2020 ReinRaumTechnik For 22 Years 1 your No - GIT Verlag
←
→
Page content transcription
If your browser does not render page correctly, please read the page content below
2020
ReinRaumTechnik
www.chemanager-online.com/
reinraumtechnik
MEDIA GUIDE
Market leader in
German speaking market
High market penetration
o r 2 2 Years 14,000 qualified recipients (IVW)
F o. 1
y o u r N
Quality
connects
According to the b2b Decision Maker Analysis by Deutsche
Fachpresse, trade magazines are the primary source for information
on products and services. Trade magazines highlight trends and
market developments, initiate purchasing decisions and enjoy the
highest level of credibility.
Advertisers take advantage of this positive image. Decision makers
perceive those companies that continuously advertise in trade
magazines as relevant suppliers in the market.
You too can rely on Wiley's print and online publications as well
© Santiago Nunez - stock.adobe.com
Titel: Nachr. Chem. 06/2019
as on our strong brands. 67. Jahrgang I Juni 2019
www.gdch.de/nachrichten
Trade magazines reach 94 % of the b2b target group with
Zeitschrift der Gesellschaft Deutscher Chemiker
their print and online publications.
Chemiegeschichte Gründungskultur Trendbericht
Mendelejews System Mehr riskieren Technische Chemie
S. 8 S. 26 S. 50
reinraumtechnik.chemanager-online.com • CHEManager.com • ChemistryViews.org • GIT-LABOR.de • laboratory-journal.com
• LVT-WEB.de • management-krankenhaus.de • PRO-4-PRO.com • WileyOnlineLibrary.com
Overview
ReinRaumTechnik is aimed at the operators and users of cleanrooms in scientific research and industry focussing on
latest developments in cleanroom design and construction, ventilation technology, cleaning, particle monitoring and
clothing. The applications are related to medicine and industrial manufacturing of semiconductors, food, pharma-
ceutical and biotechnological products.
The section STeRilTechnik deals with hygienic and sterile conditions necessary in the processing sectors mentioned
above and in hospitals. Topics are aseptic processing, hygienic design in device and plant construction, purified
water and gas, microbial monitoring, validation and GMP, sterile filling and packaging as well as bio processing.
Overview
Publication Frequency 5 issues p. a. Editor-in-Chief Dr. Roy T. Fox
Volume Vol. 22, 2020 Product Manager Dr. Michael Reubold
Print run 14,000 (2nd quarter 2019) Advertising Corinna Matz
Membership IVW Order Management Kerstin Kunkel
Publisher Wiley-VCH Verlag GmbH & Co. KGaA Subscription € 58.00 (+ VAT)
Boschstrasse 12, D-69469 Weinheim Single Copy € 16.30 (+ VAT, + Postage)
Phone +49 (0) 6201 606 0 Student Subscription € 29.00 (+ VAT)
Fax +49 (0) 6201 606 100 ISSN 1439-4251
Internet www.chemanager-online.com/ Content Analysis 2018 5 issues
reinraumtechnik Size DIN A4, 210 x 297 mm
E-Mail reinraumtechnik@wiley.com Total pages 340 pages = 100 %
Publishing Director Dr. Heiko Baumgartner Editorial content 306 pages = 90 %
Corporate Sales Advertising content 34 pages = 10 %
Director EMEA, Sciences Dr. Katja Habermueller Supplements 6
Commercial Manager Bound-in inserts 1
EMEA, Sciences Vanessa Winde
General terms Page
Magazine Overview Dates & Contents Prices & Formats Technical Data Distribution Online Contact 2
of Business
Dates & Contents
1 2 3 4 5
ISSUES
January March June September November
Publishing Date 09.01.2020 26.03.2020 04.06.2020 03.09.2020 02.11.2020
Advertising Deadline 06.12.2019 10.03.2020 18.05.2020 18.08.2020 13.10.2020
Editorial Deadline 04.11.2019 06.02.2020 16.04.2020 16.07.2020 10.09.2020
Newsletter cw 7 cw 8 cw 29 cw 40 cw 50
FAIRS AND EXHIBITIONS
Reinraum Lounge Pharmakongress POWTECH Cleanzone
Karlsruhe, 28.–30.01.2020 Dusseldorf, 24.–25.03.2020 Nuremberg, 29.09–01.10.2020 Frankfurt, 10.–11.11.2020
Pharma 2020 MedTec Live ISCC ’20 Semicon Europa
Berlin, 11.–13.02.2020 Nuremberg, 31.03.–02.04.2020 Antalya, 10.–17.10.2020 Munich, 10.–13.11.2020
Hannover-Messe parts 2 clean Medica/Compamed
Hanover, 20.–24.04.2020 Stuttgart, 27.–29.10.2020 Dusseldorf, 16.–19.11.2020
T4M
Stuttgart, 05.–07.05.2020
Chemistry & Food Industry Semiconductor Industry
Industry focus Pharmaceutical Industry Healthcare
Biotechnology Technical Cleaning Healthcare
Semiconductor
KEY AREAS Cleanroom Cleaning Cleanroom Construction Particle Monitoring
Cleanroom Management Hospital
Cleanroom Clothing Particle Monitoring Cleanroom Monitoring
ReinRaumTechnik Pharmaceutical Production Filter Materials
Ventilation Technology
Consumables
Medical Device
Technology
Regular topics Clean room construction, clothing, planning, cleaning, monitoring, particle monitoring, filter materials, ventilation technology,
ReinRaumTechnik consumables, personnel training/specialized qualification
KEY AREAS Pharmaceutical Packaging Hygienic Design GMP Aseptic Filling Ultra clean media
SterilTechnik Sterile Production Aseptic Filling Bioprocess Technology Materials Sterilisation | Hygiene
Regular topics Plant and equipment construction, materials, hygienic design, ultra-clean media, quality assurance and control, microbiological monitoring,
SterilTechnik validation, regulations, GMP, separation, cleaning, disinfection, sterile production, sterilisation, sterile filing, sterile packaging, bio-process technology
Distribution
Circulation analysis (Q1.2019) Reader Analysis
COPIES PER ISSUE COPIES SIZE OF THE COMPANIES %
Print run 14.500 1 – 49 employees 40
Number of copies distributed 13.897 50 – 99 employees 24
Number of copies distributed abroad 814 100 – 199 employees 14
Archive and receipt copies 130 200 – 499 employees 12
500 and more employees 10
GEOGRAFIC DISTRIBUTION %
Reader Analysis Germany 94
POSITION IN COMPANY % Austria, Switzerland, Netherlands, ROW 6
Management/Managing Director 21
Head of Research & Development 19
Department Management 12
Product Management 10 SECTORS %
Technical Management 8 Pharma + Life Sciences 40
Head of Operations 6 Semiconductor and Electronics Industry 15
Production / Process Control 6 Medical Technology and Hospital 14
Head of Marketing 5
Food and Beverages Industry 11
Quality Assurance/ Quality Control 5
Optics, Precision Mechanics 9
Hospital (Sterilisation) 3
Hospital Pharmacy 2 Biotechnology 7
Purchasing 2 Government, Associations etc. 2
Others 1 others 2
General terms Page
Magazine Overview Dates & Contents Prices & Formats Technical Data Distribution Online Contact 3
of Business
Prices & Formats
1 C
ancellation only possible up to 8 weeks before advertising
ADVERTISEMENTS BREITE/HÖHE (MM) PREIS € 4C deadline. Title page: the picture must be coordinated with
publisher in advance and Wiley-VCH has exclusive rights of it
1/1 Page 185 260 7,655 for 6 months.
1/2 Page portrait 90 260 4,675 2 C
osts per thousand, affixed to a particular page on advertise-
ment or bound-in insert + insertion costs
1/2 Page landscape 185 128 4,675 3 No discount given
4 C
osts per thousand – including postage; no discount for loose
Juniorpage 137 190 4,880
inserts, sample must be sent before order can be accepted.
1/3 Page portrait 58 260 2,810
1/3 Page landscape 185 85 2,810
1/4 Page classic 90 128 2,380 JOB ADVERTISEMENTS
1/4 Page portrait 43 260 2,380 25 % discount on regular advertisement prices
1/4 Page landscape 185 63 2,380
1/8 Page classic 90 63 1,580
ADDITIONAL CHARGES
1/8 Page landscape 185 30 1,580
Binding positions 10 %
PREFERRED POSITIONS
DISCOUNTS
Title Page + Story1 213 303 8,800
3 Advertisements 5%
Inside front/back page,
210 297 7,995
Back page1 6 Advertisements 10 %
Belly Band 450 max. 100 5,020 9 Advertisements 15 %
Postcards2 135 12 Advertisements 20 %
* + 3 mm bleed 18 Advertisements 25 %
24 Advertisements 30 %
BOUND-IN INSERTS WIDTH / HEIGHT (mm) PRICE € Terms of payment:
2-page A4 210 297 5,840 Payment within 30 days without deduction.
3-page A4 + side flip 207 + 105 297 8,765 Bank Details:
4-page A4 420 297 9,070 J.P. Morgan AG
Taunus Turm · Taunustor 1
* Kopfbeschnitt: 3 mm; Fräsrand: 3 mm; rechts + unten: mind. 3 mm 60310 Frankfurt, Germany
IBAN: DE55501108006161517443
BIC: CHASDEFX
LOOSE INSERTS4 WEIGHT PRICE €
up to 25 g 300 VAT-Id.No.: DE 813481633
up to 50 g 390 Tax No.: 47020/21620
All prices are subject to 19% VAT.
The new price list comes into effect
on 1 October 2019 and supersedes
all previous price lists.
Reprints and ePrints
For your internet presence we would be pleased to provide you with
the PDF file of your article for a Nominal charge of 300 € (plus VAT).
A printable PDF is available at a price of 980 € (plus VAT).
Prices for printing and delivery of your reprint, as well as individual
special formats (e.g. with cover picture and and display ad or bundling
of articles) are available on request. As are offers for reprints and
eprints of scientific articles from Wiley peer-reviewed journals.
Contact: Corinna Matz, Tel.: +49 (0) 6201 606 735, cmatz@wiley.com
General terms Page
Magazine Overview Dates & Contents Prices & Formats Technical Data Distribution Online Contact 4
of Business
Formats
1/1 1/3
Type Area: Type Area:
185 x 260 mm portrait: 58 x 260 mm
landscape: 185 x 85 mm
Pages Bleed Size: Pages
Type Area/ 210 x 297 mm Type Area/ Bleed Size::
Bleed Size + 3 mm Overlap Bleed Size portrait: 70 x 297 mm
on all sides landscape: 210 x 104 mm
Final Size: + 3 mm Overlap
216 x 303 mm
1/2 1/4
Type Area: Type Area:
portrait: 90 x 260 mm portrait: 43 x 260 mm
landscape: 185 x 128 landscape: 185 x 63 mm
Pages mm Pages
Type Area/ Type Area/ Bleed Size:
Bleed Size Bleed Size: Bleed Size portrait: 54 x 297 mm
portrait: 102 x 297 mm landscape: 210 x 82 mm
landscape: 210 x 147 mm
+ 3 mm Overlap
+ 3 mm Overlap
1/4
Type Area:
Junior- Type Area:
137 x 190 mm
classic: 90 x 128 mm
Bleed Size:
page Pages classic: 102 x 147 mm
Bleed Size: Type Area/ + 3 mm Overlap
Type Area/ 147 x 209 mm Bleed Size
Bleed Size Type Area:
1/8
+ 3 mm Overlap classic: 90 x 63 mm
landscape: 185 x 30 mm
Bleed Size:
Pages classic: 102 x 82 mm
Type Area/ landscape: 210 x 49 mm
Bleed Size + 3 mm Overlap
Technical Specifications
Magazine format Please observe the following points:
210 x 297 mm (width x height), A4 size 1. Embed all text or convert it into streams.
185 x 260 mm (width x height), print space 2. Use only CMYK colours.
Number of columns: 3, column width 58 mm or 3. W
ith pixel-oriented data formats (colour/greyscale), we require a
Number of columns: 4, column width 43 mm resolution of at least 250 dpi. Bitmap files (line) should have a
resolution of at least 1200 dpi.
Print methods Colours Screen ruling 4. F
or the creation of PDF files with Acrobat Distiller, we have
Sheet offset Euro scale 70 ruling provided you with a Joboptions file which can be downloaded at
Print profile: ISO Coated_v2_300 (39L) www.gitverlag.com/en/global/order_management/data_transfer/.
5. D
o not compress JPG files too strongly, or this will lead to visible
loss of image quality. Use the “maximum” or “high” quality gradings.
Loose inserts
Minimum insert size: 105 x 148 mm (w x h)
Maximum insert size: 200 x 287 mm (w x h), To avoid errors, please observe the following:
the back fold must be on the long side (287 mm) Send all text to be used and associated files together. Attach a hard
Minimum weight for single-sheets inserts: 150 g/m² copy/print-out to the layout check. Ensure that no RGB colours are
used in any files, including the associated files. For files from pro-
Delivery of loose inserts grammes not intended for the creation of printed documents (e.g.
Delivery quantity: 14,200 copies Word, Excel, Powerpoint), the files must always be converted. This
means inevitable changes in data and considerable additional work,
Delivery of bound-in inserts which we have to add to your invoice.
Delivery quantity: 14,500 copies
The delivery address for bound-in inserts and any supplements will Transmission options
be given to you with the order confirmation. • by e-mail to kerstin.kunkel@wiley.com
Data format Wiley-VCH Verlag GmbH & Co. KGaA
We accept the following data formats: PDF, EPS, TIFF, JPG. FAO: Kerstin Kunkel
Boschstrasse 12
69469 Weinheim, Germany
Tel.: +49 (0) 6201 606 731
Fax: +49 (0) 6201 606 790
General terms Page
Magazine Overview Dates & Contents Prices & Formats Technical Data Distribution Online Contact 5
of Business
B2B Website: www.chemanager.com
chemanager-online.com is the portal for top executives and decision
makers of the chemical and pharmaceutical industry and the relevant
Top Teaser Story
supply and application sectors. Everybody who wants to stay on the cut- € 1,990
ting edge of industry news should not miss chemanager-online.com.
Banner advertising
Give your company an image, show your presence, communicate a
product launch – in short: benefit from our scope. Complement Leaderboard
€ 1,425
your print campaign and increase your market penetration with an & Full Banner
image campaign on chemanager-online.com. € 1,015 Wide Skyscraper
€ 1,890
Leaderboard 728 x 90 Pixel € 1,425 / month, run of site* & Skyscraper
€ 1,485
Full Banner 468 x 60 Pixel € 1,015 / month, run of site
Wide Skyscraper 160 x 600 Pixel € 1,890 / month, run of site
Skyscraper 120 x 600 Pixel € 1,485 / month, run of site
Rectangle 180 x 150 Pixel € 1,590 / month, run of site Rectangle
€ 1,590
Medium Rectangle 300 x 250 Pixel € 1,980 / month, run of site
* “run of site“ means that the ad placements may appear on any page of the
target site. In a rotating scheme with a maximum of four banners at one position.
Whitepapers / Application Notes
The ideal format to present your expertise in full detail and to
generate leads. Application notes, market or case studies are the
perfect presentation form for companies, whose content differs from
their competitors. www.chemanager-online.com
Whitepaper: € 915 for 6 months
Including: Teaser text, product photos,
company contacts, PDF for download
Medium
Webcast Rectangle
This multi-media advertising format is the perfect supplement to your € 1,980
banner advertising and whitepaper on chemanager-online.com.
Webcast: € 915 for 6 months
Including: Teaser text, product video, Newsletter
company address Date of publication: every fortnight on even weeks.
In case of “Feature”, the product will be highlighted
one time in the newsletter.
Top Teaser Story
Promote your product, your application note, your
event or any other highlight on the “cover page” of
chemanager-online.com. Reach your target group 24/7/365. Exclusive
access to your Wide Skyscraper
Top Teaser Image 510 x 286 Pixel € 1,990 / 2 weeks* customers € 1,050
Scope of Service: Picture, Headline, Intro on landing page & Skyscraper
Single Sponsored
(150 letters) Detailed Text (up to 4,000 characters recom- € 950
Newsletter
mended) 1-4 Images Contact Information
4,660 €
Running Time: 2 weeks prominent as a Top Teaser Story.
Additionally, your highlight remains for a total of six months in
the portal’s database
*in a rotation scheme with five other Top Teaser Stories. Text is subject to editorial criteria.
Newsletter: Banner formats & prices
Wide Skyscraper 160 x 600 Pixel € 1,050
Skyscraper 120 x 600 Pixel € 950
Full Banner 468 x 60 Pixel € 850 Feature
Feature € 950 € 950
incl. price
for product Full Banner
Technical Data: information € 850
Please send your files by mail to your sales representative.
We will take care of all further steps.
Banner: Product Information/Newsletter-Feature:
Size of data: max. 100 KB 1 square picture, 1 rectangle picture
Data formats: GIF, JPG, PNG, HTML5, any kind Text: up to 2,000 characters
of Redirect/Tag Pictures: JPG, PNG
Target-website: please tell us the exact URL,
where your banner should be linked to. Webcasts:
Data format: any video format is possible
Size of data: max. 40 MB Newsletter
General terms Page
Magazine Overview Dates & Contents Prices & Formats Technical Data Distribution Online Contact 6
of Business
Native Advertising PLUS
Content is King ReinRaumReinigung ReinRaumReinigung
This motto has been valid since the hieroglyphs in the temples of the
Pharaohs as well as in classic books and journals, as well as all digital deprozedere unterzieht. In der aufgebauten Rein
formats. Experts claim that we are living in an ”age of content”. As well Im Dunkeln
raumschleuse wurde dieses Prozedere jeweils
zweimal für alle Besucher aufgezeigt. Beim ersten
Durchgang wurden geläufige Flüchtigkeitsfehler
lässt es sich
in den Ankleideprozess eingebaut. Anschließend
wurde der angezogene Reinraumanzug beleuch
as publishing companies, organizations, companies and agencies go
tet und mit Hilfe eines fluoreszierenden Farbstoffs
dargestellt, wo die Fehlerquellen beim Ankleiden
gut munkeln…
liegen. Der zweite Durchgang wurde fehlerfrei
demonstriert und im Anschluss über mögliche
Erkenntnisse mit den Besuchern gesprochen.
Somit konnte jeder Besucher ein paar Anregun
to great lengths to produce unique and relevant content, which assist
gen für mögliche Optimierungen in seinem Be
Das unheimliche Leben kleidungsprozedere mitnehmen.
der Kontaminanten geht weiter Abb. 1: Veranschaulichung schwebender Partikel mit Weißlicht Fazit
Die Visualisierungen und fachlichen Informationen
readers in their business processes, strategic decisions or learning
verdeutlichten den Besuchern der Darkzone das
Verhalten der Mikroverunreinigung sowie deren
Verschleppung und Beseitigung. Das unheimliche
Visualisierung, die Nutzung des optischen Kanals, hilft Zusammenhänge zu Leben der Kontaminanten kann zwar weiterhin im
verdeutlichen und abstrakte Themen sichtbar zu machen. Durch Visualisierung täglichen Betrieb nicht ohne weiteres mit den blo
success.
ßen Augen erfasst werden, aber durch das Wissen
können auch Dinge sichtbar gemacht werden, die ansonsten mit dem bloßen über das Verhalten der Kontaminanten können die
Auge im betrieblichen Alltag verborgen bleiben. Beispielsweise ist damit das Risiken „Kontaminationseintrag“ und „Kontamina
tionsverschleppung“ durch gezielte Maßnahmen
Verhalten von Mikropartikeln und Mikroorganismen gemeint.
minimiert und sogar vermieden werden.
Abb. 3: Kontaminierte Alltagsgegenstände wie Türklinke, Lichtschalter und Telefon Ein gelungenes Paket der Firmen CCI – von
Kahlden, dastex Reinraumzubehör, decontam
und Pfennig Reinigungstechnik, um mit genügend
Der Erfolg auf den Lounges 2017 – die Führun Keimverschleppung trieblichen Alltag zu Stellen erschwerter Reini Potential der Kontamination Herr zu werden!
gen waren bereits am frühen Morgen ausge Der Reinraum ist ein begrenzter Bereich mit ei gung führen. Bereits in kleinen Ecken, Kanten
bucht – zeigte den beteiligten Firmen CCI – von ner definierten Konzentration an partikulären, und Ritzen können sich Mikropartikel und Mik
Distribution is Crucial
Kahlden, dastex Reinraumzubehör und Pfennig biologischen und chemischen Kontaminationen. roorganismen anlagern und nur unbefriedigend
Reinigungstechnik wie wichtig Visualisierung ist, Dennoch sind Türen notwendig, um Perso oder mit großem Aufwand abgereinigt werden.
um das komplexe Thema der Kontaminations nal und Material den Zugang in den Reinraum Perforierte Flächen sind in einigen Bereichen
kontrolle zur Sicherung der Reinheit anschaulich zu ermöglichen. Mit dem Öffnen des Reinrau aufgrund der Luftführung unbedingt notwendig.
und verständlich zu vermitteln. Daher war es mes und dem Einschleusen von Personen und Gelöcherte Oberflächen hingegen sind schwer zu
naheliegend, mit der Darkzone 2.0 für die Loun Equipment besteht das Risiko, dass auch un reinigen, und der Einsatz sollte nur dort erfolgen,
Valuable content is the essential basis, its targeted distribution is a
ges 2018 wieder eine lebendige Bühne für den erwünschte Kontaminationen in den Reinraum wo er tatsächlich notwendig ist. Zur Visualisierung
theoretischen Hintergrund zum Thema Kontami eingeschleppt werden. Wie leicht über die Fuß und zum besseren Verständnis wurden gut und auTORin
nation zu planen. Einige Stationen mit wichtigen sohlen Verschmutzungen weitergetragen werden, schlecht abreinigbare und verarbeitete Verschrau margarete Witt-mäckel
thematischen Schwerpunkten wurden von 2017 weiß jeder aus dem Alltag. Doch im Reinraum bungen, Dichtungen und Schweißnähte, sowie
übernommen, andere Stationen durch neue Er werden auch Verschmutzungen eingetragen, die glatte und gelöcherte Oberflächen verglichen und
necessity. Present your content in the leading medium for the chemical,
kenntnisse erweitert bzw. neu aufgebaut. Durch zunächst nicht sichtbar sind. Daher sind entspre mit fluoreszierenden Farbstoffen kontaminiert.
den Beitritt der Firma decontam konnte ein wei chende effektive Lösungen unerlässlich. An Stati
Stati Bei der Abreinigung wurde deutlich gemacht, KOnTaKT
KO
teres wichtiges Thema, der Prozess des richtigen on 1 wurde mit einem fluoreszierenden Farbstoff welche Materialen Reinraum geeignet sind und CC von Kahlden gmbH
CCi
Ankleidens, fokussiert werden. Umrahmt wurden eindrucksvoll dargestellt, dass einfache Lösungen welche nicht. Die Ergebnisse deutlich sowohl info@ccivk.de ▪ www.ccivk.de
info@cci
die Demonstrationen an den einzelnen Stationen wie eine Klebematte effektiv zur Reduzierung von die Schwachstellen in Bezug auf Reinigbarkeit
pharmaceutical and process industries and benefit from the excellent
durch Fachvorträge zu Themen rund um die Kon Kontaminationseintrag beitragen können. als auch die Lösung durch gut umgesetzte Kon dastex Reinraumzubehör
taminationskontrolle im Reinraum. struktionen im Hygienic Design. gmbH & Co. Kg
g
Hygienic Design / Reinigbarkeit info@dastex.com ▪ www.dastex.de
Stationen und Themen der Darkzone 2.0 Die zweite Station beschäftigte
Jubiläum sich mit dem Partikelverhalten
An den Stationen in der Darkzone wurden Besu „Rei
wichtigen Thema „Hygienic Design“ und „Rei An der dritten Station wurde anhand der Partikel decontam
reputation and respect which ReinRaumTechnik enjoys in the industry.
cher über die Themen Keimverschleppung, Hy nigbarkeit“. Scheinbar kleine Unachtsamkeiten VerhaltensBox demonstriert, wie die verschie info@decontam.de ▪ www.decontam.de
gienic Design, Partikelverhalten, Wischen & Weg, bzw. unüberlegte Erwägungen bei der Auswahl denen physikalischen Gesetze auf das Partikel
Querkontamination, Partikelfreisetzung sowie das von Verschraubungen, schlecht verarbeitete verhalten Einfluss nehmen. Partikelbewegung Abb. 4: Durchführung des richtigen Abb. 5: Kontaminationsquelle Pfennig Reinigungstechnik gmbH
richtige Ankleiden informiert. Schweißnähte oder Dichtungen können im be be durch elektrostatische Aufladungen, Gravitation, Ankleideprozesses – Die Sit-over Bank info@ppspfennig.de ▪ www.ppspfennig.de
info@pps
82 // ReinRaumTechnik 3/2018
Native Advertising Plus Abb. 1: Das MopFloat System,
With Native Advertising Plus you inform ReinRaumTechnik readers with
kompatibel mit dem Clino CR4
© Pfennig Reinigungstechnik
Branchenjubiläum
content which you or your PR agency have produced with the objective 20 Jahre PPS im Reinraum
of increasing the level of awareness of your company. The article
communicates your know-how in the sector, establishes the experts in Gemeinsam mit der ReinRaumTechnik feiert auch die Pfennig Reinigungstech-
nik GmbH dieses Jahr ihr „20-jähriges“ im Reinraum. Die Entwicklung des da-
your company as thought leaders in the market and in turn has a
mals in erster Linie für seine Reinigungssysteme in Krankenhäusern bekannten
Allgäuer Herstellers hin zu dieser hoch spezialisierten Branche erscheint in der
Retrospektive schlicht logisch, aber ganz so einfach war es natürlich nicht.
Dietmar Pfennig
positive effect on the perception of your brand. Integration of the Geschäftsführer Dietmar Pfennig berichtet: „Im Jahr 1998 hatten wir gerade re Arbeiten und die Möglichkeit, Equipment und Moppbezüge problemlos
content in the established look & feel of the editorial content of
mit 3 Partnerfirmen ein großes Projekt zum Abschluss gebracht: Das erste autoklavieren zu können.
vollautomatische Verfahren zur Präparation von Moppbezügen für die Kran- Nach einigen Detailverbesserungen war jedoch bald klar, dass das um die
kenhausreinigung. Für die Desinfektionskomponente war Schülke & Mayr, zu Flachpresse herum konzipierte System am Ende seiner Entwicklungsmög-
denen wir natürlich einen intensiven Kontakt pflegten, zuständig. Als während lichkeiten angelangt war und auch im Reinraum die Zukunft im Bereich der
einer Jahrestagung die Industriehygienesparte mitbekommen hat, mit welch vorpräparierten Bezüge liegt. Auch die deutliche Erweiterung der Möglich-
ReinRaumTechnik, both in print and online, and with naming of the
hochentwickelten Systemen wir in den Krankenhäusern tätig waren – bereits keiten des Edelstahl-Modulbausystems erforderte ein „Hardware-Update“:
komplett berührungsfreies Arbeiten mit reproduzierbarer Benetzung – und Das Nachfolgemodell CR 4 kann nun mit nur einem Grundmodul fast alle
was größtenteils der Stand der Technik in der Reinraumreinigung war – Eimer, Anforderungen realisieren.
Schwämme und Tücher – war der Entwicklungsauftrag schnell klar: Nach zweijähriger Entwicklungszeit, verbunden mit erheblichen Investiti-
author together with contact information for feedback and enquiries*
onen in Produktionswerkzeuge, kam im Jahr 2011 mit „EasyMop GMP“ das
Das brauchen wir in reinraumtauglich! erste benutzerunabhängig reproduzierbare Reinraumreinigungssystem auf
den Markt. Die Kunden reagierten begeistert, waren doch schlagartig Proble-
Natürlich mussten wir uns erst in das Thema und die Anforderungen in me wie unabsichtliche Fehlbedienung, Transport offenen Wassers und Fehl-
GMP-Bereichen hineinarbeiten, konnten die Entwicklung aber doch innerhalb dosierungen gelöst. Die Verbesserungen im Prozessablauf konnten auch die
eines Jahres – inklusive Zertifizierung – zum Abschluss bringen. Wir haben Juroren auf der ContaminExpo in Paris 2015 überzeugen, so dass EasyMop
mit dem Reinigungswagen Clino CR3 und dem Moppbezug King CR das GMP den Innovationspreis für Reinraumbetriebsmaterial gewinnen konnte.
erste vom Fraunhofer IPA zertifizierte Reinraumreinigungssystem überhaupt Das System ist bis heute „State of the Art“ in der Reinraumreinigung,
auf den Markt gebracht. aber das heißt natürlich nicht, dass es keine weiteren Herausforderungen
Eine Sache haben wir allerdings völlig falsch eingeschätzt: Den Bedarf gegeben hätte:
SIZE 1/1 PAGE 1/2 PAGE 1/4 PAGE
für ein solches Gerät. Wir sind zunächst von einigen wenigen Sonderan- Für Objekte mit schwankendem Moppbedarf sollte eine Lösung gefunden
fertigungen ausgegangen und wurden dann von der Nachfrage regelrecht werden, jeden einzelnen Mopp unmittelbar vor seiner Benutzung zu tränken,
überrollt und dies in den Anfangszeiten fast nur durch Mundpropaganda und zwar so exakt wie möglich. Das Ergebnis einer weiteren zweijährigen Ent-
begeisterter Anwender.“ wicklung ist das MopFloat System, das ohne Pumpen, Ventile oder ähnliches
Das Hauptargument war damals natürlich die erhebliche Zeiteinsparung alleine durch mechanische Intelligenz eine vom Anwender nicht beeinfluss-
gegenüber den herkömmlichen Verfahren, sowie das deutlich ergonomische- bare Präzision erreicht, die in Abweichungen von weniger als 2 % resultiert.
Price 4c (€) 4,175 2,100 1,060 48 // ReinRaumTechnik 3/2018
*Due to legal regulations it is required to write the comment “Advertorial” above the article.
Webinar
Connect Interact with your target group: Our free-to-attend online seminars
engage targeted audiences in real time as well as on-demand – offer-
through content ing a wealth of opportunities to showcase your brand, build thought
leadership, deliver training and more.
Microsite
Connect through content: Engage with your target group and position
Regardless of what type of marketing tactics and channels you use – your company as thought leader or technology expert in a certain field.
from powerful traditional print advertising to engaging digital content Whether you choose the stand-alone version or a microsite integrated
marketing – quality content is always an essential part of it. Wiley's in our b2b portals, you will benefit from promotion campaigns and
content solutions offer you access to highly respected publications and best technical service.
learning tools. Benefit from 200 years of publishing experience, a trusted
brand, authoritative content and incomparable scientific and profes- Essential Knowledge Briefings (EKB)
sional communities. Get connected through Wiley content! Exclusivity: Spread your knowledge of a hot topic via the latest channel.
Essentialknowledgebriefings.com represents the ideal platform for
Content Solutions powering your Business! your digital publications. You will not only benefit from the strong
image of the Wiley brands, but also from exclusivity – no other
Mix and match content campaigns to suit your marketing goals: competitor can publish an EKB on your subject.
Choose from tailored combinations of advertising, reprints, supple-
ments and other traditional strategies, as well as powerful microsites, Reprints & Sponsorship
mobile apps, email campaigns, and interactive online learning Influence through education: Whether you choose a flyer, single article,
environments. collection of articles or abstracts with a cover, reprints and ePrints
deliver the right content and right brand messages to your target
Contact us to find out how Wiley content solutions could help drive audience. Or raise your profile in a special target group by sponsoring
your marketing strategy. a complementary subscription to respected Wiley online journals.
Advertising Custom Publishing & Supplements
Reaching the minds that matter most: Whether print or online, Wiley Position your brand: Grow brand awareness with a supplement – an
advertising offers access to highly targeted, influential audiences of extra issue of a peer-reviewed Wiley journal – or a corporate publishing
decision makers and opinion leaders in key markets around the world. project like customer or company magazines or corporate books. Rely
19.5 million experts read Wiley journals in print or on WileyOnlineLi- on our editorial expertise and independence as well as our experi-
brary 100,000 decision makers in industry read our b2b publications. enced layout team.
Page
7
Microsites Microsites enable you to focus on a specific topic,
thereby addressing potential customers specifically.
This makes them an ideal tool for breaking into new
success of a Microsite depends heavily on relevant
and high quality content.
Use our editorial content, our journalistic compe-
Focusing on markets, strengthening your image as an opinion
leader and expert or establishing yourself in a new
tence and our media to achieve success. Profit from
the image transfer, credibility and scope of our media
your Topic field and creating demand for your products. What-
ever the goal of your communication might be, the
and use our target group portals as neutral platforms
and disseminators.
Microsite “BASIC” Pre Running Time Running Time Running Time Running Time
Media Service At least 6 weeks
Creation of the site, Hosting, Project Management, Evaluation, for conception and 3 months 6 months 12 months
Online editing (as agreed), Banners and Product features provided by the client.** promotion
Promotion
1 x Banner on Portal for 3 months; 1 x Product Feature in e-Newsletter X
1 x Banner on Portal for 6 months; 2 x Product Feature in e-Newsletter X
1 x Banner on Portal for 12 months; 3 x Product Feature in e-Newsletter X
Tariffs Microsite ”BASIC” * 6 weeks € 8,750 € 15,500 € 27,750
Microsite “PREMIUM” Pre Running Time Running Time Running Time Running Time
Media Service At least 6 weeks 6 months 12 months
Creation of the site, Hosting, Project Management, Evaluation, Online editing for conception and 3 months including 1 exchange including 2 exchanges
(if desired/agreed to), Banners and Product features provided by the client.** promotion of editorial content of editorial content
Promotion
1 x Banner on Portal for 3 months; 2 x Product Feature in e-Newsletter;
X
1 x Full Banner e-Newsletter
1 x Banner on Portal for 6 months; 4 x Product Feature in e-Newsletter;
X
1 x Full Banner e-Newsletter
1 x Banner on Portal for 12 months; 6 x Product Feature in e-Newsletter;
X
1 x Full Banner e-Newsletter
Tariffs Microsite “PREMIUM” * 6 weeks € 10,750 € 19,250 € 34,250
Microsite “Stand alone” Pre Running Time Running Time Running Time Running Time
Multiply configurable websites based on Wordpress, incorporation of diverse
media possible, search function, registration possibilities, external news feeds, 3 months 6 months 12 months
incorporation of social media, optimization for mobile devices, evaluation etc.
18 weeks on request on request on request
* Discount not available ** If desired the publishing house will create the printing material for an additional fee.
Webinars Interactive
Information
In Dialogue with Exchange
Generate
your Target Group Leads
Enter into dialogue with your target group, generate leads and use the You can fully rely on our experts to assist you in the implementation.
diverse possibilities for interaction with your clients (e.g. via the Chat Experienced project managers look after all the technical and organiz-
function). Whether in real time or on demand you are offering your ational details. The editorial department will advise and support you in
clients or co-workers valuable educational content and information questions about content and concept and a communications plan for
independent of place, time or travel budget. the promotion of the webinar is, of course, also part of our concept.
Webinar “BASIC” Conception, Promotion Tariff
Media Service
Hosting, Project Management, Live-Streaming, Delivery of all Leads, Editorial Announcements Online
Banner and Product Feature provided by the client **
Promotion
1 x Banner on Portal for 2 months; 1 x Product Feature in e-Newsletter;
Reminder email to participants 24 hours and 1 hour before begin.
Tariff Webinar “BASIC” * 10 weeks € 8,750
Webinar “PREMIUM” Conception, Promotion Tariff
Media Service
Hosting, Project Management, Live-Streaming, Delivery of all Leads. Editorial Announcements Online
Banner and Product Feature provided by the client **
Promotion
1 x Banner on Portal for 2 months; 2 x Product Feature in e-Newsletter, 1 x Wide Skyscraper Banner in e-Newsletter,
Reminder email to participants 24 hours and 1 hour before begin.
Tariff Webinar “PREMIUM” * 10 weeks € 11,250
* Discount not available ** If desired the publishing house will create the printing material for an additional fee.
Page
8
▪ Extended company PRO-4-PRO.com – PRODUCTS
presentation 500 € FOR PROFESSIONALS –
is the unique product database
▪ detailed company and
for vertical B2B markets.
product description
▪ individual optimization for PRO-4-PRO is Wiley's
search engines (e.g. SEO for cross-media concept.
Google) The possibility of presenting
your company both online and
▪ target-group specific banner in relevant trade journals ensures
placements that your advertising measures
▪ Lead Generation Tool are as effective as possible –
if we optimise for you, with a
built-in lead guarantee.
Clear
structure
Modern
Design
PRO-4-PRO.com
Das Produkt-Portal für
Lead-Generation
Banner in a product segment Price per month €
Rectangle Banner 180 x 150 Pixel 745 Optimized
6 Months / price € 12 Months / price € for mobile
Company presentation 500, one-time-fee devices
Product entry 320 565
Refresher 140 260
Package deals Runtime 12 Months / price €
Pro Package 4 Product presentations 1,740
Premium Package 8 Product presentations 3,220
Business Flat all your product texts that you 5,210
send us within 12 months
Page
9
Digital Guides!
Essential Knowledge Briefings (EKB)
www.essentialknowledgebriefings.com
Wiley´s Essential Knowledge Briefings Preparation of a digital publication with basic knowledge on
SERVICES a current topic, including configuration and editorial support.
(EKBs) offer a concise overview (5,000
words in length) of trending topics or tech- On www.essentialknowledgebriefings.com, for one year.
nologies within highly specialized fields. HOSTING You can link to your EKB from any company platform.
Reviewed and updated annually, EKBs are Via on-site registration;
LEAD GENERATION unlimited downloads
an essential resource for professionals
in both academia and industry looking to PDF, ePub, mobi for PC,
update their understanding of key devel- FLEXIBLE FORMAT tablet, e-reader
opments within each speciality.
None of your market competitors can publish
EXCLUSIVITY OF TOPICS an EKB on the topic you selected (for 1 year)
Take your brand further or shape your
market by sponsoring an EKB that delivers Your logo on the publication, on the EKB website and
BRANDING on all advertising material. Backlink to your website.
highly specialized content to your target
audiences. Sponsorship opportunites are
Co-branding with corresponding
availsable within science and engineering, IMAGE TRANSFER Wiley brands (e.g. B2B titles).
and healthcare.
Banner advertising for 2 months on relevant B2B portals or on the
MARKETING Wiley Online Library, banner or product feature in a relevant newsletter
and news feature on the landing page.
Multimedia features, print-run, and additional marketing resources,
OPTIONAL available on request
Basic price € 15,640
General Terms and Conditions for Advertisements,
Supplements, Digital and Online Advertising
1. These General Terms and Conditions shall apply to all contracts (hereinafter referred to as “orders”) relating to the publication of one or 14. (1) The client’s claims for damages shall be excluded unless provided for otherwise hereinafter. This exclusion of liability shall also apply in favour
several adverts of one advertiser (hereinafter: “client”) in the magazines of Wiley-VCH GmbH & Co. KGaA (hereinafter: “publisher”) for the purpose of the publisher’s legal representatives and vicarious agents in the event that the client asserts claims against them.
of dissemination and relating to the placement of online advertising on the publisher’s websites. They shall also apply to orders for third-party (2) Claims for damages on account of death, injuries or adverse health effects as well as claims for damages caused by a violation of essential
supplements in the magazines published by the publisher. The client acknowledges these General Terms and Conditions upon placing an order. contractual obligations shall be exempt from the liability exclusion in paragraph 1. Essential contractual obligations shall mean obligations, the
2. Differing, conflicting or supplemental general terms and conditions of advertising clients will not be recognized as an integral part of the contract, fulfilment of which is necessary in order to achieve the objectives of the contract, Liability for damages caused by intentional or grossly negligent
unless the publisher expressly agrees to them. breaches of obligations on the part of the publisher, his legal representatives or vicarious agents shall also be exempt from the liability exclusion.
3. The following shall apply to clients wishing to place more than one advert: The discounts shown in the advert price list are only granted for (3) The provisions of the German Product Liability Act (ProdHaftG) shall not be affected by the above.
advertisers’ adverts which appear in a printed product within one year. The timescale begins on the date of appearance of the first advert, unless 15. Sample print-outs will only be provided where specifically requested. The client shall be responsible for the correctness of the returned samp-
a different start date has been agreed in writing upon signing of the contract. The size of discount is based on volume. If, within a year, fewer les. The publisher shall observe all error corrections made known to it within the period specified upon sending the sample. Should the client fail to
adverts are taken than originally agreed, the publisher shall be entitled to re-calculate the discount based on the difference between the actual return within the specified period a sample sent on time by the publisher, approval for print shall be deemed to have been given.
and guaranteed number taken. 16. Unless any specific sizing requirements have been given, the amount to be charged shall be calculated based on the print size that is normal
4. Upon contractual signing, the client shall be entitled to release further adverts in addition to the volume stated in the order within the agreed for the type of advert.
timeframe or that stated in clause 3. 17. The client avouches that his is the unconditional owner of all rights of use to the advertising material necessary for publication and distribution.
5. Order cancellations must be issued in writing. The cancellation charge imposed in the case of cancellation on the deadline date for the placement In this respect he indemnifies the publisher from all claims by third parties, and grants the publisher the rights of usage necessary for publication
of the advertisement (or thereafter) is the total order value. In each specific instance, however, the client is expressly granted the right to provide of the advertising material.
proof that the contractor suffered no loss, or at any rate only a lower loss. 18. The client avouches that he is entitled to set the hyperlinks connected to the online advertising. The client furthermore affirms that he will
6. Orders for adverts and other marketing material to be published specifically and exclusively in specific issues, specific publications or in specific abide by the applicable data privacy legislation – in particular of the Federal and the Teleservices Data Protection Act– and also impose such a
places in the publication must reach the publisher in sufficient time – i.e. not later than on the date specified in the order confirmation – for the responsibility on their employees. Should the client use special techniques such as cookies or tracking pixels to obtain or collect data from the
client to be able to be informed before the advert deadline of whether the order can be executed in the requested manner. insertion of advertising material in the online offering of the publisher, the client also affirms that they will abide by the precepts of the German
7. Adverts and online advertising not directly recognizable as adverts because of their editorial layout will be clearly marked with the word “Advert” Telemedia Act (TMG) and/or of the Interstate Broadcasting Treaty (RfStV) as well as the Federal Data Protection Act (BDSG) in the collection,
by the publisher. processing and use of personal data.
8. The publisher reserves the right to reject advert orders – including individual adverts under a blanket contract – or orders for inserts, on grounds 19. Should the client fail to pay in advance, the invoice shall be sent immediately or within a maximum of fourteen days after publication of the
of content, origin or technical format, under its own standard and factually justified principles if the content of such orders contravenes legal or advert. The invoice must be paid within the period given in the price list, starting from the date of receipt of invoice, unless a different payment
regulatory stipulations or if their publication is unacceptable for the publisher. This applies to orders submitted to branch offices, receiving agencies period has been agreed in individual cases.
or representatives. Orders for inserts are only binding for the publisher once the insert template has been submitted and approved. Inserts which, 20. In the event of a delay or deferral in payment, interest and recovery costs shall be added to the amount due. In the case of payment delay, the
due to the format or appearance, may appear to the reader to be part of the newspaper or magazine, or which contain third-party adverts, shall publisher may withhold further publication under the order concerned until payment is made and demand advance payments for the remaining
not be accepted. Rejection of an order shall be communicated to the client without delay. In such cases, the publisher reserves the right to request adverts. Where there is established doubt over the client’s ability to pay, the publisher shall be entitled, even during the duration of an advertising
repayment of any discounts granted. contract, to make the publication of further adverts dependent on the prepayment of the sum due and the settlement of outstanding invoices,
9. The client is responsible for punctual delivery of proper ready-to-print material or supplements or for punctual delivery of materials required regardless of the payment terms originally agreed.
for online advertising. In the case of digital ready-to-print material the client undertakes to deliver proper artwork, complying in particular with 21. The publisher shall provide, upon request, a copy of the advert along with the invoice. Depending on the type and scope of advertising contract,
the format or the technical specifications of the publisher, punctually for the print material deadline. The publisher shall request replacement for advert extracts, record pages or full record numbers will be provided. If a record can no longer be created, it will be replaced with a legally binding
recognizably inaccurate or damaged printing material without delay. The publisher guarantees print quality customary to that of the title concerned certification from the publisher of the publication and distribution of the advert.
within the scope of the possibilities of the printing material. Before a digital transmission of artwork, the client is responsible for ensuring by means 22. In the event of a reduction in circulation, a price reduction may be claimed for contracts for a series of adverts if, in the overall average of the
of suitable technical measures that the transmitted files are free of any computer viruses. Should the publisher discover computer viruses in a file insertion year of the first advert, the average circulation stated in the price list or stated any other way or, if a circulation figure is not given, the ave-
transmitted by e-mail, said file will be deleted immediately without the possibility of the client making any related claims. rage number of issues sold (for trade magazines, where appropriate, the average actual distribution) in the previous calendar year is not exceeded.
10. Discernibly unsuitable or damaged ready-to-print material and/or advertising material is to be replaced by the client immediately when reque- A reduction in circulation is only deemed as a deficiency eligible for a price reduction if it amounts to
sted to do so by the publisher. The cost of producing ordered ready-to-print material and/or of producing ordered advertising material as well as – 20% for circulation of up to 50,000 copies
of substantial alterations to originally agreed versions that are requested by the client and for which the latter is responsible due to the technical – 15% for circulation of up to 100,000 copies
quality of the ready-to-print material and/or advertising material supplied will be borne by the client. Should any deficiencies in the ready-to-print – 10% for circulation of up to 500,000 copies
material and/or advertising material not be immediately discernible during the review process, but only become discernible in the printing operati- – 5% for circulation of up to 500,000 copies.
on and/or upon insertion, the client is not entitled to raise any claims on account of an inadequate printout and/or poor insertion. In addition, claims for price reductions are excluded for contracts if the publisher has given the client sufficient notice of the reduction in circulation
11. Print documents will only be sent to the client if specifically requested. The obligation of safekeeping ends three months after expiry of contract. for the client to be able to cancel the contract before publication of the adverts.
12. In the case of audio and/or video linked advertising (e.g. banners that cause a pop-up window to open when clicked on, in which audio and/or 23. The publisher shall not be responsible for any delays in performance caused by unforeseeable events which the publisher cannot influence
video content is reproduced) the client is responsible for ensuring that the necessary approvals from GEMA [society for musical performing and (such as strikes, lock-outs, disruption of operations, etc.). After the cessation of such events, the publisher may either publish adverts in the next
mechanical reproduction rights in Germany] or other copyright associations and/or owners have been obtained. possible issue of the printed work or online advertising medium, or withdraw from the contract – entirely or in part. In this context, the client shall
13. The client shall be entitled to a reduction in payment or a corrected replacement advert in cases of fully or partly illegible, incorrect or incom- not be entitled to claim damages.
plete printing of adverts, but only to the extent that the purpose of the advert is affected. This shall be excluded if the defect results from incorrect 24. The place of performance and exclusive place of jurisdiction for all disputes shall – to the extent permitted by law – be the publisher’s head-
ready-to-print material (see clause 10 above). Should the publisher allow the timeframe given to him to elapse or should the replacement advert quarters, at present Weinheim, Germany.
still be incorrect, the client shall be entitled to a reduction in payment or cancellation of the contract. Complaints – except if defects are not obvious 25. The legal code of the Federal Republic of Germany shall be applicable under exclusion of the United Nations Convention on Contracts for the
– must be asserted within four weeks from receipt of invoice and proof. International Sale of Goods.
General terms Page
Magazine Overview Dates & Contents Prices & Formats Technical Data Distribution Online Contact 10
of BusinessContacts
ReinRaumTechnik · Boschstr. 12 · 69469 Weinheim · Germany
Teamfax: +49 (0) 6201 606 100 · reinraumtechnik@wiley.com
Editorial Editorial Assistant
Dr. Roy T. Fox (Editor-in-Chief) Dr. Jürgen Kreuzig Bettina Wagenhals
Tel.: +49 (0) 6201 606 714 Tel.: +49 (0) 6201 606 729 Tel.: +49 (0) 6201 606 764
roy.fox@wiley.com juergen.kreuzig@wiley.com bettina.wagenhals@wiley.com
Media Consultants
Corinna Matz Marion Schulz
Tel.: +49 (0) 6201 606 735 Tel.: +49 (0) 6201 606 565
corinna.matz@wiley.com marion.schulz@wiley.com
Product Management Sales Representative Order Management
Dr. Michael Reubold Dr. Michael Leising Kerstin Kunkel
Tel.: +49 (0) 6201 606 745 Tel. +49 (0) 3603 89 42 800 Tel.: +49 (0) 6201 606 731
michael.reubold@wiley.com leising@leising-marketing.de kerstin.kunkel@wiley.com
General terms
Magazine Overview Dates & Contents Prices & Formats Technical Data Distribution Online Contact
of BusinessYou can also read
