Media Kit 2018 dei - Prozesstechnik für die Lebensmittelindustrie - Konradin Service
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dei – Prozesstechnik für die Lebensmittelindustrie Media Kit 2018
Trade Magazine 6
Website 24
Newsletter 30
Extras 33
Lead Generation 35
Konradin Industry 40
Media Brand
Present in all media channels
Today, information is searched and located in a diverse range of media channels. Tailored to specific usage behaviour,
the media brand dei – Prozesstechnik für die Lebensmittelindustrie spans across the channels of print, online,
newsletter, event and direct marketing. To facilitate intensive use by the reader/user, information is processed to suit
the appropriate media.
dei – Prozesstechnik für die Lebensmittelindustrie Lead generation
With over 40 years of experience in the market, dei is the user- and dei offers standard or individu-
solution-oriented, association-independent trade magazine for the ally tailored solutions to achieve
entire food and beverage industry. Readers are investment decision- your specific goals of communi-
makers of companies in the food and beverage industry as well as cation and attract qualified pros-
their suppliers and equipment suppliers in pects (leads) for your company
the mechanical and plant engineering sector. and your products/services.
dei is distinguished by full coverage of all
industrial companies with more than 25
employees. Thematically, dei – Prozesstech-
nik für die Lebensmittelindustrie is focused
on four main priorities:
• Food design
• Production
• Packaging responsive
• Safety web design
prozesstechnik-
www.prozesstechnik-online.de
online-Newsletter
We make process engineering transparent:
Available as www.prozesstechnik-online.de provides access to the opical news and reports
e-paper German-language portal for the entire field of process for the entire process engineering sector
engineering. In the "Food" section, users will find distributed fortnightly to approximately 16,000
Read all editions specialist articles, product reviews and other helpful named, opt-in subscribers.
in digital form! information alongside classic web content, such as
(online or offline) webinars, image galleries, white papers and databases
www.keosk.de/ for the food and beverage industry.
de/Fachmagazin/Fertigungsindustrie
2
High-quality special editions Video Content Page
cav – Prozesstechnik für die Chemieindustrie
publishes further high-volume editions in cooperation We offer you the
with dei – Prozesstechnik für die Lebensmittelindust- ideal combination
rie, phpro – Prozesstechnik für die Pharmaindustrie of professionally TRADE MAGAZINE
(MESSE GUIDE ACHEMA and TOP PRODUCTS), as well produced video, Portrait 6
as with cpp – process technology for the chemical competent Circulation and Distribution 7
industry (oil, gas, petrochemicals) editorial staff and Readership Analysis 8
a qualified range Editorial Schedule 10
of available Rate Card 18
ACHEMA FAIR GUIDE information channels to reach the entire food and
beverage industry.
Being the only guide to the
ACHEMA fair, it is WEBSITE 24
Visit the YouTube channel of Konradin Industry:
distributed both at www.youtube.com/konradinindustrie
Frankfurt main station and
at U/S-Bahn stops close to
the fair and sent out as NEWSLETTER 30
separate edition to 40,000
experts from the chemical,
pharma and food
industries prior to the fair. "Relevant. Competent. With a cross-media LEAD GENERATION 35
Circulation: approach. dei reliably provides you with indus- Webinar 36
50,000 copies try-specific information for the food and beverage White Paper 37
industry and their suppliers from mechanical and
plant engineering. The topic range my colleagues
and I are covering spans from packaging robots EXTRAS
TOP PRODUCTS and wrap-around labelling machines to measure- Lettershop | Address Rental |
ment technology and quality assurance right E-Mailing 33
The magazine reports up to colouring foodstuffs and bioprotec-
on the best products tion."
of the year in the field fachjobs24.de 42
of process engineer- Lukas Lehmann, Assist. Editor-in-Chief
ing, showcasing the Konradin Industry – The
monthly winners of Network of Expertise for Industry 44
the "Top Product of
the Month" and Contacts 47
presenting the
candidates for the
election of "Product of
the Year 2018". Part of the network
Circulation: 40,000 copies.
Editorial Concept
Knowledge for experts in the field Special editions of dei – Prozesstechnik für die
dei – Prozesstechnik für die Lebensmittelindustrie is the market-leading trade
Lebensmittelindustrie
magazine for the entire
food and beverage industry. Central topics are food design, production, packaging MESSE GUIDE ACHEMA
and food safety. Practical approaches and in-depth background knowledge support
technical management and help to optimise the decision-making processes in … is the perfect companion for a successful visit to
companies. dei reports in the form of application and practice-oriented articles, ACHEMA 2018.
reports, interviews and product information on…
• Systems, equipment and components
e.g. hygienic design, explosion protection, pumps and compressors, valves and TOP PRODUCTS 2018
fittings, conveyor and drive technology, equipment
• Processes … reports on the best products of the year in the field of process
e.g. cooling, heating and energy technologies, bulk material handling, mixing and engineering, showcasing the monthly winners of the "Top Product
crushing processes, mechanical processes of the Month" and presenting the candidates for the election of
• Ingredients "Product of the Year 2018".
e.g. food design, raw materials and additives, beverage concepts, health
ingredients
• Measuring and control technology and process automation
e.g. measuring technology, process analysis, automation solutions,
quality management, software solutions
• Systems and equipment for filling, packaging, labelling and storage
• Cross-functional topics
e.g. energy efficiency, environmental engineering, cleaning, hygiene, disinfection
In every single issue, dei – Prozesstechnik für die Lebensmittelindustrie thematically
covers the entire process chain in the food industry.
Up-to-date company and business reports, research
reports as well as references to training events round
off the information portfolio.
The editorial team also offers cross-media coverage –
as video, webinar or round-table discussion.
4Editorial Team
Expert editors who know the market report
about everything that is going on in the food Günter Eckhardt Lukas Lehmann
industry and ensure optimal reader acceptance. Editor-in-Chief Assist. Editor-in-Chief
You have a product or process you wish us to Phone +49 711 7594-291 Phone +49 711 7594-290
cover? Talk to us. guenter.eckhardt@konradin.de lukas.lehmann@konradin.de
Ursula Fisely-Bustorff Angelika Stoll Daniela Held
Editor Editor Editor
Phone +49 711 7594-373 Phone +49 711 7594-300 Phone +49 711 7594-284
ursula.fisely@konradin.de angelika.stoll@konradin.de daniela.held@konradin.de
Dr. Bernd Rademacher Janosch Menger Carmelina Weber
Editor Editor Assist. Editor
Phone +49 711 7594-263 Phone +49 711 7594-287 Phone +49 711 7594-415
bernd.rademacher@konradin.de janosch.menger@konradin.de carmelina.weber@konradin.de
5Trade Magazine
1 Portrait
01 Title: dei – Prozesstechnik für die Lebensmittelindustrie
02 In brief: 10 Publishing house: Konradin-Verlag Robert Kohlhammer GmbH
dei – Prozesstechnik für die Lebensmittelindustrie is the leading trade magazine
for the entire food and beverage industry. It offers application and practice-orien- 11 Publisher: Katja Kohlhammer
ted articles, reports and product information about processes, systems,
apparatus and components for the production and processing of food and 12 Advertising: Andreas Hugel, General Advertising Manager
drinks.
13 Editor: Günter Eckhardt, Editor-in-Chief
Further topics include raw materials and additives, packaging technology, Lukas Lehmann, Editor-in-Chief
materials flow and logistics as well as the full range of measurement and
automation technology and IT for this industry.
Up-to-date business and company reports complete the portfolio. 14 Pagination analysis 2016 = 10 issues
Total pages: 686 pages = 100.0%
03 Target group:
Technical managers in the food, tobacco and beverage industry and in systems Editorial section: 474 pages = 68.6%
and plant engineering for these industries. Advertising section: 212 pages = 31.4%
also comprising
04 Frequency: Monthly (with two double issues) Bound inserts: 14 pages
Loose inserts: 12 pieces
05 Format: DIN A4
06 Year: 46th year 2018 15 Content analysis of editorial section 2016 474 pages = 100.0%
07 Subscription price: Annual subscription: Food technology 144 pages = 24%
Germany 63.50 €, Abroad 63.50 € Systems, apparatus and components 90 pages = 19%
Free circulation exclusively to qualified recipients Measuring, control and automation engineering,
IT technologies 85 pages = 18%
08 Organ: — Food design and beverage concepts/additives 57 pages = 12%
Raw materials and additives/logistics 19 pages = 4%
09 Memberships: bvik Bundesverband Industrie Kommunikation e.V. Materials flow and storage technologies 81 pages = 17%
Packaging technology and materials 9 pages = 2%
Environmental engineering, water and waste water
technology, energy management 14 pages = 3%
Other 5 pages = 1%
6Trade Magazine
2 Circulation Analysis
01 Audited by: 3.1 Circulation by postcode regions:
Share of actual circulation
02 Circulation analysis: Average copies per issue
(July 1, 2016 to June 30, 2017)
Print run: 9,100 PLZ 2
Hamburg
Actual circulation: 9,034 of them abroad: 633 Postcode 2 Schwerin PLZ 1 Postcode 1
11.5% = 5.4% =
Bremen
Copies sold: 952 of them abroad: 4 965 copies Berlin 453 copies
• Subscription: 39 of them for members: – PLZ 4
Magdeburg Potsdam
• Retail sale: – Postcode 4 Postcode 3
Osnabrück Hannover
• Other sales: 914 18.5% = 9.7% =
PLZ 3
1,553 copies Dortmund
Leipzig
814 copies
Kassel
Free copies: 8,082 Düsseldorf Dresden
Residual / archive copies: 50 Postcode 5 Erfurt Postcode 0
PLZ 0
9.4% = Köln 6.5% =
789 copies PLZ 5 Frankfurt 545 copies
PLZ 9
03 Geographical analysis: Share of total distributed copies Postcode 6 Mainz Postcode 9
Nürnberg
Economic area % Copies 8.2% = Saarbrücken PLZ 6 9.5% =
688 copies 798 copies
Germany 93.0 8,401 Stuttgart
Abroad 7.0 633 Postcode 7 Postcode 8
PLZ 7
comprising: 11.6% = PLZ 8
9.8% =
Switzerland 36.5 243 974 copies München 722 copies
Austria 61.5 378
Netherlands 0.2 1
Belgium and France 0,1 0
Other 1.7 11 Summary of the survey method:
1. Method: File-based recipient-structure analysis – total circulation
2. Population: Actual circulation
Actual circulation (total distribution) 100.0 9,034 3. Sample: Actual circulation
4. Target persons of the study: Recipients of the magazine
5. Study period: June/July 2017
6. Survey completed by: Konradin Media Group
7Trade Magazine
3 Readership Analysis
1.1 Industries/industrial sectors: recipient groups Share of circulation
Industry code acc. to classif. of industrial sectors 2008 % Copies
1.2 Size of business unit: Share of circulation
Food-manufacturing industry 76.7 6,929 % Copies
C.10.13, 10.2 Meat/fish processing 11.6 1,048
C.10.3 Fruit/vegetable processing 5.1 461 1 – 49 employees 27.5 2,484
C.10.4 Manuf. of vegetable and animal oils and fats 1.3 117 50 – 99 employees 10.7 967
C.10.5 Milk processing 6.9 623 100 – 199 employees 12.9 1,165
C.10.6 Manufacturing of grain mill products 3.4 307 200 – 499 employees 21.3 1,924
C.10.71 Manuf. of baked goods (excl. long-life baked goods) 6.9 614 500 or more employees 27.7 2,466
C.10.72 Manufacturing of long-life baked goods 3.5 316
C.10.81 Manufacturing of sugar 1.1 99 Actual circulation 100.0 9,034
C.10.82 Manuf. of confectionery (excl. long-life baked goods) 6.8 614
C.10.83 Manufacturing of coffee and tea, coffee substitute 0.8 72
C.10.84 Manufacturing of seasonings and sauces 3.0 271 1.3 Position in company
C.10.85 Manufacturing of ready-to-eat meals 2.1 190
C.10.86 Manufacturing of homogenised and diet foods 0.6 54 Corporate management 42.3 3,821
C.10.89 Manufacturing of raw materials and additives 5.6 506 1st management level 29.1 2,629
C.11 Beverage manufacturing 5.1 461 2nd management level 17.2 1,554
C.12 Tobacco processing 3.5 316 Employees, skilled workers, specialists 11.4 1,030
C20 Production of chemical products 9.5 858
Plant engineering for the food industry 15.8 1,427 100.0 9,034
C.25.29 Manufacturing of collecting vessels, tanks
and other containers made of metal 2.1 190
C.25.30 Manufacturing of steam boilers 1.4 Job function
(not including central heating boilers) 1.6 145
C.26.51 Manufacturing of instruments and appliances for Corporate/technical management 42.4 3,830
measuring, testing and navigation 3.1 280 Research & development/project planning,
C.28.13 Manufacturing of pumps and compressors 3.7 334 planning, design, engineering 28.7 2,593
C.28.14 Manufacturing of fittings 2.8 253 Production, manufacturing, assembly 15.1 1,364
C.28.25 Manuf. of cooling and ventilation equipment 1.2 108 Maintenance and repair 13.8 1,247
C.28.29 Manufacturing of other general-purpose machinery 1.3 117
Other industries 7.5 678 Actual circulation 100.0 9,034
E.36-38 Environmental engineering and disposal for
production environment 1.3 117
M.71.12, Engineering offices for technical, physical
71.2 and chemical studies 1.8 163
M.74 Other freelance, scientific and technical activities 4.4 397
Actual circulation 100.0 9,034 8Extras
Address Quality – Individual Target Group Approach
Konradin Industry offers quality addresses
in your target groups and target industries
Investment volume in relation to company size
(Example: mechanical engineering, industrial sector code 28)
Through extensive measures for address qualification, Konradin Industry has a
detailed perspective of the essential core industries. 90% of investments are made in companies with more than 100 employees.*
This includes: Number of Investments
companies Investment volume rises with increasing in million euros
• Nutrition and food industry company size
2500 2000
• Chemical industry
• Pharmaceutical industry 2000
1500
• Metal production and processing 1500
• Manufacture of metal products 1000
1000
• Electrical engineering/electronics
500
• Precision engineering/optics/metrology 500
• Mechanical and plant engineering 0 0
• Vehicle manufacturing under 50 50-99 100-249 250-499 500-999 1,000 and more
• Medical technology empl. empl. empl. empl. empl. employees
Although there are significantly more small companies than large companies, the
This knowledge is utilised by Konradin Industry to convey your advertising messages to volume of investment is growing disproportionately as the operating size increases.
the right people in the right companies. The strategy applies equally, whether in the With Konradin, within these larger high-investment companies, you are guaranteed
magazine dei – Prozesstechnik für die Lebensmittelindustrie, the Prozesstechnik to reach the relevant investment decision-makers at all management levels.
online newsletter, bespoke mailing or when it comes to generating qualified leads for
your sales team. We would be delighted to provide you with detailed information for your specific
target group.
With dei – Prozesstechnik für die Lebensmittelindustrie, you have a presence in the Please contact us.
right companies. Contact: Andreas Hugel, phone +49 711 7594-472, andreas.hugel@konradin.de
* Source: Federal Statistical Office, technical series 4, series 4.2.1, 2014
9Trade Magazine
Subject Overview
Systems, apparatus, components Measuring, control and automation technology
Hygienic design: Systems, apparatus and production processes complying with Measuring and control technology, process automation: Measurement and control
HACCP, FDA, EHEDG requirements, CIP and SIP cleaning, containers, pallets, quality devices for filling level, pressure, temperature, flow rate, pH, moisture, dew point,
assurance, validation, hygiene measurement equipment cloud point, conductance, density, viscosity, device diagnostics, process analysis
In issues 1-2, 3, 4, 5, 6, 7-8, 9, 10, 11, 12, MESSE GUIDE ACHEMA, devices, PAT, LIMS, measurement converters, sensors, controls, process control
TOP PRODUCTS* systems, SCADA, process visualisation, MES software, control valves, scales, hygienic
design, switch cabinets, bus systems, interface components, industrial Ethernet,
Systems, apparatus, components: Compressors, pumps, drives, valves, piping, seals, data processing, measurement data recording, industrial PCs, industrial PDAs,
materials, conveying systems, transport belts, containers, mills, mixers, stirrers, wireless communication, wirelessHART, Industry 4.0, digital food manufacturing
filters, separators, decanters, heat carrier systems, heat exchangers, dryers, water In issues 1-2, 3, 4, 6, 7-8, 9, 11, 12, MESSE GUIDE ACHEMA, TOP PRODUCTS
preparation, system instrumentation, security equipment, explosion protection,
system planning, consulting, inspection, servicing and maintenance services, Process measurement and process analysis devices: Measurement devices for filling
condition monitoring, system optimisation and modernisation level, pressure, temperature, flow rate, pH, moisture, dew point, cloud point,
In issues 1-2, 3, 4, 5, 6, 7-8, 9, 10, 11, 12, MESSE GUIDE ACHEMA, conductance, density, viscosity, particles size, sensors, measurement converters,
TOP PRODUCTS* device diagnostics, PAT, scales
In issues 1-2, 3, 4, 5, 6, 7-8, 9, 10, 11, MESSE GUIDE ACHEMA, TOP PRODUCTS
Conveyor and drive technology: Motors, gears, clutches, frequency converters,
oil-free compressors, pumps, actuators, continuous and belt conveyors, vacuum Operating and quality management: ERP and PPS systems, MES, EDM and PDM
conveyor technology, trucks software, supply chain management, CAQ systems, LIMS, HACCP, production
In issues 1-2, 3, 4, 6, 9, 10, 11, 12 MESSE GUIDE ACHEMA, TOP PRODUCTS monitoring, quality controls, image processing, traceability, validation, qualification,
measurement and testing equipment, analytical equipment, maintenance, remote
Food and beverage machinery: Fruit, vegetable and potato processing, dairy maintenance, repair, asset management
equipment, meat and fish processing, drinks production, confectionery machines, In issues 1-2, 3, 4, 5, 7-8, 10, 12
systems and equipment for the preservation of foodstuffs, safety equipment,
industrial safety Operation and maintenance management: Inspection, maintenance and repair
In issues 1-2, 3, 7-8, 9, 10, 11, 12, TOP PRODUCTS services, condition monitoring, plant optimisation and modernisation, machine
diagnosis, damage analysis, maintenance management, tribology, fluid manage-
Pumps and compressors: ment, operating and auxiliary materials, industrial cleaning, asset management
In issues 1-2, 3, 4, 6, 7-8, 9, 10, 11, 12, MESSE GUIDE ACHEMA, In issues 1-2, 3, 4, 5, 7-8, 10, 12
TOP PRODUCTS
Software solutions for the food industry: ERP and PPS systems, EDM and PDM
Valves, pipes, hoses, fittings, seals: software, MES software, supply chain management, CAQ, LIMS, HACCP software,
In issues 1-2, 3, 5, 6, 7-8, 11, MESSE GUIDE ACHEMA, TOP PRODUCTS data acquisition and management, traceability, process visualisation, plant
engineering, IT solutions, asset management
In issues 1-2, 3, 4, 10, 9, 12
*may also be covered in other themes
10Trade Magazine
Subject Overview
Processes design, food supplements, functional food
In issues 1-2, 3, 4, 5, 7-8, 9, 10, 11, 12
Refrigerating, heating and energy technology: Heat exchange, heat recovery,
roasting processes, distilling, evaporating, drying, instantisation, coating, granula- Cross-functional topics
ting, agglomeration, refrigerating, freezing, deep freezing, energy generation, energy
efficiency, energy management Energy efficiency and environmental engineering: Waste removal, exhaust air
In issues 1-2, 3, 6, 7-8, 9, 10, 11, 12, MESSE GUIDE ACHEMA, TOP PRODUCTS cleaning, water and waste water preparation, sludge handling, elimination or
reduction of packaging, protection of the environment integrated into production,
Powder and dry stuff technology, handling bulk goods: Grinding and crushing, environmental analysis, consulting, eco-auditing, energy management, energy
conveying, separating, sieving, filtering, weighing, mixing and metering, storing, efficiency, process optimization
transporting, packaging, settling devices, filling and emptying stations, silos, grain In issues 3, 5, 6, 10, 12, MESSE GUIDE ACHEMA, TOP PRODUCTS
size analysis | In issues 1-2, 3, 5, 6, 9, 11, MESSE GUIDE ACHEMA, TOP PRODUCTS
Energy management/energy efficiency: Compressors, energy-saving compressed-
Mixing, shredding and recycling equipment: Mixers, kneaders, stirrers, homogeni- air preparation, drives and motors, pumps, frequency converters, contracting,
sers, mills, crushers, roller units, grinding media, grain size determination, filters, thermal processes, efficient heat exchangers, consulting and services, process
sieves | In issues 1-2, 3, 5, 6, 9, 11, MESSE GUIDE ACHEMA, TOP PRODUCTS optimization
In issues 3, 5, 6, 7-8, 11, MESSE GUIDE ACHEMA, TOP PRODUCTS
Mechanical processes: Mills, mixers, kneaders, stirrers, homogenisers, filter
equipment, sieves, sorters, graders, centrifuges, settling devices, filling and emptying Cleaning, hygiene, disinfection: Floor cleaning, bottle and container cleaning,
stations, pelletisers, presses, compacters, grain size analysis CIP/SIP, HACCP, dust extraction, hygienic airlocks | In issues 3, 4, 7-8, 10
In issues 1-2, 3, 5, 6, 9, 11, MESSE GUIDE ACHEMA, TOP PRODUCTS
Filling, packaging, marking, storing
Raw materials and additives/ingredients/food design
Filling, packaging, marking, storing: Filling systems, weighing and metering
Raw materials and additives/ingredients: Carbohydrates, grains and grain products, equipment, packaging machines, marking systems, coding, signing and labelling
starches and starch derivatives, cellulose, cellulose derivatives, sugar machines, packaging resources, packaging material, packaging development, baling
substitutes, sweeteners, oils, fats and fat substitutes, proteins, soy products presses, robots, logistics systems, barrels, barrel handling, big bags, containers,
organic ingredients, spices and flavourings, colouring agents, preserving agents, storage systems, palletising equipment, RFID, monitoring and inspection devices
anti-oxidants, emulsifiers, stabilisers, setting and thickening agents, semi-finished In issues 3, 4, 6, 9, 11, 12, MESSE GUIDE ACHEMA, TOP PRODUCTS
goods, health ingredients, special ingredients | In issues 1-2, 3, 4, 5, 6, 7-8, 10, 11, 12
Materials flow and logistics: Internal materials flow, RFID, transport and conveyor
Food design and drinks concepts – from the idea to the saleable product: Raw belts, pallets and racks, lifting equipment, forklift trucks, robots, containers, silos,
materials and additives, product optimisation and development, functional food, warehouses, software, consultancy, supply chain management, batch tracking,
convenience food, health ingredients, measurement and analytical equipment, validation, qualification | In issues 3, 4, 5, 6, 7-8, 12, INTERPACK GUIDE, POWTECH
process development, service providers, creative packaging solutions GUIDE, TOP PRODUCTS
In issues 1-2, 3, 4, 5, 7-8, 9, 10, 11, 12
Robot-based packaging solutions: Robots, gripper systems, image processing,
Health ingredients: Sugar substitutes, fat substitutes, polyunsaturated fatty acids, automation concepts | In issues 1-2, 3, 4, 5, 9, 10, 12, TOP PRODUCTS
modified starches, vitamins, trace elements, micronutrients, drink concepts, food
11Trade Magazine
Editorial Schedule 2018
Issue Main topics Trade fairs
1-2/2018 In focus: Food and beverage machinery
with show preview for Anuga FoodTec
Process measurement devices and
process analysers
Show preview:
Anuga FoodTec 2018
maintenance
Dortmund, 21.02.-22.02.
Publication date: Pumps & Valves
09.02.2018 Food design and beverage concepts Metering, conveying, mixing Show reports: Dortmund, 21.02.-22.02.
Advertising deadline: Fi Europe
18.01.2018 Robot-based packaging solutions SPS IPC Drives
Editorial deadline:
12.12.2017
3/2018 Trade fair edition
focusing on:
Measuring and control engineering,
process automation
Show preview:
Anuga FoodTec
FILTECH
Cologne, 13.03.-15.03.
Publication date: Anuga FoodTec
15.03.2018 Food production Food safety and quality management Cologne, 20.03.-23.03.
Advertising deadline:
21.02.2018 Filling and packaging technology, Materials flow and logistics
Editorial deadline: packaging resources
24.01.2018 Ingredients and technical auxiliary
materials
4/2018 In focus: Automated food production Cleaning, hygiene, disinfection Show preview:
Hannover Messe
analytica
Munich, 10.04.-13.04.
Publication date: Food design and beverage concepts Materials flow and logistics CeMAT Hannover Messe
11.04.2018 Hanover, 23.04.-27. 04.
Advertising deadline: Pumps, compressors, drives CeMAT
16.03.2018 Hanover, 23.04.-27.04.
Editorial deadline:
16.02.2018
12Trade Magazine
Editorial Schedule 2018
Issue Main topics Trade fairs
5/2018 In focus: Packaging und marking Powder and dry stuff technology, bulk
goods handling
Show preview:
ACHEMA
IFAT
Munich, 14.05.-18.05.
Publication date: Food design and beverage concepts Vitafoods
07.05.2018 Process measurement devices and Show reports: Geneva, 15.05.-17.05.
Advertising deadline: Valves, pipes, hoses, fittings, seals process analysers Anuga FoodTec MEORGA MSR-Spezialmesse
12.04.2018 Rhein Main
Editorial deadline: Energy efficiency and environmental Leverkusen, 16.05.
13.03.2018 engineering IPACK-IMA2018
Milan, 29.05.-01.06.
6/2018 Trade fair edition Process technology Show reports:
Anuga FoodTec
CeBIT
Hanover, 11.06.-15.06.
Publication date: focusing on: Automation engineering, Industry 4.0, ACHEMA
01.06.2018 digital production Frankfurt, 11.06.-15.06.
Advertising deadline: Systems, apparatus, components automatica
04.05.2018 Process measurement devices and Munich, 19.06.-22.06.
Editorial deadline: Pumps, compressors, pipes, valves process analysers SENSOR+TEST
04.04.2018 Nuremberg, 26.06.-28.06.
Packaging and storage technology
ACHEMA
Special edition FAIR GUIDE
Frankfurt, 11.06.-15.06.
Publication date: The bilingual (German/English) trade fair guide with the most important
06.06.2018 product innovations, categorised by hall and stand number.
Advertising deadline: Powered by cav/cpp, dei and phpro
08.05.2018
Editorial deadline: Total print run: 50,000 copies – international distribution,
05.04.2018 with additional distribution at the Achema
With special promotions at prozesstechnik-online.de and special newsletter
13Trade Magazine
Editorial Schedule 2018
Issue Main topics Trade fairs
7-8/2018 In focus: Food design and
beverage concepts
Operating technology and industrial
hygiene
Show preview:
FachPack
Publication date:
10.08.2018 Systems, apparatus, components Measuring and control engineering, Show reports:
Advertising deadline: process automation ACHEMA
19.07.2018 Cooling, heating and energy technology
Editorial deadline:
21.06.2018
9/2018 Show special for FachPack Measuring and control engineering,
process automation
Show preview:
FachPack
MEORGA MSR-Spezialmesse
Südwest
Publication date: Show special for iba iba Ludwigshafen, 12.09.
10.09.2018 Packaging, marking, storing iba, Munich, 15.09.-20.09.
Advertising deadline: Food design and beverage concepts FachPack, Nuremberg, 25.09.-
17.08.2018 27.09.
Editorial deadline: Mechanical processes
20.07.2018
10/2018 In focus:
Systems manufacturing and packaging
Process measurement devices and
process analysers
Cleanzone
Frankfurt, 23.10.-24.10.
Publication date: meats and sausages
11.10.2018 Operation and maintenance manage-
Advertising deadline: Food design and beverage concepts ment
18.09.2018
Editorial deadline: Pumps, compressors, valves, drives Trend topic: Digitalization in the food
21.08.2018 industry
11/2018 Show special for BrauBeviale Mixing, shredding and processing
technology
Show preview:
SOLIDS
VISION, Stuttgart, 06.11.-08.11.
NAMUR General Meeting
Publication date: Food design and beverage concepts BrauBeviale Bad Neuenahr, 08.11.-09.11.
05.11.2018 Valves, pipes, hoses, fittings, seals SPS IPC Drives SOLIDS, Dortmund, 07.11.-08.11.
Advertising deadline: Measuring and control engineering, Hi Europe BrauBeviale, Nuremb., 13.11.-15.11.
11.10.2018 process automation VALVE WORLD EXPO SPS IPC Drives, Nuremb., 27.11.-29.11.
Editorial deadline: Hi Europe & Ni, Frankfurt, 27.11.-29.11.
12.09.2018 Show reports: VALVE WORLD EXPO
FachPack Düsseldorf, 27.11.-29.11.
14Trade Magazine
Editorial Schedule 2018
Issue Main topics Trade fairs
Special edition TOP PRODUCTS 2018
Publication date: The best products of dei, cav, phpro and prozesstechnik-online.
12.12.2018
Advertising deadline: Classified in the following subject areas:
20.11.2018 • Systems, apparatus, machinery, components
Editorial deadline: • Valves, pipes, hoses, fittings, seals
19.10.2018 • Pumps and compressors
• Process technology
• Measuring and control engineering, process automation
• Packaging and storage technology
Circulation: 40,000 copies
12/2018 In focus:
Robot-based packaging solutions
Materials flow and logistics Show preview:
ISM/ProSweets 2019
Publication date: IT solutions for the food industry
14.12.2018 Food design and beverage concepts
Advertising deadline:
22.11.2018 Systems, apparatus, components
Editorial deadline:
23.10.2018
1-2/2019 In focus: Food and beverage machinery Measuring and control engineering and
process automation
Show reports:
BrauBeviale
Food design and beverage concepts Hi Europe
Powder and dry stuff technology, bulk SPS IPC Drives
Conveyor and drive technology goods handling
15Trade Magazine
Trade Show Planner (Details in the editorial schedule on pages 12–15)
ter
ieu s-
ftr ts-
Selected fairs in other industrial media of the
en eit
r
au ei
ag
ingcherh
be cherh
Konradin Publishing Group
Si
Si
ACHEMA 1-6,
6 5, 6 5 15 5 2, 3
11.06.2018 - 15.06.2018, Frankfurt cpp 1-2
analytica 4,
4 2
10.04.2018 - 13.04.2018, Munich cpp 1
Anuga FoodTec 1/2,
3 1
20.03.2018 - 23.03.2018, Cologne 3
BrauBeviale
11
13.11.2018 - 15.11.2018, Nuremberg
Cleanzone
10 10 29 5 4
23.10.2018 - 24.10.2018, Frankfurt
FachPack/PrintPack/LogIntern
9 9 9 9 9 24 9 4 4 3
25.09.2018 - 27.09.2018, Nuremberg
HiEurope
11
27.11.2018 - 29.11.2018, Frankfurt
iba
9
15.09.2018 - 20.09.2018, Munich
IFAT
5 5
14.05.2018 - 18.05.2018, Munich
SOLIDS 10,
11 5
07.11.2018 - 08.11.2018, Dortmund cpp 3
SPS IPC Drives 11, 11
11 11 11 11 32 6 5 4
27.11.2018 - 29.11.2018, Nuremberg cpp 3 S7, S8
16Your Partner for Touchpoint Marketing
For all phases of the customer journey, Konradin Industry has an ideal cross-media offer.
The customer journey model follows the constantly evolving needs of the target group throughout the buying process.
The marketing goal is to create optimal touchpoints.
Latency Consideration
Even without buying intent, purchase Advertising Trade event Advertorial Print Banner Narrowing of alternatives, selection of
impulses are required (push)
Lead generation Website Product catalogue Newsletter possible suppliers and products
(relevant set)
• If you want to attract attention, you
have to stand out and be 'loud'. Trade magazine Trade event Banner Webinar Social media • Advertising strengthens the
A purpose of traditional advertising. Microsite TRADE JOURNAL Cross-media
Ex Round ta- supplier‘s image and identifies
lse
• PR draws attention to new, better
tency pl
tangible product advantages
ble Market L research Copy testing
a o rati Emailing
pu
solutions • PR facilitates confidence-building
on
Im
Product test Corporate Publishing
via references, testimonials, etc.
Trade fair
Sat
Exploration Ad Video Brand awareness study s- Purchase
isfa
Research
A ft e r
Negotiation of services and conditions
Active research, familiarisation with
how Seminar CUSTOMER
promotion Insert Whitepaper
ctio
the subject matter and definition of for purchase
Application video Website Advertorial Interview
n
on
JOURNEY
the purchasing criteria (pull) • Direct sales advertising with pricing/
Banner Lead generation Catalogue Newsletter Trade promotions
ati
• Advertising ensures awareness
of solutions and USPs • Interaction between marketing/
er
Sa
magazines Trade event Banner Webinar Social s Media sales
n
• PR delivers objective, e
id
nc
Selectio
le
credible facts
Microsite ustomer e Con
rie magazine Cross-media Roundtables After Sales
p
Ex
Application video Pu r c h a s e Interview Exceptional customer service will
secure loyalty and reduce the next
Website Print Market research Copy testing Email journey
Customer-journey model Lead Generation Website Catalogue Newsletter Ads • Brand/image advertising to
authenticate your qualification (as
Divided into 5 distinct phases.
Depending upon how they are Company profile Market research Copy testing Emailing a big player, industry or technology
Trade fair Dates Product test Advertisement Newsletter
experienced, changes in direction specialist).
or abridgement may also occur. • PR integrated into customer
communication and user interaction
17Trade Magazine
Rate Card No. 46 Page 1 of 6 (Prices valid as of 01.10.2017, in €, plus VAT)
Magazine format: Contact:
DIN A4, 210 mm wide x 297 mm high Advice, booking:
Untrimmed: 216 mm wide x 303 mm high see contacts on page 47
Your quick link to us: Phone +49 711 7594-552
Type area:
188 mm wide x 270 mm high, 4 columns, each 44 mm wide Order confirmation, invoices, vouchers, data delivery and technical
details:
Printing and binding: Web offset, perfect binding Order management
Josephine Linseisen, Phone +49 711 7594-315
Charges: No discount on colour and bleed surcharges
Position: Price for guaranteed position (from 1/4 page)
10% surcharge on respective b/w price Data delivery: Utilise our advertisement portal www.konradin-ad.de for data
submission.
Colour: Print colours (CMYK) in accordance with ISO 2846-1, see rate card for colour
surcharges Conditions: Prior to digital transfer of advertising artwork, the publisher must
receive the corresponding advertisement booking. The order and copy deadlines are
Formats: see table on page 19 et seq. specified in the editorial schedule. A full-size print-out is required for checking the
supplied advertisement, or a contract proof or press proof in the case of a colour
Series discount: For orders within any 12 months (insertion year) advertisement.
3 ads 6 ads 9 ads 12 ads Advertising must be seen as distinct from the editorial section and, as such, a
booked advertising format (ad, bound insert, loose insert, etc.) may contain only the
5% 10% 15% 20%
offer of one advertiser.
In the case of advertising specials or special formats, specific positioning and/or
technical specifications may also apply. See page 19 for further information or visit
Classified ads Basic rate www.media.industrie.de
Recommendation ads 1 col., 44 mm wide, per mm b/w 5,25
Payment conditions: 2% discount for direct debit, advance payment and payment
Classified ads 1 col., 44 mm wide, per mm b/w 3,20 within 10 days of invoice date, otherwise payment in full no later than 30 days from
invoice date. VAT no.: DE811236132
Job market see page 42 et seq.
Premium company profile (online) per year 2,950.00 Bank account: Baden-Württembergische Bank, BIC: SOLADEST600,
more on page 28 IBAN: DE28 6005 0101 0002 6238 87
Combination of print business card per year 990.00
Our general terms and conditions are available online at www.konradin.de.
Print business card without premium profile per year 1,980.00
We would be happy to send you a copy on request.
18Trade Magazine
Rate Card No. 46 Page 2 of 6 (Prices valid as of 01.10.2017, in €, plus VAT)
Ads: Standard formats
Formats Basic 2-colour 3-colour 4-colour Bleed Formats: width x height in mm
rate surcharge Trim: add 3 mm to each side
b/w Colour Total Colour Total Colour Total
surcharge rate 2c surcharge rate 3c surcharge rate 4c Type area Trimmed
1/1 page 4,100.00 440.00 4,540.00 880.00 4,980.00 1,070.00 5,170.00 410.00 188 x 270 210 x 297
Junior page 2,600.00 355.00 2,955.00 710.00 3,310.00 860.00 3,460.00 260.00 3col 140 x 190 151 x 205
1/2 page 2,150.00 355.00 2,505.00 710.00 2,860.00 860.00 3,010.00 215.00 land. 4col 188 x 133 210 x 150
port. 2col 92 x 270 103 x 297
1/3 page 1,560.00 355.00 1,915.00 710.00 2,270.00 860.00 2,420.00 156.00 land. 4col 188 x 88 210 x 105
port. 60 x 270 71 x 297
1/4 page 1,140.00 305.00 1,445.00 605.00 1,745.00 710.00 1,850.00 114.00 land. 4col 188 x 65 210 x 82
2col 92 x 133 103 x 150
port. 1col 44 x 270 55 x 297
1/8 page 600.00 305.00 905.00 605.00 1,205.00 710.00 1,310.00 60.00 land. 4col 188 x 32 not
2col 92 x 65 possible
port. 1col 44 x 133
No discounting is applied to surcharges. For special formats and ad specials, please see overleaf. For more information and technical details, visit www.media.industrie.de
19Trade Magazine
Rate Card No. 46 Page 3 of 6 (Prices valid as of 01.10.2017, in €, plus VAT)
Special issues: ACHEMA FAIR GUIDE | TOP PRODUCTS
Ads: Standard formats Ads: Special formats and positions
Formats Total rate Format: width x height in mm Formats Total rate Format: width x height in mm
4c Trim: add 3 mm to each side 4c Trim: add 3 mm to each side
Type area Trimmed Type area Trimmed
1/1 page 8,050.00 188 x 270 210 x 297 2nd, 3rd and 4th 8,500.00 188 x 270 210 x 297
cover page
Inside cover** 2,000.00
Junior page 5,400.00 3col 140 x 190 151 x 205
1/3 page 4,800.00 60 x 270 71 x 297
next to editorial
1/2 page 4,550.00 land. 4col 188 x 133 210 x 150
port. 2col 92 x 270 103 x 297
1/2 page 3,900.00 92 x 270 103 x 297
next to table of contents
1/3 page 3,600.00 land. 4col 188 x 88 210 x 105
port. 60 x 270 71 x 297
1/4 page 2,720.00 land. 4col 188 x 65 210 x 82
2col 92 x 133 103 x 150
port. 1col 44 x 270 55 x 297
Circulation Circulation
Total rates 4c. Further ad formats and prices on request. 50,000 copies 40,000 copies
More information in the Editorial Schedule on pages 13 and 15.
*Compared to the sum of individual prices
**Only with Top Products: details and guidelines on request
20Trade Magazine
Rate Card No. 46 Page 4 of 6 (Prices valid as of 01.10.2017, in €, plus VAT)
Ads: Special formats and positions
Formats Basic rate 2-colour 3-colour 4-colour Bleed Format: width x height in mm
b/w surcharge Trim: add 3 mm to each side
Colour Total rate Colour Total rate Colour Total rate
surcharge 2c surcharge 3c surcharge 4c Type area Trimmed
2nd and 4th 4,800.00 440.00 5,240.00 880.00 5,680.00 1,070.00 5,870.00 480.00 188 x 270 210 x 297
cover page
1/3 page 1,880.00 355.00 2,235.00 710.00 2,590.00 860.00 2,740.00 188.00 60 x 270 71 x 297
next to editorial
1/2 page 2,580.00 355.00 2,935.00 710.00 3,290.00 860.00 3,440.00 258.00 92 x 270 103 x 297
next to table of contents
2 pages 9,511.00 Double-page spread
incl, gutter
Panoramic spread Spread over 2 pages,
2 x 1/2 pages 6,200.00 including gutter. 420 x 150
2 x 1/3 pages 5,000.00 Positioned at the foot of 420 x 105
the page.
Ad in editorial section per mm plus colour surcharge Maximum height 50 mm,
44 mm wide 21.00 350.00 minimum height 20 mm, 44 x spec.
60 mm wide 28.00 350.00 surrounded by editorial on at 60 x spec.
least 3 sides, positioned in
magazine section.
Business cards In combination with premium company profile (online)* per year 990.00 *plus 2,950.00 60 x 82
Print business card without premium company profile (online) per year 1,980.00
21Trade Magazine
Rate Card No. 46 Page 5 of 6 (Prices valid as of 01.10.2017, in €, plus VAT)
Ad Specials
Specifications Prices Further options/ Quantities/formats:
technical notes width x height in mm,
plus 3 mm bleed
Belly band**
105 mm high Single-sided printing incl. production,
handling not included
5,900.00
125.00 per thsd.*
Paper: 200 g matt art paper, 2 x
fold grooves with adhesive dot
Format:
Quantity:
465 x 105
9,300 cop.
Cover flap**
105 mm wide, attached on left-hand
side with title logo featured on front
6,500.00 Front partially, back fully prin-
table, advertising space approx.
Format: 105 x 297
0.8 pages.
Bound insert 1 leaf = 2 pages 80*–134 g/qm 4,100.00 Front page marked. Insert format: 210 x 297
80–134 gsm 2 leaves = 4 pages 80*–134 g/qm 7,100.00 Other formats and weights on Delivery: untrimmed 216 x 303
request, with sample.
Bound insert 1 leaf = 2 pages 135–180* g/qm 4,600.00 Quantity: 9,800 cop.
135–180 gsm 2 leaves = 4 pages 135–180* g/qm 8,090.00
Loose insert With insert note in magazine. 250.00 per thsd.* Other formats and weights on Max. format of insert: 200 x 290
up to 25 g Partial allocation by first digit of Min. run 3,000 cop. request, with sample. Quantity: 9,800 cop.
postcode is possible.
Tip-on 61.00 per thsd. Quantity: 9,800 cop.
Postcard Postcard
Automatic gluing 37.00 per thsd.* Manual gluing (pin-point Must accompany all copies
Minimum size of carrier ad: 1/1 page plus carrier ad accuracy) 74.00 per thsd.* Circulation: 9,300 cop.
Tip-on
Post-it Post-it
Manual gluing
61.00 per thsd.
74.00 per thsd.*
Booklets and other tip-ons
as well as product samples
Quantity:
Must accompany all copies
9,800 cop.
Minimum size of carrier ad: 1/2 page plus carrier ad upon request. Circulation: 9,300 cop.
*no agency commission on technical costs
More on
ad specials:
www.media.industrie.de
22Trade Magazine
Rate Card page 6 of 6 | Technical Requirements for Ad Specials
Prior to order acceptance and confirmation, it is necessary to submit a binding Bound insert: fold (gutter)
sample, or at least a dummy sample with size and weight specifications. The final Possible with perfect binding. 5 mm
positioning depends on the technical possibilities. Materials other than paper are Delivery untrimmed, 4-sided 6
only available on request. trim layout diagram:
297 mm trimmed
297 mm trimmed
305 mm untrimmed
305 mm untrimmed
Tip-ons:
Postcards: 216 mm 210 mm
untrimmed trimmed
Automatic gluing with variable height is possible when the
adhesive edge is parallel to the magazine binding with a
adhesive edge
minimum clearance of 1 cm and a maximum clearance of 7 cm.
In all other cases, including an oblique placement, gluing costs 3 mm
for manual gluing are charged. 3 mm cutting edge 3 mm each 3
432 mm
70 mm Advertising media including product samples, CDs/DVDs etc.:
Gluing with variable height is possible when the adhesive edgefoldis
(gutter) fold (gutter) fold
5 mm 5 mm
parallel to the magazine binding with a minimum clearance of 2 cm
Insertion direction
Insertion direction 4-sided
and a maximum clearance of 7 cm. Gluing costs upon request. 6-sided
Position deviations of 1-2 mm for glued-on products are due to technical
297 mm trimmed
297 mm trimmed
305 mm untrimmed
305 mm untrimmed
reasons and cannot be excluded.
Belly bands:
216 mm
In the layout, folds (variable magazine thickness) and rear overlapping must be taken 210 mm 216 mm 209 mm 195 mm
untrimmed trimmed untrimmed
into consideration. The belly band is produced at Konradin.
210 mm 206 mm 195 mm
trimmed
3 mm 3 mm
105 mm
127,5 mm 210 mm 127,5 mm 3 mm cutting edge 3 mm each 3 mm cutting edge 3 mm each
432 mm 620 mm
465 mm
Delivery note for ad specials: For "dei – Prozesstechnik für die Lebensmittelindust-
untrimmed rie", issue (no.),
Euro-pallet dimensions: 80 x 120 cm (max. height 110 cm)
Bound inserts and loose inserts:
They must be delivered in such a manner that no further treatment or processing Delivery address for bound inserts and tip-ons: at advertiser's expense to:
will be required. The front is to be clearly marked. Multi-page bound or loose inserts Konradin Druck GmbH, Kohlhammerstraße 15, 70771 Leinfelden-Echterdingen,
must be folded appropriately and be closed towards the collar, i.e. in the direction of Germany. Delivery times: Mon. to Fri., 7:00 a.m. – 6:00 p.m.
insertion. Complications and additional folding and gluing work will need to be
charged separately, as appropriate. Delivery address for loose inserts: at advertiser's expense to:
Beck Servicepack GmbH, Raiffeisenstraße 25, 70794 Filderstadt , Germany.
Inserts must be in one piece and will be inserted loosely. Delivery times: Mon. to Fri. 7:30 a.m. – 4:30 p.m.
23Website
prozesstechnik-online.de (Prices valid as of 01.10.2017, in €, plus VAT)
prozesstechnik-online.de – the website of cav, dei and
phpro The advantages for you as an advertiser:
True to our motto "We make process engineering transparent", we provide clearly
organized information about trends across the industry together with a technical
overview of the relevant themes in all areas of the process industry.
responsive
web design The structure of prozesstechnik-online.de offers target-group-specific online
advertising: your advertisement on the pages of the portal will reach all those
interested in process engineering while you can reach your specific industry target
group in the chemicals, foods, pharmaceuticals and oil-gas sectors. The comprehen-
sive service range is rounded off with special pages on major industry fairs and
events, product reports, a video library, a calendar of events, webinars and white
papers.
www.prozesstechnik-online.de Importance of digital trade media services for B2B decision-makers
Target group:
Owners, managing directors, technical managers and investment decision- Conveys which products and services a
supplier is currently offering 74% 12% 86%
makers in the chemicals, pharmaceuticals and food industries and in plant and
systems engineering of these industries. Offers sound information on the
evaluation of products and solutions 71% 13% 84%
In brief:
www.prozesstechnik-online.de offers topical information, innovations, solutions, I use it to be up-to-date with current
industry developments 68% 15% 83%
product reports, services and event news from and for the chemicals, pharmaceuti-
cals and food industries. The joint knowledge portal for cav – Prozesstechnik für die
Shows the experience others have made
Chemieindustrie, dei – Prozesstechnik für die Lebensmittelindustrie and phpro – Pro- 64% 19% 83%
with products and solutions
zesstechnik für die Pharmaindustrie provides a rapid overview of the major
developments, events and trends in the whole process engineering sector. I use it to obtain information on
developments regarding products in 67% 14% 81%
Advertising formats and prices: service and relevant suppliers.
See next page for standard formats, other advertising formats available on request. applies (1-3) partially applies (4-5)
Please supply the correct advertising materials for the mobile options.
B2B Decision-Maker Analysis 2017, © Deutsche Fachpresse
For more information and technical details, see media.industrie.de.
24Advertising format Position on Desktop Mobile Mobile Mobile Price
desktop and tablet Size in pixels (w x h) Tablet Smartphone Smartphone per week
Positioning Size in pixels (w x h)
Leaderboard/ 728 x 90 or scaled Mobile content ad 600.00
large leaderboard 970 x 90 6:1
On all pages 300 x 50
Skyscraper/ 120 x 600 or scaled Mobile content ad 600.00
wide skyscraper 160 x 600 (wide) 6:1
On all pages 300 x 50
Hockeystick or 728/970 x 90 and 120/160 scaled Mobile content ad 1,290.00
wallpaper with x 600 4:1
background colour* *Please specify background 300 x 75
On all pages colour as HEX code.
Frame ad 120 x 600 and Hockeystick Mobile content ad 1,380.00
On all pages 1,125 x 90 and scaled 4:1
120 x 600 300 x 75
Billboard 970 x 250 scaled Mobile content ad 720.00
On all pages 4:1
300 x 75
Medium rectangle 300 x 250 scaled Mobile medium rectangle 540.00
On all pages 1:1
300 x 250
Video ad 300 x 250 scaled Mobile medium rectangle 540.00
(medium rectangle) 1:1
On all pages 300 x 250
Size and position in illustration indicative; rotating position.
Data delivery: 7 days before start of campaign by e-mail to auftragsmanagement@konradin.de Additional ad formats:
Formats: GIF, JPG, HTML5 (responsive), redirect (file size max. 80KB). Native advertising, see page 26
Please create HTTPS-compatible HTML5 and redirect files. Video ad format: MPEG4 (file size max. 30 MB). Premium company profile, see page 28
*Does not apply to selected theme pages and company profiles
Media Kit 2018 | dei – Prozesstechnik für die Lebensmittelindustrie – Website: prozesstechnik-online.de 25Website
Native Advertising (Prices valid as of 01.10.2017, in €, plus VAT)
Native advertising will raise your company's profile and gain new sales prospects
Konradin Industry's new native advertising options Your benefits:
will convey your messages to your target audience - • High credibility and reliability, as articles are In combination with traditional forms of advertising,
convincingly, effectively and packed with a high embedded in the editorial content native advertising will help you to sustainably
information content. Focus on specific contents: your consolidate and enhance your competence for specific
product, your solution, your company and offer • Articles will be SEO-optimized (and thus found and
topics in your relevant target groups. You can count on
genuine benefits and added value to your readers/ listed by search engines)
Konradin Industry's sector specialists – we know your
users. • High reader/user acceptance of this advertising target groups, industry sectors and topics.
format
Your advertising and brand message is embedded in In addition to sponsored articles, we also create
well-researched editorial articles on websites covering • Your contents will be accessible on various devices,
complete theme pages based on your input,
relevant topics. Benefit from the high credibility and ensuring that you also reach mobile users
specifically focusing on your individual topics. For at
professional competence of our media brands. • Distribution via social networks (Facebook, Twitter least six months, we will place your topic in the minds
etc.) is also possible of your readers/users in your target market!
With Konradin Industry's native advertising, your
topics will be placed in the perfect editorial • Full service: we assure the quality of your
environment! contributions and mutually create the content
• Your native advertising content cannot be blocked
by ad blockers
Sponsored article Theme page
26Theme: You define the theme you would like to communicate to the market. Theme: You define the theme you would like to communicate to the market.
We will then optimise it together in terms of keywords.
Content: You supply the text, the editorial team checks and edits it, if necessary.
The text should be written exclusively for this campaign and must not be published Contents: The editorial team creates the texts, edits them and adds relevant texts
in other online/print media. for the website. Updates are performed in the course of the running time. You add a
maximum of two to five sponsored articles.
Time frame: Sponsored articles will be published for four weeks, unless otherwise
agreed. A start is possible anytime. After expiry of the four weeks, the sponsored Time frame: Theme pages are published for 6 months, unless otherwise agreed.
article is still available in the archive. A start is possible anytime.
Target group: 11 attractive websites with relevant users and functions. Target group: 11 attractive websites with relevant users and functions.
Images: One image (694 x 456 pixels) is mandatory, up to 3 additional images are Images: Images can also be placed in the header, next to your company logo.
possible. Additional images can then be positioned in the text body.
Positioning: Integration as article (teaser) within the editorial part of the start page. Positioning: Your theme page can be accessed from all pages via the navigation bar.
A maximum of two sponsored articles on the start page is possible. Teasers will generate additional traffic.
Going live: We will ask you to release the theme page before it officially goes live.
Sponsored article – Services and prices (minimum lead time 3 weeks) Theme page – Services and prices (minimum lead time 6 weeks)
Sponsored article (will be marked as "advertisement") Definition of the theme together with the editorial team.
•• up to approx. 6,000 characters (DOC) incl. spaces Theme pages are included in the menu under "Top Themes". The partner is listed
•• plus 1 teaser image and a maximum of 2-3 additional images (150 dpi, JPG) on the theme page.
•• plus links within the text
Integration of up to 5 articles (sponsored articles) by the partner, they will be
marked as "advertisement".
Package price per website 3,700.00
Theme-related content may be added during the running time
Extension by another 4 weeks 3,300.00
Optional: integration of download options offered by the partner
e.g. white papers, videos, etc. (leads are charged separately)
Optional: integration of a social media feed
Think in campaigns!
Depending on the intensity with which you would like to communicate your topic to 6 months running time, unless otherwise agreed
the market, it might be useful to combine/optimize your campaign with additional
elements, such as leads, newsletters, editorial special newsletters, e-mailing, print Package price from 12,900.00
or display ads. Let's discuss your campaign together. Extension by another 6 months 6,000.00
Media Kit 2018 | dei – Prozesstechnik für die Lebensmittelindustrie – Website: Native Advertising 27Website
Premium Company Profile (Prices valid as of 01.10.2017, in €, plus VAT)
Premium company profile
Your online presence at industrie.de and 12 additional Konradin Industry websites
NEW: includes:
on all
Konradin Industry • Data and contact
websites • Own header image
• Logo
• A description of your company
• Published articles with Konradin Industry
• Downloads: your videos, webinars, white papers with Konradin Industry*
• Max. 3 additional download offers (optional with registration)*
• Link to your social media account
• Integration of your RSS feed on the page
Premium company profile Price/year
Premium company profile at industrie.de and
12 additional websites of Konradin Industry
Start possible anytime
Basic price for 1 year 2,950.00
*Leads on demand, per lead 70.00
Raise your company’s profile and promote your services with a premium company
profile in the network of Konradin Industry. Additional 3 download offers 300.00
We generate traffic through extensive promotion in print, online and the newsletters
within our network. Extension by additional 12 months 2,300.00
Additional combination with print per trade magazine and
990.00 / 660.00
category
automationspraxis.de industrieanzeiger.de qe-online.de
beschaffung-aktuell.de kem.de sifa-sibe.de
epp-europe.eu mav-online.de wirautomatisierer.de Details: Please request our check list.
epp-online.de medizin-und-technik.de
industrie.de prozesstechnik-online.de Data submission: via e-mail to auftragsmanagement@konradin.de
28die Lebensmittelindustrie
Trade magazine
n Sie leistungsstarke Lieferanten, Dienstleister und kompetente lösungsori-
artner für die Lebensmittelindustrie!
Business
rkstofftechnik Card (Prices valid as of 01.10.2017, in €, plus VAT)
Pharmatechnik
hen Verbindungstechnik
gern Fittings & Dichtungen
hung + Innovation Fördertechnik
Your print business card
mpen & presence
• 1 year Kompressoren Print price/year,
tleistung Regel- & Prozessleittechnik Print business card Category and trade magazine
• in the trade
igungstechnik
magazine of your choice Category / start with
Wasser- & Abwassertechnik
• in the relevant category* Trade magazine Plus online
Only
en- & Sprühsysteme Anlagen print
Schutz Messen & Analysieren
DEI_die ernährungsindustrie/06/2017/Druckstruktur_DEI - Seite 56 SCUR - 08.06.2017 10:27 DEI_die ernährungsindustrie/06/2017/Druckstruktur_DEI - Seite 57 SCUR - 08.06.2017 10:27
PARTNER FÜR DIE LEBENSMITTELINDUSTRIE
Premium company profile (online) 2,950.00 –
algensicherheit Arbeitsschutz ARMATU R EN + FITTI NG S DO SI ER- U N D A B FÜ L L P UM P EN ENTKEIMU NGSTEC H N I K
Partner for robotics and factory automation /
dei präsentiert
kten zu Unternehmen, Details Ihnenund
zum Angebots- Partner
Leistungsspektrum bietet die
Automationspraxis + 990.00 1,980.00
10 issues
RCT® Reichelt Chemietechnik GmbH + Co. ViscoTec Pumpen- u. Dosiertechnik GmbH Sterilsystems GmbH
für die Lebensmittelindustrie
www.rct-online.de www.viscotec.de www.sterilsystems.com
brik „Partner für die Lebensmittelindustrie“ auf prozesstechnik-online.de/food. Reichelt Chemietechnik steht für das Prinzip
„Angebot und Vertrieb der kleinen Quantität“ gepaart
ViscoTec beschäftigt sich mit Pumpen und Dosiersys-
temen zur Förderung, Dosierung, Auftragung, Abfül-
STERILSYSTEMS GmbH ist seit nahezu 30 Jahren
Spezialist für Entkeimungslösungen mittels UVC
Strahlung.
Hier finden Sie leistungsstarke Lieferanten, Dienstleister und kompetente lösungsori- mit einer viele Bereiche umfassenden Produktvielfalt lung und Entnahme von niedrig- bis hochviskosen
entierte Partner für die Lebensmittelindustrie! und einem hohen technischen Beratungsservice. Flüssigkeiten – auch Lebensmittel und Kosmetika. Alle
Das in Mauterndorf/Österreich ansässige Unternehmen
ie dazu den jeweiligen Werkstofftechnik
QR-Code! So gelangen Sie direkt auf das Partnerprofil
Das Angebot von Reichelt Chemietechnik umfasst Komponenten aus einer Hand: Von der Entnahme über
ca. 80 000 Artikel, die aus den Bereichen Schlauch- die Produktaufbereitung bis hin zur Dosierung - prak- zählt zu den Pionieren in der Entwicklung und
Pharmatechnik technik, Verbindungselemente, Durchflusstechnik, tisch pulsationsfrei und extrem scherkraftarm. Alle Produktion von UV Lampen und Desinfektionsgeräten
Beschaffung aktuell Purchasing partner / 10 issues + 990.00 1,980.00
Labortechnik, Halbzeuge, Befestigungselemente, Systeme und Abfüllanlagen für Lebensmittel wurden für die UVC Luftentkeimung, UVC Wasserdesinfektion,
ters Mischen Verbindungstechnik
Filtration und Antriebstechnik stammen.
Reichelt Chemietechnik GmbH + Co.
nach gängigen Richtlinien der Lebensmittelindustrie
(EHEDG, FDA) entwickelt. Durch einen automatischen,
programmierbaren Rückzug wird ein unerwünschtes
UVC Oberflächenentkeimung, der Geruchsneutralisation
und Raumlufttrocknung.
Hochwertige Anwendungsreferenzen von Sterilsystems
Lagern Fittings & Dichtungen
Englerstraße 18, 69126 Heidelberg Nachtropfen oder ein Fadenziehen verhindert. Das
Tel. 0 62 21/3 12 50, info@rct-online.de garantiert hochpräzise und saubere Dosier- und Abfül- in unterschiedlichster Ausprägung finden sich in vielen
lergebnisse. europäischen Ländern.
Forschung + Innovation Fördertechnik
Pumpen & Kompressoren
cav – Prozesstechnik for die
FLU I DTEC H N I K KÄ LTE- + WÄ RM ETEC H N I K KÄ LTE- + WÄ RM ETEC H N I K
Dienstleistung Regel- & Prozessleittechnik
mark! Reinigungstechnik Wasser- & Abwassertechnik
www.prozesstechnik-online.de/partner-fuer-die-lebensmittelindustrie Partner for the chemical industry / 12 issues + 990.00 1,980.00
Düsen- & Sprühsysteme Anlagen
Ex-Schutz Messen & Analysieren
Analgensicherheit Arbeitsschutz
ContiTech Industrial Fluid Systems
www.contitech.de
ContiTech Industrial Fluid Systems ist einer der weltweit
führenden Anbieter von industriellen Schlauchlösungen
L&R Kältetechnik GmbH & Co. KG
www.lr-kaelte.de
Wir sind ein inhabergeführtes Unternehmen mit her-
ausragender Expertise in der Kältetechnik. L&R Kältean-
Alfa Laval
www.alfalaval.de
Alfa Laval (www.alfalaval.de) ist ein weltweit führender
Anbieter von Produkten und kundenspezifischen Verfah-
Chemieindustrie
lagen sind auf einen umweltschonenden Betrieb bei renslösungen, die auf den Schlüsseltechnologien des
Weitere Fakten zu Unternehmen, Details zum Angebots- und Leistungsspektrum bietet die für das sichere Durchleiten von Flüssigkeiten, Gasen
dei – Prozesstechnik für die
oder festen Stoffen. Das Produktportfolio umfasst gleichzeitig höchstmöglicher Energieeffizienz ausgelegt. Unternehmens in den Bereichen Wärmeübertragung,
Online-Rubrik „Partner für die Lebensmittelindustrie“ auf prozesstechnik-online.de/food. mechanische Separation oder Fluid Handling basieren.
• Wasser- und Trinkwasserschläuche Wir arbeiten für Kunden in den Disziplinen: Alfa Laval ist an der Nasdaq OMX gelistet und beschäf-
Scannen Sie dazu den jeweiligen QR-Code! So gelangen Sie direkt auf das Partnerprofil • Schläuche für die Lebensmittel-, Getränke-,
Partner for the food industry / 10 issues + 990.00 1,980.00
Kosmetik- und Pharmaindustrie Kunststoff- und Kautschukindustrie tigt rund 18.000 Mitarbeiter.
des Anbieters Alfa Laval Produkte, Systeme und der Service sind spezi-
• Dampf- und Reinigungsschläuche Oberflächen- und Galvanotechnik
• Druckluft-, Autogen- und Hydraulikschläuche Lebensmittelindustrie ell entwickelt, um den Kunden bei der Optimierung der
Prozesse zu unterstützen. Die Lösungen unterstützen sie
Lebensmittelindustrie
• Bau-, Bergbau- und Förderschläuche Chemie- und Pharmaindustrie
AN L AGE NBookmark! ANTR I EB STEC H N I K
• Bahn-, Chemie- und Betankungsschläuche Medizintechnik beim Erhitzen, Kühlen, Separieren und Transportieren
Die hochwertigen Industrieschläuche werden gemäß Metallverarbeitung von Produkten in Branchen, in denen Lebensmittel und
www.prozesstechnik-online.de/partner-fuer-die-lebensmittelindustrie Getränke, Chemie und Petrochemie, Pharmaartikel,
nationaler und internationaler Normen sowie nach Spezialtiefbau/Bergbau
individuellen Kundenspezifikationen hergestellt. Stärke, Zucker und Ethanol produziert werden.
AN LAG EN AN LAGEN ANTR I EBSTEC H N I K MESS- + ANALYSETEC H N I K NA H RU NGSM ITTEL MASC H I N EN P UM P EN + KOM P R ESSO R EN
elektro AUTOMATION Partner for automation technology / 10 issues + 990.00 1,980.00
EWOTECH Verpackungs+Fülltechnik GmbH VIBRA MASCHINENFABRIK Bauer Gear Motor GmbH RCT® Reichelt Chemietechnik GmbH + Co. Berief Nahrungsmittelmaschinen GmbH & Co. KG RCT® Reichelt Chemietechnik GmbH + Co.
www.ewotech.de SCHULTHEIS GmbH & Co. www.bauergears.com www.rct-online.de www.berief.de www.rct-online.de
EPP Elektronik Produktion &
www.vibra-schultheis.com
Die Firma EWOTECH Verpackungs+Fülltechnik aus Innovation seit 1927 Reichelt Chemietechnik steht für das Prinzip Anlagen für Fertig-Menüs und Convenience-Produkte Reichelt Chemietechnik steht für das Prinzip
Nattheim steht seit vielen Jahren für innovative Vibrationstechnik: Die Ingenieure von Bauer Gear Motor entwickeln seit 90 „Angebot und Vertrieb der kleinen Quantität“ gepaart braten – kochen – garen – schmoren – dünsten „Angebot und Vertrieb der kleinen Quantität“ gepaart
Lösungen in der Dosier- und Abfülltechnik. Schwer- Fördern, Sieben, Zuteilen, Austragen, Streuen, Vibrieren Jahren hochwertige, extrem zuverlässige und mit einer viele Bereiche umfassenden Produktvielfalt bräunen – blanchieren – mischen – kühlen mit einer viele Bereiche umfassenden Produktvielfalt
Partner for electronics manufacturing / 7 issues + 660.00 1,320.00
punktmäßig werden Anlagen für Suppen & Soßen, energieeffiziente Getriebemotoren welche über ein und einem hohen technischen Beratungsservice. und einem hohen technischen Beratungsservice.
Fertigmenüs und Heimtiernahrung konzipiert und Verfahrenstechnik: weltweites Vertriebsnetz angeboten werden. Q Kippkochkessel KIPPKO
Das Angebot von Reichelt Chemietechnik umfasst Q Kontinuierliche Teflon®-Bratanlagen DUBRA Das Angebot von Reichelt Chemietechnik umfasst
geliefert. Langjährige Erfahrung im Dosieren und Trocknen, Kühlen, Kristallisieren, Instantisieren, Unsere Produkte ca. 80 000 Artikel, die aus den Bereichen Schlauch- ca. 80 000 Artikel, die aus den Bereichen Schlauch-
Kippbratpfannen
Prüftechnik
Verpacken machen die Firma EWOTECH zum Kalzinieren, Rösten • Stirnrad- und Flachgetriebemotoren Q
technik, Verbindungselemente, Durchflusstechnik, Q Kontinuierlicher Industrie-Wok ContiWok technik, Verbindungselemente, Durchflusstechnik,
kompetenten Ansprechpartner auch für spezielle • Kegelrad- und Schneckengetriebemotoren
mbH VIBRA MASCHINENFABRIK
Aufgabenstellungen und Sonderlösungen. Als international führendes Maschinenbauunterneh-
men im Bereich der Vibrations- und Fließbett-Technik
• Hängebahngetriebemotoren und Aseptikantriebe
• Kundenspezifische Lösungen für alle Applikationen Bauer Gear Motor GmbH
Labortechnik, Halbzeuge, Befestigungselemente,
Filtration und Antriebstechnik stammen.
Q
Q
Q
Kochkessel HODAKO / HODAKO-S
Dispergierkessel
Kontinuierliche Trommel-Koch- und Kühlanlagen
Labortechnik, Halbzeuge, Befestigungselemente,
Filtration und Antriebstechnik stammen.
SCHULTHEIS GmbH & Co.
mit über 160 Mitarbeiterinnen und Mitarbeitern in Die Antriebslösungen von Bauer kommen weitläufig in Reichelt Chemietechnik GmbH + Co. Reichelt Chemietechnik GmbH + Co.
www.bauergears.com
Offenbach und Utzberg/Weimar sind wir ein allen bedeutenden Märkten in einer Vielzahl von Anwen- Q Speicher- und Kühlkessel
Englerstraße 18, 69126 Heidelberg Englerstraße 18, 69126 Heidelberg
zuverlässiger und kompetenter Partner der Chemie und dungen zum Einsatz, wie z.B. Nahrungsmittel und Getränke, Tel. 0 62 21/3 12 50, info@rct-online.de Innovative Verfahren für die thermische Verarbeitung Tel. 0 62 21/3 12 50, info@rct-online.de
Nahrungsmittelindustrie. Energie, Abwasser, Beton, Metalle und Fördertechnik. von Lebensmitteln
www.vibra-schultheis.com
us Innovation seit 1927
Partner for the industry / monthly, issues:
Industrieanzeiger + 990.00 1,980.00
56 dei 6 · 2017 57
Die Ingenieure von Bauer Gear Motor entwickeln seit 90
dei 6 · 2017
Vibrationstechnik:
1, 3, 6, 9, 12, 15, 18, 21, 23, 27, 31, 34
hwer- Fördern, Sieben, Zuteilen, Austragen, Streuen, Vibrieren Jahren hochwertige, extrem zuverlässige und
en, energieeffiziente Getriebemotoren welche über ein
nd Verfahrenstechnik: weltweites Vertriebsnetz angeboten werden.
d Trocknen, Kühlen, Kristallisieren, Instantisieren, Unsere Produkte
elle
Kalzinieren, Rösten • Stirnrad- und Flachgetriebemotoren
• Kegelrad- und Schneckengetriebemotoren KEM Konstruktion Partner for engineering / 10 issues + 990.00 1,980.00
Als international führendes Maschinenbauunterneh- • Hängebahngetriebemotoren und Aseptikantriebe
mav Innovation in der
men im Bereich der Vibrations- und Fließbett-Technik • Kundenspezifische Lösungen für alle Applikationen
Partner for the production industry / 10 issues + 990.00 1,980.00
mit über 160 Mitarbeiterinnen und Mitarbeitern in Die Antriebslösungen von Bauer kommen weitläufig in
Offenbach und Utzberg/Weimar sind wir ein allen bedeutenden Märkten in einer Vielzahl von Anwen-
zuverlässiger und kompetenter Partner der Chemie und
Nahrungsmittelindustrie.
dungen zum Einsatz, wie z.B. Nahrungsmittel und Getränke,
Energie, Abwasser, Beton, Metalle und Fördertechnik.
spanenden Fertigung
medizin&technik Partner for medical technology / 6 issues + 660.00 1,320.00
phpro – Prozesstechnik für
Partner for the pharma industry / 5 issues + 660.00 1,320.00
die Pharmaindustrie
*Categories Print (examples):
Drive technology industrial safety automation operating QUALITY ENGINEERING Partner for quality assurance / 4 issues + 660.00 1,320.00
equipment C-part management energy management fluid
engineering used machinery handling technology Sicherheitsbeauftragter Partner for occupational safety / 10 issues + 990.00 1,980.00
industrial building industry services components + systems
plastics processing laser technology logistics materials Sicherheitsingenieur Partner for occupational safety / 12 issues + 990.00 1,980.00
flow microsystems technology assembly technology
surface technology quality assurance robotics joining Start possible with any issue
technology packaging materials tool and mould making
supply industry Business card 60 mm wide x 82 mm high, logo, four-coloured
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