Media Information 2021 - Advertising rate card no. 23 Valid from 10/01/2020 - Springer ...
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Print + Online Media Information 2021 Advertising rate card no. 23 Valid from 10/01/2020 www.springerfachmedien-wiesbaden.de
We‘re there for you! Your contact partners in the advertising marketing department: Ingo Rosenstock Irene Pitzer Sales Management Media Sales phone + 49 (0) 611 / 78 78 – 146 phone + 49 (0) 611 / 78 78 – 196 ingo.rosenstock@springernature.com irene.pitzer@springernature.com Springer Fachmedien Wiesbaden GmbH Abraham-Lincoln-Straße 46 | 65189 Wiesbaden | Germany phone + 49 (0) 611 / 78 78 – 555 anzeigen-wiesbaden@springernature.com | www.springerfachmedien-wiesbaden.de
Cross-media services Journals Online solutions Books Also Print + digital available as eMagazine Enhance your marketing with offprints of our specialist articles! We offer reprints of our specialist articles – together with your advertisement – with their own cover and supplementary editorial content on request. You can, for example, distribute these reprints at events, send them to selected customers or use them in internal communications. Give us a call, and we’ll be happy to advise you: Ingo Rosenstock | Sales Management | phone + 49 (0) 611 / 78 78 – 146 | ingo.rosenstock@springernature.com
Table of contents Trade Journal Website Title portrait . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 1 Portrait . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 8 Schedule and topics . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 2 Prices | Advertising Formats . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 9 Advertising rate card no. 23 . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 4 Usage Statistics . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 10 Job Advertisements | Business Connections . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 6 Circulation and Distribution Analysis . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 7 Newsletter Portrait . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 11 Prices | Advertising Formats . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 12
Trade journal Title portrait 1 1 Title: WASSER UND ABFALL 10 Publishing company: Springer Vieweg 2 Brief description: WASSER UND ABFALL (Water and Waste) is the specialist Springer Fachmedien Wiesbaden GmbH magazine published by the German Association of Abraham-Lincoln-Str. 46 | 65189 Wiesbaden | Germany Engineers for Water Management, Waste Management phone + 49 (0) 611 / 78 78 – 0 and Land Improvement (BWK). In addition to monthly www.springerfachmedien-wiesbaden.de cover stories, WASSER UND ABFALL reports on the 11 Publisher: Bund der Ingenieure für Wasserwirtschaft, following areas: waste management / soil protection / Abfallwirtschaft und Kulturbau e. V. (BWK) ground contamination, waste water / water protection, 12 Advertising: Ingo Rosenstock (Sales Management) drinking water / ground water protection, and water phone + 49 (0) 611 / 78 78 – 146 management / water engineering. The range of editori- ingo.rosenstock@springernature.com al topics is rounded out by reports on new legislation and local regulations, as well as special subjects. Irene Pitzer (Media Sales) phone + 49 (0) 611 / 78 78 – 196 3 Target group: E×perts and decision-makers in national, regional and irene.pitzer@springernature.com local environmental authorities, in industry, water engineering, service providing companies and 13 Editor: Dipl.-Ing. Markus Porth, engineering offices wasser.abfall@t-online.de Editorial Office: Gabi Gerhardt, 4 Frequency: 10 times a year phone + 49 (0) 6103 / 807 829 5 Magazine size: 210 mm × 279 mm 14 Scope analysis: on request 6 Year of publication: 23rd volume 2021 15 Content analysis of 7 Subscription price: Yearly subscription the editorial part: on request Germany € 422 (incl. V.A.T. + p&p) Foreign countries € 397.20 (excl. V.A.T. / incl. p&p) Single issue € 49.09 (incl. V.A.T. + p&p) 8 Official journal of: Bund der Ingenieure für Wasserwirtschaft, Abfallwirtschaft und Kulturbau e. V. (BWK) 9 Membership: – 1
Trade journal Schedule and topics T This overview of the subjects scheduled for 2021 is intended for your planning. We reserve the right to make changes if necessary. For further information, please call + 49 (0) 611 / 78 78 – 196 (Irene Pitzer). Issue, month Fairs, events, congresses Locations Dates Cover story Articles (AD, CD, PD) * 2021 1/2 Jan./Feb. e-world energy & water Essen 02/09–11 Water Framework Less stringent environmental standards / lignite | Renaturation measures on the Vechte river | AD 01/08/2021 Dresdner Wasserbaukolloquium Dresden 03/04–05 Directive PFOS strategy paper | Costs of the WFD CD 01/13/2021 PD 02/02/2021 3 March Energy Storage Europe Düsseldorf 03/16–18 Mineral waste Securing sufficient landfill capacities in BW | Waste from artificial mineral fibers and con- AD 02/12/2021 Essener Tagungen für Wasser- und struction waste containing asbestos | Replacement construction material ante portas | CD 02/17/2021 Abfallwirtschaft Essen March Backfilling of excavations in opencast mines in accordance with the new BBodSchV | PD 03/09/2021 Praktikerkonferenz Pumpen in der Avoidable food in waste - causes, occurrence and avoidance strategies | Public participation Verfahrens- und Kraftwerkstechnik Graz/AT 04/12–14 of BP/MP of the WFD Kasseler Abfall- und Bioenergieforum Kassel 04/13–15 4 April Oldenburger Rohrleitungsforum Oldenburg 04/15–16 New instruments for Nature-based solutions for river basin landscapes | Ecosystem services on individual struc- AD 03/18/2021 water management tures | Status quo LIFE-Project IRENA, focus on planning methods | Program 100 wild brooks CD 03/23/2021 for Hessen | Municipal water concepts for rational water use PD 04/13/2021 5 May Nutrients Der Niedersächsische Weg | Business Game Implementation of the DüV | N-Areas | AD 04/16/2021 Denitrification for Drinking Water Production - Nitrate Remediation Project | CD 04/21/2021 Field Report on Raw Water Treatment in Drinking Water Supply PD 05/11/2021 6 June Achema Frankfurt/Main 06/14–18 Drought / aridity National Water Dialogue / National Water Strategy | Control instruments for the use of water | AD 05/07/2021 WBW Wasserwirtschaftstagung Heidenheim 06/24 Resolution of conflicts of use | Irrigation of a Mediterranean riparian country | Foundation of CD 05/12/2021 Forum zum Hochwasserrisikomanagement Jena June the Institute for Irrigation Suderburg PD 06/08/2021 2
Issue, month Fairs, events, congresses Locations Dates Cover story Articles (AD, CD, PD) * 2021 7/8 July/Aug. Marine / coastal protection Program Ems-Dollard 2050 of the Netherlands | Update of the MSRL program of Ad 07/16/2021 measures | Results of the Forum Tideelbe on sediment management | General CD 07/21/2021 plan for coastal protection of Lower Saxony and Bremen Part 3 | Munitions dumps PD 08/10/2021 in North and Baltic Sea 9 September Wasserbau-Symposium Zurich/CH 09/15–17 BWK Federal Congress Expert contributions by speakers at the BWK Federal Congress AD 08/20/2021 BWK Bundeskongress n.n. September CD 08/25/2021 PD 09/14/2021 10 October Seminar Kleinwasserkraft Klagenfurt/AT 10/14–15 Ruhr Area Articles on various environmental and energy topics with regional relevance to AD 09/17/2021 Ressourceneffizienz- und the Ruhr Area CD 09/22/2021 Kreislaufwirtschaftskongress n.n. October PD 10/12/2021 11 November Renexpo Austria Salzburg/AT November Sewage sludge utilization and Sewage sludge volumes and management | New treatment technologies AD 10/13/2021 recycling management CD 10/18/2021 PD 11/09/2021 12 December Internationales Wasserbau-Symposium Aachen January Ecological effects of hydropower Masterplan Ems 2050 | The WWF project Krautsand | Overall concept Elbe of the AD 11/19/2021 federal government | Turbine management on the Lahn – eel protection | CD 11/24/2021 Implementing ecological requirements for hydropower plants PD 12/14/2021 * AD = Advertising deadline | CD = Copy deadline | PD = Publication date 3
Advertising rate card no. 23, valid from 10/01/2020 Trade journal P 1 Advertisement formats and prices (Prices in Euro) Format Type area formats Format for bleed ads Basic price 2-colours* 3-colours* 4-colours* width × height in mm width × height in mm** b/w 2/1 page 388 × 240 420 × 279 4,322 4,933 5,544 6,155 1/1 page 175 × 240 210 × 279 2,205 2,512 2,820 3,127 2/3 page upright | horizontal 115 × 240 | 175 × 156 131 × 279 | 210 × 177 1,477 1,785 2,092 2,400 Juniorpage 115 × 178 131 × 198 1,196 1,606 1,914 2,221 1/2 page upright | horizontal 85 × 240 | 175 × 117 101 × 279 | 210 × 137 1,102 1,409 1,717 2,024 1/3 page upright | horizontal 55 × 240 | 175 × 76 63 × 279 | 210 × 86 739 944 1,149 1,354 1/4 page upright | horizontal | block 40 × 240 | 175 × 56 | 85 × 117 46 × 279 | 210 × 63 | 101 × 137 550 755 960 1,165 1/8 page upright | horizontal | block 55 × 86 | 175 × 25 | 85 × 56 – 278 380 483 585 1/16 page horizontal | block 175 × 10 | 85 × 25 – 150 201 252 303 * ISO scale | ** plus 3 mm bleed difference on all sides | Further formats on request 2 Surcharge for advertising in the eMagazine (only in combination with printed advertisement) Actual distributed circulation: 4,751 copies Type of advertising File format Price in € Audio or video integration mp4 or YouTube-Video 750 You can find our technical informations and specifications for digital copy at www.springerfachmedien-wiesbaden.de/en/media-sales/data-delivery 500 .jpg, .jpeg, .png, .bmp Journal format: 210 mm wide × 279 mm long Picture gallery Print space: 175 mm wide × 240 mm long Printing and binding methods: Offset, saddle stitching Linked advertisement | Insertion Link 250 (e.g. logo, website) Contact: Katrin Weingärtner (Ad Management) PDF download Link 250 phone + 49 (0) 611 / 78 78 – 618 katrin.weingaertner@springernature.com 4
Trade journal Advertising rate card no. 23, valid from 10/01/2020 P 2 Additional fees: Enclosures: (no discounts available) Placement: Front page 4c € 525 Loose, maximum size 203 mm × 272 mm 2nd, 3rd and 4th cover pages 4c € 523 Up to 25 g per thousand € 340 Binding placement requests € 523 Up to 30 g per thousand € 350 Number of enclosures on request Colour: Fee for special colours: fee for Prices for heavier enclosures on request each additional colour, price on request Fixed enclosures: (no discounts available) Format: Ads over the binding: 10 % of the b/w price Per thousand up to 25 g, incl. gluing costs, Island position ads: 60 % of the b/w price applicable only with purchase of a 1/1 page ad € 200 Satellite position ads: 10 % of the b/w price Number of postcards on request Ads running into the bleed: 20 % of the b/w price Larger and heavier formats on request 3 Discounts: applicable for orders placed within the advertising year (also applies for product samples) Quantity Scale Length Scale 6 Contact: Ingo Rosenstock (Sales Management) For 3 ads 3% 3 pages 5% phone + 49 (0) 611 / 78 78 – 146 For 5 ads 5% 5 pages 10 % ingo.rosenstock@springernature.com For 9 ads 10 % 9 pages 15 % Irene Pitzer (Media Sales) Only one discount scale may be applied. phone + 49 (0) 611 / 78 78 – 196 Discounts apply to all additional fees: colour, placement irene.pitzer@springernature.com and bleed fees. Discounts do not apply to special costs 7 Payment conditions: Payment within 10 days with 2% discount, or additional technical costs. net within 30 days after invoice date. 4 Columns: Job Advertisements | Business Connections Page 6 15 % agency commission, agency status must be veri- 5 Special advertising Loose / Fixed Inserts: (no discounts available) fied with the commissioning at the latest and in the forms: 4-page € 4,191 form of an e×cerpt from the German Trade Register These prices apply for paper weights up to 170 g. (Handelsregister); valid for Germany: additional VAT Delivered untrimmed, trimming on request. applies to all prices listed; payment due: upon receipt of invoice. Banking information: Springer Fachmedien Wiesbaden GmbH Deutsche Bank Berlin Bank Nr. (BLZ): 100 700 00 | Account Nr.: 069700300 Swift/BIC: DEUTDEBB IBAN: DE09 1007 0000 0069 7003 00 You can find our general terms and conditions at www.springerfachmedien-wiesbaden.de/en/media-sales/gtc 5
Job advertisements | business connections Supplement to advertising rate card no. 23, valid from 10/01/2020 Advertisement formats and prices (prices in Euro) Format Type area formats Format for bleed ads Basic price 2-colours* 3-colours* 4-colours* width × height in mm width × height in mm** b/w 1/1 page 175 × 240 210 × 279 2,839 3,403 3,977 4,541 2/3 page upright 115 × 240 131 × 279 2,009 2,411 2,813 3,214 1/2 page upright | horizontal 85 × 240 | 175 × 117 101 × 279 | 210 × 137 1,425 1,712 1,999 2,276 1/3 page upright | horizontal | block 55 × 240 | 175 × 76 | 115 × 117 63 × 279 | 210 × 86 | 131 × 137 1,015 1,220 1,425 1,620 1/4 page upright | horizontal | block 40 × 240 | 175 × 56 | 85 × 117 46 × 279 | 210 × 63 | 101 × 137 784 941 1,098 1,255 1/8 page upright | horizontal | block 55 × 86 | 175 × 25 | 85 × 56 – 466 560 653 746 Classified ads available on request. * ISO scale ** plus 3 mm bleed difference on all sides Applicable for Germany only – the current V.A.T. rate has to be added to all prices. You‘ll find our general terms and conditions at www.springerfachmedien-wiesbaden.de/en/media-sales/gtc. E×tra charges Contact: Irene Pitzer (Media Sales) for colours: per special colour on request phone + 49 (0) 611 / 78 78 – 196 irene.pitzer@springernature.com Rate for bo× numbers: Euro 12 (Germany) Euro 16 (foreign countries) 6
Trade journal Circulation and distribution analysis 2 1 Circulation 4 Digital distribution: monitoring: – All printed issues of WASSER UND ABFALL are also published in electronic 2 Circulation analysis: average number of copies per issue in one year form, as well as in the digital library springerprofessional.de, which (July 1 2019 – June 30 2020) is used by an average of 0.27 million unique visitors per month. (Source: AGOF daily digital facts 2020-06). Print run: 5,000 Actual distributed circulati- of which, abroad: 93 on (ADC): 4,751 5 Article downloads: Copies sold: 3,923 of which, abroad: 93 In the space of 12 months (March 2019 to February 2020) 1,384 WASSER UND ABFALL articles were downloaded from www.springerprofessional.de (PDF Subscription copies: 3,923 Member copies: 3,487 downloads in the subscriber-only area, not including previews and HTML Individual sales: – views). PDF downloads include advertisements. Other sales: – Voucher copies: 828 Reminder, archive and record copies: 249 3 Geographical distribution analysis: Percentage of actual circulation Economic area % copies Germany 98.0 4,658 Foreign countries 2.0 93 Actual distributed circulation (ADC) 100.0 4,751 3.1 Coverage in Germany structured according to postcode areas: current coverage upon request 7
Fachwissen. Digital. Finden. Website Portrait 1 1 Web adress (URL): springerprofessional.de/energie-umwelt 2 Brief description: Our excellent editorial staff selects and summarises the latest news in the areas renewable energies, water, soils, energy and the environment for the target group. 3 Target group: Decision-makers and experts from the industry, govern- ment offices and the scientific field responsible for environmental engineering, water and waste manage- ment, energy economics and renewable energies 4 Publishing company: Springer Fachmedien Wiesbaden GmbH Contact editor: Florian Bischof phone +49 (0)611 / 78 78 – 221 florian.bischof@springernature.com Contact advertising: Ingo Rosenstock (Sales Management) phone + 49 (0) 611 / 78 78 – 146 ingo.rosenstock@springernature.com Irene Pitzer (Media Sales) phone + 49 (0) 611 / 78 78 – 196 irene.pitzer@springernature.com For agencies: Business Advertising GmbH phone + 49 (0) 211 / 17 93 47 – 0 werbung@businessad.de 5 Usage data: Page 10 8
Fachwissen. Digital. Finden. Website Prices | advertising formats P 1 Advertisement formats and prices (prices in Euro) Web pixel format cpm kb Fullsize banner 468 × 60 90 max. 120 Superbanner (big size) 728 × 90 90 max. 120 Skyscraper 120 × 600 90 max. 120 Wide skyscraper 160 or 200 × 600 90 max. 120 Medium rectangle 300 × 250 90 max. 120 Wallpaper (superbanner + skyscraper)* 728 × 90 + 180 each max. 120 120 × 600 Billboard 770 | 800 | 870 or 970 × 250 180 max. 120 Half page 300 × 600 180 max. 120 * Background colouring on request. Details on special ad formats on request. 2 Discounts: Conditions agreed on for print media do not apply for Banking information: Springer Fachmedien Wiesbaden GmbH online media. Deutsche Bank Berlin 3 Payment conditions: Payment within 10 days with 2% discount, Bank Nr. (BLZ): 100 700 00 | Account Nr.: 069700300 net within 30 days after invoice date. Swift/BIC: DEUTDEBB 15 % agency commission, agency status must be veri- IBAN: DE09 1007 0000 0069 7003 00 fied with the commissioning at the latest and in the form of an excerpt from the German Trade Register You can find our general terms and conditions at (Handelsregister); valid for Germany: additional VAT www.springerfachmedien-wiesbaden.de/en/media-sales/gtc applies to all prices listed; payment due: upon receipt of invoice. 9
Fachwissen. Digital. Finden. Website Usage statistics N 1 Usage monitoring: 2 Usage statistics: on request | Contact: ingo.rosenstock@springernature.com Results of the 2016 online user survey on Springer Professional Excerpt from the results for all target groups, recruited from: springerprofessional.de The high journalistic quality of Springer Professional offers an The content reaches decision-makers. outstanding setting for advertising. 93 % either make investment decisions directly or at least advise their company on investment planning. Ratings of the portal characteristics (very good / good) 48 % hold a leading position in their company. Authentic and trustworthy content 84% Practice-relevant content 82 % There is a great deal of interest in the topics covered. Topicality of the content 81 % Interest in the topics Information on products / best practices 87 % Placing ads on Springer Professional activates users Research and development findings 73 % 64 % of users have sought further information on provider homepages after having read information on their products or services on Springer Professional. Information on the sector/new developments 66 % Source: 2016 online user survey, n=1,180, conducted by: eResult GmbH, detailed results on request. 10
Fachwissen. Digital. Finden. Newsletter Portrait 1 1 Name: Newsletter Energie + Umwelt 2 Brief description: The newsletter provides its readers with essential cove- rage from the fields of renewable energies, water, soils, energy and the environment, offering a clear and concise overview of the latest developments. 3 Target group: Decision-makers and experts from the industry, govern- ment offices and the scientific field responsible for environmental engineering, water and waste manage- ment, energy economics and renewable energies 4 Frequency: fortnightly on Wednesdays (uneven calendar weeks) 5 Publishing company: Springer Fachmedien Wiesbaden GmbH Contact editor: Florian Bischof phone + 49 (0) 611 / 78 78 – 221 florian.bischof@springernature.com Contact advertising: Ingo Rosenstock (Sales Management) phone + 49 (0) 611 / 78 78 – 146 ingo.rosenstock@springernature.com Irene Pitzer (Media Sales) phone + 49 (0) 611 / 78 78 – 196 irene.pitzer@springernature.com 6 Usage data: 8,672 subscribers (July 2020) 11
Fachwissen. Digital. Finden. Newsletter Prices | advertising formats P 1 Advertisement formats and prices (prices in Euro) Newsletter pixel format fixed price kb Advertorial/text ad + logo/picture (gif or jpeg)* pic 140 × 100, text 300 characters ** 600 max. 45 Advertorial/text ad + logo/picture (gif or jpeg)* pic 140 × 100, text 650 characters ** 700 max. 45 Fullsize banner (gif or jpeg)* 468 × 60 700 max. 45 Rectangle (gif or jpeg)* 300 × 250 700 max. 45 * not animated files ** incl. spaces 2 Discounts: Conditions agreed for print media will not You can find our specifications for online advertising at be applied for online media. www.springerfachmedien-wiesbaden.de/en/media-sales/data-delivery 3 Payment conditions: Payment within 10 days with 2% discount, net within 30 days after invoice date. 15 % agency commission, agency status must be verified with the commissioning at the latest and in the form of an excerpt from the German Trade Register (Handels register); valid for Germany: additional VAT applies to all prices listed; payment due: upon receipt of invoice. Banking information: Springer Fachmedien Wiesbaden GmbH Deutsche Bank Berlin Bank Nr. (BLZ): 100 700 00 | Account Nr.: 069700300 Swift/BIC: DEUTDEBB IBAN: DE09 1007 0000 0069 7003 00 You can find our general terms and conditions at www.springerfachmedien-wiesbaden.de/en/media-sales/gtc 12
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