THE GLOBE AND MAIL GUIDE TO INSPIRED LIVING - 2015 NATIONAL
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BIG. BOLD. BEAUTIFUL. Published in a bold, oversized format with rich full colour, Globe Style Advisor delivers premium content in a premium package – the perfect showcase for your clients’ premium brands.
THE DEFINITION OF STYLE Aimed at the modern, affluent Canadian with a passion for stylish living, Globe Style Advisor is the authoritative voice of discriminating taste.
T H E P I LLA R S O F GO O D S T YL E PERSONAL HOME STYLE AND DESIGN Through a sharp curation of Through vivid photography and MODERN FASHION, BEAUTY examination of the style zeitgeist, LOOKS AND GROOMING TIPS Globe Style Advisor aims to presented through insightful writing inspire readers to and sumptuous photography, DEVELOP A LOOK FOR THEIR HOMES Globe Style Advisor continues that reflects their personal taste to break ground as the arbiter and the current style movement. of personal style.
T H E P I LLA R S O F GO O D S T YL E T R AV E L E N T E R TA I N I N G Globe Style Advisor takes a new path Globe Style Advisor shifts with travel – infusing destination the lens of style to experiences with fashion, design and food. FOOD AND ENTERTAINING, Readers are transported to embracing elegant, seasonal food DOMESTIC AND EXOTIC LOCALES and drink recipes from our through romantic accounts of boutique culinary experts and offering hotels, buzzed-about chefs, local vistas inspired entertaining ideas. and haute travel gear.
BE PART O F A W INNING F O R M UL A 6X THE STYLE A CC L A I M E D E D I TO R I A L Publishing SIX ISSUES PER YEAR, including We’re proud that Globe Style Advisor two men’s issues, one dedicated travel issue has been honoured with a prestigious and a holiday issue, Globe Style Advisor NATIONAL MAGAZINE AWARD. offers more opportunities to connect your brand with our upscale audience.
C ONN ECT W I T H A R E F INE D R E A D E R S H I P C A N A D A’ S M O S T GENTLEMEN COVETED AUDIENCE W E LCO M E While every issue of Globe Style Advisor appeals to both women and men, we also publish 2 ISSUES PER YEAR targeted exclusively at our male audience – encompassing everything today’s man appreciates: fashion, design, The Globe Style Advisor audience is technology and EDUCATED, AFFLUENT AND ENGAGED entertaining. • 1,030,000 readers per issue • 720,000 women / 310,000 men • With an average household income of $135,000 — 60% higher than the average Canadian • They are READY TO SHOP Source: Globe Estimates
REACH OUR AUDIENCE IN PRINT AND DIGITALLY C I R C U L AT I O N : 1 8 7, 5 0 0 D I G I TA L O P P O R T U N I T I E S Globe Style Advisor is distributed 6 times per year, on When you purchase in the print edition, you’ll appear in a Friday, to 186,000 passionate weekday and Saturday our digital edition through the Globe Style Advisor App at home delivery subscribers. 1,500 copies of each issue no extra charge. Available through Apple Newsstand, we are also available in Air Canada and Via Rail executive open up unique interactive advertising opportunities to our lounges. Additional copies may be printed for premiere full-page advertisers – from simple link integration to full media and fashion events. digital sponsorship packages. www.tgam.ca/styleadvisor ADVERTISING RATES – NATIONAL DIGITAL + OPPORTUNITIES 1x 2x 4x 6x Link-Integration Experience No additional charge Full Page $25,625 $23,050 $20,500 $17,170 Multiple Interactive Experience $2,500 Custom Tailored Experience Starting at $5,000 (+10 days lead time) Half Page $15,375 $13,380 $12,300 $10,125 Red Carpet Digital Sponsorship Starting at $15,000 All rates are gross and include iPad app and Link-Integration Experience. For complete details, including availability and pricing, speak to your Rep today. PUBLISHING 6x A YEAR 2015 ISSUES SPACE CLOSE (FULL PAGE) MATERIAL DEADLINE PUBLISHING DATE March: TRAVEL Friday, February 6 Thursday, February 12 Friday, March 13 May: SPRING Friday, March 27 Wednesday, April 1 Friday, May 1 June: SUMMER Friday, May 8 Wednesday, May 13 Friday, June 12 September: FALL Friday, August 7 Thursday, August 13 Friday, September 11 October: MEN’S ISSUE Friday, August 28 Wednesday, September 2 Friday, October 2 November: HOLIDAY Friday, October 16 Thursday, October 22 Friday, November 20 PREMIUM POSITIONS CONTACT OUR SALES TEAM Toronto (Ontario & Manitoba) Western Canada IFC 20% Premium tel 416.585.5111 (BC, NWT, Nunavut, Alberta, Saskatchewan) Full Page Position Only toll-free1.800.387.9012 tel 604.685.0308 advertising@globeandmail.com toll-free 1.800.663.1311 Centre Spread 25% Premium advertisingwesternca@globeandmail.com Eastern Canada IBC 10% Premium (Ottawa Region, Quebec, Atlantic Canada) United States, International tel 514.982.3050 Toll-free 1.800.363.7526 tel 212.946.0219 OBC 20% Premium advertisingeasternca@globeandmail.com globeandmail@publicitas.com Full Page Position Only For more details and to book your space in Style Advisor, MAY 5 2015 | LH please visit globelink.ca/styleadvisor
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