Media Kit 2020 Market-Leading Online Media for B2B Markets - Chemistry chemie.de, chemeurope.com, quimica.es - LUMITOS
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Media Kit 2020 Market-Leading Online Media for B2B Markets Chemistry chemie.de, chemeurope.com, quimica.es Life Sciences & Pharma bionity.com Analytics & Laboratory analytica-world.com Food & Beverage yumda.de, yumda.com
Content 1 2 3 4 5 6 About LUMITOS® ............... 3 Our media and B2B portals ...6 Our services ...................22 Place online advertisements ...26 Our customers ..........43 Contact ......................45 About LUMITOS® ..........................4 chemie.de ......................................... 8 Company Presentation .......................... 27 Our B2B industry focus ...............5 chemeurope.com .............................. 9 Stand-Alone Mailing .............................. 28 quimica.es ....................................... 10 Banner Advertising ................................ 29 bionity.com ..................................... 14 Product Presentation ............................ 30 analytica-world.com ....................... 17 Catalogue Presentation ........................ 31 yumda.de / yumda.com .................. 19 Service Presentation .............................. 32 Software Presentation .......................... 33 White Papers & Application Notes ......... 34 Newsletter Advertising ......................... 35 Key Topics .............................................. 36 Trade Fair Preview ................................. 38 Job Ads ................................................... 39 Price list ................................................. 40 LUMITOS® 2
We lead B2B companies and their staff to success LUMITOS leads B2B companies and their staff to success. Our seven market-leading B2B portals and newsletters keep more than seven million users from around the world updated on the latest developments in their industries, giving them what they need to take the right strategic decisions. Our online portals provide us with facts and figures about what B2B users search for, what interests and what inspires them. We leverage these insights, our knowledge of the industry and our online marketing know-how to create a unique world of expertise. We are equipped like no other to lead B2B companies to success with online marketing. Since 2000, LUMITOS has provided online guidance in the chemical, life science, laboratory, pharmaceutical, analytical and food & beverage B2B markets. Our staff of 23 in Berlin and Nuremberg are passionate about bringing success to science and industry, from medium-sized businesses to global corporations. LUMITOS® 4
Our B2B industry focus Chemistry Life Sciences Laboratory Pharma Analytics Food & Beverage LUMITOS® 5
Our media and B2B portals chemie.de yumda.de Portals chemeurope.com bionity.com analytica-world.com yumda.com quimica.es Focus Chemistry from Laboratory to Process Life Sciences and Pharma Laboratory and Analysis Technology Food & Beverage 12.4 million page impressions / year 2 million page impressions / year 250,000 page impressions / year 750,000 page impressions / year Key data 5.5 million visitors / year 1.05 million visitors / year 130,000 visitors / year 360,000 users / year 73,000 newsletter subscribers 31,000 newsletter subscribers 15,500 newsletter subscribers 31,000 newsletter subscribers Languages LUMITOS® 7
Our media and B2B portals: chemie.de The leading portal for the chemical industry and its suppliers in Germany, Austria and Switzerland 8.8 million page impressions 3.4 million visitors (+ 10% compared to previous year) Language: German 28,000 newsletter subscribers as well as 2,200 jobletter subscribers Target industries: Chemistry and Laboratory LUMITOS® 8
Our media and B2B portals: chemeurope.com The leading worldwide portal for the chemical industry and its suppliers 1.6 million page impressions 820,000 unique users Languages: English and French 25,000 subscribers (+ 35% compared to previous year) Target industries: Chemistry and Laboratory LUMITOS® 9
Our media and B2B portals: quimica.es The leading Spanish-language portal for the chemical industry and its suppliers 2 million page impressions (+ 33% compared to previous year) 1.3 million unique users Language: Spanish 20,000 subscribers Target industries: Chemistry and Laboratory LUMITOS® 10
16 % Universities, Schools User analysis: chemie.de, chemeurope.com and quimica.es 7 % Laboratories, Contract Laboratories 8 % Trade, Wholesales 8 % Services Sectoral coverage Professional status Size of the enterprises 12 2 %%Other Other 37 % Chemicals, Petro Chemicals, 34 % Employees 28 % > 1000 Employees 19 % 1–19 Employees Synthetics, Bulk Chemicals 4 % Freelancer, self-employed 5 % Postdocs, Postgraduates, Students 4 % Education 15%%Biotechnology, 6 Professors, Teachers Life Sciences 6 % Food, Agriculture 14 % 20–49 Employees 4 8%% Automotive, Electronics Corporate executives, Owners 5 % Environment, Energy 13%%Employees 32 Fine Chemicals, with 9 % Laboratory Equipment Pharmaceuticals directive authority 4 % Engineering 22 % 200–999 Employees 17 % 50–199 Employees Types of enterprises 4 % Other 42 % Industry 4 % Public Sector, Associations 7 % Research Institutes 16 % Universities, Schools 7 % Laboratories, Contract Laboratories 8 % Trade, Wholesales 8 % Services LUMITOS® 11 Sectoral coverage
4 % Switzerland 4 % Switzerland 81 % Germany 81 % Germany 6 % Austria 6 % Austria User analysis: chemie.de, chemeurope.com and quimica.es Geographic origin of chemie.de visitors Geographic origin of quimica.es visitors Geographic origin of quimica.es visitors 6 % Rest of the world 11 % Rest of the world 30 % Mexiko 11 3 %%Europe Rest of-the world Other 30 % Mexiko 4 % Switzerland 81 % Germany 6 % Austria 16 % USA 16 % USA 9 % Spain 10 % CO 9 % Spain 10 % CO 7 % AR 34 % South America 7 % AR 34 % South America 4 % PE 4 % PE 13 % Other 13 % Other Geographic origin of quimica.es visitors CO = Colombia; AR = Argentina; PE = Peru Geographic origin of chemeurope.com visitors Geographic origin of chemeurope.com visitors 12 % Rest of the world 26 % Mexiko 11 % Rest of the world 11 % DE, AT, CH 11 % Rest of the world 11 % DE, AT, CH 17 % USA 13 % Other 9 % UK, IR 13 % Other 9 % UK, IR 40 % Europe 40 % Europe 10 % Colombia 8 % FR, 8 % FR, Benelux 12 % Spain Benelux 31 % Asia 9 % China 31 % Asia 9 % China 4 % Argentina 4 % Peru 12 % Other 12 % Other 9 % India 9 % India 15 % South America - Other 18 % USA, Canada 18 % USA, Canada DE= Germany; AT= Austria; CH = Switzerland; UK = Great Britain; IR = Irleand; FR = France LUMITOS®Geographic origin of chemeurope.com visitors 12
User analysis: chemie.de, chemeurope.com and quimica.es Task areas 11 % Other 2 % Purchasing 4 % Board of Management 36 % Research and 11 % Further Education Development 68% Consulting 8 % Marketing, PR 2 % Manufacturing, Processing 10 % Sales 10 % Quality Testing and Management Professional status 2 % Other 34 % Employees 4 % Freelancer, self-employed 5 % Postdocs, Postgraduates, Students 15 % Professors, Teachers 8 % Corporate executives, Owners 32 % Employees with directive authority LUMITOS® 13 Size of the enterprises Types of enterprises
Our media and B2B portals: bionity.com The leading worldwide portal for the life science industry and its suppliers 2 million page impressions 1.05 million visitors Languages: German, English, French, Spanish 31,000 newsletter subscribers as well as 1,400 jobletter subscribers NEW: newsletter to 5.000 Spanish-speaking subscribers Target industries: Life Sciences and Pharma LUMITOS® 14
11 % Research Institutes User analysis: bionity.com 9 % Services 21 % 20.000–50.000 € 25 % 5.000–20.000 € 18 % Universities, Schools Sectoral coverage Size of the enterprises 9 % Other 38 % Biotechnology, 33 % > 1.000 Employees 19 % 1–19 Employees Life Sciences 3 % Food, Agriculture 3 % Education 5 % Laboratory Equipment 4 % Chemicals, 15 % 20–49 Employees Fine Chemicals 19 % Pharmaceuticals 9 % 50–199 Employees 15 % Healthcare 24 % 200–999 Employees 4 % Diagnostics, Forensics Types of enterprises 7 % Other 43 % Industry 4 % Trade, Wholesale 4 % Public Sector, Associations 4 % Hospitals, Clinics 11 % Research Institutes 9 % Services 18 % Universities, Schools LUMITOS® 15 Sectoral coverage
User analysis: bionity.com Geographic origin of bionity.com visitors Task areas Task areas 9 % Rest of the world 9 % Other 12 % Board of 9 % Other 12 % Board of Management Management 41% Germany, Austria, 8 % Consulting 8 % Consulting Switzerland 15 % Asia 36 % Research and 36 % Research and Development Development 9 % Further Education 9 % Further Education 6 % Quality Testing and 6 %%Quality 22 Testing and USA, Canada Management Management 3 % Administrative 3 % Administrative 4 % Marketing, PR 4 % Marketing, PR 11 % Sales 11 % Sales 13 % Europe - Other 2 % Manufacturing, 2 % Manufacturing, Processing Processing Jährliches Investitions-/Einkaufsvolumen der Nutzer Professional status Professional status 32 4 % Other 33 % Employees 4 %%Other > 50.000 € 4 %Employees 33 % < 1.000 € 7 % Freelancer, self-employed 7 % Freelancer, self-employed 18 % 1.000–5.000 € 10 % Postdocs, 10 % Postdocs, Postgraduates, Students Postgraduates, Students 10 % Professors, Teachers 10 % Professors, Teachers 12 % Corporate executives, 12% 21 % 20.000–50.000 € Corporate executives, 25 % 5.000–20.000 € Owners Owners 24 % Employees with 24 % Employees with directive authority directive authority LUMITOS® 16 Size of the enterprises
Our media and B2B portals: analytica-world.com The industry portal of analytica, the International Trade Fair for Laboratory Technology, Analysis and Biotechnology 250,000 page impressions 130,000 visitors Languages: German and English 15,500 subscribers Target industries: Laboratory, Analytics and Biotech LUMITOS® 17
15 % Asia Switzerland 85 % Decision maker 42 % Management position User analysis: analytica-world.com analytica- world.com 16 % USA, Canada DACH - 47 Europa - 18 USA/Kanada - 21 14 % Europe - Other Asien - 9 Rest - 5 Visitors according to branches of industry Decision makers 8 % Public Sector/Government 15 % Biotechnology, Life Sciences Agencies/Universities/ Research Organisations 5 % Environmental Protection 19 % Key role in decision- 6 % Food/Luxury Food Industry making process 21 % Key role in decision- 5 % Health Care 43 % Management position making process 21 % Chemical Industry 4 % Medicine 3 % Electrical/Electronics 85 % Decision maker 42 % Management position 2 % Automotive 2 % Metal/Plastics Procession 25 % Pharmaceuticals 14 % Other Geographic origin of analytica-world.com visitors Visitors according to branches of industry Aufgabenbereiche der Besucher 8 % Rest of the world 8 % Public Sector/Government 15 % Biotechnology, Life Sciences Agencies/Universities/ Research Organisations 5 % Environmental Protection 46 % Germany, Austria, 15 % Asia Forschung und Entwicklung 50 % Switzerland 6 % Food/Luxury Food Industry Fertigungs- und Qualitätskontrolle 17 % 5 % Health Care Marketing/Vertrieb/Werbung/PR 16 % 21 % Chemical Industry 4 % Medicine Geschäfts-/Unternehmens- 11 % 3 % Electrical/Electronics 16 % USA, Canada 2 % Automotive /Betriebsleitung 7% 2 % Metal/Plastics Procession Fertigung/Produktion 6% 25 % Pharmaceuticals a - 21 Einkauf/Beschaffung 14 % Other 4% 14 % Europe - Other Wartung/Instandhaltung 3% LUMITOS® Produktmanagement 18 Decision makers
Our media and B2B portals: yumda.de / yumda.com The leading worldwide portal for the food & beverage industry and its suppliers 750,000 page impressions 360,000 visitors Languages: German, English and Spanish 31,000 newsletter subscribers as well as 5,500 jobletter subscribers NEW: newsletter to 5.000 Spanish-speaking subscribers Target industries: Food & Beverage LUMITOS® 19
User analysis: yumda.de / yumda.com Types of enterprises Geographic origin of yumda.de/yumda.com visitors 2 % Others 42 % Industry 7 % others 5 % others 3 % Authorities 5 % Universities, Schools 3 % CH 4 % Asia 15 % World 85 % Europe 4 % AT 6 % USA/CA 8 % Associations 71 % DE 9 % Services 12 % Trade 19 % Crafts and Trades DE= Germany; AT= Austria; CH = Switzerland; CA = Canada Sectoral coverage Geographic origin of yumda.com visitors 3 % others: e.g, vegetables, 14 % meat products and 4 % Others 23 % Europe fruit, fish processing 5 % South America 17 % suppliers: engineering, 5 % China packaging, hygiene, raw materials, logistics 15 % (continuous) bakery 7 % India products, pasta, confectionery 7 % trade, catering 8 % Australia 6 % oils, fats, condiments, seasonings 16 % milk products and 18 % Asia (Far East) processing 14 % Asia (Middle East) 9 % AFG, mineral water manufacturer 16 % North America 13 % alcoholic beverages LUMITOS® 20 Unternehmensgröße
8 % Sales, Marketing and Communications 15 % Business Development / Product management User analysis: yumda.de / yumda.com 8 % Research and Development 9 % Supply Technology 13 % Quality Assurance and Hygiene 10 % Purchase Professional status 3 % Other 31 % Employees 4 % (University-) Teachers / Lecturers 6 % Graduate Students, Students, Apprentices, Pupils 8 % Self Employed, Freelance 20 % Managing Directors, Owners 28 % Executives Task areas 5 % Administration and HR 19 % Manufacturing and Production 6 % IT 7 % Consulting 8 % Sales, Marketing and Communications 15 % Business Development / Product management 8 % Research and Development 9 % Supply Technology 13 % Quality Assurance and Hygiene 10 % Purchase LUMITOS® 21 Professional status
Our services
Your marketing tasks - our services Which challenge Launch a new product Invitation to a trade fair booth Generate sales leads Increase brand awareness do you want to master? These types of advertising • Product Presentation • Trade Fair Preview • Product Presentation • Company Presentation • Software Presentation • Banner Advertising • Software Presentation • Banner Advertising match your challenge • Service Presentation • Stand-Alone Mailing • Service Presentation • Stand-Alone Mailing • Banner Advertising • Newsletter Advertising • Catalogue Presentation • Key Topics More online • Stand-Alone Mailing • White Papers & Application Notes • Product Presentation • Key Topics • Stand-Alone Mailing • Software Presentation go.lumitos.com/m214 • Trade fair Preview • Key Topics • Service Presentation • Trade Fair Preview • Catalogue Presentation • Newlsetter Advertising With these services • Online marketing consulting • Develop online campaigns • Online marketing consulting • Online marketing consulting • Develop online campaigns • Place online advertisements • Develop online strategies and • Develop online strategies and we support you • Sales lead generation • E-Mail marketing campaigns campaigns with your challenge • E-Mail marketing • Online media planning • Sales lead generation • E-Mail marketing • SEA & SEO • Create online advertisements • E-Mail marketing • Create website / e-shop • Online media planning • Content marketing • SEA & SEO More online • Create online advertisements • Create website / e-shop • Online media planning go.lumitos.com/m215 • Place online advertisements • SEA & SEO • Create online advertisements • Analyses & performance monitoring • Online media planning • Place online advertisements • Create online advertisements • Analyses & performance monitoring • Place online advertisements • Analyses & performance monitoring • Online marketing workshops LUMITOS® 23
Your marketing tasks - our services Which challenge Gain new customers Send marketing e-mails Invitation to a webinar More visitors for my website do you want to master? These types of advertising • Product Presentation • Stand-Alone Mailing • Stand-Alone Mailing • Company Presentation • Software Presentation • Newsletter Advertising match your challenge • Service Presentation • Catalogue Presentation More online • White Papers & Application Notes • Stand-Alone Mailing go.lumitos.com/m214 • Key Topics • Trade Fair Preview With these services • Online marketing consulting • Online marketing consulting • Develop online campaigns • Develop online campaigns • Develop online strategies and • Develop online strategies • E-Mail marketing • E-Mail marketing we support you campaigns • E-Mail marketing • Online media planning • Create website / e-shop with your challenge • Sales lead generation • Edit e-mail addresses • Create online advertisements • SEA & SEO • Content marketing • Analyses & performance monitoring • Place online advertisements • Online media planning • Create website / e-shop • Online marketing workshops • Place online advertisements More online • SEA & SEO go.lumitos.com/m215 • Online media planning • Create online advertisements • Place online advertisements • Analyses & performance monitoring LUMITOS® 24
Your marketing tasks - our services Which challenge Find new employees Understand online marketing Create a website or e-shop Develop a marketing strategy do you want to master? These types of advertising • Job Ads • Banner Advertising match your challenge • Company Presentation More online go.lumitos.com/m214 With these services • Online marketing consulting • Online marketing consulting • Online marketing consulting • Develop online strategies • Develop online strategies • Develop online strategies we support you • Analyses & performance monitoring • Create website / e-shop with your challenge • Online marketing workshops • Analyses & performance monitoring • Online marketing workshops More online go.lumitos.com/m215 LUMITOS® 25
Place online advertisements
Company Presentation Recommended for • Increase brand awareness • More visitors for my website • Find new employees LUMITOS’s B2B portals are visited by more than 7 million B2B users every year. Many of these search for suppliers and products. A Company Presentation ensures that your com- pany is reliably found. Our experts will tag your Company Presentation with the right key- words and synonyms. It gives potential customers a quick overview of your company. By clicking the link to your website, they can get more comprehensive information. Your benefits • You strengthen your visibility with potential new customers, whose orders you have missed so far • Your company will be found on our portals and on Google as easy as child‘s play • This way you win visitors to your website, more sales leads and new customers • You’ll use less of your budget compared with other forms of advertising, such as Google Ads Performance features • Corporate video, location map, company certifications, trade fair participations etc. • We‘ll tag and index your Company Presentation so prospective customers can easily find it • Your most important brands names • Links in the Company Presentation to further information about your company, such 970 EUR as Product Presentations, White Papers and news items More online for 12 months • Call tracking: We’ll record the phone calls generated by the Company Presentation go.lumitos.com/m201 • Performance figures let you experience your success at any time LUMITOS® 27
Stand-Alone Mailing Recommended for • Launch a new product • Invitation to a trade fair booth • Increase brand awareness • Generate sales leads • Invitation to a webinar • Gain new customers We at LUMITOS have disseminated over 360 Stand-Alone Mailings (direct e-mails or mail shots) for our customers. That’s why we know how to attract the undivided attention of our more than 150,000 newsletter subscribers. Any week you wish, we’ll send out your Stand-Alone Mailings to our readers containing only your own message. And, to make it even more successful, we can add your list of e-mail addresses to the recipients. This lets you reach many more potential customers fast, directly and without much effort. Your benefits • You’ll generate attention and visibility in the shortest possible time • You’ll generate sales leads with a suitable landing page • Without much effort you can also inform your own prospective and existing customers Performance features • Based on your texts and images, we’ll create an inspiring and effective e-mail in your corporate design • We’ll offer you suggestions on how to increase the impact of your e-mail • We’ll develop a subject line that prompts the recipients to open your e-mail • To optimize how the e-mail is displayed, we’ll test it with the most common clients • For an optimal opening rate, we’ll send your e-mail out at the right time of the day • You’ll receive meaningful performance figures reveal the success of the e-mail 500 EUR More online per 1,000 recipients go.lumitos.com/m211 LUMITOS® 28
Banner Advertising Recommended for • Launch a new product • Invitation to a trade fair booth • Find new employees • Increase brand awareness New banner format: Billboard Banner The LUMITOS portals offer you a high-quality B2B advertising environment to successfully increase the visibility of your products and brands. We’ll recommend the banner format that matches your objectives. Geographical and topical targeting direct your banners precisely at your target groups, thus minimizing waste on users that don’t matter to you. We’ll count the clicks on your banner, so your success is transparent. This allows you to see how well your advertising message is received in your target market. Your benefits • Geotargeting and topical targeting minimize wasting budget on users that don’t matter to you • For a fraction of the cost, you can achieve measurably more views than with print ads • There is no flat monthly rate, only actual screen impressions are chargeable Performance features • Placement of your banner with geotargeting and topical targeting • Minimum order size of 40,000 ad impressions • Banner linked to your website or landing page • Performance figures: monthly reports and final report containing ad impressions, clicks and click rates from 3,400 EUR All ad formats and prices go.lumitos.com/m210 LUMITOS® 29
Product Presentation Recommended for • Launch a new product • Increase brand awareness • Generate sales leads • Gain new customers A Product Presentation on the B2B portals of LUMITOS puts your product into the spotlight New design from January 2020 on a stage where it can enthuse more than 7 million users. You’ll gain new customers in a short time. Put your faith in our 20 years of experience with successful B2B portals. Our online performance figures make the successes you have with your Product Presentation transparent and tangible. Your benefits • You’ll get high quality sales leads • You’ll gain new customers • You’ll achieve impressive results with little effort Performance features • Present your product and highlight 3 top advantages or benefits • Five photos help to convey a positive impression • A video shows your product in action • A product brochure allows potential customers to download comprehensive information • Your product is introduced in three newsletter editions • Performance figures let you experience the success of your presentation • Translation English to German included 1,120 EUR More online for 12 months go.lumitos.com/m202 LUMITOS® 30
Catalogue Presentation Recommended for • Increase brand awareness • Generate sales leads • Gain new customers A Catalogue Presentation on the B2B portals of LUMITOS puts your catalogue into the spotlight on a stage where it is noticed and enthuses potential customers. You’ll gain new customers in a short time. Put your faith in our 20 years of experience with success- ful B2B portals. Our online performance figures make the successes you have with your Catalogue Presentation transparent and tangible. Your benefits • You’ll get high quality sales leads • You’ll gain new customers • You’ll make your product portfolio known with little effort Performance features • Present your catalogue and describe its benefits • Five photos help to convey a positive impression • Potential customers can download your catalogue immediately as a PDF file • Your product is introduced in three newsletter editions • Performance figures let you experience the success of your presentation • Translation English to German included 1,120 EUR More online for 12 months go.lumitos.com/m203 LUMITOS® 31
Service Presentation Recommended for • Launch a new product • Increase brand awareness • Generate sales leads • Gain new customers A Service Presentation on the B2B portals of LUMITOS puts your service into the spot- light on a stage where it can enthuse more than 7 million users. You’ll gain new customers in a short time. Put your faith in our 20 years of experience with successful B2B portals. Our online performance figures make the successes you have with your Service Presentation transparent and tangible. Your benefits • You’ll get high quality sales leads • You’ll gain new customers • You’ll achieve impressive results with little effort Performance features • Present your service and describe its benefits • Five photos help to convey a positive impression • A video explains your service • A service brochure allows potential customers to download comprehensive information • Your service is introduced in three newsletter editions • Performance figures let you experience the success of your presentation • Translation English to German included 1,120 EUR More online for 12 months go.lumitos.com/m204 LUMITOS® 32
Software Presentation Recommended for • Launch a new product • Increase brand awareness • Generate sales leads • Gain new customers A Software Presentation on the B2B portals of LUMITOS puts your software into the spot- light on a stage where it can enthuse more than 7 million users. You’ll gain new cus- tomers in a short time. Put your faith in our 20 years of experience with successful B2B portals. Our online performance figures make the successes you have with your Software Presentation transparent and tangible. Your benefits • You’ll get high quality sales leads • You’ll gain new customers • You’ll achieve impressive results with little effort Performance features • Present your software and describe its benefits • Five photos help to convey a positive impression • A video shows your software in action • A software brochure allows potential customers to download comprehensive information • Your software is introduced in three newsletter editions • Performance figures let you experience the success of your presentation • Translation English to German included 1,120 EUR More online for 12 months go.lumitos.com/m205 LUMITOS® 33
White Papers & Application Notes Recommended for • Generate sales leads • Gain new customers On the LUMITOS B2B portals with their 7 million users, keenly interested readers search for white papers and application notes that explain techniques and applications like yours. Your expertise will impress potential customers and lead to valuable sales leads. Our transparent online performance figures let you experience how successful your white papers and application notes have been. Your benefits • You’ll get high quality sales leads • You’ll position yourself and your company as an expert in your specialist field • Once written and placed online, your content generates sales leads again and again Performance features • We’ll present your white paper as a PDF for download and thereby generate sales leads • Up to five photos increase the appeal of your white paper • We’ll tag and index your white paper so prospective customers can easily find it • We’ll refer to your white paper in three newsletter editions • Performance figures let you experience your success at any time 970 EUR More online for 12 months go.lumitos.com/m206 LUMITOS® 34
Newsletter Advertising Recommended for • Invitation to a trade fair booth • Invitation to a webinar LUMITOS disseminates more than 600 B2B newsletters every year. This diversity is unique in the industry and gives you maximum flexibility for your newsletter advertising. Every week, there are several opportunities to place your advertising message at short notice. And this without additional effort for you, if a Product or Catalogue Presentation of yours is already online on the LUMITOS portals. Your benefits • Newsletter advertising allows you to stimulate demand for your products and services • You’ll reach up to 150,000 newsletter subscribers and get your message across swiftly • Instantly effective advertising you can order for each week’s newsletter edition Performance features • Instantly effective advertising you can order for each week’s newsletter edition from 50 EUR All ad formats and prices per 1,000 recipients go.lumitos.com/m209 LUMITOS® 35
Key Topic Recommended for • Launch a new product • Increase brand awareness • Generate sales leads • Gain new customers We at LUMITOS have run B2B portals for 20 years, so we know what users look for. This is why we offer special focuses on subjects that interest our users particularly. In these Key Topics, we bring together all relevant information in an appealing, clearly structured form. If you participate with your product, service, white paper or catalogue, you’ll reach potential customers who are looking for solutions in this specific field of interest. Your benefits • You’ll be present on the B2B portals where your competitors are as well • You’ll gain high-quality sales leads from users with a real interest in purchasing • No extra work for you if you have an existing presentation on our portals Performance features • Your presentation is in the Key Topic for 3 months • Various measures of ours on the portals to advertise the Key Topic • A reference to your presentation in a topical special edition of our newsletters • Premium package: an additional reference in our newsletters • Premium package: appearance on the main page of the Key Topic on a large revol- ving stage with image and short text • Performance figures let you experience your success at any time 1,200 EUR More online Key Topic Premium go.lumitos.com/m207 LUMITOS® 36
Key Topics 2019 Participate in these Key Topics in 2020 with your product, service, white paper or catalogue: chemie.de bionity.com analytica-world.com yumda.de chemeurope.com yumda.com quimica.es February analytica Preview analytica Preview analytica Preview May Laboratory Digitisation Laboratory Digitisation Laboratory Digitisation September Particle Analysis Particle Analysis October Spectroscopy Spectroscopy Spectroscopy Food Analysis: NIR Spectroscopy November Chromatography Chromatography Chromatography LUMITOS® 37
Trade Fair Preview to analytica 2020 Recommended for • Invitation to a trade fair booth • Launch a new product • Generate sales leads • Gain new customers At LUMITOS, we know from running our B2B portals and from our close collaborations with leading trade fair companies how visitors get informed ahead of trade fairs. We therefore offer online Trade Fair Previews for the most important such events in your industry. These contain all relevant information for visitors in an appealing and easy-to-use form. When you present your products and services in a Trade Fair Preview, you’ll reach potential cus- tomers when they are preparing for their visit. Your benefits • You’ll make the investment into your trade fair appearance worthwhile as you’ll attract more visitors to your booth • You’ll show potential customers in detail why it makes sense to visit to your booth • No extra work for you if you already have a presentation on the LUMITOS portals Performance features • Your presentation is in the Trade Fair Preview for 3 months • Various measures on our portals to advertise the Trade Fair Preview • A reference to your presentation in a trade fair special edition of our newsletters • Premium package: an additional reference to your presentation in our newsletters • Premium package: appearance on the main page of the Trade Fair Preview with an image and short text on a large revolving stage from 1,450 EUR • Performance figures let you experience your success at any time More online Trade Fair Preview go.lumitos.com/m208 LUMITOS® 38
Job Ads Recommended for • Find new employees Through five of its B2B portals, LUMITOS offers unique access to more than 7 million pro- fessionals and executives in the chemical, life science, food & beverage, lab equipment, analytics and pharmaceutical industries. Your job ad will not only yield candidates that are actively looking into the position you offer. What sets us apart from other job portals is that your online ad is also seen by professionals who are not actively searching but open- minded about a career move. This expands your pool of potential candidates, generating more applications from applicants who are suitable. Your benefits • You’ll invest your budget wisely: your job ad reaches candidates who are suitable • You’ll fill vacancies faster • You’ll be spared many applications from candidates who are unsuitable Performance features • Your Job Ad will stimulate user interest for 8 weeks • We’ll create the ad in your corporate design • Depending on your target group, your ad will appear in up to 5 portals • Your Job Ad will be contained in up to 3 job bulletin issues • • Reboost: your ad will be refreshed after 4 weeks Performance figures 920 EUR More online for 8 weeks go.lumitos.com/m212 LUMITOS® 39
Price list Company Presentation, see page 27 Product Presentation, see page 30 Company Presentation, per 12 months 970 € Product Presentation, per 12 months 1,120 € Additional product options Additional product options Company Ad in the newsletter, for 6 issues 540 € Product of the Week, for 1 week 780 € Product Highlight, for 4 weeks 640 € Stand-Alone Mailing, see page 28 Product Reference in the newsletter, per issue 250 € Stand-Alone Mailing, per 1,000 recipients 500 € Premium Key Topic, per 3 months 1,200 € Publication in additional channel, per 12 months 500 € Banner Advertising, see page 291) Catalogue Presentation, see page 31 Leaderboard, per 1,000 recipients 85 € Catalogue Presentation, per 12 months 1,120 € Medium Rectangle, per 1,000 recipients 95 € Additional product options Wide Skyscraper, per 1,000 recipients 85 € Catalogue of the Week, for 1 week 780 € Half Page Banner, per 1,000 recipients 120 € Catalogue Highlight, for 4 weeks 640 € Billboard Banner, per 1.000 recipients 120 € Catalogue Reference in the newsletter, per issue 250 € Wallpaper Banner, per 1,000 recipients 175 € Premium Key Topic, per 3 months 1,200 € Publication in additional channel, per 12 months 500 € 1) For Banner Advertising a minimium of 40,000 ad impressions must be ordered. LUMITOS® 40
Price list Service Presentation, see page 33 White Papers & Application Notes, see page 34 Service Presentation, per 12 months 1,120 € White Paper / Application Note, per 12 months 970 € Additional product options Additional product options Service of the Week, for 1 week 780 € White Paper of the Week, for 1 week 780 € Service Highlight, for 4 weeks 640 € White Paper Highlight, for 4 weeks 640 € Service Reference in the newsletter, per issue 250 € White Paper Reference in the newsletter, per issue 250 € Premium Key Topic, per 3 months 1,200 € Premium Key Topic, per 3 months 1,200 € Publication in additional channel, per 12 months 500 € Publication in additional channel, per 12 months 500 € Software Presentation, see page 33 Newsletter Advertising, see page 35 Software Presentation, per 12 months 1,120 € Ad Box, per 1,000 recipients2) 50 € Additional product options Panorama Ad, per 1,000 recipients2) 100 € Software of the Week, for 1 week 780 € Company Ad, 6 Ausgaben 540 € Software Highlight, for 4 weeks 640 € Newsletter Reference, per issue 250 € Software Reference in the newsletter, per issue 250 € Job Reference, per issue 250 € Premium Key Topic, per 3 months 1,200 € Publication in additional channel, per 12 months 500 € 2) A minimum of 3 newsletter issues must be ordered. LUMITOS® 41
Price list Key Topics, see page 36 Standard Key Topic, per 12 months 600 € Premium Key Topic, per 12 months 1,200 € Additional product options Topic Highlight, per 3 months 640 € Trade Fair Preview for analytica 2020, see page 38 Standard Trade Fair Preview, per 12 months 850 € Premium Trade Fair Preview, per 12 months 1,450 € Job Ad, see page 39 Job Ad, for 8 weeks 920 € Additional product options Job of the Week, for 1 week 520 € Job Reference in the newsletter, for 1 issue 250 € Job Reboost, for 1 Job Ad 100 € All prices + VAT. This price list is valid from January 1, 2020. Subject to changes in case of errors or necessary technological modifications. The legal venue is Berlin (Germany). German law is applicable. LUMITOS® 42
Our customers
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