PROMOTION BOOKLET - Tanja La Croix

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PROMOTION BOOKLET - Tanja La Croix
PROMOTION BOOKLET
PROMOTION BOOKLET - Tanja La Croix
If you had to sum up Tanja’s character
in just one adjective, it would be
“authentic”. Despite her international
success and fame, the musician has
always remained true to herself.
Hence, she follows a clear-cut path
on her social media channels: the
brands must completely reflect her
values and standards while also
corresponding to her own identity
and nature. Tanja focuses on
elegance, character, and a unique
style. Her strength lies in the ability to
reinvent herself all over again while
always being true to herself.

Although the model has successfully
climbed the career ladder, she is
known for her down-to-earth attitude
and humility. She performs motivated
and energetic both online and in the
real world. Her joy is contagious, and
it is her absolute priority to transfer
it to each and every client. In order
to achieve this goal, she works with
great flexibility, reliability and respect.
PROMOTION BOOKLET - Tanja La Croix
Tanja La Croix works with a large network of VIP
people within business, culture, high society, fashion
and art. Guests from all over the world follow Tanja
as well as her events full of anticipation. With her
charming and authen- tic appearance and with
rousing DJ performances, she creates unforgettable           „La Croix acts as the Brand Ambassador
experiences. Through emotionally appealing content
                                                             for various Brand and is, thus, attracting
and dedication, she manages to strengthen the
bond between customers and brands. She is aware              attention in the real and in the digital world.
of the importance of emotions within B2B and uses
her skills to promote positive brand experiences. The        Commit yourself to excellance.
Swiss as well as the German print media and television
channels, such as Pro7 or RTL, are eager to work with
the successful Swiss woman.

With the Tanja La Croix brand, the designer has made
a name for herself in a broad, international context,
which allows her to compete with other top brands.
Her target group and customers are people over the
age of 25 who enjoy a certain lifestyle and luxury.

Tanja La Croix is not only a very committed ambassador,
DJ and producer, but she is also the designer of her
own luxury fashion label. For the businesswoman, a
clear-cut and stylish brand identity, storytelling, social
media and live marketing strategies, are vital.                      © TANJA LA CROIX
PROMOTION BOOKLET - Tanja La Croix
B IOG R A PH Y
Tanja La Croix: the epitome of        excellent skills on the turntables and
the word “versatility”. While the     extraordinary charisma, she has a
international model walks the         truly head-turning effect on crowds
world’s greatest catwalks, she        from Lebanon via Dubai all the way
also puts a face and, especially, a   to Moscow and Ibiza. La Croix is
personality on renowned brands        based at the most famous events all
such as Maserati, BVLGARI                around the world: be it FIS Alpine
and MaxMara in her role                       Ski World Cup Kitzbühel,
as    brand     ambassador.                      Nikki Beach in Marbella,
Her clients, e.g., Sunrise,                       Formula 1 After-Show
Edelweiss, PajarCanada,                            Party in Valencia, in
Samsonite,       Huawei                             Jimmy’z in Monaco and
and     Credit    Suisse,                           Porto Cervo.
benefit    from      her                             In     spite    of   her
wide audience and                                     considerable success,
great social media                                     she never lost her
presence. But the                                       down-to-earth
ambitious      beauty                                    nature and kind
has also made it to the                                   heart: La Croix
top in a very different                                    is     passionately
field: She has been                                        committed to the
a globally successful                                      children’s rights
DJ and music producer                                     organization Save
for almost 18 years. With                                 the Children as
PROMOTION BOOKLET - Tanja La Croix
well as the Swiss Cancer League.            more than 3 million streams on
“Versatility” – for the 38-year-old, this   Spotify. With “Sleepless in Mykonos”
includes fulfilling her own childhood       (2020), the international musician
dream, which is why she created her         hits almost 1 million streams on
own luxury fashion label and thereby        Spotify - her song even becomes the
inspires women to stand by their            Greek party island’s anthem.
unique bodies and feel good about
themselves.
                                            For Tanja, boredom is an unknown
                                            phenomenon: She performs at              Facts about
The artist proves her versatility
and flexibility in her varied and
                                            high-profile events such as the
                                            World     Economic     Forum     and     Tanja La Croix
numerous achievements. In 2010,             Baselworld. Her prestigious clients
she becomes the flagship of the             include Zenith, Banque Pictet,           Maserati Brand Ambassador
Zurich Street Parade and, one               Pirelli, Mercedes-Benz, Calvin Klein,
year later, she receives the Swiss          Bucherer, Patek Philippe, FENDI          BVLGARI Brand Ambassador
Nightlife Awards’ Audience Price.           and Fifa. Despite her many activities,
In 2015, her song “Time is now”             the artist believes in the power
becomes RTL 2’s campaign song               of interpersonal relationships. In       Weekly Radio Show on Inselradio
and         she        is      awarded      today’s hectic and fast-moving           Mallorca
the title of most successful and            times, the only things that really
                                                                                     “We Turn The World Around”
sexiest woman in Germany, Austria           matter to her are happiness, respect,
                                                                                     8 WEEK TOP 20 – International
and Switzerland by the “Maxim Hot           and tolerance. “Happiness is an
List”. Shortly after, her hit “We turn      attitude - regardless of possessions,
                                                                                     Street parade figurehead & official
the World Around” makes it into             appearances and social standing”,        anthem (2010)
iTune’s Top 20 charts and reaches           she emphasizes.
                                                                                     Winner Swiss Nightlife Award
                                                                                     (Audience Price)
PROMOTION BOOKLET - Tanja La Croix
FACTS

   CRE D E NTI ALS                                                       PA RTNE RS HI P S

   Rank #2 Pro7 Big Stories - Superwoman                                 Bvlgari
   Winner Maxim Hot List 2015 - 2018 (Switzerland - Germany - Austria)   Maserati
   Figurehead for Street Parade 2011                                     Pernod Ricard
   Swiss Nightlife Audience Award 2011                                   Joker Personal AG
   Brand Ambassador Mercedes - Benz 2010 - 2014                          Credit Suisse
   Flagship for RTL2 Switzerland and Campaign Song with “Time is Now”    Mercedes-Benz
   Brand Ambassador Maserati 2018 - 2020                                 FENDI
   Brand Ambassador BVLGARI                                              Porsche
   Brand Ambassador NZZ am Bellevue                                      Patek Philippe
   Weekly Radio Show on Inselradio Mallorca                              RedBull
   Testimonial Joker Personal AG                                         MaxMara
                                                                         Sunrise
                                                                         Pirelli
                                                                         Zenith
   HARD FACTS / STATISTICS
                                                                         Calvin Klein
                                                                         Edelweiss
   Social Media Platforms
                                                                         Elisabetta Franchi
                                                                         Samsonite
   Facebook
                                                                         Moet Chandon
   116`000 Followers
                                                                         Chiefs
                       CLICK
                                                                         BaByliss
E Instagram
  60`900 Followres
                                                                         Glamglow (Estée Lauder)
                                                                         Inselradio Mallorca
                       CLICK
                                                                         Marmite Magazin
                                                                         Carlsberg
                                                                         Fashion TV
PROMOTION BOOKLET - Tanja La Croix
B E ST SO N G S

                  TA N JA L A C R O I X
                  WE TU RN T HE WORL D A ROU ND
                                                              CLICK

                  Almost 4 Million plays on Spotify
                  Spotify plays every month 40K
                  Youtube views 342`000

                  TA N JA L A C R O I X
                  SL EEPL ES S I N MYKONOS
                                                      CLICK

                  740K plays on Spotify
                  Youtube views 36`449
PROMOTION BOOKLET - Tanja La Croix
D IF F R E N T S K I L LS

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GUEST AT VIP - EVENTS                MIXES TAILORED      PERFORMANCE AT     LIVE-STREAM            PROFESSIONAL
                                     TO THE BRAND.       CORPORATE EVENTS   AND VIDEO-CONTENT      ORGANIZATION AND
                                     LIKE THE BVLGARI                       FOR CUSTOMERS          INTEGRATION OF PARTNERS
                                     CHRISTMAS MIX.                                                AND SPONSORS AT EVENTS

    TANJA                                                                                           BILDER - KLICKBARE LINK
    LA CROIX
                                                                                                CLICK

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PROMOTION BOOKLET - Tanja La Croix
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COMMITMENT                   CREATING STORYTELLING   PARTICIPATION OF      PRODUCED THE            WINS SECOND RANKING
TO CHARITY ACTIONS           FOR SOCIAL MEDIA AND    FAMOUS AND            OFFICIAL HYMNE FOR      FROM PROSIEBEN
                             LIVE MARKETING          INTERNATIONAL LIVE    THE MERCEDES BENZ       TAFF’S SUPERWOMAN
                                                     SHOWS SUCH AS PROMI   BRAND                   WORLDWIDE
                                                     GIRLL ON SAT 1

    TANJA                                                                                           BILDER - KLICKBARE LINK
    LA CROIX
                                                                                                CLICK

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TOP G I GS

                         World Economic Forum Davos
                         FENDI Geneva
                         Audermars Piquet Geneva
                         Zenith Baselworld
                         Nikki Beach Marbella / Mallorca
                         Twiga Montecarlo
                         Jimmy`z Monaco
                         Kalua Mykonos
                         Blue Marlin Ibiza (Resident)
                         Blue Marlin Ibiza Dubai
                         Heart House Munich
                         Snow Polo St.Moritz - La Martina Night
                         BVLGARI White Pop Party Zürich
                         Estée Lauder Pink Ribbon Night
                         Nacht des Ostschweizer Fussballs
                         Passione Engadina St.Moritz
                         Formula 1 Valencia - Red Bull Team
                         Mercedes - Benz - Geneva International Motor Show
                         Pirelli - Auto Zürich
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                         Maserati “La Notte Italiana“
                         Raiffeisen Event Messe Basel
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                         Calvin Klein Baselworld
                         SIHH Salon International de la Haute Horlogerie
                         Patek Philippe White Night Geneva

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LA CROIX
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REFERENCES

SWITZERLAND                            8Season Munich                       Queen Club Paris
Kaufleuten Zürich                      Aer Club Stuttgart                   Palais Cannes
Kings Social House St.Moritz                                                Annex Cannes
Audi FIS Ski World Cup St.Moritz       AUSTRIA                              Pier7 Bordeaux
Music Summit Festival St.Moritz        Hahnenkamm Ski World Cup             Club Nantes
St.Moritz Celebrity Rider Golf Cup     Take Five Club Kitzbühel /Salzburg   Joia Club Aix en Provence
CSI Zürich                             Club Circus Salzburg
CSI Ascona                             Almdudler Trachtenpärchenball        RUSSIA
VonTobel Herbst Party                  Vienna                               We Are Family Club Moskau
Jürg Marquard`s 70th Birthday          Passage Wien                         Fusion Club Krasnojask
Streetparade Zürich                    The Box Club Wien                    The Face Club Novosibirsk
D Club! Lausanne                       Nachtschicht Hard                    Kalininigrad
Mad Lausanne                           iClub Graz & Leibnitz                The Ritz- Carton Moscow – Fete
Energy Hallenstadion                                                        Blanche
Java Geneva
Mascotte Zürich                        SPAIN                                ROMANIA
Pravda Lucerne                         Valencia Formula 1 Sky Terrace       Heaven Timisoara
Terminus Olten                         Blue Marlin Ibiza                    Zamabra Timisoara
Vanilla Riazinno                       Ocean Drive Ibiza
Beach Ascona                           Space Openings 2011/2012 Ibiza       LEBANON
Vegas Club Kriens                      Nikki Beach Mallorca & Marbella      Edde Sands Byblos
Cervo Zermatt                          BCM Mallorca                         White Club Beirut
                                       Dux A Coruna                         Palais by Christall Beirut
GERMANY                                Gabana 1800 Club Madrid              Taboo Club Beirut
Heart House Munich                     Super Club 95 Valencia               Dancing in the old City Byblos
P1 Munich                              El Divino Ibiza
Baby! Munich                                                                PORTUGAL
Echo Berlin After Party                FRANCE                               Fashion Week After PartyLisboa
Taufe Mein Schiff 4 Tui Cruises Kiel   Hotel de Crillon
Cyprus                                Art Cafe Club Genova             UNITED ARAB EMIRATES
Vanilla Aya Napa                      Sottovento Club Sardegna         Fashion TV Party Bahrain Bushido
Little Budda Nikosia                  Maserati Winter Tour Livigno     Fashion TV Party Kempinski Dubai
Zoo Club Nikosia                      Formula 1 Red Bull Sky Terrace   Vanity Club Dubai
Fusion Nikosia                        Valencia                         CBar Dubai
                                                                       Blue Marlin IBZ Dubai
LUXEMBOURG                            GREECE                           Dolce Vita Sharm El Sheik
Magnum Club                           Galaxy Hilton Athen              Crystal Club W Hotel
                                      VIP Athen
MONACO                                Kalua Mykonos                    USA
Jimmy‘z Montecarlo                    Super Paradise Beach             Hed Kandi Miami
Twiga Monaco                          Solymar Mykonos                  Tempa Bay Florida St. Peter Beach
                                      Space Club Mykonos
TURKEY                                                                 TUNISIA
Liman Club Istanbul                                                    Pinkfestival Gammarth
Dans Club Istanbul                    KOSOVO
Ulus29 Istanbul                       Flirt Club Pristina
Club 29 les ottomans Istanbul
                                      UNITED KINGDOM
MACEDONIA                             London Fashion Week 2016
SEE-University Campus Tetovo
University Tetovo Macedonia           CHINA
                                      Henessy Club Tour China
ITALY                                 Scarlet Nanjing
Salone Internazionale del Mobile di   Fashion Club Chengdu
Milano                                Le Tou Chuangchu
Billionaire‘s Club Porto Chervo       Dalian 2046
Art Cafe Rom                          Baby Face Guangzhou
Mako Club Genova                      Face Café Shenzhen
Sottovento Club Sardegna
Snowlandsfestival Livigno
Bivio Club Livigno
OFFER / SE R VIC E S

                         Representative Brand Ambassador
                         Awareness increase
                         Extend your reach
                         Increase media presence
                         Increase social media traffic
                         Increase the number of followers
                         Generate leads
                         Mediation of new customers
                         Increase Business Volume
                         Push the Transaction Department
                         Mediation of potential new customers
                         Event & Promotional Events
                         Conveying Emotions
                         Generate Social Media Content
                         Participation & professional organization photo shoot
                         Word of mouth
                         Mention in interviews if possible
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                         Integration in Newsletter and Website with logo and link
                         Unrestricted right to use Images and Video-Material for online and / or print media
                         Industry exclusivity
                         Network sharing
                         DJ performances
                         Creation of concepts for events and online strategies / activities

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