MEDIA KIT 2019 www.asianskymedia.com - Asian Sky Group

Page created by Sheila Montgomery
 
CONTINUE READING
MEDIA KIT 2019 www.asianskymedia.com - Asian Sky Group
MEDIA KIT 2019

www.asianskymedia.com
MEDIA KIT 2019 www.asianskymedia.com - Asian Sky Group
ABOUT ASIAN SKY GROUP

ASIAN SKY GROUP (“ASG”) is headquartered in Hong Kong with offices throughout the Asia-Pacific region.
It has assembled the most experienced team in the region to provide a wide-range of independent business
                                     and general aviation services.

ASG IS MEMBER OF THE FOLLOWING ASSOCIATION:

                                      www.asianskymedia.com                                                2
MEDIA KIT 2019 www.asianskymedia.com - Asian Sky Group
ABOUT ASIAN SKY MEDIA

The acclaimed Asian Sky Fleet Reports are produced by ASG’s market research and consulting team, in collaboration with ASIAN
              SKY MEDIA — a division of ASG focusing on media, publications and aviation marketing services.
 Through its marketing services, Asian Sky Media offers aviation companies online and offline opportunities to enhance brand
awareness, develop a more strategic marketing plan and connect with target audiences in the Asia Pacific-region and worldwide.

                                                www.asianskymedia.com                                                            3
MEDIA KIT 2019 www.asianskymedia.com - Asian Sky Group
OWNERSHIP STRUCTURE

   SEACOR                                                                                                        AVION PACIFIC
CAPITAL (ASIA)                                                                                                      LIMITED
   LIMITED                          SEACOR                 Capital (Asia) Limited
• A subsidiary of                   SEACOR
                             SEACOR Capital (Asia) Limited
                                                           Capital (Asia) Limited                                 • Mainland China provider
                                                                                                                    of general aviation
  SEACOR Holdings Inc.
                                                                                                                    services
• A publicly-listed US
                                                                                                                  • Over 25 years experience
  company (NYSE:CKH)
                                                                                                                  • Six sales offices
• Investment in a range of
                                                                                                                    throughout China
  business and general
                                                                                                                    including Beijing,
  aviation companies
                                                                                                                    Shanghai and Shenzhen

                                                                                    ASIAN SKY MEDIA
                                                                                    • Acclaimed for Asian Sky Fleet
                                                                                      Reports & other publications
                                                                                    • Provider of aviation marketing
                                                                                      services
                                                                                                               www.asianskymedia.com       4
MEDIA KIT 2019 www.asianskymedia.com - Asian Sky Group
OUR MILESTONES

                                                                                Asian Sky Media developed
                Greater China Civil
                                                   Asian Sky Quarterly          and awarded ‘Best Media
                Helicopter Fleet Report
                                                   introduced                   Outlet’ by AsBAA
                introduced
                2013                               2015                         2017
                                                                                                               Asian Sky Media
                                                                                                               awarded ‘Best Media
                                                                                                               Outlet’ award by AsBAA
2012                               2014                            2016                                 2018
Inaugural Greater China            Fleet Reports expand to         ASG awarded ‘Best Media
Business Jet Fleet Report          include all of Asia-Pacific     Outlet’ by AsBAA
introduced                         region

                                                                                                            www.asianskymedia.com       5
MEDIA KIT 2019 www.asianskymedia.com - Asian Sky Group
MARKETING SERVICES

Specialized and experienced in aviation
marketing, Asian Sky Media’s team of designers,
copywriters, translators and digital analysts
work diligently and creatively to get each client’s
message across in the most unique and
impactful way.
Enhance brand awareness, connect with your
target audience or develop a more strategic
marketing plan with Asian Sky Media’s
marketing services.
Reach a segmented audience directly through
their inbox. Each client’s message can be
delivered in English and Chinese. The Asian Sky
Media team can help our clients successfully
execute email campaigns, with informative
content and eye-catching design.

                                                      www.asianskymedia.com   6
MEDIA KIT 2019 www.asianskymedia.com - Asian Sky Group
EVENT SUPPORT

     Asian Sky Media’s team has effectively
organized several industry events across Asia.
From networking events to conference forums,
   Asian Sky Media can use our resources to
create a customized event for each client. We’ll
gather the most targeted audience and sort out
    the local logistics to create an event that
  produces business opportunities, generates
 interest and maximizes more brand exposure.

                                                   www.asianskymedia.com   7
MEDIA KIT 2019 www.asianskymedia.com - Asian Sky Group
OUR REACH

Asian Sky Group (ASG) has sales and business
development teams based in Hong Kong,
Shanghai, Beijing, Shenzhen and Singapore.
Through established, long-standing
relationships with its industry peers, ASG
expands its reach to the Middle East, Africa,
Europe and the Americas.
Understanding the local market while applying
our global mindset, ASG bridges the gap
between cultures and regions. Our team
capitalizes on its Western knowledge and
Eastern know-how, making your global aviation
needs smoother and more efficient.

                                                www.asianskymedia.com   8
MEDIA KIT 2019 www.asianskymedia.com - Asian Sky Group
OUR AUDIENCE

        3,800+                                            11,500+                                          93,613
    AVG. MONTHLY WEB VISITORS                      AVG. MONTHLY PAGE VIEWS                         GLOBAL RECIPIENTS
                                                                                                              Email Recipients – 58,613
                                                                                                              Social Media Followers – 35,000

                                                                                       ASIA-PACIFIC REACH
                                                                                       10,033 READERS
                                                                                       Greater China – 31%
                                                                                       Oceania – 18%

                                                                                       South East Asia – 16%
                                                                                       Middle East – 10%
                                                                                       Central Asia – 9%
                                                                                       North East Asia – 5%
                                                                                       Rest of APAC – 11%

                                *All publications distributed in English and Chinese

                                                                                                           www.asianskymedia.com                9
MEDIA KIT 2019 www.asianskymedia.com - Asian Sky Group
DEMOGRAPHICS
INFLUENTIAL BUSINESS EXECUTIVES   PROFESSIONS

                                                                                                      2

                                                                                                  1

                                  1 AircraftServices: FBO, MRO, Training, Completion, Brokerage
                                  2 OEM:   Manufacturers for Aircraft, Engine, Avionics

GENDER DEMOGRAPHICS                AGE
 MALE        FEMALE

85%         15%

                                                                                                          www.asianskymedia.com   10
BUSINESS JET

    A comprehensive coverage and breakdown of the
    business jet fleet in the Asia-Pacific Region.

    This Report consists of:
        •     An overview of the regional business jet fleet
        •     A breakdown by country, operators and OEMs
        •     A summary of regional challenges
        •     A look at upcoming aircraft on the market
        •     Interviews and profiles with top business
              aviation executives and companies

        Readership 2017:
               24,200
            Unique Views

    Ad Close: 15 March 2019
    Material Due: 22 March 2019
•    Distributed at ABACE, NBAA, CJI Singapore and Airshow China (Zhuhai).

                                                                               www.asianskygroup.com11
                                                                              www.asianskymedia.com
CIVIL HELICOPTER

 A comprehensive coverage and breakdown of the
 helicopter fleet in the Asia-Pacific region.

 This Report consists of:
      •     An overview of the regional helicopter fleet
      •     A breakdown by country, operator and OEMs
      •     A close look at the challenging oil and gas sector
      •     Analysis of the emerging helicopter leasing market
      •     Interviews with top helicopter companies and
            executives in the region

 Readership 2017:
      12,100
   Unique Views

  Ad Close: 25 January 2019
  Material Due: 1 February 2019

* Distributed at HAI Heli Expo, Rotorcraft Asia, ABACE and CJI.

                                                                              www.asianskymedia.com   12
A quarterly analysis of the business jet and civil
helicopter markets.

Asian Sky Quarterly consists of:
    •   A survey on the moods and intentions of
        industry professionals
    •   Analysis of the worldwide aircraft inventory
    •   A summary of the pre-owned markets,
        including average selling prices
    •   Timely special features and sections on
        various industry segments
    •   Features aircraft and produce spotlights

      Avg.
   Readership:
18,900 Unique views
    per Quarter

                                                        www.asianskygroup.com13
                                                       www.asianskymedia.com
An annual examination of the growing Asia-Pacific
business jet charter industry.

This Report consists of:
    •   An overview of the regional business jet
        charter fleet
    •   A breakdown by country, operator, OEM
        and size category
    •   A summary of operational regulations
        across the region
    •   A look at charter demand compared to
        growing regional wealth
    •   A sample of popular charter routes and
        charter models
    •   Directory of charter providers

 Readership 2018:
     21,300
  Unique Views
Ad Close: 10 May 2019
Material Due: 17 May 2019
                                                    www.asianskymedia.com   14
A first of its kind report showcasing the booming
general aviation (GA) market in China. Subsequent
editions feature more in-depth analysis on specific
aspects of GA in China, such as the Greater Bay
Aviation Report.

This Report consists of:
 •     An overview of the GA market
 •     A breakdown by aircraft type, province,
       OEM and operator
 •     A summary of GA regulations and
       policies over the past few years
 •     An overview of current and planned
       infrastructure
 •     Insight from top GA companies in China
 •     New coverage each year; 2018 focus on
       Greater Bay Area
     Readership 2018:
         17,500
      Unique Views
Ad Close: 5 August 2019
Material Due: 12 March 2019

                                                      www.asianskymedia.com   15
A summary of the Asia-Pacific region’s capacity for
airports, FBOs and MROs.

This Report consists of:
   •   An overview of regional airports, business jet
       and helicopter facilities
   •   A look at airport capacity of major Asian
       airport hubs
   •   An analysis of business jet and helicopter
       infrastructure capability
   •   A summary of top service providers for fixed
       and rotary-wing
   •   A map of customer service centers by OEM
   •   Directory of FBOs & MROs in the region

 Readership 2017:
       17,500
    Unique Views

Ad Close: 23 September 2019
Material Due: 30 September 2019

                                                        www.asianskymedia.com   16
A summary of the size, nature and scope of training
schools in the Asia-Pacific region.

This Report consists of:
    •   An overview of training schools
        throughout the region
    •   A country-by-country breakdown of the
        training environment
    •   Features on pilot career paths and
        opportunities in aviation
    •   Features on special missions and
        simulator training
    •   A look at the pilot shortage and future
        demand
    •   Directory of training schools in the region

  Readership 2018:
       9,800
   Unique Views
Ad Close: 8 November 2019
Material Due: 15 November 2019
                                                      www.asianskymedia.com   17
A magazine-style look at the luxury side of charter.

This publication features:

 •    An inside look at the latest regional
      charter trips
 •    A guide to exotic and remote destinations
      and accommodation
 •    In-depth features on luxury lifestyle and
      high-end events
 •    A directory of local business jet and yacht
      charter providers

      Readership:
        11,800
     Unique Views

Ad Close: 8 August 2019
Material Due: 15 August 2019

                                                       www.asianskymedia.com   18
SPONSOR OPPORTUNITIES & EDITORIAL

Sponsorship - Maximize exposure as the core sponsor of an
Asian Sky Media report. Starting from the cover, readers will
   immediately associate the company’s name with the
publication. An executive of the company can speak directly
 to readers through a ‘Foreword’, just opposite the report’s
     ‘Publisher’s Note’ section. The sponsor has further
    opportunity to engage readers through editorial and
           advertisements sprinkled throughout.
 Editorial - Featured across Asian Sky Media’s portfolio of
  publications, sponsored editorial allows companies to
   ‘speak’ directly to readers. This profile is perfect for
  introducing a new aircraft or product, sharing market
    insight, or announcing the company’s latest news.

                                                                www.asianskygroup.com   19
MARKET REPORTS & PUBLICATIONS – EDITORIAL CALENDAR

Issue Release

                                                            www.asianskymedia.com   20
PRICING

*Inquire for sponsorship opportunities, directory listing options and further marketing services.   NOTE: All Prices in USD net

                                                                                                    www.asianskymedia.com         21
PRINTING SPECIFICATIONS

               TECHNICAL REQUIREMENTS
                Printing Process: Offset
                Binding Method: Perfect Bound
                Digital Requirements:
                •   Files must be submitted as specified
                •   File must be 300 dpi or higher
                •   All fonts in the artwork must be provided or created outlines.
                •   Submitted file must be in press-ready formats
                •   File types accepted are as follows: AI/EPS/PDF
                •   Gutter allowance of 5mm each is required for DPS, the type or
                    product shots should always clear the spine area and never be
                    split. Any critical cross-over should be double-imaged across the
                    gutter with an allowance of 5mm on each side of the centre.

                                                      www.asianskymedia.com             22
PRESS EXPOSURE

                 www.asianskymedia.com   23
SAMPLE CLIENTS

                 www.asianskymedia.com   24
SAMPLE CLIENTS

                 www.asianskymedia.com   25
Alison Pang
           Media Sales Director
         Suite 1401, Fortis Tower,
          77-79 Gloucester Road,
           Wan Chai, Hong Kong
  Telephone:           +852 2235 9211
       Fax:       +852 2528 2766
     E-mail: apang@asianskygroup.com
www.asianskygroup.com|www.asianskymedia.com
You can also read