Freshest Fast-Casual Mexican Restaurant - Now a Franchise Opportunity - Zabas

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Freshest Fast-Casual Mexican Restaurant - Now a Franchise Opportunity - Zabas
Freshest Fast-Casual
Mexican Restaurant
Now a Franchise Opportunity
Freshest Fast-Casual Mexican Restaurant - Now a Franchise Opportunity - Zabas
Ori’Zaba’s Seeks Serious Frantrepreneurs
Who Recognize A Great Business Opportunity.
         Announcing Ori’Zaba’s Franchise
The Ori’Zaba’s Story
Ori’Zaba’s Scratch Mexican Grill is a Las Vegas-based fast-casual Mexican food chain.
Established in 2001, Ori’Zaba’s Scratch Mexican Grill was founded by a partnership of fast
casual and commercial real estate professionals who knew they could “do fast-casual better”.

                                      Our Promise
   To Feed The Soul Of Every Guest With World-Class Mexican Cuisine,
               Made Every Day By Hand, In Our Scratch Kitchens,
                        With The Finest & Freshest Ingredients

        Why the name Ori’Zaba’s?
             From Mount Ori’Zaba of course!
                                                                                    MT. ORI’ZABA’S –
                                                                                  WHERE OUR FLAVORS
                                                                                      WERE BORN
    Ori’Zaba is a rugged mountain located just outside                   Mexico
     Mexico City, and it’s name was chosen because it                     City

  invoked images and feelings of authentic, time-trusted
flavors of Mexico. These same flavors are the lifeblood of
  Ori’Zaba’s. In fact some of our fans just call us Zaba’s -
        they’re so loyal, we’re on a nickname basis!
Freshest Fast-Casual Mexican Restaurant - Now a Franchise Opportunity - Zabas
Not Just Any Fast-Casual Mexican Food.
       The Best Fast-Casual Mexican.
 Flavorful Food | Prepared Fresh Daily | In a lively environment | With addicting recipes

     Fans will crave, and come back for more!
    Ori’Zaba’s vision was to take the most flavorful Mexican fast-casual market to
      an underserved market. Las Vegas was chosen for its booming economy.
                                  The rest is history.

  Freezer Free                                          Flavors
Nope don’t need them                              There are no shortcuts
No microwaves either                                 for great flavors
   Only freshness

                           Freshness
     Freedom            No commissary tricks,                                          Fifty
  Be your own boss      only whole ingredients                                    Over fifty items
   – own your own           hand prepared                                       prepared fresh daily
      franchise               with love

                                                       Friendly
       Fans                                            Our staff and                Finances
  Loyal (like family)                              management treat            Proven financial model
  Ori’Zaba’s fanatics                             Ori’Zaba’s like it’s their        for success
                                                       own company

                                Fast                                                    Fun
                         Busy people need                                        A lively fun culture
                        options, but tired fast                                  greets customers
                            food this isn’t                                           every time
Freshest Fast-Casual Mexican Restaurant - Now a Franchise Opportunity - Zabas
Autonomy With Support – A Recipe for Success!
                                               We provide the right balance of systems, tools
             We understand                     and resources to support your success.
             you want to                       • Empowering your Restaurant Managers with franchise

             run your own                        systems that allows leadership to operate the
                                                 restaurant as if it were their own.
             business. And                     • Employee “Pride and Satisfaction” Producing Fresh
             you also want                       Quality Products.
             support.                          • GM Average Tenure 6+ Years - (many homegrown
                                                 within the business).
                                               • Powerful reporting tools for improved profitability,
                                                 including COGS, sales trends, demographics, etc.

Dedicated Franchise Coaching and Support

Our team is here to help with:
  • third-party financial counseling                    • on-site pre/post opening support
  • in-person and e-learning training                   • site selection/build out
  • quarterly visits and on-going training              • conference calls and more

Marketing Matters                                            Backed by a team
A well established and proven strategic marketing            of professionals at
                                                                your disposal
approach, we blend national campaigns, focused
regional campaigns, and can even support custom
campaigns at the store level.
• Key focus is balance between garnering new patrons,                   Franchise Director
  keeping top of mind for those who know us and                           Lee Cartledge
  keeping our fans happy and coming more frequently                 25+ years in franchise sector
• Monthly marketing packet – to illustrate campaigns
  and train your staff on special promotions.                          Marketing Leadership
• New product rollouts – training and marketing                             Jen Howell
• Steady cadence in social media posts, ad words, and                   30+ years marketing
  SEO focus
• Grand opening blitz                                       Franchise Campaign/Promotions Manager
                                                                         DJ Wonnacott
• All tracked and results reported monthly
                                                               10+ years digital and campaign marketing
Freshest Fast-Casual Mexican Restaurant - Now a Franchise Opportunity - Zabas
Other Revenue Streams

Catering – Relax We Got This
Our food is highly portable and makes for an excellent
revenue stream. We provide customized packaging for
large quantities for groups from 5-500.

bulk                           platters                  Catering is an excellent way
                                                         to build brand awareness, and
                                                         introduce new people to the
                                                         delicious Ori’Zaba’s food.
                                                         Other Proven Revenue Drivers:
                                                         • Outdoor Patio
                                                         • Alcohol Sales
burrito wrap boxes             taco bar                  • Pickup & Catering Delivery
                                                         Specialty/Ancillary Items That Increase
                                                         Average Check Size:
                                                         • Brownies
                                                         • Specialty Drinks
                                                         • Add On/Extra Items
                                                         • Appetizers, Soups and Salads

                             Online Ordering
                             Save Time. Skip The Line
                             Single orders and even catering can be ordered online.
                             And all catering orders have marketing demographics
                             tied to them to allow for re-marketing and trending.
Freshest Fast-Casual Mexican Restaurant - Now a Franchise Opportunity - Zabas
The Food Is The Star

 Ori’Zaba’s Scratch
 Kitchen is exactly
 that. 50+ items
 are made from
 scratch daily, and
 our customers
 tell us they can
 really taste the
 difference. Here
 are some of our
 signature items
 that have no
 competition.
Freshest Fast-Casual Mexican Restaurant - Now a Franchise Opportunity - Zabas
A Lively and
Welcoming Store
Freshest Fast-Casual Mexican Restaurant - Now a Franchise Opportunity - Zabas
I tried Zaba’s for the very first
    time today here in Vegas. I had                      Fresh and tasty.
   a chicken and shrimp bowl. The
   taste was amazing! Tangy flavor
                                                        Very BIG burritos.
   and very tasteful. I wish we had
           a Zaba’s back home!

                                               Dawn T.
                                                                            From Our Fans
 Sandra A.
                            Very happy with this lunch
                            choice! Chicken burrito was
                          DELISH & lots of flavor. Green
                          salsa was tasty. Huge servings!
                           Quiet atmosphere. Staff was                            I loved the veggie and
                             friendly, funny & patient.                        seafood options here. You
                                                                              will not find potato tacos or
                                                                             grilled shrimp at other places,
                                                                              but you can here! They also
                                                                               have a selection of aguas.

                                                    Janie G.

                                                                            Angie T.

If you think Ori’Zaba’s is a good fit for your business future, fill out the web form
    and one of our dedicated Franchise Sales resources will contact you shortly.

                                         Or if you prefer, call us at
                                           702-751-7943
                                             Or email us at
                                          mlassen@zabas.com
                                    www.ZABAs.com

                                    Zaba’s Grill   @Zabas    Zaba’s Grill
Freshest Fast-Casual Mexican Restaurant - Now a Franchise Opportunity - Zabas Freshest Fast-Casual Mexican Restaurant - Now a Franchise Opportunity - Zabas
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