THE SOURCING EVENT OF THE SEASON - JANUARY 12 - 14, 2021 - Messe Frankfurt

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THE SOURCING EVENT OF THE SEASON - JANUARY 12 - 14, 2021 - Messe Frankfurt
THE SOURCING EVENT
OF THE SEASON
JANUARY 12 – 14, 2021
THE SOURCING EVENT OF THE SEASON - JANUARY 12 - 14, 2021 - Messe Frankfurt
NEW ERA. NEW CONCEPTS.
Launching with new show names this Winter,
Texworld & Apparel Sourcing New York City introduce
3 new ways to join The Sourcing Event of the Season:
Traditional Exhibition, Pop-up Sourcing & Virtual Platform.

SAFETY FIRST. SOURCING SECOND.
Returning to the Javits Center in New York City, the event opens
back under new safety precautions and standards. Policies and
procedures will be implemented for protective measures including
temperature checks, sanitation stations and daily disinfection
of the venue for the safety of all guests.
TRADITIONAL                                          POP-UP                                             VIRTUAL
        EXHIBITION                                         SOURCING                                           PLATFORM
Be part of the real-life experience.                Let us do the work for you.                            Just like being there.

Meet face to face with over 4,000 buyers in        Buyers do not have to miss the touch &             The online platform will serve as an
the heart of the fashion capital of the USA,     feel aspect of fabric and apparel by simply           alternative marketplace for global
New York City. Take advantage of the well-      sending your products. The Doneger Group,         manufacturers to stay relevant in the industry.
 attended seminar series, Trend Showcase       a NYC-based trend agency with over 50 years         With guaranteed visitor recommendations,
       & the networking hub for the             experience in key trends in lifestyle, fashion,        exhibitors have the opportunity to
           sourcing community.                      color & fabrics, will curate an onsite              continuously connect & network
                                               “showroom” linking your company’s products                        with US buyers.
                                                       to your virtual platform profile.
                INCLUDES:
          9 sqm turnkey package                                                                                   INCLUDES:
       complete booth construction                               INCLUDES:                                dedicated company page
               booth ID signs                          complete booth construction                        AI-powered matchmaking
             wall-to-wall carpet                       company description signage                       personalized exhibitor page
         booth cleaning & security                      marketing / media support                                1:1 video calls
                 LED lights                            40 fabrics / 30 apparel pieces                          chat functionality
               table & chairs                              virtual platform access                        improved scheduling tool
            adjustable hang bars                      on-boarding and set-up support                   meeting + team management tool
        marketing / media support                                                                               product listing
    special discount on Virtual Platform                                                                   integrated live streaming
THE STATS: 2020
VIRTUAL PLATFORM

                                  4,434                                          Buyer/President/CEO/VP/Director                                             29%

  66%
                     34%
                  International
                     Visitors
                                        ACTIVE USERS
                                                               93
                                                              COUNTRIES
                                                                                       Designer/Business Owner

                                                                                                  Designer/R&D                                 21%
                                                                                                                                                             29%

  Domestic                                                                                   Sales/Marketing/PR                 10%
   Visitors

                                  “
                                  Well-functioning platform & the video chat
                                  was good. The sorting of leads allowed for
                                  a more tailored & detailed approach to
                                                                                                 Other, Students

                                                                                       Administrator/Coordinator     3%
                                                                                                                            8%

                                  accessing visitors & potential partners from
                                  all over the world. Amazing addition
                                  to physical trade shows!

                                  - Lukas Rebentisch, Sustainable Pakistan         VISITOR PROFILE
                                                                                   Agents                                  Designers
                                                                                   Buying Offices                          Garment Retailers and Wholesalers
TRADITIONAL EXHIBITION                                                             Sales Representatives                   Jobbers
                                                                                                                           Large Scale Retailing

                                  4,500 53
                                                                                   Chain Stores
                                                                                   Manufacturers                           Private Label
                                                                                   Department Stores                       Trading Companies

                 10%                     ATTENDEES
               International                                  COUNTRIES
                  Visitors
                                                                                  THEY VISIT US
                                  “   It has been a very good show for us,
                                      it’s a great opportunity to meet a new
                                      customer base & also our older
                                                                                  Amazon, Calvin Klein, Champion, Chico’s, Cintas, Coca-Cola, Columbia
                                                                                  Sportswear, Delta Air Lines, Diesel, Disney, Express, Gap, G-III Apparel
    90%                                                                           Group, Hanesbrands Inc., J.Crew, Jockey, Lafayette 148 New York,
   Domestic                           customers that we’ve been working with.
                                                                                  Levi Strauss & Co., Lilly Pulitzer, Lululemon, Macy’s, Madewell, Mara
    Visitors                          It’s been very interesting promoting our
                                      new line at Texworld USA & Apparel          Hoffman, Michael Kors, ModCloth, Mother Denim, Nautica, Nike, New
                                      Sourcing USA.                               Balance, Nordstrom, Old Navy, PVH, Ralph Lauren, Reebok, REI, Target,
                                                                                  The Children’s Place, TJ Maxx Corp, Tory Burch, Victoria’s Secret,
                                      -- John Gomes, Modelmalhas                  Walmart & more.
THE SHOW.

EDUCATIONAL PROGRAMS                                                                                                     TEXWORLD SHOWCASE
In parthership with Lenzing Group, this complimentary seminar program                                                    A trend forum demonstrating patterns
covers relevant industry topics such as trade, trend, sutainability, & post-                                             & colors for the spring/summer 2022
pandemic retail outlooks. With over 15 sessions, the Lenzing Seminar                                                     season curated & designed by
Series & Textile Talks inspire & educate visitors to prepare for the                                                     The Doneger Group.
ever-changing industry.

                                                           Sustainability has become a key priority for apparel          RESOURCE ROW
                                                           companies. By 2025, majority of retailers aspire to source    A dedicated area where visitors can
                                       SUSTAINABLE         half of their products with sustainable components.           explore business development tools,
                                       SOURCING            Submit your certifications to be highlighted for practicing   recycling solutions, trend forecaster,
                                                           Environmental, Social, & Ethical standards.                   textile education materials & more.

                                                           One of the most sought-after options, the Small
                                                           Quantity supplier list offers startup & independent
                                                           designers the opportunity to order starting at
                                                           50 running meters/pieces.

                                                           Local Loft features a group of North American
                                                           production facilities, fabric & trim manufacturers,
                                                           & tech-pack services, specializing in small quantities.
READY TO JOIN?
                                  CONTACT US

                              texworldnewyorkcity.com
                           apparelsourcingnewyorkcity.com

  Messe Frankfurt Inc.
3200 Windy Hill Road SE                                     I N PA R T N E R S H I P W I T H
     Suite 500 West
 Atlanta, Georgia 30339
     +1.770.984.8016
usa.messefrankfurt.com
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