PRESIDENTIAL ELECTION 2020 - Ipsos

Page created by Ivan Coleman
 
CONTINUE READING
PRESIDENTIAL ELECTION 2020 - Ipsos
2020
PRESIDENTIAL
ELECTION
The Inside Track
Chris Jackson, Vice President
03/12/2020

© 2019 Ipsos. All rights reserved. Contains Ipsos' Confidential
and Proprietary information and may not be disclosed or
reproduced without the prior written consent of Ipsos.
PRESIDENTIAL ELECTION 2020 - Ipsos
SUMMARY
Vital Statistics - Key Public Opinion
Indicators

Impact of the Coronavirus

Perceptions of Donald Trump

Democratic Primary

2 ‒ © Ipsos
PRESIDENTIAL ELECTION 2020 - Ipsos
Vital Statistics

American perceptions on big issues

3 ‒ © Ipsos
PRESIDENTIAL ELECTION 2020 - Ipsos
Direction of the Country

 Generally speaking, would you say things in this country are heading in the right
 direction, or are they off on the wrong track?
                                                                                            Right Direction
                                                                                            Wrong Track
                                                                                            Don’t know
70%

60%
                                                                                                              54%
50%

40%

30%                                                                                                           31%
20%
                                                                                                              14%
10%

0%

         2015            2016                2017                2018                2019                 2020
 Reuters/Ipsos Data

  4 ‒ © Ipsos
PRESIDENTIAL ELECTION 2020 - Ipsos
U.S. CONSUMER CONFIDENCE IS AT A RECORD HIGH

5 ‒ © Ipsos
PRESIDENTIAL ELECTION 2020 - Ipsos
Main Problem Facing the Country

In your opinion, what is the most important problem facing the U.S. today?
                                                                                    Healthcare
45%                                                                                 Immigration
40%
                                                                                    Economy generally
                                                                                    Environment
35%                                                                                 Terrorism
                                                                                    Unemployment/jobs
30%

25%

20%                                                                                                     22%
                                                                                                        14%
15%                                                                                                     12%
10%                                                                                                      8%
  5%                                                                                                     6%
                                                                                                        5%
  0%

     2012            2013    2014         2015          2016        2017     2018     2019        2020
Reuters/Ipsos Data

 6 ‒ © Ipsos
PRESIDENTIAL ELECTION 2020 - Ipsos
Impact of the
Coronavirus

7 ‒ © Ipsos
PRESIDENTIAL ELECTION 2020 - Ipsos
International Views of Coronavirus Outbreak
What level of threat do you think the coronavirus poses to the Do you agree or disagree that the coronavirus outbreak has
world? (very high + high)                                      been contained and will soon be over? (total agree)

              Japan                       66                           Japan    15

         Australia                       61                         Australia    19

  United States                     55                          United States        21

             France            49                                     France    16

        Germany            47                                       Germany      20

United Kingdom            43                                  United Kingdom    16

             Russia       42                                          Russia              33

             Canada       42                                         Canada     15
Ipsos Data

 8 ‒ © Ipsos
PRESIDENTIAL ELECTION 2020 - Ipsos
American Awareness and Perceptions of Coronavirus

  How familiar are you with the coronavirus/COVID-19, if at              On a scale of 1 to 5, with 1 being no
  all?                                                                   threat and 5 being an imminent
                                                                         threat, how much of a threat do the
                                               29%                       following beliefs, movements, trends
                     Very familiar
                                                                         or phenomena pose to the United
                                                                         States? Coronavirus / COVID-19:
            Somewhat familiar                        51%

                Not very familiar         9%
                                                                                                      28%
                                                                                    25%      25%

               Have heard of it,          8%
               but that’s about it                                         14%

                                                              3%                                                 4%
               Never heard of it     2%

                                                           No threat -      2        3        4     Imminent Not sure
                                                               1                                    threat - 5

Reuters/Ipsos Data

 9 ‒ © Ipsos
Americans are beginning to change their behavior

        Have you changed your daily routine in any way specifically because of the coronavirus/COVID-19?
        Select all that apply

                     49%
                                    42%

                                                       18%

                                                                         8%
                                                                                            6%                5%
                                                                                                                             2%

           I have not         I am washing my   I have avoided      I have recently   I have canceled   I have worked   I have kept my
           altered my daily   hands or using    physical contact    purchased         or altered        from home       children home
           routine            disinfectant      with others, such   surgical          upcoming travel                     from school
                              more frequently   as handshakes       masks... other    plans
                                                                    items to shield
Reuters/Ipsos Data
                                                                    me from the
                                                                    virus
10 ‒ © Ipsos
Businesses are changing the way they work

                     Has the coronavirus/COVID-19 impacted your                 9%
                     work or business in any way?
                                                                                Yes

                     How has the coronavirus/COVID-19 impacted your work or business? Select all that apply
                          30%
                                                   26%
                                                                             23%

                                                                                                       6%

                  Problems with supply           Sales have           Conferences or other        Staff shortages
                chains, such as decreased        decreased            meetings have been           due to illness
                  availability from usual                            cancelled or postponed
                         suppliers

Reuters/Ipsos Data

11 ‒ © Ipsos
Americans expect the federal government and health
authorities to protect them

Ipsos Data

12 ‒ © Ipsos
Americans perceptions of the government response
is declining

How good or poor a job are each of the following doing to contain the spread of the virus?
Your Government                                                                                                     92%
                                                           % Doing a Very Good + Good Job

   71% 69%                                          70%
                68%                                                                               67%
                                                                          61%         63%
                      58%   60%         60%
                                                          56%                   56%
                                                                                            50%         52%
                                  41%         41%                                                                         Feb 14 - 15
                                                                                                                          Feb 28 - 29
                                                                24% 24%

                                                                                                              N/A
   Australia    Canada      France      Germany      Italy       Japan    Russia        UK          US        Vietnam

       -2        -10         -19         -19         -14           0        -5         -13         -15         N/A
Ipsos Data

      © Ipsos                                                Ipsos Data
Trump’s Approval on Coronavirus

    Do you approve or disapprove of the way Donald Trump is handling the following issues? Coronavirus /
    COVID-19

                                     Strongly approve           17%
                                                                          39% of
                                   Somewhat approve          12%          Americans
                                                                          Approve
                                 Lean towards approve       11%

                              Lean towards disapprove      9%

                                 Somewhat disapprove       8%

                                   Strongly disapprove                 32%

                                                             12%
                                           Don’t know

Reuters/Ipsos Data

14 ‒ © Ipsos
Perceptions of
President Trump

15 ‒ © Ipsos
Jan 20-24, 2017
                                         Feb 10-14, 2017
                                         March 3-7, 2017

16 ‒ © Ipsos
                Reuters/Ipsos Data
                                       March 24-28, 2017
                                        April 21-25, 2017
                                         May 12-16, 2017
                                           June 2-6, 2017
                                                                         Total Approval
                                        June 21-27, 2017
                                         July 14-18, 2017                Total Disapproval
                                           Aug 4-8, 2017
                                         Aug 25-29, 2017
                                         Sept 15-19, 2017
                                           Oct 6-10, 2017
                                         Oct 27-31, 2017
                                         Nov 17-21, 2017
                                          Dec 8-12, 2017
               Dec 29, 2017 - Jan 2, 2018
                                          Jan 19-23, 2018
                                          Feb 9-13, 2018
                                         March 2-6, 2018
                                       March 23-27, 2018
                                        April 13-17, 2018
                                           May 4-8, 2018
                                         May 25-29, 2018
                                        June 15-19, 2018
                                          July 6- 10, 2018
                                         July 27-31, 2018
                                            August 15-21
                                          Sept 5-11, 2018
                                      Sept 26-Oct 2, 2018
                                     October 17-23, 2018
                          November 14-20, 2018
                                     December 5-11, 2018
                                      December 26, 2018-…
                                      January 16-22, 2019
                                      February 6-13, 2019
                                                                                                                                                                                               Donald Trump’s National Approval Rating

                                       March 6 - 12, 2019
                   March 26 - April 1, 2019
                                        April 17-23, 2019
                                         May 10-14, 2019
                                     May 29-June 5, 2019
                                        June 24-25, 2019
                                         July 15-16, 2019
                                         August 1-5, 2019
                                      August 26-27, 2019
                                         Sept 16-17, 2019
                                            Oct 7-8, 2019
                                         Oct 28-29, 2019
                                                                                             Overall, do you approve or disapprove of the way Donald Trump is handling his job as President?

                                         Nov 18-19, 2019
                                          Dec 9-10, 2019
                                      January 13-14, 2020
                                       February 3-4, 2020
                                                             41%
                                                                   54%
Trump’s Approval Ratings in Key Swing States

                             Electoral                2016               Current    Model
                             College                  Vote               Trump     Trump
                              Votes                  Margin               Job      Odds in
                                                                        Approval    2020
Pennsylvania                        20                44,292              48%       78%
Wisconsin                           10                22,748              43%       64%
Michigan                            16                10,704              43%       64%

  Source for Trump Approval By State: Morning Consult – February 2020

  17 ‒ © Ipsos
ALL ADULT AMERICANS
Trump’s Approval Rating on Key Issues

Do you approve or disapprove about the way Donald Trump is handling the following issues?
                                                                        Lean       Lean
                                                Strongly   Somewhat                          Somewhat    Strongly Don’t    TOTAL       TOTAL
                                                                      towards    towards
                                                approve     approve                          disapprove disapprove know   APPROVE   DISAPPROVE
                                                                      approve   disapprove
              The U.S. economy                   23%         12%        12%        10%         10%        25%     8%       47%         45%
              U.S. foreign policy                17%         12%        12%         8%         10%        32%     10%      41%         50%
              Healthcare reform                  14%         11%        12%        10%          9%        35%     10%      36%         54%
            Employment and jobs                  24%         13%        14%        11%          9%        22%     7%       51%         42%
            Dealing with Congress                17%         11%        10%        10%          9%        34%     9%       37%         53%
             International trade                 19%         12%        11%         9%         11%        28%     10%      42%         48%
                    Taxation                     14%         12%        14%         8%         10%        30%     11%      40%         49%
                   Corruption                    14%         12%        10%        10%          9%        35%     10%      35%         54%
              The environment                    13%         11%        11%        12%          8%        37%     8%       35%         57%
                  Immigration                    22%         10%        11%         7%          8%        36%     6%       43%         52%
      The way he treats people like me           15%         10%        10%         9%          7%        40%     8%       35%         56%
 The effort he is making to unify the country    17%         11%        10%         9%          8%        38%     7%       37%         56%
                     Russia                      14%         10%        11%        10%          9%        35%     13%      35%         53%
                      Iran                       17%         10%        11%         9%          7%        32%     13%      39%         48%
                     China                       17%         10%        12%        10%          9%        30%     12%      39%         49%
            Coronavirus/COVID-19                 17%         12%        11%         9%          8%        32%     12%      39%         49%
Reuters/Ipsos Data

 © 2020 Ipsos                                                                                                                                    18
National General Election Market Averages

                                              51%              50%
                                                      44%               45%

                                              Biden   Trump   Sanders   Trump

Real Clear Politics National Market Average

19 ‒ © Ipsos
Democratic
Primary

20 ‒ © Ipsos
…And Then There Were Three

 © Ipsos
Primary Schedule & Remaining Delegates Up for Grabs
               Past Primaries             Upcoming March Primaries   Upcoming April Primaries
                                              State      Delegates      State      Delegates
         Iowa               Oklahoma
    New Hampshire           Tennessee             March 17th                April 4th
       Nevada                 Texas
    South Carolina             Utah          Arizona           67       Alaska           15
       Alabama               Vermont         Florida       219          Hawaii           24
      Arkansas               Virginia
      California              Idaho          Illinois      155        Louisiana          54
      Colorado               Michigan
                                              Ohio         136        Wyoming            14
        Maine               Mississippi
    Massachusetts            Missouri             March 24th                April 7th
      Minnesota            North Dakota
    North Carolina         Washington        Georgia       105        Wisconsin          14
                                                  March 29th                April 28th
                                           Puerto Rico         51    Connecticut         60
                                                                      Delaware           21
                                                                       Maryland          96
                                                                      New York           274
22 ‒ © Ipsos
Just half of Sanders’ supporters say they would vote for
Biden in the general election
   You said you would support [CANDIDATE] for the Democratic presidential nomination. In the event [OPPOSING CANDIDATE] wins the
   Democratic nomination, which of the following scenarios best describes how you will vote in the November 2020 election for president?

                Bernie Sanders Supporters                                                               Joe Biden Supporters

                                                                                  I will vote for Bernie Sanders     61%
  I will vote for Joe Biden
                                                                                  I will vote for Donald Trump
I will vote for Donald Trump
                                 51%
                                                                                    I will vote for a third party
I will vote for a third party
                                                                                  I will not vote at all if Bernie
 I will not vote at all if Joe
                                                                                  Sanders wins the nomination
Biden wins the nomination
                                                                                           Don't know
         Don't know
                                                       22%
                                                                                                                                          18%
                                            12%
                                       8%                                                                                            9%
                                                  6%                                                                       6%   6%

23 ‒ © Ipsos
                                                             Reuters/Ipsos Data
2020 Democratic Primary Horserace – National Numbers
Moderates Coalesce Around Joe Biden Following Super Tuesday
If the 2020 Democratic presidential primary election were held today, and you had to choose from the list
of candidates below, for whom would you vote? (Asked of Democratic registered voters)
          Joe Biden          Elizabeth Warren     Bernie Sanders     Amy Klobuchar    Pete Buttigieg    Michael Bloomberg

                                                                                                                            54%   Joe Biden
                                                                                                                    45%

                     32%                                                                                            32%     33%   Bernie Sanders
       29%                 28%                        27%                28%   27%   27%          28%   29% 29%
                                 27%   25%      26%
                                                      23%   23%    23%   23%                21%
                     20%               20%                  20%    22%         21%   21%   21%
                           17%                  19%                                                     17% 18%
       17%                       16%                                                              15%

                                                                                                        Super Tuesday
Reuters/Ipsos Data

24 ‒ © Ipsos
Candidate Comparisons

25 ‒ © Ipsos
Ideal Candidate Trait: Ability to Beat Trump

If the 2020 Democratic presidential primary election were held today, which of the following candidate traits
would be the MOST important factor for you in deciding who to vote for? (Asked of Democratic registered
voters)

       49%

                                  11%             10%                            7%             7%              7%            4%
                                                                 3%                                                                         3%
    Can beat      Strong on the                 Strong on    Someone new      Strong on the Can unify the      Strong       Strong on    Don’t know
President Trump economy and job                 healthcare    and different   environment Democratic Party   progressive   immigration
 in the general      creation
     election

Reuters/Ipsos Poll February 28- March 2, 2020

26 ‒ © Ipsos
Candidate Most Likely to Beat President Trump
For each of the following, select the candidate from the list below you think is best on the particular issue...
“Most likely to beat President Trump in the general election” (Asked of Democratic registered voters)
60%

                                                                                                           54%
                                                                                                                 56%   Joe Biden
50%   49%

40%               41%               41%
                        38%   38%         38%                          37%
            36%                                 36%            35%
                                                      34%                    34%
30%                                                                                            29%
                                                                                   26%               28%
                                                                                   25%
                                                                                         27%
                                                                                                           25%   25%   Bernie
20%                                 16%         14%   21%                    20%               20%   21%               Sanders
                  17%                     17%                  18%     18%               17%
                        16%
      13%   14%               14%
10%

 0%

27
 ‒                                                    Reuters/Ipsos Data
Biden’s overperformance in South Carolina along with
moderate drop-outs propelled campaign forward
                                                      Nevada                           South Carolina
                                                          24%                                    28%
                                  Sanders                               Biden                           49%
                                                                47%

                                                      19%                                 17%
                                    Biden                              Sanders
                                                      20%                                  20%
 Public Poll Average Before
     Caucus / Primary                             9%                                   10%
                                 Buttigieg                              Steyer
                                                    14%                                11%
            Actual Vote Share
                                                    12%                            7%
                                  Warren                              Buttigieg
                                                   10%                             8%

                                              6%                                   8%
                                   Steyer                              Warren
                                              5%                                   7%

                                Klobuchar     4%                                  3%
                                                                      Klobuchar
                                              4%                                  3%

                                             1%                                   2%
                                 Gabbard
                                             0%                       Gabbard     1%
FiveThirtyEight Poll Average

28 ‒ © Ipsos
Current Delegate Counts – 1,991 needed to secure nomination
                                                                                                                                                                                 Democratic
                                                                                                                                                                                 National
                                                                                                                                                                                 Convention –
                                                                                                                                                                                 July 13-16,
                                                                                                                                                                                 2020 in
                                                                                                                                                                                 Milwaukee,
                                                                                                                                                                                 Wisconsin

Needed to win nomination (1,991)

                                                                              Biden (847)

                                                                             Sanders (685)
               NH (2/11)

                                                                                                                                       2-May

                                                                                                                                               5-May
                           NV (2/22)

                                       SC (2/29)

                                                                                                                                                                                    13-Jul
    IA (2/3)

                                                   Super Tuesday (3/3)

                                                                                                                                                                         2-Jun
                                                                                                                              28-Apr
                                                                         10-Mar

                                                                                   17-Mar

                                                                                            24-Mar

                                                                                                     29-Mar

                                                                                                              4-Apr

                                                                                                                      7-Apr

                                                                                                                                                       12-May

                                                                                                                                                                19-May
Source: NPR

29 ‒ © Ipsos
Biden has +162 delegate lead as of March 10, 2020

                                                                       24
           89                                                     16                                   Biden   Sanders

                                   14                                       24              Iowa         6        12
                                                                                      New Hampshire      0        9

                     20                      75                                  91       Nevada
                                                                                      South Carolina
                                                                                                         9
                                                                                                         39
                                                                                                                  24
                                                                                                                  15
                                                          125                            Alabama         44
                                                                                                         17
                                                                                                                  8
                                                                                                                  9
                                             41
                                                                                         Arkansas
                                                                                         California     150      186
     36                                                                                  Colorado        12       20
                         29   67                  68             99                       Maine          11       9

  415                                                                                      Mass          37       29

                                                         64      110                    Minnesota        38       27

                                        37                                            North Carolina     67       37
                                                  31            54                      Okalhoma
                                                                                        Tennessee
                                                                                                         21
                                                                                                         33
                                                                                                                  13
                                                                                                                  19
                                                       36 52                               Texas        111      102
                                   228                                                      Utah
                                                                                         Vermont
                                                                                                         4
                                                                                                         5
                                                                                                                  13
                                                                                                                  11
                                                                                          Virginia       66       31
                                                                                           Idaho        11        9
                                                                                         Michigan       72       52
                                                                                        Mississippi     31        2
                                                                                         Missouri       40       23
Source: New York Times
                                                                                       North Dakota      6        8
                                                                                        Washington      17       17
30 ‒ © Ipsos
                                                                                            Total       847      685
Ipsos Resources
 Political Atlas – Ipsos/Reuters/UVA Partnership
 www.political-atlas.com

 The Point Being – an Ipsos Podcast overview of public opinion trends
 Cliff’s Take –Weekly Ipsos Thought Leadership
 Reuters/Ipsos Public Opinion Partnership
 IpsosGlobalIndicators.com
 ipsos.com/en-us/news-and-polls/news

31 ‒ © Ipsos
About Ipsos                                                           Game Changers
      Ipsos is the third largest market research company in the world,      In our world of rapid change, the need for reliable information
      present in 90 markets and employing more than 18,000 people.          to make confident decisions has never been greater.

      Our research professionals, analysts and scientists have built        At Ipsos we believe our clients need more than a data supplier,
      unique multi-specialist capabilities that provide powerful insights   they need a partner who can produce accurate and relevant
      into the actions, opinions and motivations of citizens, consumers,    information and turn it into actionable truth.
      patients, customers or employees. Our 75 business solutions are
      based on primary data coming from our surveys, social media           This is why our passionately curious experts not only provide
      monitoring, and qualitative or observational techniques.              the most precise measurement, but shape it to provide True
                                                                            Understanding of Society, Markets and People.
      “Game Changers” – our tagline – summarises our ambition to
      help our 5,000 clients to navigate more easily our deeply             To do this we use the best of science, technology
      changing world.                                                       and know-how and apply the principles of security, simplicity,
                                                                            speed and substance to everything we do.
      Founded in France in 1975, Ipsos is listed on the Euronext Paris
      since July 1st, 1999. The company is part of the SBF 120 and          So that our clients can act faster, smarter and bolder.
      the Mid-60 index and is eligible for the Deferred Settlement          Ultimately, success comes down to a simple truth:
      Service (SRD).                                                        You act better when you are sure.

      ISIN code FR0000073298, Reuters ISOS.PA, Bloomberg IPS:FP
      www.ipsos.com

32 ‒ © Ipsos
THANK YOU!

© Ipsos
You can also read