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TRADE
TYRE
THE NO. 1 MAGAZINE FOR THE TYRE INDUSTRY
NE WS
MARCH 2021
NEW
Eco-Responsible, made to last
Find out more:
michelin.co.uk/auto/tyres/michelin-e-primacy
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Contents
T 25/11/2019 15:06 Page 1
Industry News 5-26
Michelin Tyres 100% Sustainable by 2050 5 TYRETRADE
THE NO. 1 MAGAZINE FOR THE TYRE INDUSTRY
NEWS
Goodyear Acquire Cooper 8
Intelligent
CV Show - New Date Announced 8
Business Thinking
Tyre Cologne Cancelled 9
Traingle 4th in Chinese Tyre Brands 10
Apollo - Future-Ready Amazer XP 12
Michelins First Tyre Recycing Plant 15
Nexen OE for New Audi A3 18 Michelin - 100% Sustainable By 2050 Page 5
Falken Azenis FK510 in Tyre Test 20
DCR’s Cutting Edge Technology 26
People in the News 27-28 Promote Your Business,
Product or Vacancy
Commercial Vehicle Tyres 29-44 www.tyretradenews.co.uk
Wheel Balancing & Alignment 45-52 tyretradenews.co.uk
01296 655833
Workshop Tools 53-54
Motorsport 55-57 April 2021 Features
High Performance Tyres
Classified Advertisers 58
TPMS
Tyre Recovery Association Members 59 Motorbike & Leisure Tyres
Pirelli - Intelligent Tyre Page 14
Publisher/Editor
Jane Chenery
Business Development Manager
Maria Vowles
Admin & Accounts
Mary Scanlon
Design & Production
Megan Chenery
Vol 28 Issue No 3 March 2021
DISSN 1476- 6744
Tel: 01296 655833
Email: tyres@tyretradenews.co.uk
www.tyretradenews.co.uk
UK Subscription: £75 pa
Overseas: £100 pa
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Technique Publishing Co Ltd, 9, Townsend, Quainton, Aylesbury, Buckinghamshire, HP22 4BB
All rights reserved. No part of this publication may be reproduced, stored in a retrieval system, or transmitted in any form or by any means electronic, mechanical, photographic,
recording or otherwise, without the prior permission of Technique Publishing Co Limited
Tyre Trade News & the Publisher accept no responsibility for the veracity of claims made by contributors, manufacturers or advertisers.
NEWS
Michelin Tyres will be 100% Sustainable By 2050
I nspired by the VISION concept tyre
introduced in 2017, an airless,
connected, rechargeable and entirely
go well beyond the world of tyres and
could be used in other industries,
enabling them to benefit as well from
synthetic rubber for tyres and a wide
variety of consumer goods. Eventually,
tens of thousands of tonnes of
sustainable solution, the Michelin Group recovered raw materials that are infinitely polystyrene waste could be recycled back
is committed to making its tyres 100% reusable. These technologies will also into its original products as well as into
sustainable by 2050. make it possible to recycle polystyrene Michelin tyres every year.
Today, nearly 30%* of the components and recover carbon black or pyrolysis oil The revolutionary process developed
used in the manufacture of tyres from used tyres. by French start-up Carbios, which will be
produced by the Michelin Group are Axens and IFP Energies Nouvelles, based on a Michelin site from Autumn
already made from natural, recycled or the two companies that are spearheading 2021, uses enzymes to deconstruct
otherwise sustainable raw materials. the BioButterfly project, have been PET*** plastic waste into its original pure
A Michelin tyre is a high-tech product working with Michelin since 2019 on monomers, which can be infinitely
comprising more than 200 ingredients. producing bio-sourced butadiene** to recovered and reused to make new PET
The main one is natural rubber, but the replace petroleum-based butadiene. plastics. One of these recovered plastics
many ingredients also include synthetic Using the biomass from wood, rice husks, just happens to be the polyester yarn
rubber, metal, fibres and components that leaves, corn stalks and other plant waste, used in tyre manufacturing. Some four
strengthen a tyre’s structure, like carbon 4.2 million tonnes of wood chips could be billion plastic bottles could potentially be
black, silica and plasticizers (resins, etc.). incorporated into Michelin tyres every recycled into Michelin tyres every year.
Incorporated in perfect proportions, these year. Lastly, Michelin announced in
materials interact to deliver an optimal Signed in November 2020, the February 2021 that it will launch the
balance of performance, driveability and partnership between Michelin and construction of its first tyre recycling plant
safety, while steadily reducing the tyre’s Canada-based Pyrowave can produce in the world with Enviro. This Swedish
environmental impact. recycled styrene from plastics found in company has developed a patented
* In 2020, 28% of the materials used in packaging, like yogurt pots and food technology to recover carbon black,
manufacturing Michelin Group tyres were trays, or in insulating panels. Styrene is pyrolysis oil, steel, gas and other new,
sustainable. an important monomer used to high-quality reusable materials from end-
An objective being met with powerful manufacture not only polystyrene but also of-life tyres. It will enable everything in
R&D capabilities…. these tyres to be recovered and reused in
Michelin’s maturity in materials several types of rubber-based production
technology stems from the strength of its processes.
R&D capabilities, which are supported Michelin also supports the circular
by 6,000 people working in seven economy, as attested by its
research and development centres participation in the European
around the world and mastering BlackCycle consortium. This
350 areas of expertise. The project, which is coordinated
commitment of these by the Group and financed
engineers, researchers, by the European Union,
chemists and developers brings together 13 public-
has led to the filing of and private-sector
10,000 patents covering partners to design
tyre design and processes to produce
manufacturing. They new tyres from end-of-
work hard every day to life tyres.
find the recipes that will
improve tyre safety,
durability, ride and other **Butadiene is a one of
performance features, the components in the
while helping to make synthetic rubber used
them 100% sustainable to make tyres.
by 2050. *** Polyethylene
….and bold partnerships terephthalate (PET) is a
with innovative companies plastic that is currently oil
Michelin is also aware that based, with its two
the speed and nature of monomers, ethylene glycol
innovation requires new forms of and terephthalic acid, being
cooperation, which is why it has derived from petroleum. It is
forged partnerships with innovative start- used to make one of the main
ups whose advances offer unlimited polyester fibres used in tyre
prospects. The developed technologies reinforcements.
For the latest news, subscribe to the weekly e-newsletter free of charge www.tyretradenews.co.uk/subscribe 5
1) Tests carried out by TÜV SÜD on the request of Bridgestone in July-September 2020 at the facilities Bridgestone EUPG (Italy) for dry and wet tests
with Audi S4 3.0 TFSI, on tyre size 245/40 R18. Potenza Sport compared to the performances of main competitors in the same segment: Continental
Premium Contact 6, Michelin Pilot Sport 4, Goodyear Eagle F1 Asymmetric 5, Pirelli P Zero PZ4. Annex Report No. [713190691-PS].
2) Maintain vehicle stability when travelling both in a straight line and through a curve. Straight stability, rating: Bridgestone Potenza Sport (9.33),
Continental Premium Contact 6 (9.00), Michelin Pilot Sport 4 (8.67), Goodyear Eagle F1 Asymmetric 5 (8.67), Pirelli P Zero PZ4 (8.56). Cornering
stability, rating: Bridgestone Potenza Sport (9.21), Continental Premium Contact 6 (8.13), Michelin Pilot Sport 4 (8.67), Goodyear Eagle F1 Asymmetric 5
(8.33), Pirelli P Zero PZ4 (8.58).
3) Shortest braking distance on dry surface. Dry braking distance (100 km/h to 0 km/h), metres: Bridgestone Potenza Sport (33.4), Continental Premium
Contact 6 (35.4), Michelin Pilot Sport 4 (34.5), Goodyear Eagle F1 Asymmetric 5 (35.9), Pirelli P Zero PZ4 (34.8).
4) Awarded EU Label Grade “A” for Wet Grip Index.
For your nearest Bridgestone Authorised Dealer,
visit our website www.bridgestone.co.uk
NEW
NUEVO
BEST CORNERING BEST OUTSTANDING
& STRAIGHT LINE DRY BRAKING 1) 3) WET PERFORMANCE 4)
STABILITY 1) 2)
NEWS
Brad Hughes, Cooper President &
Goodyear to Acquire Cooper, Creating Chief Executive Officer, added,
Stronger U.S. Based Leader In Global
“Cooper has transformed into a
dynamic, consumer-driven
Tyre Industry
organisation that has balanced
T
traditional and emerging channels to
increase demand for our products,
he Goodyear Tire & Rubber The company’s portfolio of brands while updating and effectively
Company and Cooper Tire & includes Cooper, Mastercraft, leveraging our global manufacturing
Rubber Company have announced that Roadmaster and Mickey Thompson. footprint. I am extremely proud of what
they have entered a definitive “This is an exciting and our team has accomplished over the
transaction agreement under which transformational day for our past 107 years and am grateful to our
Goodyear will acquire Cooper in a companies,” said Richard J. Kramer, talented employees for their
transaction with a total enterprise value Goodyear Chairman, Chief Executive contributions and commitment. This
of approximately $2.5 billion. The Officer and President. “The addition of transaction marks the start of a new
transaction will expand Goodyear’s Cooper’s complementary tyre product chapter for Cooper, which we are
product offering by combining two portfolio and highly capable entering from a position of strength.
portfolios of complementary brands. It manufacturing assets, coupled with We believe that it represents an
will also create a stronger U.S. based Goodyear’s technology and industry attractive opportunity to maximise
manufacturer with increased presence leading distribution, provides the value for our shareholders, who will
in distribution and retail channels while combined company with opportunities receive a meaningful premium as well
combining both companies’ strengths for improved cost efficiency and a as the opportunity to participate in the
in the highly profitable light truck and broader offering for both companies’ upside of the combined company. We
SUV product segments. The combined retailer networks. We are confident this look forward to the opportunity to
company will have approximately combination will enable us to provide combine Cooper’s considerable talents
$17.5 billion in pro forma 2019 sales. enhanced service for our customers with Goodyear’s, and to be part of a
Founded in 1914, Cooper is the 5th and consumers while delivering value bigger, stronger organisation that will
largest tyre manufacturer in North for shareholders.” be competitively well-positioned to win
America by revenue with Kramer added, “We have a great in the global tyre industry.”
approximately 10,000 employees deal of respect for Cooper’s team and The transaction is subject to
working in 15 countries worldwide. share a commitment to integrity, regulatory approvals and the approval
Cooper products are manufactured in quality, agility and teamwork. We look of Cooper shareholders and is
10 facilities around the globe, including forward to welcoming Cooper to the expected to close in the second half of
wholly-owned and joint venture plants. Goodyear family.” 2021.
2021 Commercial Vehicle Show New Dates —
31st August - 2nd September 2021
T he UK’s largest and most important
road transport event revises dates
for 2021 Show.
As enthusiasm builds for the 2021
show of the UK’s leading event for the
road transport industries, Murray Ellis,
see new vehicles, products and
technology alongside networking that
the show is renowned for. We very
Following the government’s recent Show Director, commented, “with live much look forward to welcoming
announcement of a roadmap out of business activity returning, we are everyone back to another great show in
lockdown, The Commercial Vehicle delighted to be able to stage The September”.
Show LLP has taken the decision to Commercial Vehicle Show on these new
reschedule the 2021 Commercial dates and are focused on delivering a
Vehicle Show. The show will be held on successful show for visitors, exhibitors For all the latest news about the 2021
the new dates of Tuesday 31st August – and the industry. The show will once Commercial Vehicle Show, visit the
Thursday 2nd September 2021. again provide the perfect opportunity to show website at www.cvshow.com
8 For the latest news, subscribe to the weekly e-newsletter free of charge www.tyretradenews.co.uk/subscribe
NEWS
The Tire Cologne In May 2021 Marangoni
Cancelled Retreading
T HE TIRE COLOGNE 2021 with its
digital supplement, TTC@home, is
cancelled due to the major challenges
event in the coming year, in order to
again position THE TIRE COLOGNE
as the leading global industry trade
Systems
Price Increase
T
involved in carrying out trade fair fair."
events and the continuing travel THE TIRE COLOGNE will continue his increase reflects that of the
restrictions due to the COVID19 in its traditional regularity, meaning that raw materials used by this sector.
pandemic. THE TIRE COLOGNE will the event will always take place in the The Retreading Systems division
now take place in May 2022 in the even calendar years in May/June in of Marangoni will upwardly adjust the
usual manner. Cologne. This early summer date has sales price for rubber materials used
"Koelnmesse and the been firmly anchored in the to retread tyres in all countries of the
Bundesverband Reifenhandel und international tyre and wheel industry european area. The magnitude of the
Vulkaniseur-Handwerk e.V. for decades, closely coordinated with increase will be at a level of 0.2 €/kg.
(BRV/German Tire Retailers and the needs of the industry, and was also This increase reflects that of the
Vulcanisation Trade Association) as the adopted with the change to Cologne in raw materials used by this sector,
industry sponsor have closely followed 2018 at the express wish of the whose rapid evolution is caused by
the development of the pandemic and industry. The team of THE TIRE the increasing demand at a global
the current political measures, and in COLOGNE has begun sales activities level as well as a reduction in
particular analysed the potential for THE TIRE COLOGNE 2022, which available quantities.
consequences for the trade fair will take place from 24 to 26 May 2022. The price increase of raw
participants. Unfortunately, there has THE TIRE COLOGNE targets tyre materials has already forced various
not been a significant improvement in manufacturers, tyre retailers, car manufacturers of new tyres and/or
the situation in Germany, Europe and service providers, workshop outfitters materials for retreading to declare
the whole world, as had been hoped. and all companies involved with the price increases or programme them
As a consequence, THE TIRE tyre and car industry. The event is for the coming weeks. Marangoni
COLOGNE in May will be cancelled organised by Koelnmesse and the believes that these increases will not
and we will return to the cyclical even industry sponsor, the Bundesverband have a negative effect on the
rhythm", Oliver Frese, Managing Reifenhandel & Vulkaniseur-Handwerk competitiveness of the retreading
Director of Koelnmesse, explains. e.V. industry. Actually, the retreaded tyre,
Yorick M. Lowin, Managing Director of since it uses less raw materials
the BRV, also adds: "Together we are More information at compared to the new product, will
now focusing our attention on the www.thetire-cologne.com benefit from this trend.
Falken Offer an Extended Range of Summer / All-Season Tyres
In the spring of 2021, Falken Tyres will
expand its range of original equipment
and aftermarket tyre models to include a
the Falken EUROALL SEASON AS210.
Featuring the “XL” mark, the new sizes
span 175/65 R15 (88H) XL through to
wide range of new fitment options. 255/45 R20 (105V) XL. The all-rounder
Ten new sizes will be added to the also features the snowflake symbol
Falken AZENIS FK510 range, with (3PMSF), marking it for use in all weather
another two sizes currently in conditions.
development. This ultra high performance With 17 new sizes, Falken is also
(UHP) tyre provides excellent handling in significantly increasing its range of the all-
wet and dry conditions along with low terrain WILDPEAK A/T AT3WA tyre
rolling noise, and will be available in the model, which has been designed for
sizes 205/50Z R17 (93Y) XL to 255/35Z SUVs and 4x4 vehicles used off road.
R18 (94Y) XL, in addition to the existing Engineered for rugged terrain in any
86 sizes. Four new sizes are now weather, this model is marked with the
available for the AZENIS FK510SUV snowflake symbol (3PMSF). Additionally,
variant, specifically designed for SUVs, the 255/55 R20 (110H) XL dimension is
with 215/50 R18 (92W) also set to join the scheduled to enter production in March
range in the spring. 2021. The additional fitments bolster the
With 22 new fitments for XL existing 40 WILDPEAK A/T AT3WA range Falken’s new fitments across its
applications, Falken is boosting the already available, spanning series 55-85, models for cars and SUVs will be
offering for its excellent all-season tyre, 15-20 inches. available from spring 2021.
For the latest news, subscribe to the weekly e-newsletter free of charge www.tyretradenews.co.uk/subscribe 9
NEWS
MTS In Driving Seat with Falken - First
“Spark Foundry has provided invaluable
Ever National TV Campaign
insights into our audience, helped to
M
deepen our understanding of them and
identified exciting new opportunities for the
icheldever Tyre Services (MTS) has deliver the performance and durability of Falken brand. We’re really looking forward
announced that Falken Tyres, for premium manufacturers whilst still providing to rolling out this new sponsorship
which MTS has exclusive UK distribution exceptional value. together.”
rights, will sponsor a series of programmes As part of the TV campaign Falken Pete Edwards, CEO, Spark Foundry
on Dave, UKTV’s entertainment channel. idents will appear before and after selected said: “Since establishing Falken’s presence
MTS have worked with acceleration programmes – collectively called in the market on a regional level, we are
agency Spark Foundry to deliver a new “Characters on Dave”. These will include excited to be supporting Falken with a
advertising strategy for Falken Tyres brand, popular shows such as QI XL, Travel Man fresh, invigorated strategy.
spearheaded by the Dave TV sponsorship. and Would I Lie To You?. The campaign “After establishing Falken’s regional
In line with Falken’s growth in the UK, it will runs until November 2021. awareness, this national TV sponsorship
marks the first national TV campaign for the Rory Carlin, Wholesale Marketing will really help to accelerate the brand within
tyre brand. General Manager at Micheldever said: “We the UK market even further. We’re proud to
The new campaign will reflect Falken’s wanted a property that would allow us to help drive Falken in this new direction.”
core brand values, showcasing how reach a broader audience at a national SPP is running the sponsorship, with
through innovative technology, Falken Tyres level. UKTV producing the creative.
Triangle Tyre Earned 4th Place in the
Top Chinese Tyre Brands in 2021
T riangle Tyre earned 3 positions in the
China Net Promoter Score (C-NPS)
released on January 20, 2021, climbing
on China’s consumption
trends and provide valuable
guidance for Chinese
from number 7 in 2020 to the 4th place, consumers to make wise
topping all Chinese auto tire brands as brand selection.
well as some notable tier-one global The 2021 C-NPS survey
brands, reflecting consumers’ recognition has covered 100 cities
for Triangle Tyre’s product quality and nationwide, and respondents
brand image. are permanent residents from
First published in 2015 and supported 15 to 64 years old. A total of
by the Ministry of Industry and 2.925.000 samples were
Information Technology of China, the Net collected randomly based on
Promoter Score (C-NPS) is the first gender, age and income. The
customer recommendation rating system survey (both online and
in China, implemented by the country’s offline) covered 206 industry
leading brand rating and consultancy segments and more than
institution Chn-Brand. 10.400 mainstream brands.
C-NPS is an important metric that With the rapid evolution of
measures both brand reputation and the Chinese consumers’
customer loyalty, helping consumers in demographics and the
their purchasing choices and supporting increased focus on the brand selection, continues to improve its product quality
Companies in their brand management. paying attention to its reputation and and constantly focus on and explores
The independent, scientific and real- improving customers’ loyalty are the keys users’ needs by putting customers at the
time evaluation results are solely based to build a powerful brand. Triangle Tyre center of its innovation plans.
round performance, durability and safety. Falken has added seven new sizes of its
New Falken Fitments
Three new dimensions of Falken’s EUROALL SEASON VAN11 range. The
Deliver Summer and
LINAM VAN01 summer tyre will be all-season tyre, which is marked with the
available. Engineered to deliver excellent snowflake symbol (3PMSF), delivers
All-Season
mileage and long-lasting performance, outstanding durability and safety in all
Performance for LCV
the LINAM VAN01 will be available in weather conditions. The seven new
sizes 225/60 R16 C 105/103 T, 235/60 fitments are: 185/75 R 16 C 104/102 R,
F
R17 C 117/115 S and 225/55 R17 C 195/70 R 15 C 104/102 S, 215/70 R 15 C
109/107 H. Additionally, the pattern’s 109/107S, 225/70 R 15 C 112/110 R,
rom spring 2021, Falken will offer an 235/65 R16 C fitment will have an 225/60 R 16 C 105/103 T, 235/65 R16 C
increased range of tyre fitments for increased load index of 121/119 R. 121/119R and 225/75 R16 C 121/120R.
light commercial vehicles and vans, For users looking for one tyre to Falken’s additional fitment options will
designed for both summer and all-year- provide all-year-round performance, be available from spring 2021.
10 For the latest news, subscribe to the weekly e-newsletter free of charge www.tyretradenews.co.uk/subscribeCLEAR & SIMPLE. GOODRIDE TYRES
HIGH PERFORMANCE QUALITY PRODUCT GOOD MARGIN
HIGH PERFORMANCE | PASSENGER CAR | 4X4 | SUV | VAN For more information on our extensive range
Tel: 01928 706 166 | www.grouptyre.co.ukNEWS
crores. Sales for Indian Operations grew Commenting on the company’s
Apollo Tyres
20% on the back of improved demand performance, Onkar Kanwar, Chairman,
Delivers Strong
from both OEM and Replacement Apollo Tyres Ltd said, “Our performance
segments. In Europe, despite a sluggish across geographies, have been robust in
Revenue and Profit
demand environment, the company the past quarter, and we continue to be
Growth
continued to make inroads in the extremely positive on the demand
premium segment. environment.
T
Quarter 3 Consolidated Performance Given our planned investments in
Highlights capacity, R&D, brand and distribution,
he Board of Directors of Apollo Q3 FY2020-21 (October - December) along with our cost optimisation
Tyres Ltd have approved the vs Quarter 3 FY2019-20 programme, we are extremely well
company’s unaudited results for the 3rd * Sales grew 14% to close at Rs 4,965 placed to leverage demand recovery
quarter and nine months of the financial crores, as against 4,347 crores across segments and geographies.
year 2020-21. * Operating profit was up 91% at Rs Also, the Indian Government turning
Apollo Tyres Ltd’s consolidated sales 1,053 crores, in comparison to Rs 551 to expansionary mode in FY22 budget,
for the 3rd Quarter (October to crores with a clear focus on growth, and the
December) closed at Rs 4,965 crores. * Net profit grew 155% to close at Rs announcement on scrappage policy, is
The Sales for the nine months (April to 444 crores, as against Rs 174 crores in going to be a boost for us going
December) of FY21 closed at Rs 12,027 the same period last fiscal forward.”
Apollo Introduces Future-Ready Amazer XP Tyres
A pollo Tyres today introduced a new
age comfortable and eco-friendly
tyre, which is BS-VI compliant and
electric vehicle ready. These low rolling
resistance coefficient (RRc) tyres comes
with superior comfort and silent ride
without compromising on the tyre wear
life. The Apollo Amazer XP tyres cater to
the eco-friendly and fuel- efficient space
of passenger vehicles, which is a fast-
emerging segment.
Apollo Amazer XP has been designed
and developed with learnings of two
Global R&D Centres -- in Enschede, the
Netherlands and in Chennai, India -- and
a cross-functional team comprising
members from R&D, Manufacturing,
Service, Business Quality and Marketing been thoroughly tested before being new-age fuel efficient tyres for the
has made it to the delivery. These new introduced today, and has already gained electric age, which is BSVI ready. This
tyres are being produced at the OE approval for the likes of Tata Tigor eco-friendly tyre is another small
company’s state-of-the-art unit in EV, Renault Kwid, Hyundai Grand i10, contribution from us towards a greener
Oragadam, Tamil Nadu and Limda, Datsun Go & Go+. and sustainable future. The number of
Gujarat. With best in class rolling Amazer XP (Xtra Performance) is a OE fitment approvals that we have
resistance coefficient, Amazer XP has greener, cleaner tyre which comes received within a short span of time for
packed with a lot of Xtra features like these tyres, is a testimony to the superb
Xtra fuel efficiency, Xtra comfort, Xtra performance one can expect from these
silent, Xtra braking and Xtra handling. tyres. We are already looking at
These tyres would cater to most of the dominating the passenger EV space in
cars in the hatchback and sedan India with these tyres.”
segments. The company is looking at The Apollo Amazer XP tyres have
catering to the eco-friendly/ fuel efficient been developed using low rolling
market space of approximately 2 lakh resistance compound for better fuel
tyres a month, with these tyres and is efficiency. The helical placement of sipes,
launching 7 sizes today; five more sizes provides the added edge to the tyres, for
would be introduced in Phase 2. a smooth interaction with the road,
Commenting on the launch, Satish thereby ensuring improved comfort. The
Sharma, President, Asia Pacific, Middle trumpet groove design on the shoulders
East & Africa (APMEA), Apollo Tyres Ltd promises a low tread pattern noise and a
said “The Apollo Amazer XP tyres are the silent cabin.
12 For the latest news, subscribe to the weekly e-newsletter free of charge www.tyretradenews.co.uk/subscribeON ROAD. ON TRACK. ON AVONS.
ZX7 ZV7 ZT7
HIGH PERFORMANCE PREMIUM
AS7 WV7 WT7
ALL SEASON WINTER
Established in 1885, Avon Tyres has more than
100 years of experience in the tyre industry.
Over the decades, Avon has produced tyres for cars, vans, motorbikes
and more, proving itself not only on the road, but also on race tracks
around the world. AX7
ALL TERRAIN
ESTABLISHED 1885NEWS
Pirelli Supplies Intelligent Tyres
Equipped with Sensors
F or the first time, Pirelli now equips, as
standard, a tyre with sensors that can
talk to a car. This world premiere when it
of the tyres and their status.
Safety First On The Road
A car equipped with
comes to original equipment is thanks to Pirelli’s Cyber Tyre system
Pirelli’s Cyber Tyre system, made up of a can alert a driver that they
sensor in each tyre that gathers vital data need to check tyre pressures
for safe driving, linked to software in order to continue driving
integrated into the car’s onboard computer. safely. Alternatively, when it’s
The car in question is the McLaren Artura, time to change the type of
complete with sensor-equipped tyres: a tyres – which often carry a
hybrid supercar packed with technology for different speed rating from
an even safer and more involved driving summer to winter – the car
experience. Cyber Tyre technology offers a alerts the driver when the
plethora of information to the car and maximum speed for that tyre
driver: the tyre’s ‘passport’ – the type of has been reached. The
tyre, whether it’s a winter or summer specific functionality of Cyber tyres is Tailor-Made Tyres With Sensors
version, prescribed pressure, load index chosen and defined by the manufacturers Pirelli’s engineers have developed
and speed rating also as current running adopting them for each model. bespoke P Zero tyres for the McLaren
information, temperature and pressure. A Virtual Race Engineer On Board Artura in 235/35Z R19 size at the front and
Pirelli’s Cyber Tyre In the case of the McLaren, some of 295/35 R20 size at the back together with
This information – including temperature these functions have been specifically McLaren’s own engineers. The tyres have
and pressure, constantly monitored and selected for use on a race track. For an asymmetric tread pattern, which gives
transmitted in real time – is vital when it example, Pirelli Cyber Tyre allows the excellent braking performance to
comes to safety. The information is also driver to adapt tyre pressures to obtain guarantee control of the car under all
delivered, with greater precision compared better performance on track based on their conditions, particularly when it’s wet. P
to traditional sensors on the valve, as the individual driving style. As a result, the Zero Corsa tyres, developed specifically
Pirelli transmitting sensors are in direct alerts that each driver receives are altered for use on the track as well as the road,
contact with the actual tyres rather than the too. Drivers can also be notified about are also available, featuring a compound
wheel rims. The data supplied from the when the tyres have reached optimal derived from Pirelli’s motorsport
sensors is processed by software created temperature, allowing them to access the experience. For winter, the McLaren Artura
by Pirelli that is integrated into the car’s correct window to extract the maximum benefits from unique P Zero Winter tyres
electronics. Some information can be seen possible performance out of the car-tyre specifically designed to match its
on the dashboard and the central display; package. Drivers can additionally be told characteristics, with a tailor-made
other information is used by the car’s when to cool their tyres again. Just as if compound and tread pattern design that
electronics to calibrate the driver alert there were a proper race engineer in the guarantees performance similar to the P
systems based on the exact characteristics passenger seat. Zero summer tyre.
PCL Extends
longevity of the MK4 within the most on its core lines of couplings – Vertex,
demanding of tyre shop and garage XF-Euro and Airflow. As well as being
Warranty on
environments, providing extra durability in manufactured with a distinctive blue
Couplings and Tyre
intensive indoor and outdoor applications. silicone band to define them as genuine
The ACCURA MK4 is the lightest “Made in Sheffield” products, these high-
Inflators
metal-bodied digital gauge available on quality products now come with a
P
the market and the most versatile digital five-year guarantee. The thickness of
handheld product PCL has ever couplings in each of these three key
CL is passing on the benefits of its manufactured. The latest “Made in ranges has been increased to neatly
expertise in innovation and quality Sheffield” AIRFORCE MK4 has taken the house the blue band, so not only is the
manufacturing to customers by providing leading standards of the MK3 to a whole new design extremely stylish, it also
extended warranties on a selection of new level, delivering greater accuracy, enhances what is already an incredibly
best in class products. speed and reliability than its predecessor durable, fail-safe product.
Considerable investments have been and any other comparable inflator. PCL Sales Director Lee Wright said:
made into the world-leading MK4 range, A key factor in the enhanced reliability “Three quarters of a century of
and such is the company’s confidence in of both is a clever two-stage valve which experience and expertise has been
the digital handheld ACCURA® MK4 and substantially extends MK4 product life, invested in the manufacture of our
linear AIRFORCE® MK4 products, the with tests showing it can cover more than couplings, so we feel a five-year warranty
tyre inflation expert has doubled the ten times as many cycles as its main underlines our faith in their performance
warranty from 12 months to two years. contender. and longevity and stands testament to our
This warranty extension reflects the PCL has also extended the warranty exacting “Made in Sheffield” standards.
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Michelin Launches
Their First Tyre
Recycling Plant
M ichelin is launching construction on
its first tyre recycling plant in
collaboration with Enviro, a Swedish
company that has developed a patented
technology to recover carbon black, oil, Current plans call for 90% of the Enviro’s technology, we are offering them
steel and gas from end-of-life tyres. recovered materials to be reused in a a solution that will support their
Based in Chile’s Antofagasta region, variety of rubber-based products, such environmental objectives and enables
the plant will be able to recycle 30,000 as tyres, conveyor belts and anti- the development of a circular economy.”
tons of earthmover tyres a year, or vibration products. The remaining 10% A further illustration of the Group’s
nearly 60% of such tyres scrapped every will be reused directly by the plant to expansion in sustainable materials
year nationwide. generate its own-use heat and The future tyre recycling plant is fully
Work will begin in 2021, with power.This initial recycling plant will aligned with the Group's commitment to
production scheduled to get underway in enable Michelin to offer a comprehensive incorporating an increasing amount of
2023. More than $30 million will be recycling solution, from collecting end-of- sustainable materials in its tyres, as
invested in building Michelin’s first new- life tyres to reusing the recovered raw illustrated by the VISION Concept.
generation end-of-life tyre processing materials in the manufacture of new Aware that the speed and nature of
plant. products. innovation in this area require new forms
A comprehensive recycling solution “Thanks to this joint venture with of cooperation, Michelin has positioned
that recovers everything in a tyre for Enviro, we are very proud to announce itself as a unifying force for developing
reuse the construction of the Michelin Group's innovative partnerships across a diverse
The new-generation recycling plant first recycling plant,” said Sander range of technological disciplines.
will support the circular economy with Vermeulen, Vice President, Marketing & This manifestation of the partnership
innovative recycling processes. Scrap Business Development, Strategy and with Enviro follows on from other
tyres will be collected directly from New Business for the High-Tech initiatives and partnerships forged with
customer premises, then transported to Materials business line. “This is a major trailblazers in the area of recycling and
the plant to be cut up and recycled. milestone that will enable us to offer sustainable materials. The underlying
Enviro’s technology, which produces customers a new-generation recycling goal in the many partnerships and
new, high-quality reusable materials like solution, while developing new business initiatives in which Michelin is
carbon black, pyrolysis oil, gas and steel, for the Group. We are currently in talks participating is to create and develop
will enable everything in an end-of-life with several Chilean mining customers to recycling systems, for end-of-life tyres
tyre to be recovered for reuse. sign long-term contracts. By scaling up but also for plastic waste.
Sailun WST3
using control tyres at temperatures
ranging from -25 to -2°C.
Delivers
A variety of tests were carried out on
Exceptional Test
ice, snow, dry and wet surfaces. The
tests covered several capabilities:
Results
braking, speed, acceleration, handling,
S
emergency manoeuvres, traction and
road holding.
ailun Tyre, the 17th largest tyre In addition, consideration and marks
manufacturer in the world, recently were given to comfort – internal noise and
out-performed several significant smooth ride.
competitive brands in a winter tyre test The Sailun WST3 performed
conducted by the most popular car exceptionally – particularly in the tests for
magazine in Russia – Za Rulem. braking distance on ice and rolling
The comprehensive test took place on resistance / efficiency.
studded 215/65R16 tyres The Sailun WST3 is a proven pattern
Tests on snow and ice were carried out with exceptional credentials, for both cars brand and its car tyre portfolio –
in the Arctic Circle at the Nokian test site, and SUVs, and is available in many sizes particularly for quality, performance, and
driving the front-wheel drive Volkswagen ranging from 13-inch rims up to 20-inch value.
Tiguan (as experts had noted that the all- rims. For further information, call the
wheel drive hides small differences The test results further demonstrate European Head Office
between the tyres). Tests were carried out the increasing reputation of the Sailun +49(0) 6960 504 833
For the latest news, subscribe to the weekly e-newsletter free of charge www.tyretradenews.co.uk/subscribe 15NEWS
Yokohama Included in Global ESG Stock
Index FTSE4Good Index Series Magna Tyres Portal Available
International News
T
in the Rest of the World
M
he Yokohama Rubber Co., Ltd., has FTSE Blossom Japan Index are two of the
announced that its stock has again many indexes developed and maintained
agna Tyres Group is proud
been selected for inclusion in two stock by FTSE Russell*. The former is used by
to announce that after a
indexes focused on companies with strong investors around the world as a
very successful launch of the
Environmental, Social, and Governance benchmark index for their ESG-focused
Magna Tyres Portal in Europe, it
(ESG) practices—the FTSE4Good Index investments. The FTSE Blossom Japan
is now also being launched in all
Series and the FTSE Blossom Japan Index was established as an industry-
other continents and will be
Index. Yokohama’s inclusion in the global neutral index that reflects the performance
available immediately. Directly
FTSE4Good Index Series for a 16th of Japanese companies that demonstrate
after the introduction of the new
consecutive year reconfirms that the strong ESG practices. It is one of four
platform, many Magna
company’s ESG activities and disclosure indexes selected by Japan’s Government
customers/dealers and other
practices meet the highest global Pension Investment Fund (GPIF) to guide
interested users have already
standards. The company was selected to its ESG investments.
signed up and are now taking
the FTSE Blossom Japan Index for the A commitment to addressing ESG
advantage of the many benefits
fourth straight year. issues is central to management strategy
the platform offers. The initial
In recent years, the Sustainable at Yokohama. The company will continue
feedback from this users is
Development Goals (SDGs) declared by striving to fulfil that commitment by
encouraging and has led Magna
the United Nations have assumed growing working to achieve sustainable growth and
Tyres to focus even more on the
weight in corporate management and to maximise corporate value over the
local expansion and continuous
equity investment. The ESG commitment, medium and long terms.
development of the platform.
which does not necessarily appear on
As announced at the launch
corporate balance sheets, shows *FTSE Russell, a wholly owned
of the portal in Europe last
increasingly in investors’ appraisals of subsidiary of the London Stock
October, Magna Tyres has made
companies. Thus ESG-linked stock Exchange Group, is a major global
it a priority to make the portal
indexes are increasingly influential in index provider engaged in the creation
accessible in all other parts of
shaping equity investment. and administration of investment-
the world. After a short period of
The FTSE4Good Index Series and oriented indexes.
implementing the necessary
extra features and local
New Tyre Wear Detection Capability
adaptations, the time has finally
come for the system to start
F
serving as an extra service tool
for any user, anywhere in the
alken Tyre’s parent company, conditions over the cloud.
world. From now on, everyone
Sumitomo Rubber Industries (SRI) Setting the technology apart, Sensing
can use the Magna Tyres Portal
has developed new tyre wear detection Core uses the tyres as sensors and
that covers the entire process
technology to improve safety and requires no additional detectors, making
from providing information to
contribute to the realisation of new it completely maintenance free. With the
ordering tyres.
mobility trends that are transforming the capability of sharing wheel speed signal
In addition, the portal includes
automotive industry. data and other pertinent information over
many more important features
This latest breakthrough advances the cloud, Sensing Core also allows for
such as: Product / Technical
SRI’s proprietary Sensing Core cloud-based detection of potential
Documentation Marketing
technology. Thanks to SRI’s extensive issues.
Support After Sales service.
research into the dynamic behaviour of Along with additional advancements
And many more Magna Tyres
tyres, this innovative technology can to come, Sensing Core holds enormous
Group is convinced that the
detect various conditions related to the potential for future applications among
portal will also be a great
tyre, including pressure, load, and road mobility and transport service providers,
success in all other parts of the
conditions, and now adds tyre wear to its ensuring the overall safety of operations
world and a valuable addition to
capabilities. while significantly reducing maintenance
the current way of service. This
Specialised digital filtering technology costs. It is a key technology contributing
launch symbolises the next step
analyses and interprets wheel speed to SRI’s Smart Tyre Concept, which aims
in the Magna Tyres growth
signals as the tyres rotate, combining to accelerate the development of tyres
journey and our commitment to
this with engine data and other vehicle and peripheral services to meet the
respond to the needs of the
information to calculate tread rigidity and demands of CASE (Connected,
market. We believe that the
determine wear levels. The technology Autonomous, Shared, Electric), MaaS
portal will further expand our
not only alerts drivers to the wear (Mobility as a Service) and other new
global presence and help us
condition of their tyres, but also enables mobility innovations that are shaping the
acquire new customers.
the centralised management of tyre future of the automotive industry.
16 For the latest news, subscribe to the weekly e-newsletter free of charge www.tyretradenews.co.uk/subscribeSAFETY EFFICIENCY
TECHNOLOGY SUSTAINABILITY
NEW . IN CONTROL.
The new Cinturato P7™ is the latest Pirelli Summer high performance tyre for cars and crossovers
that enables you to:
• reduce braking distances by up to 4 metres*
• reduce fuel consumption by up to 4%*,
• reduce noise emissions by 1 dB*.
Innovative technologies and materials, developed in collaboration
with the best car makers, create the perfect fit for your car.
Discover more on cinturatoP7.pirelli.com
* New Cinturato P7TM versus previous generation Cinturato P7TM; size: 215/55R17. Source: internal tests.
Only for fuel consumption: WLTP cycle.NEWS
Yokohama
Design 2020 (GD2020), a three-year plan during the next generation. By
Rubber’s New
launched in 2018. implementing the new plan’s many
The automotive industry is entering an initiatives, Yokohama Rubber aims to
Medium Term
era of great change, including the trends achieve record sales revenue of ¥700
Management Plan
toward CASE, MaaS, and digital billion and business profit of ¥70 billion in
T
transformation (DX). During YX2023, 2023.
Yokohama Rubber will be deepening core The company also has set targets for
he Yokohama Rubber Co., Ltd., has strengths of the existing businesses while sales revenue of ¥770 billion and
announced its new medium term searching to create new value that business profit of ¥80 billion in 2025, as it
management plan—Yokohama responds to the needs being generated seeks to realise the two unmet goals of
Transformation 2023 (YX2023), which will by this new era of great change. Through its earlier longer-term Grand Design 100
serve as the platform for the growth over this two pronged approach, Yokohama (GD100) implemented from 2006 to 2017,
the next three years, 2021–2023. The Rubber will transform into a corporate which would be a fitting culmination of its
new plan is the successor to Grand group that contributes to the growth efforts over the past 100 years.
OE Tyres Approved for New Audi A3 Family
compliance with European
N
environmental standards while also
reducing pass-by noise. In particular, it
exen Tire, a leading global tyre Nexen Tire’s N'FERA SPORT is a has improved high-speed drainage and
manufacturer, has announced that it European-style premium sports tyre that rain-braking power compared to existing
will supply the N'FERA SPORT, N'Blue boasts outstanding performance on wet products in the line.
S, and WINGUARD Sport 2 tyres for the and dry road surfaces. It features And finally, the WINGUARD Sport 2 is
new fourth-generation Audi A3. upgraded fast driving stability and a premium alpine tyre that offers steady
The fourth-generation Audi A3 family, handling performance, and maximised high-performance of handling and
first unveiled in March 2020, is a grip and braking power. braking capabilities on wet and dry road
premium compact “Audi A3 Sportback” As for the N'Blue S, it is a tyre conditions alike and is also developed to
model that is built on Volkswagen suitable for eco-friendly and high- provide a stable driving experience even
Group’s MQB platform. The new luxury performance vehicles, which minimises on icy and snowy surfaces.
“Audi A3 Limousine” features a luxurious rotational resistance in response to N'FERA SPORT is fitted in size
interior and exterior design that offers a Europe’s tightened CO2 regulations. 225/45R17 91Y, N'Blue S in 205/55R16
comfortable ride and dynamic driving Nexen Tire also improved the noise and 91V, and WINGUARD Sport 2 in
performance. fuel efficiency of the N'Blue S in 205/55R16 91H.
Hankook Tire
sales in replacement tyres that are regions such as Europe and North
especially profitable in regions such as America during the fourth quarter. In
Announces 2020 Europe and North America. The China, sales of both original and
Financial Results
stabilisation of raw material costs has replacement tyres increased as sales of
P
also contributed to higher operating profit. high-inch tyres improved by 12
The significance of Hankook’s 2020 percentage points YoY and amounted to
remium tyre maker Hankook financial performance is particularly around 40% of total sales.
announced today the company’s noteworthy considering the global Next to Hankook’s positive financial
2020 financial results with consolidated pandemic and its economic impact. The performance, the tyre maker has also
global sales of KRW 6.454 trillion (EUR tyre maker’s continued strategic been recognised for its technological
4,794 million) and an operating profit of application of its global top-tier excellence in 2020. Hankook not only
KRW 628 billion (EUR 466 million). technology and its outstanding product received top ratings in several
Despite the economic slowdown due to quality paid off during these independent tyre tests, for instance in
the COVID-19 pandemic, Hankook Tire unprecedented times, resulting in its Germany and the UK, but was also
sustained its qualitative growth as positive financial performance. Even ranked by a consumer preference survey
operating profit increased by 9.7% for the during the first half of 2020, when as the best-selling brand on a major
same period last year and only suffered a business performance was expected to European e-commerce platform in three
marginal decline in its sales revenue suffer significantly due to a sharp drop in categories ranging from all-season to
compared to the last year. In particular, global demand for tyres, Hankook summer and winter tyres. In addition, the
sales of high-inch tyres - 18 inches or managed to post an operating surplus tyre maker also strengthened its position
higher – contributed to the growth and through the joint efforts of the company. as a premium brand by expanding its
accounted for around 35% among total In the second half of 2020, the partnership with premium car makers,
sales of passenger car tyres, which is an company saw signs of a quick recovery including the OE-cooperation with
increase of 3 percentage points as sales increased in some of the major Porsche's first high-performance electric
compared to the same period last year. A regions. Sales of replacement tyres rose sports car, Taycan, and Audi’s top models
further growth engine has been the rising compared to the same period last year in RS6, RS7 as well as Audi RS Q8.
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One of the Big Players in High Profile Professional Cycling
J ust over three years after its return to
the bicycle sector, Pirelli has rightfully
become one of the big players in high
performance, thanks to the suggestions of
the athletes.
Olympic champion Greg Van Avermaet,
profile professional cycling. Today Pirelli is who had the opportunity to try Pirelli’s new
the choice of prestigious professional P Zero Race TLR tyres during the team's
World Tour teams as well as elite and training camp on the Costa Blanca,
amateur teams in various cycling commented: "Pirelli bring their great
disciplines. experience to cycling which is a huge
Having reconfirmed for 2021 the benefit so I’m happy to have Pirelli tyres
agreements with the top category UCI not only on my car but also on my bike.
teams, Trek-Segafredo and Team I’m super happy with the first impressions:
BikeExchange, Pirelli now announces a rolling resistance and grip are good on wet
partnership with a third World Tour team: roads which is very important in terms of
France’s AG2R CITROËN. performance and safety. I’m looking
The agreement, signed with Swiss bike forward to testing the tyres at higher
brand BMC, will see the World Tour team, speed, at the races”.
as well as the Under 23 team, ride Vincent Lavenu, general manager of
Teammachine SLR01 and Timemachine the team, said: “As you know, we are
Road 01 bikes equipped with Pirelli's top opening a new chapter in our history
road tyre technology: the brand-new P becoming AG2R CITROËN TEAM. We
Zero in both TLR (tubeless-ready) and are proud to work with the in-ternationally
tubular versions. renowned brand that is Pirelli, which will
For training, AG2R CITROËN Team will offer security, reliability, innovation and
also have at its disposal the Cinturato experience to our riders. We look forward
tyres, the super-strong TLR road tyre, For Pirelli, the partnership with the to reaching new heights together!”
ideal for achieving many kilometres in team is also, and above all, to support the The team's official debut, at the recent
complete safety and maximum evolution of the product, for a constant Grand Prix Cycliste La Marseillaise,
performance, over long distances and on exchange of feedback on the tyres and a already saw a first victory with Aurélien
a variety of road surfaces. continuous improvement in their Paret-Peintre.
Hybrid Tyre Ready for Silage Season
A new hybrid tractor tyre from
Continental is now available in the
UK and Ireland to help with the
technology, tyre pressure can also be
adjusted without leaving the tractor.
“Underinflated tyres on the road
demanding road to field transitions of increase fuel consumption, whilst
silage work. The very high flexion (VF) overinflated tyres in the field lead to
tyre is fitted with a pressure monitoring increased soil compaction. The
sensor and has a tread pattern that offers ContiPressureCheck™ sensor in the
comfort and durability on the road, whilst hybrid tyre helps the operator to monitor
protecting the sward in the field. and choose the correct pressure to make
“Hybrid tyres are safer, more efficient the vehicle kinder to the soil and more
and offer better comfort to the operator. efficient on the road,” says Mr Hutchins.
Pressure sensor technology is the future The tyre was developed using use causes conventional tyre rubber to
of tyre functionality because tyres can run computer modelling in the research and soften and wear more quickly.
at the optimum pressure on the road and development department at Continental’s However, the tread design of our new
in the field.” says Continental’s agricultural manufacturing facility in hybrid tyre helps to reduce the
agricultural tyre specialist, Richard Lousado, Portugal. “This tyre has been temperature of the tyre which reduces the
Hutchins. specifically designed for users frequently wear rate,” he says.
The Continental VF TractorMaster transitioning from field to road. It is VF tyres can carry forty percent more
Hybrid tyre tread is designed to be perfect for silage making and tractors load than a standard tyre at the same
comfortable on the road and offer travelling long distances on the road,” he pressure. Alternatively, in the field, the
excellent grip in the field. The sensor in says. pressure can be lowered by forty percent,
the tyre communicates pressure and Heavier, more powerful tractors are even when carrying the same load. The
temperature to a terminal in the cab increasingly being used on the road. The structure of the VF tyre carcass is more
which helps the operator decide on the need to reduce wear through road use resistant than standard tyres so the tyre
optimum running pressure. When has inspired the design of the new hybrid can operate at lower pressures in the
coupled with onboard inflation tyre. “Heat build-up through heavy road field and at higher speeds on the road.
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Falken AZENIS FK510 ‘Highly Recommended’
achieved fourth place for longitudinal
aquaplaning while a score of 96 per cent
secured third place in the transverse
aquaplaning category.
The editors attested the “strong
performance” of the Falken tyre, and in
particular its price-performance ratio, for
which the tyre receives an extra
recommendation.
In the overall ranking across all
categories, the Falken AZENIS FK510
achieved 86 points and was only six
points behind the test’s overall winner,
thus securing a strong place in the top
half of the table.
“We are very pleased with the result,”
commented Andreas Giese, Senior
Manager Corporate Planning and Product
Planning at Falken Tyre Europe GmbH.
“It is once again clear that our tyres meet
all the demands that customers place on
premium tyres, time and time again, and
T
at prices that are in line with the market.”
The Falken AZENIS FK510 has been
he Falken AZENIS FK510 has once tyre scored particularly well in the wet on the market since 2016 and is available
again successfully positioned itself braking category. During emergency in 96 dimensions. This spring, 13 more
among the premium brands in the ultra- braking from 100 km/h, the AZENIS sizes will be added, and another two
high-performance (UHP) segment in Auto FK510 needed only 42.8 metres to come dimensions are in development. The
Zeitung’s 2021 summer tyre test. to a standstill and was less than one AZENIS FK510SUV, a variant developed
Ten summer profiles in a price range metre behind the winner in this category. specifically for SUVs, will have size
of 300-440 Euros were tested in the The aquaplaning results were also 215/50R 18 92W added to its range this
dimension 225/40R18 on the latest model impressive: at 70.6 km/h in 7 mm of spring, with four more new sizes for 2021
of the SEAT Leon 1.5 eTSI. The Falken standing water, the AZENIS FK510 already available.
Alliance 585 Tyres Become a Factory Option
T he Alliance 585 tyre range has been
officially homologated by Manitou as
an option for the manufacturer’s range of
telehandlers are designed for maximum
efficiency and versatility, this is also true
for the Alliance 585 tyre range. “We see
MLT NewAg telehandlers. This tyre option growing tendencies towards machines
in size 460/70R24 is already available used for versatile tasks and operations,
from factory on MLT NewAg and NewAg i.e. machines that are used in various
XL ranges. surroundings for loading and unloading,
“Alliance 585 tyres are now available all kinds of tasks on farm yards as well as
on many models of the MLT NewAg and road transport on a day by day or even built for telehandlers as well as backhoe
NewAg XL ranges. These tyres respond hour by hour basis. This requires and compact loaders, the large and multi-
to an increased demand from customers machines that offer true versatility – such directional tread blocks increase the
who are looking for tyres suitable for the as telehandlers – and this also requires ground contact area, thus equally
challenging usage on hard surfaces”, tyres that deliver a perfect job whatever allowing for smooth rides on hard
says Camille Rouvrais, Global Product the circumstances are. That is exactly surfaces and superior stability even with
Manager (MLT). what the Alliance 585 stands for”, high loads on hilly terrains. The massive
Alliance Tire Group (Yokohama Off- summarises Kristoff Van der Burght, tread depth with its optimum rubber to
Highway Tires as of 2021) has been Head of OEM, Europe, at Yokohama Off- void ratio ensures reliable traction and
already recognised by Manitou as The Highway Tires (previously Alliance Tire grip, effective self-cleaning abilities on
Supplier of the Year (2019) and adding Group). loose surfaces and a higher non-skid-
another Alliance tyre to the factory’s Alliance 585 in brief depth. In addition to steel-belts, also
options further proves a steady Already a bestseller shortly after its reinforced sidewalls and special
partnership between both companies. launch, this versatile steel-belted tyre compounds actively protect the tyre
Efficiency, versatility and reliability are earned an excellent reputation for against punctures, cuts and damage to
key delivering top performance and the tread whilst providing an optimum
Just as the Manitou MLT NewAg productivity. Particularly developed and load carrying capacity.
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