Join us for the premier national event for health & physical educators! - EXHIBITOR PROSPECTUS - ESHOW SHOW MANAGEMENT
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Join us for the premier national event for health & physical educators! MAXIMIZE YOURExposure GENERATE High-Value Leads EXPAND YOUR Network EXHIBITOR PROSPECTUS CONVENTION.SHAPEAMERICA.ORG/EXHIBIT
Leverage this unrivaled face-to-face event to boost your brand! We may have taken in person events for granted in previous years — but not this year. We are very excited to bring our SHAPE America community together once again to network and exchange ideas, attend educational sessions, visit the exhibit hall to explore new products, resources and services for the classroom, and forge new relationships with professionals from across the country. ADVERTISE Increase your exposure before and during the 2022 SHAPE America National Convention & Expo through a wide range of electronic and print options. From registration bag inserts to email and website banners to onsite branding and participation in gamification, SHAPE America has a variety of solutions to fit your budget and goals. EXHIBIT SHAPE America Attendees flock to the exhibit hall to explore the latest products, services and technologies that support the implementation of high- quality, standards-based physical education and skills-based health education instruction. SPONSOR SHAPE America offers sponsorship opportunities for corporate and nonprofit organizations that want to reach the health and physical education market. Boost your brand reputation, reach your target audience, build loyalty, and maximize your market share! From sponsor-curated sessions and alignment with keynote presentations to special events and brand opportunities, the SHAPE America National Convention & Expo provides the platform to support your objectives. Page 2 2022 SHAPE America National Convention & Expo Prospectus
TABLE OF CONTENTS Location, Dates and Hours 4 Exhibit Space Rates and Floor Plan 5 Exhibit Space Inclusions 6 eDirectory Packages 7 Gamification 8 Priority Point System 9 Reserve Exhibit Space 11 2022 SHAPE America National Convention & Expo Prospectus Page 3
Location, Dates and Hours Location New Orleans Ernest N. Morial Convention Center, Exhibit Halls B2 and C 900 Convention Center Boulevard, New Orleans, LA 70130 Expo Dates and Schedule Expo hours have been scheduled to provide maximum interaction between attendees and exhibitor personnel including more than 3 hours of exclusive exhibit hall time. In addition, the exhibit hall will be closed from 12:00 - 1:00 p.m. on Wednesday and Thursday to provide a lunch break for exhibit personnel. If we find it necessary to alter expo hours, exhibitors will receive as much advance notice as possible. New for 2022! Coffee Talks in the Exhibit Hall In addition to the exclusive expo hours listed above, SHAPE America will be hosting Coffee Talks in the exhibit hall from 9:45 - 10:45 a.m. Wednesday - Friday. These intimate, topic-based roundtable discussions will present additional opportunities for exhibitors to connect with attendees in new and different ways. Stay and Save Incentive All exhibitors that remain setup until the designated dismantle time on Friday, April 29, 2022 will receive $100 off your total contracted exhibit space for the 2023 SHAPE America National Convention & Expo in Seattle, WA, March 28 - April 1, 2023. Page 4 2022 SHAPE America National Convention & Expo Prospectus
Exhibit Space Rates and Floor Plan *Nonprofit/Government Exhibit Space Rates Nonprofit 501(c)(3) organizations and government agencies that raise awareness through distribution of FREE education resources and DO NOT offer any items for sales are eligible to receive a 65% discount off regular exhibit space rates. The Nonprofit/Government Exhibit Space Discount will be automatically applied to your online exhibit space reservation. To ensure that your discount is applied, please be sure to answer "Yes" to the questions "Are you a 501(c)(3) organization or government agency?" and "Are you interested in purchasing a Nonprofit/Government Exhibit Space?" on the Company Information (Private) page/step of the exhibit space application. View the Floor Plan Online 2022 SHAPE America National Convention & Expo Prospectus Page 5
Exhibit Space Inclusions *Exhibitors that are eligible for the Nonprofit/Government Exhibit Space Rate will additionally receive one (1) 6' skirted table and two (2) side chairs with their exhibit space. Page 6 2022 SHAPE America National Convention & Expo Prospectus
eDirectory Packages New for 2022! All exhibitors receive an eDirectory Package with Standard Inclusions with their exhibit space reservation. Upgrade opportunities are available, allowing you to add documents, videos, and more to your online profile. 2022 SHAPE America National Convention & Expo Prospectus Page 7
Gamification Mardi Gras Scavenger Hunt Game This limited opportunity traffic-driver is sure to attract attendee attention, boost your visibility and deliver strong foot traffic to your booth. How to Participate Exhibitors have the opportunity to purchase a game space in the Mardi Gras Scavenger Hunt game book for $300. Each exhibitor will receive 250 strands of Mardi Gras beads in a single color to distribute as attendees complete their question/activity for the game. Exhibitors may opt to upgrade to a set of Mardi Gras beads that feature their logo on an attached medallion for an additional $315 (for a total investment of $615). Participating exhibitors will provide one of the following: A question that attendees will need to ask when visiting your exhibit booth An activity that attendees will need to perform when visiting your exhibit booth Exhibitors participating in the game will be highlighted in the Mardi Gras Scavenger Hunt game book, including exhibitor name and logo, booth number, and the provided question or activity. In addition, exhibitors have the option to donate a prize for the Mardi Gras Scavenger Hunt drawing that will be held on Friday, April 29. SHAPE America will notify exhibitors with the name and contact information of the attendee that wins their donated prize. Exhibitors will be responsible for getting the prize to the winning attendee either onsite during the convention or via email/shipping following the event. Exhibitors interested in donating a prize should provide the following information: Name of prize Description of prize Estimated value of prize How Attendees Play As attendees visit participating exhibitor booths, they will need to ask the provided question or perform the suggested activity in order to obtain a sticker for their Mardi Gras Scavenger Hunt game book. In addition, attendees will also earn a string of colorful Mardi Gras beads from each participating exhibitor (while supplies last). Once all stickers have been collected (in the corresponding boxes), game books may be deposited into a drop-box located in the SHAPE America Resource Center booth. A prize drawing will be held in the SHAPE America Resource Center on Friday, April 29, 2022. Page 8 2022 SHAPE America National Convention & Expo Prospectus
Priority Point System Secure Your Best Booth Position The SHAPE America Priority Point System recognizes and rewards loyal supporters of SHAPE America who through exhibiting, advertising, sponsorship and Partners for Active and Healthy Children (PAHC) membership demonstrate their dedication to the health and physical education professions. Priority Points are used in the scheduling process of the Space Selection order for the following year's SHAPE America national convention and expo. As an added benefit for investing in sponsorship, advertising or PAHC membership opportunities, exhibitors will receive bonus priority points. If you are seeking an enhanced SHAPE America National Convention and Expo experience, we strongly encourage organizations to invest in sponsorship and advertising for the purpose of bolstering your overall reach. Five Ways to Accrue Priority Points 1. One (1) point per 100 square feet of space purchased in 2022 and/or reserved in 2020 (e.g., 100 sq. ft. = 1 point, 200 sq. ft. = 2 points, etc.), plus one (1) point for purchasing a Standard virtual booth and two (2) points for purchasing a Premium Virtual Booth in 2021 2. One (1) point per year of consecutive participation as an exhibitor (2022, 2021, and 2020-held a reservation) 3. Earn additional points for 2022 convention sponsorship based on your support level, as outlined in the Sponsorship Chart 4. One (1) point for the first $500 spent on 2022 convention advertising and one (1) point for each additional $500 spent, as outlined in the Advertising Chart 5. One (1) point per year of consecutive participation as a member of Partners for Active and Healthy Children (2022, 2021, 2020 and 2019) Loss of Priority Points 1. If an exhibitor does not participate for two or more consecutive years, all priority points shall be forfeited. 2. Exhibitors who vacate or dismantle their booth prior to show closing, or who violate any of the other Terms, Conditions, Rules & Regulations in the exhibitor agreement, shall lose 5 priority points. In the Event of a Tie If two organizations have the same number of priority points, Space Selection ranking will be determined by: Number of years exhibiting (beginning with 2020) Size of the purchased/occupied exhibit booth for 2022 Dates their booth contracts (for 2022) were submitted 2022 SHAPE America National Convention & Expo Prospectus Page 9
Priority Point System Notification of Priority Points All exhibitors shall be notified in writing, of the Space Selection re-booking date and procedures. Space Selection assignments for the 2023 SHAPE America National Convention & Expo will be conducted through an online appointment-based procedure and will begin during the week of April 26, 2022. Sponsorship Chart Advertising Chart Page 10 2022 SHAPE America National Convention & Expo Prospectus
Reserve Exhibit Space Exhibit space reservations for the 2022 SHAPE America National Convention & Expo are facilitated through a secure, online platform. During the exhibit space reservation process, you will additionally be provided opportunities to add sponsorship and advertising/branding packages to your reservation. Before reserving an exhibit space, we encourage you to review the 2022 Exhibitor Terms, Conditions, Rules and Regulations document. Please note: If you plan to reserve more than 400 sq. ft. of exhibit space, please contact us BEFORE you attempt to reserve your booth online. This will allow us to work with you personally to define the appropriate size booth in a mutually agreeable location. It is important that you take this step BEFORE attempting to reserve your space online. Reserve a Booth 2022 SHAPE America National Convention & Expo Prospectus Page 11
EMAIL: SPONSORS@SHAPEAMERICA.ORG WEBSITE: CONVENTION.SHAPEAMERICA.ORG/EXHIBIT
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