BRAND OVERVIEW 2018 - Bauer Media Advertising

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BRAND OVERVIEW 2018 - Bauer Media Advertising
BRAND OVERVIEW 2018
BRAND OVERVIEW 2018 - Bauer Media Advertising
E
                     ach issue of Belle is a global
                     style and design journey
                     featuring a stunning line-up
               of Australian and international
AUSTR A LI A

               homes, the latest trends in interior
               design, art, and architecture, and
               provides a uniquely Australian
               perspective for readers with an
               appreciation of everyday luxury.
BRAND OVERVIEW 2018 - Bauer Media Advertising
A N O T E F R OM
                 T H E E DI T OR

“Belle, Australia’s leading premium interiors magazine, has been delivering the best in
            design from Australia and around the world for over 40 years.

   Each issue of Belle is a global style journey with a stunning line-up of local and
 international homes, our edit of the best design trends and furniture, desirable art,
decadent events, creatives who are making their mark and travel and design hot spots.

                 Belle takes readers inside the world’s most beautiful
 and dynamic interiors and presents cutting-edge looks and covetable objects for the
 home through outstanding photography and original design. At Belle we are lucky to
                   work with a creative and inspiring team who live
and breathe interior design ensuring this amazing brand’s success well into the future.”

                             TANYA BUCHANAN, EDITOR-IN-CHIEF
BRAND OVERVIEW 2018 - Bauer Media Advertising
E DI TOR I A L PR OF IL E S

  TANYA BUCHANAN                         ST E VE CORDON Y                       JO SH UA MOR R IS                        LUC Y M C CABE                       H A R RY ROBERTS
             EDITOR                      ST YLE DIRECTOR AT L ARGE                 CREATIVE DIRECTOR                   INTERIOR DESIGN EDITOR                     FEATURES WRITER
                                      Steve Cordony is a leading Sydney       Josh brings his deft design talent     For each issue of Belle, interior             AND ART EDITOR
 Tanya Buchanan is the editor of
     Australia’s leading premium       based interior and event stylist,        and keen eye for beauty to the     design editor Lucy McCabe reports             Features writer and art
 interior design magazine, Belle.     and the style director at-large for          pages of each issue of the      on the latest news from the design             editor, Harry Roberts
With over twenty years’ experience    Belle. Steve’s talent and expertise      magazine. Growing up in South            world, delivering an expert          presents a line-up of insightful
      in the publishing industry,        has seen him create stunning       Asia where his parents travelled for      round-up of freshly unveiled          creative profiles, a mix of travel
   including seven years at Belle,      events and interiors for clients          their careers, Josh watched       furniture, home accessories and       and house features and the latest
Tanya is a passionate supporter of     such as Lancome, Ralph Lauren,        artisans work on specialised craft         textiles. Lucy’s pages are a          from Australia’s art world. In
    the Australian interior design    Waterford, Land Rover and Georg        and learnt an appreciation of the         showcase for emerging and           addition, Harry assists the editor,
industry. Each issue of Belle takes    Jensen. Editorial and advertorial       elegance of simplicity in design,   established creative talent, as well   Tanya Buchanan, on a wide range
  readers inside the world’s most       clients include Myer Emporium,        materiality and detail. This early      as new trends and covetable           of projects including the annual
 beautiful and dynamic interiors,          Coco Republic and Harvey             observation has had a lasting                  design pieces.             Belle Coco Republic Interior Design
 showcasing cutting-edge trends       Norman. With a strong following           effect on Josh, whether it’s an                                            Awards and Belle ArtStart. Harry
    and covetable objects for the          across social media, Steve               interior, a product or an                                               oversees the magazine’s twice-
home, as well as decadent events,        was recently featured as one        environment. Understanding how                                                   weekly e-letters written and
  creatives who are making their            of the top 10 Australian             this can be captured through                                               produced by the editorial team.
  mark, and the latest travel and            interior Instagramers.               photography, and its power
           design hot spots.                                                to communicate and transport us,
                                                                             is an important part of what Josh
                                                                                          does at Belle.
BRAND OVERVIEW 2018 - Bauer Media Advertising
E DI TOR I A L PI L L AR S

ART        INTERIORS                  PEOPLE

HOMES                  ARCHITECTURE
BRAND OVERVIEW 2018 - Bauer Media Advertising
S I G N AT U R E P R O P E R T I E S

     THE BELLE                            SM ART S PAC E S                           ARTSTART                              LU XE F ILES
     INTERIOR                           As the 21st century progresses        Artstart encourages emerging           Luxe Files is a series of exclusive
   DESIGN AWAR DS                         Australia’s appetite for new        artists to enter their works with       lunches with Australia’s leading
   Belle’s annual flagship event     and off-the-plan apartments shows      three prize grants on offer and the    interior design names - guests have
attracts entries from the pinnacle   no sign of waning. Smart Spaces is     chance to have their works bought      the unique opportunity to spend an
 of the Australian design industry      at the forefront of covering the        and displayed in Belle. Belle’s      afternoon at a luxury lunch with
and is a highly coveted award for       premium apartment trend and         Artstart is a premium networking       some of Australia’s most well known
 architects and interior designers   showcases apartment living in high      event for art philanthropists - the                 designers.
    alike. Belle’s Interior Design        style. Smart Spaces covers             chance to discover the next         Each Luxe File and lunch will be
   Awards is a premium design            Australia’s best smart spaces         generation of artists, with true          covered in the magazine
networking event with true brand      architects, furnishing apartments,       brand integration and ongoing        throughout the year in Belle’s Food
    integration and partnership      advice on technology, art collecting     opportunities with our partners.         and Travel section, creating a
            opportunities.                        and finance.                                                       memorable event for guests and
                                                                                                                    beautiful content for our partners.
BRAND OVERVIEW 2018 - Bauer Media Advertising
2 018 CA L E N DAR                                                                                   I DA 1 S T C A L L
                                                                                                                                                     F OR E N T R I E S
                                                                                                                                                         F OR 2 018
                        K ITCHEN &
                        B AT H R O OM                                                                                                                   Outdoor Living
                     Rugs, Flooring & surfaces                                                                                                             Gifting
                                                                                                                    K ITCHEN &
                                                                                                                    B AT H R O OM
SM A R T S PAC E S
                                                             T H E M I L A N R E P OR T
                                                                 IDA Winner Reveal
                                                                Luxe Country Homes

F E B/ M A R                 APR                 MAY             JUN/JUL                   AUG/ SEP                   O CT             N OV          D E C/JA N

                                        M A I S ON & OB J E T
                                         IDA Finalist Showcase
                                                ArtStart                                                                            LU X E BE AC H
                                                                                                                                      HOUS E S

                                                                                           S M A R T S PAC E S
                                                                                          IDA post-event coverage
BRAND OVERVIEW 2018 - Bauer Media Advertising
C O N TA C T S

NAME            POSITION                     PHONE NUMBER         EMAIL
Karen Holmes:   Head of Key Accounts Sales   +61 (02) 9282 8733   KHolmes@bauer-media.com.au
Will Jamison    Head of Direct Sales, VIC                         WJamison@bauer-media.com.au
Judy Taylor     QLD Head of Sales            +61 (07) 3101 6636   JTaylor@bauer-media.com.au
Ben Wiles       SA Sales Manager             +61 (03) 9823 6387   BWiles@bauer-media.com.au
Paul Gardiner   Director of Sales            +61 (02) 9282 8676   PGardiner@bauer-media.com.au
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