Sponsorship 2021 Opportunities - September 25, 2021 - Space Coast Pride
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Your support makes change, thank you! Thanks to our incredible sponsors, Space Coast Pride was able to make 2020 a great year with a few memorable virtual events, despite the Global situation we faced. We are working hard to make 2021 a much better year and to hold an in person Parade and Festival along with the Rainbow Run 5K! We know the community needs to come together but we need your support to make this year our best ever, while still working to make it as safe as possible for our attendees. Your support goes further than just a weekend; it also allows for us to fight for change and diversity in our community, from LGBTQ+ Youth Rights to a yearly scholarship offered to high school graduates going to an accredited college, we are working to support change year-round. 2021 Space Coast Pride Festival I Parade I Rainbow Run 5K moves to Historic Downtown Melbourne! We are excited to announce that we plan to move the venue to Historic Downtown Melbourne this year! The parade will kick off the day, crossing Strawbridge Avenue and heading East on East New Haven Avenue, we will be seen by many! Immediately following the Parade will be the Festival. We will be doing whatever possible to keep our volunteers and attendees as safe as possible to protect everyone, in respect to COVID. The Board of Space Coast Pride will continue to monitor the pandemic and CDC advisories to insure that staging this major, in person, event is not against recommendations. Should we need to cancel we will work to reschedule it at the earliest possible date or hold alternate events, possibly virtual events. We appreciate your understanding and your support during the ongoing pandemic! Page 2 www.SpaceCoastPride.org
Who We Are Space Coast Pride is committed to serving the LGBTQ+ interests in Brevard County by providing leadership to our community; by offering support and sponsorship of nonprofits that serve the LGBTQ+ community; by educating and advocating for human rights and serving as the call to action for our community; and through celebration with our festival and parade to celebrate our community. Meet Our Board Our History Justin Cercone – President Space Coast Pride started in 2007 as a small picnic and Megan Miller—Vice President has grown to become one of the most respected Pride Stephanie Miller—Treasurer events in Florida, drawing people from all over the state, across the country, and even overseas. We completed Lee Duong—Secretary our fifth parade on Highland Avenue in the Eau Gallie Tina Jensen—Communications Director Arts District in 2019 attended by over 12,000 people. In Keith Becher—Parade Director 2020 we staged an incredible Virtual Pride with national Shelley Rodden—Youth and RR5K Director and international entertainers. Additionally, we had a Bill McKay—Community Director Beach Day with sponsors banners flying high over the http://spacecoastpride.org/about/ Space Coast! Mission Statement Space Coast Pride, Inc. is the Lesbian, Gay, Bi-Sexual, Transgender and Queer+ community organization for Brevard County, Florida and a non-profit 501(c)3 charitable organization. Its primary focus is to foster a sense of community among LGBTQ+ residents and to bridge the divide with our straight families, friends, neighbors and organizations. Formerly managed by The Living Room of Brevard, the Space Coast Pride festival and parade is the pinnacle of our efforts. Space Coast Pride is committed to upholding LGBTQ+ interests in Brevard County. Page 3 www.SpaceCoastPride.org
Sponsorship Opportunities Sponsors help make Pride happen in our community and we celebrate our partnerships. We can help create special branding opportunities to create a sponsorship level for everyone. Festival & Parade Presenting — $15,000 FESTIVAL & PARADE Saturday—September 25, 2021 Diamond —$12,000 Platinum — $8,000 Gold — $3,500 Silver — $2,000 Bronze — $1,200 Rainbow Run 5k Presenting — $3,000 Friday-Sept. 24 RAINBOW RUN 5K Champion — $1,000 Sprinter — $500 Sashay — $250 Register Online at: Sponsor Registration Additional Events Community Beach Day EVENTS Pride Week Launch Party Rainbow 5K After Run Celebration Virtual Events THANK YOU for your support! Page 4 www.SpaceCoastPride.org
Festival & Parade Sponsorship Saturday September 25, 2021 Parade 12:00pm Festival 1:00pm-6:00pm Space Coast Pride, Inc is a 501(c)(3) allowing your sponsorship to be tax deductible when applicable Sponsorship Benefits Banner on website homepage Marketing Digital Mention at Festival Eve planned press conference Logo & Link on sponsor web page Email marketing with sponsor level recognition Social media posts on all platforms with logos Media Social Individual spotlight sponsorship social media post Sponsor level group social media post Prominent presenting sponsor recognition Printed Marketing Logo on Festival Map Logo on Festival / Parade Posters XXL XL L M S Logo on Festival / Parade Palm Cards Logo on Official Festival T-Shirts Logo on Banner at Festival Stage Prominent Large Outdoor booth space Festival Booth Large Outdoor booth space Preferred Outdoor booth space Outdoor booth space (10x10) Preferred Parade Lineup Placement by Sponsor level Parade Motorized Vehicle unit (provide own) & Walking unit Walking Unit Onstage Festival in Person Presentation Hospitality VIP Festival Drink Tickets 10 8 4 3 2 1 Official Festival T-Shirts 8 6 4 3 2 1 Champion Sponsor of Rainbow Run 5K Rainbow Run 5K Outdoor booth at Rainbow Run 5K Logo on Official Rainbow Run 5K T-Shirts (600+ runners) Discounted Rainbow Run 5K Registrations Print advertising deadline is July 31. Non-monetary support is appreciated, but may not receive all sponsor level benefits. For questions please contact Justin Cercone at President@SpaceCoastPride.org Page 5 www.SpaceCoastPride.org
Rainbow Run 5K Sponsorship Friday Engage and promote wellness September 24, 2021 and healthy lifestyles in the Race Starts 6:30pm Vendors 5:30pm LGBTQ+ community. Space Coast Pride, Inc is a 501(c)(3) allowing your sponsorship to be tax deductible when applicable Sponsorship Benefits Presenting Sponsor Recognition Marketing Logo on Banner at Event Run. Walk. Skip. Dance. Sashay! Logo on Official Race T-Shirts (600+) Logo & Link on sponsor web page Sponsor level group social media post Placement of Promo materials in Race Bags (600+) Event 10x10 booth space at event FREE 5K Registrations 8 6 4 2 Discounted 5K Registrations Rainbow Run 5K needs your support to celebrate our 6th year. This event is a community run, family friendly event designed to celebrate the LGBTQ+ community in Brevard County. Sponsorship of Additional Events Sponsorship opportunities can be created for one of our many other events throughout the year and during our Pride Week of festivities during the last week of September. Examples of some of our events are listed below and we welcome discussing other opportunities. Events Rainbow Block Annual Beach Day Pride Week Launch Monthly Social Mixers For questions please contact Justin Cercone at President@SpaceCoastPride.org Sponsorship print advertising deadline is July 31. Page 6 www.SpaceCoastPride.org
Festival & Parade Saturday—September 25, 2021 Vendor Saturday, September 25, 2021 Early Bird Price Standard Price Late Registration Festival: 1:00pm - 6:00pm (setup by 12 noon) through July 31 August 1 - September 6 after September 6 Vendor Booth Outdoor 10x10 $120 $145 $290 Vendor Booth Non-Profit Outdoor 10x10 $80 $110 $220 Vendor Food Booth (non-Truck) $130 $155 $310 Vendor Food Truck $180 $200 $400 Register Online at: Vendor Registration Due to festival venue change we will have no indoor spaces this year. Parade Saturday, September 25, 2021 Early Bird Price Standard Price Late Registration Parade: 12:00pm (lineup by 11:30am) through July 31 August 1 - September 6 after September 6 Parade Walkers $80 $90 $180 Parade Vehicle & Walkers $100 $130 $260 Parade Non-Profit Walkers $35 $45 $90 Parade Non-Profit Vehicle & Walkers $60 $70 $140 Register Online at: Parade Registration For question contact Bill McKay at Vendor@SpaceCoastPride.org Page 7 www.SpaceCoastPride.org
Charitable Giving Space Coast Pride donates to non-profit organizations that support the LGBTQ+ community, educate, and raise awareness. Supporting Local Organizations PFLAG Melbourne / Space Coast Parents and Friends of Lesbians and Gays (PFLAG) started with a single mom marching with her son in 1972 in New York and now has over 400 chapters providing support, education, and advocacy for parents and their LGBTQ children. PFLAG Melbourne/Space Coast is a valuable local resource for parents and children. They provide a safe welcoming space for parents to learn from other parents, for questioning teens to talk to other questioning teens. Our annual donation to PFLAG continues to help support the community. Project Response Project Response was founded in 1990 and is a lifeline for over 1,400 people in the area living with HIV. They provide case management, education, and testing. We are very happy to continue to donate every year to support their mission, along with holding events such as our Drag Thru Food Drop that helps to replenish their pantry with the support of our amazing community! Space Coast Pride’s Randall D. Kelly/Kelli Randell Memorial Scholarship will be awarding scholarships in 2021 for the second year but the first as a memorial to the wonderful and Scholarships greatly missed Kelli Randell. We hope to grow this scholarship every year and we are well on track to doing so in 2021! Scholarships are awarded to Brevard county residents enrolled in an accredited Florida university/college for fall 2021. FREE Festival Uniting the community with it’s annual celebration to continue to offer a FREE event. The support of our many sponsors make this possible. Our & Parade Festival and Parade are open to all LGBTQ+! FREE Supporting the community all year long through organizing FREE events. Community Including monthly social mixers, benefit shows, community beach day, etc. The support of our many sponsors make this possible. Events Page 8 www.SpaceCoastPride.org
About The Space Coast ► Brevard County, known as the Space Coast, has over half a million residents. Located east of Orlando and halfway between Jacksonville & Miami. Brevard County extends 72 miles from north to south along Interstate 95 and averages 26.5 miles wide. ► Includes cities of Melbourne, Palm Bay, Titusville, Merritt Island, Coco Beach, Rockledge, Viera, West Melbourne, Cape Canaveral, Cocoa Beach, Indialantic, Satellite Beach, Patrick Spaceforce Base and many more. ► Economic development growth with engineering, aerospace, information technology and space jobs has brought a high-tech workforce. ► Kennedy Space Center had a record year with over 30 space missions. 2021 will continue to be another busy year with more rocket launches. ► Drawing more than 2.5 million tourist annually with 72 miles of pristine beaches, cruise port and a pleasant average temperate of 73 degrees. ► Closest beaches to Orlando including the pristine shorelines of the Canaveral National Seashore. ► Port Canaveral is ranked as the world’s 2nd busiest cruise port in multi-day embarkations with nearly 4.3 million cruise ship passengers. New terminal expansions from Carnival Cruise Lines and Disney Cruise Lines will only continue this growth. ► Closest cruise ship port to Orlando and Central Florida theme parks and attractions. ► Port Canaveral has continued to have many of the World’s largest and most innovative cruise ships including plans for Carnival Cruise Line’s new mega ship, ► CNN Travel listed Space Coast among top 19 places in the world to visit in 2019. ► Easily accessible from Florida’s largest domestic airport of Orlando International Airport along with our own Orlando Melbourne International Airport. Sources: Space Coast Office of Tourism (VisitSpaceCoast.com) , Space Coast Economic Development Commission (SpaceCoastEDC.org), Canaveral Port Authority (PortCanaveral.com), CNN Travel (CNN.com) Page 9 www.SpaceCoastPride.org
Annual Events Historic Downtown Melbourne, Friday September 24, 2021 The mission of the 5K Rainbow Run/Walk is to engage and 5K Rainbow promote wellness and healthy lifestyles in the LGBTQ+ community. Run/Walk Kick off Space Coast Pride events 600+ Runners in 2019 Rainbow celebration after the 5K Historic Downtown Melbourne, Saturday September 25, 2021 Space Coast Our main event bringing together the community to celebrate the LGBTQ+ community. Pride Main stage with all day entertainment Festival Over 170 Vendors Food trucks and food vendors Space Coast Historic Downtown Melbourne, Saturday September 25, 2021 Our colorful parade to celebrate the LGBTQ+ community Pride Over 60 groups in parade from our community Parade Community Beach Day Pride Week Pride Week Launch Party Roller Skating Night Events More to be announced Community Virtual Events Benefit Shows bringing community together Events Participation in other festivals and events Community Support and Fundraising Events Youth Collaborative Social Events with PFLAG Teen Dances Events Movie Nights Game Nights Page 10 www.SpaceCoastPride.org
2019-2021 Marketing & Promotion Publications Watermark Magazine – ¼ page full color ad for 3 weeks Hometown News – ¼ page full color ad for 3 weeks plus front page featured article HotSpots Magazine – Full page color ad in monthly publication OutClique Magazine – Full page color ad in monthly publication at over 200 locations throughout Florida Melbourne Beachsider – Event listed in weekly Melbourne area publication Digital Billboards Social Media T-Shirts Advertised on 7 digital billboards in Facebook – Over 5,000 followers, paid Official Festival T-Shirts Brevard County for over 2 weeks before promotions of events the festival. www.facebook.com/SpaceCoastPride www.facebook.com/SpaceCoastPride5K/ Twitter – Promoting events https://twitter.com/spacecoastpride YouTube – Promotional video for festival https://www.youtube.com/spacecoastpride Instagram– Promoting organization, almost 2,ooo followers https://www.instagram.com/spacecoastprideinc/ Events Attended events throughout Florida with a vendor booth space to promote Space Coast Pride. St. Pete Pride Fort Lauderdale Beach Pride Orlando Come Out With Pride Deland Pride Tampa Pride Sanford Pride Rainbow Run 5K T-Shirts One Magical Weekend, Orlando FL —600 Shirts Eastern Florida State College Radio Radio spots during the week leading up to pride promoting the Festival, Parade, Rainbow Run 5K, Finance Workshop, & Pride Launch Party. Page 11 www.SpaceCoastPride.org
2019 Marketing & Promotion Examples of what you may expect for 2021 when you’re a sponsor. Printed Advertising Festival Signage Posters – Over 300 posted distributed Festival Programs – Nearly 500 distributed at festival Palm Cards – Over 1,500 distributed at events Stage Banners – Hung on stage for top sponsors Yard Signs – Dozens placed on major roads Sandwich Boards at Festival— Each entrance lists sponsors week of the festival Table Tents at Festival—Each table had a sign listing sponsors Drink Coasters – Beverage coasters promoted in several restaurants and bars Page 12 www.SpaceCoastPride.org
2020 Sponsors 2020 was a different year for everyone but we still had some sponsors commit to sponsorship to make the year a little better for all. We give a tremendous thank you to them for helping to celebrate Pride and Festival and Parade Sponsors Rainbow Run 5K Sponsors Page 13 www.SpaceCoastPride.org
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