MEDIA KIT 2019 www.asianskymedia.com - Asian Sky Group
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ABOUT ASIAN SKY GROUP ASIAN SKY GROUP (“ASG”) is headquartered in Hong Kong with offices throughout the Asia-Pacific region. It has assembled the most experienced team in the region to provide a wide-range of independent business and general aviation services. ASG IS MEMBER OF THE FOLLOWING ASSOCIATION: www.asianskymedia.com 2
ABOUT ASIAN SKY MEDIA The acclaimed Asian Sky Fleet Reports are produced by ASG’s market research and consulting team, in collaboration with ASIAN SKY MEDIA — a division of ASG focusing on media, publications and aviation marketing services. Through its marketing services, Asian Sky Media offers aviation companies online and offline opportunities to enhance brand awareness, develop a more strategic marketing plan and connect with target audiences in the Asia Pacific-region and worldwide. www.asianskymedia.com 3
OWNERSHIP STRUCTURE SEACOR AVION PACIFIC CAPITAL (ASIA) LIMITED LIMITED SEACOR Capital (Asia) Limited • A subsidiary of SEACOR SEACOR Capital (Asia) Limited Capital (Asia) Limited • Mainland China provider of general aviation SEACOR Holdings Inc. services • A publicly-listed US • Over 25 years experience company (NYSE:CKH) • Six sales offices • Investment in a range of throughout China business and general including Beijing, aviation companies Shanghai and Shenzhen ASIAN SKY MEDIA • Acclaimed for Asian Sky Fleet Reports & other publications • Provider of aviation marketing services www.asianskymedia.com 4
OUR MILESTONES Asian Sky Media developed Greater China Civil Asian Sky Quarterly and awarded ‘Best Media Helicopter Fleet Report introduced Outlet’ by AsBAA introduced 2013 2015 2017 Asian Sky Media awarded ‘Best Media Outlet’ award by AsBAA 2012 2014 2016 2018 Inaugural Greater China Fleet Reports expand to ASG awarded ‘Best Media Business Jet Fleet Report include all of Asia-Pacific Outlet’ by AsBAA introduced region www.asianskymedia.com 5
MARKETING SERVICES Specialized and experienced in aviation marketing, Asian Sky Media’s team of designers, copywriters, translators and digital analysts work diligently and creatively to get each client’s message across in the most unique and impactful way. Enhance brand awareness, connect with your target audience or develop a more strategic marketing plan with Asian Sky Media’s marketing services. Reach a segmented audience directly through their inbox. Each client’s message can be delivered in English and Chinese. The Asian Sky Media team can help our clients successfully execute email campaigns, with informative content and eye-catching design. www.asianskymedia.com 6
EVENT SUPPORT Asian Sky Media’s team has effectively organized several industry events across Asia. From networking events to conference forums, Asian Sky Media can use our resources to create a customized event for each client. We’ll gather the most targeted audience and sort out the local logistics to create an event that produces business opportunities, generates interest and maximizes more brand exposure. www.asianskymedia.com 7
OUR REACH Asian Sky Group (ASG) has sales and business development teams based in Hong Kong, Shanghai, Beijing, Shenzhen and Singapore. Through established, long-standing relationships with its industry peers, ASG expands its reach to the Middle East, Africa, Europe and the Americas. Understanding the local market while applying our global mindset, ASG bridges the gap between cultures and regions. Our team capitalizes on its Western knowledge and Eastern know-how, making your global aviation needs smoother and more efficient. www.asianskymedia.com 8
OUR AUDIENCE 3,800+ 11,500+ 93,613 AVG. MONTHLY WEB VISITORS AVG. MONTHLY PAGE VIEWS GLOBAL RECIPIENTS Email Recipients – 58,613 Social Media Followers – 35,000 ASIA-PACIFIC REACH 10,033 READERS Greater China – 31% Oceania – 18% South East Asia – 16% Middle East – 10% Central Asia – 9% North East Asia – 5% Rest of APAC – 11% *All publications distributed in English and Chinese www.asianskymedia.com 9
DEMOGRAPHICS INFLUENTIAL BUSINESS EXECUTIVES PROFESSIONS 2 1 1 AircraftServices: FBO, MRO, Training, Completion, Brokerage 2 OEM: Manufacturers for Aircraft, Engine, Avionics GENDER DEMOGRAPHICS AGE MALE FEMALE 85% 15% www.asianskymedia.com 10
BUSINESS JET A comprehensive coverage and breakdown of the business jet fleet in the Asia-Pacific Region. This Report consists of: • An overview of the regional business jet fleet • A breakdown by country, operators and OEMs • A summary of regional challenges • A look at upcoming aircraft on the market • Interviews and profiles with top business aviation executives and companies Readership 2017: 24,200 Unique Views Ad Close: 15 March 2019 Material Due: 22 March 2019 • Distributed at ABACE, NBAA, CJI Singapore and Airshow China (Zhuhai). www.asianskygroup.com11 www.asianskymedia.com
CIVIL HELICOPTER A comprehensive coverage and breakdown of the helicopter fleet in the Asia-Pacific region. This Report consists of: • An overview of the regional helicopter fleet • A breakdown by country, operator and OEMs • A close look at the challenging oil and gas sector • Analysis of the emerging helicopter leasing market • Interviews with top helicopter companies and executives in the region Readership 2017: 12,100 Unique Views Ad Close: 25 January 2019 Material Due: 1 February 2019 * Distributed at HAI Heli Expo, Rotorcraft Asia, ABACE and CJI. www.asianskymedia.com 12
A quarterly analysis of the business jet and civil helicopter markets. Asian Sky Quarterly consists of: • A survey on the moods and intentions of industry professionals • Analysis of the worldwide aircraft inventory • A summary of the pre-owned markets, including average selling prices • Timely special features and sections on various industry segments • Features aircraft and produce spotlights Avg. Readership: 18,900 Unique views per Quarter www.asianskygroup.com13 www.asianskymedia.com
An annual examination of the growing Asia-Pacific business jet charter industry. This Report consists of: • An overview of the regional business jet charter fleet • A breakdown by country, operator, OEM and size category • A summary of operational regulations across the region • A look at charter demand compared to growing regional wealth • A sample of popular charter routes and charter models • Directory of charter providers Readership 2018: 21,300 Unique Views Ad Close: 10 May 2019 Material Due: 17 May 2019 www.asianskymedia.com 14
A first of its kind report showcasing the booming general aviation (GA) market in China. Subsequent editions feature more in-depth analysis on specific aspects of GA in China, such as the Greater Bay Aviation Report. This Report consists of: • An overview of the GA market • A breakdown by aircraft type, province, OEM and operator • A summary of GA regulations and policies over the past few years • An overview of current and planned infrastructure • Insight from top GA companies in China • New coverage each year; 2018 focus on Greater Bay Area Readership 2018: 17,500 Unique Views Ad Close: 5 August 2019 Material Due: 12 March 2019 www.asianskymedia.com 15
A summary of the Asia-Pacific region’s capacity for airports, FBOs and MROs. This Report consists of: • An overview of regional airports, business jet and helicopter facilities • A look at airport capacity of major Asian airport hubs • An analysis of business jet and helicopter infrastructure capability • A summary of top service providers for fixed and rotary-wing • A map of customer service centers by OEM • Directory of FBOs & MROs in the region Readership 2017: 17,500 Unique Views Ad Close: 23 September 2019 Material Due: 30 September 2019 www.asianskymedia.com 16
A summary of the size, nature and scope of training schools in the Asia-Pacific region. This Report consists of: • An overview of training schools throughout the region • A country-by-country breakdown of the training environment • Features on pilot career paths and opportunities in aviation • Features on special missions and simulator training • A look at the pilot shortage and future demand • Directory of training schools in the region Readership 2018: 9,800 Unique Views Ad Close: 8 November 2019 Material Due: 15 November 2019 www.asianskymedia.com 17
A magazine-style look at the luxury side of charter. This publication features: • An inside look at the latest regional charter trips • A guide to exotic and remote destinations and accommodation • In-depth features on luxury lifestyle and high-end events • A directory of local business jet and yacht charter providers Readership: 11,800 Unique Views Ad Close: 8 August 2019 Material Due: 15 August 2019 www.asianskymedia.com 18
SPONSOR OPPORTUNITIES & EDITORIAL Sponsorship - Maximize exposure as the core sponsor of an Asian Sky Media report. Starting from the cover, readers will immediately associate the company’s name with the publication. An executive of the company can speak directly to readers through a ‘Foreword’, just opposite the report’s ‘Publisher’s Note’ section. The sponsor has further opportunity to engage readers through editorial and advertisements sprinkled throughout. Editorial - Featured across Asian Sky Media’s portfolio of publications, sponsored editorial allows companies to ‘speak’ directly to readers. This profile is perfect for introducing a new aircraft or product, sharing market insight, or announcing the company’s latest news. www.asianskygroup.com 19
MARKET REPORTS & PUBLICATIONS – EDITORIAL CALENDAR Issue Release www.asianskymedia.com 20
PRICING *Inquire for sponsorship opportunities, directory listing options and further marketing services. NOTE: All Prices in USD net www.asianskymedia.com 21
PRINTING SPECIFICATIONS TECHNICAL REQUIREMENTS Printing Process: Offset Binding Method: Perfect Bound Digital Requirements: • Files must be submitted as specified • File must be 300 dpi or higher • All fonts in the artwork must be provided or created outlines. • Submitted file must be in press-ready formats • File types accepted are as follows: AI/EPS/PDF • Gutter allowance of 5mm each is required for DPS, the type or product shots should always clear the spine area and never be split. Any critical cross-over should be double-imaged across the gutter with an allowance of 5mm on each side of the centre. www.asianskymedia.com 22
PRESS EXPOSURE www.asianskymedia.com 23
SAMPLE CLIENTS www.asianskymedia.com 24
SAMPLE CLIENTS www.asianskymedia.com 25
Alison Pang Media Sales Director Suite 1401, Fortis Tower, 77-79 Gloucester Road, Wan Chai, Hong Kong Telephone: +852 2235 9211 Fax: +852 2528 2766 E-mail: apang@asianskygroup.com www.asianskygroup.com|www.asianskymedia.com
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