2020 MEDIA KIT - MARINE CORPS - Seapower Magazine
←
→
Page content transcription
If your browser does not render page correctly, please read the page content below
2020
MEDIA KIT
NAVY / MA R IN E C ORP S / COAST GUARD / ME RCH A N T MA R I N E
BY THE NUMBERS
Seapower is the premier
news magazine that covers
the U.S. sea services — the
40,000 SEAPOWERMAGAZINE.ORG
78,000 page views per month
print and digital subscribers 70,000 unique page views per month
U.S. Navy, Marine Corps,
SUBSCRIBERS INCLUDE READERS FROM: Top In-Market Segments Based on Google Analytics:
Coast Guard and U.S.-flag Pentagon (more than 500 issues provided
to Pentagon leadership) Investment Services Software
Merchant Marine. The Congress (nearly 300 issues provided to Employment Education/Post-Secondary
House and Senate offices) Education
Used Autos and Vehicles
official publication of the The White House
Travel/Hotels and Accommodations New Autos and Vehicles
Office of the Secretary of the Navy
Navy League of the United Navy Yard Travel/Air Travel Banking Services
Fleet Forces Command Software/Business and Productivity Advertising and Marketing Services
States, Seapower articles Marine Corps Systems Command
(Readership, demographics, in-market segments based on Google Analytics averages from June-July 2019)
Naval Observatory
cover a wide range of Customs and Border Protection
topics, including national Naval Research Laboratory
Department of Homeland Security
18-24
defense; foreign policy; Department of Transportation
25-34
Federal Maritime Commission DIGITAL
35-44
naval affairs; commercial Defense Logistics Agency DIGITAL 45-54 READERSHIP
General Services Agency READERSHIP 55-64 BY GENDER
maritime issues; homeland NASA BY AGE 65+ Male
Government Accountability Office Female
security; and defense
research, development and SEAPOWER DIGITAL EDITION
The digital edition is available to all subscribers and Navy
procurement. Seapower League members. The digital edition is accessible through
Navyleague.org and Seapowermagazine.org.
coverage focuses on such Average Reading Duration: 7.2 minutes
areas as defense strategies, Average Content Views Per Session: 7.2
emerging technologies Total Article Views: 24,795
DIGITAL North America
and ways to improve the SEAPOWER WEEKLY READERSHIP Europe
BY LOCATION Asia
operational concepts and 37,000 20% 3%
Central and South America, Caribbean
Oceania
managerial processes of the subscribers open rate click-thru rate Africa
(Average numbers taken from 10 emails from May-July 2019)
U.S. sea services.EDITORIAL CALENDAR
Includes editorial highlights, advertising deadlines and
conferences where Seapower will be distributed.
JANUARY
Seapower Almanac Space: Dec. 4, 2019
Materials: Dec. 11, 2019
FEBRUARY/MARCH
Profiles in Service Space: Jan. 31, 2020 AFCEA West 2020
Network-Centric Warfare and Communications Materials: Feb. 7, 2020
APRIL
Partners in Global Presence Space: Feb. 28, 2020 Navy League’s Sea-Air-Space Exposition,
Materials: March 6, 2020 National Harbor, Maryland
MAY
ISR and Unmanned Systems Space: April 1, 2020 AUVSI’s Xponential 2020, Submarine Technology
Materials: April 8, 2020 Boston Symposium 2020
Laurel, Maryland
JUNE
Expeditionary Warfare Space: May 1, 2020
Materials: May 8, 2020
JULY/AUGUST
U.S. Coast Guard Space: July 1, 2020 Eurosatory 2020
Materials: July 8, 2020
SEPTEMBER
U.S. Marine Corps Space: July 31, 2020 Modern Day Marine, AUVSI’s Unmanned Systems
Materials: Aug. 7, 2020 Quantico, Virginia Defense. Protection. Security.
Washington, D.C.
OCTOBER
Undersea and Aerial Warfare Space: Sept. 2, 2020 AUSA Annual Meeting
Materials: Sept. 9, 2020 Washington, D.C.
NOVEMBER
Commercial Shipping/Ship Maintenance Space: Sept. 30, 2020 International Workboat Show,
Navy League Corporate Materials: Oct. 8, 2020 New Orleans
Membership Directory
DECEMBER
The Surface Fleet Space: Nov. 3, 2020 Surface Navy Association National Symposium,
Materials: Nov. 8, 2020 Arlington, VirginiaFILE FORMAT
ADVERTISING SPECIFICATIONS & PRICING Printed ads must be high-resolution (300 dpi)
Adobe PDFs. Digital ads must be saved as
static JPGs or GIFs with a resolution no lower
than 72 dpi at actual size. Please send all digital
ads to seapowerads@navyleague.org.
ADVERTISING POLICIES
DIGITAL ADVERTISING OPPORTUNITIES Cancellations: Ad page cancellations can be
AD SPACE WIDTH HEIGHT 1X 3X 6X 9X 12 X accepted 7 days prior to the space close date.
Covers may be canceled with 60 days’ notice
Advertise on www.seapowermagazine.org before closing date of issue.
Top Banner 728 px 90 px $2,720 $2,585 $2,550 $2,375 $2,300
Agency Commission: 15% of gross billing al-
Tower Ad 262 px 400 px $2,635 $2,500 $2,375 $2,300 $2,240 lowed to recognized agencies provided account
is paid 30 days from invoice date.
Seapower Weekly
Billing: Billing directed to the advertising agen-
Banner Ad 650 px 80 px $1,850 $1,760 $1,670 $1,610 $1,570
cy at the net rate is approved on the condition
Note: In 2020, the Seapower Weekly will not publish on Jan. 1, Nov. 11 or Dec. 30 due to holidays and office closures. that the advertiser will accept responsibility for
The April issues of Seapower and Seapower Weekly will have extra distribution to Sea-Air-Space attendees and will not be sold at a discount.
payment if the agency does not remit within 90
PRINT ADVERTISING OPPORTUNITIES days.
AD SPACE WIDTH HEIGHT 1X 3X 6X 9X Almanac Copy and Contract Regulations: Advertisers
and advertising agencies assume liability for
SEAPOWER Magazine Covers (4-color) all content (including text, representation,
Cover 2 (Inside Front)* 8.375” 11” $10,835 $10,035 $9,740 $9,440 $13,375 illustrations, maps, labels, trademarks and
Cover 3 (Inside Back)* 8.375” 11” $9,640 $8,930 $8,670 $8,475 $11,090 other copyrighted matter) of advertisements
printed, and also assume responsibility for any
Cover 4 (Back)* 8.375” 11” $10,860 $10,055 $9,760 $9,465 $14,755 claims made against the publisher. All advertis-
SEAPOWER Magazine Interior (4-color) ing is subject to publisher’s approval. Publisher
retains the right to reject copy and images not
2 page Spread, bleed* 16.5” 11” $15,470 $14,265 $13,850 $13,500 $19,050 suitable to policy.
1 page, bleed* 8.375” 11” $7,950 $7,340 $7,125 $6,950 $9,790 SPECIAL PRINTING
2/3 page 4.5” 10” $6,375 $6,105 $5,850 $5,795 $7,835 OPPORTUNITIES AVAILABLE
1/2 page, vertical 3.3125” 10” $5,500 $5,230 $5,015 $4,960 $6,805 Please contact your sales rep for rates, specs
and deadlines. NOTE: All ads will be placed run
1/2 page, horizontal 6.875” 5” $5,500 $5,230 $5,015 $4,960 $6,805 of book.
1/2 page, island 4.5” 7” $5,500 $5,230 $5,015 $4,960 $6,805 Special positioning rate: $400 per ad per issue
1/2 page spread 15” 5” $5,500 $5,230 $5,015 $4,960 $6,805 (excluding covers).
1/3 page, vertical 2.125” 10” $4,480 $4,210 $4,065 $4,065 - Seapower’s Almanac edition is a 1X rate and
will not count toward the frequency discount.
1/3 page, square 4.5” 5” $4,480 $4,210 $4,065 $4,065 -
All rates are gross. Digital and e-newsletter ads
1/4 page 3.3125” 5” $3,740 $3,590 $3,520 $3,430 -
do not count toward print frequency.
* Sizes for bleed ads include 1/8 inch on each side beyond the page trim.NEW IN 2020!
AT SEA-AIR-SPACE ABOUT SEA-AIR-SPACE
15,000
Seapower is the official show daily of Sea-Air-Space,
the largest maritime exhibition in North America.
This special edition gets published each day of the
show, April 6, 7 and 8, and is available in print to
all 15,000 attendees of Sea-Air-Space. The digital attendees
337
Exhibitors in 2019
edition of the magazine will also be available to Over 80% of attendees represent
Seapower’s regular subscribers. PROUDLY SUPPORTED BY SEA
U.S. military, U.S. government,
SERVICE COMMANDS AND AGENCIES: U.S. defense industry, government
Defense Logistics Agency contractor, foreign military, foreign
Department of the Navy government embassy or foreign
Office of Small Business Programs defense industry.
57
Marine Corps Systems Command
Marine Corps Warfighting Lab
Maritime Administration
Military Sealift Command
International
N45/Naval Energy Pavilion
Delegations
Naval Air Systems Command
Naval Sea Systems Command
Naval Supply Systems Command
Office of Naval Research
186 109,000
PEO Land Systems (USMC)
DIGITAL SEAPOWER Naval Information Warfare Centers
U.S. Coast Guard Acquisitions Directorate
AT SEA-AIR-SPACE Naval Additive Manufacturing flag officers Net Square Footage of Exhibit Space
EMAIL SPONSORSHIP
Be the exclusive digital advertiser of Seapower at
SEAPOWER AT SEA-AIR-SPACE SHOW DAILY PRINT ADVERTISING OPPORTUNITIES
Sea-Air-Space by booking the only ad spot available
for digital distribution of the show daily. This $15,000 AD SPACE WIDTH HEIGHT 1X 3X
opportunity ensures your brand is seen by every Sea- Page 1 Strip Ad 9 3/4" 2" $6,000 $5,000
Air-Space attendee and every Seapower subscriber Page 2 or 3 9 3/4" 14" $6,500 $6,500
in their inbox each morning of Sea-Air-Space.
Back Cover 9 3/4" 14" $7,000 $6,000
Spread 20 3/4" 14" $9,500 $9,000
SEAPOWER AT SEA-AIR-SPACE
Junior Spread (half page islands) 15 1/4" 10" $8,000 $7,500
SHOW DAILY DEADLINES Full Page 9 3/4" 14" $5,000 $4,000
Space: March 23 Half-Page Island 7" 9 3/4" $4,250 $4,000
Materials: March 30 Half-Page 9 3/4" 7" $4,250 $4,000
1/4 Page 4 3/4" 7" $3,000 $2,750
1/8 Page 4 3/4" 3 1/2" $2,750 $2,500CONTACT Tom Buttrick Account Manager East Coast TEL 917-421-9051 t.buttrick@jamesgelliott.com Tony Kingham Europe TEL +44 (0) 20 8144 5934 tony.kingham@knmmedia.com Please send all materials and copies of ad insertions to: SEAPOWER Magazine 2300 Wilson Blvd., Suite 200 Arlington, VA 22201-5424 Tel.: (703) 528-1775
You can also read
