Industry Insights A roundup of noteworthy foodservice findings for the week of Dec. 20, 2021
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I G N I TE C O M PAN Y Home Chef Meal Kits KROGER QUARTERLY SAME-STORE SALES YEAR-OVER-YEAR CHANGE (%) Boost Kroger Co. 19.0% Sales 14.6% 10.9% Same-store sales increased by 3.1% for including meal kits, heat-and-eat meals, 10.6% The Kroger Co. during the third quarter ready-to-eat products and seasonal ended Nov. 7, 2021. On a year-to-date meals, among others. basis, the retail giant’s same-store The Kroger Co. is one of the world’s sales have slipped by 1.0% in 2021, largest food retailers, operating more after jumping by 15.3% during the same than 2,700 total supermarkets and period of 2020. 3.1% multidepartment stores. Home Chef, a meal solutions brand offered in Kroger stores, has been a growth driver for the company, and recently surpassed $1 billion in -0.6% annualized sales. Kroger Co. acquired the company in 2018 to diversify its in- store selections. -4.1% Home Chef offers more than 500 products across a variety of categories, Q1 2020 Q2 2020 Q3 2020 Q4 2020 Q1 2021 Q2 2021 Q3 2021 Sources: Technomic Ignite Company © 2021 Technomic, Inc. 3
I G N I TE M E N U SEASONAL FLAVORS FINDING MOMENTUM ARE… Operators Think Outside the Box for SUGAR COOKIE Holiday Flavors SUGAR PLUM Come the holiday season every year, launched sugar cookie-flavored drinks operators regularly turn to wintertime this holiday season. and holiday flavor favorites. This Cookie butter lattes and other typically means peppermint, beverages were available at The Coffee gingerbread, salted caramel, eggnog Bean & Tea Leaf and Biggby Coffee, and white mocha become while Carvel Ice Cream used cookie COOKIE commonplace flavors in seasonal BUTTER butter in its desserts. beverages, desserts and baked goods. Spicy chocolate took the form of This year is no exception—however, Mexican hot chocolate-flavored ice we’re seeing operators also turn to new cream at Jeni’s Splendid Ice Creams, flavor inspirations for their seasonal and spicy mochas and hot chocolates offerings to differentiate themselves at Caribou Coffee. from other brands. Let’s take a look at some holiday flavors emerging on Sugar plum flavors popped up in a menus. baked good at Starbucks and as an ice cream flavor at Jeni’s. Wawa, Starbucks and Scooter’s Coffee SPICY were among the operations that CHOCOLATE Source: Technomic Ignite Menu Image Source: Shutterstock © 2021 Technomic, Inc. 4
I G N I TE C O N S U M E R HOW APPEALING WOULD THE FOLLOWING BE AT RESTAURANTS? Waning Appeal of GEN ZERS MILLENNIALS Appealing Appealing Robots in Top Two Two-Year Top Two Two-Year Box* Change** Box* Change** Robots that can take my 16% -10pp 20% -5pp Foodservice order Food delivered via robot 22% -7pp 21% -6pp to my table Food delivered via robot Among the two primary digitally savvy Gen Zers see a greater two-year 19% -10pp 23% -7pp to my home generational cohorts—which are often percentage-point decrease in this considered tech-obsessed—the appeal appeal compared to millennials, while Food delivered via drone 23% -7pp 22% -8pp of robots and unmanned means of millennials see a greater two-year delivery for restaurant operations has percentage-point increase in those diminished over time. stating robots or drones are Unappealing Unappealing unappealing. Compared to data culled from a 2019 Bottom Two-Year Bottom Two-Year Technomic study, a smaller number of Two Box* Change** Two Box* Change** Gen Zers and millennials now find the use of robots for taking orders and Robots that can take my delivering food appealing or very 37% -3pp 39% +3pp order appealing. Food delivered via robot 36% -1pp 41% +7pp to my table Food delivered via robot *Base: 469 Gen Z/millennial consumers 35% -1pp 40% +7pp *Source: Technomic Ignite Consumer featuring Technomic August 2021 Omnibus consumer survey to my home **Base: 900 Gen Z/millennial consumers **Source: Technomic Ignite Consumer featuring Technomic June 2019 Foodservice Planning Program Study Food delivered via drone 33% -4pp 40% +7pp Note: Top two box=appealing & very appealing and bottom two box=unappealing/very unappealing © 2021 Technomic, Inc. 5
G L O B AL F O O D S E RV I C E N AV I G ATO R Tracking the Breakfast Boom The health crisis may have prompted platform in the Philippines as well as in offering its morning selection all day. some chains to cut back on breakfast Japan as part of its co-brand with First And in Russia, TGI Fridays and Il over the past year and a half, but the Kitchen. Patio—two Rosinter-operated, casual- daypart is poised for a major bounce Burger King is promoting its new King dining chains—are now offering all-day back in 2022. Breakfast in the UAE, complete with breakfast menus with American diner Consumers are settling into a less- halloumi and falafel muffin sandwiches. and Italian themes, respectively. disruptive reality and, for many, Texas Chicken, an international brand Throughlines include: morning meals from a restaurant are of Church’s Chicken, is another QSR once again a part of the routine. • Breakfast is skewing more quick with a new breakfast lineup at its service Against this backdrop, many chains are restaurants in Malaysia, with biscuit seeing opportunity to enter the daypart sandwiches, wraps and fried chicken on • Coffee and handhelds are front and for the first time, while others return to it the bone on offer. center following a hiatus. • All-day platforms are back in the mix In nearby Singapore, Jollibee has a Here’s a rundown of who’s doing what new breakfast lineup for takeaway and Read Technomic’s global restaurant and where: delivery, while venerable seafood trends for 2022, 2021 and 2020. specialist Long John Silver’s is now Wendy’s rolled out a new breakfast Source: Technomic Global Foodservice Navigator Program Image Source: Shutterstock © 2020 Technomic, Inc. 6
WAN T M O R E I N S I G H T S ? Since 1966, we have You can get this Ignite Company Ignite Menu produced in-depth See where restaurant chains Pinpoint the latest menu trends report delivered to are, how many units they have and see what’s on the horizon. research focused on the you bi-weekly! and how well they’re doing. Explore>> Explore>> foodservice industry. Sign up here>> We provide insights into consumer, industry and menu trends in the U.S., Canada and 23 countries around the world. Our team of experts helps leaders Ignite Consumer Global Foodservice in the industry make complex Get to know your customers’ Navigator business decisions, set strategy customers through 60+ attributes Understand the global industry, and stay ahead of the curve. and visit occasion metrics. from menu trends to consumers, Explore>> in 25 countries. Explore>> Have questions about this report? Reach out to us today. 312-876-0004 info@technomic.com technomic.com © 2021 Technomic, Inc.
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