2019 SPONSORSHIP PACKAGES - Rugby Union Club Inc.
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CONTENTS 1. Who are we? 2. Our club and our brand 3. Sponsorship summary 4. Sponsorship packages 5. Partnership agreement The Gungahlin Eagles are an inclusive semi-professional rugby union club that appreciates the importance of maintaining strong corporate and community relationships.
Who are we? • Founded in 1967, as the Daramalan Rugby Club based in Dickson. • Rebranded in 1998 to the Gungahlin Eagles Rugby Union Club, and moved to Nicholls Enclosed Playing fields. • We currently have 350 registered players between the junior and senior rugby programs, both males and females, including people from all backgrounds and walks of life. • We are the only Canberra Rugby Club to have a team registered in every senior rugby union competition, with a squad system to specifically suit high-performance players, social players, rural players, and female players. • We have won 21 premierships across multiple grades in our 51-year history. Our most recent being the 1st-Division 1st-Grade premiership of 2017, the year of our 50th birthday. • In 2019, we are looking to build on our 2018 finals campaign, which was made possible by winning 5 from the final 6 matches of the season. LUKE DUFFEY SPONSORED BY • With a new coaching structure led by Wallaby Marco Caputo and renowned Canberra rugby profile Troy Atkins, the Eagles are destined for success in 2019.
2018 MacDougall Medalist Acknowledgement of country 2018 JAKE HELGESEN 1984 1st Grade Premiership Charity Round 2016 Leefe scores Vs. QBN Charity Round 2018
Our club and our brand We celebrate our history and those who have contributed to our club, and we pay tribute to the traditional owners of the land on which we play. We welcome all walks of life regardless of nationality, religion, gender, sexuality, or exceptionality. We are built on four core values; Respect, Passion, Discipline, Loyalty. Associating your business with the Gungahlin Eagles immediately makes you a part of a large, recognised rugby family. The Eagles are perceived as a great community contributor, due to our willingness to use our resources for the better of others. We hold an annual Charity event, that has seen $30,000 dollars raised for worthy charities such as The Cancer Council and Menslink, these events present a great opportunity to make a difference and boost the reputation of those who support it. Our social media presence and game day experience are of a highly professional standard, aiming to inform and inspire our players, volunteers, supporters, and sponsors. Our name and logo will be used to boost the profile of your company, in order to publicise the great things you do for our 650+ immediate network, and all of the people who benefit from our charity efforts.
Sponsorship Summary For too long has community sponsorship been more of a generous donation than a beneficial partnership. We plan on changing the game. We are committed to making sure that you get your money’s worth. • There are four levels of sponsorship ‣ Gold sponsorship In 2018, we partnered with ‣ Black sponsorship Intricate Electrical ‣ Red sponsorship to raise over ‣ Club/Player sponsorship $10,000 for Menslink. • With your sponsorship, you’ll receive a sponsors pack and a long list of benefits that match the level of sponsorship. You can see each package listed below. • We offer uniform and merchandise branding, game day Each year we signage, print (Brumbies Stampede: Weekly booklet), announce our social media advertising, newsletter branding, and Sponsor of the special events branding. Year at the Red • You can be the naming rights sponsor of any of our & Black Ball events; Charity Day, Family Day, Heritage Round, and our annual Golf Day.
Our Mission & Vision VISION To become the benchmark community sports club in Canberra and Australia in the following areas: ‣ Junior & Senior Participation ‣ Member welfare (Players, Staff, Volunteers & Other members) ‣ Community contribution (I.e. Charity work) MISSION ‣ Sponsorships and local business stimulation To contribute significantly to the families and businesses of the Gungahlin, North Canberra, and ‣ On field success ACT communities through delivering a professional, ‣ Financial and functional stability & longevity inclusive and well organised Rugby Program. To add significant value to the Canberra Rugby experience from the elite level down to the grassroots. To be a thought leader in terms of member welfare, community and charity contribution, and on field results.
GOLD SPONSORSHIP Gold level sponsors are recognised as the club’s major corporate partners and will be associated with one particular aspect of the club as the naming rights partner. GOLD SPONSOR KEY BENEFITS • Gold Sponsorship Pack (see right) • Logo recognition - All playing & Training Uniform (500+ pieces) • Game day Signage - Two 2 x 6m Toblerone signs • Five public thank you announcements on game day via PA system • Brumbies Rugby game day booklet ‘Stampede’ - Major logo recognition • Logo recognition on Eagles website and majority of Social Media posts & one ‘Sponsor of the Week’ post. GOLD SPONSORSHIP PACK • Hole sponsorship at Eagles Annual Golf Day (signage) • Free entry to all Eagles home games with access to the upstairs corporate bar - beverages included • The opportunity to partake in special events I.e. Family Day, Charity Round, Heritage Round etc. • Two tickets to the 2019 Season Launch • The opportunity to put your logo on the ‘Eagles Member Benefits Card’ • Two tickets to the 2019 Annual Red & Black Ball • The opportunity to meet with a club representative at any stage to discuss your • Two tickets to Sponsors Lunches (Winter & Summer) agreement. • Four tickets to Annual Golf Day @ Gold Creek Golf Club • Gungahlin Eagles Member Benefits card x 4 • O’Neill’s Sportswear Backpack & Eagles polo • Limited Edition #EagleNation Scarf • Gungahlin Eagles Stubby Holder, Key Ring & Cap
BLACK SPONSORSHIP Black level sponsorship is recognised as the clubs Tier 2 partners and is the most popular level of sponsorship. BLACK SPONSOR KEY BENEFITS • Black Sponsorship Pack • Potential Logo recognition - Playing shorts (350 pieces) • Game day Signage - One 2x6m Toblerone signs • Three public thank you announcements on game day via PA system • Brumbies Rugby game day booklet ‘Stampede’ - Logo recognition • Logo recognition on Eagles website and many of Social Media posts & one potential ‘Sponsor of the Week’ post. • The opportunity to partake in special events I.e. Family Day, Charity Round, BLACK SPONSORSHIP PACK Heritage Round etc. • Free entry to all Eagles home games with occasional • Potential hole sponsorship at Eagles Annual Golf Day (signage) access to the upstairs corporate bar • Two tickets to the 2019 Season Launch • The opportunity to put your logo on the ‘Eagles Member Benefits Card’ • Two tickets to Sponsors Lunches (Winter & Summer) • Two tickets to Annual Golf Day @ Gold Creek Golf Club • Gungahlin Eagles Member Benefits card x 2 • Limited Edition #EagleNation Scarf • Gungahlin Eagles Stubby Holder, Key Ring & Cap
RED SPONSORSHIP Red level sponsorship is a Tier 3 partnership and is the smallest sponsorship that comes under the major sponsor bracket. RED SPONSOR KEY BENEFITS • Red Sponsorship Pack • Game day Signage - One 2x6m Toblerone sign (For added cost) • Two public thank you announcements on game day via PA system • Brumbies Rugby game day booklet ‘Stampede’ - Logo recognition • Logo recognition on Eagles website and some Social Media posts & one potential ‘Sponsor of the Week’ post. • The opportunity to partake in special events I.e. Family Day, Charity Round, Heritage Round etc. • Potential hole sponsorship at Eagles Annual Golf Day (signage) RED SPONSORSHIP PACK • The opportunity to put your logo on the ‘Eagles Member Benefits Card’ • Free entry to all Eagles home games with occasional • The opportunity to meet with a club representative at any stage to discuss your access to the upstairs corporate bar • Two tickets to the 2019 Season Launch • One ticket to Sponsors Lunches (Winter & Summer) • Gungahlin Eagles Member Benefits card • Limited Edition #EagleNation Scarf • Gungahlin Eagles Stubby Holder, Key Ring & Cap
CLUB SPONSORSHIP Minor sponsorship is perfect for small local businesses looking to be a part of a well recognised community organisation, or support an individual player without having to spend large amounts. CLUB SPONSOR KEY BENEFITS CLUB & PLAYER SPONSORSHIP PACK • Minor Sponsorship Pack • Free entry to all Eagles home games with occasional access • Brumbies Rugby game day booklet ‘Stampede’ - Logo recognition to the upstairs corporate bar • One public thank you announcement on game day via PA system • Two tickets to the 2019 Season Launch • Logo recognition on Eagles website • Gungahlin Eagles Member Benefits card • The opportunity to partake in special events I.e. Family Day, Charity Round, Heritage Round etc. • Gungahlin Eagles Stubby Holder, Key Ring & Cap • The opportunity to put your logo on the ‘Eagles Member Benefits Card’ • The opportunity to meet with a club representative at any stage to discuss your agreement. PLAYER SPONSOR KEY BENEFITS • Minor Sponsorship Pack • One public thank you announcement on game day via PA system • Brumbies Rugby game day booklet ‘Stampede’ - Logo recognition • One social media post on Facebook, Twitter & Instagram at beginning of season to recognise the sponsored player and business (See example) • Logo recognition on Eagles website • The opportunity to partake in special events I.e. Family Day, Charity Round, Heritage Round etc. • The opportunity to put your logo on the ‘Eagles Member Benefits Card’ • The opportunity to meet with a club representative at any stage to discuss your agreement.
Please reach out if you’d like to join us in 2019 or enquire about our sponsorship options. Trent Pollard General Manager: Commercial & Media Operations ph: 0425 326 789 e: trent@gungahlineagles.com.au We look forward to hearing from you! #EaglesRugby
PARTNERSHIP AGREEMENT FORM Name of Company/Business: __________________________ Point of contact: _____________________________________ Address: ____________________________________________ Position: ____________________________________________ _____________________________________________________ Ph: _____________________ Mob: ______________________ Length of Agreement: _________________________________ Email: ______________________________________________ TERMS OF AGREEMENT: In exchange for the rights and benefits outlined above in the _________________ package, __________________________ will pay/provide the Gungahlin Eagles R.U.F.C. $______________ (+$________GST) annually, in _______ instalments. Comments: ________________________________________________________________________________________________ ________________________________________________________________________________________________ Print name: _________________________________________ Print Name: _________________________________________ Position: ____________________________________________ Position: ____________________________________________ Signature: Signature:
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