing performance of the acquired
  company, this may create resistance to integration
EY TMT CFO Forum 14 March 2018 EY Momentum, London
EY TMT CFO Forum

Hot topics
Participants were given the opportunity to visit two “hot topic” presentations of their choice.

Digitally integrated customer experience
Martyn Whistler & Philip Goad, EY
Improving customer experience is the number one strategic priority for TMT leaders, but rising
expectations, rapidly changing technologies and market disruption make it difficult to achieve. Our
approach enables TMT companies to meet this challenge head on by rethinking, redesigning and then
delivering new levels of customer experience. We call it a digitally integrated customer experience (DICE).
DICE takes TMT companies from “doing digital” to “being digital,” enabling you to deliver continuous,
compelling experiences for customers.

Decoding the digital home
How can you adapt to your customers’ changing digital needs?
Adrian Baschnonga, EY
The EY UK&I TMT sector team recently commissioned a research piece of 2,500 UK households into
their purchase habits, perceptions and attitudes towards tech, media and telecoms products and
services within the home. Building upon our Bundle Jungle research studies from previous years, this has
enabled a year-on-year comparison of the changing state of the digital home. During this session, Adrian
Baschnonga, Lead Analyst, Global Telecommunications at EY, provided a deep-dive into some of the most
significant findings and the implications for TMT companies.

Blockchain — Advanced Tech Group (ATG)
Stuart Barrass, EY
EY Advanced Technology Group works with clients to help solve their biggest problems by utilizing the
latest emerging technologies including blockchain, AR, AI and the cloud. At the TMT CFO Forum, the ATG
covered blockchain and how it relates to the finance function with a look at payments and information
across the supply chain.
EY TMT CFO Forum 14 March 2018 EY Momentum, London
EY TMT CFO Forum

US tax reform
The session, presented by EY’s Ian Beer, Craig Hillier and Marc Middleton, explored the broader
consequences and implications of US tax reform in the sector, focusing on the impact on business
trends, markets and competitors.
EY TMT CFO Forum 14 March 2018 EY Momentum, London
EY TMT CFO Forum

Panel
Accelerating growth through digital platforms

                                              Facilitator
EY’s Michael Von der Geest facilitated a
panel discussion exploring the following
themes:
• How you decide when and how to deploy
  capital into digital platforms
• How CFO’s support the creation of digital
                                              Michael Von der       Carl Barnes            Stephanie Mills         Chris Lowe
  ecosystems of suppliers                     Geest                 Chief Financial        Group Financial         Founder of
                                              Partner, EY UK&I      Officer, Knowledge &   Controller, Channel 4   NOTWICS, E.I.R @
• How do you change governance and            Technology, Media &   Networking Division,                           Boxarr
  accountability frameworks to suit the       Entertainment and     Informa
  world of digital and agile?                 Telecommunications,
                                              Ernst & Young LLP
EY TMT CFO Forum 14 March 2018 EY Momentum, London
EY TMT CFO Forum

Panel
Accelerating growth through digital platforms

• The trend is moving away from the monolithic
  providers, toward a model where services are
  provided through modular digital platforms
• More flexible, easier to get to market
• Better customer experience
• No built-in obsolescence; easier to review and
  change
• Supports PaaS-type delivery model, constant
  revenue stream, constant improvement
• Started as B2C, but now very much B2B
• Requires/benefits from latest tech and this
  means looking beyond in-house solutions —
  whether acquiring “widgets” by M&A or building
  an ecosystem of suppliers
• Businesses are often biased toward spending
  money on content/product development not
  platforms — that needs to change
• Keep talking throughout the development phase
  to reinforce what you are trying to do, make sure
  your KPI outcomes are being met and don’t let
  the process overtake the outcome
EY TMT CFO Forum 14 March 2018 EY Momentum, London
EY TMT CFO Forum

Panel
Accelerating growth through new channels and partners

                                                Facilitator
EY’s Pippa Dussuyer facilitated a panel
discussion exploring the following themes:
• The importance of partnerships in driving
  growth
• The evolving role of partners (content,
  resellers, alliances) in platform business
                                                Pippa Dussuyer        Clare Barclay           Andrew Hodgson       Noel Hurley
  models                                        Director, EY UK&I     Chief Operating         Regional Head of     Vice President of
                                                Technology, Media &   Officer, Microsoft UK   Finance — Northern   Strategy for the IP
• The convergence of customer, partner and      Entertainment and                             Europe, Uber         Products Group,
  competitor relationships                      Telecommunications,                                                Arm Holdings
                                                Ernst & Young LLP
• The role of finance in establishing winning
  commercial arrangements with partners
EY TMT CFO Forum

Panel
Accelerating growth through new channels and partners

• A great example is Uber, which already has a very
  high level of penetration in London, and is looking
  at offering access to third-party partners via their
  platform (e.g., public transport) as a more viable
  route to growth
• Partners can also be customers, especially B2B2C;
  this has always been a part of selling — working
  with your customers to produce something that is
  attractive to their customers
• An example is Arm making chips for mobile phone
  makers, either to their specification or giving them
  the license to design their own
• A partnership, in terms of creating an ecosystem,
  is a good way to respond to disruption, finding new
  ways to do things
• Partnerships can be good for company culture
• Challenges include: governance, conflicts of interest
  and ensuring partnerships are tied to strategic goals
EY TMT CFO Forum

Closing speaker
EY’s Rahul Gautam and Jacqueline de Rojas, President, techUK, closed the event with a fireside chat.
Topics of conversation included automation, data, AI, pace and speed, and integration of technology
and skills.
EY TMT CFO Forum

Closing speaker

• The best CFOs hire with the future in mind. Hire future talent, and focus on freak time
  data and leading indicators versus trailing indicators.
• We are simply creating more jobs than we can fill and the competition for talent is fierce.
  Employers will have to do more to boost their internal pipeline of talent and retention
  strategies are critical for competitive advantage.
• Data is the new currency. Importantly data privacy is both a company issue and also our
  personal responsibility. We must be more aware of the balance between tailored customer
  experience and how much personal data we choose to share.
• AI and machine robotics are here. By 2020 Gartner predicts that more than 80% of
  consumer interactions will be with a machine. Of course we want AI to do the heavy-lifting
  but we must program it ethically to reflect the society it serves.
• The cavalry is not coming and the government will not solve all problems around
  education, inequality and gender. So ask yourself what you can personally do to make a
  difference? Jacqueline is working with @girlguiding to inspire 400,000 young girls to be
  interested in science, technology, engineering and mathematics (STEM).
• Diversity is key. The future of hiring tech must embrace inclusion and diversity in all its
  forms.
• The role of the CFO? A good CFO can connect with their customers through great
  storytelling. A spreadsheet is a lazy way to transmit a story. #StorytellingMatters.
For further discussion on the   EY | Assurance | Tax | Transactions | Advisory

content of the forum, please    About EY
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Rahul Gautam                    information about our organization, please visit ey.com.

EY UK TMT Market Segment        © 2018 EYGM Limited.
                                All Rights Reserved.
Leader and TMT Advisory         EYG no. 01884-184GBL
Lead                            ED None
rgautam@uk.ey.com
                                This material has been prepared for general informational purposes
Twitter: @RahulGautamEY         only and is not intended to be relied upon as accounting, tax or other
                                professional advice. Please refer to your advisors for specific advice.

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