MEDIA KIT 2019 REACHING OVER 13,500 FINANCIAL PLANNERS IN AUSTRALIA - e magazine for FINANCIAL PLANNING PROFESSIONALS - FPA

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MEDIA KIT 2019 REACHING OVER 13,500 FINANCIAL PLANNERS IN AUSTRALIA - e magazine for FINANCIAL PLANNING PROFESSIONALS - FPA
2019
                                                                        MEDIA
The magazine for FINANCIAL PLANNING PROFESSIONALS                       KIT

                    The magazine for FINANCIAL PLANNING PROFESSIONALS

                       2019
                       MEDIA KIT
                       REACHING OVER 13,500 FINANCIAL
                       PLANNERS IN AUSTRALIA

                                                                            1
MEDIA KIT 2019 REACHING OVER 13,500 FINANCIAL PLANNERS IN AUSTRALIA - e magazine for FINANCIAL PLANNING PROFESSIONALS - FPA
2019
                                                    MEDIA
The magazine for FINANCIAL PLANNING PROFESSIONALS   KIT

                           PRINT
                           OPPORTUNITIES

                                                        2
MEDIA KIT 2019 REACHING OVER 13,500 FINANCIAL PLANNERS IN AUSTRALIA - e magazine for FINANCIAL PLANNING PROFESSIONALS - FPA
2019
                                                                                                                                   MEDIA
The magazine for FINANCIAL PLANNING PROFESSIONALS                                                                                  KIT

                                                              MONEY & LIFE magazine is the official publication
                                                              of the Financial Planning Association (FPA) of
                                                              Australia – the peak association representing financial
                                                              planners who advise the public, write business and
                                                              recommend appropriate investment strategies.

                                                                                        TARGET AUDIENCE
                                                                                        Among Money & Life’s readership are Australian
                                                                                        Financial Services licensees, financial planners,
                                                                                        insurance professionals, banking professionals,
                                                                                        financial product advisers and accounting, legal
                                                                                        and share broking professionals.

 20% 15% 5% 2%
 FINANCIAL              ACCOUNTANT                  CEO / HEAD
                                                    EXECUTIVE         OTHER
                                                                                        EDITORIAL COVERAGE
                                                                                        Each month, Money & Life delivers in-depth
 PLANNER /                                                                              technical and issues-based articles that
 ACCOUNTANT                                                           e.g. compiance,   practitioners are unlikely to get elsewhere.
                                                                      technical         These include articles on technical investment
                                                                                        strategies, tax, compliance, practice
                                                                                        management, education, training, policy and
                                                                                        regulation.

                                                         58%
                                                          FINANCIAL                     WHY MONEY & LIFE?
                                                          PLANNER /
                                                          ADVISOR                       Money & Life is distributed by direct mail and
                                                                                        is the only industry publication to reach all
                                                                                        members of the FPA.

                                                                                        ABOUT PAPER + SPARK
                                                PUBLISHER DETAILS                       Paper + Spark is the custom publisher of Money
                                                                                        & Life for the FInancial Planning Association of
                                                Zeina Khodr                             Australia (FPA).
                                                Managing Director /
                                                Publisher                               We are a specialist digital content marketing and
                                                Paper + Spark
                                                                                        social media agency with deep Financial Services
                                                PO BOX 443, Pyrmont                     Consumer and B2B experience.
                                                NSW 2009                                We create brand, digital, social and content strategy
                                                                                        that leads to reaching the right audience at the right
                                                FOR MORE                                time via the right channel to keep you agile and
                                                INFORMATION CONTACT:                    relevant in a fragmented media landscape.
                                                Suma Wiggins
                                                E: suma@paperandspark.com.au            paperandspark.com.au                                3
MEDIA KIT 2019 REACHING OVER 13,500 FINANCIAL PLANNERS IN AUSTRALIA - e magazine for FINANCIAL PLANNING PROFESSIONALS - FPA
2019
                                                                                                                         MEDIA
The magazine for FINANCIAL PLANNING PROFESSIONALS                                        www.moneyandlife.com.au         KIT

       FEATURES LIST

          ON-SALE                       BOOKING      MATERIAL
                                                                     THEME                     FEATURE
          DATE                          DEADLINE     DEADLINE

       February 4 - 7                Fri 14 Dec     Mon 14 Jan     FPA Congress Wrap-up       Outlook for 2019

       March 4 - 7                   Fri 01 Feb     Mon 11 Feb     FinTech                    Australian Equities

       April 3 - 5                   Fri 01 Mar     Mon 11 Mar     Education                  Fixed Income

       May 6 - 8                     Fri 29 Mar     Mon 08 Apr     Philanthropy               Platforms / Wraps

       June 3 - 6                    Fri 03 May     Mon 13 May     Women in Wealth            Superannuation / SMSF

       July 3 - 5                    Fri 31 May     Mon 10 Jun     Health & Wellbeing         International Equities /
                                                                                              Property

       August 5 - 7                  Fri 28 Jun     Fri 12 Jul     Leadership                 Managed accounts / ETFs

       September 3 - 6               Fri 02 Aug     Mon 12 Aug     Retirement planning        Annuities

       October 3 - 8                 Fri 30 Aug     Mon 09 Sep     2019 FPA Congress          Succession Planning /
                                                                                              Asian Equities

       November 20 - 22              Fri 04 Oct     Mon 14 Oct     Future Gazing              Planning for 2020

                      FOR MORE INFORMATION            Suma Wiggins - M 0404 118 729                                          4
                      CONTACT:                        E suma@paperandspark.com.au
MEDIA KIT 2019 REACHING OVER 13,500 FINANCIAL PLANNERS IN AUSTRALIA - e magazine for FINANCIAL PLANNING PROFESSIONALS - FPA
2019
                                                                                                                             MEDIA
The magazine for FINANCIAL PLANNING PROFESSIONALS                                               www.moneyandlife.com.au      KIT

       PRINT RATE CARD                                                           BESPOKE OPPORTUNITIES
                                                                                 •   Roundtables
       SIZE                                         PRICING                      •   Feature sponsorships
                                                                                 •   Webinars
       Double Page Spread                           $15,680
                                                                                 •   Social Media amplification

       Full Page                                    $8,110                       •   Bespoke publishing
                                                                                 •   Content creation (infographics, animations,
                                                                                     videos, articles, eBooks)
       Half Page                                    $4,865
                                                                                 •   Content distribution

       Third Page                                   $3,325                       •   Magazine Supplements
                                                                                 •   Content Strategy
       Quarter Page                                 $2,865                       •   Case Studies
                                                                                 •   CPD content
       Full Page Wrap, 4 pages                      $28,000
                                                                                 •   Event coverage

       Half Page Wrap, 2 pages                                                   •   Specialist financial services writers
                                                    $22,000
       (IFC & OBC)

       Half page wrap, 4 pages                      $19,500
                                                                                 PRINT DISTRIBUTION
                                                                                 MONEY & LIFE MAGAZINE IS SENT TO OVER

                                                                                 13,510 MEMBERS
                                                                                     36
                                               4,465              227
                                                                  TASMANIA
                                                                                     NORTHERN
                                                                                     TERRITORY
                                                                                                      18
                                               NEW
                                               SOUTH                                                  OVERSEAS
                                               WALES
                                                                                                            3,874
                     249                                                                                    VICTORIA
                     AUSTRALIAN
                     CAPITAlL
                     TERRITORY

                        1,181
                        WESTERN
                        AUSTRALIA

                                                                                                    2,522
                                          938
                                                                                                    QUEENSLAND
                                          SOUTH
                                          AUSTRALIA

                      FOR MORE INFORMATION                    Suma Wiggins - M 0404 118 729                                        5
                      CONTACT:                                E suma@paperandspark.com.au
MEDIA KIT 2019 REACHING OVER 13,500 FINANCIAL PLANNERS IN AUSTRALIA - e magazine for FINANCIAL PLANNING PROFESSIONALS - FPA
2019
                                                                                                                MEDIA
The magazine for FINANCIAL PLANNING PROFESSIONALS                                  www.moneyandlife.com.au      KIT

        FULL PAGE WRAP                       FULL PAGE      HALF PAGE           THIRD PAGE           QUARTER PAGE

    MATERIAL SPECIFICATIONS AND
    INSTRUCTIONS                                                   PRINT
    •     Please send all material as a high res PDF file to
                                                                   ADVERTISING SPECIFICATIONS
          suma@paperandspark.com.au
    •     Crop marks to be set 8mm from trim edge.                              Trim Size          297mm x 210mm
                                                                    FULL PAGE
                                                                                Type Area          270mm x 181mm
    •     Pages to be supplied with 5mm bleed.                      (H X W)
                                                                                Bleed              307mm x 220mm
    •     All live type to be a minimum of 5mm from
          outside trim edge.
                                                                                Trim Size          148mm x 210mm
    •     Large areas of black should be set to rich black.         HALF PAGE
          Large black type (above 40mm in height)                               Type Area          133mm x 181mm
                                                                    (H X W)
          should be set to rich black. Rich black can be                        Bleed              158mm x 220mm
          40%C, 100%K, or a 4 colour black such as 30%C,
          20%M, 20%Y, 100%K.
                                                                    THIRD       Trim Size          99mm x 210mm
    •     This colour should not be set to overprint.
                                                                    PAGE        Type Area          89mm x 181mm
    •     Body copy text which is black should be 100%              (H X W)     Bleed              109mm x 220mm
          black only. Please check that black text is not
          set with registration black.
                                                                    QUARTER     Trim Size          75mm x 210mm
    •     To ensure accurate reproduction, a colour proof
          needs to be supplied. We take no responsibility           PAGE        Type Area          65mm x 181mm
                                                                    (H X W)     Bleed              85mm x 220mm
          for imperfections with colour matching if a
          proof has not been supplied.
    •     All material needs to be supplied completed, we          WRAPS
          are unable to make edits or resize material.
                                                                   ADVERTISING SPECIFICATIONS
    CANCELLATION TERMS
                                                                                Trim Size          297mm x 420mm
    Bookings may be cancelled on the following terms:               FULL PAGE
                                                                                Type Area          270mm x 362mm
                                                                    (H X W)
    •   60 days prior to booking deadline will incur a                          Bleed              307mm x 430mm
        cancellation fee of 25% of the insertion cost
    •   30 days prior to booking deadline will incur a
        cancellation fee of 50% of the insertion cost                           Trim Size          148mm x 420mm
                                                                    HALF PAGE
                                                                                Type Area          133mm x 362mm
    •   Any cancellations received after the booking                (H X W)
        deadline will incur a cancellation fee of 100% of                       Bleed              153mm x 430mm
        the insertion cost

     Please note due to the speed • All type to be a minimum of 8pt and a minimum 12pt for reversed type
     of the mechanical process of • Black type smaller than 24pt to be made up of 100% black only and set to overprint
     web printing we recommend •    Black type larger than 24pt should be made up of rich black - consisting of 100%
     the following artwork          black and 50% cyan
     specifications:              • Using extremely
                 FOR MORE INFORMATION                 thin and
                                            Suma Wiggins     - Mfine
                                                                 0404type, particularly type with serifs should be avoided,
                                                                       118 729                                            6
                 CONTACT:           to minimise
                                            E    printing issues
                                              suma@paperandspark.com.au
MEDIA KIT 2019 REACHING OVER 13,500 FINANCIAL PLANNERS IN AUSTRALIA - e magazine for FINANCIAL PLANNING PROFESSIONALS - FPA
2019
                                                    MEDIA
The magazine for FINANCIAL PLANNING PROFESSIONALS   KIT

                       DIGITAL &
                       CONTENT
                       OPPORTUNITIES

                                                        7
MEDIA KIT 2019 REACHING OVER 13,500 FINANCIAL PLANNERS IN AUSTRALIA - e magazine for FINANCIAL PLANNING PROFESSIONALS - FPA
2019
                                                                                                                    MEDIA
The magazine for FINANCIAL PLANNING PROFESSIONALS                                     www.moneyandlife.com.au       KIT

     Money & Life is the Financial Planning Association’s          With its tools and resources, Money & Life is the FPA’s
     (FPA) digital content platform, providing the latest          channel to assist financial planners build their own
     industry insights, news, analysis, tools and resources        professional development. Money & Life is the ‘go-to’
     for the financial planning profession.                        destination for planners to find everything they need
                                                                   to stay ahead of industry trends, grow and develop
     As the peak professional body for financial planners          their financial planning business and progress their
     in Australia, the FPA is the voice of the profession and      career.
     through its new digital platform, Money & Life brings
     in-depth content to its audience, including:                  Money & Life also includes a dedicated digital platform
                                                                   for consumers, aimed at increasing Australians’
     •   Practice Management
                                                                   knowledge of the importance of financial advice,
     •   News and Opinion                                          including how to prepare and plan for a secure
                                                                   financial future.
     •   Strategy
     •   CPD Education
     •   Career Development

                      FOR MORE INFORMATION          Suma Wiggins - M 0404 118 729                                            8
                      CONTACT:                      E suma@paperandspark.com.au
MEDIA KIT 2019 REACHING OVER 13,500 FINANCIAL PLANNERS IN AUSTRALIA - e magazine for FINANCIAL PLANNING PROFESSIONALS - FPA
2019
                                                                                                                                     MEDIA
The magazine for FINANCIAL PLANNING PROFESSIONALS                                              www.moneyandlife.com.au               KIT

                  DIGITAL ADVERTISING
                  OPPORTUNITIES
                  TAKEOVER                                                        HOMEPAGE
                                                                                                                   MOBILE BANNER 1

                                                                                         LEADERBOARD 1
                                           LEADERBOARD 1
                      SKYSCRAPER

                                                                     SKYSCRAPER

                                                                                                         MREC 1
                                                                                                                   LEADERBOARD 2

                                                           MREC 1

                                                                                                         MREC 2
                                                                                                         OR HALF
                                                                                                          PAGE

                                                           MREC 2
                                                           OR HALF                                                 MREC 1
                                                            PAGE

                                                                                         LEADERBOARD 2

                                                                                                                   MREC 2
                                                                                                                   OR HALF
                                                                                                                    PAGE

                                          LEADERBOARD 2
                                                                                                                   MOBILE BANNER 2

                      FOR MORE INFORMATION                   Suma Wiggins - M 0404 118 729                                               9
                      CONTACT:                               E suma@paperandspark.com.au
MEDIA KIT 2019 REACHING OVER 13,500 FINANCIAL PLANNERS IN AUSTRALIA - e magazine for FINANCIAL PLANNING PROFESSIONALS - FPA
2019
                                                                                                                                 MEDIA
The magazine for FINANCIAL PLANNING PROFESSIONALS                                              www.moneyandlife.com.au           KIT

                   DIGITAL ADVERTISING
                   OPPORTUNITIES
                  ARTICLE PAGE                                             NEWSLETTER

                                            LEADERBOARD 1

                                                             MREC

                                                            OR HALF
                                                             PAGE

                                                                                                               MOBILE BANNER 1

                                                                                EDM BANNER 1 600 X 100

                                                                                                               MOBILE BANNER 1

                                                                                EDM BANNER 2 600 X 100

                                                                                                               MOBILE BANNER 1

                                                                               EDM BANNER 3 A600 X 100

                      FOR MORE INFORMATION                  Suma Wiggins - M 0404 118 729                                            10
                      CONTACT:                              E suma@paperandspark.com.au
2019
                                                                                                                      MEDIA
The magazine for FINANCIAL PLANNING PROFESSIONALS                                           www.moneyandlife.com.au   KIT

                       MONEY & LIFE DIGITAL RATECARD
                        HOMEPAGE
                        PLACEMENT                                                        RATES

                        Top leaderboard (+ mobile)                                       $4,500 per month

                        MREC 1 (+ mobile)                                                $4,500 per month

                        MREC 2*                                                          $3,500 per month

                        MREC 3*                                                          $2,500 per month

                        ADDITIONAL PLACEMENTS:

                        Half Page, Skyscraper + Gutter                                   POA

                        NEWSLETTER ( FORTNIGHTLY )
                        PLACEMENT                                                        PER MONTH

                        Top leaderboard                                                  $4,000

                        Middle leaderboard                                               $3,000

                        Bottom leaderboard                                               $2,000

                        Audience                                                         13,600

                        SPONSORED CONTENT
                        PLACEMENT                                                        PER MONTH

                        1 x Newsletter send & Website for 6 Months                       $4,500

                        Content creation (articles, video, infographics etc.)            POA

                      FOR MORE INFORMATION               Suma Wiggins - M 0404 118 729                                    11
                      CONTACT:                           E suma@paperandspark.com.au
2019
                                                                                                                      MEDIA
The magazine for FINANCIAL PLANNING PROFESSIONALS                                           www.moneyandlife.com.au   KIT

                      MONEY & LIFE DIGITAL
                      SPECIFICATIONS
                      WEBSITE

                      PLACEMENT                     DIMENSIONS | PIXEL SIZE                   FILE SIZE

                      Leaderboard                   728x90 (+ 320x50 for mobile)              Max 45kb

                      MREC                          300x250                                   Max 45kb

                      Half page                     300x600                                   Max 45kb

                      Skyscrapers                   120x600 (left & right)                    Max 60kb

                      Gutters                       1660x700                                  Max 120kb

                      (Note: Please leave a white content area in the centre of your creative of 1170x700.
                      Do not put any design in this space.)

                      TAKEOVER (GUTTER + TOP LEADERBOARD + MREC 1)

                      PLACEMENT                               DIMENSIONS | PIXEL SIZE         FILE SIZE

                     Gutter                                   1660x70                         120kb

                     Top Leaderboard                          728x90

                     MREC 1                                   300x250

                      (Note: Please leave a white content area in the centre of your creative of 1170x700.
                      Do not put any design in this space.)

                      FOR MORE INFORMATION             Suma Wiggins - M 0404 118 729                                      12
                      CONTACT:                         E suma@paperandspark.com.au
2019
                                                                                                                        MEDIA
The magazine for FINANCIAL PLANNING PROFESSIONALS                                             www.moneyandlife.com.au   KIT

                       SPONSORED CONTENT SPECIFICATIONS
                       NEWSLETTER & WEBSITE
                       •     Image: 2000 x 712 pixels, DPI: 72 (we recommend that the focus of the image be
                             centralised)

                       NEWSLETTER
                       •     Title: 5-10 words (40-50 characters)
                       •     Text: 30-40 words (200-250 characters)

                       WEBSITE
                       •     Title: maximum 10 words
                       •     Author photo or Company logo
                       •     Bio of author approx. 30 words (if you choose)
                       •     Article: Length between 400 - 600 words
                       •     URL link

                       SPECIAL INSTRUCTIONS FOR DIGITAL ADVERTISING
                       •     Acceptable files .GIF or .JPG
                       •     Only click tracker is accepted. 3rd party ad tracking is not permitted
                       •     We recommend no more than 4 rotations for animations. No looping restrictions
                       •     Please provide a 320x50 .GIF or .JPG for the top leaderboard and MREC 1 for mobile
                       •     All creative must be supplied with a click through URL
                       •     We do not accept flash files
                       •     Material needs to be supplied 5 working days prior to start date to allow time for
                             testing.
                       •     We take no responsibility if creative is late and therefore is delayed

                      FOR MORE INFORMATION               Suma Wiggins - M 0404 118 729                                      13
                      CONTACT:                           E suma@paperandspark.com.au
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