20 20 THE FASHION EMPORIUM - Bath College
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THE FASHION 20 EMPORIUM 20 IN ASSOCIATION WITH NEC BIRMINGHAM INSIDE... daily plannners, fashion history, interviews and more
WELCOME TO THE FASHION EMPORIUM 2020 One of the biggest fashion festivals in the country. @TheFashionEmporium Discover all things fashion, hair and beauty in a day filled with entertainment, workshops and fun. With over 100s of different pop up brands in the same build- ing, including fashion favourites like Nike, Gymshark, Asos and more! Also hair and beauty faves like MAC, Tropic, Barry M, L’Oreal, John Frieda and Toni & Guy. 3
C O N T E FIND YOUR WAY AROUND THE SHOW 3 INTRODUCTION N 7 TROPIC BEAUTY INTERVIEW 20 VENUE MAP 21 INFORMATION T DA I LY P L A N N E R S 8 FRIDAY 10 SATURDAY S 12 SUNDAY FA S H I O N H I S T O RY 14 70s 16 80s 18 90s 5
The booming new make-up brand that is 100% natural and enviromentally friendly. A li Collier, self employed beautician, masseuse and ambassador for the Tropic Skincare brand tells us all about the booming new multi award winning The Tropic Skincare brand skincare brand that is eco-friendly. is good for the environment because “All the manufacturing and packag- Ali mentions that Tropic is different to ing are recyclable, and they are going other skincare brands because from strength to strength in getting refill packages for most of their prod- “all of their products are ucts, so once you’ve bought the actual 100% natural, vegan and container you get a refill pack which is amazing and saves on all the plastic cruelty free, winning over waste.” 140 awards since they’ve Ali says “we have recently just re- been running!” leased our new sun care produtcs. The sun cream not only protects you from “Tropic is 100% natural so there are no the sun but also feels like moisturiser baddies that you get in other products. on you skin and leaves it feeling soft.” What they have very cleverly done is used natural products instead of the “You can get a free sample of the new artificial products, so even though our sun care products at our stand C32, products don’t have any of the artificial where our most popular products will stuff in it, they are still far better and be on display for everyone far more effective than the products to try and purchase. Can’t that are manu-factured and have nasty wait to meet all you lovely toxins in it.” says Ali after being asked people.” how Tropic Skincare is good for peo- ple’s health.
DAY PLANNER TODAY’S FASHION THEATRE Use this guide to get an insight TIMES: 11.00 at all the exclusive features, 13.00 shows and celebrity hot spots. 15.00 Shop til you drop at our fash- 17.00 ion center, with everything you need to know to make the most of your day here at The Fashion Emporium. 8
PLAN YOUR DAY... Friday YES!!! maybe 10.00 Interview with Gok Wan 11.00 Meet’n’Greet Paige Turley 12.00 Asos runway show 13.00 Missguided voucher comp 14.00 Barry M makeup workshop 15.00 Meet’n’Greet Joey Essex 16.00 Sewing workshop 17.00 Ted Baker competition 18.00 Catwalk with Joey Essex 19.00 Interview with Paige Turley 20.00 Pull & Bear runway show don’t miss Fashion consulant, Gok Wan, will be speaking at 10am about his new book which includes topics of love, fashion and battling his eating. 9
DAY PLANNER TODAY’S FASHION THEATRE Enjoy Saturday’s line up of TIMES: features and celebrities to 11.00 13.00 make your experience as 15.00 memorable as possible. Don’t 17.00 forget to check out the com- petitions for a chance to win a prize or voucher! 10
PLAN YOUR DAY... Saturday YES!!! maybe 10.00 Interview with Finley Tapp 11.00 Meet’n’Greet Joey Essex 12.00 Missguided runway show 13.00 Asos voucher competiton 14.00 MAC makeup workshop 15.00 Meet’n’Greet Finley Tapp 16.00 Catwalk with Joey Essex 17.00 Tropic beauty competiton 18.00Catwalk with Laura Whitmore 19.00 Toni & Guy hairstyles 20.00 Gymshark catwalk show don’t miss Reality star, Joey Essex, will be signing his new 2021 calendar to everyone who purchases it at the venue. Meet him at the Meet’n’Greet station and watch him walk the runway at 4pm. 11
DAY PLANNER TODAY’S FASHION Have a peek at the main THEATRE entertainment that’s TIMES: 11.00 happening today. Use this 13.00 as a guide on your way 15.00 around the show and where 17.00 to find all the fun features and celebrities. 12
PLAN YOUR DAY... Sunday YES!!! maybe 10.00 Interview with Luke Trotman 11.00 Meet’n’Greet Siannise Fudge 12.00 Pull & Bear runway show 13.00 Marc Jacobs Daisy samples 14.00 Catwalk with Siannise Fudge 15.00 Meet’n’Greet Luke Trotman 16.00 Catwalk with Ferne McCann 17.00 Tropic Beauty talk 18.00 Missguided runway show 19.00 MAC makeup competition 20.00 Catwalk with Luke Trotman don’t miss Reality star and model, Fernne McCann, is here all day to take selfies with everyone at the Meet’n’Greet stand. Watch her strut the runway at 4pm. 13
70s 14
In the swinging sixties, hippies preferred wearing handmade mate- rials like patchwork, crochet and knitting, as a way of going against mainstream fashion. However, in the 1970s, fashion designers start- ed using embroidery in their new fashion clothing. Fashion shows would consist of clothing that fitted the “hippie style” catagory which would be lots of embroidery cloth- ing. In the 1970s, woman were re- flecting their clothing to their new found sexual freedom which had just started increasing. More clothes were produced for woman that was inspired from menswear, such as trouser suits, which became more feminine and less form-fitting. Women typically wore midi skirts, maxi dresses, tie dye, frayed jeans and folk-embroidered Hungarian blouses. To give it more of a hippie vibe, this was usually paired with chokers, headbands and jewelry made out of stones, feathers and beads. Men usually wore bell bot- tom and wide-leg trousers, long collared shirts, tie dye tops, em- broiderd folk designs and tight tees. The 1970s were known as the “disco era” which influenced lots of bold and daring clothing choices. 15
80s 16
In the early 1980s, the fashion was very similar to the late 1970s, in terms of bold statement outfits. By the mid 1980s, the mainstream fashion was bright coloured ac- cessories like sunglasses, bangles and hoop earrings for women. This also included bold makeup, teased hair and neon clothes as part of the style which was claimed most popular with younger crowds like teenagers. In 1987, branded clothing like the “Coca-Cola” and “MTV” brands had a big impact on fashion as teenagers would be inspired by celebrities dressed in wild and bold clothes in music videos. For men, activewear was a popular choice of clothing in the 80s. It was now acceptable to wear sportswear at events which would men would typically wear formal clothing. Boys were either wearing NFL clothes or lots and lots of denim. This introduced double denim. Teen- age boys would wear denim jackets matched with denim jeans. Turtle- necks were also very popular within men in this decade, whcih they usu- ally matched with a bold coloured, thick sweater. Popular clothing for women would be bright neon colours and wearing clothes with brand names like Nike was very important. 17
90s 18
In the early 1990s, the mainstream fashion consisted of loose fitting and colourful clothes. Until a new style was introduced. The “grudge” look is the complete opposite to the bold and colourful outfits. Every shop in town was raided for flannel checkered shirts and teenagers were looking through their parents old clothes to find some au- thentic jeans. In the 90s, hip hop music became the most popular among younger groups and along with that came their style of clothing. Starting in the mid 90s, military clothes were the new main- stream fashion, with camouflage trou- sers being popular. By the late 90s, the “grudge” style passed and people were back to wearing branded clothing. For women in the 1990s, it was pop- ular to wear black leggings with an oversized jumper, flannel shirts, birkenstocks, denim clothes, sol- id colours and camo clothes. For men, popular clothes would be overalls with one strap down, cargo pants, denim and flannel checkered shirts. Accessories would include snapback hats which was influenced from the hip hop rapper style. 19
REFRESHMENTS FASHION THEATRE HAIR & VENUE BEAUTY MAP EXPLORE EVERYTHING THE SKIN & SHOW HAS TO OFFER. FRAGRANCES THE VENUE IS BROKEN DOWN INTO 6 SECTIONS TO MAKE IT EASIER FOR YOU TO NAVIGATE YOUR WAY AROUND. MINI CATWALK STAGE FASHION & CLOTHING 20
INFORMATION HERE’S ALL THE IMPORTANT INFORMATION YOU MAY NEED TO KNOW TO MAKE YOUR DAY EVEN BETTER. ADMISSION TIMES LOST PROPERTY Friday 9am-9pm If you’ve noticed you’ve lost Saturday 9am-9pm something on the day of your Sunday 9am-9pm visit, you can visit the lost property room by the main entrance. If you notice you’ve ASSISTANCE DOGS lost something when you get home, please call 08573 We only allow guide dogs, 675803. hearing dogs or assistance dogs into the show. MEDICAL EMERGENCIES If you have a medical STORAGE ROOM emergency during your time We have storage rooms out- at the show, please notify a side the arena which visitors member of security or any- can store their bags, coats one working for The Fashion and luggage with the small fee Emporium. of £1 per item per day. TOILETS PHOTOGRAPHY We have male and female We allow visitors to take toilets situated at every en- photos and videos during trance. Please ask a member the show if its for personal of staff if you get lost. use. Please talk to the head of press if you would like BY LEONA GRAY to take photos/videos for I do not own all images shown in professional use. this publication. The unowned im- ages are from google and unsplash. 21
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