Médiamat'Thématik Audience of channels on satellite, ADSL, cable or optical fibre - Médiamétrie
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PRESS RELEASE
Levallois, July 10, 2018
Médiamat’Thématik
Audience of channels on satellite, ADSL, cable or optical fibre
From 1st of january 2018 to 17th of june 2018
Médiamat’Thématik is the audience measurement in France for TV watched live, time-
shifted and via catch-up TV on the TV set by people receiving a satellite, ADSL, cable or
fibre optic TV package, namely 79% of the total TV-equipped population base residing
in France.
Reference sample : 9,286 people aged 4 years and over, living in 3,839 households that
receive one of these packages.
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Médiamétrie - Médiamat’Thématik - January / June 2018 - Copyright Médiamétrie – All rights reservedPRESS RELEASE
Médiamat’Thématik
From 1 january 2018 to 17 june 2018
VIEWING TIME – AVERAGE MONDAY-SUNDAY 3am-3am
Individuals 4+
Total TV-equipped
Global universe
population base
Duration of Viewing by Individual in hours / minutes 3:36 3:46
AUDIENCE SHARE BY AGGREGATE – AVERAGE MONDAY-SUNDAY 3am-3am
Audience share as %
Individuals 4+ Audience share as %
Established Pay-TV
Global universe
reception
Total TV of which: 100.0 100.0
Free-to-air DTT channelsa) 86.7 77.1
Special-interest channels 13.1 22.6
REACH AND AUDIENCE SHARE FOR FREE DTT CHANNELS AVERAGE MONDAY-
SUNDAY 3am-3am
Individuals 4+
4 weeks reach
Nb of viewers (in Audience share as %
CHANNELS
thousands) Global universe
Global universe
TF1 41,875 20.1
FRANCE 2 39,199 12.7
FRANCE 3 37,397 8.5
CANAL+ 21,995 1.5
FRANCE 5 31,959 3.3
M6 39,137 9.5
ARTE 28,968 2.1
C8 31,939 3.1
W9 32,771 2.7
TMC 31,082 2.9
TFX 2) 28,856 1.9
NRJ 12 26,738 1.5
LCP ASSEMBLEE NATIONALE/PUBLIC SENAT 15,842 0.2
FRANCE 4 29,558 1.6
BFM TV 26,378 2.3
CNEWS 20,280 0.5
CSTAR 24,994 1,0
GULLI 22,290 1.6
FRANCE Ô 18,968 0.5
TF1 SERIES FILMS 2) 23,543 1.6
L'EQUIPE 19,734 1.2
6TER 24,183 1.5
NUMERO 23 20,616 1.2
RMC DECOUVERTE 21,530 2,0
CHERIE 25 19,767 0.9
LCI 13,732 0.5
FRANCEINFO: 12,995 0.3
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Médiamétrie - Médiamat’Thématik - January / June 2018 - Copyright Médiamétrie – All rights reservedPRESS RELEASE
Médiamat’Thématik
From 1 january 2018 to 17 june 2018
REACH AND AUDIENCE SHARE FOR SPECIAL-INTEREST CHANNELS
AVERAGE MONDAY-SUNDAY 3am-3am
Individuals 4+
4 weeks reach
Nb of viewers (in Audience share as %
CHANNELS
thousands) Global universe
Global universe
AB 1 4,279 0.2
AB MOTEURS 2,062 0.1
ANIMAUX 0,882PRESS RELEASE
Médiamat’Thématik
From 1 january 2018 to 17 june 2018
REACH AND AUDIENCE SHARE FOR SPECIAL-INTEREST CHANNELS
AVERAGE MONDAY-SUNDAY 3am-3am
Individuals 4+
4 weeks reach
Nb of viewers (in Audience share as %
CHANNELS
thousands) Global universe
Global universe
DISNEY JUNIOR 1) 2,944 0.2
1)
DISNEY XD 1,664PRESS RELEASE
Médiamat’Thématik
From 1 january 2018 to 17 june 2018
REACH AND AUDIENCE SHARE FOR SPECIAL-INTEREST CHANNELS
AVERAGE MONDAY-SUNDAY 3am-3am
Individuals 4+
4 weeks reach
Nb of viewers (in Audience share as %
CHANNELS
thousands) Global universe
Global universe
NRJ HITS 4,121 0.2
OLTV 0,751PRESS RELEASE
Médiamat’Thématik
From 1 january 2018 to 17 june 2018
NOTE ON AGGREGATES
a)Free DTT channels whose initialisation threshold exceeds 95% of the French population :
TF1, France 2, France 3, Canal +, France 5, M6, Arte, C8, W9, TMC, TFX, NRJ12, LCP – Assemblée
Nationale / Public Sénat, France 4, BFM TV, CNews, CStar, Gulli, France Ô, TF1 Séries Films,
L’Equipe, 6ter, Numéro 23, RMC Découverte, Chérie 25, LCI et Franceinfo:.
NOTES ON CHANNELS
1) Channels not subjected to a government licensing system thereby imposing fewer
regulatory constraints than government-regulated channels: broadcasting quotas,
programming of motion pictures, advertising, and obligations to invest in production. They
are not, therefore, part of the same competitive universe.
2) Name changes over the period for the following channels:
EQUIDIA LIVE became EQUIDIA on 8 January 2018.
HD1 became TF1 SERIES FILMS on 29 January 2018.
NT1 became TFX on 30 January 2018.
3) Channels with audiences that were taken into account during the wave; their ratings were
null before their launch :
MyZen TV was measured from 15 January 2018.
Museum was measured from 16 January 2018.
MB Live TV was measured from 17 January 2018.
Sundance TV was measured from 19 January 2018.
DEFINITIONS
Viewing Time per Individual (VTI): Average time spent viewing television by an individual
making up part of the population studied. It is expressed in hours / minutes. The results are
provided in an average of Monday to Sunday, over the entire day (3:00am to 3:00am).
Audience share as % - Global universe: This is the distribution of the audience subscribing to
television by satellite, ADSL, cable or optical fibre between the channel concerned and all of
the other channels. The results are provided in an average of Monday to Sunday, over the
entire day (3:00am to 3:00am).
Four-week reach - Global universe: Four-week reach corresponds to the number of
individuals aged 4 years and over – from among the people receiving television by satellite,
ADSL, cable or optical fibre – having watched the channel for at least 10 consecutive seconds
on average over four consecutive weeks.
Universe « Established Pay-TV reception » : This new universe is built from the established
special-interest channels consumption and the reported equipment of the panelists. It
includes people living in households receiving a TV offer via an Internet Service Provider
(Orange, Free, Bouygues, SFR/Numericable) where at least 5 Pay-TV special-interest channels
have been watched within one month and the reported Canalsat / Canal+ Essentiel Family
Package subscribers.
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Médiamétrie - Médiamat’Thématik - Janvier / Juin 2018 - Copyright Médiamétrie - Tous droits réservésPRESS RELEASE
Médiamat’Thématik
From 1 january 2018 to 17 june 2018
Audience measurement for special-interest channels
Médiamat’Thématik integrates the audience of programmes viewed live, tiime-shifted (after
personal recording or slightly time-shifted) or via a catch-up TV service*.
The interpretation of audience results of the study conducted by Médiamat’Thématik should
take into account the diversity of the public (some channels are in fact targeted at a specific
public), the competitive universe, its reception by the TV providers (basic or optional) on
several platforms, and the seniority of each channel on the satellite, ADSL, cable or optical
fibre.
An individual with no subscription throughout the entire period can have watched the
channel during part of it (promotions, subscription or unsubscribtion during the period,
multi-subscriptions, etc.).
*Consideration of catch-up TV for the following channels: TF1, France 2, France 3, Canal+,
France 5, M6, Arte, C8, W9, TMC, TFX, NRJ12, France 4, CStar, Gulli, TF1 Séries Films, L’Equipe,
6ter, Numéro 23, RMC Découverte, Chérie 25, AB1, AB Moteurs, Bet, Boing, Boomerang,
Canal+ Cinéma, Canal+ Décalé, Canal+ Family, Canal+ Séries, Canal+ Sport, Canal J, Cartoon
Network, Ciné + Classic, Ciné + Club, Ciné + Emotion, Ciné + Famiz, Ciné + Frisson, Ciné +
Premier, Comédie +, Discovery Channel, Discovery Family, Discovery Investigation,
Discovery Science, Disney Channel, Disney Cinema, Disney Junior, Disney XD, E!, Elle Girl,
Game One, Histoire, J-One, Mangas, MCM, MTV, MTV Hits, Nat Geo Wild, National
Geographic, Nickelodeon, Nickelodeon Junior, Nickelodeon Teen, Paramount Channel, Paris
Première, Piwi +, Planète +, Planète + A&E, Planète + ci, Polar +, RTL9, Syfy, TCM Cinéma,
Télétoon +, Téva, Tiji, 13ème Rue, TV Breizh, Ushuaïa TV, Voyage, Warner TV.
About Médiamétrie
As French industry leader in media research, Médiamétrie monitors, measures and analyses
audience behaviour and market trends. Created in 1985, Médiamétrie is expanding its activities in
television, radio, Internet, cinema, mobile phones, tablets and the cross-media sector in France
and abroad. Médiamétrie generated a turnover of €93 million in 2017.
www.mediametrie.fr
Twitter: @Mediametrie
Facebook: Médiamétrie
Press Contacts:
Isabelle Lellouche Filliau Juliette Destribats
Tel: +33 (0)147 589 726 Tel: +33 (0)1 47 58 97 55
ilellouche-filliau@mediametrie.fr jdestribats@mediametrie.fr
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