WASSER ABWASSER - Media kit 2020 www.WASSER-ABWASSER-TECHNIK.com - w&a wasser & abwasser technik
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WASSER
ABWASSER
www.WASSER-ABWASSER-TECHNIK.com
Media kit
2020
The magazine
For experts and professionals
Media kit 2020
Title
WASSER & ABWASSER
W&A WASSER & ABWASSER TECHNIK provides TECHNIK
compact information for key business levels. The
journal provides important information on current Business
topics for the investment decision makers of the Water and wastewater
municipalities. The contents enjoy the highest management
attention of your target group. Your brands and
products can thus successfully position themsel- Edition (IVW Q2 2019)
ves in an ideal environment. This gives professio Print run: 10.200
nals and experts a decisive insight into the de- Actually distributed edition: 10.073
velopments.
Target group
investment decision-makers
in municipalities and industry
Contents Published
4x 2020 (4th year)
The magazine 3
Issues • Dates 4 Magazine format
Content • Receiver 5 210 x 297 mm (DIN A4)
Print ad formats 6
Special formats • Ad info 7 Type are
184 x 270 mm
Company register 8
Social media 9
The online portal 10
Online ads 11
Lead generation 14
INDUSTRY24h 16
Contacts / Imprint 18
Publisher‘s portfolio 19
3
Issues • Dates Content • Receiver
Issue 1 / 2020 Trade show specials Exhibition dates
Release: Mar 30 Dresdner Abwassertagung: Mar 24–25
Topics Measurement – control – analysis
Flowmeters, control technologies,
Advertising deadline: Feb 24 Analytica: Mar 31–April 3 measuring instruments,
Distribution
Copy deadline: Feb 10 Solids: April 1–2 IT security
Pumps, lifting systems, fittings,
Hannover Messe: April 20–24
Fair preview pipes
Canalisation
Current Renovation, inspection, cleaning
Personal details, messages
Issue 2 / 2020 Trade show special Exhibition dates
Protection systems
Release: April 20 IFAT: May 4–8 Flood protection, retention basins,
Extraction & use
Advertising deadline: Mar 12 Europ. Rohrleitungstage: June 17–18 shut-off devices, storage fittings
Irrigation and drainage,
Copy deadline: Feb 27
rainwater harvesting and
Fair preview desalination systems, Preparation & treatment
well construction Processing plants, sewage plants
Issue 3 / 2020 Trade show special Exhibition dates
Please note new dates! IFAT: Sep 7–11 Receiver structure
Release: Aug 24 Parts2Clean: Oct 27–29
Advertising deadline: July 24 Brau Beviale: Nov 10–12 Industries Field of activity
Copy deadline: July 10 Extra issue disp 45 % Authorities, engineering offices, consulting 46 % Planning, construction, research
lay at the Ifat:
2,300 pcs.
(W&A total circu
lation: 12,500 pc 16 % Chemical industry, plastics and rubber 37 % Technical management
s.) production, mineral oil processing 10 % Production
16 % Sewage/waste disposal, recycling 6 % Management
Issue 4 / 2020 Focus specials Exhibition dates 10 % Machine and vehicle construction 1 % Other
Release: Nov 16 • Extraction & use Valve World Expo: Dec 1–3 10 % Energy- and water supply
Advertising deadline: Oct 6 •P reparation & treatment 3 % Food and beverage industry
Copy deadline: Sep 22 •E nergy efficiency
4 5
Print ad formats Special formats • Ad info
Ad formats Special placements
1/1 page Juniorpage 1/2 page vertical Cover Page 3 Page 5
Type area: 184 x 270 Type area: 140 x 190 Type area: 92 x 270 1/1 page as Cover 1/3 page next 1/2 page next
Bleed format: 210 x 297 Bleed format: 151 x 201 Bleed format: 103 x 297 Back or Inside to Editorial to Contents
U2/U3/U4 Type area: 60 x 270 Type area: 92 x 270
Bleed format: 210 x 297 Bleed format: 71 x 297 Bleed format: 103 x 297
4,490.- 3,290.- 2,990.- 6,490.- 3,490.- 3,950.-
1/2 page horizontal 1/3 page vertical 1/3 page horizontal
Type area: 184 x 135
Bleed format: 210 x 146
Type area: 60 x 270
Bleed format: 71 x 297
Type area: 184 x 90
Bleed format: 210 x 101
Special advertising Ad information
Bound inserts (weight up to 135 g/m) Format information Bleed
2-sided: 5,690.- Weight x height, in mm around 3 mm
4-sided: 8,750.-
2,990.- 2,390.- 2,390.- 6-sided: 11,380.- Surcharge Data delivery
8-sided: 14,690.- Bleed: 490.- PDF (X-3), min. 300 dpi,
Required position: 10 % color profile: „PSO coated v3“,
1/4 page vertical 1/4 page horizontal 1/4 page two-columned Supplement Special color: 690.- color: CMYK
Type area: 46 x 270 Type area: 184 x 68 Type area: 92 x 135 min. format: max. format:
Bleed format: 57 x 297 Bleed format: 210 x 79 Bleed format: 103 x 146 105 x 148 200 x 290
Weight: Price per thousand:
up to 25 g 275.-
1,890.- 1,890.- 1,890.- up to 35 g 315.-
up to 45 g 335.- Discount
1/8 page vertical 1/8 page horizontal 1/8 page two-columned Part supplements, for example for a particular
from 2 ads: from 4 ads: from 6 ads:
Type area: 46 x 135 Type area: 184 x 34 Type area: 92 x 68 postcode area, are possible after arrangement.
5 % discount 10 % discount 15 % discount
Bleed format: 57 x 146 Bleed format: 210 x 45 Bleed format: 103 x 79
Additional forms of advertising
e. g. Tunnel, panorama or island ad on request. ► Valid for the entire publishing portfolio*
1,190.- 1,190.- 1,190.-
6 * For acceptance within one insertion year. Beginning with the appearance of the first ad. Does not apply to the company register (page 8). 7
Company register Social media
Your entry in the company register
Short. Concise. Unforgettable.
The company register in the print magazine offers you the
The communication channel for the industry
opportunity to optimally market your products and ser-
vices. Target potential customers and use the advertising IndustrieWelt publishes news on our social media
effect for a small price. channels across all sectors of the processing indus-
try, chemicals, pharmaceuticals, food, laboratories
The minimum term is one year from the ad booking (four as well as water and wastewater technology. Use
issues x 199.-). If no revocation takes place before the end our social media experts to increase the effect of
of the term, the order is automatically renewed for ano- your campaigns!
ther year.
Your advantages
When booking the company portrait (more on page 13) • High coverage
you will receive the entry in the online company register • Great advertising effect at an attractive price
for free. •T arget group-specific marketing: selection by
industry, education, region, interests, age, ...
Print ad dimensions (W x H): 43 x 100 mm, Heading freely • Neutral recommendation character
selectable with max. 20 letters. • Noticeable presentation
• Measurable success
only 199.- per issue (including one year online entry) Social media post
from 890.-
only 99.- per year only as an online entry ► www.YOUTUBE.de/industriewelt
► www.LINKEDIN.de/company/industriewelt
► www.FACEBOOK.de/industriewelt
Free to print ad: registration of your company in the
online company register on our portal.
Views/month: Ø 1,276
► wasser-abwasser-technik.com/branchenspiegel
8 9
The online portal www.WASSER-ABWASSER-TECHNIK.com Online ads
The portal for the industry Banner formats
The highly frequented portal especially for the water and Leaderboard Medium Rectangle
wastewater industry keeps experts and professionals up Size (W x H): 728 x 90 px Size (W x H): 300 x 250 px
to date anytime, anywhere. Important news, specialist con- Period: 1 month Period: 1 month
tributions and information on the most important trade
shows and events throughout the industry are available to
interested parties daily updated. Company portraits and
the online company register complete the entire offer.
1,490.- 1,190.-
Double Supersize Skyscraper
Size (W x H): 728 x 180 px Size (W x H): 120 x 600 px
Period: 1 month Period: 1 month
1,290.- 1,290.-
User/Month Page Impressions/Month Length of stay
Ø 11,046 Ø 32,149 Ø 6 m 12 s Content Leaderboard
Size (W x H): 728 x 90 px
Advertorial
Text/image combination
+10.4 % +7.1 % +0.02 %
Period: 1 month Ad time: 1 month
Views Views Views
Ø 33,436 Ø 34,005 Ø 33,958 990.- 7,990.-
Views
Ø 27,773
Advertise in the event calendar Price scale (1 entry = 1 appointment):
Use our reach – with a calendar entry •1
entry: 66.-
Sep. Oct. Nov. Dec. Jan. Feb. March April May June July Aug. maximize awareness of your event. •3
entries: 99.-
2018 2018 2018 2018 2019 2019 2019 2019 2019 2019 2019 2019
Views/month: Ø 1,962 •6
entries: 149.-
•9
entries: 199.-
► www.wasser-abwasser-technik.com/veranstaltungen More than 9 entries on request
10 11
Online ads
Native Advertising The company portrait
In look and feel of the online portal In addition to depicting company development, the com-
• Company presentation on an extra page pany portrait also serves as a source of information for
• Integration of videos and picture galleries your products and services.
• Download PDF files Views/month: Ø 1,186
• Links to social media platforms
• Integration of a contact form on request When booking the portrait, you will receive the entry in
• Add up to six contacts the online company register (more on page 8) for free.
Your advantages Your advantages
• Own company section including sidebar • Integration of videos and picture galleries
• Full attention for your products •D ownload PDF files
• Prominent placement on the website •L inks to social media platforms
• Continuous publication of current press news • Integration of a contact form on request
• Can not be hidden by Adblocker •A dd up to six contacts
• Responsive design – for all devices •R esponsive design – for all devices
• Reporting included •R eporting included
Price scale Price
• 3 months duration: 5,490.- 12 months duration: 990.-
• 6 months duration: 6,990.-
• 9 months duration: 8,990.-
• 12 months duration: 10,990.-
More than one year duration on request
12 13
Lead generation
Your tasks in the marketing mix Sales-oriented product marketing
You must successfully spread your budget and position Target
yourself properly. This results in the following questions: Leads with full contact details
• What do I want/should I achieve? Your specifications
• Which media should be used? Schedule: Date Start/End
• How do I distribute the advertising budget? Range: Individual, depending on the selection
• How do you measure the success of a campaign? Selection: Target group by country, region, city
• Which numbers are relevant? Interests: Industries and activity
• How do I reach my target group? Duration: Specified in days
Questions upon questions are coming your way, We guarantee and promise the delivery
because you are responsible for the advertising from actual leads. The selected audience is
expenses in your company. interested in your products.
We have the solution
to your questions! DS
GV
O
The variety of marketing offers in the media world is big. Use of the entire media portfolio co
mp
lia
Finding the recipe to get your products to the right audien nt
ce is complex. It is no longer enough just to be seen. You
have to stand out and be special.
Our special marketing concept from the sales point of Print ads E-magazine Newsletter Google ads
view guarantees you the desired success. We provide you
with real contacts with complete personal information.
We promise you target persons who are only interested
in your products.
Video Social media Address marketing Website
14 15
INDUSTRY24h www.INDUSTRY24h.com
The international portal Banner formats
About the portal Header Leaderboard Skyscraper
Responsive design, clear structure, updated Unique presence! Scrolls down
daily, always accessible anywhere Size (W x H): 1.600 x 400 px Size (W x H): 120 x 600 px
Period: 1 month Period: 1 month
Target group
Experts and decision-makers worldwide
Profile
3,490.- 2,490.-
News, trade show reports, interviews, expert
articles, product information Header Leaderboard Full width
+ Skyscraper Positioning on the start page
Top positioning in combination Size (W x H): 960 x 280 px
Size (W x H): as above Period: 1 month
Period: 1 month
User/Month Page Impressions/Month Length of stay
4,990.- 2,890.-
Ø 48,734 Ø 121,876 Ø 4 m 11 s Content Leaderboard Medium Rectangle
+6.6 % +5.1 % +1.88 % In the editorial environment Positioning on the start page
Size (W x H): 728 x 90 px Size (W x H): 300 x 250 px
Period: 1 month Period: 1 month
Views
Views Views
Ø 123,019
Ø 120,512 Ø 122,462
Views 2,890.- 1,990.-
Ø 117,923
Advertorial Native Advertising
Text/image combination Area page with
with individual contents individual contents
Sep. Oct. Nov. Dec. Jan. Feb. March April May June July Aug. Ad time: 1 month Period: 12 months
2018 2018 2018 2018 2019 2019 2019 2019 2019 2019 2019 2019
4,490.- 8,990.-
16 17
Ansprechpartner • Impressum
Contacts / Imprint Publisher‘s portfolio
Any questions? Contact us! Your success media for the industry
ALIJA PALEVIC CONSTANZE SCHMITZ
Publishing Director Editor-in-chief
T: +49 711 93 59 27-41 ■ ap@fachwelt-verlag.de T: +49 711 93 59 27-43 ■ redaktion@fachwelt-verlag.de
MEHDIJE PALEVIC PASCAL MANES
Key-Account Manager Media Consultant
T: +49 711 93 59 27-42 ■ mp@fachwelt-verlag.de T: +49 711 93 59 21-03 ■ pm@fachwelt-verlag.de
PETRA SEELMANN-MAEDCHEN CHRISTOPHER FISCHER
Publishing Office NRW Art Director
T: +49 202 76 09 80 ■ psm@fachwelt-verlag.de T: +49 711 93 59 27-38 ■ cf@fachwelt-verlag.de
KRISTINA KRAFT
Publishing Assistant Mediadaten 2020 ► Mediadaten 2020 ► Mediadaten 2020 ► Mediadaten 2020 ►
T: +49 711 93 59 27-40 ■ kk@fachwelt-verlag.de
Mediakit 2020 (EN) ► Mediakit 2020 (EN) ► Mediakit 2020 (EN) ► Mediakit 2020 (EN) ►
General publisher information
Publisher‘s address Terms & Conditions
The General Terms & Conditions, available
Bachstraße 32 ■ D-70563 Stuttgart under www.FACHWELT-VERLAG.de/agb, shall apply.
T: +49 711 93 59 27-40 ■ info@fachwelt-verlag.de
www.FACHWELT-VERLAG.de Conditions of Payment
Direct debit and advance payment: 3 % discount
Bank account Within 10 days: 2 % discount
Kreissparkasse Böblingen
IBAN: DE81 6035 0130 0000 1136 36 ■ BIC: BBKRDE6B Subscription prices for print and pdf
• PROZESSTECHNIK, FOODTEC: € 14.90
Ad price information • W&A WASSER & ABWASSER TECHNIK: € 14.-
Valid from Jan. 1st 2020, prices in Euro, plus VAT • Analytic: € 9.90 Mediadaten 2020 ► Mediadaten 2020 ► Erscheint 2021 ►
• PHARMATECHNIK: € 9.90
Sending of advertisement data Prices incl. VAT, print plus € 1.45 postage. Free delivery Mediakit 2020 (EN) ► Mediakit 2020 (EN) ► Appears 2021 ►
Via e-mail to daten@fachwelt-verlag.de of the printed products only to qualified recipients.
18 19STRIVING AHEAD!
Your publishing house for effective communication
As a qualified provider of print and online media, we are successfully present on an international level.
We convey complex contexts in a comprehensible manner to special target groups. Our publishing program is continuously
expanded with new ideas and innovations. The high benefit for clients and readers always takes top priority in
our efforts to fulfil the wishes and aims of all involved.
Bachstraße 32 ■ D-70563 Stuttgart
T: +49 711 93 59 27-40 ■ info@fachwelt-verlag.de
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