Photography by Lindsey Mann - Glades Media Group
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WOKC Listening Area Population Plus! 69,823 full time residents within the core listening area 6,131 Okeechobee 7,800 County Glades County 13,724 42,168 Martin (west) Highlands (east) 15,000 winter residents 1,000+ “regular” weekend residents THOUSANDS more… attending national and international fishing tournaments, national pro rodeo events, fairs and special events.
WOKC Station Info Dial Position: 1570 AM and 100.9FM (full time) Coverage area: Okeechobee County, Glades County, Martin County, Eastern Highlands County, Western St. Lucie County First broadcast: February 6, 1962 (59 years) Format: Country (since day-1) Streamed 24/7 at www.wokc.com and on our very own WOKC Okeechobee’s True Country App available via Google Play/App Store. Owner: Locally owned by Glades Media Radio General Manager: Wayne Cunningham Program Director: Billy Dean Special Programming: Hooked Up with Steve & Deb, Cowboy Corner, NASCAR, Florida Gator Football and Basketball, Okeechobee High School football, Key Demos basketball, softball and baseball. Features/ Sponsor Opportunities: Daily local news, weather and sports, Country Store (buy & sell/Lost & Found ) Yard Sale Saturday, Morning & Afternoon Show, Job Connection, Golf Clinic, Nibbles and Bites (local fishing), Big Lake Sports, Tight Lines (fishing), Sports Grill (local sports call-in) Okeechobee Happenings (community events), Ag Report and Dairy Line. The ONLY local radio stations in Okeechobee
The Morning Show with Billy Dean Billy Dean hosts the Morning Show every weekday from 7-11am. This high powered show is one of the most popular segments WOKC broadcasts. Billy has segments like The Golf Clinic, interviews with local guests, Nibbles & Bites, Big Lake Sports Report and more! Billy keeps you posted on everything happening in Cowtown! The Afternoon Show with Taylor Marie Stick around for the Afternoon Show every weekday from 2-6pm! Taylor has been with WOKC for 10+ years and talks about everything from camping and cooking to What’s Happening in Cowtown and weekly updates! Perfect way to market to listeners on their drive home!
LIVE BROADCASTS FROM YOUR BUSINESS! WE PROMOTE THE LIVE BROADCAST You’ll receive 25 promotional announcements the week prior to the live broadcast as well as Facebook and website advertisements. THE LIVE BROADCAST We air (3) 2-minute segments each hour of the broadcast inviting people to join us at your event and interviews with key members of your company. We urge you to get as many prizes as you can to bring even more people to the event…AND THEY LOVE FOOD.
Okeechobee Sports Fans are Passionate! Okeechobee High School Sports High school football in these parts has produced an abundance of collegiate and NFL greats. NOW we have added a regular season schedule for boys and girls basketball, softball and baseball. Talk to your account executive about the Brahman Bundle for Fall, Winter & Spring sports. Florida Gator Sports only on WOKC Starting in September with Gator Football and continuing thru “March Madness” with Gator Men’s Basketball, Gator Sports on WOKC is a winner with an attitude. NASCAR on Radio on WOKC with Action-Packed Monster Energy Races. NASCAR racing is big business with an estimated 75 million fans and more than $1.5 billion in NASCAR branded retail merchandise sales. WOKC is the “radio voice” of NASCAR around Lake Okeechobee. PLUS…Morning Local and National Sports Reports, NASCAR Updates, Fishing Reports, The Golf Clinic and more. It’s why we say ALL THE GOOD SPORTS ARE ON WOKC.
SERVING IN THE PUBLIC INTEREST There are many “distant” radio signals that can be heard in Okeechobee but none of those stations can duplicate what we do everyday in the way of localism. We live here! Every employee is active in the community serving on non-profit boards and volunteering in a way that makes a difference. No other radio station can make that claim. We are the only “daily” local source for news, sports, community events, music, and, of course, commerce. The majority of our advertisers are with us on long-term contracts to maintain “top of mind” awareness and enjoy a frequency discount in rates.
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