PRICE LIST TV SPIELFILM PLUS - VALID FROM 01.01.2020 - BCN Burda Community ...
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PRICE LIST TV SPIELFILM PLUS NR. 16a VALID FROM 01.01.2020 MARKENLOGO BITTE KLICKEN UM DAS LOGO EINZUFÜGEN. bcn.burda.com
OUR BRAND ENVIRONMENT A passion for television and streaming. TV SPIELFILM plus is the strongest cross-media brand among TV guides. It is an ambitious media powerhouse which seeks and promotes good television. The ultimate guide for linear TV and video on demand. Everything that moves people also happens on TV. As such, TV SPIELFILM plus provides the perfect environment for everything that really interests your target group. TV SPIELFILM plus has a mobile, affluent and consumption-driven audience. PRINT DIGITAL STREAMING GUIDE SOCIAL MEDIA PODCASTING JUPITER AWARD SCREENS IN MOTION BRANDS YOU LOVE BCN Burda Community Network GmbH bcn.burda.com // 2
MAGAZINE PORTRAIT Everything that moves people also happens on TV. We therefore create suitable environments for almost any theme, and we do it in the program segment on the exact day so it reaches the reader right when your product launch or marketing initiative is taking place. Much more than a TV guide: Exclusive background stories on TV, films and series as well as “Entertainment on all screens” with a steadily growing streaming segment. For maximum awareness: Relaxed use during leisure time is the perfect environment for readers to respond well to campaigns. The three premium guides TV SPIELFILM, TV SPIELFILM XXL and TV TODAY belong to TV SPIELFILM plus. We love television, films, series and good campaigns. We have done for 30 years. Age 72% 20-59 years Gender 51% Male Net income 51% > 3.000 € TITEL BITTE KLICKEN UM DAS TITELBILD EINZUFÜGEN. KEY DATA Frequency of publication every 14 days Copy price 1.95 € Base price (1/1 4c page) 67,900.00 € Paid circulation 858,730 Total readership 5,130,000 Sources: ma 2019 II; IVW II 2019 BCN Burda Community Network GmbH bcn.burda.com // 3
BRAND WEBSITE Not only does TV SPIELFILM plus provide the fastest and clearest digital TV guide, it is also THE journalistic guide for films and series, providing trailers, background information, opinions, news and reviews, as well as an overview of when and where the best content can be viewed on linear TV or non-linearly. WEBSITE BITTE KLICKEN UM DAS BILD DER WEBSITE EINZUFÜGEN. Be it campaigns or countdowns on the day in question in the daily TV guide or on the homepage, branding campaigns in editorial environments or strategic targeting through broadcasts, genres or broadcasters, TV SPIELFILM plus offers a wide range of advertising options. All of the digital services of TV SPIELFILM plus are Age part of the marketing portfolio of BurdaForward 66% 20-49 years Advertising. Gender You can find the price list for digital-only campaigns 55% female at www.burda-forward.de/advertising/preise. Net income 43% > 3.000 EUR KEY DATA Portal name www.tvspielfilm.de & www.tvtoday.de Unique users as of 10/19 8.120.000 Visits as of 10/19 51.833.000 Page Impressions 186.066.000 Newsletter as of 10/19 81.000 Facebook as of 10/19 332.000 Sources: AGOF digital facts 2019, GG 16+; IVW 2019; Facebook & Podcast = publisher information BCN Burda Community Network GmbH bcn.burda.com // 4
FORMATS & PRICES PRINT STANDARD FORMATS FORMAT TYPE AREA BLEED FOR- PRICE FORMAT IN MM* MAT IN MM* 2/1 page n/a 444 x 285 135,800.00 € 1/1 page 192 x 255 222 x 285 67,900.00 € 2/3 page vertical n/a 140 x 285 48,280.00 € 1/2 page vertical n/a 107 x 285 38,300.00 € 1/2 page horizontal n/a 222 x 138 38,300.00 € 1/3 page vertical n/a 74 x 285 26,600.00 € 1/3 page horizontal n/a 222 x 90 26,600.00 € 1/6 page corner ad in TV-programme 95 x 78 111 x 94 33,400.00 € 1/8 page corner ad in TV-programme 75 x 75 90 x 90 28,500.00 € 1/9 page corner ad in TV-programme 64 x 75 79 x 90 23,500.00 € Banner Prime Time 420 x 10 n/a 39,000.00 € Banner Programme Listing n/a 140 x 15 13,740.00 € * Width x height in mm TRIMMING EDGE Repro formats, bleed plus 4 mm trim on all sides. For double-page ads, a creep adjustment of 4 mm on both pages must be taken into account. BCN Burda Community Network GmbH bcn.burda.com // 5
FORMATS & PRICES PRINT SPECIAL PLACEMENTS FORMAT TYPE AREA BLEED FOR- PRICE FORMAT IN MM* MAT IN MM* Opening Spread n/a 444 x 285 152,740.00 € Outside Back Cover n/a 222 x 285 78,810.00 € Inside Front Cover n/a 222 x 285 75,630.00 € 1st RHP ad n/a 222 x 285 73,210.00 € 1/1 facing Saturday/Sunday/Holiday n/a 222 x 285 73,210.00 € 1/3 page vertical facing TOC n/a 74 x 285 39,630.00 € 1/3 page horizontal underneath TOC n/a 208 x 90 39,630.00 € 1/3 page horizontal center in programme n/a 222 x 76 34,090.00 € 1/1 page Programme Event n/a 222 x 285 78,810.00 € TOP Guide 1/2 page vertical n/a 107 x 285 45,550.00 € TOP Guide 1/2 page horizontal n/a 222 x 122 45,550.00 € TOP Guide 1/3 page vertical n/a 70 x 285 31,920.00 € * Width x height in mm NATIVE ADS Formats and prices for advertorials created by the editorial team (print and online) on request. For more information, please visit bcn.burda.com/advertising-solutions/print/native-ads/. CONSECUTIVE ADS: 5 % surcharge on two or more adverts on consecutive partial-page ads. FIXED PLACEMENTS: Agreed fixed placements (e.g. first for a business line, commodity group, etc.) entitle the publisher to bill a placement surcharge. TRIM Repro formats, bleed plus 4 mm trim on all sides. For double-page ads, a creep adjustment of 4 mm on both pages must be taken into account. BCN Burda Community Network GmbH bcn.burda.com // 6
FORMATS & PRICES PRINT DISCOUNTS BY DISCOUNT BY VOLUME DISCOUNT BY TURNOVER DISCOUNT FREQUENCY 3 ads 3% 6 ads 7% 9 ads 10 % 12 ads 15 % SPECIAL DISCOUNT A 25% cultural discount is granted for art and cultural advertisements as well as advertisements for books, image and sound carriers that appear in the publisher's publishing house. Further additional discounts are excluded. BCN Burda Community Network GmbH bcn.burda.com // 7
SCHEDULE & TOPICS PRINT DELIVERY DATE FOR NO. FIRST DAY CLOSING DATE* PRINTER’S SPECIAL CLOSING PROGRAMME PERIOD OF SALE COPIES DATE** 02/20 10.01.20 05.12.19 05.12.19 11.11.19 18.01.2020 – 31.01.2020 03/20 24.01.20 19.12.19 19.12.19 25.11.19 01.02.2020 – 14.02.2020 04/20 07.02.20 02.01.20 02.01.20 09.12.19 15.02.2020 – 28.02.2020 05/20 21.02.20 16.01.20 16.01.20 20.12.19 29.02.2020 – 13.03.2020 06/20 06.03.20 30.01.20 30.01.20 07.01.20 14.03.2020 – 27.03.2020 07/20 20.03.20 13.02.20 13.02.20 20.01.20 28.03.2020 – 10.04.2020 08/20 02.04.20 27.02.20 27.02.20 03.02.20 11.04.2020 – 24.04.2020 09/20 17.04.20 12.03.20 12.03.20 17.02.20 25.04.2020 – 08.05.2020 10/20 29.04.20 26.03.20 26.03.20 02.03.20 09.05.2020 – 22.05.2020 11/20 15.05.20 09.04.20 09.04.20 16.03.20 23.05.2020 – 05.06.2020 12/20 29.05.20 23.04.20 23.04.20 26.03.20 06.06.2020 – 19.06.2020 13/20 12.06.20 07.05.20 07.05.20 14.04.20 20.06.2020 – 03.07.2020 14/20 26.06.20 20.05.20 20.05.20 24.04.20 04.07.2020 – 17.07.2020 15/20 10.07.20 04.06.20 04.06.20 11.05.20 18.07.2020 – 31.07.2020 16/20 24.07.20 18.06.20 18.06.20 22.05.20 01.08.2020 – 14.08.2020 17/20 07.08.20 02.07.20 02.07.20 05.06.20 15.08.2020 – 28.08.2020 18/20 21.08.20 16.07.20 16.07.20 22.06.20 29.08.2020 – 11.09.2020 19/20 04.09.20 30.07.20 30.07.20 06.07.20 12.09.2020 – 25.09.2020 20/20 18.09.20 13.08.20 13.08.20 20.07.20 26.09.2020 – 09.10.2020 21/20 01.10.20 27.08.20 27.08.20 03.08.20 10.10.2020 – 23.10.2020 22/20 16.10.20 10.09.20 10.09.20 17.08.20 24.10.2020 – 06.11.2020 23/20 30.10.20 24.09.20 24.09.20 01.09.20 07.11.2020 – 20.11.2020 24/20 13.11.20 08.10.20 08.10.20 14.09.20 21.11.2020 – 04.12.2020 25/20 27.11.20 22.10.20 22.10.20 25.09.20 05.12.2020 – 18.12.2020 26/20 10.12.20 05.11.20 05.11.20 12.10.20 19.12.2020 – 01.01.2021 01/21 23.12.20 19.11.20 19.11.20 26.10.20 02.01.2021 – 15.01.2021 * Closing & cancellation date ** Closing & cancellation date for ad specials, special formats, special placements BCN Burda Community Network GmbH bcn.burda.com // 8
AD SPECIALS PRINT PRICES PER THOUSAND CIRCULATION EXCL. SUBSCRIPTION IN € SUBSCRIPTIONS CIRCULATION Additional ad specials Bound inserts available on request. up to 4 pages 78,00 € 100,00 € 83,00 € 106,00 € Prices apply for the booking of at up to 8 pages least the entire domestic circula- up to 12 pages 88,00 € 121,00 € tion. up to 16 pages 93,00 € 136,00 € Smaller booking units, e.g. accor- ding to Nielsen areas or federal states, are possible. For these, an additional 20 % per thousand will Glued-on inserts be charged. Postcard/Voucher up to 10g 36,00 € 43,00 € A split-run advertising surcharge Booklet/Poster up to 20g 46,00 € 66,00 € of 25 % applies for bookings exclu- Sample up to 20g 48,00 € 68,00 € sively in the subscription edition. The titles TV SPIELFILM and TV TODAY can also be allocated individually for ad specials within the placement unit. Loose inserts up to 20g 73,00 € 91,00 € Minimum booking for all ad spe- cials:ŏ 100,000 copies. up to 30g 78,00 € 106,00 € up to 40g 83,00 € 122,00 € The publisher reserves the right to 88,00 € 138,00 € reschedule domestic circulation up to 50g bookings. Calculation basis: The calculation basis is the planned circulation or IVW quarterly report upon order confirmation, exclusive of the respective e-paper copies. All tariff ad specials are eligible for discount and count towards the annual agreement commitment. Order and cancellation date: See “Schedule & Topics Print” page; due to limited availability, we strongly recommend booking as early as possible. Delivered quantity: The delivered quantity is based on the print run listed in the IVW Quarterly Report current at order confirmation plus 2 % surplus. In order to react to circulation fluctuations at short notice, we recommend contacting our Print Management (see “Your Personal Contacts” page) one more time before going to press. Please find the delivery address and deadline on the respective order confirmation. An incoming goods inspection does not take place in the printing plant. Conditions of delivery: Ad specials must be delivered in accordance with the guidelines of the Bundesverband für Druck und Medien (German Association of Print and Media), and be clearly marked with the name of the publication and issue. Material must be delivered, carriage paid, to the address where it will be processed. Proviso: Should any processing problems arise, completion of the circulation takes priority over ad special processing. AdSpecial Portal: Binding technical information on Ad Specials and information on deadlines, samples and delivery for the participating objects is available for download at adspecial-portal.de. Stickers: The basis is a 1/1 carrier advertisement. Sample products: An additional postal fee applies to samples and objects over 2.5 mm thick. Samples must be presented by the closing date at the latest. For sample products 50 samples, all others at least five are to be sent to Print Management (see publisher information). * Depending on the title, “Run excl. subscription” comprises the print runs for the retail, reader circle, travel edition and miscellaneous print lines without electronic newspapers. Circulation excl. subscriptions is made up of the combined print runs for the marketing segments newstand, subscription, in-flight magazines and others. BCN Burda Community Network GmbH bcn.burda.com // 9
AD PACKS The reduced combination special price for the combination of advertisements is based on a compa- rison of separate advertisement bookings. To this end, the advertisements of an advertiser with an identical product/creation in the same format must appear in all magazines in parallel issues. The combination special price cannot be guaranteed for special placements and can only be applied to the formats outlined here. Combined discount in % BUNDLE 1: SCREENS (CINEMA) 5.00 AD PACK FOR TV SPIELFILM PLUS + CINEMA. VALID FOR PART-PAGE FORMATS (1/2 PAGE & 1/3 PAGE) BUNDLE 2: SCREENS (SERIES) 7.50 AD PACK FOR TV SPIELFILM PLUS + CINEMA + SERIENMAGAZIN. VALID FOR PART-PAGE FORMATS (1/2 PAGE & 1/3 P.) BCN Burda Community Network GmbH bcn.burda.com // 10
AD PACK PRICES FORMAT BUNDLE 1 BUNDLE 2 1/2 page vertical 46,123.00 € 52,522.00 € 1/2 page horizontal 46,123.00 € 52,522.00 € 1/3 page vertical 32,082.00 € 36,399.00 € 1/3 page horizontal 32,082.00 € 36,399.00 € BCN Burda Community Network GmbH bcn.burda.com // 11
SPLIT-RUN ADVERTISING Split-run advertising according to Nielsen areas is only possible after agreement. Schleswig- Holstein We reserve the right to reschedule in Mecklenburg- Western Pomerania unforeseeable circumstances. Hamburg Bremen Brandenburg We try to fulfil placement requests within our structural possibilities. Definite placement Lower Saxony Berlin confirmation cannot be made. Closing, cancellation and delivery date Saxony- Anhalt for printer’s copies: See “Formats & Prices North Rhine- Print” page Westphalia Saxony Thuringia Hesse Printer’s copy: See technical requirements at duon-portal.de. Rhineland- Palatinate For sales operation reasons, the sales areas Saarland may differ slightly from the Nielsen areas. The TV SPIELFILM plus staggered quantity Bavaria discount can be adopted if a deal has already Baden- been made for the complete edition of TV Württemberg SPIELFILM plus. Print run* as of 07/19 1/1 page 1/2 page N1 26,650.00 € N2 33,460.00 € N3A 22,480.00 € N3B 20,700.00 € N4 21,800.00 € N5 10,720.00 € 5-7 36,970.00 € AT 13,800.00 € CH 9,930.00 € **IVW II/2019 please request. BCN Burda Community Network GmbH bcn.burda.com // 12
TECHNICAL SPECIFICATIONS PRINT TECHNICAL DATA For current and binding technical data, log onto duon-portal.de. Also available as PDF download. DELIVERY OF PRINTER’S COPY Please deliver all copies electronically to duon-portal.de. For support please e-mail support@duon-portal.de or call +49 (0)40 37 41 17 50 GENERAL LEGAL NOTICE The warranty claims specified in the publishers’ general terms and conditions apply only when the certified technical requirements and standards published in the DUON portal have been fulfilled as well as the delivery has been carried out via the DUON portal. This also holds when data are provided without proof. BCN Burda Community Network GmbH bcn.burda.com // 13
YOUR PERSONAL CONTACTS Adress Munich: Arabellastraße 23 · 81925 München BCN CEO (speaker) CEO Burkhard Graßmann Michael Samak P +49 89. 92 50. 27 07 P +49 89. 92 50. 46 70 burkhard.grassmann@ michael.samak@ burda.com burda.com BCN INTERNATIONAL SALES Head of International Sales Asia Austria France / Benelux Greece / Cyprus Silke Noak Lena Kölle Kornelia Brock Marion Badolle-Feick Christina Skiada P +49. 89. 92 50. 46 53 P +49. 89. 92 50. 31 97 P +49. 89. 92 50. 28 71 P +33. 1. 72 71. 25 24 (Permedia Athens) silke.noak@ lena.koelle@ kornelia.brock@ marion.badolle-feick@ P +30. 211. 01 29. 50 0 burda.com burda.com burda.com burda.com christina.skiada@ burda.com Italy Poland Scandinavia Spain / Portugal Switzerland Robert Schoenmaker Michal Helman Lena Kölle Kornelia Brock Regina Essig (Hearst Advertising (Burda Internation P +49. 89. 92 50. 31 97 P +33. 1. 72 71. 28 71 P +41. 44. 81 02. 14 6 Worldwide Italy) Poland) lena.koelle@ kornelia.brock@ regina.essig@ P +39. 02. 62 69. 44 41 P +48. 22. 360. 39 08 burda.com burda.com burda.com rschoenmaker@ michal.heiman@ burdamedia.pl hearst.it UK / Ireland US / Canada / Mexico Jeannine Soeldner Oliver Eills P +44. 20. 38 37. 84 21 (AJR Media) jeannine.soeldner@ P +1. 212. 42 65. 93 2 burda.com oliver@ ajrmediagroup.com ADTECH FACTORY GMBH & CO. KG CEO (speaker) Ad Management/ Print Management/ Print Management/ Ad Operations/ Burkhard Graßmann Order Management Placement Production Campaigning Digital T +49 89. 92 50. 27 07 T +49 781. 84. 36 49 Gregor Dörflinger T +49 781 84 26 29 bcn.campaigning@ burkhard.grassmann@ orders@ T +49 781. 84. 37 31 burda.com burda.com adtechfactory.com gregor.doerflinger@ sammelanfragen-product adtechfactory.com ion@adtechfactory.com PUBLISHER Head of Burda News Richard Kraus P. 040. 41 31. 12 19 richard.kraus@ burda.com BCN Burda Community Network GmbH bcn.burda.com // 14
PUBLISHER’S DATA Publisher Bank accounts TV SPIELFILM Verlag GmbH Commerzbank AG Große Elbstraße 59-63 IBAN: DE54 6808 0030 0723 4120 00 22767 Hamburg BIC: DRES DEFF 680 UniCredit Bank AG Head of BurdaNews IBAN: DE19 7002 0270 0015 0249 05 Richard Kraus BIC: HYVEDEMMXXX T 040 41 31 12 19 richard.kraus@burda.com Terms of payment - Print Invoices are due in net 30 days after the invoice date. The publisher guarantees a 2 per cent dis- count for advance payments, provided that the invoice amount is submitted on the publication date of the issue in which the advertisement is published at the latest and no older invoices are outstanding. In the event that the payment target is exceeded, default interest pursuant to Clause 11 of the Terms and Conditions of 5 per cent is cal- culated based on the respective base rate pursu- ant to Section 1 (1) of the German Discount Rate Transition Law (Diskontsatz-Überleitungs-Gesetz – DÜG). All prices are net prices. The statutory Print Management/Placement value-added tax is added. Direct debit is possible. Gregor Dörflinger AdTech Factory GmbH & Co. KG Hauptstraße 127, 77652 Offenburg Terms and conditions T 0781. 84. 37 31 All ad orders are exclusively carried out pursuant gregor.doerflinger@adtechfactory.com to the General Terms and Conditions. These are to be requested directly from BCN or can be viewed Ad Management/Order Management online at bcn.burda.com/terms-conditions/. AdTech Factory GmbH & Co. KG Hauptstrasse 127, 77652 Offenburg Guaranteed circulation T +49 (0)781. 84. 37 56 You can find information on guaranteed circu- orders@adtechfactory.com lation at bcn.burda.com/landingpages/guaran- teed-circulation/. Published every 14 days First day of sale Friday (subject to change) Place of publication Hamburg PZN 558453 BCN Burda Community Network GmbH bcn.burda.com // 15
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