NewTV Kongress 2020 HAMBURG, GERMANY - nextMedia.Hamburg

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NewTV Kongress 2020 HAMBURG, GERMANY - nextMedia.Hamburg
newTV Kongress
2020
HAMBURG, GERMANY
NewTV Kongress 2020 HAMBURG, GERMANY - nextMedia.Hamburg
NEWTV KONGRESS

BUSINESS INNOVATION
ON SCREEN
                 As one of the leading congresses for the creative visual industries in Europe,
                 our heart beats for moving image and its diverse possibilities of value creation.
                 We are a by the industry for the industry event and aim to inspire and broaden
                 perspectives on doing business in this sector by learning from passionate
                 innovators, business masterminds and moving image lovers. newTV means
                 new approaches and new possibilities.

                                                                              NINA KLAß
                                                             HEAD OF NEXTMEDIA.HAMBURG
NewTV Kongress 2020 HAMBURG, GERMANY - nextMedia.Hamburg
NEWTV KONGRESS

BY THE INDUSTRY
FOR THE INDUSTRY
                 During the previous ten years, a strong momentum of change has affected the
                 moving image industry: Moving image as a whole shifted from a frontal medium
                 towards a participatory one. newTV Kongress is an excellent occasion to ask
                 central questions regarding the state of the moving image industry, such as:
                 „Which are currently the most important trends and developments?“ Therefore,
                 at newTV Kongress we ask ourselves the essential questions about the future
                 of moving images.

                                                                     BRITTA SCHEWE
                                                                NEW TV FOCUS GROUP
NewTV Kongress 2020 HAMBURG, GERMANY - nextMedia.Hamburg
NewTV Kongress 2020 HAMBURG, GERMANY - nextMedia.Hamburg
NEW LOOK & FEEL

newTV Kongress
Relaunch
In 2019, newTV Kongress underwent a complete reboot in terms of
content and appearance. Thanks to a new location in Hamburg's
Oberhafen and fresh themes, a new look & feel was created for the
moving image congress. The feedback from the speakers and congress
visitors confirmed the successful reorientation.
NewTV Kongress 2020 HAMBURG, GERMANY - nextMedia.Hamburg
IMPRESSIONS 2019
NewTV Kongress 2020 HAMBURG, GERMANY - nextMedia.Hamburg
WHO IS ON STAGE?

NEW TV SPEAKERS

                 2019                   2019              2019                   2018                 2018                   2018

FYNN KLIEMANN           HENRY MASON            ANDREAS BRIESE    AMY EMMERICH           JÖRG MOHAUPT           CHRISTOPH
KLIEMANNSLAND           TRENDWATCHING          YOUTUBE           REFINERY29             ACCESS INDUSTRIES      VILANEK
                                                                                                               FREENET

                                                                                         Access Industries, Adobe, Axel Springer,
                                                                                         BBC, Boston Consulting Group, Freenet,
                                                                                         Gruner + Jahr, Hamburg1, Microsoft, NDR,
                                                                                         New      York   Times,    ProSiebenSat1,
                                                                                 2016    Refinery29, Rocket Beans TV, Roku,
                 2017                   2017              2016
                                                                                         Smartclip, SpiceVR, Telekom T-Labs,
                        CYRUS SAIHAN           JETTE NYGAARD-
                                                                                         Twitch, Universal McCann, University of
RAQUEL BUBAR                                                     DANIEL BUDIMAN
T BRAND STUDIO          BBC                    ANDERSEN          ROCKET BEANS
                                                                                         Hamburg, Zattoo, ZDF and others.
NY TIMES                                       MTG               ENTERTAINMENT
NewTV Kongress 2020 HAMBURG, GERMANY - nextMedia.Hamburg
FOCUS TOPICS

WHAT WE LOOK AT…

                             EFFICIENT
                             DISTRIBUTION
     STRONG
     CONTENT
                   NEW
                   TECHNOLOGIES
NewTV Kongress 2020 HAMBURG, GERMANY - nextMedia.Hamburg
AUDIENCE

     INDUSTRY MEETING POINT
           Where executives,
           innovators, drivers and
           media workers get their
           annual input

   4%          7%         7%          12%         29%                    42%
Startups    Students   Consultants   Media   Top Management   Middle & Lower Management
NewTV Kongress 2020 HAMBURG, GERMANY - nextMedia.Hamburg
FEEDBACK

WHAT OUR SPEAKERS SAY
                                                    I can definitely recommend coming to newTV Kongress. This is not a kind of
                                                    hypocrite event. I definitely learned a lot here! There was even a creative,
                                                    who produces content for Netflix. That is what I would love to do. It made a
                                                    lot of sense to me visiting newTV Kongress! It is not often the case that it is
                                                    worth going to such an event as someone who is speaking there. Not bad!
FYNN KLIEMANN

                                                    There have been far-reaching changes in practically all areas of the media
                                                    system in Germany. Boundaries between genres are blurring, formats are
                                                    evolving and new possibilities for production, distribution and exploitation are
                                                    emerging. New opportunities are opening up at the interfaces between
                                                    content and technology. That's why we need initiatives like
JANA SCHIEDEK, State Secretary in the Ministry of
Culture and Media                                   nextMedia.Hamburg with events like the newTV Kongress.
PARTICIPANTS 2019

WHO WAS THERE?
A large spectrum of
different companies is
present every year
ORGANIZATORS

WHO WE ARE

      NEXTMEDIA.HAMBURG (HOST)               NEWTV FOCUS GROUP (SUPPORTER)
  PUBLIC INITIATIVE THAT PROMOTES DIGITAL     A GROUP OF EXPERTS FROM THE VISUAL
 TRANSFORMATION PROCESSES IN HAMBURG‘S      INDUSTRIES THAT FOSTER IDEAS, DRIVE NEW
      MEDIA AND CREATIVE INDUSTRIE.          BUSINESS MODELS AND CONNECT PEOPLE.

          www.nextmedia-hamburg.de            www.newtv-kongress.de/about-1/focus-group/
HAMBURG

INTERNATIONAL MEDIA HUB
12 bn € revenue in the Cultural and
Creative Industries

110.000 working in Media and IT

Headquarters of Xing, Google,
Facebook, Snap, Twitter, NDR,
Studio Hamburg, Smartclip, next
media accelerator and many more
SPONSORING

BE PART OF THE
NEWTV KONGRESS
Sponsors of the newTV Kongress 2019 get the unique chance to meet international experts,
newTV strategists from Germany and digital decision makers, discussing the changing habits of
media consumption. They have the opportunity to strategically position themselves at one of the
most important moving image congresses in Germany. For all our sponsoring partners we have
3 different packages: MAIN, GOLD & SILVER. We would also be happy to provide you with an
individual offer.
SPONSORING

PARTNER PACKAGES
   PACKAGE         COST IN €          SPEAKER SLOT            PANEL SLOT            EXHIBITION               BASIC

Main Sponsor        10.000,-                  x                      x                    x                     x

Gold Sponsor         7.500,-                                         x                    x                     x

Silver Sponsor       5.000,-                                                              x                     x

                 In addition to the sponsoring packages, companies have the opportunity to host masterclasses on their
Masterclasses
                 own topics as part of the newTV Kongress.                                              *Costs on request
PANEL
                                                     TALK     GOLD
                                                     2016

                  As part of the MAIN and the GOLD package,
                  sponsors will have the opportunity to present
                  themselves on the stage of the newTV Kongress:
                  GOLD sponsors as panel participants and MAIN
FIRESIDE          sponsors as keynoters (or in a Fireside Chat).
  CHAT     MAIN
  2018
SPONSORING

BASIC + EXHIBITION                                                    MAIN   GOLD   SILVER

- Logo integration on the newTV Kongress website
- Onsite logo integration on the day of the event on all brandings
- Own company stand with exhibition area
- Magazine display on the day of the event
- Mention as official partner in press releases and special mailing
SPONSORING

PUBLISHING                                                                                      MAIN         GOLD         SILVER

 In addition to our SILVER sponsoring package, MAIN & GOLD sponsors are mentioned on various
 channels of nextMedia.Hamburg (newsletter, blog, social media).

      SILVER          +                                      MAIN & GOLD
      Website                      Newsletter                   nextMedia.Blog                         Social Media

     Integration of             Mention in newsletter   Interviews with newTV-Speakers and   Mention in social media (20k+ Fans
      partner logo              (5.500+ Abonnenten)                    Partners                          + Follower)

                          MEDIA RELATIONS
                                                        Active press work and placement of the partner
                                                                                                                                  +
                                                        spokespersons in the relevant trade media.
SAVE THE DATE

                26 MARCH 2020 @
                ERSTE LIEBE STUDIOS
                OBERHAFENQUARTIER
                HAMBURG
NEWTV KONGRESS
GET IN TOUCH!

Contact:                                                          Advised by:

Bastian Springer                        Kristin Splieth           Kai Flatau              Karsten Schwaiger
Project Manager nextMedia.Hamburg       Press Contact Faktor 3    Speaker of the          Media and Digital Economy
                                                                  newTV Focus Group
nextMedia.Hamburg                       Faktor 3                                          City of Hamburg
+49 (0)40 87 97 986 126                 +49 (0)40 67 94 466 144   Lawyer                  Ministry of Culture and Media
bastian.springer@nextmedia-hamburg.de   k.splieth@faktor3.de      +49 (0) 171 310 74 62   +49 (0)40 42831 1405
                                                                  RaFlatau@aol.com        karsten.schwaiger@bkm.hamburg.de
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