VOICE AWARDS A CELEBRATION FOR LEADERS WHO USE THEIR VOICES TO CHANGE THE WORLD
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VOICE
AWARDS
A CELEBRATION FOR LEADERS WHO USE THEIR
VOICES TO CHANGE THE WORLD
BENEFITTING GMCLA’S MUSIC EDUCATION
& ANTI-BULLYING PROGRAMS FOR YOUTH
MAY 11, 2019 | RAY DOLBY BALLROOM AT
THE LOEWS HOLLYWOOD HOTEL
GMCLA Today One of the largest LGBT advocacy and performing arts organizations in the world GMCLA is one of the largest choral organizations in the country, boasting a diverse and inter-generational membership of over 290 active singers. It is the first LGBTQ+ chorus that offers curriculum-based education and youth programs to middle and high school youth in the public school system, and the only chorus going into juvenile detention facilities. The Alive Music Project is GMCLA’s music education program that brings an anti-bullying message proven to increase attitude of acceptance to Los Angeles-area middle and high schools. In 2017, the Alive Music Project expanded to include 12-week music education programs for incarcerated youth, providing joy and inspiration to teenagers who are working to overcome their pasts and build better futures. In 2018, the Alive Music Project expanded once again and began providing12-week music education programs to Los Angeles schools where other music education programs had been cut. The chorus remains committed to improving the lives of LGBTQ+ youth, reaching some of the most underserved teens in Los Angeles County and thousands more in remote locations across the US.
40th Anniversary Voice Awards
GMCLA’S ANNUAL AWARDS GALA FEATURING SILENT
AUCTION AND INCREDIBLE PERFORMANCES
The Voice Awards benefits GMCLA’s youth education initiatives, including the Alive Music
Project, Arts for Incarcerated Youth, and the Partnership for Los Angeles Schools.
The gala has raised $2.25 million since 2012.
The Voice Awards honors those who advance our world, break silence, lend a voice to the
oppressed, exhibit leadership and give hope to those living under the weight of silence.
ATTENDEES INCLUDE PAST VOICE AWARDS HONOREES
A diverse audience of over 500 guests that Billy Porter (2018 Courageous Voice Award)
range from corporate and business executives to Ana Navaro (2018 Outspoken Voice Award)
celebrities and noted philanthropists
Stephen Schwartz (2017 Vanguard Voice Award)
High net-worth leaders of diverse cultural and Logo TV (2017 Visionary Voice Award)
socioeconomic backgrounds with disposable
Gwen Baba (2017 Community Leader Voice Award)
income
Focus Features (2016 Voice Award)
Executives from multiple industries including: Abbe Land (2016 Good Neighbor Voice Award)
Subhi Nahas (2016 Outspoken Voice Award)
- Banking, Investment and Finance
Cast + Crew of Transparent (2015 Outspoken Voice Award)
- Film/Television/Music/Entertainment The Clementi Family (2015 Inspiration Award)
- Real Estate Brian Pendleton & Chad Goldman (2014 Good Neighbor Voice Award)
Prince Manvendra of India (2014 Voice Humanitarian Award)
- Law groups and organizations Melissa Etheridge (2014 Voice Inspiration Award)
Fred Arens & Jason Duguay (2013 State Farm Good Neighbor Award)
American Idol (2013 Visionary Voice Award)
AT&T (2013 Corporate Voice Award)
Wells Fargo (2012 Corporate Voice Award)
VOICE 40th Anniversary Voice Awards
AWARDS Red carpet lined with sports, TV & film celebrities
Event garnered 157+ million media impressions
Billy Porter Ana Navaro Michelle Visage Daniel Franzese Melissa Etheridge
Prince Manvendra of India William H. Macy &
Lance Bass & Pauley Perrette George Takei Felicity Huffman
& Paula Abdul
Your support of the 40TH ANNIVERSARY Voice Awards provides funds for
• Well-researched, curriculum-based music • Provides full 12-week choral music • Brings full 12-week choral music
education and outreach program model education programs for incarcerated education programs to schools where
teens in juvenile detention centers arts education programs have been
• Addresses issues of prejudice, bullying, slashed due to budget constraints
discrimination and homophobia • Benefits young people who would
otherwise have no access to this kind of • Made history as the first time an LGBTQ+
• Proven to increase attitudes of arts curriculum Arts Organization has offered long-term
acceptance music education residencies in Los
• Spreads a positive message that all people Angeles schools
• Contributes to youth empowerment deserve to live as their authentic selves
and self-esteem building without fear of violence or persecution • Through music, helps students develop
the part of the brain responsible for
• Has reached over 60,000 youth in L.A. • Uses peer-to-peer, trauma-informed anxiety management, as well as
methodology to allow GMCLA staff to impulse and emotional control
• Student: “You guys made me feel as
create a safe space and build trusting
though every type of group no matter
relationships • Meets multiple California Education
what race, age, or sex has a voice”
Standards
• Students have said things like, “I felt like I
belonged somewhere for once in my life”
Gay Men’s Chorus of Los Angeles’s
MULTIMEDIA, SOCIAL MEDIA & AUDIENCE REACH
SOCIAL MEDIA CHANNELS GMCLA WEBSITES WEBSITE DEMOGRAPHICS
• Event-specific websites link
to GMCLA.org
• 75.7K + Twitter followers • Generate 100,000 hits annually 53% Male
• 5.9M Youtube Views • Featured in all appropriate media 47% Female
& publicity
• 11, 5 0 0 + Facebook followers
• EMAIL OPEN RATE 28%
(industry standard: 17–21%)
DIGITAL COMMUNICATIONS
39% Generation X
• Bi-weekly distribution to 10,000 unique
email addresses AUDIENCE DEMOGRAPHICS 39% Millenials
• Secondary reach to over 20,000 • Age range: late 20s to 80s 22% Baby Boomers
contacts via email
• Primarily single men, mid-40s to
• Email communications announce early 60s
performances, ticket sales, corporate
partnerships or sponsors and • Avg. salary: $115,700/year
news items
• Disposable income of $15,300
Source: Google Analytics
40th Anniversary Voice Awards
SPONSORSHIP OPPORTUNITIES
PRESENTING PLATINUM GOLD SILVER
Marketing $50,000 $25,000 $10,000 $6,000
Naming Rights as Presenting Sponsor X
Dedicated Eblast X X
Feature Story on Event Website X X
Logo Inclusion in Media Buys (Print and/or Digital) X
Presenting Opportunities: Auction, Reception X
Logo Inclusion on Electronic Invitations X X X
Listing in Press Release(s) X X X X
Facebook and Twitter Mentions (87K + followers) X X X X
Logo Recognition on GMCLA website (1 yr) X X X X
At Event
Voice Awards Tickets 20 10 10 10
Full-Color Ad in Program Book FULL PAGE FULL PAGE FULL PAGE 1/2 PAGE
Executive Letter Inclusion in Program Book X
Activation Experience at Event OR Two-Minute Video X X
Logo Inclusion on Step & Repeat X X
Verbal Recognition from Stage X X X
Logo Inclusion in Sponsor Loop X X X X
Additional Benefits
Right to Use Event Photos in Corporate Communications X X X X
Inclusion in GMCLA’s Annual Report (approx Dec ‘17) X X X X
Ticket Subscriptions to Remaining Season 40 Concerts FOUR TWO
Sponsorship packages can be tailored to meet your marketing and promotional needs and help you achieve your corporate goals
Presenting Sponsor $50,000
• Naming Rights as Presenting Sponsor: “Voice Awards • Four (4) ticket subscriptions to remaining
presented by Company/Individual Name” Season 40 concerts
• Category exclusivity • Rights to use approved event photos in
• Twenty (20) premiere dinner seats corporate communications
• Verbal recognition from stage during program • Logo inclusion in continuous sponsor loop at event
• Company listing in press releases • Feature Story on event website
• Full page ad in digital program • Company logo placement in the following areas:
• One (1) dedicated eblast - Step And Repeat
• Listing on virtual donor wall for one year - Media Buys
• Mention in all press releases and digital communications - Web Pages With Hyperlink
• Executive Letter inclusion in program - Electronic Invitations
• Company activation/product sampling experience at - Facebook
event OR Company 2-minute video presentation - Sponsor Video
• Facebook mentions and Twitter mentions
(87,000+ followers)
Platinum Sponsor $25,000
2 Available: 1 Presenting Auction Sponsor, 1 Presenting Reception Sponsor,
ALL LEVEL BENEFITS INCLUDE
All Gold level benefits plus:
• Listing in Press Release(s)
• Ten (10) priority Voice Awards seats • Facebook and Twitter
(87K+ followers)
• Presenting opportunity: auction, cocktail reception or VIP event
• Logo recognition on GMCLA website (1 yr)
• Logo inclusion on electronic invitations • Logo inclusion in sponsor loop at event
• Full page ad in digital program journal • Right to use event photos in corporate
communications
• Verbal recognition from stage
• Inclusion in GMCLA’s Annual Report
• Two ticket subscriptions to remaining Season 40 concerts (approx. Dec ’18)
Gold Sponsor Silver Sponsor
$10,000 $6,000
All Silver level benefits plus: • Ten (10) Voice Awards seats
• Ten (10) priority Voice Awards seats • Half-Page ad in digital program journal
• Logo inclusion on electronic invitations
• Full page ad in digital program journal
• Verbal recognition from stage
Thank you for supporting GMCLA
We look forward to seeing you at the
VOICE
40th Anniversary
AWARDS
For sponsorship opportunities, please contact:
JASON FRAZIER
Dir. of Corporate & Community Development
Jason@gmcla.org 424.239.6492
8920 W. Sunset Blvd. Ste 200B
West Hollywood, CA 90069
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