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An Optimise Design eBook An Expert Guide to choosing colour for your home www.optimise-design.com Colour eBook 1 © Optimise Design 2018
Contents 1. Introduction 3 2. Where to start 6 3. Do’s and Don’ts 12 4. Neutral doesn’t have to be boring 17 5. Be Brave 19 6. Trends 27 Colour eBook 2 © Optimise Design 2018
Introduction Colour is an essential part of design, and it can have a powerful effect on how our home makes us feel. But choosing colour is something with which many people struggle – there’s so much choice, it’s easy to get bamboozled. Often, the images we use for inspiration are from places with entirely different climates to our own and, while bright and vibrant shades look fantastic in sunny locations, they’re not so good in areas that have weaker light. Colour eBook 4 © Optimise Design 2018
Introduction Ireland gets a large number of cloudy days This guide will help you to understand why throughout the year, which makes the light specific colours work and others don’t and soft and diffused. Many homes have darker, will provide you with the tools to help you to north-facing rooms or are light-starved at select the perfect shade for any room in your certain times of the year. Some colours work home. every time in this context, but others just don’t, and it’s not always obvious why. Having created my own paint collection for Dulux, I’ve spent a lot of time analysing why Denise O’Connor, some colours always look fantastic and others Principle, never do, and I’ve discovered that there are Optimise Design specific rules that you can follow to help you to choose more wisely. Colour eBook 5 © Optimise Design 2018
Where to Start There is a quote from Claude Monet ‘Colour is my day-long obsession, joy and torment’. It completely sums up the fact that there is a certain amount of trial and error when it comes to choosing the right colours, even for the colour masters. So don’t be afraid to experiment and test things out - through mistakes we learn. Think about how you Before you start thinking about colours, ask will use the space yourself how you plan to use the space. You will want to create an entirely different atmosphere in your kitchen than you will in your bedroom. Your kitchen should feel fresh vibrant and inviting so you will want to go for brighter colours. Your bedroom, however, will want to feel calm and restful. So softer colours that create a tranquil feeling are an excellent choice, or you could even consider a dark, moody tone to create a cocoon-like effect. Colour eBook 7 © Optimise Design 2018
Where to Start Take the orientation into account Think about the orientation of the room, is it north or south facing? A common mistake with dark rooms is to paint them white to brighten them, but this will make them feel clinical instead. With north facing rooms you should try to make them feel cosy so warm earthy shades work best, in sunnier rooms you have more options and can play with both dark and light tones. Use what you have as a source of inspiration Inspiration can come from anywhere, fashion, film, art galleries or nature. I had a client who had a very neutral kitchen and living space which opened onto her garden. We selected a mix of plain coloured cushions to pick up the colours of the flowers outside – the effect was beautiful and A common mistake with dark connected the living space with the garden. rooms is to paint them white to If you’ve got patterned upholstery, an brighten them Oriental rug or large piece of artwork, pluck colours you like from the pattern. Art is a fantastic place to start if you are looking for inspiration. Pulling shades for your colour scheme from a painting that you plan to hang in the room will create a cohesive look. Colour eBook 8 © Optimise Design 2018
Where to Start Test before Commiting To help you select the perfect colour first collect some swatch cards in the shade that “invest in some sample pots of you want to use. Once you’ve narrowed it your preferred shade” down invest in some sample pots of your preferred shades. Instead of painting directly onto the wall paint onto a large piece of board or card. This way you can carry it around the room testing the colour in different light conditions. An important tip here is to buy your tester paint in the finish that you intend to paint the wall in. For example, if you want to paint your wall in a gloss finish this will affect how the colour is perceived as its far more reflective than a Matt finish. Colour eBook 9 © Optimise Design 2018
Where to Start Work with what you have Knowing the colour that you would like to paint your room is a great first step but picking the exact shade should be one of the last things you do. If it’s an existing room take some time to do an inventory of all of the permanent features like the colour of the floor or curtains. Think about the upholstery fabrics and any artworks. Your wall colour will need to work with these items otherwise you end up with a room where everything feels out of place. What are the elements in the room that you have to keep, curtains, a sofa, the flooring? These are all very costly items to replace and will often have to stay, so make sure your choice of colour works with these other elements. Whether or not a colour will work in a particular room depends on many factors - the orientation, the flooring, the furnishings and the lighting. For example, if your woodwork and windows are white or off- white, you will be able to choose from a vast range of colours as opposed to someone who has teak windows where the options will be much more restricted. “make sure your choice of colour works with other elements.” Colour eBook 10 © Optimise Design 2018
Where to Start Layering You’ve found your perfect shade, how do you pull the whole room together? The secret to “You should start with a getting it right is in layering. You should start with a neutral backdrop and build colour neutral backdrop and build carefully by adding bolder colours through colour carefully by adding accessories and art. Your wall colours should bolder colours through form your backdrop, but keeping these accessories and art. neutral doesn’t mean painting them a bland and boring shade. You can create a neutral version of practically any colour and can go either very light or very dark. Think greys, caramels and sandy tones, all of these work in any version from light to dark as a neutral backdrop that you can combine with any other accent colour. Colour eBook 11 © Optimise Design 2018
Section 2 Do’s and Don’ts Colour eBook 12 © Optimise Design 2018
Do’s & Don’ts Don’t: Choose pink or peach Do: Choose neutrals with a hint vases neutrals of green Steer clear of any shade with a hint of pink Instead choose a shade with a slight hint of or peach in it. These tones appear to be green in it, as this has a neutralising effect, warm, which can be tempting in colder meaning that most colours will combine well climes, but, in fact, they’re tough to live with. with it. The green also means it will react well This is particularly true with neutral shades in the light that comes with the Irish climate, – magnolia is a classic example – as their which tends to be very soft, as well as in other warmer tones tend to clash with everything. rooms with limited natural light. Colour eBook 13 © Optimise Design 2018
Do’s & Don’ts Don’t: Paint a dark room yellow Do: Choose warmer earthier Another common mistake that I see is tones: painting a room yellow to brighten it. Yellows Instead, opting for a more neutral shade are tricky as they often react poorly in the light with a little hint of green or earthy tone to it that comes with the Irish climate and can look will make the room feel much warmer and cold. inviting. Colour eBook 14 © Optimise Design 2018
Do’s & Don’ts Don’t: Paint a north facing Do: Choose a dark shade room white. Instead, go darker but warm on the walls and A widespread mistake for a north-facing or improving artificial lighting, a north-facing dark room is to paint it white to try to make room can be a very snug, pleasant place it feel brighter. This doesn’t work and can to spend time, regardless of the climate make the room seem cold. Instead, what you conditions outside. should try to do is make the room feel cosy. Colour eBook 15 © Optimise Design 2018
Do’s & Don’ts Don’t: Treat every room in Do: Think of your home as a isolation flow One of the biggest mistakes people The colours in your home should have a make when painting their homes is not cohesive palette and should complement considering adjacent rooms and how the each other. Pull together swatches for each room works as a whole. room and ensure that they all complement each other. Colour eBook 16 © Optimise Design 2018
Section 4 Neutral doesn’t have to be boring Colour eBook 17 © Optimise Design 2018
Neutral doesn’t have to be boring The trick with creating an attractive and inviting neutral scheme is to use a variety of neutral shades together to create depth. When it comes to choosing your colour palette, try to keep it to 3 – 4 colours for your base tones, then you can build on this with accent colours. I often recommend painting the ceilings and woodwork, such as door skirtings etc., in the same colour - usually the lightest shade - then the main walls in the mid-tone and any feature areas in the darkest shade. This can, of course, be reversed. But using more than 3 or 4 base colours will look cluttered and confused. Colour eBook 18 © Optimise Design 2018
Section 5 Be Brave Colour eBook 19 © Optimise Design 2018
Be Brave Move outside your comfort zone Don’t be afraid to use dark colours. There is a misconception that painting a room dark will make, it feel small but it actually can have the opposite effect. The trick when choosing a dark colour is your choice of shade. Go for “The trick when choosing a the slightly chalky version of your preferred colour. Really dark tones can fall into the dark colour is your choice category of neutral, and they also form the of shade.” perfect backdrop for hanging art. Colour eBook 20 © Optimise Design 2018
Be Brave Add Value The colour you paint your walls can have What interested me most about the report a dramatic effect on the value of your was that it actually encouraged the use of home. This is according to a recent report colour. Homes where the owners ‘played it carried out by Market Watch. Now I’m not safe’ and painted everywhere white were advocating we return to times when people perceived as clinical and achieved a lower made design choices based on what a sale price than homes where colour was potential purchaser would prefer. I sincerely used. hope the days of painting everything magnolia are firmly in the past. Colour eBook 21 © Optimise Design 2018
Be Brave Create a focal point Using a bold colour is a great way to create a point of focus in a room with changeable “Using a bold colour is a great light, plus it helps to define different zones way to create a point of focus in within an open-plan space. Really dark shades, like the grey in this living room, a room with changeable light” actually work as a neutral tone, contrasting beautifully with the brighter shades and providing a fantastic backdrop for artwork. Colour eBook 22 © Optimise Design 2018
Be Brave Be careful in your choice of colour. When painting a wall in a bold shade keep the rest of the palette simple to create clean contrast. What you don’t want is too many strong colours in a room as they will start to compete. You want something that is going to tone in with the rest of the room and isn’t going to dominate. Opt for the more earthy end of the spectrum. For example, this is a warm grey with sandy undertones, which is much softer and warmer than a cooler grey with blue or purple undertones. When choosing a more definite colour, opt for “Opt for the more earthy more muted or chalky versions of a particular colour rather than a version that has too much of end of the spectrum.” the primary tone in it. Colour eBook 23 © Optimise Design 2018
Be Brave Keep your palette simple While rooms in sunnier climes with more direct sunlight can handle a rainbow of shades, in climates where there’s frequent cloud cover, a simple colour palette works best. So if you’re planning to paint a dark or “in climates where there’s north-facing space in a bold shade, keep the frequent cloud cover, a simple rest of the scheme simple for a clean contrast. colour palette works best.” In this kind of space a monochrome palette will create a relaxed and elegant atmosphere. Colour eBook 24 © Optimise Design 2018
Be Brave Paint a dark window wall Where you have large windows, a deep shade can be very dramatic. The wall with the windows is actually the darkest in the room, as it gets no direct light, so it’s the ideal surface to paint a dark colour. Colour eBook 25 © Optimise Design 2018
Be Brave Start small I read recently that a nail polish company did a survey to see how their bolder nail colours were selling and they found that ladies were buying them but were wearing them on their toes and playing it safer on their hands. It reminded me of a friend’s house where the whole house is very neutral but the tiny guest toilet is painted in a dark burgundy. And it’s everyone’s favourite room in the house! So if you are nervous start somewhere small to build up confidence. “if you are nervous start somewhere small to build up confidence.” Colour eBook 26 © Optimise Design 2018
Section 6 Trends Good design should be timeless. Trends can be fun, but you should add them in such a way that can be rotated out pretty quickly. For instance, brass is very fashionable now and it’s being overused. It can go too far when you see it on light switches and taps and everywhere. There are lovely ways to introduce brass, but go easy. The same is valid for colour. Colour eBook 27 © Optimise Design 2018
Trends Never select a colour based on a trend or fad. That is a guaranteed way to end up with “Never select a colour based a room that soon feels dated. Social Media on a trend or fad. That is a is a wonderful source of inspiration but it is very trend-led so be careful when using it guaranteed way to end up with to choose colours. If you’re seeing green a room that soon feels dated.” everywhere, for example, it’s a pretty good indication it’s very “in” at the moment and is therefore likely to soon be on the way “out”. Even though it’s relatively easy to repaint your walls, it’s not something you’ll want to do every year. So if you have your heart set on an on-trend color, introduce it with accessories and items that can be easily replaced and choose a complementary wall paint that’s more timeless. Colour eBook 28 © Optimise Design 2018
Thank You Thank you for reading. If you enjoyed the book why not keep intouch by signing up to our newsletter and be the first to hear about our events, latest projects, newest articles and upcoming ebooks. Simply go to our home page at http://optimise-design.com and sign up in the footer Follow us on Social Media Colour eBook 29 © Optimise Design 2018
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