2020 TECH TREND REPORT - Optimal Design
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2020 TECH TREND REPORT
L’Oréal PERSO AI-POWERED SKINCARE DEVICE Standing 6.5 inches tall, Perso is the world’s first AI- powered device for skincare and cosmetics, delivering personalized, on-the-spot formulas. By harnessing the power of Artificial Intelligence and connectivity through a mobile application, the level of personalization will be optimized over time as the system uses geo- location data and local environmental conditions to learn about the user and their skin. The 3-in-1 device will also be able to create custom formulas for lipstick and foundation. Through continued use, Perso will get “smarter” to deliver optimized and more accurate formulas. Why do we love it? A leader and innovator in Beauty Tech, L’Oréal continues to push the boundaries by creating smart products for everyday use. If you know anything about product design and technology development, watching a global company achieve this level of innovation is awe inspiring. In our opinion, Perso epitomizes a perfect blend of consumer products, Internet of Things, and tech-enabled devices that make you say, “Yeah, that’s pretty cool!” https://www.loreal.com/media/news/2020/january/perso-ces-innovation
Heatworks DUO INSTANT HOT WATER CARAFE A first-of-its-kind, battery-operated, hot water carafe heats water instantaneously as you pour. Anytime. Any temperature. For anything. Made specifically for busy lifestyles, the DUO Carafe is battery-operated and can heat up to 4 cups of water instantaneously to (+/-) 1° F. Simply add cool water to the reservoir, replace the top, and pour. You’ll get filtered cool or precisely heated water to fill up your coffee mug, tea cup, soup bowl, or even baby’s bottle. On the go. Why do we love it? Doing something difficult but making it look easy - now that’s a product we enjoy talking about. It may not sound like much, but changing the temperature of water instantaneously from cold to hot (or vice versa) takes a lot of energy and requires innovative engineering. DUO’s Carafe is very cool...and hot! https://www.loreal.com/media/news/2020/january/perso-ces-innovation
Cybex E-PRIAM ELECTRIC STROLLER Revolutionary smart technology meets luxurious design in the e-PRIAM - the first electric stroller by CYBEX. Intelligent, intuitive, and exceptionally innovative, the e-PRIAM empowers you to glide up and down hills with ease, and smartly adapts to rough terrain like sand, gravel or cobblestones. Once the electronic system is activated, the e-PRIAM uphill, downhill, and rugged terrain support monitors pushing and pulling effort, making a steep or uneven surface feel like strolling along a level sidewalk. Why do we love it? Innovation in baby tech is a no-brainer, and only gets better year after year at CES. The CYBEX e-PRIAM is a perfect example of innovative designs blended with decades-old products. Low-tech/no-tech companies selling baby products are not only playing in this space, but baby tech continues to trend upwards as a big category in consumer electronics. CYBEX already has a number of products in the market. This one, however, really caught our attention and is intriguing enough to make this year’s CES trend report. https://cybex-online.com/en-us/platinum-strollers/e-priam
4moms
MAMAROO
SMART BASSINET
Babytech continues to be a rapidly growing category
with industry leader, 4moms, debuting their MamaRoo
Sleep Bassinet this year. Through an ondevice
interface or the 4moms mobile app parents can soothe
their children to sleep with 5 different movement
patterns accompanied by a variety of white noise
options. With competing smart bassinet offerings
well over the $1000 price point the MamaRoo will be
available in February for a more conservative $330.
Why do we love it?
Great consumer products don’t need to be overly
complicated, they just need to solve real world human
problems, and that’s exactly what the MamaRoo Sleep
Bassinet does. Based on research done by 4moms
parents lose over 6 weeks worth of sleep in their first
year with a newborn. Millennial parents are eagerly
looking for new babytech products that can help them
provide the best possible care for their child, while also
giving them some time to recharge themselves.
ttps://www.4moms.com/mamaroo-sleep-coming-soon
OnePlus
One Phone Concept
As the multiple camera phone trend continues to
grow companies are looking for new and innovative
solutions to help minimize the aesthetic impact and
bulging of multiple lenses. Enter the OnePlus Concept
One, which leverages electrochromic glass to hide
camera lenses when not in use and hides all camera
lenses under a sleek panel, flush with the rest of the
device. The glass changes from transparent to opaque
leveraging an electrical current to activate organic
materials embedded in the glass panel. The feature
Why do we love it? can also be activated while using the camera app on
the phone to act as a neutral density filter, helping
Mobile phones are part of our DNA at Optimal Design. consumers take high quality pictures in extremely
Camera and image quality continue to be critical bright environments.
driving factors in the consumer purchasing decision
process, but intrusive multi camera modules tend to
disrupt modern day minimal phone aesthetics. While
many industry leaders have put large efforts into
integrating bulky camera modules into the industrial
design of their devices, few have approached the
problem like OnePlus. By investing in material research
and looking to other industries they identified the
electrochromic glass technology from it’s use by
Boeing in their 787 Dreamliner aircraft, featuring
intelligent dimmable windows.
https://www.digitaltrends.com/mobile/oneplus-concept-one-ces-2020/
Linksys Aware Wellness Technology Linksys, a company known more for their wireless routers, has developed an industry first technology to enter the wellness space. Linksys Aware is a brand new feature/service that leverages a homeowners WiFi network to identify movement through the varying intensity of wireless signals. While the Aware feature works with current Velop routers for home intrusion use cases, Linksys also plans to release their Wellness Pods. The Wellness Pods use the Aware technology at a much more precise scale to detect subtle differences in sleeping patterns and even a person’s breathing rate. Why do we love it? While there have been subtle advances in the consumer wireless router space with WiFi 6 and features like mesh, the Linksys Aware technology has the ability to change how consumers use their wireless systems. It is always inspiring to see industry leaders step back and challenge their teams to find new and different applications for their core technology that truly enhance consumers lives. https://www.linksys.com/us/linksys-aware/
Weber
CONNECT SMART GRILLING
HUB
The leader in outdoor cooking, Weber, continues its
hot streak of delivering innovative cooking accessories
with the introduction of the Weber Connect Smart
Grilling Hub. With the cost of a new connected grill
hovering above the $1000 price point Weber identified
an opportunity to break this consumer barrier to entry
with the Connect Smart Grilling Hub for only $120.
With remote WiFi and Bluetooth access, flip & serve
notifications, and readiness countdowns it turns any
griller into a master.
Why do we love it?
We love tech. What we love even more is tech that is
available to the masses. Through advanced wireless
technologies and cooking algorithms Weber has made
the grilling experience easier than ever, at an appetizing
price point. With the Weber Connect Smart Grilling Hub
& mobile app what was once an intimidating challenge
to beginner grillers an engaging and fun adventure.
So dust that old trusty Weber grill off this summer and
start grilling smarter.
https://www.weber.com/US/en/weber-connect
Abeye LEXILENS DYSLEXIC EYEWEAR With 10% of the world’s population affected by dyslexia, Lexilens is breaking down barriers for children suffering from this learning disorder by giving them a tool that allows them to read. A recent discovery identified the probable cause of dyslexia, so Lexilens is leveraging this science to help dyslexics read, giving each and every child the opportunity to fulfill its potential. Lexilens eyewear is comfortable, simple to use, and compatible with prescription lenses. Why do we love it? Although not yet released, we’re very excited to see Lexilens pursue a solution for those suffering from dyslexia. When children experience set back with learning delays and disabilities, it can be detrimental to their growth, maturity, and overall self esteem. It’s amazing to think this technology can not only improve a child’s ability to learn, but also have a major positive impact on their entire life. https://www.abeye.tech/lexilens/
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