NEW WEST PENRITH PROGRESSION - A plan for action - Your Say Penrith
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PENRITH is the NEW WEST It’s a place, As an officially recognised Regional Penrith Progression provided a an attitude and City Centre, Penrith connects plan to transform the Penrith City an opportunity… the North West and South West Centre and deliver jobs for the to step up and Growth Centres. It’s already a future. Penrith Progression is the answer the call to vital hub for regional business, bridge from today to that desirable grow and change. health, education, employment city of the future. This document is and logistics. By 2031 Penrith will a summary of Penrith Progression have a population of 260,000 with - A Plan for Action, delivered in an economic catchment of over 1 February 2015. million people, and the Western We want you to Come and build Sydney Airport on our doorstep. Penrith with us. NEW WEST Penrith Progression - A plan for action • 2
CONTENTS Penrith Progression Vision ........................................................................................... 4 Community Ideas to transform Penrith City Centre.................................................. 6 5 City Centre Outcomes . ..............................................................................................8 Opportunity Precincts . .................................................................................................11 Opportunity Precinct Actions ..................................................................................... 12 City Shaping Elements ................................................................................................ 15 Delivery Framework......................................................................................................19 JULY 2016 • 3
PENRITH PROGRESSION Vision The Action Plan is a Penrith Progression – Plan for Action COLLABORATIVE APPROACH blueprint for delivering has the potential to bring more than Our community said they want us to be bolder, a City Centre that is 10,000 jobs and 5,000 dwellings to speak out for our identity, our people and economically thriving, to the City Centre. Through our future. They want to see our approach and a unique and investment, development and being more qualitative, active, vibrant, inclusive, wonderful place to live. business growth it will help meet colourful and extroverted. the 2031 target of 45,000+ new local jobs across Penrith New West. QUANTITATIVE QUALITATIVE Penrith Progression recognises the untapped potential of the City PASSIVE ACTIVE Centre with more than 40% of land SUBDUED VIBRANT owned by Council, state and federal government which can stimulate EXCLUSIVE INCLUSIVE private sector investment. NEUTRAL COLOURFUL INTROVERTED EXTROVERTED CURRENT FUTURE NEW WEST Penrith Progression - A plan for action • 4
550+ EVENT PARTICIPANTS Over 550 people attended the project launch, workshops, focus COMMUNITY ENGAGEMENT groups and forums. 500 More than 640 individuals and 160 organisations said ‘We want progress’ when they registered to be part of ONLINE FORUM VIEWS Penrith Progression. The online forum was viewed 500+ times, with 39 people 644 REGISTRANTS responding to existing ideas and bringing fresh ones. More than 640 individuals and 160 organisations registered to be part of the Penrith Progression collaboration. 6 KEY EVENTS If the centre of the city Over 8 months a series of is not transformed there workshops, focus groups is little hope to generate and forums explored ideas, any form of sustainable opportunities and potential economic development. catalyst projects to transform Professor Ed Blakely the City Centre. JULY 2016 • 5
COMMUNITY IDEAS to transform Penrith City Centre PUT PENRITH ON CREATE A GREEN FOSTER MAKE PEDESTRIAN THE MAP CITY INVESTMENT AND AND CYCLE INNOVATION FRIENDLY Events & festivals Innovative buildings STREETS Share our story, Roof top gardens Jobs of the future Pedestrian priority zones how far we’ve come Renewable energy Help start-up businesses Bike hire Collaboration not competition Shade & greenery Leverage our strength in Improved public transport health and medicine Build on ‘Adventure Capital’ Less cars in the city centre Digital economy & NBN advantage Connect to hospital, river, station, university, Thornton Business & learning hubs Connected north & south Capitalise on airport with green linkages NEW WEST Penrith Progression - A plan for action • 6
CREATE A A 24 HOUR CITY MORE DENSITY CONNECT TO CITY HEART AND DIVERSITY OUR RIVER Vibrant, lively & safe 24/7 A central park - to meet, Compact residential, Cultural & entertainment relax, hold events, share Extended hours for dining, commercial/retail opportunities experiences entertainment, roof-top bars Smart mixed use design Accessible & family friendly Community & Night-time economy cultural events Cafés, restaurants, bars Restaurants, cafés, Laneway culture markets, outdoor cinema Activate arcades More housing types & jazz evenings Business and development Create a green corridor opportunities of parks for mixed use Boutique shops, virtual Tourism opportunities shopping wall of river link JULY 2016 • 7
5 City Centre OUTCOMES Outcomes are tangible goals achieved through our active commitment. They keep us heading in the right direction. ECONOMY GREEN SPACES Innovation, education and a thriving digital economy Our River City is located on the edge of the World creates new local jobs, new investment and new Heritage listed Blue Mountains National Park. opportunities. By nurturing local talent and creating Penrith has a bounty of natural beauty, fresh air and local jobs, our entertainment, leisure and retail open spaces making it a destination of choice to live, sectors will flourish. work, play and invest. Penrith is a We enjoy place of limitless an open city opportunities lifestyle NEW WEST Penrith Progression - A plan for action • 8
SOCIAL & CULTURAL BUILT FORM TRANSPORT A place like no other, Penrith is our people, our We are the New West. As we grow, our City Centre The transport and parking network are simple stories, our lifestyle, and our unique places. Our becomes more compact, and smarter in its design to use and moves people around smoothly. The diversity and differences unite us, and we are always and use of space. accessibility of our City Centre attracts people and open to new ideas, new people and new cultural businesses and our streets are pedestrian friendly expression. and bustling. We live Our city thrives Our city easily a vibrant on smart growth connects people colourful life and places JULY 2016 • 9
THORNTON 1,100 DWELLINGS GREEN BRIDGE 5 $25M 3 4 1 2 6 NEW WEST Penrith Progression - A plan for action • 10
Opportunity PRECINCTS Penrith has developed six Opportunity Precincts… zones of activity 1 CENTRAL PARK VILLAGE 3 COMMERCE + EDUCATION 5 COMMUNITY, to achieve our City A contemporary public space – the A vibrant, high activity precinct, CULTURAL + CIVIC Centre vision. City Park – surrounded by a mix with dense laneways that A precinct that is both family-friendly of housing and specialist retail enhance pedestrian linkages and and accessible, with community opportunities. ground floor activity. activities such as galleries, museums and water play areas, commercial and visitor accommodation and residential uses. It will link the City Centre to the 2 LIVING WELL PRECINCT 4 HEALTH LINK Nepean River. A walkable, contemporary village An active employment hub and a key with a ‘neighbourhood’ feel for baby connection to the Multi-User Depot boomers looking for a different (MUD) site at Thornton in North housing option in a City Centre Penrith, which has the potential to 6 JUSTICE location, with ready access to social provide health and wellness services. To bring a formality to the eastern and recreational opportunities. boundary of the City Centre and house a range of government services, including courts and police. JULY 2016 • 11
Opportunity PRECINCT ACTIONS Short-term activity is being focused on the Central Park Village and Living Well Precincts. CENTRAL PARK VILLAGE LIVING WELL PRECINCT COMMERCE + EDUCATION 2015-2019 Actions: 2015-2019 Actions: 2015-2019 Actions: • Design and deliver Stage 1 of the City Park, • Deliver living options for 55+ years, aged care • Work with education providers to develop including an activation plan. facilities and seniors living developments. a strategy for the TAFE site that maximises • Work with providers of apartment buildings • Seek interest to construct a commercial or mixed opportunities for additional education facilities, a and mixed use development to deliver housing use building that integrates the Community smart work / business hub, serviced apartments, density in the precinct. Services Hub. restaurants and commercial activities. • Establish a meeting place in the City Centre, • Develop a structure plan for the precinct that • Seek interest for construction of a commercial which could be co-located with a cross-cultural encourages aged care, seniors living and building on the former Q Theatre site. community centre, a community gallery or library. community services, and upgrades Judges Park. • Increase the number of international students attending Western Sydney University and TAFE and engage them in the City Centre. NEW WEST Penrith Progression - A plan for action • 12
HEALTH LINK COMMUNITY, CULTURE + CIVIC JUSTICE 2015-2019 Actions: 2015-2019 Actions: 2015-2019 Actions: • Advocate for the North Penrith Multi-User Depot • Finalise a structure plan for the iconic Carpenter’s • Advocate for district courts to be relocated to (MUD) site to be made available for development. site that delivers a magnetic meeting and Penrith. • Deliver opportunities, and work with providers, destination place. for a significant health-related employment- • Advocate for cultural economy and infrastructure generating development on the MUD site, such funding for Western Sydney’s Regional Cities. as a private hospital or health facility. • Develop an international health hub, focusing on delivering health services overseas. JULY 2016 • 13
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CITY SHAPING Elements City shaping elements CREATIVE ECONOMY ACTIVE CITY exist throughout Culture plays a key role in stimulating long term Vibrant cities are active 24/7 with food, the City Centre. economic and social growth. Creative arts stimulate entertainment and activities and attract These themes must community participation and contribute to both young people and empty-nesters. be addressed to enhancing our culture. 2015-2019 Actions: maintain an integrated 2015-2019 Actions: Develop an Evening Economy Strategy. approach to growth • and development. • Explore approaches to attract and retain the • Develop a City Centre Activation and City’s ‘dream demographic’. Recreation Strategy. • Work with education partners to provide for areas • Identify the next site for another City-shaping of future skills need. living village. • Develop a business case for a university presence • Engage with the state government to identify and pursue establishment of a university / satellite co-investment proposals for cultural infrastructure. university campus. • Explore innovative economic models for new business and diversification models for existing business, through the City Centre’s NBN opportunities. • Advocate to increase the level of funding for cultural arts venues and programs. JULY 2016 • 15
SMART GROWTH & GREEN BRIDGES, BOULEVARDS RIVER ACTIVATION BUILDINGS & GATEWAYS The Nepean River, Tench Reserve, Tench Avenue, Smart growth means a compact, bicycle-friendly, Two bridges for vehicles and pedestrians currently the Penrith Weir, Regatta Park, the Penrith Regional comfortable and walkable urban centre. Smart growth connect our city across the river. The new Nepean Gallery and The Lewers Bequest are all important should also centre around being green – green River Green Bridge, a bridge for pedestrians and elements of our city. With cafés, restaurants and buildings increase health and happiness for workers cyclists, starts construction in 2016. sporting and recreation areas, river activation can and residents. include performance, art and design, play, events Boulevards are ‘complete streets’ that provide and festivals, and sports and recreation. 2015-2019 Actions: access for all transport options. • Review incentives clauses in the LEP to support 2015-2019 Actions: Enhancing ‘gateways’, such as the Nepean River, will increased heights in appropriate City Centre • Connect and activate the Great River Walk, and the bring a sense of arrival, define the City Centre and locations, based on community benefit outcomes. pathway along High Street, into the City Centre. reflect our culture and identity. • Review planning controls for the signature sites to encourage quality sustainable development of a 2015-2019 Actions: GREEN GRID mature Regional City scale. • Create a welcoming, safe and cool gateway A green grid provides a network of green pathways • Review the Floor Space Ratio (FSR) to achieve at Penrith Railway Station with landscaping, that connect both small and large green spaces better urban design outcomes and scale of pedestrian shelter and sustainable lighting. throughout the city. Adding to our existing green development for the City Centre. spaces of Memory Park, the Mondo and the Triangle Park, the proposed City Park will become a new heart for our City Centre and provide spaces for rest, reflection, eating, events and a Cross- Cultural Community Centre. NEW WEST Penrith Progression - A plan for action • 16
CITY TRANSIT INFRASTRUCTURE CITY ECONOMY With most commuters travelling into Parramatta Revitalising the City Centre requires robust The key in this project is to determine which are and Sydney each day for work, we will continue infrastructure systems including roads, pathways, the appropriate sub-sectors and uses that could be to advocate for fast and frequent train services. car parking, stormwater channels and drainage encouraged to establish in the City Centre, but also Developing a walkable City Centre in the future will pipes. support growth in the whole city. require transit options that move people around the 2015-2019 Actions: 2015-2019 Actions: City Centre and support our new living precincts. • Work with TAFE to establish a corridor for a • Prepare an investment prospectus about the City 2015-2019 Actions: new road through the western end of the site, for overseas markets. • Plan new roads and pathways to improve connecting Belmore and Henry Streets. • Advocate for funding for the Western Sydney legibility and permeability, and strengthen the • Undertake stormwater overland flow works in Stadium at Penrith. pedestrian network. Judges Park and other areas in the City Centre. • Prepare an Airport Economic Development • Manage and prioritise central parking to balance Strategy which capitalises jobs for Penrith. the needs of shoppers, workers, and commuters. • Provide real-time parking space signage and way- finding. • Provide and manage car parking through a supply and demand model, and implement a locational pricing structure to manage demand. • Review parking requirements for residential, retail and commercial developments and recognise shared use for different times and activities. JULY 2016 • 17
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Delivery FRAMEWORK The Delivery Framework GOVERNANCE FUNDING • Public domain improvements to looks at city-shaping The governance framework in Penrith Ensuring the achievement of Action attract private sector investment elements to guide City Council will foster leadership Plan goals may require a move and improve our lifestyle. decision-making and and collaboration, ensuring planning from traditional delivery models to • Programs to encourage community identify key projects, guidance, development facilitation, something more commercial, and engagement, activation and catalyst projects infrastructure planning, project may require consideration of alternate cultural expression. as priorities for delivery and place management financing options. • Important infrastructure investment investment and also functions are coordinated. and projects needed to keep our high-level guidance PERFORMANCE growing City Centre functioning. Council will continue to work on timeframes, • Advocacy for essential state collaboratively with the community, The priority projects over the next 20 responsibilities government infrastructure and business and the state government years include: and actions. services. to fulfil our City Centre’s potential. • Specific land uses and activities Council also recently appointed a • Studies to investigate new in the 6 Opportunity Precincts, Property Development Advisory initiatives and prepare for the with the Central Park Village and Panel. Members bring extensive delivery of projects. Living Well Precincts being the first public and private sector experience priorities. to the table and are helping to transform the City Centre and deliver jobs for the future. JULY 2016 • 19
WE WANT TO TALK TO YOU ABOUT INVESTING IN THE NEW WEST CRAIG BUTLER ASSISTANT GENERAL MANAGER Phone +612 4732 7716 Mobile +61 409 772 178 Email Craig.Butler@penrith.city KYLIE POWELL ECONOMIC INITIATIVES MANAGER Phone +612 4732 7580 Mobile +61 466 365 812 Invest in Email Kylie.Powell@penrith.city Come and build Penrith with us. NEW WEST PenrithNewWest.com.au
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