SINGAPORE'S GETAWAY ISLAND - WHISK YOURSELF AWAY TO - No. 1773/January-February 2020 - TTG Asia
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PPS 1885/02/2017(025627) HIRES_SENTOSA_TTG_FRONT_COVER_R4.pdf 1 20/12/19 5:45 PM No. 1773/January-February 2020 WHISK YOURSELF AWAY TO SINGAPORE'S GETAWAY ISLAND
SINGAPORE’S GETAWAY ISLAND FOR MAXIMUM THRILL AND CHILL. Just 25 minutes away from Singapore Changi Airport is Sentosa, an island teeming with exceptional experiences at every corner. Sentosa is internationally renowned as Singapore’s getaway island for leisure experiences, from those that take your breath away or simply leave you short of it. There’s something for everyone, with over 25 attractions to choose from and a myriad of exciting events, all on one island. Packed with adrenaline-pumping fun Thrill-seekers, make a beeline for Mega Adventure Park, where you can fly at 60km/h on a zipline, climb a 36-obstacle ropes course or make a 15m free fall via a simulator. For a surge of adrenaline, try indoor skydiving at iFly Singapore, where you’ll feel the sensation of iFly Singapore hurtling through the sky from 12,000 feet. Explore the many forms of fun Relaxation starts the moment you step foot in the Singapore Cable Car – a scenic ride offering 360 panoramic views of both nature and city. Choose to continue the calming experience at S.E.A Aquarium , TM where you’ll immerse yourself in the stunning deep blue with the company of 100,000 marine animals. For a dose of glitz and glamour, visit your favourite celebrities at wax museum Madame Tussauds Singapore, and go wild with the selfies. AJ Hackett Sentosa Sentosa 4D AdventureLand KidZania Singapore Madame Tassauds Singapore Holidays with an eventful twist Maximise the fun by planning holidays around Sentosa’s slate of exciting annual events. It ranges from food festival by the beach Sentosa GrillFest (Jul 2020) to interactive art installations at Sentosa Island Lights (Nov-Dec 2020). If the littles ones are in tow, have a big day out at Sentosa Sandsation (Sep 2020), showcasing Disney-themed massive sand sculptures. For a higher dosage of cuteness, Sentosa FunFest (Mar 2020) featuring Sanrio characters will get them bouncing with glee on giant inflatables. Sentosa Island Lights Sentosa Sandsation
LIVING YOUR BEST ISLAND LIFE, COMES EASY Rumours Beach Club Here, your gastronomic adventures may take you to the beach, the marina or even up in the sky – one-of-a-kind experiences that will satiate more than your food cravings. Dreamy beachside dining Kick back in a charming ambience at Siloso Beach’s newest addition, Rumours Beach Club, where live music and great meat platters await. At Ola Beach Club, you’ll pair Hawaiian- Coastes inspired bites with water sports like paddleboarding. You’ll feel the same infectious energy at Stacks at Siloso – an all-new lifestyle enclave built on containers, offering hip F&B options boasting incredible sea views. A taste of the marina If you’re hungry for waterfront views, the Quayside Isle will have you soaking up mesmerising views of the harbour from its luxurious stable of dining establishments. Kodak moments are aplenty when you set sail too, especially on board luxury tall ship, The Royal Albatross. Cruise past nearby islets and revel in the breathtaking sunsets and glittering skylines with a cocktail in hand. Sabio by the Sea, Quayside Isle Ola Beach Club With over 17 hotels and 4000 rooms on Sentosa, you can find the perfect haven for any interest. Rooms with the finer touches Get whisked away by the old-world charm of The Barracks Hotel, Sentosa’s newest establishment is a beautifully restored military outpost built in 1904. Look to The Outpost Hotel for an equally trendy space to unwind in, as its sleek well-appointed The Barracks Hotel Sentosa W Singapore - Sentosa Cove interiors are set to elevate your stay. Exceptional family-friendly comforts Take a break from the city life and seek refuge at Village Hotel Sentosa, a tropical resort that includes 4 unique themed pools that will be a hit with the kids. Inspire the whole family with unparalleled views of the South China Sea from your private balcony, when you stay at Shangri-La’s Rasa Sentosa Resort & Spa. Come escape to Sentosa, an idyllic getaway island filled with top attractions, award-winning accommodation, lush rainforests, white sandy beaches and more. Shangri-La’s Rasa Sentosa Resort & Spa Village Hotel Sentosa www.sentosa.com.sg
Your next meeting room. The Royal Albatross Discover the perfect mix of work and play on Singapore’s getaway island. Indulge at over 25 Find room for discussion Spoil yourself with over Cutting-edge facilities attractions and more with a total venue space 4,000 rooms in 17 hotels for crucial summits or than 120 dining options. of 20,000sqm. to choose from. casual get-togethers. Work meets play on Sentosa, a tropical island just 15 minutes away from Singapore’s city centre. Choose from a unique selection of world-class venues for corporate meetings or private parties, all equipped with state-of-the-art facilities. See your events come to life on our beautiful sun-kissed beaches, aboard a luxury tall ship or even amongst thousands of marine animals in an aquarium. It’s everything you’d expect from a business destination, plus the fun perks of a getaway island. To learn more, email us at mice@sentosa.com.sg or visit sentosa.com.sg
SE Asia’s most wanted The quality approach Next big thing in travel ASEAN NTOs and industry stakeholders Japan is leveraging the marketing Blanca Menchaca, CEO and co- pick which of the region’s game- wave arising from major sporting founder of BeMyGuest, believes changing destinations should make it to events to attract more longhaul, high- the tours and activities sector is our watchlist in 2020 spending visitors into the country at a technological tipping point PPS 1885/02/2017(025627) Tourism in 2020: what lies ahead? No. 1773/January-February 2020 In the current climate of global economic slowdown, geopolitical risks and trade tensions, what does the year ahead have in store? We ask travel industry chiefs for their take on how South-east Asia’s tourism sector is shaping up in 2020
CONTENTS & CONNECT TTG ASIA JANUARY/FEBRUARY 2020 • 2 industry stakeholders which of 04 the region’s game-changing des- tinations should make it to our watchlist for 2020 Coming Up EDITORIAL MARCH 2020 ISSUE Karen Yue Group Editor 16 The quality approach karen.yue@ttgasia.com Japan is leveraging the market- S Puvaneswary Editor, Malaysia/Brunei puvanes@ttgasia.com ing wave of the recently con- Mimi Hudoyo Editor, Indonesia cluded Rugby World Cup and the idmfasia@cbn.net.id Rachel AJ Lee Assistant Editor, TTGmice, TTGassociations upcoming Tokyo Olympic and rachel.lee@ttgasia.com Therese Tan Assistant Editor, TTG Content Lab Paralympic Games to attract therese.tan@ttgasia.com more longhaul visitors with high- Pamela Chow Reporter, Singapore pamela.chow@ttgasia.com er spending. Inbound stakehold- Cheryl Ong Sub Editor 02 Connect ers share what their plans are cheryl.ong@ttgasia.com Adelaine Ng Correspondent, Australia Industry efforts to improve gen- adelaineng.abc@gmail.com der diversity and sustainable 18 Combating Delhi’s Marissa Carruthers Correspondent, Cambodia, Myanmar, Laos, Vietnam tourism smog crisis maris.carruthers@gmail.com Prudence Lui Correspondent, Hong Kong As hazardous levels of air pol- prului@yahoo.com 04 Tourism in 2020: what lution casts a pall over inbound Rohit Kaul Correspondent, India rohit.kaul@ttgasia.com lies ahead? tourism, Indian tour operators Tiara Maharani, Kurniawan Ulung In the current climate of global are finding ways to fight the con- Wellness Amid a swelling Correspondents, Indonesia tiaraul13@gmail.com, economic slowdown, geopolitical fidence crisis in the face of fall- global health-conscious trend, alezkurniawan@gmail.com risks and trade tensions, what ing arrivals and flight of tourists the hospitality industry is Julian Ryall Correspondent, Japan jryall2@hotmail.com lies ahead on the tourism hori- to other cities in the country Rosa Ocampo Correspondent, Philippines offering more than ever for zon? Industry chiefs predict how rosa.ocampo@gmail.com Feizal Samath Correspondent, Sri Lanka/Maldives South-east Asia’s tourism sector wellness-focused guests feizalsam@gmail.com 16 Anne Somanas Correspondent, Thailand is shaping up in 2020 annecdotes@gmail.com China Tour operators are see- Redmond Sia, Goh Meng Yong Creative Designers Lina Tan Editorial Assistant 08 The next big thing in travel ing a spike in demand for self- SALES & MARKETING Asia-Pacific’s tours and activities drive and campervan travel Pierre Quek Publisher and Head Integrated Solutions space remains predominantly among both domestic and pierre.quek@ttgasia.com Chimmy Tsui Publisher and Head Integrated Solutions (China) in the offline space, but Blanca foreign tourists in China chimmy.tsui@ttgasia.com Jonathan Yap Senior Business Manager Menchaca, CEO and co-founder jonathan.yap@ttgasia.com of BeMyGuest, believes that the Singapore The islands of Shirley Tan Senior Business Manager shirley.tan@ttgasia.com sector is now at a technological Sentosa and Pulau Brani are Seth Leow Business Manager tipping point seth.leow@ttgasia.com gearing up for a new wave of Cheryl Tan Corporate Marketing Manager cheryl.tan@ttgasia.com developments and attractions Jade Ye Marketing Executive 13 SE Asia’s most wanted jade.ye@ttgasia.com Delia Ng Digital Marketing Strategist Hear from ASEAN NTOs and delia.ng@ttgasia.com Cheryl Lim Advertisement Administration Manager cheryl.lim@ttgasia.com Carol Cheng Manager Administration and Marketing carol.cheng@ttgasia.com PUBLISHING SERVICES Jonathan Wan Head, Operational Support Services WE LIKE Kun Swee Qi Publishing Services Executive Nur Hazirah Web Executive Katherine Leong Circulation Executive Pushing gender lowed by Asia-Pacific (10), the Americas TTG ASIA MEDIA (7), and Africa & Middle East (6). Darren Ng Managing Director diversity in aviation darren.ng@ttgasia.com “Our passengers come from all walks of life, represent different cultures and gen- OFFICES ders and yet, the industry itself does not SINGAPORE The IATA announced that 59 airlines have represent the diverse world we live in to- 1 Science Park Road #04-07 The Capricorn, Singapore Science Park II, Singapore 117528 committed to the 25by2025 campaign day. We know this needs to change,” said Tel: (65) 6395-7575 Fax: (65) 6536-0896 traveltradesales@ttgasia.com; www.ttgasia.com which seeks to address gender balance in Alexandre de Juniac, IATA’s director gen- civil aviation. eral and CEO. HONG KONG 8/F, E168, 166-168 Des Voeux Road Central, Launched on September 26, 2019, the The next phase of the campaign will fo- Sheung Wan, Hong Kong Tel: (852) 2237-7288 Fax: (852) 2237-7227 25by2025 campaign sees participating air- cus on collecting data on the key areas sig- lines voluntarily committing to increase natories have committed to: the number TTG Asia is a product by TTG Travel Trade the number of women in senior positions Air New Zealand’s edible coffee cups Publishing, a business group of TTG Asia of women in senior positions (as defined also double as dessert bowls Media. It is mailed free on written request to readers (to be defined by member airlines) by ei- by the airline); the number of women in who meet predetermined criteria. Paid subscriptions are available to those who do not meet the criteria. Annual ther 25 per cent against currently reported underrepresented areas within the airline, airmail subscriptions are US$180 to Asia and US$199 metrics or to a minimum representation such as pilots, maintenance and engineer- fee cups, which are vanilla-flavoured and elsewhere. Cover price US$5. MCI (P) 026/09/2019 • PPS 1885/02/2017(025627) of 25 per cent by 2025; and to increase the ing; and the number of nominations and leakproof. The cups have been a big hit Printed by Times Printers Pte Ltd number of women in under-represented appointments to IATA governance groups. with the customers who have used these 16 Tuas Avenue 5, Singapore 639340 jobs, such as pilots and operations, by ei- IATA is also measuring and reporting on and we’ve also been using the cups as des- ther 25 per cent against currently reported the number of women in senior positions, sert bowls,” Chave said. metrics or to a minimum representation Travel Hall of Fame and the number of women represented in Twiice’s co-founder Jamie Cashmore Since 2002, TTG Asia Media has honoured luminaries that have won of 25 per cent by 2025. industry meetings. said that the edible cups could play a big the prestigious TTG Travel Award for at least 10 consecutive times for the same award title in the Collectively, the 59 airlines that have role in showing the world that new and in- Travel Hall of Fame. committed to 25by2025 represent 30.2 per novative ways of packaging are achievable. At present, these exceptional organisations Air New Zealand and their years of induction are: cent of passenger traffic, covering both The twiice edible cup trial follows Air • Singapore Airlines Limited (2002) traditional and LCCs. The initiative has New Zealand’s recent switch to plant- trials edible cups • Singapore Changi Airport (2002) garnered signatories across all continents, based coffee cups onboard all aircraft and • Hertz Asia Pacific (2005) • Royal Cliff Hotels Group - The State of Exclusivity with Europe leading the pack (36), fol- in lounges. The plant-based cups are made & Fascination (2006) • Star Cruises (2008) Air New Zealand has begun trialling ed- from paper and corn instead of plastic, • Sabre Asia Pacific Pte Ltd (2009) ible coffee cups on select flights and its which enables the cup to break down in a • SilkAir (Singapore) Private Limited (2010) lounges in Auckland in a bid to reduce commercial composter. • Lotte Tour (2011) • Hong Kong International Airport (2013) the amount of waste produced onboard Switching to plant-based coffee cups • Raffles Hotel Singapore (2013) its planes. is expected to prevent around 15 million • Regal Airport Hotel (2015) • Banyan Tree Spa (2015) The airline currently serves more than cups from going to landfill annually. The • Qatar Airways (2016) eight million cups of coffee each year. airline is also encouraging customers to • Thai Airways International Public Company Air New Zealand’s senior manager cus- bring their own reusable cups on board Limited (2016) • Thailand Convention & Exhibition Bureau tomer experience Niki Chave said that aircraft and into its lounges. (2016) while the cups are compostable, the ulti- Chave said that Air New Zealand will • Royal Plaza on Scotts (2018) • Royal Caribbean International (2018) mate goal would be to remove them to- continue to trial twiice’s edible coffee cups • Best Western Hotels & Resorts (2019) tally from landfills. and work with the company and other • Travelport (2019) TTG Asia Media is pleased to announce that it has set up a virtual “We’ve been working in partnership partners to explore scaling options that TTG Travel Hall of Fame (www.ttgtravelhof.com), which will enable Signatories of the 59 airlines with innovative New Zealand company could make it a viable long-term product us to showcase the accolades, artefacts and memorabilia of the region’s most exceptional travel organisations in a far more effective for IATA’s 25by2025 resolution twiice to explore the future of edible cof- for the airline. way and to a global audience.
1 1 2 WONDERFUL EVENTS 2020 1 Jakarta, 28 Feb - 1 March 2020 6 North Sulawesi, 8 - 12 August 2020 JAVA JAZZ FESTIVAL 6 7 Bali, 21 - 25 August 2020 7 3 2 Bali, 13 June - 11 July 2020 SANUR VILLAGE FESTIVAL BALI ARTS FESTIVAL Yogyakarta, 23 July - 31 August 2020 8 Riau Islands, 30 August 2020 3 IRON MAN 70.3 BINTAN ARTJOG MMXX 7 44 4 East Java, 25 July 2020 9 South Sulawesi, 7 - 11 October 2020 F8 MAKASSAR BANYUWANGI ETHNO CARNIVAL 5 East Java, 6 - 7 August 2020 10BOROBUDU Central Java, 15 November 2020 JEMBER FASHION CARNIVAL R MARATHON 8 5 10 9
MARKET OUTLOOK TTG ASIA JANUARY/FEBRUARY 2020 • 4 Whether as a tourism destination or source, Vietnam is seen as one of Asia’s hottest markets; Ho Chi Minh City pictured Tourism in 2020: – Corporate Travel & Tours, noted a keener interest to visit Japan in 1Q2020 as Malaysian travellers want- what lies ahead? ed to shun the higher ground rates during the 2020 Summer Olympics in Tokyo. – S Puvaneswary INDONESIA Indonesian outbound travel compa- nies are expecting brighter market prospects in 2020, driven by a posi- In the current climate of global economic slowdown, geopolitical risks and trade tive confluence of factors including tensions, what does the year ahead have in store? We ask travel industry chiefs to aggressive marketing and promo- tions by international NTOs and inl give their take on how South-east Asia’s tourism sector is shaping up in 2020 airlines. Pauline Suharno, managing direc- tor of Elok Tour and secretary gen- Royal Wings Travel, said: “Our focus in demand. eral of the Indonesian Travel Agents OUTBOUND TRAVEL: next year will be on Japan. Singapo- The company will be promoting Association (ASTINDO), said: STRONG OUTBOUND reans will travel around the Olympic the Caucasus region this year, name- “Travelling has become a lifestyle for DEMAND FROM ASIA Games or avoid Tokyo, so we will ly Armenia, Azerbaijan and Georgia, Indonesians. They even take a short SINGAPORE promote more tours into Kochi Pre- Millennials as Sheikh Awadh believes that these break or a long weekend to travel out Ongoing socio-political unrest in fecture and Aomori Prefecture.” destinations would appeal to the of town.” love soft ad- Asia and beyond has limited impact Longhaul destinations, includ- venture and luxury and middle income travel- With the re-election of Joko on the travel confidence of Singapo- ing Eastern and Northern Europe, discovering lers seeking new destinations beyond Widodo as the Indonesian president reans, a market that does not typical- and the Balkans, are also attracting new places, Europe. The Malaysian Association during the recent election, the mar- ly shy away from riskier destinations. Singaporeans as the euro weakens but with lim- of Tour and Travel Agents Kuala ket’s interest in travel has risen. For instance, following the Easter against the Singapore dollar. ited dispos- Lumpur chapter, of which Sheikh Meanwhile, high domestic air- Sunday attacks in Sri Lanka, groups To ensure safety and quality in able income, Awadh is also a committee member, fares have also given impetus to the from Singapore continued to travel their tours, agencies are doubling they focus will be organising fam trips for its outbound push. “With domestic air- there without worry, as “they feel safe down on efforts to build and main- on regional members to visit the three countries fares remaining high, we expect to because security is really tight”, said tain strong relationships with in-des- travel. They in 1Q2020. see higher outbound traffic in 2020,” love ventur- Pauline said. Maleha Maarof, sales manager of tination partners. Overall, he expects outbound ing off the While Japan and South Korea re- Prime Travel & Tour. Dynasty Travel, for example, is in- beaten path, business in 1Q2020 to increase by However, this mindset has not volving its suppliers and partners in two to three per cent from the cor- main top of the list, travellers now exploring applied to travel to Hong Kong. As product development and planning, responding period in 2019. have many more choices, thanks to beyond the riots rage on in the once-popular as well as inviting them to travel normal at- Raaj Navaratnaa, general manag- promotions from various NTOs. destination, Singapore’s travel agen- events as presenters. Come 2020, Dy- tractions. er, New Asia Holiday Tours & Travel, The Taiwan Tourism Information cies are reporting mass cancellations, nasty Travel will launch even more RAAJ shared that the company was seeing Center opened an Indonesian repre- triggered in part by heightened travel exotic products, such as the first- NAVARATNAA stronger demand from millennials sentative office in Jakarta in 2019 to General manager, grow outbound traffic from Indo- advisories from the Ministry of For- ever Svalbard Expedition Cruise and New Asia Holiday travelling regionally to off-the-beat- eign Affairs. packages for Iran. – Pamela Chow Tours & Travel en-track areas in 2020. nesia, while India has launched its “Tourism to Hong Kong has defi- “Millennials love soft adventure charm offensive in the country, start- nitely been impacted by declining MALAYSIA and discovering new places, but with ing with visa-free facilities. numbers, especially for the leisure Malaysia’s outbound travel senti- limited disposable income, they fo- Likewise, Sri Lanka, Nepal, Butan travel segment. Forward enquir- ment remains strong in 2020, fuelled cus on regional travel. They love ven- and Uzbekistan are stepping up their ies and bookings have dropped sig- by new packages and destinations to turing off the beaten path, exploring destination marketing efforts in the nificantly due to the local political whet travellers’ appetite, despite beyond the normal attractions,” he country. Uzbekistan Airlines also re- unrest,” shared Alicia Seah, director, the US-China trade war uncer- said, adding that there is strong de- cently started direct flights between public relations & communications, tainty and a weak ringgit. mand for travel to Myanmar, Laos, Tashkent and Jakarta, boosting con- Dynasty Travel. Sheikh Awadh Sheikh Abdul- Cambodia, Vietnam and India. nectivity between the two countries. Euro-Asia Holidays’ managing di- lah, managing director, Gotz Travel He added that NGOs and clubs in Anton Sumarli, director of Trave- rector Maggie Tay agreed, explaining & Tours, revealed that demand for Malaysia are also showing increased lux Travel Services and ASTINDO that while a few still dare to brave the longhaul holidays remained strong interest in volunteer tourism, which board member said: “Sri Lanka is a city despite ongoing protests, the vast for the Chinese New Year are mainly community-based visa-free destination for Indonesians majority are shunning it altogether. period, with Turkey, the projects in the region and the country is eager to grab the Instead, Singaporeans are fulfilling Balkans and Western Eu- such as helping with outbound market from here. They their wanderlust in other Asian des- rope being popular des- repairs and up- have invited (agents) for a fam trip, tinations like Japan, where smaller tinations. For Muslim grading of rural participated at travel fairs here and unknown prefectures are capturing families, he said pro- school facilities. is planning to organise photo ex- the attention of travellers. grammes to Spain William Chu, hibitions to create more awareness Diana Ho, general manager of and Morocco were director, VIP among Indonesians.”
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MARKET OUTLOOK TTG ASIA JANUARY/FEBRUARY 2020 • 6 Pauline added: “Nepal and Bhutan sales calls in Europe last year, as well cided with the peak summer travel to predict the longhaul market’s per- are high-end destinations that are as Tourism Malaysia’s initiative of period to Malaysia, resulting in a formance, the company has received likely to attract Indonesia’s younger being partner country at ITB Berlin drop in Indian arrivals. He is upbeat positive feedback from its European travellers who are more enthusias- 2019 which generated further inter- that the upcoming summer travel business partners on its 2020 out- tic to walk and hike, rather than the est in Malaysia from Europe. season will fare better in 2020. look. mature ones who like exotic destina- He noted that Qatar Airways’ He opined that once Resorts He said: “Generally, our busi- tions but still enjoy luxury and com- flights to Penang and Langkawi have World Genting’s outdoor theme park ness partners, particularly from the fort.” also triggered the interest of Europe- becomes operational, it will further Netherlands, are optimistic that our Sharing similar sentiments, Anton an tourists to visit both destinations, boost arrivals from Asian markets. performance in 2020 will be better said: “Sri Lanka, Nepal and Bhutan so the company has created more His company is also working closely than 2019. However, we should see a have the potential to attract special tour packages in both destinations to with Sarawak Tourism Board to pro- clearer picture in January or Febru- interest tourists, especially those who capture the European market. mote Sarawak packages to its Asian ary. Vakantiebeurs (a travel fair tak- like adventure or photography.” Manfred Kurz, managing director, clients. For European markets, the ing place in the Netherlands in Janu- Meanwhile, the memorial com- Diethelm Travel Malaysia, remarked company has created new packages ary) is usually a (barometer) to see plex of famous theologian Imam Al- that while travel demand from Cen- highlighting nature and beach stays how the market will perform during Bukhari in Uzbekistan is expected to tral Europe and North America was in Johor. – S Puvaneswary the year.” attract Indonesian Muslim travellers, strong, he expected bookings from Meanwhile, a promising market according to Anton. – Mimi Hudoyo the UK to be slow due to the uncer- INDONESIA is Denmark, whose extensive airline tainty of Brexit. He said: “Once Brex- Indonesian inbound players are fore- capacity to Asia reflects the market it is solved, we expect demand from casting growth from countries in the confidence in this part of the world. INBOUND TRAVEL: the UK to pick up. With the current Asia-Pacific as bookings from Eu- Emirates, for example, offers ex- ASIA PROPS UP uncertainty, the British people are re- rope and the US slow down. tensive flights to Asia, including REGIONAL TOURISM luctant to plan too far ahead.” INA Leisure is expecting the Indonesia; as well as a daily A380 MALAYSIA Ganneesh Ramaa, vice president, growth in inbound arrivals from the service between Copenhagen and Inbound agents specialising in Eu- Destination Explore, projected a 10 Indian and Middle Eastern markets Dubai. Meanwhile, Singapore Air- ropean markets are banking on per cent increase from Indian and re- in 2019 to continue into 2020, ac- lines and Turkish Airlines also fly to stronger demand on the back of gional markets this year, partly due to cording to its owner and executive Copenhagen. As well, South Africa Tourism Malaysia’s more aggressive the recent relaxation of the visa rules director Jongki Adiyasa. is another longhaul market which is promotions in Europe over the last for Indian nationals. He shared that “Most Indian travellers are still at- faring well, according to Ricky. two years, coupled with the increased the main challenge in 2019 was the tracted to Bali, but Middle Easterners “The country has been perform- budget allocation to promote the Indian election in May which coin- have started to venture beyond Bali ing well in 2018 and 2019, and Visit Malaysia 2020 campaign. to Lombok and East Nusa Tenggara,” should the economic situation in Asian regional markets are also he said. South Africa remain stable, we ex- expected to see a pick-up this year, Aneka Kartika Tours is also see- pect the market to grow even bigger thanks to improved air connectiv- ing a spike in visitor arrivals from in 2020 – both in volume and spend- ity, visa relaxation for Chinese and South-east Asia in 2020, on the back ing,” he said. – Mimi Hudoyo Indian tourists, and the anticipated of more direct flights between Indo- opening of Resorts World Genting’s Destinations like nesia and its neighbouring nations. outdoor theme park. Phu Quoc, Inle Lake, Its operations manager, Adjie HOSPITALITY: Saini Vermeulen, executive direc- Jaipur and Udaipur Wahjono, said: “The South-east Asia SPOTLIGHT ON tor, Within Earth Holidays, shared are going to grow market is quite promising for us. We DESTINATIONS OFF in 2020 as people THE BEATEN PATH that the company has received strong are in the process of bidding for big seek places that bookings from Western and Eastern are a little bit less incentive groups (over 100 pax) from Asian destinations that sit off the Europe, resulting in a 30 per cent touristy. the Philippines and Vietnam, which well-trodden tourist trail will shine hike in forward bookings over 2019. MICHAEL ISSENBERG is a new market that has opened for in 2020, predict hospitality leaders. He said that this was partly due to the Chairman & COO, us, thanks to Vietjet’s and Vietnam Interest in Vietnam has shown no company’s efforts to conduct more Accor Asia-Pacific Airlines’ recent launch of (five-times sign of waning as a swathe of inter- weekly) direct flights between Ho national hospitality brands gear up Chi Minh City and Bali.” to expand in the country’s estab- Adjie said that his company’s foray lished and emerging destinations. into the Vietnam market four years Javier Pardo, vice president of op- ago started bearing fruit towards the erations for Avani Hotels & Resorts, end of last year when group enquir- said: “Vietnam is developing rapidly ies rolled in, with scheduled arrivals and is improving its air and land in- between December 2019 and Febru- frastructure, allowing more develop- ary 2020 at press time. ments into other destinations within “Malaysia Airlines is offering the country.” competitive airfares from Vietnam The brand plans to open proper- to Bali via Kuala Lumpur, which also ties in Doc Let, Nha Trang, Ho Chi opens up more options for travellers Minh City and Cam Ranh by 2022. from Vietnam to visit Indonesia,” Vietnam is also on the radar of Adjie said. Michael Issenberg, Accor’s chairman However, both Jongki and Adjie and CEO for Asia-Pacific. Besides Vi- are seeing a slow start to inbound etnam, he believes that India, Cam- bookings from the longhaul markets bodia and the Maldives will be some of Europe and the US. of 2020’s “hottest” spots. Jongki said: “Summer bookings Added Issenberg: “Destinations from Europe are not looking prom- like Phu Quoc, Inle Lake, Jaipur and From above: Georgia is projected to be one of the hottest destinations for Asian travellers; ising yet. The beginning of the year Udaipur are going to grow in 2020 as Thailand’s Kanchanaburi is gaining prominence with the entry of upmarket resorts seems to be very quiet and we expect people seek places that are a little bit like the X2 River Kwai Resort to see the market start moving from less touristy.” April onwards and grow stronger Despite travellers’ growing appe- after June, provided that the (social tite for off-the-beaten-track destina- and political) conditions in Indone- tions, Issenberg said that “places like sia continue to stabilise.” Singapore, Bali, Bangkok, Sydney Adjie added: “On one hand, we and Melbourne will continue to per- have seen the market’s confidence, as form well”. our business partners have extended Even in the established tourist des- their contracts and new accounts tination of Thailand, secondary cit- added. We have also started to get ies are now growing in prominence group bookings, but there haven’t among international travellers, noted been many FIT bookings, which Paul Wilson, executive vice president usually start pouring in between No- of commercial at Cross Hotels and vember and February, so I have not Resorts. been able to project how summer “Kanchanaburi, for instance, is be- 2020 will be like.” coming a hotspot. Hotel infrastruc- While Panorama Destination’s ture is getting better with more five- director of business development star hotel openings, including our Ricky Setiawanto said it’s too early two properties there, which come
MARKET OUTLOOK TTG ASIA JANUARY/FEBRUARY 2020 • 7 on top of existing attractions like the Tassapon added: “The Thai baht is Death Railway, as well as easier access very strong and there are no funda- to the destination,” he remarked. ments to explain why. We are suffer- Neo Soon Hup, executive vice- ing because of the exchange rate.” president, operations, for Pan Pacific AirAsia group CEO Tony Fer- Hotels Group, said that Asian source nandes said that he remains “very, markets will continue to drive busi- very optimistic” about 2020. “We see ness across the region come 2020, further growth in network and pas- with China leading the pack. sengers in 2020 and beyond, both Despite a slowdown in the Chi- in the domestic and international nese economy, Issenberg said that sectors,” he said, citing the carrier’s this will not impact business due to purchase of 353 Airbus A321neo air- the size of China’s population and craft as the backbone for its expan- fast-growing middle class. He added sion plans. that Asia’s hospitality industry will The A321neo, which has a 27 per be eyeing up some of 2020’s fastest- cent increase in capacity compared growing outbound markets – India, to the present fleet of 180-seat Air- Indonesia, Malaysia and Vietnam. bus A320 and 186-seat A320neo, will As well, India is a market that eventually replace AirAsia’s existing “cannot be ignored,” said Wilson, as fleet throughout the network. Cross Hotels plans to open a GSA For IndiGo, the Indian LCC is bet- in the country soon. “Although we ting big on the potential of East Asia, don’t have that many guests from In- with the launch of new services to dia yet, we want to be ahead of the Chengdu, Guangzhou, Yangon, Ho curve in tapping business from the Chi Minh City and Hanoi, according country.” to the airline’s CCO Willy Boulter. In spite of a healthy outlook, chal- Boulter said that the airline was lenges remain. Pardo said that hu- changing its domestic focus, going man resources is the biggest hurdle international and tapping the Chi- to overcome, alongside retaining nese inbound market to India, both staff in an industry where competi- for leisure and business. He added tion is rapidly growing. that IndiGo was also eyeing more He said: “Looking for passion- outbound traffic to Thailand, with ate hospitality (staff) and preparing the introduction of visa fee waivers. young hoteliers for future career pro- For full-fledged airline Garuda In- gression is difficult. Maintaining the donesia, its strategy is to work with talent is the next challenge, as the in- companies that provide services for dustry is quite competitive now with travellers looking for a luxury expe- all the major consolidations, so turn- rience such as private jet services. over is quite fast.” – Marissa Caru- Elsewhere, Tamas Hanyi, Finnair’s thers and Xinyi Liang-Pholsena general manager for Asia-Pacific, was optimistic with forward bookings for 1Q2020. AIRLINES: CAUTIOUS He said: “Bookings on the Singa- OPTIMISM pore-Helsinki route in 1Q2020 are Asian airlines are bracing for slower looking really good, and hopefully, growth in 2020 amid softening Chi- we can maintain it,” despite acknowl- nese outbound travel demand and edging headwinds as the result of the From top: ing route planning; and partnerships fied in afternoon tea gatherings with economic uncertainty owing to the ongoing US-China trade wars and AirAsia takes and foreign ownership changes, guests and handwritten postcards ongoing US-China trade war, but the uncertainty of Brexit. delivery of first where individual airlines have to with personal greetings post-trip industry leaders also say it is not all Finnair will further expand its Airbus A321neo; respond to bilateral agreements be- that create “a very good relationship iFly skydive sim- doom and gloom. network in North Asia, by offering cause of market needs and group- between consumers and cruise lin- ulator onboard That was the common consensus daily flights to Haneda from March ings like Star Alliance, Oneworld and ers”, explained Henry Yu, director, Royal Caribbean among airline chiefs at the CAPA 29 and three weekly flights between International’s SkyTeam being challenged. – Caro- Asia. Asia Aviation Summit and Corporate Helsinki-Busan from March 30. Quantum of the line Boey and S Puvaneswary Some companies have also collab- Travel Summit held last November in Hanyi told TTG Asia at the recent Seas orated with partners and authorities Singapore, who said they saw pockets ITB Asia in October that overall pas- to enhance the off-ship experience. of opportunities in growing ancillary senger growth on its Singapore-Hel- CRUISES: CHARTING For example, Royal Caribbean Inter- fees, focusing on untapped inbound sinki route had increased by seven NEW WATERS national (RCI) recently entered into traffic and market segmentation. per cent year-to-date over last year, To draw more Asians on board cruis- a five-year multimillion-dollar mar- For regional LCCs, Jetstar Asia and while group travel had increased by ing holidays, industry players are keting partnership with Singapore Thai AirAsia both reported that rev- 30 per cent for the same period. He churning out more immersive and Tourism Board and Changi Airport enue for ancillary fees were growing believed the reasons for this were the pampering products that regular Group (CAG) to promote fly-cruises. – at about one to two per cent annu- continuous education to consumers (Global travel cannot offer. Under this partnership, RCI will ally – and now constitute between 18 and travel partners that flying via Dream) will With new ships and infrastruc- tap on CAG’s seamless intermodal per cent and 30 per cent of revenue. Helsinki is geographically the short- be optimally ture in the region – such as Royal transfer service for passengers fly- Jetstar Asia’s CEO Barathan Pasu- est way between Europe from Asia as designed to Caribbean Cruises’ Quantum of the ing into Singapore and sailing out on pathi said that there are opportuni- well as its high consistency and reli- meet the ad- Seas homeported in Singapore un- cruise lines and ferries. RCI guests vanced digital til April 2020 and Dream Cruises’ ties for airlines in the “vertical chain” ability of its product offerings. sailing out of Singapore from China requirements and sharing platforms where pas- Indonesia is an increasingly con- of the Asian Global Dream launch in 2021 – Asia’s will have their bags delivered from sengers not only book air tickets, but solidated market where the govern- cruise mar- cruise industry is set for an uptick in their arriving flights to their de- also rides to and from the airport via ment set a cap for the selling price ket. growth momentum starting 2020- parting ship and enjoy facilities of a car-hailing service, and booking of of airline tickets, said Garuda Indo- MICHAEL GOH 2021, expressed Dream Cruises’ the Changi Lounge located in Jewel hotel rooms, etc. nesia’s CEO I Gusti Ngurah Askhara President, Dream president Michael Goh. Changi Airport, before being trans- Ancillary fees for Jetstar Asia have Danadiputra. Cruises The cruising experience has also ferred to the cruise terminal. jumped from the “tens” to around 30 Meanwhile, CAPA – Centre for been redefined by personalised guest RCI is also looking into drawing per cent, he noted. Aviation chairman emeritus Pe- engagement. Goh explained: “Global in more multigenerational travel- Thai AirAsia’s executive chairman ter Harbison said that the industry Dream will be equipped with state- lers. Angie Stephen, managing di- Tassapon Bijleveld said that OTAs would face four game changers in the of-the-art digital technology, such as rector Asia-Pacific, Royal Caribbean were “not selling ancillary (products coming decade. facial and speech recognition, as well Cruises, said: “We’re also working on and services)” and that the airline He said that there would be en- as climate and mood lighting con- a new children’s programme that we would have to drop big OTAs in Chi- vironmental headwinds caused by trols via a mobile app. It will be op- hope to announce next year. We’re na and work with those willing to sell “flight shaming” and the impact timally designed to meet the ad- also looking at themed cruises – for ancillary products and services. on corporate travel; distribution vanced digital requirements instance, we’re partnering a local Chinese traffic has been slow- and technology change due of the Asian cruise market.” radio station in March 2020 – and ing down over the last two years, he to data analytics and big tech For Uniworld Boutique we’ve also successfully completed a added, and despite a two per cent companies that know more River Cruise Collection & halal-certified cruise for a partner in pick up, the market was not what it about the customer; new air- U River Cruises, that per- Malaysia with 500 guests on Voyager used to be. craft technology revolutionis- sonalisation is exempli- of the Seas (in November 2019).”
VIEW FROM THE TOP TTG ASIA JANUARY/FEBRUARY 2020 • 8 The next big thing in travel Asia-Pacific’s fragmented tours and activities market remains predominantly rooted in the offline world, but Blanca Menchaca, CEO and co-founder at BeMyGuest, a Singapore-based distributor of travel activities and tours, believes the sector is now at a technological tipping point. She shares her projections of this fast-growing sector with Xinyi Liang-Pholsena BeMyGuest recently secured a Se- to the customer. In a sense, we are homogeneous as in markets in the type of room or seat. In addition, we ries B funding, so what’s next in B2B2C – we are not fully B2B or B2C US or Europe. And this is just natural deal with day tours, activities, attrac- the company’s growth trajectory? – so this model not only shows how because unlike products sold in the tions, and sometimes events, so the I think we have the basis of our busi- different we are but is also a reflec- hotel or airline spaces – which are fragmentation and the differences ness foundation already, so now we tion of the region. We realised very pretty standard or can be standard- between product types are so big are focusing on the B2B distribution rapidly that one size doesn’t fit all, ised more easily, and hence, pricing that the engine behind the booking and technology side of the travel sec- especially in Asia. We have to find the and booking management systems technology needs to be a lot more tor. There has been a lot of invest- distribution channels for operators are correspondingly much easier to complex than a hotel or flight book- ment on the B2C side, and for any to find the model attractive, so we develop – the travel activities prod- ing engine. sector of travel, especially online, to partner with as many OTAs, travel ucts are so diverse and fragmented But now, with hotels and flights really bloom, you need to build the activity websites or offline agents and span across so many categories pretty much commoditised and pipelines in the back. selling travel products to give wider that the sector was the last to be dig- bookable everywhere online, every- What we have been doing since exposure to operators’ products. itised. body starts looking at the next rev- (our inception) is focusing on devel- But operators were lacking the If you think about things to do enue opportunity. When the indus- oping the technology for operators technology to give correct informa- in a destination, even the check-out try starts taking the activities sector to be able to sell online. Most recent- tion for us to digitise those products process for a day tour booking will seriously, you start seeing a lot of ly, we rolled out a SaaS (Service as and deliver them through instant be more complex than selecting the changes in terms of the products of- a Software) platform called Xplore, confirmation to the consumers or fered by the big brands. which operators can use for their our partners, so we built an engine For example, Booking.com is of- own business as well. (to collect the information) and then fering its customers the possibility to A little of what we do is (improv- pass it over to our partners upon book travel activity products on their ing) the connectivity of our distri- check-out. The information is then own website without having to book bution partners, which are mostly passed back to the operator in mil- hotel rooms. AirAsia is positioning OTAs or online resellers accustomed liseconds to confirm the booking. itself as a full travel platform, while to having savvy customers booking We have removed layers of customer Traveloka launched its Xperience online. Those same customers are service in a lot of manual processes, products as well, so there is a lot of now demanding that travel activities and we are able to deliver that instant interest in this new revenue stream. are available for instant booking and bookability too. at the same level of speed that they To sell online, you need to be able How about multi-day tours? are accustomed to for their flight or to deliver an electronic ticket pricing Actually, the multi-day tour is some- hotel bookings. and fulfil a booking instantly. No- thing that we tested out very early We will continue to build more body likes to fill in a form anymore on back in 2013, but we decided to distribution partnerships. Right now, and wait 48 hours for a confirmation not focus on them. A multi-day tour we have secured around 50 partners email; you want everything in milli- requires still a lot of selections, but a in the region that are fully integrated seconds. But when you look at the majority of the products sold in this with our API, and we also have hun- operators who offer these in-des- sector are activities or things to do dreds of non-API partners buying tination experiences, they are for a few hours or half a day. products from us and reselling them behind in terms of technology Now that we have all the products to their different customers. adoption. online – not just ours but a lot In Asia, you cannot forget about of companies are investing and the offline travel agents like Chan Are Asian operators lag- bringing all this inventory online Brothers, JTB and HIS. They are still ging in the tech race? – and they are fully instant con- prominent in certain markets, and In general, operators firmation and electronic ticket they are the ones helping consumers of travel activities are enabled, then we can make amaz- to buy products, just in a more tradi- behind in the adop- ing strides. I think that (multi-day tional way. As well, Chan Brothers is tion of technology tours) will be the next phase, al- also one of our investors. but Asia specifi- though we are still a few years out. cally more, be- Are you looking at the next fund- cause the region In a fragmented and diverse mar- ing round soon? is more frag- ketplace as Asia, what challenges That’s something we cannot really mented due to its lie in rolling out tech solutions for comment on. cultural, language the tours and activities sector? and currency dif- We try to help operators in South- Is BeMyGuest pivoting away from ferences across east Asia the most because they’re being just an aggregator to focus countries, and pay- the ones lagging the most behind. on growing your tech lead in the ment methods are not as Unique activities are often run by lo- B2B space? Well, you have to have technology to be a player. Period. I would describe our business as having the distribu- tion side as well as the booking sys- 10 NEED TO KNOW’S ABOUT BLANCA MENCHACA tem side, and both of them are inter- connected through the main engine, ■ Who’s in your family? I am happily married to an amazing ■ What are you reading right now? The Last Girl by Nobel Prize which is the platform that we’ve been man called Ola, who is also my business partner. winner Nadia Murad. building. This main platform allows us to distribute to partners and col- ■ What do you do for fun? I spend my free time with Chaser ■ How do you stay healthy? I don’t drink soft drinks or eat fast food. lect products from operators. The ag- and Taco, my two crazy but lovely beagles! I should exercise more, for sure! gregation piece is always there, and in ■ Favourite food? Home-made Mexican food. terms of securing the right amount ■ Your ideal vacation? An unplugged holiday on a sailing boat of products, we have a fairly large da- surrounded by water and having nothing else to do but cook daily ■ A bad habit you cannot kick Being a workaholic? tabase that can be broken down for meals for my husband and I. ■ Your pet peeve, something that never fails to annoy you different strategies of selling. Some say I could be a better listener, so I’m working on that. What has changed was that we ■ How do you book your own leisure trips? Completely used to have a B2C strategy, but now online and usually very last minute – due to work, I have to keep it ■ Most people don’t know I wanted to be a pilot or a professional we always partner with somebody in spontaneous and flexible. dancer when I was a kid. an advance or sizable market to sell
VIEW FROM THE TOP TTG ASIA JANUARY/FEBRUARY 2020 • 9 cal operators, who sometimes might Is technology the missing piece in market size, specifically for travel always want to hedge and have more not even speak English, let alone an- this whole tours & activities space? activities. It is also the fastest grow- than one sales point, so they are go- other language like Bahasa Indone- Definitely. There’s been a change. ing and that is why nowadays, a lot ing to work with Ctrip, TripAdvisor, sia, which lends to Asia’s complexity. When we sign a business, one of the of tech developments or innovations GetYourGuide, BeMyGuest, Klook, In the region, Japan is probably main things that we do is fulfil tickets are coming from Asia, and then be- etc. It will come to a stage where the slowest in tech adoption due to electronically via the API, but to be ing adapted to the US and Europe they cannot manage (the many sales its traditional business thinking, not able to do that, sometimes we have markets, versus the usual trend of points) any more, so they are going to because they are averse to technol- to buy printed tickets. It was not too tech innovations originating in the pick and choose those channels that ogy, so it’s more of a cultural factor long ago that I had to queue up at US or Europe before being adapted generates more volume for them, at play. But with the government the ticket counter at a major attrac- into Asia. and then they will want to stop and pushing for increasing international tion and wait for 10,000 tickets to be aggregate the rest with somebody. visitation to the country, I hope that printed in order for us to turn them How has competition in Asia’s We are really successful in this will change. into e-tickets. Know what? We don’t tours and activities sector changed strategy where we partner with com- Singapore, despite its small base, is collect printer tickets anymore. for BeMyGuest? panies. For any player who is focus- an attractive destination and the op- Operators are adopting technol- One of our largest competitors is all ing in, say, South Korea or Taiwan, we erators are a little bit more advanced ogy slowly, but there has definitely the B2B resellers in the offline space. are basically adding value by supply- in tech adoption. Malaysia is a lit- been a shift. They are starting to They are competitors, but also part- ing them with every other destina- tle more difficult to navigate, as the understand that they need to adopt ners – we try to enable them, to be tion they are not in. With some part- country is a bit more bureaucratic. some form of technology, whether it honest. There are a lot of traditional ners, we hold a large market share or Indonesia is kind of split into Bali is our system or somebody else’s, to resellers in the B2B space and some share of their products that they sell versus the rest of the country. Bali is deliver the electronic ticket, because have adopted technology, but not at in certain destinations. much more used to welcoming inter- the printing generates costs – staff this scale that we have built because national travellers, so that is reflected costs, printing costs, time, and that all of our technology is proprietary. You boast a strong background in in the (tech readiness of its) tour op- it’s not very eco-friendly. We have won multiple awards, in- startups and tech. How is it like be- erators as well. The Indonesian mar- In a sense, cluding one of the world’s top 50 ing a woman entrepreneur in the ket is still generally very domestic It’s astonishing that you still need- we are B2B2C most innovative companies by travel tech sector? though – as a source of travellers, it is ed to queue up for the tickets. – we are not American entrepreneurship maga- I don’t know, because I’ve been here definitely one of the biggest markets Remember that the tours and activi- fully B2B or zine Fast Company. In terms of tech- forever (laughs). I don’t know how but as a source of supply, it doesn’t ties sector is not new, but it is very B2C – so this nology, we are quite advanced but it’s like not being here. But the on- have that many destinations featured offline. It is a sector worth US$150 model not there is still a lot of volumes in the line space is amazing, super fun and apart from Bali. Vietnam is both a billion but a majority of these trans- only shows B2B offline reselling space. friendly. At conferences, people are destination and source, while Cam- actions are still offline, although a how different peers even if you are competitors. we are but is bodia is still largely a destination. transformation is now underway. A Do you foresee greater competi- And the travel space is not that big. also a reflec- For Thailand, travellers tend to lot of traditional travel agents like tion of the tion from consumer-facing sites There are big brand names, but the stop in the tier one cities, but there Chan Brothers are starting to look at region. We like Ctrip, who is also your client? network of individuals running the is a rising trend of going into sec- alternatives. realised one We also understand that the dynam- corporate companies is not huge. ond- and third-tier cities, driven by The biggest wave is online in Asia- size doesn’t ics in the online space is very inter- When you get to interact with people the increase in low-cost carriers con- Pacific, which already surpassed fit all, espe- connected and that it is a reflection around the world running the global nectivity. Europe and the US in terms of the cially in Asia. of the operators as well. Operators companies, that is pretty cool. DESIGNED FOR EVENT PLANNERS, BY EVENT PLANNERS. IBTM Asia Pacific provides a gateway to the APAC meetings, incentives, conferences and events market. Meet with a curated mix of industry suppliers and pre-qualified hosted buyers and be inspired by content that will elevate your events. Create, Connect and Inspire at IBTM Asia Pacific. 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