ODISHA ENRICHING. ENCHANTING. ENLIGHTENING - THEME PARKS - TravelScapes
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MAY 2019, PAGES 60, `100 VOL. 7, ISSUE. 5 ODISHA ENRICHING. ENCHANTING. ENLIGHTENING THEME PARKS ASSESSING THE JOYRIDE OF TOURISM
TravelScapes PUBLISHER’S NOTE Indian travellers outpacing growth in outbound tourism traffic Dear readers, comprehend their key agenda VETA Middle East 2019 became the to increase the knowledge of the talk-of-the-town overnight, within According to a report, the number respective countries among the a few hours of time to be precise. of Indians holidaying abroad is travel trade which will in turn With utmost appreciation, success, likely to treble by 2025 and may capture a larger share of this support and a bigger promise, account for 40 per cent of the potential market and will eventually we aim to come back with more international air trips from the attract more Indian footfalls. We newness and bigger prospects in the country. What is more encouraging also try to interpret whether the coming editions of VETA. is that tier-II and tier-III cities familiarisation trips organised for are leading the growth this time, the Indian travel trade are actually Since the holiday season is here, widening and deepening the base contributing significantly to the we bring to you a myriad of options of holidaymakers. Surprisingly, increased efforts in marketing and to explore around, both in India the growth in vacations in foreign taking it forward to the next phase and abroad. A surprise like a long countries will be driven by tourists of growth in outbound travel. forgotten book in the corner of a from tier-II Indian cities as well as library, Odisha indeed, is the soul an increase in budget carriers flying Also, as we always promise, not only of India but the world, Varun Malhotra on international routes, the report Versatile Excellence Travel Awards abundant with everything that the Publisher & CEO jointly prepared by the Centre for (VETA), with its every edition, world seems to be losing in its quest Asia Pacific Aviation and Expedia comes back with a louder bang; for ‘modernisation.’ We take you on group said. The foreign tourism TravelScapes therefore adding a joyful journey where we unveil the boards, therefore, are gearing up another feather to its hat launched charming simplicity and the pristine to meet the growing number of the debut edition of VETA Middle natural beauty of this best kept Indians who are travelling abroad East in the land of dreams- Dubai. secret of India. and splurging. While many of the This year’s debut edition of the National Tourism Organisations VETA in the Middle East was This issue brings news and reports (NTOs) also have established their graced by all the biggies of the about trade, hospitality, aviation own offices in the country, others town and trade including Taiwan and the latest in the tourism, are making use of representations as the “Destination Partner” and worldwide. or their embassies/ cultural desks the Royal Arabian Destination We value your feedback and to test the waters, before taking Management Company as the suggestions so please do write to us the plunge. TravelScapes, in its exclusive “Destination Management on varun@versatilemedia.in. outbound special, converses with Partner”. With more crowds pulling top NTOs, who already have a in at the venue in comparison with Happy reading. huge presence in India, to further the last two successful editions, PUBLISHER & CEO Varun Malhotra varun@versatilemedia.in ACCOUNTS Saroj Thakur DIRECTOR Pranav Khullar pranav@versatilemedia.in ADMIN HEAD R Prem Lata ASSOCIATE EDITOR Gagneet Kaur EXECUTIVE-CIRCULATION Hari Puri, Raja Rari ASST. EDITOR Sayanti Halder REPORTER Kritika Dua Editorial & Marketing Office: Versatile Media: 207, Satya Mansion, Commercial Complex, Ranjeet REPORTER & MARKETING ANALYST Lokesh Tuli Nagar, New Delhi-110008 Contact: 011 - 45530380/83 • varun@versatilemedia.in All information in TravelScapes is derived from sources we consider reliable. It is passed on to our BUSINESS HEAD Shilpi Sharma readers without any responsibility on our part. Opinions/views expressed by third parties in abstract or AGM SALES & MARKETING (MUMBAI) Aarti Rajkhewa interviews are not necessarily shared by us. Material appearing in the magazine cannot be reproduced in whole or in part(s) without prior permission. The publisher reserves the right to refuse, withdraw MARKETING EXECUTIVE Bhavini Srivastava or otherwise deal with all advertisements without explanation. All advertisements must comply with CONSULTANT Anindya Malhotra, Jitin Mann the Indian Advertisement Code. The publisher will not be liable for any loss caused by any delay in publication, error or failure of advertisement to appear. Owned and published by: Varun Malhotra, Editor & Publisher, EB-63, Maya Enclave, Hari Nagar, New ART DIRECTOR Rakesh Kumar Delhi - 110064 and printed at in-house facility.
CONTENT MAY 2019 VOL. 7, ISSUE. 5 HIGHLIGHTS- VETA ME pg-8 VETA MIDDLE EAST 2019 REACHING HIGHER STATURES WITH EVERY NEXT STRIDE SPECIAL FEATURE 22 ASSESSING THE JOYRIDE OF TOURISM THEME PARKS MODIFYING THE WAY OF TRAVELLING In today’s time, theme parks are star players in the tourism industry and play a special and important role in generating tourism demand. Theme parks are the main motivators for tourism trips to many destinations and core elements of the tourism product. With regards to the same thought, TravelScapes explored opportunities on how theme parks are emerging as a whole new market for tourism CENTRE STAGE 34 India REGULAR UPDATES A burgeoning supplier of outbound tourists 6..........................................................................................................................................................................................MoT 14.................................................................................................................................................................................... Trade UPDATE GITB 30..........................................................................................................................................................................Hospitality 48............................................................................................................................................................................Outbound 42 THE 11TH EDITION OF GITB 2019 52................................................................................................................................................................................Aviation CONCLUDES ON A SUCCESSFUL NOTE 58...................................................................................................................................................................... On the Move 4 travelscapesonline.com MAY 2019
SPECIAL FOCUS- IN CONVERSATION OUTBOUND 28 TCARVING OUT A NICHE 26 Slovakia targets to shift IN THE MARKET Indian's attention for tailor- Karnataka Tourism’s new initiatives to made experiences infuse interest in travellers EXOTIC INDIA 44 ODISHA ENRICHING. ENCHANTING. ENLIGHTENING A treasure trove of history, the vibrant destination comprising of quaint palaces ingrained with tradition and culture, Rajasthan, has a myriad of faces that very few are aware of. AROUND THE WORLD 46 KINGDOM OF BAHRAIN Resplendent jewel of the Arabian Gulf
UPDATE MoT TravelScapes Tourism to boost economy; 17 tourist sites to be redeveloped: Suman Billa M inistry of Tourism has identified 17 sites in 12 clusters in the country for development under Iconic Tourist Sites Development Project, pursuant to Budget Announcements of 2018-19. Suman Billa, Joint Secretary, Ministry of Tourism says, “One Suman Billa of the big plans that we are working on is to develop our Whatever work that we have iconic sites. We have picked been doing and the way that out the 17 most iconic sites in the tourism sector has been India such as the Taj Mahal, pulling together that will India Tourism participates in Kaziranga and we are working backwards to make them continue strongly.” The sites that will be Arabian Travel Market 2019 world class. We think that all the first-cut master plans redeveloped are: Uttar Pradesh- Taj Mahal and are done, so I think that will Fatehpur Sikri; Maharashtra- T he Ministry of Tourism under the “Incredible India” banner participated at the Arabian Travel Market (ATM) Dubai has been continuously improving in India to accommodate tourists from across the world but there is still immense untapped be a big push as to how we can really make these most iconic sites as truly world-class Ajanta and Ellora; Delhi- Humayun’s Tomb, Red Fort and Qutub Minar; Goa- Colva 2019 to showcase India as a preferred potential for future tourist arrivals in India. tourist experiences.” Speaking beach; Rajasthan- Amer destination for tourism and to provide a We can also learn from Dubai in promoting on the growth of tourism in Fort; Gujarat- Somnath and platform for the tourism stakeholders to tourism in India. The Government of India the country he said, “There Dholavira; Madhya Pradesh- showcase the various tourism destinations has liberalised and simplified visa regime for is no doubt that tourism will Khajuraho; Karnataka- Hampi; and promote India as a ‘Must See, Must Visit’ tourists and our Consulate has also played emerge as an economic engine Tamil Nadu- Mahabalipuram; destination. its true part in facilitating travel of Emiratis for growth for this country and Assam- Kaziranga; Kerala- The India Pavilion showcased India and foreign nationals to India from UAE. I I don’t think there will be any Kumarakom and Bihar- as a “365 Days Destination” year round am sure that our participation in the Arabian confusion on that politically. Mahabodhi. multi-faceted tourist destination, Culture, Travel Market will enhance tourism inflow Adventure, Cruise, Golf, MICE, luxury, to India,” Vipul, Consul General, Consulate wildlife, Wellness and medical tourism and General of India, Dubai. more. “I am happy that India is showcasing About 20 participants from India its tourism potential yet again at the representing the State Tourism Department Arabian Travel Market (ATM). India has of Kerala, Air India, IRCTC, Tour Operators, immense opportunities for tourism whether Travel Agents, Hoteliers/Resorts, Wellness it is related to sight-seeing, spirituality, Spas and Ayurveda Centres were present in wellness, shopping, sports or other the India Pavilion to showcase their showcase activities. The infrastructure for tourism their diverse tourism products and services. Goa travel trade wants state to plan MoT considers scrapping Group roadmap to sustain tourism Landing Permit for passengers T he Election Commission of India has levied a ban on serving alcohol after 11 pm which has pushed many tourists comments- Tourism Policy and Masterplan by KPMG Advisory Services and Tourism and Leisure Advisory Services. Post which, of e-visa countries away. Concerned over the impact of the time restrictions and inflow of tourists, hoteliers in Goa submitted a representation the stakeholders of tourism industry were upset since there wasn’t much for small-scale restaurateurs and businesses C urrently, the GLP facility works as a visa for foreign tourists who are arriving in groups of four or more. Tourists who are sponsored by Indian travel agencies approved by the tourism to the Director, Department of Tourism while the big players were taken more ministry with a pre-drawn itinerary are granted collective landing seeking relief from the ECI on the same. into consideration. In the future, tourism permits for a period not exceeding 60 days, with multiple entry The representation stressed on the need officials want the state to plan a roadmap facility to enable them visit a neighboring country. Considering for a relaxation in timings as the tourism in such a way that doesn’t hamper the the feedback received, a view has been taken that Group Landing season is currently at its peak and is inflow of tourists. Permit facility may be scrapped for passengers of those countries expecting a further surge for the weekend Goa has concluded its polls on April 23 which have been extended e-visa facility, as its sole purpose festivities. In November last year, the and Panaji assembly by-poll will be held on has been served and because, e-visa facility has been presently state government made a draft public for May 19. extended to 166 countries. 6 travelscapesonline.com MAY 2019
TravelScapes MoT UPDATE Indian tourism sector to reach INR 35 25 lakh tourists visited lakh crore by 2029 India in 2018 availing e-visa T he tourism sector generated 247.3 billion dollars (about INR 16.9 lakh crore) in 2018, I ndia had issued over 25 lakh e-visas last year, a five-fold jump from 2015, and reduced the main category visa from 26 to 21, an official said. marking a growth of 6.7 per cent and contributing Home Ministry officials also said sub-categories 9.2 per cent to the gross domestic product (GDP), an of visa have been reduced from 104 to 65, thus industry report said on Monday. The FICCI-Yes Bank rationalising and simplifying the visa regime and report titled 'India Inbound Tourism: Unlocking the removing confusion. Opportunities' said India is a tourism powerhouse The number of e-visas issued by the Bureau of and the largest market in South Asia. "By 2029, the Immigration, under the Home Ministry, has risen Indian tourism sector is likely to grow at 6.7 per cent from 5.29 lakh in 2015 to 25.15 lakh last year, per annum to reach INR 35 lakh crore with 9.6 per the official said. On the other hand, the number cent contribution to the GDP." of regular or paper visas issued by Indian The sector generated 2.67 crore jobs in 2018. sector has largely been driven by domestic tourists. missions abroad has come down from 45 lakh to By 2029, it is expected to provide employment to Foreign tourists still account for a limited share as around 35 lakh in the same period. The number nearly 5.3 crore million people directly and indirectly. compared to some of the top-ranking countries. The of main categories of visa has been reduced from Foreign tourist arrivals crossed one crore in 2017 government intends to achieve the ambitious target 26 to 21 by clubbing some categories. The e-visa and the growth trend is expected to continue. of one per cent foreign tourist arrivals in the world's facility now covers 166 countries and foreigners Consumption by domestic tourists remains a key international tourist arrivals by 2020 and increase it can obtain online visa within 72 hours for travel strength of the sector in India, much stronger than to two per cent by 2025. related to tourism, business, health, medical the global average. Traditional and emerging themes of tourism attendant and conference purposes. Growing disposable income, increase in new including nature, heritage and cultural, religious, The scope of tourist visa has been expanded millennial tourists, new travel destinations, as well as adventure, medical and wellness, MICE and wedding by including activities such as short-term, new themes of tourism, will further propel the growth. have been a key attraction for domestic and foreign unstructured courses (up to six months The report said systematic growth, maintenance and tourists. "Strong domestic demand, economic duration) on local languages, music, dance, arts sustainable development of tourism destinations and growth, price competitive offerings, infrastructure and crafts, cooking, medicine. Voluntary work up focus on promoting emerging avenues of tourism will development and the emergence of new destinations to one month has also now been allowed under be essential towards unlocking its true potential. besides niche tourism products will continue to drive tourist visa. The growth in the Indian travel and tourism the growth of the industry in future," said the report. The travel trade is an important focus for dnata’s travel business and we invest a lot of time & resources to ensure that we have everything a travel agent could wish for to service their customers. We work around the clock and around the world to bring you products and services to keep your customers happy. Our services and partners include: Flights Visa Services Airport Meet & Hotels & Travel & Greet insurance Transfers & City Tours Cruises Car hire Sightseeing Emirates Airline Cruises- GSA Gold Medal Holidays Repesentation For more information visit us in-store, email holidays@dnata.com or call +91 120 676 3630
HIGHLIGHTS VETA ME TravelScapes REACHING HIGHER STATURES WITH EVERY NEXT STRIDE Recognising and celebrating brilliance across all key sectors of the travel, tourism segment up and above, the next VETA for “Inspiring Hotel Leader in Middle East” and hospitality industry in the Gulf, Versatile Excellence Travel Awards (VETA) was recognised to Iftikhar Hamda, Cluster General Manager, Ramada Hotel & Suites Middle East 2019 by TravelScapes recently went out and loud in the dream Ajman, Ramada Beach Hotel Ajman and Wyndham Garden Ajman Corniche. destination of Dubai at V Hotel Dubai, Curio Collection by Hilton on April 28, 2019, With more crowds pulling in at the venue, VETA Middle East 2019 became the that assembled the crème-de-la-crème of the tourism segment in the Middle East. talk-of-the-town overnight, within a few hours of time to be precise. The remaining This year’s debut edition of the VETA in the Middle East, the award ceremony was set of awards included Jetsave India Tours as "Emerging Inbound & Outbound graced by all the biggies of the town and trade including Taiwan as the “Destination Tour Operator"; Genting Cruise Lines for "Most Popular Cruiseline for On-Board Partner” and Royal Arabian Destination Management Company as the exclusive Entertainment" and Roda Hotels & Resorts for "Fastest Growing Hotel Chain “Destination Management Partner”. in Middle East", respectively. VETA for the "Fastest Growing Global Destination A platform celebrating the global achievers in the travel industry for their hard Management Company" was awarded to One Above Destination Management work, support and achievements along with a sheer contribution to business and Services; “India’s First Premium Cruise Liner" was bestowed to Jalesh Cruises industry, the two back-to-back editions of VETA in India established a benchmark whereas Dubai Parks & Resorts was recognised as the "Best All-Inclusive Theme in the industry for travel awards. Lifting the fame and success to a notch higher, Park"; Hideaway Beach Resort & Spa as the "Best Luxury Resort in the Maldives"; Publisher and CEO Varun Malhotra and Director Pranav Khullar of Versatile Media Villa Hotels & Resorts as the VETA for "The Leading Leisure Resort Brand in (TravelScapes) rode the mighty journey of VETA beyond the borders to the Middle Maldives"; VFS Global marked as the "Pioneer of Innovation in Visa Outsourcing & East in Dubai. IT" while the VETA for "Best Emerging Destination" was awarded to Taiwan. VETA for “Most Popular MICE Destination” was awarded to the Czech Republic The uber glitzy and glam-pact VETA Middle East 2019 gave new definitions to while Modi Yoga Retreat received the VETA for "Most Promising Wellness Luxury entertainment and travel trade awards. The show was hosted by noted Bollywood Resort in India". Followed by this, the VETA for "Best B2B Travel Portal Middle East actors Rohit Roy and Nikita Dutta who casted a starry spell on the evening to enhance & North Africa" was awarded to TBO (Travel Boutique Online) Holidays and the the event’s glamour quotient a notch higher. Accompanied by the vivid recitation “Most Popular Adventure Destination” recognition was awarded to South Africa. As of sand artist Sarvam Patel on Taiwan being ‘Asia’s Best Kept Secrets’ the evening the evening rolled on, Address Downtown was recognised as the “Best Luxury Hotel” progressively poured itself with utmost appreciation, success, support and a bigger whereas “Fastest Growing Luxury Resort in Maldives" was given over to Mövenpick promise to come back with more newness and bigger prospects. Resort Kuredhivaru Maldives. Keeping the bar of the Middle East’s hospitality 8 travelscapesonline.com MAY 2019
HIGHLIGHTS VETA ME MAY 2019 travelscapesonline.com 11
UPDATE MoT VETA ME HIGHLIGHTS TravelScapes Modi Yoga Retreat TBO Holidays Most Promising Wellness Luxury Resort in India Best B2B Travel Portal Middle East & North Africa South Africa Address Downtown Most Popular Adventure Destination Best Luxury Hotel Mövenpick Resort Kuredhivaru Maldives Iftikhar Hamdani Fastest Growing Luxury Resort in Maldives Inspiring Hotel Leader in Middle East Jetsave India Tours Czech Republic Genting Cruise Lines Emerging Inbound & Outbound Most Popular MICE Destination Most Popular Cruiseline for On- Tour Operator Board Entertainment 12 travelscapesonline.com MAY 2019
TravelScapes MoTVETA HIGHLIGHTS UPDATE ME Roda Hotels & Resorts One Above Destination Management Services Fastest Growing Hotel Chain in Middle East Fastest Growing Global Destination Management Company Jalesh Cruises Dubai Parks & Resorts India’s First Premium Cruise Liner Best All- Inclusive Theme Park Hideaway Beach Resort & Spa Villa Hotels & Resorts Best Luxury Resort in the Maldives The Leading Leisure Resort Brand in Maldives VFS Global Taiwan Pioneer of Innovation in Visa Outsourcing & IT Best Emerging Destination MAY 2019 travelscapesonline.com 13
UPDATE TRADE TravelScapes P P Khanna MSC Splendida makes maiden call in Kochi, India ADTOI launches its 10th chapter in Guwahati T he Port of Kochi welcomed MSC Splendida for her maiden call on April 7 and celebrated the moment with the exchanging of crests to officially celebrate the ship’s first arrival. This event marks an important moment for MSC Splendida as it is A DTOI (Association of Domestic Tour Operators in those present on the occasion were Rajesh Prasad, Principal Secretary, the first time the ship calls a port in India. With this maiden call, the Port of Kochi and India) presently has nine State Razvee Hussain, Addl Secretary India enjoyed the privilege of welcoming one of the largest cruise ships in their history. Chapters (Jammu & Kashmir, Tourism Govt. of Assam, Bhaskar The maiden call presented a unique opportunity for the citizens of Kochi and Kerala, Gujarat, West Bengal+North Phukon, Managing Director, Assam many tourists to witness MSC Splendida in all its splendour. The 333-metre ship East, Maharashtra, Chhattisgarh, Tourism Development Corporation. is bringing to the sea some of the very latest innovation and technologies and is Rajasthan, Andhra Pradesh and During the launch of North East designed to deliver a unique cruise experience, meeting the needs of guests today Punjab, Haryana & Chandigarh) Chapter its Office Bearers were and for years to come. One of the most technologically advanced ships at sea, this operating in the country. Having nominated –Arijit Purkayastha was the first ship in MSC Cruises global fleet to be fully retrofitted with the ground- good number of ADTOI members in as Chairman, Sazid Subhan, breaking MSC for Me digital innovation programme. This guest-centric feature North East, especially in Guwahati Secretary, Sudarshan Khound, connects holidaymakers with their desired cruise experience through cutting-edge (Assam), it was decided to have Treasurer and Shreya Barbara, technology that is specially engineered to meet their every need, regardless of how separate North East Chapter and Lady Entrepreneur Officer (LEO). they prefer to use technology when travelling. accordingly ADTOI North East Khanna during the launch assured At 137,936 GT, MSC Splendida is one of the largest, most modern cruise ships Chapter was launched on 6th April of ADTOI’s unstinted support by to ever operate in the region. She features 1,637 cabins, 76 per cent of which come 2019 at Vivanta by Taj, Guwahati its members on PAN India basis with a balcony and can accommodate up to 4,363 guests. The ship, which entered coinciding with Rongali Festival to promote North East Region into service in 2009, continues to provide state-of-the-art cruise experiences and, with the support of Chief Organiser among the domestic tourists all amongst others, features the MSC Yacht Club, an exclusive “ship-within-a-ship” of Rongali, Shyamkanu Mahanta. the year round. With the improved high-end concept which has been designed for the most discerning guests who ADTOI team lead by its President, infrastructure facilities and desire exclusivity and privacy. Offering a broad range of private facilities, MSC Yacht P P Khanna and accompanied by accessibility to the destinations Club guests benefit from exclusive services including a 24-hours personal butler, a Chetan Gupta, General Secretary, he expected a rise in the tourist dedicated concierge service as well as priority boarding and disembarkation. Dalip Gupta, Treasurer, Anil Rajput, arrivals in all States in the North Angelo Capurro, Executive Director, MSC Cruises commented, “Calling the Port of Joint Secretary and EC Members East in the days to come. Arijit Kochi is a great highlight in our journey and it is exciting to deliver an unparalleled Ashish Sehgal, Ved Khanna, Vishal Purkayastha, Chairman designate of cruise experience at this beautiful destination. Kochi is bustling centre of activity, Bhatia and West Bengal Chapter the Chapter assured to put in best with a rich and varied cultural heritage and a maritime history that goes back many Chairman, Debjit Dutta was efforts by his team to promote the centuries. To be able to call here is privilege and an unforgettable experience we present on the occasion along with region extensively with the support wanted to share with our guests.” members from North East. Among of the state government. TAFI announces the dual role of Vice FAITH confirms final dates for President Pradip Lulla India Tourism Mart 2019 P radip Lulla of Cupid Travel & Tours has been elected unopposed as the Vice F ederation of Associations in Indian Tourism and Hospitality (FAITH) has finalised the dates for the second edition of the India Tourism Mart (ITM). Subhash Goyal, Honorary Secretary, FAITH, said that the 2019 edition of trade President of Travel Agents Federation of show will be held from September 23-25, 2019 at The Ashoka, New Delhi. He India (TAFI). His nomination was proposed also said that the association is expecting to shortlist around 500 international by Trust Travel & Tours and seconded by buyers in this year’s ITM. In 2018, around 250 buyers attended the show. “The Shrishti Tours & Travels. He earlier held the process of selection is very transparent, everything detail is available online. For post of General Secretary, TAFI. The last date this year’s show, we will also have representatives of the Ministry of Tourism, who for receiving nominations for TAFI national will be present in the selection process. This year, we will not allow buyers who elections for 2016 was 1700 hours on June came for the show last year,” he informed. 15, 2016. After examining the nominations “We have had meetings of the board members, where all the arrangements that were received by the TAFI Secretariat in Pradip Lulla are being done in a transparent manner. We are also in the process of Mumbai, a list of names have been announced choosing an advertising and marketing promotion agency. We have already of those who have been elected unopposed and those who will be contesting the called for tenders and we will be soon finalising it,” he further added. elections on June 30 at Hyatt Regency in Ahmedabad. 14 travelscapesonline.com MAY 2019
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UPDATE TRADE TravelScapes Anchor Destination & Travel Management and Shanti Maurice Resort & Spa come together to promote Mauritius By Kritika Dua I n an effort to promote Mauritius as a luxury destination in India, Anchor Destination & Travel Management, a B2B company specialised in niche luxury travel and Shanti Hospitality which owns Mauritius’ uber luxury resort, Shanti Maurice Resort & Spa organised a product presentation and networking dinner for the travel trade in Delhi. Around 50 agents participated in the event. Deepika Khanna, Founder and CEO, Anchor Destinations & Travel Management said, “Our focus has always been to increase the number of destinations to our DMC network. Mauritius has some “We don’t have a set target for 2019 in terms of now focusing on having more MICE groups and of the finest luxury resorts and a host of new resorts figures but we have a quality target which is the niche small weddings, from India as they accommodate are also cropping up. We are currently focussing on segment luxury.” around 125 to 150 people. The owners have Indian niche luxury segment of travel worldwide. That’s the Namrata Rynjah, Associate Director of Sales, origin and thus the hotel has two Indian chefs and reason we decided to join hands with Shanti Maurice Shanti Hospitality said that the idea was to create a is, therefore, better equipped to cater to the specific to promote Mauritius as summer season is coming home away from home experience for the guests to requirements of the Indian guests. Talking about and business is expected to pick up during this time.” relax, spend quality time and unwind with Shanti this year’s strategy for the India market Rynjah She further added, “Over a period of time, we have Maurice Resort & Spa. She informed that India is commented, “We are looking at golfers, MICE and seen a shift in accommodation preferences as people the fourth largest market for them, UK is on the top small weddings at the resort beside families and are not willing to settle for three-star resorts, they are followed by Germany and China. Her association honeymooners.” They engage with travel trade via seeking luxury resorts as a wholesome destination with Shanti Hospitality is of five years and she had sales calls on a regular basis (meetings clients on a and extended number of night stays. Mauritius is a to initially create awareness about the product but day-to-day basis), seminars, roadshows and selected lucrative destination for Indians.” For a vacation with since then they have witnessed a robust growth of events. Shanti Maurice Resort & Spa is a five-star family Indians usually prefer island destinations and 200 to 225 per cent year-on-year. The segment of boutique resort in Mauritius with wellness being one Mauritius has a lot of activities and excursions to offer travellers from India that frequent Mauritius are of its highlights offering 61 suites and 17 villas with to them and also to honeymooners. Khanna asserted, basically families and honeymooners but they are private heated pools. Tourist footfall in Hampi down by a lakh between April 2018 and March 2019 A ccording to a report, contrary to the expectation that footfall in Hampi would increase, especially after a group of season is mostly from September to March, the inflow of foreign tourist is above 500 in the hot months of April, May, June, and monuments at the world heritage site was July. It gradually increases from August. The listed number two on the “must see” tourist number is usually the highest from October to spots by the New York Times, tourist flow has February. dipped by nearly a lakh between April 2018 The ASI has also collected a total revenue and March 2019. As many as 6,34,145 lakh of INR 3.89 crore —INR 2.22 crore from tourists (6,05,765 domestic and 28,380 domestic and INR 1.66 crore from foreign foreigners) visited Hampi in this period. tourists — during 2018-19. However, the The footfall for the same period last year was 7,30,456 lakh (6,95,903 domestic revenue was higher compared to the INR 3.51 crore collected last year, although the number PATA India Chapter’s first and 34,553 foreigners). However, tourism officials are hopeful that the numbers will of tourists was on the decline. This is owing to increase in the entrance fee. ‘Tourism MasterClass’ to be held on May 15 in Delhi better during the year. The figures provided by the Archaeological Survey of India (ASI) Mini Circle Hampi pertain to tourists visiting ticketed monuments — Vijaya Vittala temple, which houses the stone chariots and musical pillars and is considered as “architectural P ATA India Chapter’s First ‘Tourism MasterClass’ to be held on May 15, 2019 at the Le Meridien, New Delhi from 9:15 am – 5:30 pm for tourism professionals. It is a platform marvel of human genius”, the Lotus Mahal and for gaining knowledge and learning from the experiences of the museum. well-known leaders of the tourism fraternity. MasterClass is For children aged below 15 visits to targeted to attract middle to senior business leaders and help these monuments is free. If school children to add to their professional strengths to deliver a differentiated coming to Hampi on excursion is taken into and profitable product offering and will be inaugurated consideration, the footfall would be almost by Assistant Director General (ADG)- Meenakshi Sharma, double, say officials. Though the tourist Ministry of Tourism, Government of India. 16 travelscapesonline.com MAY 2019
UPDATE TRADE TravelScapes Thomas Cook India inks strategic agreement with Sentosa, Singapore MakeMyTrip Limited Acquires T homas Cook (India) Ltd. has recently entered into a strategic agreement with Sentosa Development Corporation (SDC), Singapore to bring more Majority Stake in Quest2Travel.com tourists from India to Sentosa, a holiday island-in-the-city that is home to a diverse array of novel leisure experiences. The Memorandum of Understanding (MoU) was signed between Mahesh Iyer - Executive Director and Chief M akeMyTrip Limited, has acquired a majority shareholding interest in Mumbai based Quest 2 Travel.com India Private Limited (Q2T), an internet based corporate travel management company. Executive Officer, Thomas Cook (India) Ltd. and Quek Swee Kuan, Chief Through Q2T’s enterprise software, large corporate clients are able to Executive Officer, SDC, at the Thomas Cook India Group headquarters in manage their end-to-end employee travel needs on a real-time basis, in a Mumbai. transparent and secure manner. Its online booking platform offers the entire Thomas Cook India’s internal data has revealed a significant and growing- workflow of travel procurement, including an employee’s travel request interest from Indian consumers for engaging experiences. With Singapore being approval, corporate policy compliant online booking, invoice generation, a convenient short haul with extended access across India’s metro and regional expense management, reimbursement and final invoice settlement. Q2T has markets, Sentosa has emerged as a high potential opportunity. This is also been enhancing its platform to meet the requirements of corporate clients evident in Sentosa’s visitorship numbers, with India currently ranked as the for the past several years and serves some of India’s well-known and large island’s top source market. corporates including Tata Motors, Aditya Birla Group, Times Group, HDFC Leveraging this high growth potential, Thomas Cook India and SDC have Ergo and Thermax. entered into the three-year strategic agreement to deepen the relationship Deep Kalra, Founder & Group CEO, MakeMyTrip Limited said, “This between both parties, strengthen Sentosa’s position as a top-of-mind destination investment will help us extend our service offerings to large corporates for for all Indian tourists visiting Singapore, increase Sentosa’s capture rates of the their travel requirements while helping Quest2Travel benefit from the travel India market particularly in tier II and III cities and grow visitorship to and spend expertise and depth of supplier relationships thatMakeMyTrip has forged on the island. To this end, both parties will collaborate on a multipronged effort over the years. We have historically focused on providing travel solutions for comprising activities such as product development, joint consumer promotions, retail customers and with this investment we are making a decisive foray into as well as publicity to raise Sentosa’s profile in the India market. providing travel solutions for corporate customers as well.” Rail Europe appoints Srijit Nair IAAI welcomes new Maharashtra joins as Regional Sales Director, committee members Greater India T he IATA Agents Association of India (IAAI) welcomed its new committee members for its Maharashtra chapter in Mumbai recently. The new S rijit Nair has joined Rail Europe’s family as a Regional Sales Director, Greater India (India, team includes, Manish Synghal, Dimaz Aviation as President, Rajesh Acharya, Balaji Travels as Vice President, RT Iyer, Farsak Travels as Secretary, and Sarosh Parakh, Aero Agencies as Treasurer. The Managing Committee Sri Lanka, Bangladesh, Nepal and members include Arvind Tandon, Ark Travels, Rosita Haribal of Travel Forte, Pakistan). He will be based in the Neelu Bhat of Welcome Travels, Chetan Gandhi of Travel 360 Tours & Travels Mumbai office. At Rail Europe, Nair and Siddhartha Shah of Primark Travel House. Presided over by Biji Eapen, will continue and strengthen the National President, IAAI, the team conducted its Annual General Meeting relationships with partners, as well as followed by a networking evening. Eapen said, “The previous Maharashtra implement marketing plan/activities. Committee headed by Chetan Gandhi and Siddharth Shah couldn’t get He has worked previously as a enough time to actively take forward IAAI matters due lack of time and General Manager– Sales, heading support. So an extra-ordinary AGM was called on 29 December, 2018 to the NRI business (International form an ad-hoc committee to take up the responsibility and nominated a Markets/Non Resident Indian) in Srijit Nair committee headed by Manish Synghal and team.” Since it was a nominated the B2B & B2C sales structure at ad-hoc committee, he requested the floor to acknowledge and ratify the Thomas Cook India Ltd. He was franchisee model, new acquisitions nominated committee so that they can officially take over the chapter was responsible of leading the B2B of franchisee partners and with a responsibility. As the floor unanimously accepted and welcomed the new business channels for the Western focused approach on B2B space committee, Eapen requested Manish Synghal to proceed with the new team and Southern regions. He was especially with the Preferred Sales to preside over the meeting. actively involved in building the Agents and the travel agents. 18 travelscapesonline.com MAY 2019
UPDATE TRADE TravelScapes Jalesh Cruises to soar the Indian tides Country's first premium cruise liner is here J alesh Cruises, India’s first premium cruise catering to the Indian domestic and international cruise niche segments of events market like weddings and corporate incentives. The cruise operator has obtained permissions business, recently christened ‘Karnika’ to hold Indian weddings with proper in an official naming ceremony in ‘Havans’ (fire place) onboard the ship Mumbai. Essel Group’s Shreyasi specially to lure the lucrative Indian Punit Goenka took on the mantle of weddings market. the ‘Godmother of the Ship’. Karnika Furthermore, Jalesh Cruises and marked the occasion while celebrating rezREWARDS, an exclusive loyalty the achievements of five Indians who programme of RezLive.com, have are credited to bring international fame entered into a strategic partnership that to the country by being the first ones will allow travel agents to redeem their to achieve pinnacle in their fields that loyalty points for a cruise experience included, Milkha Singh, first Indian onboard the luxurious Karnika. The cruise Athlete to win a Gold at Commonwealth experience is already activated on the Games (1958), Subhash Chandra, Mahesh Bhupati, first Indian to win Indian cruise brand promoted by Zen rezREWARDS portal for travel agents on Chairman, ZEE & Essel Group, the first Grand Slam Tournament (1997) and Cruises, which commences its domestic the rezREWARDS platform. Also, a special Indian to launch a private satellite TV Mary Kom, the first Indian woman sail between Mumbai and Goa starting postal stamp of INR five was also released channel (1992), Actor Sushmita Sen, boxer to win Asian Games (2014). April 17 with a 2,000 pax capacity luxury on the occasion to commemorate the the first Indian Miss Universe (1994), Jalesh Cruises, the first full-fledged cruise ship, Karnika, will attempt to tap historic occasion on Indian waters. 20 travelscapesonline.com MAY 2019
SPECIAL FEATURE TravelScapes ASSESSING THE JOYRIDE OF TOURISM Theme parks modifying the way of travelling In today’s time, theme parks are star players in the tourism industry and play a special and important role in generating tourism demand. Theme parks are the main motivators for tourism trips to many destinations and core elements of the tourism product. With regards to the same thought, TravelScapes explores opportunities on how theme parks are emerging as a whole new market for tourism By Team TS A theme park is a place where there is occupancy areas, the theme park market seems to be reaching nostalgia factor that it seeds in. It clearly becomes of many attractive and thrilling alternatives, its saturation point and the parks have to cater to an experience enhancer, defining the experiences which attracts a massive crowd of visitors and visitors who are getting more and more experienced that would come later while accentuating every travellers beyond the existing periphery. In general, and demanding. reason to return. In the years to come, rise of theme parks can be defined as a subset of visitor The growth of digital infrastructure has accessible experiences will be gaining prominence. attractions. Visitor attractions are described as embedded the ‘fear’ of missing out among As rightly pointed out by Raveendra Singh, permanent resources which are designed, controlled the Indian audience. The interesting/myriad Associate Vice President, Marketing & Strategic and managed for the enjoyment, amusement, experiences by seeing photos and posts of what Planning, Adlabs Imagica, customisation has long entertainment and education of the visiting public. their friends had been experiencing on social been the key to help bolster value proposition Lately, the core growth in per capita income is media has fuelled the rise of outdoor experiences. of the particular destination to travellers and fuelling the demand for theme park tourism, all Additionally, an increase in nuclear families mobile technology proliferation has helped to take over the globe. The important drivers that trigger especially those belonging to Indian middle-class customisation to a new level. Therefore, all major demand in the theme park tourism market are population with discretionary spending are opting online ecommerce players such as BookMyShow, increasing tourism expenditure, growing urban for domestic vacations, short weekend getaways Paytm, Cleartrip, MakeMyTrip, Booking.com, Expedia, and middle-class population and rising GDP. Most which have equally become popular in recent years. to name a few, have consequently added local importantly, constant technological upgradation in This same trend is believed to also be contributing experiences (activities and must to activities) to its theme park projects is driving this particular market. to on-going growth for theme/amusement parks, portfolio. In turn, all of these players have transformed Competition in the theme park market is growing, which are all about marketing their unique themselves into a one-stop-shop solution as these also in terms of an increasing number of parks, but experiences as there is no in-home equivalent to a personalised/tailored local experiences drive impulse also relative to other uses of leisure. But in different theme park experience. This mainly arises from the purchases leading to increased revenue. 22 travelscapesonline.com MAY 2019
TravelScapes SPECIAL FEATURE Chow Keng Hai Senior Vice President-Resort, Resorts World Sentosa As the region’s premier destination for leisure into a total experience in one Aquarium after a leisurely stroll to excursions and vacations, Resorts World single destination. view the over 100,000 spectacular Sentosa (RWS) is able to offer clients a The five attractions of RWS marine animals. Aquarium also offers full and diverse suite of both state-of- are extremely popular as fun, specially-customised scavenger hunt the-art and unconventional meeting immersive and alternative MICE programmes for clients who would facilities and venues. Welcoming over venues for clients looking for a like to introduce team-building fun 20 million visitors a year is a highly different experience. After formal into their corporate outings. popular lifestyle destination with both conferences and meetings at locals and tourists from across Asia- the Resorts World Convention Pacific with its five award-winning Centre, clients can continue their attractions. The integrated resort has evenings at unique venues such successfully differentiated itself in being as a mesmerising banquet at the able to effectively blend business and Open Ocean Gallery in the S.E.A. Raveendra Singh Associate Vice President, Marketing & Strategic Planning, Adlabs Imagica An emerging trend is the growing terms of entertainment. Theme and and experiential travel. Experiential preference among consumers to spend amusement parks are an essential categories such as adventure on experiences rather than products. part of the global as well as Indian activities, skip-the-line historical ‘Experiential travel’ has been a leisure and entertainment industry. experiences, food tours and cooking buzzword for a while now as millennial With the advancement in technology, classes skyrocketed, with year-on- of today live life differently and things the segment of entertainment year growth increasing. This trend no longer matter. This population has become all-inclusive to the of experience-driven travel is set to segment stands out because of their consumers. Online bookings of local continue and online travel aggregators bold tastes. Inevitably, the millenials tours, attractions and even dining (OTAs) are gearing up to offer unique are creating an ‘Experience Economy’. have skyrocketed. This is because tours and activities. And with this recent trend of always digital platforms have minimised wanting to do something different the gap and enabled local travel and in constant search of newer, businesses and restaurants to connect outdoor experience gripping the Indian to larger audiences or mass reach. But audience, the future and growth of mass tourism is no longer sufficient. tourism sector exhibits huge scalability To escape from run-of-the-mill and potential in India. homogenised experiences, travellers India has evolved very much, in are seeking out more adventurous Smit Shah Director, Arved Ajwa Theme Park Pvt Ltd Small amusement parks have already by people so that consumers are getting of any theme park would be the been there as part of tourism in India new options with high technology rides, extra services, which they can offer for a while now. The change that attraction and its helping to expand the with food, souvenir shops and other we are observing is that nowadays, industry. amenities, to name a few. many people from the background Rides and attractions are the of real estate and another part of the main reason behind the people to entertainment industry are investing visiting any place for entertainment. into theme and water parks, resulting However, these things also come with into larger scope for the industry. A a lot of operation and maintenance large amount of money has been poured expenses. The main bread and butter MAY 2019 travelscapesonline.com 23
SPECIAL FEATURE TravelScapes Aditya Khursija Commercial Director, Parkash Amusement Rides & Fun World The current upsurge in the market foreign tourists to these parks. Many beverage purchase, merchandising for theme parks is being driven by a park operators are also looking into and in some cases provision of variety of factors. In addition to a high taking their companies public as the storage facilities. Moreover, revenue is GDP growth rate and the growing industry is gaining ground the India generated in the form of tax collected middle-class segment of people, the market. The future looks quite bright for directly along with indirect economic introduction of a uniform GST rather the industry as we have the advantage effects such as upsurge in local than a state-wise entertainment tax has of a large population, a majority of tourism, train and hotel bookings. also improved feasibility. Other factors which is young. driving the industry are increased Compared to other strong Asian awareness among the consumers economies, our budgets for theme- and also the introduction of religion based parks are comparatively lesser and education-based theme parks which only proves that there is a long in India. Most of the current tourist way to go. There are various areas market for Indian parks is domestic; the generating revenue through theme- introduction of religion-based theme based parks. For the owner, revenue parks opens the door to attracting comes by the way of tickets, food and Komal Seth India Representative, IMG Worlds of Adventure The rising trends of promoting office and the traditional nine-to- childhood memories, adventure happiness and well-being for five work life. They need to provide games and roller-coaster rides can employees and to diminish the stuffy stimulation, memorable experiences bring out the best in an individual. corporate images, many companies and perks, all while encouraging an are now exploring innovative amiable atmosphere that promotes locations for team-building activities productivity and innovation. and tourism. Theme parks are As all levels of corporates are now considered as the next MICE encouraged to socialise, theme parks destination as more companies provide the perfect playground for are required to offer more to their business events and team-building staff than just the four walls of an activities. The reminiscence of happy Chris Swartz Waterpark Manager, Wild Wadi Waterpark Theme and water parks have a great The excursion is coupled with the region. We benefit because of opportunity to work as tourism waterpark time and this blend offers this, both in providing support to the destinations and also compete with a great balance of the business and hotels for their events and working the prevailing ones. Partnerships the entertainment, which also acts with the business that better fits with hotels, in conjunction with the as an incentive for the employees. our capabilities. With the plethora development of multipurpose spaces, As time is a precious commodity, the of options available, being able to will allow meetings, conferences availability of meeting space coupled set ourselves apart and provide and events to take place in ‘non- with the waterpark is of great value. something unique, is of great benefit. traditional’ locations. Currently, Our park has a distinct advantage our park hosts meetings for local in this area. Wild Wadi Waterpark businesses who desire to provide a is owned and operated by Jumeirah unique experience for their colleagues. International, a leading hotelier in 24 travelscapesonline.com MAY 2019
SPECIAL FOCUS - OUTBOUND TravelScapes SLOVAKIA TARGETS TO SHIFT INDIAN'S ATTENTION FOR TAILOR-MADE EXPERIENCES With the recent opening of the Slovak visa processing centre in New Delhi on March 27, 2019, in association with VFS Global and followed by centres in Mumbai and Bengaluru, H.E. Ivan Lančarič, Ambassador Extraordinary and Plenipotentiary of the Slovak Republic in New Delhi shares the progressing steps towards attracting more Indian travellers to Slovakia H.E. Ivan Lančarič By Sayanti Halder With the opening of new visa centres in three based on mutual benefit. business travellers from automotive industry. prime Indian metro cities, how do you see more Indians travelling to Slovakia? Which all segments and how many of Indian Considering the growing demand of Indians’ The opening of three visa centres in New Delhi, tourists are you aiming for, by the end of the outbound travelling, how do plan to position Mumbai and Bangalore, respectively, brings the year 2019? your destination as a top preference for the possibility of convenient and easier access to submit We understand that India as a big country that market? Schengen visa application for Indian travellers. would prefer to explore big countries having a lot of We do not expect to make Slovakia top preference Our objective is to attract more travellers from India possibilities of tourism. We will try to divert Indian but we want to attract more significant number of to Slovakia. It all starts with visa applications and travellers from this approach. We would shift Indian's Indian tourists. We are already in negotiations with therefore, we have taken concrete steps to facilitate attention to Slovakia where everybody can find some few companies in order to enhance the promotion of and speed up the process, such as launching three new tailor-made experiences. Our primary focus would be Slovakia as an attractive tourist destination. visa centres in India and doubling the capacity of our to promote and provide unique packages to the India There is so much that can be offered to potential consular department. market. tourists even by such a relatively small country. For The cooperation with VFS Global also means that example, on our territory, one may find 120 historical the Embassy of the Slovak Republic in New Delhi can What are the shifting trends that you have castles, hundreds of other historical buildings and process more national 'D visas' for Indian students currently noticed amongst the Indian cathedrals, nine national parks and 7000 natural or future employees of Slovak companies. VFS Global travellers flying to Slovakia? caves. Also, we have, in total, 30 records in the list of has signed the mandate to service Slovak visa in 10 Indian travellers are mostly travelling to Slovakia world heritage of UNESCO. The country is also famous countries including India through a network of 38 visa for business purposes that are usually working for for its wineries. There are more than 140 boutique application centres. global companies such as TAT Consultancy Services, wineries in Slovakia. Amazon, Swiss Re, Orange or for Information How do you plan on enhancing the bilateral Technology (IT) companies such as Dell, IBM, Nokia Any plans for visa relaxation for attracting relations between your country and India in and Ness, to name a few. Last year, more than 200 more Indian travellers to your country in order to boost tourism traffic? Indian employees of newly built KIA Motors factory in 2019? In 2018, around 12,000 Indians visited Slovakia with the south of India successfully travelled for one month Slovakia is a member country of Schengen zone, majority of them coming for business purposes. We of training to KIA Motors’ Slovakia factory. thus it is processing Schengen visas for Slovakia plan to address agents and tour operators in India Indian businesses have already discovered Slovakia and following Schengen Visa Code rules. Unless in order to get their support for Slovakia as a worthy and made it their hub for larger European market, the decision is made by all Schengen countries, no destination. Developing partnerships with the right citing around 1.5 billion EUR investment that TATA relaxation or concession in the visa processing for agents can have a significant impact on the travellers has made in Slovakia for their Jaguar facility. The Indian citizens is expected. It means that the visa from India. We also plan to develop closer cooperation launch of the most innovative Jaguar Landrover issuing process is the same as to any other European between Indian tour operators with the Slovak ones, factory in Nitra might bring the increase of Indian Union (EU) country. 26 travelscapesonline.com MAY 2019
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