ARTIST DEVELOPMENT - Dark Star Audio
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ARTIST DEVELOPMENT
EVERY MORNING YOU HAVE TWO CHOICES: CONTINUE TO SLEEP WITH YOUR DREAMS, OR WAKE UP AND CHASE THEM. - CARMELO ANTHONY
ARTIST DEVELOPMENT FOR OVER A DECADE, DARK STAR AUDIO HAS WORKED WITH THE MOST SOUGHT AFTER BRANDS, ARTISTS AND LABELS IN THE MUSIC INDUSTRY. WE WANT TO SHARE THAT EXPERIENCE WITH YOU. What we offer is more than just a foot in the door, we will work along side you to help you achieve your audio career goals. Our goal is your success. Our focus is helping you build a long lasting sustainable career, without illusions of instant fame or short term success. Our program is designed to help you improve your production skills, develop your brand, increase your exposure, sign to bigger and better labels, and open the door to endless opportunities. We've streamlined this process to help you reach your goals faster, make less mistakes, and provide you with knowledge and confidence. Our clients range form absolute beginners with zero experience, to advanced producers looking to level up. Our program is available both locally in person and remotely from your place of choice. No matter where you are located, we can work to help you build your career. 05
MENTORING AND COACHING ONE-ON-ONE INTERACTION WITH INDUSTRY PROFESSIONALS Mentoring sessions are customized and personal one-on-one private sessions to meet your needs. You will refine your knowledge and gain new skills. Our focus is to position you for success. Mentoring sessions may include: DAW software and hardware basics, music production, composition, arrangement, basic theory, sound design, mixing, industry navigation, career guidance, branding, promotion, networking, getting signed and much more. We offer various software platforms to coach and monitor your progress during your development with us. Skype, Zoom or FaceTime are used for our remote sessions for convenience. We use Splice and Dropbox for file sharing and organization. To track your progress and keep us on your customized schedule we use the project management platform Monday. Our DAW of choice is Ableton Live but can use any DAW to help you achieve your goals. 06
PRODUCTION MODERN AUDIO COMPOSITION, SCORING, LIBRARY AND SYNC MUSIC All electronic dance music genres, sample packs, templates, VST and gear presets, muisc for TV, film and advertising MIXING FULL TRACK BALANCING, PRECISION DETAIL, WARMTH AND MASTER READY High end audio gear and cutting edge software tools. Decades of experience and an ear for excellence. MASTERING NEXT LEVEL DIMENSION, COLOR AND DEPTH FOR COMMERCIAL APPLICATION Clear, dynamic, full, prestine audio that translates across all audio systems and club sound system ready.
AUDIO SERVICES WITHOUT AUDIO, NOTHING ELSE MATTERS At Dark Star Audio we pride ourselves on our innovative approach to audio production. Our team has a combined experience of over 40 years in the audio industry. We are committed to pushing the boundaries of next level sound design, production, mixing and mastering. We offer a full range of audio services to ensure you will compete with today's top Electronic Dance Music Producers. Our success is proven by countless top charting tracks, and a consistent demand from many of todays top sample companies, audio schools, production libraries, record labels and artists. Our studios are Ableton centric and host a massive sample catalogue, VST library, unique analog synths and gear from the best of the industry. Our collection of Software includes: Ableton, Arturia, Audio Damage, Fab Filter, Glitch Machines, iZotope, Lennar Digital, Melda Production, Mixed In Key, Native Instruments, reFX, Sonic Academy, Spectrasonics, Sugar Bytes, U-He, Valhalla, Waves, Xfer, 2Caudio + More. Our Hardware gear list includes: Ableton Push, Access Music, Analog Solutions, Antelope Audio, Dreadbox, Dangerous Music, Dynaudio, Elektron, Future Retro, Korg, Malekko, Moog, NI Komplete Kontrol, Novation, Roland, Arturia, Lennar Digital, Native Instruments, reFX, RME, Spectrasonics, + More. 09
LOGO AND BRAND IDENTITY VISUAL IDENTITY AND PURPOSE FOR YOUR BRAND Your brand is your business. It says everything about you. Having the right logo, name and image is critical in this industry. How your brand is perceived can be equally as important as how you sound. Our team delivers leading edge, modern designs, with a truly professional branding package custom build for versatile use and specifically built for the most import- ant social media and online platforms. We provide a comprehensive logo package, elec- tronic press kit (EPK) and banners, giving you a consistent and professional online represen- tation to set you apart from the rest. 10
BRAND CONSISTANCY CONSISTENCY Our clients understand the importance of consistency and fluidness. No matter where your fans find you, we will ensure they find the same information and pro- fessional look across all platforms. A one size image does not fit all, so we custom create size specific content for your online presence. 11
SOCIAL MEDIA HAVING A PRESENCE IS CRITICAL IN TODAY’S WORLD We offer a very simple and straight forward strategy to fan engagement, building your name and how to network online. Growing your name organically is important and requires several key factors. Whether you need an entire social media presence created from scratch, or simple modifications of your existing profiles, we will help you make your social presence professional, consistent, and create better visibility for your fans. We focus on the social platforms that are the most relivant in the industry and help make sure that you have an interlocking web between them all. It is vital that your fans are able to find you where ever you are. 12
GETTING SIGNED GET SIGNED TO BIGGER AND BETTER LABELS Simply put, great tracks alone will not ensure you land the label you desire. There are proven strategies, methods and unwritten rules that we have acquired over the last ten years. We’ll share our strategy that has worked for hundreds of our artists to help guide you along the way, from staying organized and focused to submission and signing. SHOPPING YOUR MUSIC CONTRACTS + COPYRIGHT GETTING HEARD Learn the do’s and dont’s, Avoid common confusion This also means getting submisison process, with contracts. Be fully paid. We discuss setting communication, follow up, confident and understand realistic expectations and organization and more what you are signing. how to capitalize your efforts. 13
ELECTRONIC PRESS KIT A GUIDE TO PUTTING YOURSELF OUT THERE Your Electronic Press Kit (EPK) is your professional music resume that promoters, venue talent buyers, journalists, and music supervisors use to understand who you are, what you bring to the table, and ultimately determine why they should care about you. You will not only receive countless compliments about your epk, it will help you reach your goals. Our program covers everything that you will need; Professional Headshots, Custom Bio, Promotional Video and Interactive Links to your social media, streaming sites, website and more. Your EPK will be fresh, innovative, engaging and professional. Industry professionals want quality information; quick, appealing, and as streamlined as possible. You will be confident sharing your EPK with the press, promoters, industry professionals, labels and anyone who can potentially boost your music career. 14
SELL YOURSELF Your EPK is your opportunity. It’s your one chance to show your accomplishments and how amazing you are.
DECISIONS ARE THE HARDEST THING TO MAKE, ESPECIALLY WHEN IT IS A CHOICE BETWEEN WHERE YOU SHOULD BE AND WHERE YOU WANT TO BE. - ANONYMOUS 16
MAPPING AND GOALS “SUCCESS OCCURS WHEN OPPORTUNITY MEETS PREPARATION” - ZIG ZIGLAR We will help you map your future and leverage your skills towards all your goals. You will actualize an annual release schedule, bookings, radio/ sync / library, publishing rights organization, and more. We are committed to you long term. Our relationship does not end at artist development program completion, it’s just the beginning. Promotion and Public Relations Networking Community Performing Rights Organization Radio/Sync/Library Opportunites DJing VS Producing Expectations VS. Reality 17
ARE YOU READY? www.darkstaraudio.com info@darkstaraudio.com darkstaraudio.info/artistapplication
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