MEDIA PACK 2021 DORSET - Living Magazine
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DORSET MEDIA PACK 2021 www.living-magazines.co.uk
L I V I N G 2 0 21 WELCOME
OUR
VISION
A N I NS PI R AT I O N A L A N D S T Y L IS H
C E L E B R AT I O N O F D O R S E T L I V I N G - E V E R Y
MONTH
Our Living portfolio of luxury lifestyle magazines is carefully designed to target
discerning, affluent audiences and consumers.
Professional, stylish and culturally engaged, Living readers are loyal, astute people
who enjoy the finer things in life and have a large disposable income to afford their
luxurious lifestyle. We know they spend time and money seeking out new shopping
and leisure experiences and Living is a magazine that drives their destinations.
Every month we focus on the most exclusive homes and the finest properties and
estates to buy, we review the best places to eat, sleep and play and showcase local,
luxury retailers. We ensure our editorial matches the pursuits of our readers and that
advertisers always benefit from being positioned with relevant editorial.
living-magazines.co.uk
L I V I N G 2 0 21 PROPERTY
LUXURY
PROPERTY
S H OW C A SI N G T H E F I N ES T H O M ES
O N T H E M A R K E T F RO M A RO U N D
T H E R EGI O N
Dorset Living shines a spotlight on the most exclusive properties in the county.
Our premium property section, is templated in design and sets the tone of the
magazine. Luxury Estate Agents benefit from a close working relationship with our
editorial team, providing content through our property preview section.
living-magazines.co.uk
L I V I N G 2 0 21 HOMES & INTERIORS
HOMES &
INTERIORS
S T E P I NSI D E O U R S T U N N I N G H O M ES
A N D I N T E RI O R S A N D DISCOV E R
T H E U LT I M AT E I N I N T E RI O R D ESIGN
Dorset Living is the definitive word on sumptuous homes and interiors.
In our through-the-keyhole features we take a look inside the most
magnificent homes from our region, guaranteeing advertisers that
your sales message reaches your desired audience in a stylish and
engaging way.
living-magazines.co.uk
L I V I N G 2 0 21 ST YLE & FA SHION
STYLE &
FASHION
A LWAYS TA I LO R E D TO T H E
L AT ES T P RO D UC T S, T R E N DS
A N D LU X U R Y D ESIGN E R S
Our carefully curated style edit brings together the most current trends
and profiles where to shop around the region. Our style and fashion
section supports its advertisers editorially and offers both marketing and
retail opportunities.
living-magazines.co.uk
L I V I N G 2 0 21 BEAUT Y & WELLNESS
BEAUTY &
WELLNESS
FA BU LO US S A LO NS, D ES T I N AT I O N S PA S
B ES T B E AU T Y BU YS A N D R E V I E W S
Our beauty-obsessed audience can discover everything from the latest
products and treatments, skincare, luxurious salons and spas to premium
haircare and fragrance in our regular beauty and wellness section.
living-magazines.co.uk
L I V I N G 2 0 21 FOOD & DRINK
FOOD &
DRINK
P R ES T IGI O US R ES TAU R A N T S,
I N D E P E N D E N T E AT E RI ES
A N D H OT E L S
Our authoritative food and drink section is essential reading for all who
appreciate the world of fine food and drink. For those who need to know
where to eat and what to eat, we showcase speciality food producers,
interview the leading chefs and review the finest restaurants.
living-magazines.co.uk
L I V I N G 2 0 21 A R T S & C U LT U R E
ARTS &
CULTURE
E X H I B I T I O NS, E V E N T S, A RT IS T S
A N D G A L L E RI ES
W E A R E PA SSI O N AT E A BO U T
C E L E B R AT I N G A RT S & C U LT U R E
Our core audience is culture-driven, connected and engaged. They love
art and culture and have an appreciation for beautifully designed objects.
Each month we review the latest exhibitions, profile the arts and crafts
world and preview all of the must-see events from the region.
living-magazines.co.uk
L I V I N G 2 0 21 MOTORING
MOTORING
R E V I E W S, N E W S, RO A D T ES T S
A N D E X P E RT A D V IC E O N A L L
T H E L AT ES T M O D E L S
Our trusted industry experts offer up-to-date, stimulating editorial from
recommendations to test driving the latest high performance models.
living-magazines.co.uk
L I V I N G 2 0 21 EDITORIAL CALENDAR
EDITORIAL CALENDAR 2021
Commercial content is a great way to showcase your businesses in Dorset Living magazine. All our commercial content is based on a template which
complements the style of our magazine and follows our ethos of excellent design, and quality editorial images.
We work with clients to create content which will promote their business and help them reach new customers.
We offer different options to suit different businesses. From a double page promotional feature, to specialist content.
JANUARY FEBRUARY MARCH APRIL MAY JUNE
F R ES H S TA RT RO M A N C E S / S FA S HI O N T H E IN F LU E N C E R IN T E RI O R S OU T SIDE L I V IN G
This edition is based around This edition will be full or S H OW C A S E From interiors to fashion, Discover the latest in homes As the weather heats up, we
fresh starts, new habits, out amore – weddings, chocolate, We will talk about the hottest beauty to travel and food, we and interiors trends, with every- can’t wait to get outside! We
with the old and in with the fine Champagne, romantic trends for your SS21 wardrobe, highlight all the trends thing from statement tiles to have loads of inspiration for al
new. All shared content will breaks and décor to change from beauty to treatments to for the season ahead. the most fabulous kid’s fresco decor, from sun
focus around this theme, so the mood – it’s all about love shoes and bags - if it’s been on bedroom ideas, after all home loungers with comfy cushions,
the colour of the year, great a runway, or if it’s loved by is where to heart is. to pots and planters which
new beauty and fitness celebs, you’ll find it in our A-Z. help create a vibrant green
treatments, food trends, space.
vacation trends etc.
JULY AUGUST SEPTEMBER OCTOBER NOVEMBER DECEMBER
IN DE PE N DE N T ’ S L E T ’ S F LY A WAY FA MILY T R E N DS SUS TA IN A BIL I T Y F ES T I V E
DAY Jetting off, we uncover the Family is comes first, and in From interiors to fashion, As COP 26 hits the UK this A total celebration of every-
holiday home décor to die for, this edition we take a deeper beauty to food, we highlight all month, we take a look at thing Christmas. Festive
The theme for this edition will
cuisine from around the globe look at education, family the trends for the season sustainability and all the decorations, ideas for enter-
be supporting smaller,
and holiday trends at their business and play room décor ahead options, advances and ideas taining, seasonal food and
independent businesses – we
best. We’ll also look at some of around to incorporate all this drink plus Living’s ultimate
will cover them in the shared
the trendiest places to visit this sustainability into your world in luxury Christmas gift guide.
content and you should cover
year and next. every aspect from your home
them locally also
to your wardrobe
living-magazines.co.ukL I V I N G 2 0 21 AUDIENCE
AUDIENCE & DORSET
DISTRIBUTION Gillingham
Shaftesbury
Salbridge
Sherborne
Farnham
Iwerne Minster
Cranborne
Verwood
Blandford
Forum
Evershot Minterne Ringwood
Magna
Beaminster Milton Abbas Burley
WimborneFerndown
Minster New
Maiden
Newton Milton
Puddletown Bere Regis Christchurch
Lyme Bridport
Regis Poole Bournemouth
We have a unique, unrivalled, highly selective distribution network, delivering 54,000 West Bay Dorchester
monthly copies into a clearly defined marketplace through hand-picked outlets. Wareham
Abbotsbury
There is no magazine guaranteed to reach your niche market, without wastage. Our
Osmington
distribution strategy is uncomplicated and highly effective, 1,500 copies to Waitrose Mills
West
Kingston
Weymouth Lulworth
and Bournemouth Airport. 6,500 copies are delivered door to door in key affluent Swanage
postcode areas.
Isle of
Portland
R E A D E R S H I P 18 , 0 0 0
DIS T RI BU T I O N 5 4 , 0 0 0
We distribute 54,000 copies, 6,500 delivered door to door in Dorset across selected
ABC1 homes in the area.
Copies available for free pick up at John Lewis, Castlepoint, property agents, private
hospitals, dentists, doctors surgeries, hairdressers, beauty salons, golf clubs and
solicitors, to name but a few.
SOURCE: Publisher’s Statement based on 3 RPC
living-magazines.co.ukL I V I N G 2 0 21 ARTWORK
PRINT AD SPECIFICATIONS
M E A SU R E M E N T S A R E W I DT H X H E IG H T I N M I L L I M E T R ES
DPS WITH BLEED F U L L PAGE H A L F PAGE Q UA RT E R PAGE
303mm Height WITH BLEED L A N DSC A P E 131mm Height
x 426mm Width 303mm Height 131mm Height x 88mm Width
x 216mm Width x 180mm Width
L I V I N G DI R EC TO R Y PAGES
Advertisers wishing to provide their own material should supply it on email to
your representative.
Files should be supplied as either EPS or Hi-Res CMYK PDF.
Bleed advertisements must be designed inclusive of 3mm bleed, fonts must
be embedded or converted to outlines.
All images incorporated within the advert should be high resolution: 300 dpi.
The publisher reserves the right to reject materials supplied for advertising if
the quality or content is not satisfactory.
EX AMPLE SIZ E A SIZ E B
63mm Height x 42mm Width 63mm Height x 88mm Width
living-magazines.co.ukL I V I N G 2 0 21 R AT E C A R D
RATECARD
Page sizes 20%
Print rate
30% 40% 50%
SIZE POSITION DIGITAL PRODUCT Adhoc 2-3ins 4-7ins 8-11ins 12+
Quarter Page 2 Col ROP 3k multi format magazine creative £173.00 + VAT £138.40 + VAT £121.10 + VAT £103.80 + VAT £86.50 + VAT
Half Page Landscape ROP 5k multi format magazine creative £305.00 + VAT £244.00 + VAT £213.50 + VAT £183.00 + VAT £152.50 + VAT
Half Page Portrait 2 Col ROP 5k multi format magazine creative £305.00 + VAT £244.00 + VAT £213.50 + VAT £183.00 + VAT £152.50 + VAT
Full Page Bleed ROP 8k multi format Mag creative +12k FB £588.00 + VAT £482.40 + VAT £429.60 + VAT £376.80 + VAT £324.00 + VAT
Full Page Bleed Inside Front 9k multi format Mag creative +12k FB £629.00 + VAT £515.20 + VAT £458.30 + VAT £401.40 + VAT £344.50 + VAT
Full Page Bleed Inside Back 9k multi format Mag creative +16k FB £674.00 + VAT £555.20 + VAT £495.80 + VAT £436.40 + VAT £377.00 + VAT
Full Page Bleed Back Page Solus 9k multi format Mag creative +16k FB £740.00 + VAT £608.00 + VAT £542.00 + VAT £476.00 + VAT £410.00 + VAT
Full Page Bleed Contents 9k multi format Mag creative +16k FB £690.00 + VAT £568.00 + VAT £507.00 + VAT £446.00 + VAT £385.00 + VAT
Full Page Bleed Welcome 9k multi format Mag creative +16k FB £690.00 + VAT £568.00 + VAT £507.00 + VAT £446.00 + VAT £385.00 + VAT
DPS Bleed Insdie Front 18k multi format Mag creative +32k FB £1348.00 + VAT £1110.40 + VAT £991.60 + VAT £872.80 + VAT £754.00 + VAT
DPS Bleed ROP 17k multi format Mag creative +28k FB £1212.00 + VAT £997.60 + VAT £890.40 + VAT £783.20 + VAT £676.00 + VAT
LIVING DIRECTORY PAGES LIVING DIRECTORY PAGES
1-2 INSERTS 3-5 INSERTS 6-11 INSERTS 12+ INSERTS 1-2 INSERTS 3-5 INSERTS 6-11 INSERTS 12+ INSERTS
Living CLS 55x39 £59 + VAT £49 + VAT £39 + VAT £29 + VAT Living CLS 55x86 £99 + VAT £84 + VAT £74 + VAT £54 + VAT
Essential (5k) £36 + VAT £36 + VAT £36 + VAT £36 + VAT Essential (5) £36 + VAT £36 + VAT £36 + VAT £36 + VAT
Total £95 + VAT £85 + VAT £75 + VAT £65 + VAT Total £135 + VAT £120 + VAT £110 + VAT £99 + VAT
Targeting for your digital creative will be based on the typical Living demographic reader’
living-magazines.co.ukL I V I N G 2 0 21 ARTWORK
DEADLINES
COVER BOOKING COMPLETE PUBLISHING
DATE DEADLINE ARTWORK DATE
Feb-21 12/01/2021 14/01/2021 27/01/2021
Mar-21 09/02/2021 11/02/2021 24/02/2021
Apr-21 16/03/2021 18/03/2021 31/03/2021
May-21 13/04/2021 15/04/2021 28/04/2021
Jun-21 11/05/2021 13/05/2021 26/05/2021
Jul-21 15/06/2021 17/06/2021 30/06/2021
Aug-21 13/07/2021 15/07/2021 28/07/2021
Sep-21 10/08/2021 12/08/2021 25/08/2021
Oct-21 14/09/2021 16/09/2021 29/09/2021
Nov-21 12/10/2021 14/10/2021 27/10/2021
Dec-21 09/11/2021 11/11/2021 24/11/2021
Jan-22 10/12/2021 14/12/2021 29/12/2021
Above are the Living deadlines. Any flexibility requests must be
submitted to the publisher.
living-magazines.co.ukDORSET
Nikki Enock
(Special Publications Manager)
E: nikki.enock@localiq.co.uk
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