MASTER IN FOOTBALL MANAGEMENT, METHODOLOGY AND ANALYSIS - LALIGA
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Index p04 / Greetings from our President p05 / Greetings from the Master’s Directors p06 / Target Group and Student Profile p06 / Job Opportunities p07 / LaLiga 360º p07 / Careers Service p08 / Data Sheet p10 / Syllabus p12 / Visits to LaLiga Football Clubs p13 / Academic Staff p14 / Admission and Registration Process p16 / Contact 2
“ LaLiga is firmly committed to education. By means of a qualified academic education, their sports professionals may achieve a better management of football clubs and institutions. The “LaLiga Business School” is the reflection of the educational project that our Institution has created and promoted in order to detect, recruit and train both present and future talent within football management, methodology and analysis areas. The Spanish Football League is the best in the world, therefore it is, extremely important that sports entities that take part in our official competitions, as well as in other sports, are able to provide their respective football clubs and institutions with management excellence by means of qualified and trained professionals. Thus, LaLiga will use all its experience and knowledge so that the “LaLiga Business School” guarantees quality courses and nationally and internationally recognized qualifications to train the best professionals and get the best managers. ” Javier Tebas President of LaLiga 4
Master in Football Máster Management, en Dirección, Methodology Metodología y Análisisand Analysis en el Fútbol Greetings from the Master’s Director Hugo Blanco Head of LaLiga Sports Projects Area “ The Master in Football Management, Methodology and Analysis is the The main objective of each and every one of the specialisation courses, as well first postgraduate course that deals as of the Master’s degree as a whole, is with the complexity of football from to train future football professionals with a multidisciplinary and transversal the highest quality and rigour so that perspective. This higher education they can carry out their work in a highly programme reflects the knowledge, competitive, changing and complex experience and know-how of LaLiga’s best environment. professionals. The training process will be markedly This Master’s degree consists of four practical in nature. Bearing this objective modules, each one being also a university in mind, students will have the opportunity specialization course with its own entity: to experience the daily performance University Specialist in Game Analysis carried out by the professionals of the in Football, University Specialist in LaLiga’s Football Clubs. The students of Management of Youth Academies and this masters will have four visits to LaLiga’s Grassroots Football Training, University Football Clubs located outside Madrid — Specialist in Talent and Team Management one per specialist module/course; and four in Football and University Specialist in visits to LaLiga’s Football Clubs located in Sports Management in Football. the capital. Each of the specialization modules/ The staff recruited for this postgraduate courses will allow students to acquire course is the result of a thoughtful and the knowledge, competences, skills and balanced selection of academic profiles abilities necessary to achieve excellence in and LaLiga professionals. Teachers will put each specific area of action. The contents their talent at the service of the students of this Master’s degree complement selected to enjoy a unique learning and enriches each other, providing an integrated and comprehensive view of the experience. ” current scenario of professional football. 5
Target Group and Student Profile > Sports managers. > Graduates in areas related to Sports. > Heads of youth academies and grassroots football schools. > Other experienced professionals from the world of football who wish to > Qualified football coaches and/or sports complete, promote and redirect their technicians. professional sports career. > Technical coordinators and analysts. > People who wish to begin their professional career in the field of > Professional or semi-professional football. players. Job Opportunities After completing this Master’s degree, Students who achieve this Master’s degree students will achieve professional will have a high level of competence for: excellence in the performance of the functions inherent to the following positions within the sports structures of > Managing, planning, designing and Football Clubs: coordinating training projects in the grassroots football of clubs, schools > Sports managers and other sports entities. > Technical coordinators > Managing and coaching football teams to achieve the individual and > Managers of Youth Academies group objectives proposed. > Managers/coordinators of the Youth > Managing, planning, designing and Academies Methodology area coordinating the sport project of any Football Club. > Coaches > Analysing and preparing reports on > Analysts games, teams and players. > Talent scouts 6
Master in Football Máster Management, en Dirección, Methodology Metodología y Análisisand Analysis en el Fútbol LaLiga 360º Campus The LaLiga’s new Headquarters. Activities > Our students will enjoy a unique > In the course of the Master’s experience by gaining first-hand programme, our students will try to knowledge from LaLiga and its Clubs/ solve real cases related to the activities Public Limited Sports Companies. developed by LaLiga and/or its Clubs/ Public Limited Sports Companies’ > Visits to the Football Clubs of LaLiga activities. where Clubs/Public Limited Sports Companies’ professionals (technical > Our students will be able to attend coordinators, analysts, technical staff any meeting, seminar and internal and managers of Youth Academies) will committees held by LaLiga. share their know-how with our students. Training Internships > The staff will be made up of the best > Internships at the LaLiga’s associated professionals from LaLiga and its Clubs/Public Limited Sports Companies. associated Clubs/Public Limited Sports Companies. > Our students will have a preferential position in any recruitment process that > Our students will have access to may be arranged to meet the needs of exclusive contents of LaLiga. future national and international sports projects of the LaLiga. > The Master’s programme is designed, coordinated and directed by the LaLiga professionals. Careers Service > LaLiga undertakes to offer careers > With over 150 professionals (technical service for those students who: directors, coaches, trainers, scouts, successfully complete the whole etc.) spread all over the world in Master’s programme or any of its 2017, LaLiga opens up a unique and Specialisation Courses; meet the specific exclusive opportunity for the students pre-established requirements to take of our master’s degree course to take part as technical staff in national and part in the projects it develops on five international sports projects; and, are continents. selected by the respective head of area by means of a personal interview. 7
Data Sheet Date: Mode: Credits: from October, 2020 to On-site 60 ECTS June, 2021 Price: Schedule: Full Master’s Degree: €13,000 (enrolment fees included) Fridays Specialisation Course: €4,000 From 16:00 h to 21:00 h (5 hours) > If you enrol two or more Specialisation Courses you will get a discount. For further information, please contact the Admissions Saturdays Department. from 09:00 h a to14:00 h > Please, check our website for funding opportunities. (5 hours) and from15:00 h to 17:30h (2.5 hours) Vacancies: Location: Reduced LaLiga’s Headquarters group Calle Torrelaguna 60 28043 Madrid Accredited by: 8
Máster Master en Dirección, in Football Metodología Management, y Análisisand Methodology en el Fútbol Analysis Full Master’s Degree: Master’s Degree + 4 University Specialist Certificates ECTS: 60 Date: from October, 2020 to June, 2021 University Specialist in Game Analysis in Football from October, 2020 to December, 2020 Course length: 7 weeks 15 ECTS University Specialist in Management of Youth Academies and Grassroots Football Training from January, 2021 to February, 2021 Course length: 7 weeks 15 ECTS University Specialist in Talent and Team Management in Football from February , 2021 to April, 2021 Course length: 7 weeks 15 ECTS University Specialist in Sports Management in Football from April, 2021 to June, 2021 Course length: 7 weeks 15 ECTS 9
Syllabus MODULE I MODULE II University Specialist University Specialist in Game Analysis in Football in Management of Youth Academies and Grassroots Football Training 1. Introduction to and 1. Theoretical basis: Introduction to contextualization of a game Youth Academies Management analysis department. and Grassroots Football Training. 2. Fundamentals of Game Analysis. 2. Management, organisation and administration of a youth 3. New Technologies Applied to academy. Game Analysis. 3. Specific areas within the structure 4. Mediacoach as a Game Analysis of a youth academy. Tool. 4. Methodological basis for 5. Professional Analysis Models. coaching in grassroots football. 6. Talent-Scouting Processes. 5. The training process for young football players from a comprehensive point of view. 7. Visits to Football Clubs of LaLiga, case studies and supervised 6. Visits to Football Clubs of LaLiga, tasks. case studies and supervised tasks. 10
Máster Master en Dirección, in Football Metodología Management, y Análisisand Methodology en el Fútbol Analysis MODULE III MODULE IV University Specialist University Specialist in Talent and Team Management in Sports Management in Football in Football 1. Fundamentals of Football Teams 1. Theoretical basis of Club model: Management. Administration and definition, principles and mediation of complex dressing- characteristics of a successful room situations. model based on talent and organization. 2. Fundamental psychological aspects to be considered in order to achieve 2. The Sports Manager: excellence in team management: competencies, skills and abilities self-confidence, group cohesion, to lead, plan, design, organize stress-anxiety and motivation- and manage the sports project of activation. a football club. 3. Skills and competences of the Main legal and financial aspects coach as a mediator in dressing- 3. that any Sports Manager must room situations: management, know. leadership, communication, conflicts resolution, mediation and 4. Communication strategy as teamwork. a fundamental tool in Sports Management. Impact of Sports 4. Techniques and tools used by the Marketing. coach to manage dressing-room situations: emotional intelligence, 5. New technologies applied to sports coaching and Neuro- sports management, organization Linguistic Programming (NLP). and administration. 5. Visits to Football Clubs of LaLiga, 6. Visits to Football Clubs of LaLiga, case studies and supervised tasks. case studies and supervised tasks. 11
Visits to LaLiga Football Clubs > Students will make at least 4 trips outside the Community of Madrid and 4 trips in the Community of Madrid, in which they will visit 8 Clubs. 12
Máster Master en Dirección, in Football Metodología Management, y Análisisand Methodology en el Fútbol Analysis Academic Staff Listing of academic staff confirmed to date: Mr. Albert Gil Dr. Luis Fradua Manager of the Pool of Young Players of Real Youth Football Manager Granada Club de Club Deportivo de la Coruña Fútbol Mr. Alberto Iglesias Mr. Luki Iriarte Head of the Analysis Department of Manager of the Pool of Young Players Athletic Club’s first-team of Real Sociedad de Fútbol Mr. Andoni Zubizarreta Mr. Miguel Torrecilla Sports Manager of Olympique de Marsella Sports Manager of Real Sporting de Gijón Dr. Ángel Vales Mr. Mikel Gonzalez Technical Advisor and Head of Football Manager of Deportivo Alavés Mediacoach Reports Development Mr. Óscar Perarnau Mr. Carlos Hugo Bayón Sports General Manager of Reial Club Manager of the Pool of Young Players of Real Deportiu Espanyol Club Celta de Vigo Ms. Patricia Ramirez Mr. Eduardo Covelo Sports Psychologist Methodology Manager of Real Club Celta de Vigo Mr. Ramón Rodríguez “Monchi” Sports General Manager of Sevilla Football Mr. Felipe Miñambres Club Sports Manager of Real Club Celta de Vigo Mr. Raúl Peláez Mr. Fernando Sanz Head of the Technology, Innovation and General Manager of the LaLiga’s Offices in Analysis Area of Football Club Barcelona the MENA region and Manager of the LaLiga Ambassadors and Legends initiative Mr. Ricardo Resta Sports Manager, Ex-Manager of LaLiga’s Mr. Francisco Joaquín Pérez “Rufete” Competitions and Head of the Professional Football Director Reial Club Mediacoach Project Deportiu Espanyol Dr. Roberto López Dr. Hugo Blanco Mediacoach Project Coordinator & Sports Head of the LaLiga Sports Projects Area Research Department Coordinator Mr. Jesus Olivera Mr. Roberto Olabe Coordinator of Sports Management Sports Manager, Professional Coach and and Head of the New Technologies Area Manager of the Aspire Academy in Qatar of Sevilla Fútbol Club (2013-2017) Mr. Juan Florit Mr. Sergio Navarro Coordinator of the LaLiga Sports Projects Area Methodology Manager of Villareal Club de Fútbol (2014-2017) and Professional Coach 13
Admissions and Enrolment Procedure 1. Contact the Admissions Department. 2. Send your updated CV and Motivation Letter. 3. First interview with LaLiga Business School. 4. Second interview with a recruitment specialist company. 5. Analysis and internal review of the process. 6. Enrolment confirmation: payment of place reservation fee. Place Reservation Registration is open from November 1, 2019. 1.000 € Admissions Department > Email: business-school@laliga.es > Phone Numbers: +34 912 055 000 | +34 660 953 477 14
Máster en Dirección, Metodología y Análisis en el Fútbol 15
CONTACT Email: business-school@laliga.es Phone Numbers: (0034) 912 055 000 | (0034) 660 953 477
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