"HOW TO INNO- VATE WITHIN A LIMITED LIST OF INCI NAMES" - CORONA CRISIS Sudden changes p 8 - COSSMA
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www.cossma.com | E51280 5 / 2020 CORONA CRISIS Sudden changes p8 INGREDIENTS When aging becomes positive p 20 “HOW TO INNO- VATE WITHIN A LIMITED LIST OF INCI NAMES” Joel Mantelin, Vice President Ashland p 58
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EDITORIAL Sudden changes D ue to SARS-CoV-2, the whole world seems to becoming dislocated. Govern- FOLLOW COSSMA ON: ments are trying to contain the spread as quickly as possible with a varie- ty of measures. These restrictions, however, affect us and our industry very much. No trade fairs can take place, dates which were scheduled are already being postponed. In some countries, only those companies which can continue to work where employees are able to work in homeoffice. Unemployment and econom- www.cossma.com ic crises threaten. Are there only horror reports left? No, not at all. New dates for exhibitions are already being communicated, giving a little visibility in an uncer- tain time. There are companies who have switched theirproduction from person- al care to desinfectants, supplying their local hospitals. There are also those who www.linkedin.com/company/cossma-digital have made their protective equipment available to medical personnel. In private, music is played on balconies and children paint rainbows on the windows. A ray of hope, I think. As bad as this pandemic is and as terrible as it is to mourn the many deaths, these examples of generosity bring our humanity back to light. Let us continue to stand together, take care of each other and do everything that is www.twitter.com/cossmamagazine necessary to fight this virus. Stay healthy! www.youtube.de/cossmatv Sincerely yours, Georg von Griesheim, Managing Director www.cossma.com l3
Contents COSSMA 5/2020 8 MARKETS & 10 GO FUTURE: COMPANIES ACTIVE INGREDIENTS 7 News 12 Interview with Francesca 8 Survey: Pascucci, Volker Sudden changes Rosenberger, DSM: Conscious Beauty 16 Dr Sarah Christina Pütsch, Sederma: Colour meets care 28 What skin microbiome can 20 Interview with Maud Merlini, Seppic: When ageing becomes positiv 22 Mélanie Coirier, Pauline Tinguely-Rouaud, Silab: Bio inspired 24 Michelle Strutton, Mintel: International product launches 26 INGREDIENTS 28 Dr Bernd Becker, Molcare Consulting: What skin microbiome can 32 Mathias Fleury, Givaudan: Better sleep - better skin 34 Formulations: Natural Cosmetics 35 News: Ingredients 4l COSSMA 5 I 2020
10–24 Latest launches & trends for active ingredients 32 Better sleep - better skin 42 Jennifer Barachet, Quadpack: 60 News: Skin care for all types Personalities & Profiles 44 MARKETING SERVICES 46 Dr Andreas Reinhart, Reinhart 3 Editorial Rechtsanwälte: Borderline 6 Download List products: Cosmetics or not? 61 Events Diary 42 Christian Lüke, Düllberg 62 Suppliers‘ Guide Konzentra: Green lungs 65 Advertisers’ Index 66 Preview/Imprint 50 PACKAGING 52 Market survey: Process tech- nology, laboratory equipment & packaging machines 56 Nesrin Hesso, PhD, VMI: Mixing Tools 36 51 News Packaging Pumps & Dispensers 53 Review PCD 58 PERSONALITIES & 36 PUMPS & DISPENSERS PROFILES 38 Bernd Genath, Fischerplanning: 58 Interview with Joel Mantelin, Protects against impurity Ashland: Trend of Trends: Front cover picture: 41 News: Packaging Biofunctionals Joel Mantelin, Ashland, www.ashland.com www.cossma.com l5
SERVICES Free Downloads More information for subscribers at www.cossma.com CLICK THROUGH OUR WEB TV CLIPS: WWW.COSSMA.COM/TV ROBIN BIELEFELD CHRISTINE WILD ERWIN SCHUSTER Purchasing Manager, Börlind Director International Sales, Head of Market Segment about the company’s latest achieve- Boerlind New Markets and APAC, Geka ments in sustainable packaging about the company’s latest achieve- about his company’s innovations in sus- ments in sustainability tain-able packaging STEFANO MEAZZA TIM EAVES JEAN-YVES BOURGEOIS CEO of the company Cappardoni CEO, Quadpack CEO, JYB Conseils about the complexity of recycling and provides background on their about the major changes in the the company’s most recent acquistions acquisition of the German packaging packaging industry in the past 5 years company Louvrette photo: Kiuikson, Shutterstock.com LOG IN AND TAKE FULL ADVANTAGE! On the COSSMA website, we post lots of additional information related to the topics covered in the magazine. You will find more than 1,000 useful additional items to extend your knowledge and understanding: more information on the ingredients and finished products that we cover; market data and statistics; supplier listings; literature references; scientific articles; product formulations and useful base formulations. Search for the topics you are interested in at www.cossma.com 6 l COSSMA 5 I 2020
MARKETS & COMPANIES News REBRANDING SCHUMACHER PACKAGING | The new pro- duction site in the English city of Birmingham is now officially renamed on 1st April 2020. “Jaffabox Ltd” became “Schumacher Pack- aging Ltd”. The company acquired Jaffabox, a manufacturer of various corrugated board packaging solutions that is also family-run, in November 2019. At the same time, a genera- tional shift took place in the family that used to own the company: Annette Amyes is now Managing Director in the Birmingham plant Award Eduardo M. Molina (Business Director Innohealth), Dr Lisa Maus (Global Director Innovation Management Active Ingre- again dients), Eduardo Muñoz MD PhD (Co-founder of innoHealth), Juan Carlos Guzman (Director General Evonik España y Portugal S.A.U. and Managing Director innoHealth) LIPOID KOSMETIK | During the annual sus- tain conference in March 2020, EcoVadis hon- oured the company for EXPANSION OF SKILLS and her brother Mark has the role of Sales its actions in sustainable EVONIK | The company has concluded a purchase agree- Director. The rebranding of the English plant procurement and Corpo- ment to acquire innovativeHealth Group (innoHealth). emphasises that customers from the United rate Social Responsibility Head-quartered in Madrid, Spain, innoHealth’s technology Kingdom can now also access the entire (CSR) with the “Sustaina- platforms screen and combine natural ingredients and range of solutions offered by the European extracts to generate novel dermocosmetic products with Schumacher Packaging Group – including synergistic activities. It will be part of Evonik’s Care Solu- consultation, services and logistics. tions Business Line. This latest acquisition increases the www.schumacher-packaging.com company’s ability to develop unique and tailor-made active ingredients and accelerates time to market. www.evonik.com NEW FACILITIES NOURYON | Nouryon and Ineos Nitriles have The company received the EcoVadis Stronger position broken ground on new facilities to be built at award again. Ineos’ site in Cologne, Germany. The units will AZELIS | The company is thrilled to announce that it has produce raw materials for Nouryon’s readily signed an agreement to acquire 100% shares of CosBond, biodegradable chelates, used in detergents bility Leadership Award” a Chinese specialty chemicals and food ingredients and other industries. The plants are due to in the category “Small to distributor. Headquartered in Hong Kong, it has offices be completed in 2021 – 2022. Demand for Medium Enterprises” as chelates has increased strongly following the “Best Performer Heavy European ban on phosphates in consumer Manufacturing”. Evon- automatic dishwasher detergents. Chelates in ik has already received home and personal care applications are more Gold Status for its CSR sustainable than the phosphates they replace. activities four times in a www.nouryon.com row since 2015. www.lipoid-kosmetik.com Azelis acquires CosBond and strengthens position in Chinese personal care market. and warehouses in Hong Kong, Shanghai, Guangzhou and Beijing and represents over 30 renowned global principals, predominantly in personal care industry, followed by fla- At Ineo’s site in Cologne, Germany, vour and fragrance, food and nutrition and fine chemistry. new facilities will grow. www.azelis.com www.cossma.com l7
MARKETS & COMPANIES Sudden Changes Crisis | In only a few weeks, the SARS-Cov-2 went from a few infections to a global pandemic. Social as well as business life have changed completely. How are the companies coping? Xavier Susterac, senior vice presi- dent Personal Care Europe, BASF “We are currently experiencing great teamwork and the will to keep up the production of personal care products for daily needs. Our European sites are still operating. However, we are experiencing issues with the supply of some raw mate- Hans Bohnen, chief operating of- rials and challenges due to logistics or re- ficer and director, Global Emer- photos: creativeneko/Shutterstock.com, companies duced personnel. Deliveries may be de- gency Management, Clariant layed, and we may not be able to serve all “In response to the current developments requested volumes. Despite all this, we are the Clariant Global Emergency Management supporting local medical institutions at sev- (GEM) organisation has issued a strong recom- eral sites by donations of sanitizers.” mendation that office workers in Europe, Middle East and Africa, North America and Latin America work from home or by a split office approach (A/B group shifts). In India the government ordered a complete shutdown. In Asia-Pacific most sites are running, and remote work is recommended. In China, our employees have returned to the office since 30 March, with the obligation of wearing sur- gical masks.” 8l COSSMA 5 I 2020 www.cossma.com
MARKETS & COMPANIES Staffan Sjöberg, public relation manager, Iggesund “We are determined to keep production running. Any symptoms qual- ify employees for paid sick leave. Also, we limited access to production area, and increased cleaning and disinfection. Basically, we try to min- imise any manual handling of our products. There is clearly a strong de- mand for paperboard – even in a crisis. We are keeping our customers informed on product safety in real time.” Matteo Moretti, president, Lumson “Lumson has adopted all possible measures to prevent the spread of the virus: the use of PPE, sanitisation of the workplace, temperature checks, re- organisation of shifts and non-essential departments, ‘smart working’. It also supplied all members of staff with high-protection masks. Lumson donated 2,000 protective suits to Ospedale Maggiore di Crema and Tim Eaves, CEO, Quadpack supplied masks and medical scrubs to civil protection “With empathy, transparency services. We are living through difficult days, both from and a spirit of collaboration we face the human and work-related point of view, but I’m sure the coronavirus crisis. Communication that with the contribution of everyone, we’ll be able to is key, and we are keeping all stake- make it through”. holders updated 24/7. We are all in this together! Most office staff are working from home and our German factories are operating with special safety meas- ures. We are seeing a level of collabo- ration never seen before. I am proud to see how the Quadpack family is facing the current challenges.” Tony Veer, CEO, The Box “Both from a personal and business point of view, we take as low a risk as possible. This means very few personal contacts and cleaning everything. When you enter, there is a spray to disinfect your hands. Also, we have given surgical masks to employees, family and friends. We keep Rosa Porras Mansilla, marketing and the physical distance of 1,5 m minimum communication manager, Virospack all the time. With our team, we try to do “Since the beginning of the pandemic, we damage control, by serving and support- took all the necessary security measures to ing our customers even better than be- protect our employees – with extreme disinfection in fore. Sometimes even at better prices, to our facilities, conditioning sections, and common areas keep the business going for everybody. guaranteeing greater distances between workers, post- We have started suggesting to our cus- poning international trips, or avoiding unnecessary tomers that they use flatter tins, that fit contacts by having office staff work from home. Keep- in the mailbox, so they can send products ing these security measures, we have maintained our at low cost to people who stay at home.” activity and continued to meet delivery deadlines. Un- fortunately, to curb the high spread of Covid-19, the Spanish government has decided to close all non- essential business activities from 30 March until 14 of April – at least.” www.cossma.com l9
GO FUTURE Active Ingredients Conscious beauty��������������������������������������������������������������������������������������������������������� p 12 Colour meets care������������������������������������������������������������������������������������������������������� p 16 When aging becomes positive���������������������������������������������������������������������������������� p 20 Bio inspired������������������������������������������������������������������������������������������������������������������ p 22 International launches ���������������������������������������������������������������������������������������������� p 24 photos:Africa photo: Business/Shutterstock.com LuckyStudio/Shutterstock.com 10 l COSSMA 5 I 2020 www.cossma.com
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GO FUTURE: ACTIVE INGREDIENTS Conscious Beauty Ingredients | The demands customers have on their skin care products have changed. Those who buy anti-aging products are INTERVIEW getting younger and younger. Francesca Pascucci and Volker Rosenberger also talk about other trends and innovative solutions. photos and figures: Garnet Photo/Shutterstock, author NN Francesca Pascucci COSSMA: What are the most sig- ables, but also cosmeceuticals – global marketing manager nificant consumer trends in non-invasive but high efficacy, pre- Skin Care skincare now? mium skincare solutions. At the same time, though, demand for Francesca Pascucci: We’ve carried cleaner, natural, and socially and Volker Rosenberger out a couple of in-depth market environmentally responsible skin- global marketing manager studies in the past 18 months and care is also growing. Look at the Skin Care, both DSM, can now see strands from two key momentum of vegan beauty for Kaiseraugst, Switzerland, trends coming together. There’s the example. www.dsm.org/personalcare trend for medical beauty, with peo- In a nutshell, thanks to digital tech- ple willing to embrace cutting-edge nology, people are becoming more science and technology to achieve knowledgeable and more discerning the looks they desire. This covers about what goes into their skincare cosmetic procedures, such as inject- products. Today’s consumers want 12 l COSSMA 5 I 2020
GO FUTURE: ACTIVE INGREDIENTS nised as a “clean” option. What’s ucts around the age of 47; today, the more, their design and production average age is 26. Having noticed process is highly sustainable, and this trend, we spoke with consum- they also meet the criteria for vegan ers via our Consumer Insights Hub products. and it became clear that many At DSM we use molecular model- younger women assume they will ling, a tool new to cosmetics. Ini- age facially in a similar way to their tially from the world of pharma, mo- mothers. Some even told us that lecular modeling identifies the where they could see mimic and ex- potential structural features behind pression lines on their own faces, a molecule’s biological activity and their mothers had developed more takes this as the basis for creating defined wrinkles. effective skin care actives. We begin We found this interesting so decided by designing and modelling biolog- to carry out a new study involving ically relevant molecules in silico, both women in the 50-65 age group synthesize them, then test small li- and in the 21-35 age group, some braries of compounds to identify the who were actual mothers and most effective. This technique re- daughters, using a tripeptide1. This duces costs and development time. active is proven to reduce the ap- It also helps us understand how pearance of mimic wrinkles by help- products perform at the molecular ing the skin to relax from within. level, giving us further insights into Our latest findings show that it can how different skin actives work also help delay the progression of within the skin. mimic wrinkles if used at an earlier stage in life. Do you see any new potential for peptides in the anti-ageing What have been your most excit- market? ing developments in the field of skincare? Francesca Pascucci: One manifesta- tion of the medical beauty trend is Volker Rosenberger: We all know that that information-savvy younger dealing with dry skin can be an up- to understand exactly how and why generations are proactively seeking hill battle. It’s important to use good individual actives and ingredients preventive anti-ageing solutions, facial and body moisturizers, but it’s work on the skin. On top of this, much earlier stage. Baby boomers equally important to find a proper broader environmental, health, and used to start using anti-ageing prod- cleansing product. The problem is societal concerns are also influenc- ing decision making. They require transparent information about how sustainably and ethically different ingredients are sourced or pro- duced, too. We call this phenome- non “Conscious Beauty”. What kind of skincare solutions or technologies could respond to these trends? Francesca Pascucci: Synthetic, small molecular weight peptides tick most of the “Conscious Beauty” boxes. These active compounds have a known mode of action and deliver proven results by working within the skin and mimicking its natural processes. This makes them an ex- cellent response to the medical figure 1. The comparison between expression beauty trend, and they are recog- marks among daughters and mothers. www.cossma.com l 13
GO FUTURE: ACTIVE INGREDIENTS ‘natural glow’ that comes with a suntan, and the appearance of fresh- ness and well-being you have just after a holiday, is something people prize highly. It gives them a confi- dence boost, so they feel they can go without make up, and also has strong associations with looking healthy. Consumers would like to have this look all year round. Although self-tanning products and make-up are options, the results tend to be superficial and don’t look always authentic. Tanned skin is an outcome of mela- nin synthesis, which is a line of de- fence against photo-ageing. So, we decided to see if a peptide could figure 2. Result after four weeks in-vivo study with a tripep-tide stimulate the tanning process at the same time as protecting the skin. that cleansing can strip moisture immediately increase skin hydration Our new Pentapeptide3, has a spe- from your skin, impair skin barrier for 24 hours. We also found that, cial amino acid sequence and is a function and impact the skin micro- even with frequent showering, it highly selective agonist of Melano- biome balance, leaving skin rough helps reinforce the skin’s barrier cortin Receptor-1 (MC1R). and tight, or maybe even reddened, while protecting against dryness. We chose it from a library of more scaly and itchy. In one of our recent Francesca Pascucci: We see that pep- than ne hundred peptides both for surveys, consumers said they want tides are appealing to consumers its MC1R activation efficacy and to find a way to overcome these is- because they work with skin’s nat- ability to strengthen skin’s natural sues and that they are looking for ural processes and boost them from defences from within, which it does effective skin cleansers that also within. The results they bring are by reducing oxidative stress and provide instant and long-lasting very effective too, so we’ve been boosting DNA repair.It has been moisturization after use. looking for new applications beyond proven ex-vivo and in-vivo, with We have carried out some new stud- the anti-ageing market. clinical tests showing that it pro- ies with a natural moisturizer re- From speaking to consumers via our motes a visible glow and provides a nowned for its moisture-magnet Consumer Insights Hub, and based healhty complexion in just five days. properties. Our findings prove that on a survey of more than 6,000 re- These results are long-lasting too, common skin cleansing formula- spondents men and women across with the benefits still visible at ten tions containing this Moisturizer1 the globe, we’ve learned that the and twenty days. figure 3. In vivo the pentapeptide delivers visible healthy tone in just five days with long-lasting effect. 14 l COSSMA 5 I 2020 www.cossma.com
What are your latest findings in the field of the facial mi- crobiome? Volker Rosenberger: The skin microbiome has a lot of reso- nance with consumers interested in more natural approaches to skin care. As a beauty concept it’s certainly gaining trac- tion; you only need to look at the growing number of cos- metic products making specific reference to it, and the many launches of prebiotic, probiotic and postbiotic ingredients. There are still many questions to explore, though, about how the skin interacts with its microbiota and which as- Slow Age für sensible Haut pects of these interactions are most relevant to the world of skin care. At DSM, we’ve combined our knowledge and ex- pertise in skin microbiology and skin science in a unique epidermal microbiome beauty approach4 which focuses on the interplay between the epidermis and the skin microbi- ome in order to explore new ways to preserve, reinforce, and restore healthy skin at its root. Schützt vor den schädigenden In 2018, for the first time in a single clinical study, our sci- Einflüssen des EXPOSOMS entists demonstrated a link between changes in the compo- sition of the skin microbiome and changes in normal, dry auf die Haut. and oily skin. This research focused on three bacterial spe- cies which have an important impact on these skin condi- ❖ Sichtbar weniger Entzündungen. tions (Cutibacterium Acnes, Staphylococcus Epidermidis and Corynebacterium Kroppenstedii) and their distribution ❖ Sichtbar weniger Falten. on skin before and after application of one of three actives in our current portfolio5. Our study found that treatment ❖ Sofortige Hautberuhigung. with these actives could have a beneficial effect on the skin barrier in normal, dry and oily skin. These effects were as- sociated with changes in levels of one or more of the three 00 028 bacteria. What potential do you see in the skin microbiome for the development of new ingredients? Volker Rosenberger: It is a real opportunity for innovation. Our findings so far certainly point to promising potential for next generation skin care. We also see potential in pro- biotic skincare solutions. Last year DSM took an investment in and began collaborating with S-Biomedic, working with live bacteria to develop products and treatments for skin disorders and has developed a programme focusing on ac- ne-prone skin. In terms of the market, all the evidence from our trends research suggests that the microbiome will be- come a skincare segment in its own right. Several of DSM’s actives have been tested against these criteria and awarded this quality mark. We’re delighted with this, because as well as providing formal recognition of our innovation in ❖ Beugt Exposom induzierter Zellalterung vor. this field, “Microbiome Friendly” is a label end consumers will be able to relate to. As this segment becomes more es- ❖ Reduziert neurogene Entzündungen. tablished, it’s also reassuring for our customers that DSM is ready, with microbiome skincare solutions.Q ❖ Stärkt die Hautbarriere. ❖ Bringt das Mikrobiom wieder ins References Gleichgewicht. 1. Syn-Ake 2. Pentavtin 3. Syn-Glow 4. Epibiome Beauty ... 5. Oxy 229 PF, Syn-up and Alpaflor Alp-Sebum Besuchen Sie uns auf der �� in–cosmetics in Barcelona � am Stand M58! �IOTECHNOLOGIES www.greentechgmbh.de GREENTECH
GO FUTURE: ACTIVE INGREDIENTS Colour meets care Ingredients | Nowadays, it’s no longer enough for make-up to perfect the skin’s appearance on the surface. Customers expect active ingredients to care for their skin at a deeper level. Dr Sarah Pütsch explains what is suitable for use in colour cosmetics. Photos and figures: Jag_cz/Shutterstock.com, author C NN Dr Sarah Christina Pütsch, olour cosmetics have gained mous potential, popularity and mar- technical marketing lead, Croda, enormous popularity and ket strength.Lip and facial make-up Nettetal, Germany, further growth of this market were the most dynamic segments www.sederma.com is projected for the coming years with the highest growth projected (SpecialChem, 2017). Currently, within the next five years (Euromon- South Korea as the trend setter for itor International, 2019). colour cosmetics and a lot of beauty With consumer demand for make-up trends from this country have entered with skin care benefits increasing, the Euopean market. In 2017, about there are numerous opportunities for two thirds of all cosmetic products cosmetic manufacturers to promote launched in South Korea were colour the hybridisation of make-up and cosmetics, emphasizing their enor- skin care. The concept is high per- 16 l COSSMA 5 I 2020
GO FUTURE: ACTIVE INGREDIENTS forming make-up, going beyond sim- acid, have a structure like hyaluronic Another active offering excellent ply covering and concealing to really acid fragments. They stimulate the moisturising benefits and which can taking care of the skin. neosynthesis of the skin`s own hya- be easily incorporated into powder For example, due to the increasing luronic acid and helps to deliver op- make-up is “Vegesome moist 24” that concerns about environmental ag- timal moisturising and viscoelastic is a powder composed of hollow par- gressions, make-up could act as an- properties by sustaining its turnover. ticles from Lycopodium clavatum, other layer of protection through the Furthermore, they increase the syn- which are filled with an extract of incorporation of active ingredients, thesis of elastin and smoothe the Imperata cylindrica possessing mois- which would provide hydration and skin`s microrelief within a few weeks turising properties. The active ingre- protection against pollution. In addi- of application by reducing fine lines dient is progressively released to pro- tion, consumers are constantly striv- and wrinkles (figure 1). cure moisturising effect lasting at ing for a more natural look. Colour and hydration For make-up products, skin hydration is an essential element to achieving a flawless, healthy-looking skin. One hydrating active facing the trend around hyaluronic acid, is “Optim Hyal”. Since the half-life of hyalu- ronic acid is less than one day and its synthesis decreases with age, it is essential to trigger the hyaluronic acid renewal. Products with oligosac- Figure 1: After only one month of twice daily application of a cream containing 3% “Optim hyal”, the skin`s microrelief is charides from acetylated glucuronic smoothened and the skin appears healthy and well hydrated. www.cossma.com l 17
GO FUTURE: ACTIVE INGREDIENTS least two hours, while the empty cap- sules can absorb excess sebum from the skin surface to mattify the com- plexion. In vivo experiments performed with twelve female volunteers with a mean age of 45.9 years showed that the application of a powder contain- ing 1% of the active ingredient en- hances skin moisturisation within one hour after application. This ef- fect is better and more prominent two hours after application. Skin moisturisation was significantly im- proved in comparison with the pla- cebo and skin roughness was visibly reduced. “Vegesome moist 24” works well as an ingredient to be formulated in powder make-up, such as bronzing powders, face powders or eye shadow, providing an exceptional velvety touch together with im- mediate moisturising and mattifying properties. Concealing and reducing wrinkles Focusing on the increasing consumer demand for anti-ageing products to allow dignified and graceful ageing, a novel powder has been designed for colour cosmetics applications. This eco-designed ingredient is a pure lyophilised plant cell culture ex- tract of Leontopodium alpinum Figure 2: Before using pure lyophilised plant cell culture of Leontopodium alpinum and after two months of application of a (Edelweiss), which can be easily in- loose powder containing 0.03%. corporated into make-up powders to provide anti-ageing benefits. It exerts a lifting effect to the skin, especially around eyes and lips, can reduce fine around eyes and lips. In addition, due as the butterfly-bush, responds to the lines and wrinkles and significantly to its antioxidant properties, it pro- specific beauty concerns of olive enhances the skin isotropy. vides protection against pollution complexions. These are associated A clinical study confirmed that the and sun damage. with skin phototypes III to V and application of a loose powder con- need specific care, since they tend to taining 0.03% of “Majestem drypure” Luminosity of the skin be hypersensitive and are prone to for two months leads to a visible re- Regarding the consumers` desire for inflammatory hyperpigmentation. duction of fine lines and wrinkles a more homogenous and more lumi- Due to its anti-oxidative, anti-inflam- and smoothing of the skin texture nous complexion, a plant cell culture matory and pigmentation control (figure 2). The skin appears lifted extract of Buddleja Davidii, known properties, the active ingredient “Am- berstem” reduces inflammatory hy- perpigmentation, dullness and red- ness. It also reinforces the skin barrier “Skin Hydration is an essential element to and improves hydration. A clinical study confirmed that it achieve flawless, healthy-looking skin.” fades dark areas and reduces skin redness. Most of the volunteers per- Dr Sarah Christina Pütsch, technical marketing lead, Croda International ceived a decrease in the intensity of 18 l COSSMA 5 I 2020 www.cossma.com
Photos: AdobeStock: Valua Vitaly, BillionPhotos.com, FotolEdhar Figure 3: Before and after twice daily application of a lip balm containing 1% “Volulip” for one month. dark areas and found their skin to be more luminous and TURN TRENDS INTO well moisturised. The active ingredient can be incorporated into any type of facial care, make-up, sun and after-sun products. BUSINESS! Sebum regulation is also an essential aspect for end con- sumers to mattify their complexion. Women, as well as men, strive for an even complexion without uncomfortable skin shine caused by excess sebum flow. An active ingredient, “Evermat”, that associates Enantia chlorantha extract and oleanolic acid decreases the sebum More than 400 suppliers present production and refines the skin grain. By inhibiting the 5a-reductase activity it provides a reduction in sebum flow the latest trends in ingredients, and consequently a less oily skin. Furthermore, it reduces manufacturing, packaging and skin shine as well as the pore size, thus refining the skin texture. The reduction in sebum flow and skin shine is no- service. table: the skin is mattified and the pore size is visibly re- duced. The active ingredient is suitable for any type of facial care product to reduce skin shine, dilated pores or oily skin and can be incorporated into foundations, camouflage creams or make-up fixing and mattifying sprays. Lucky Lips Another popular and dynamic make-up segment is lip make-up. For that, every conceivable colour can be com- bined with an active ingredient that hydrates the lips and/ or provides a volumizing effect. “Volulip”, a combination of Portulaca pilosa extract and a dioxygenated peptide can improve the lip texture and exerts a plumping effect. In vivo studies revealed a visible impact on the lip shape and cur- vature. After one month of application, an increase of the lip volume, hydration and softness could be seen (figure 3). There is a broad range of high-performance active ingredi- International trade show of the ents with numerous proven skin care benefits that can cosmetics supplying industry easily be incorporated into make-up products. They respond to the current demands of end consumers for make-up prod- ucts that not only cover the skin but bring multi-purpose, 30.09. - 01.10.2020, MOC MUNICH caring properties, which deeply and visibly improve the skin`s condition and appearance for a flawless, natural and www.cosmetic-business.com/tradefair glowing complexion. Q
GO FUTURE: ACTIVE INGREDIENTS INTERVIEW When aging becomes positive Trends | The generation over 50 no longer occupies a marginal position in the cosmetics industry. Good and healthy aging are the key words today. Maud Merlini talks about what this target groups wants and what its skin needs. photos: Martina Ebel, Damsea/Shutterstock.com, author NN Maud Merlini COSSMA: The view of the topic of brands are now talking about “slow inspirational marketing, “anti-ageing” has changed. What ageing” and “ageing well”, in the manager, Cologne, Germany, exactly is different now? press. Young women are also making www.seppic.com a little more room for their elders Maud Merlini: In the past ten years, (fifty years and above). the perspective of the cosmetics in- This is the pro-age trend, which we dustry on the topic of “anti-ageing” interpret as a move away from the has changed quite a bit. Trends agen- beauty ideal that was defined by eter- cies advise to accompany ageing, nal youth. 20 l COSSMA 5 I 2020
GO FUTURE: ACTIVE INGREDIENTS acceptance can be seen, for example, aging. Our extract from the red sea- in the rehabilitation of certain signs weed Asparagopsis armata protects of aging such as “happy wrinkles” or the skin from endogenous stress us- silver hair. Consumers also expect ing a unique approach; it controls fewer overpromises and more realis- contagious ageing (in vitro). Ageing tic benefits from brands. leads to an excess of senescent cells When we look closely at women characterised by functional and mor- aged 50 years and over, they form a phological modifications. These cells significant and increasing demo- also produce a “Senescence Messag- graphic group for the beauty market, ing Secretome” (SMS), affecting with a real purchasing power. What neighbouring young cells and accel- do they want? They expect products erating the signs of ageing. The ex- designed specifically to answer to tract of Asparagopsis armata regu- their changing skin conditions, for lates the impact of SMS in order to example related to menopause. reduce the contagious aging effect on Also, when we take a look at younger young cells. It protects young cells consumers we observe that they from senescence induced by SMS. change their attitude towards ageing and start using anti-ageing products “Healthy ageing” instead of “an- earlier. Indeed, a study conducted in ti-ageing” - what does this mean the UK reports that among 5,000 for customers’ care routine and women, 62.4% think now that “an- way of life? ti-age” consists of “preventing” the effects of skin ageing2, rather than In terms of way of life, “healthy age- trying to correct them. ing” having a more holistic approach to beauty. For example, consumers Which active ingredients are cur- are aware of a connection between rently setting trends and what are diet and appearance and pairing up they doing? traditional cosmetics with edible products can be a great opportunity. Facing these new consumers expec- To support brands in this direction, tations, brands must both adapt their we can offer a patented complex of marketing speech and change their plant-based ceramides that maintains strategy of active choice to enter in a a healthy skin with moisturizing and “pro age” strategy. antioxidant action, for both topical Some brands work on a less negative and edible applications. Of course, approach towards ageing by promot- the basic trio routine – cleanser, se- ing fewer corrective benefits, such as rum, cream – is here to stay, but If the ideal of beauty for women improving complexion glow and con- beauty supplements can enrich cus- over 50 is no longer perfect, youth- cealing skin tone imperfections. tomer’s skin care routine. Q ful skin, what do they expect from To value women over 50 years old – their care products now? formerly side-lined in the cosmetics sector – brands can design products References (1) Philips Global Beauty survey – 2017, with more than We notice that the perception of specifically for mature skin. With 10,000 women. beauty has shifted over the years and age, skin loses its integrity. The me- (2) ‘Skin Thinking’ study conducted on 4,963 British women aged from 18 to over 60 years (2018) tends toward a more emancipated tabolism slows down and it doesn’t vision. For instance, in 2017, a study allow the skin barrier to be main- revealed that among more than tained anymore. When this occurs, 10,000 women questioned, 70% the skin loses both moisture and think that beauty is something that firmness; it becomes dehydrated and you define yourself1. wrinkles appear. Centella asiatica is One of the first expectations is a a trendy ingredient to care for mature change in the communication of skin as it can regenerate the natural brands on anti-ageing products. Age- skin barrier. For those who look to ing is inevitable; women are fighting protect the youth capital, antioxidant less and less against time flying. They ingredients are commonly used. The extract of red seaweed Asparagopsis claim the right to be beautiful and However many brands are also look- armata helps to protect younger cells from feel well, whatever their age. This ing for new approaches in preventive senescence. www.cossma.com l 21
GO FUTURE: ACTIVE INGREDIENTS Bio inspired Research | Probiotics are well known for having a positive influence on health. Recently, scientists set their focus on postbiotics, their bioactive metabolites. Following the natural model with jojoba, scientists have achieved special results for dry skin. NN Mélanie Coirier biotechnologies to bioguide the pro- gredients that selectively stimulate communication officer duction of a natural postbiotic capable the growth and/or activity of “good of addressing dry skin issues using a bacteria” that may improve the biomimetic approach. health of the host; • Postbiotics, literally “after the pro- Pauline Rouaud-Tinguely Definition of pro- pre- and biotic”, are non-viable bacterial Innovation Management postbiotics products or bioactive metabolites project leader, both Silab, Saint From the scientific discoveries on the generated by probiotic microorgan- Viance, France human microbiota appeared the no- isms which bring benefits to the www.silab.fr tions of probiotics, prebiotics and host. postbiotics. The knowledge of the pre- First described and used for the treat- cise terminology is very important for ment of intestinal disorders and gen- O ver the past ten years, scien- those who decide to work on these eral health, the concepts of probiotics tists have made enormous new concepts. Here are some key defi- and resulting postbiotics are now oc- progress in the understanding nitions, according to the literature and curring in cosmetic industry4. of the role of the microbial flora on the World Health Organisation health. This progress has led to the (WHO)1, 2: From bio-inspiration to emergence of new therapeutic strate- • Probiotics are living microorgan- bioconversion gies based on the use of probiotics isms such as Lactobacilli or Bifido- The most well-known probiotic be- photos and figures: New Africa/Shutterstock.com, authors (defined as good bacteria), and more bacteria that, when administrated longs to the genus Lactobacillus. For recently of postbiotics, a set of bioac- in sufficient quantities, have posi- the development of its new care prod- tive metabolites produced by probiot- tive effects on the host’s health. uct for dry skin, Silab’s research teams ics. First related to the food industry They are more commonly known got specifically interested in Lactoba- and gut health, these microorganisms as “good bacteria”. It is very impor- cillus (L.) arizonensis a plant probi- are now an area of research in the tant to notice that a new term otic highly adaptable to desert cli- cosmetic industry. As one of the first called paraprobiotic recently ap- mates. Indeed, it colonises jojoba, a companies, Silab became interested peared and refers to dead or lysed shrub growing in extreme drought in the idea of transposing their bene- microorganisms3; conditions, such as those of the Ari- ficial effects to the skin. The company • Prebiotics, literally “before the pro- zona desert. In order to ensure its thus applied its expertise in mastering biotic”, are non-digestible food in- survival, this good bacterial species 22 l COSSMA 5 I 2020
GO FUTURE: ACTIVE INGREDIENTS (= probiotic) bio converts molecules at the cell level all support cosmetics of its host into bioactive metabolites, benefits. more commonly called postbiotics. Indeed, the results of in vivo tests This ability to modify its metabolism to demonstrated that after 28 days of its environment provides it with a re- twice-daily application to the face of markable adaptation capacity and is Caucasian volunteers with dry skin, the reason for its nickname of “natu- active molecules at 1% maintain the ral metabolic engineer”. before treatment microbiota’s equilibrium and revital- In this context, Silab’s team decided ises renewal of the cutaneous barrier. to use its historical expertise in bio- Hydration is improved (+16.2%) and technologies and microbiota in order complexion radiance is revived, as to reproduce in-house the specific nat- shown by increased reflection by the ural environment of L. arizonensis. As skin (+7.4%; P < 0.01). This dual expected, adding jojoba to the culture hydrating/complexion booster effect medium has mimicked the existing was also seen on the face of Asian after treatment +16.2% partnership between this bacterium volunteers, to a significant degree. and its substrate, thus allowing to bi- Effect on hydration of the skin of oguide the production of postbiotics Caucasian volunteers (hands). Conclusion rich in active molecules of cyclic poly- With science as its driver for innova- ols-type. tion, Silab combined its expertise in Interestingly, these molecules were modelling mimicking dry skin, which mastering natural products, biotech- specifically identified by analytical enabled it to demonstrate the altera- nologies and microbiota to develop a laboratory as highly interesting due to tion of the skin barrier function and biosinspired, natural active ingredi- their biomimetic action and particu- to prove that its active ingredient re- ent. This patented biotech active larly their ability to improve the qual- activates its integrity. More precisely, (INCI name: Maltodextrin and Lacto- ity of dry skin. Indeed, these cyclic this was done by developing a novel bacillus Ferment) is recommended in polyols (identified through a metabo- in vitro 3D model of reconstructed all care products for dry skin, availa- lomics study by UPLC-MS/MS) are epidermis subjected to a water stress, ble as a powder without preservatives osmoregulating molecules known to induced by incubation in an atmos- (recommended amount: 0.1 to 1%) play a fundamental role in adjusting phere of 40% humidity (vs. 82%) for and compliant with international cos- osmotic pressure in plants. In drought three consecutive days. metic regulations (Europe, United conditions, they participate in maintain- Through this modelling study, the States, Japan, China, etc.).Q ing the water status of the plant, in turn postbiotic was proven to boost the References contributing to preserving its active mechanisms inherent in establishing an metabolism. Such metabolites present effective barrier function, thereby lim- 1. Watson RR, Preedy VR. Probiotics, Prebiotics, and Synbiot- ics: Bioactive Foods in Health Promotion. Academic Press. a suitable molecular profile to treat iting the effects of epidermal dehydra- 940 pp. (2015) skin dryness. tion, with the improvement of the dif- 2. Patel RM, Denning PW. Clin. Perinatol. 40(1):11. (2013) Produced at industrial scale, the su- ferentiation process and epidermal 3. de Almada CN, Almada CN, Martinez RCR, Sant’Ana AS. pernatant was used as natural raw cohesion and the activation of the li- Trends Food Sci. Technol. 58:96. (2016) material to concentrate active mole- pid cement formation. These actions 4. Markowiak P, Śliżewska K. Nutrients. 9(9): (2017) cules by a patented process. ADVERTISEMENT A natural solution Dry skin is a common disorder that is marked by several symptoms includ- ing discomfort, excessive desquama- tion and the appearance of unsightly irregularities. These manifestations are the result of an alteration of the skin barrier function, caused by a number of factors (deterioration of the epidermal differentiation and co- hesion, defect in the formation of the lipid cement and transepidermal wa- ter loss). To determine the efficacy of the ob- tained active ingredient on dry skin, the company developed an in-house www.cossma.com l 23
GO FUTURE: NEW IDEAS Product development | This month, Mintel presents active ingredients. Many Manufacturers currently focus on certain ingredients that have a strong potency and different effects on the skin. N owadays, most customers expect products that prom- CeraVe BRTC ise quick and clearly visible Dermatologically developed: The peeling pad features results. Therefore, new and well- “Resurfacing Retinol Serum”. two different sites. known ingredients are researched and used accordingly. Help for irritated skin The “Doctor Babor Pro” range in- cludes BA Boswellia Concentrate, which is claimed to provide a calmer and more even complexion, enhan- cing the barrier function of irritated skin, thanks to Boswellia extract with anti-inflammatory effects. The vegan and pH optimal product is free from fragrance and synthetic colourants. Vitamin booster La Roche-Posay “Pure Vitamin C10 Serum” is described as an anti-wrin- even and refined, while the skin re- Intense cleaning kle, antioxidant renovating serum gaining its full radiance. It features As a part of the BRTC “Multi-Vital 10 that makes skin feel instantly softer, a light, fast-absorbing texture at a System” range, the “V10 Peeling Pad” more hydrated and glowing, while re- physiological pH that leaves a vel- is described as a purifying moistu- ducing wrinkles and fine lines. The vety, non-greasy finish. Suitable for rer that helps remove dead skin, serum is said to make skin texture sensitive skin, it is formulated with while supplying essence to instantly and tone appearing more uniform, the key ingredients pure vitamin C restore radiance. Formulated with and the peptide neurosensine. centella asiatica extract, PHA and bergamot fruit oil, the pads have The power of ceramides completed skin irritation tests. The CeraVe “Resurfacing Retinol Serum” pad features two sides for different Dr Babor Pro La Roche-Posay contains three essential ceramides functions: bumpy embossing, for se- Bosswelia extract with The serum is suitable (1, 3 and 6-11), encapsulated reti- bum control, exfoliation, makeup re- anti-inflammatory effects. for sensitive skin. nol, licorice root extract and niacina- mover and soft, smooth cotton, for mide said to reduce the appearance moisturising, smoothing, and texture of post-acne marks and pores, restore improvement. Q the protective skin barrier and im- prove skin smoothness. The patented MVE technology provides controlled release of ingredients. The serum is also claimed to brighten, resurface the skin for a refined appearance and NN Michelle Strutton, global research a healthy look without causing dry- manager Beauty & photos: Mintel ness. The non-comedogenic and der- Personal Care, matologically developed product is Mintel, London, UK, free from parabens and fragrance. www.mintel.com 24 l COSSMA 5 I 2020 www.cossma.com
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26 l COSSMA 5 I 2020 www.cossma.com photos:SUWIT photo: Studio/Shutterstock.com Africa NGAOKAEW/Shutterstock.com
INGREDIENTS What skin microbiome can ������������������������������������������������������������������������������������������������������� p 28 Better sleep - better skin������������������������������������������������������������������������������������������������������������� p 32 Formulations: Natural cosmetics �������������������������������������������������������������������������������������������� p 34 www.cossma.com l 27
INGREDIENTS What skin microbiome can Research | More and more cosmetics ingredients want to improve the skin by effecting the skin microbiome. But what is the micro- biome and how is it composed? Dr Bernd Becker gives an overview. NN Dr Bernd Becker been developed by targetting skin's Without contest, the skin microbi- MolCareConsulting, microbiome. ome is a full player in our beauty and Photos: Kateryna Kon, solar22/Shutterstock.com Wiesent, Germany, The microflora, or microbiota as we well-being. But how do we assess www.molcare-consulting.com call it more precisely, is in fact the as- this? How do we evaluate the impact semblage of microorganisms present of a cosmetic active ingredient or a in a defined environment. finished product for consumers on The human microbiota is composed the stratum microbium? D eodorants were the first cos- of a large diversity of bacteria, yeasts, In our company we master both skills metic products developed to fungi and other viruses, and their to- equally, with a particular know-how influence our skin micro- tal number is estimated to be 10,000 on cutaneous microbiota sample col- biota, reducing axillary malodours different species8. lection, as well as proprietary data- liberated by decomposition of Microbes on our skin also communi- bases of genes that are exploited with apocrine sweat. In addition, new cate with our body9, and in particular home-made bioinformatics pipelines. therapies to treat atopic dermatitis play an important role in our im- Indeed, after many years spent in or rosacea, or even dandruff, have mune system10. developing procedures and databases 28 l COSSMA 5 I 2020 www.cossma.com
INGREDIENTS to explore soil and gut microbiomes, colon is obligatory for many healthy The complete list of our focus is now on skin meta- and pleasant issues. A healthy colon references you find at genomics techniques13, 14. is necessary for a good body mass www.cossma.com index, happy feelings and also good web code: 100381 Impact of colon's microbiota on skin, leading to a glowing complex- the skin ion, fewer pustules, full hair, less al- The passage between colon and skin lergic reactions and the alleviation of is well known. The skin does not stop many skin diseases. These increased androgens lead to at the lips; the skin of the face con- With the lips the skin is not only an increase in sebum expressing in tinues inward throughout the com- putting over the skin of the face and greasy skin and hair. Simul- plete digestive system. Skin and the backing the mouth but is covering taneously, the follicles are blocked by colon mucosa are in direct and tight as mucosa the complete digestive terminally differentiated dead kerat- connection. tract. The skin as well as the colon inocytes, the horn cells, which causes Of interest is the flora of the colon. mucosa define the borderlines be- a black head. The microbiota of the colon not only tween our environment and our bod- Microbiota from the skin flora, par- decides about a thick or thin body ies, the inside protecting us from ticularly the so-called Propionibacte- but very often about the health harmful impacts outside. rium acnes proliferate very rapidly status, as well. and provoke an inflammatory reac- The colon's “long arm” reaches far The rise of acne tion of the follicle15. inside, influencing nearly every or- Acne is a disease of the sebaceous The compounds of the skin flora are gan of the body. The colon behaves glands with purulent pustules and permanently changed and regularly like a helpful and outgoing friend in blackheads. This skin disease is complemented, for example by shak- a lot of ways. provoked and continued by many ing hands. The microbiota produces messenger factors. Microbiota are regularly exchanged molecules and hormones and also During adolescence there is an in- between humans. Just the incredibly coach the immune cells. The healthy crease of androgens in the blood. large number and diversity of micro- ADVERTISEMENT Subscribe now! COSSMA gives you all the information you need for taking decisions in your daily business. www.cossma.com/shop
INGREDIENTS “The skin is a dynamic ecosystem inhabited by Regulatory T (Treg) cells play a crit- ical role in establishing and maintain- bacteria, archaea, fungi and viruses.” ing immune homeostasis in periph- eral tissues. In the colon, the Dr Bernd Becker, MolCare Consulting commensals themselves facilitate generation of peripherally induced Treg cells that are critical for proper immune homeostasis. A defined period of neonatal life is organisms on our skin protect against products. Many studies have demon- characterised by an abrupt influx of harmful pathogens. strated, that polyphenols effectively highly activated regulatory T (Treg) absorb harmful substances, for exam- cells into neonatal skin. Colon and inflammation ple free radicals, and support and During this developmental window, Inflammation is a very important increase the intrinsic protection the host-commensal relationship in function of the immune system. It mechanisms of the skin against the skin relies on a unique treg cell protects against pathogens, trying to sunlight (UV-radiation), delaying the population that mediates tolerance to enter the body. formation of wrinkles and senile bacterial antigens18. It is an interesting observation, that, lentigo. before diseases and strong inflamma- Polyphenols help with their dichotomy The Microbiome and tions occur, there is a decrease of between their biotransformation to Anti-ageing bacterial diversity often weeks, their metabolites and modulation of A study published in 2017 by Han months or even years before the dis- colon`s microbiota to improve describes the influence of the micro- ease occurs. health16. bial composition on ageing. They Harmful bacteria can spread more Most of the polyphenols pass to- found that certain bacterial genes easily and suppress protecting micro- gether with the food into the small and compounds can slow the biota. Correlation has been found be- intestine without being absorbed. progression of tumors and the accu- tween neurodermitis, allergies and They reach the colon and influence mulation of Amyloid-beta, a com- diabetes. It has been shown that, dur- the colon's microbiome17, leading to pound associated with Alzheimer’s ing normal ageing, the colon’s flora reciprocal connection and interaction disease. The study’s researchers posit deteriorates to an impotent and tedi- between polyphenols and the colon that, eventually, slowing down the ous monoculture. microbiome. ageing process entirely may be pos- The skin is a site of constant dialog be- sible with supplements derived from What polyphenols can achieve tween the immune system and com- gut bacteria21. for the skin mensal bacteria. The skin is the inter- The skin is a dynamic ecosystem in- Polyphenols are secondary com- action area between commensal skin habited by a lot of different skin pounds from plants responsible for microbes fundamental to skin phys- microbes (bacteria, archaea, fungi the colour, taste and smell of food iology and immunity. and viruses) which are fundamental to skin physiology and immunity. The skin is replete in diverse and un- usual lipids not found elsewhere in the body22, 23. Some of these lipids, such as sapienic acid, have antimicrobial activities, while others, such as triglycerides, are then metabolised by microbes into free fatty acids and di- and monoglycerides that can be bioactive against other microbes or stimulatory to host cells24, 25. Sanford and colleagues showed that short-chain fatty acids (SCFAs) pro- duced by microbes colonising the skin's surface lead to the inhibition of the histone deacetylase (HDAC) activity. It is known from microbes that populate the intestinal tract pro- duce high levels of SCFAs that inhibit One factor that can trigger acne is an imbalance in the skin microbiome. HDAC activity26-28. 30 l COSSMA 5 I 2020 www.cossma.com
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